Rochdale Township Committee 9Th November 2011 Report of the Service Director Planning A
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REPORT FOR DECISION Agenda item no: Rochdale Township Committee 9th November 2011 Report of the Service Director Planning and Regulation Rochdale Town Centre Conservation Area and Townscape Heritage Initiative consultation strategy and draft appraisal report Wards affected: Milkstone and Deeplish Report Author: Kerrie Smith Telephone: (01706) 924352 To note the consultation strategy for Rochdale Town Centre Conservation Area and the Townscape Heritage Initiative 1. It is recommended that: 1.1 The Township Committee: 1. Note the relationship between the conservation area designation and the Townscape Heritage Initiative 2. Note the processes involved in applying for a Townscape Heritage Initiative (THI) 3. Note the consultation strategy for the THI and the conservation area. 4. Approve the working draft conservation area appraisal in appendix 3 and note that further work shall be undertaken. 2. Reasons for recommendation: 2.1 Due to the relationship between the conservation area and the THI there is a strong logic behind combining consultation on the THI and the conservation area. 2.2 The consultation strategy is based upon a similar programme of consultation for Middleton's THI Bid which was recognised by the Heritage Lottery Fund (HLF) for its high level of meaningful community consultation and participation. A summary of the consultation undertaken for Middleton is included in appendix 1. 3. Alternatives and risks considered: 3.1 Not carrying out this level of consultation would undermine the THI Bid and would not be conducive to writing a well informed conservation area appraisal and management plan. Page 1 of 52 3.2 Carrying out separate consultation for the THI and Conservation Area appraisal could cause consultation fatigue and would be an inefficient use of officers’ and the public’s time and resources. 4. Consultation undertaken: 4.1 Following the decision by Members of Rochdale Township to extend the designated boundaries of the Rochdale Town Centre Conservation Area, all property owners within the extensions to the Conservation Area were notified by letter informing them that the Conservation Area has been extended to include their property. 4.2 The Rochdale Cultural Heritage group (RoCH) is a workgroup that forms an umbrella group of representatives from local organisations involved in the town’s culture and heritage. The representatives share their organisation’s views and feedback to their respective groups, creating a two-way and effective means of long-term participation. The group first met in August and formed a number of specific subgroups which have subsequently met to build up the THI Bid. 4.3 At the meeting in August RoCH discussed the conservation area designation and were supportive of the extensions. Officers from the Planning service are working in partnership with the RoCH group to write a conservation area appraisal for the conservation area. 4.4 The next full RoCH meeting is planned for 27 th October. The group is currently serviced by David Morris and Kerrie Smith, but it is hoped as the group becomes more established they will become independent of the Council. A list of members and the organisations they represent is contained in appendix 2. Recommendations of further members can be obtained from the Township Committee meeting, or alternatively forwarded to Kerrie Smith. 4.5 The opinion of the Drake Street Traders’ Group was sought before designating the conservation area. It was well-received as a means of protecting the area and attracting investment through the THI. A presentation to the group on the THI Bid will take place on 2 nd November. The Group is also represented on the RoCH group. A verbal update on feedback from this meeting and the RoCH group meeting will be given at Township on the 9 th November. 4.6 Proposed consultation is included in the main text of the report. 5. Main text of report: Background 5.1 Another report to this Committee “Townscape Heritage Initiative Bid” gives more details of the THI Bid for Rochdale. This report should be read in conjunction with the report on the THI Bid. 5.2 Although the opinions of the Drake Street Traders and RoCH were sought as outlined in section 4 of this report, it was not practical to carry out an extensive consultation before designating the extensions to the Town Centre Conservation Area for the following reasons: • THIs are for the regeneration of conservation areas and therefore Drake Street needed to be included within the conservation area before the THI Bid is submitted in November 2011. Page 2 of 52 • There was a risk that an important historic building within the proposed conservation area could be at risk of demolition if the designation was delayed. 5.3 The HLF require the THI strategy to be informed by an understanding of the significance of the conservation area. Despite being designated in 1980, a comprehensive appraisal of the Rochdale Town Centre Conservation Area has never been completed. A draft conservation area appraisal is being written in partnership with the RoCH group and needs to be included in the 1 st round submission of the THI at the end of November 2011. If the 1 st round submission is successful, the conservation area appraisal will be subject to further consultation, along with a management plan and the more detailed THI Bid as required for the 2 nd round submission. Further guidance to assist property owners in preparing planning applications for the replacement of shop fronts and the installation of security shutters will be progressed separately to this. A further report will be presented to Members on this in due course. 5.4 The Rochdale THI Bid and the extension of the conservation area are inseparable. It would not be good practice to consult on them separately or to consult too widely on the THI before a 1 st round pass because it would unfairly raise expectations. 5.5 If the 1 st round submission is successful, the HLF provide up to £50,000 for the development of the 2 nd round submission including consultation costs. This would fund greater publicity and consultation events. If the 1st round THI Bid is unsuccessful, the conservation area appraisal will still be consulted on but the available budget would restrict activities to website, letters and press releases. Proposed Consultation Strategy 5.6 The proposed strategy is informed by the issues outlined above and also presents an approach that goes beyond consultation to encourage long term participation. It seeks a balance between one-off high-profile consultation events, which can reach bigger audiences, and building participation into the development of a project from the onset so as to build knowledge and empower individuals to fully participate. 5.7 RoCH group: continue to work in partnership with RoCH to develop the THI Bid, Conservation Area appraisal and Management Plan. Increase membership to maximise representation of Rochdale organisations with an interest in the town's culture and heritage. If the 1 st round submission for the THI is successful, from April 2012 the following consultation will take place: 5.8 Town Centre Heritage Consultation: a high-impact consultation event based in the town centre to raise awareness of and gain feedback on the THI, the conservation area appraisal and management plan, reopening of the river and medieval bridge, and depending on progress it could also include proposals for the Town Hall and Square. Such events widely spread a message and get a level of feedback. They can also be useful in identifying interested groups and individuals would like to become involved in extended consultation and participation. Page 3 of 52 5.9 Consultation of amenity and other groups: Presentations to relevant groups on proposals and the conservation area. 5.10 Consultation of owners/tenants: The appointment of a THI Manager/Officer provides the resources to meet with owners on a one-to-one basis to discuss the THI Bid. This has been very effective in Middleton in building support for the Bid and informing and involving owners in the development of proposals. 5.11 Media: Work with RMBC Communications team to publicise consultation and proposals on the RMBC website, through social media and the press. 5.12 Elected members: Continue to inform Council lors of progress and give a presentation during the development of a 2 nd round submission. 6. Personnel Implications: 6.1 The conservation area appraisal is being prepared within existing staff capacities and in partnership with RoCH. A THI Manager would be appointed with development stage funding to progress the 2 nd round submission of the THI which would include the role of consultation. 7. Financial Implications 7.1 The HLF require a high level of community consultation and participation in proposals and without this, and the appraisal, the Council would be unsuccessful in its Bid for £2million for the THI. 7.2 The majority of the cost of consultation would be included in the development stage funding, up to £50,000 from HLF which needs to be matching 50:50 by RMBC by a financial contribution or a contribution in kind. 8. Conclusions: 8.1 Members are asked to note the strategy for consultation which would combine the conservation area appraisal, management plan and THI. They are asked to comment on the proposed strategy and make recommendations for groups and organisations to be included within the consultation process. For further information and background papers: For further information about this report or access to any background papers please contact Kerrie Smith, Conservation Project Officer Tel: 01706 924352 Peter Rowlinson Service Director Planning & Regulation Page 4 of 52 APPENDIX 1 MIDDLETON AND EDGAR WOOD TOWNSCAPE HERITAGE INITIATIVE CONSULTATION SCHEDULE Date Consultation Details Audience 22/06/2010 Meeting - (owner) at 39 Rochdale Road Property owners 13/08/2010 Meeting with - for Complementary Initiatives Community groups 20/08/2010 Meeting MHCG – Complementary Initiatives Community groups 27/08/2010 Hand delivered letters and leaflets t o ‘priority projects’ owners and occupiers.