Our Commitment to Communities
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SPECIAL FOCUS 2012 Report and Accounts and Report 2012 2003-2013 10 years working for solidarity. to communities. to Our commitment commitment Our Our History. Our Future. www.unicreditfoundation.org Tax Code: 97342960156 97342960156 Code: Tax under number 414, on May 21, 2003 21, May on 414, number under Registration in the juridical persons register of the Prefecture of Milan of Prefecture the of register persons juridical the in Registration Registered office: Milan, Via San Protaso, 3 Protaso, San Via Milan, office: Registered UniCredit Foundation UniCredit Cover: Orange 021 Sorter pages: ER Creativi in prima linea Graphic development and Composition: MERCURIO GP - Milan Printed: CPZ S.p.A. (Bergamo) April 2013 2012 Report and Accounts FOTO Foundation Bodies The Board of Directors (at December 31, 2012) Maurizio Carrara Chairman Maria Cristina Molinari Vice-chairman Paolo Cornetta Maurizio Beretta Directors Alberto Fontana Enrico Gava Francesco Giacomin Elena Patrizia Goitini Klaus Priverschek Lorenzo Lampiano Secretary The Board of Auditors Giorgio Loli Chairman Elisabetta Magistretti Standing Auditors Michele Paolillo UniCredit Foundation · 2012 Report and Accounts 3 Index Annual Report 7 Letter from the Chairman 8 Highlights 9 Projects 11 A center of expertise on Non-Profit 60 Accounts as at December 31, 2012 65 Balance Sheet as at December 31, 2012 66 Report on Operations for Financial Year 2012 67 Notes to the Accounts for Financial Year 2012 68 Annexes 79 Report of the Board of Auditors 83 BACK COVER The Foundation celebrates its tenth Anniversary 2 Letter from the CEO 2 From Africa to Eastern Europe, the story of an Italian model 3 Bertazzoni, the first chairman of the Foundation: “Philanthropy is good for business” 4 Gift Matching Program: Multiplying solidarity 5 UniCredit Foundation · 2012 Report and Accounts 5 Annual Report Letter from the Chairman 8 Highlights 9 Projects 11 Social Entrepreneurship and Social Innovation 11 Advocacy & Social Inclusion 29 Employee Community Involvement 53 Other Initiatives 58 A center of expertise on Non-Profit 60 UniCredit Foundation · 2012 Report and Accounts 7 Annual Report Letter from the Chairman Development and solidarity go hand in hand Dear reader, We leave a difficult year behind us that brought us face to great economic upheaval - we decided to work to promote face with social emergencies that we perhaps thought were networking: with our partners, with public authorities and, a thing of the past, but that have instead re-emerged, with in some cases, with private sector organizations. In this more urgency than ever. My thoughts turn in particular to regard, the Sefor II projects - Social Entrepreneurship issues linked to the support of elderly and care-dependent Forum in Croatia and Social Enterprise: creating economic people, or the subject of jobs and youth employment. Areas opportunities in marginalized communities in Romania, in which the Foundation is trialling new, innovative methods represent two important benchmarks at international level. of intervention such as the seed grant model, part of the We went in search of talent and innovative ideas, as Alzheimer Cafés development program in Italy. demonstrated by the recognition of best It is clear however you look at it that practice at European level achieved we have reached a crucial moment in by the Social Innovation for Naples history: the old welfare system, largely International call for tenders. And in sustained by public donations, is proving doing this we placed particular emphasis unsustainable. In other words, we are at on social entrepreneurship because, a crossroads, forcing us to ask ourselves as increasingly often observed by the important questions. President of the European Commission, What kind of welfare state will Europe José Manuel Barroso, “Social business be able to provide for its 500 million can be indeed a very powerful agenda citizens? And in this new structure, what for change. To deliver better outcomes role will a Foundation like ours play, for the common good. To show that it is with the increasing need to network with possible to do things more responsibly other social organizations? It is with these two questions and more fairly, whilst still being a success on the market”. in mind that UniCredit Foundation decided to re-orientate Tender procedures and social awards have been useful tools its range of activities and initiatives, which have involved to help identify and reward projects that ensure concrete thousands of UniCredit employees across the 22 countries changes that outlive the Foundation’s activities, not only from in which the Group operates, thanks in particular to two a social perspective, but also in terms of sustainability and programs running in parallel to the various projects launched, financial autonomy. continued or completed in 2012: the historical “Gift Matching Program” and the more recent “Your Choice, Your Project” To learn more about the projects and initiatives we are initiative. supporting, and to see the results of our achievements, I In this new context, our goal could no longer simply be to invite you to read the following pages, where you will find patch up the odd hole in a socio-economic fabric that was details, facts and figures, and photographs that tell the story becoming weaker by the day. To become more efficient, more of UniCredit Foundation as an organization, today and in the effective and thus more widely recognized as a social entity, future. we began to look at things from a different perspective, in the belief that the best way to deal with emergencies Enjoy reading! is to prevent them. And to achieve this - in addition to the resources we have been able to gather even in a time of Maurizio Carrara Chairman of UniCredit Foundation 8 2012 Report and Accounts · UniCredit Foundation Highlights Overall allocation of funds (%) 11 49 40 General administration costs Projects and feasibility studies Activities involving UniCredit employees (ECI Employee Community Involvement The allocation of funds for 2012 shows that 40% of the resources were used for the design, implementation and management of UniCredit Foundation projects in Central and Eastern Europe, Austria, Germany and Italy. A total of 49% was allocated to activities that the Foundation proposed to UniCredit employees through the Employee Community Involvement initiatives. Lastly, 11% of the funds were used to cover general administration costs. Notes & Key MIGRATIONS: this symbol identifies projects launched as part of the Migrations program, designed to tackle social problems linked to migration across various countries. YOUR CHOICE, YOUR PROJECT: projects accompanied by this symbol are those that UniCredit employees voted for as part of their involvement in the Foundation’s activities. The winning projects were assigned an additional grant by the Foundation. UniCredit Foundation · 2012 Report and Accounts 9 Projects Social Entrepreneurship and Social Innovation Now let’s do business ould the third sector be the keystone success on the market. And to become a Cfor an entire region’s economy? real engine of growth in the EU. Europe According to the Washington Post, there must not only be part of these changes. is no longer any doubt - the answer Europe should be in the lead.” is yes. The American daily recently Which is to say, companies that create declared this to be the case, placing social utility through the production and great emphasis on a recently published exchange of goods and services are study carried out by the Montgomery now fully part of the official European Nonprofit alliance in which the case economy development program. Indeed, of Montgomery County, Maryland current figures show that 15% of was analyzed. Results showed that in the European economy is defined as an area with a high concentration of “social”, and employs over 14 million social enterprises, overall economic workers, accounting for 7.6% of total growth was positive, as a direct result employment. Furthermore, one in every of non-profit activities. An isolated four businesses created in Europe is a case? Absolutely not. Indeed, the social enterprise; one in three in Finland, opposite is true: in October 2011, the Belgium and France. European Commission launched its first Therefore, supporting highly innovative Social Business Initiative, followed in social entrepreneurship was a strategic September 2012 by the inclusion of objective for the programs endorsed social enterprise in the European Union’s by UniCredit Foundation in 2012, Single Market Act II. In the words of the and emphasis on this will most likely President of the European Commission, increase in years to come. In this José Manuel Barroso, “Social business instance, as for the Advocacy & Social can be indeed a very powerful agenda Inclusion projects supported by the for change. To deliver better outcomes Foundation, the goal was to stimulate for the common good. To show that it is the non-profit partners of the Foundation possible to do things more responsibly to build networks with the more dynamic and more fairly, whilst still being a organizations in local communities. UniCredit Foundation · 2012 Report and Accounts 11 Annual Report Projects Social Entrepreneurship and Social Innovation UNICREDIT FOUNDATION AND BANK AUSTRIA ARE PROMOTERS OF THE SOCIAL INNOVATION AWARD 2013, taking as their model the 2011 Social Innovation for Naples Competition, considered one of the best practices on the European level. The competitive framework seeks to elicit innovative proposals responding to a social challenge identified in Austria some part of the Austrian territory. This challenge will be defined within the context of local needs and available resources by a group of experts working together with the main stakeholders in the area in question. Bank Austria will coordinate the launch of a public request for proposals addressed to institutions, NGOs and individuals SOCIAL INNOVation AWARD 2013 residing in Austria. These entities will be able to present proposals-taking the form of ideas, approaches or individual COUNTRY: Austria projects-for resolving the identified challenge.