Clemson University TigerPrints All Theses Theses 5-2019 Comparing and Analyzing Organization Responses to Crises Through Stakeholder Engagement Between the Cruise and Hotel Industries Cody Caster Norris Clemson University,
[email protected] Follow this and additional works at: https://tigerprints.clemson.edu/all_theses Recommended Citation Norris, Cody Caster, "Comparing and Analyzing Organization Responses to Crises Through Stakeholder Engagement Between the Cruise and Hotel Industries" (2019). All Theses. 3064. https://tigerprints.clemson.edu/all_theses/3064 This Thesis is brought to you for free and open access by the Theses at TigerPrints. It has been accepted for inclusion in All Theses by an authorized administrator of TigerPrints. For more information, please contact
[email protected]. COMPARING AND ANALYZING ORGANIZATION RESPONSES TO CRISES THROUGH STAKEHOLDER ENGAGEMENT BETWEEN THE CRUISE AND HOTEL INDUSTRIES A Thesis Presented to the Graduate School of Clemson University In Partial Fulfillment of the Requirements for the Degree Master of Arts Communication, Technology and Society by Cody Caster Norris May 2019 Accepted by: Dr. Andrew Pyle, PhD, Committee Chair Dr. Erin Ash, PhD Dr. Meghnaa Tallapragada, PhD i ABSTRACT Crises in the tourism industries are repeatedly occurring and the way organizations respond have yet to reach an acceptable level expected by crisis communication scholars based on current literature and research. Through a comparative case study, cruise line crises will be examined through the lens of Discourse of Renewal and compared to hotel crises to determine how the both tourism organizations are responding and engaging with stakeholders during these crises. Furthermore, insight and implications of current crisis response efforts and guidelines on how cruise lines should transition to best practices are offered.