The Label Launch — 24th September 2017 — The Royal Regency, FOUNDER

ART DIRECTOR

PROJECT MANAGER

PROJECT CO-ORDINATOR

TEAM MANAGER ()

EDITORIAL ASSISTANT

CHOREOGRAPHY

LEAD MUA

MAKE UP ARTISTS

HIJAB STYLIST

LEAD STYLIST

STYLIST

PHOTOGRAPHY

HEAD OF VIDEO

TV COMMERCIAL

CAMPAIGN MUSIC

HOSPITALITY

STAGE DESIGN

LIGHTING & SOUND

STAGE MANAGEMENT

STAGE PRESENTERS

Floral 3D embroidery on pure silk fabric by SyedaC. LAUNCH

FOUNDER Syeda Choudhury TEAM ART DIRECTOR Syed Dohan Nuh

PROJECT MANAGER Sirajul Basith Choudhury

PROJECT CO-ORDINATOR Rafsan Choudhury

TEAM MANAGER (DHAKA) Nazia Ahmed Choudhury

EDITORIAL ASSISTANT Iffaat Choudhury

CHOREOGRAPHY China Choudhury

LEAD MUA Shahinoor Ruby

MAKE UP ARTISTS Syeda Nasima, Shenaz

HIJAB STYLIST Fatama Khatoon

LEAD STYLIST Mirza Miah

STYLIST Shoki Khatun

PHOTOGRAPHY Rafsan Choudhury, Kirtan Patel, Mithun Rahman Kazi, Shafawat Khan Shafu and Mars Shiplu

HEAD OF VIDEO Md. Abdul Hannan

TV COMMERCIAL Minhaj Kibria

CAMPAIGN MUSIC Raja Kaasheff and Wahidul Islam

HOSPITALITY Mustak Babul

STAGE DESIGN Gulam Akbar Mukta

LIGHTING & SOUND Suna Miah

STAGE MANAGEMENT Ahad Ahmed

STAGE PRESENTERS Ameen Raja and Iffaat Choudhury

Cover image: Blue Syeda Handprint Her saree with coordinated handbag using muslin silk. Saree anchal carries Syeda’s own handprint with intricate masked kolka patterns drawn by herself.

Model: Mou

Faithful Purple Striking 3D floral embroidery on rich purple muslin saree with contrasting green stylish drawstring bag.

Model: Iffaat Dear reader, Welcome to the launch of SyedaC! My name is Syeda Choudhury and I am the founder and chief designer at SyedaC. Since childhood, designing and crafting clothes for family and friends has been at the heart of my passions. I have dreamt of starting my own label for a very long time and it’s a great honour for me to be able to showcase my work to you today. Being the youngest girl in the family and growing up in the 70s — post-liberation — I used to watch my mother in awe as she created something out of nothing from a simple piece of fabric. I vividly recollect how she had designed and sewn a trendy pair of for me when I was just four. They were truly one of a kind, and upon wearing them I felt proud and very special. Back in the mid 80’s, I studied textiles at Mulberry School to learn the skills of dressmaking. I also made colour coordinated homewares like sofa covers, curtains, bed-covers and rugs. My drive for design did not stop there, as I went onto crafting bespoke bridesmaid outfits during my own wedding. It was therefore only a matter of time that I would one day launch my very own label. Alongside my interest, I held a full time job as a social investment officer for the Southern Housing Group. I also worked as a sewing tutor for Heba Women’s Group, Kullan, Bricklane Women’s Project and Old Ford Housing Association. Over the past seven years, I’ve been active in the Bangladeshi media in the UK. I run a regular radio show on Betar Bangla and present my own show Women’s Voice on Bangla TV. The aim of this programme is to empower people in our local communities and to give women a voice. I have always taken a keen interest in politics and ran for councillor elections in the London Borough of Tower Hamlets. In addition to this, I’ve been involved with various youth and cultural activities; for example, I have performed Bengali folk dances at the Royal Festival Hall, The Commonwealth Institute and Kabi Nazrul Centre during its opening in 1982. In the 90s, I was an active member of Women Unite Against Racism where I took up challenging roles to combat racial tension when Derek Beacon was elected as a councillor. Through these experiences, I got to meet diverse groups of people that enabled me to build a strong network and helped to turn my dreams into reality. I am deeply grateful for the opportunity to share my designs with the world. I hope you feel inspired to become uniquely yourself when wearing my !

founder & designer CONCEPT Syeda age 4, sporting the outfit made by her mother SyedaC emerged from identifying a gap in the market for designs that have influences from two diverse continents. Inspired by the uniqueness of the human fingerprint, I began to think outside the box and thus embarked on my journey in the quest for refinement. My clothes marry fashion from the West with materials from the East, notably, the His & Hers collection, which includes sarees and dresses with panjabi, matching ties and pocket squares. This marks a fresh era in ethnic fashion by breaking convention, whilst offering tasteful choices for couples attending functions together. Also, my coordinated bags and matching hijabs seamlessly refine the final look — confidence boosting with little effort.

All my designs, whether it’s from my high-end or mid-range collections are all very individual. Every SyedaC product is carefully crafted using the finest materials such as muslin, , silk, half-silk, , chiffon, satin, georgette, cotton, tant, banarasi, katan and velvet.

I hire and guide artisans and skilled craftsmen in Bangladesh to bring my designs to life. Amongst my employees are working mothers and small businesses from the cottage industry. This work empowers them by honing their skills and in turn contributing to the economy. This includes, block printing, colour dyeing and 3D embroidery for my high- range muslin sarees. Rattan, acrylic or fabric handles for my selection of matching bags.

After months of toiling in Bangladesh, trudging large piles of materials by rickshaws, the designs are finally ready to be showcased. I want everyone to feel confident wearing my designs and indulge in the outfits SyedaC has to offer. PHILANTHROPY I have pledged to donate 5% of profits to two charities this year; namely Street Children in Bangladesh and Shapla Protibondhi Shongstha. Once my lines begin to generate revenue - year upon year - two new charities will be supported. This isn’t only a venture merely interested in profit but also one that is driven to help humanity through charity. Blue silk/satin Banarasi Her banarasi satin saree with vanity bag matching his tie and pocket square.

Models: Tanna & Agun High Commission for the People’s Republic of Bangladesh London,

It gives me enormous joy in congratulating Syeda I am pleased to know that Syeda Choudhury is Choudhury on the launch of her own brand. I am launching a “Fashion and Design” move to showcasing delighted that SyedaC begins her journey by celebrating and marketing Bangladeshi products and craftsmanship the vibrant fashion, fabrics, colour and crafts of in the UK. Bangladesh. I am certain that her efforts will be a catalyst to many more budding women entrepreneurs. Bangladesh has a rich culture of producing special dresses including, Jamdani Shari and various silk based products. Bangladesh has also achieved expertise in With Affection quality production of ready-made garments over the last four decades. It is also satisfying to know that Syeda The Rt Hon. Choudhury is doing charity helping street children in The Baroness Uddin Bangladesh. House of Lords I wish the event all the success

Md. Nazmul Quaunine High Commissioner

Since the launch of BBFC (British Bangladesh Fashion I am delighted to hear Syeda Choudhury, whom I have known for Council) in 2015 and the first ever Bangladesh Fashion over 20 years and attended last years Bangladesh Fashion Week Week London in 2016, we are delighted to see a surge of London, will launch her own fashion label - SyedaC. As long as interest in the creative industry. We now have many British I have known Syeda she has always had a passion for fashion. I Bangladeshi talents wanting to start up their own fashion worked alongside Syeda on a project in London where she used label, become a make-up artist/hairstylist, or a model. her skills in sewing, pattern design, cutting to running a sewing class for BME women. It is thus encouraging to see her use those Fashion directly contributes nearly £26 billion to the UK same skills to set-up her own line. economy. The industry employs nearly a million people, across a wide spectrum of roles, and provides diverse Having had a sneak peak at her work, I am confident that opportunities for young people. Fashion is the largest SyedaC label will enjoy a great success. Her clothes are highly employer of all the UK’s creative industries and the sale stylish, creative and of very high standard of quality. I, and the figures for women’s wear were valued at £27bn in 2015. whole team at the British Bangladesh Fashion Council are here to support Syeda and other emerging designers, so that we as a Despite this, a very few British Bangladeshi’s are employed British Bangladeshi community have our rightful place in this in this sector and even fewer own a fashion related important area. I wish Syeda all the best in her business. The few efforts that do exist are merely marginal journey offer our whole hearted support. and struggle to compete due to factors such as a lack of marketing and networking opportunities, along with other With kind regards, social & cultural barriers. The BBFC was set-up to change Fokrul Hoque this unfortunate reality and we will work tirelessly to do so. CEO, British Bangladesh Fashion Council Blue Syeda Handprint His panjabi & Her matching saree with coordinated handbag using muslin silk. Saree anchal carries Syeda’s own handprint with intricate masked patterns drawn by herself.

Models: Mou & Agun Dear Syeda,

Thank you for inviting me to the launch of your new I have known Syeda since she was young. Even as fashion venture on Sunday 24th September 2017 a child she was interested in various art forms and which will feature fashion displays, themed catwalks, motivated herself to try new activities. As she grew live entertainment and stalls. into an adult, she has carried on with her intense desire to delve into new areas of innovation. I am aware of the popularity of Asian clothing in Her new enterprise is a proof of that. constituencies such as mine, and the wide range of diversity in styles stemming from culture and Syeda has been working very hard with her tradition. I am pleased to hear that SyedaC will be creative skills and created a range of exciting new taking a fresh approach to style and clothing in the designs, such as clothing and accessories. She has British-Bangladeshi fashion industry. ‘ been using authentic Bangladeshi materials i.e. katan, silk, muslin and pure cotton (handloomed). I am also very pleased to learn that you have pledged They have been used to create a range of clothes to donate 5% of profits to two charitable causes: Street displaying a mixture of Asian and Western cultures, Children in Bangladesh and Shop/a Protibondhi for example matching outfits for couples. She also Shongstha. uses combinations of colours very effectively. In the modern world, especially in a multicultural Please convey my best wishes to everyone for an city like London, her designs, I think will establish enjoyable and successful event. and enhance Bengali culture to a much wider international audience. I wish her all the success Yours sincerely, with this enterprise.

Dolly Islam Poet, Writer & Community Activist

Mike Gapes Labour & Co-operative Member of Parliament for llford South

I have known Syeda since she was very young and even then she was amazingly stylish and creative. At thirteen she already had a real talent for making interesting clothes, including making some wonderful trousers for me that I enjoyed wearing. I wish her luck in her exciting new endeavour.

Dr Georgina Whimpss Family friend of Syeda Regency events has a significant amount of experience Regency Events has a vast which has only been matured amount of experience which by time. Here you will find that has only been matured by every last detail of your event has Regency events has a been planned with unparalleled significant amount of experience time. Here, you will find which has only been matured Regencysophistication, event froms ourhas vasta by time. Here you will find that that every last detail of your significantselection ofamount culinary of masterpieces experience Regency events has a every last detail of your event has event has been planned with whichto our has breathtaking only been decor, matured with a significant amount of experience been planned with unparalleled by servicetime. whichHere isyou significantly will find praised that unparalleled sophistication. which has only been matured sophistication, from our vast everywithin last a widedetail range of your of communities. event has From our vast selection of by time. Here you will find that selection of culinary masterpieces beenWe areplanned proud towith have aunparalleled ever adapting culinary masterpieces to everyteam last ofdetail individuals of your eventwho haspioneer to our breathtaking decor, with a beensophistication, planned withfrom unparalleled our vast service which is significantly praised our breathtaking decor and selectionin wedding of culinary design, masterpiecesall aspects of sophistication,service and guestfrom satisfactionour vast which within a wide range of communities. to our breathtaking decor, with a a service unmatched. We selectionin turn of creates culinary that masterpieces special finesse We are proud to have a ever adapting service which is significantly praised are proud to have an ever to ourand breathtakingatmosphere todecor, make with it a daya to team of individuals who pioneer servicewithin whicha wide is range significantly of communities. praised in wedding design, all aspects of Regency remember.events has a adapting team of individuals withinWe are a wide proud range to have of communities. a ever adapting service and guest satisfaction which who pioneer in wedding Weteam are proudof individuals to have a ever who adapting pioneer in turn creates that special finesse design, all aspects of servicesignificant team in amountwedding of individuals design, whoall aspectspioneer of of experienceand atmosphere to make it a day to inservice wedding and design, guest satisfactionall aspects which of remember. andRegency guest satisfaction, Events which servicein turn and creates guest thatsatisfaction special which finesse in turn, creates that specialwhich has inand turn atmosphere onlycreates that to special makebeen itfinesse a day to matured 501 High Street North atmosphere to make it a day andremember. atmosphere to make it a day to Manor Park, London E12 6TH remember. to remember. by time.Regency Here Events you will find that 020 8478 6020 501 High Street North everyManor last Park, Londondetail E12 6TH of your event has RegencyRegency07960 335 EventsEvents 999 501 High Street North 501 High Street North 020 8478 6020 Manor07943 Park, London 434 E12 334been 6TH planned with unparalleled Manor Park, London E12 6TH 07960 335 999 002020 84788478 60206020sophistication,07943 434 334 from our vast 0796007960 335335 999999selection of culinary masterpieces 07943 434 334 07943 434 334to our breathtaking decor, with a service which is significantly praised within a wide range of communities. We are proud to have a ever adapting team of individuals who pioneer in wedding design, all aspects of service and guest satisfaction which in turn creates that special finesse and atmosphere to make it a day to remember.

Regency Events 501 High Street North Manor Park, London E12 6TH 020 8478 6020 07960 335 999 07943 434 334 I am Ameen Raja, creative director at Relaks Radio. My name is Iffaat Choudhury and I am delighted I enjoy playing keyboard and piano, listening to to be presenting at the SyedaC launch. It will be music and singing. I also present live indoor and an honour for me to introduce these exclusive and outdoor events and shows including the Banglatown innovative designs to the world. Boishaki Mela. We live in a day and age where people are coming I am massively delighted to present at the launch of out of their shells through their unique sense of SyedaC —­ an emerging cutting-edge fashion label style, and the SyedaC label is testament that we are in the British Bangladeshi community. flourishing in our individuality.

Ameen Raja Iffaat Choudhury Stage Presenter Stage Presenter

China Chowdhury is an established dance artist The one important thing a bride wants on their and has been a choreographer for more than special day is to look beautiful! Hence, why I am two decades. She has an extensive knowledge of here to take their beauty to the next level. I have Indian classical, modern and Bengali folk dance. worked in the hair and makeup field since I was 17 She gained her dance expertise in Bangladesh and years old and have perfected my skills over the years. was a government staff artist with the Shilpo Kala I go the extra mile to make sure every requirement Academy. is taken care of, ensuring my brides feel and look the most beautiful version of themselves on their big China is the Founder and Director of ‘Taal Torongo’, day. I work closely with all of my clients throughout an organisation whose members perform all over their special occasion and make sure they leave with the UK and Europe including the . a big smile across their face. She was the fashion show choreographer for London Bengali Wedding Fair 2017. She has been facilitating SyedaC boasts an array of gorgeous clothing and training for many years and has also served in I am thrilled to take part in her launch event by numerous schools as a dance instructor. using my skills to make the models stand out. I hope you will love the show as much as I will enjoy China has worked alongside Bibi Russell, the Boishaki working backstage as the lead MUA. I am delighted Mela Committee, Bangladesh High Commission UK to sponsor SyedaC and wish Syeda success in her and various Bangladeshi TV channels. business.

China Chowdhury Shahinour Ruby Catwalk Choreographer International Celebrity Makeup Artist & Hairstylist Champagne Shimmer Shimmer-lace fabric saree accompanied with glittery acrylic handled style bag.

Model: Mahpara Congratulations to Syeda at the launch of her brand new fashion label — SyedaC! Syeda lives abroad and frequently visits Bangladesh as a creative business lead. She uses local workers and materials, which in turn creates employment in our country. Her initiative inspires me and has deeply touched me as she sets a fantastic example for others to follow. We need more and more jobs to be created in our country as a part of sustainable development programme. A staggering 160 million people live in Bangladesh, hence, via this initiative local workers can develop their skills and live a dignified life. As a progressive artist, Syeda has the skills and talents and I Bibi Russell was born in 1950 in Chittagong, Bangladesh. She earned a graduate degree in fashion from London College of am confident that she will do Fashion in 1975. In the next five years, she worked as a model for different magazines including Vogue, Cosmopolitan tremendously well. I am happy and Harper’s Bazaar. She also worked as a fashion model in to learn and excited that Syeda fashion shows until 1994, working with Yves Saint Laurent, Kenzo, Karl Lagerfeld and Giorgio Armani. Having returned uses Bangladeshi fabrics for her to Bangladesh in 1994, Russell opened Bibi Productions, a designs and I hope that she will fashion house, fusing indigenous Bengali cultural elements into her line. As of 2004, her company employed 35,000 continue that way. weavers in rural Bangladesh. Gold Silk Banarasi Her Banarasi silk/satin saree with maroon floral embroidery comes with a matching vanity bag and available with His coordinated panjabi.

Models: Agun & Tanna Black Lace Long versatile dress using laced material with embroidered centre piece comes along with a casual matching bag.

Model: Sanjidah

“I am thrilled to be working with SyedaC and wish her label every success for the future.”

Sadia is the leading model and dancer in Bangladesh. She is best known as Mou. She is a renowned television actress and an iconic model who is often followed by many rising stars of today.

SADIA ISLAM MOU In 1988, Agun started his music career as the vocalist of the band Sudden. He retired AGUN KHAN from the band and went solo in 1992. He performed as a playback singer in the famous films Keyamat Theke Keyamat, Dui Duari and others.

Agun also acted in films like Akhono Onek Raat, Ekattorer Maa Jononi and television dramas including Ojana Shoikotey and Ronger Manush.

All the very best of luck to SyedaC, keep it up! :)

I am an experienced theatre and media practitioner, and also a performer. I TANNA have performed and acted in plays for a KHAN wide range of audiences in many cities and towns. I am constantly seeking and cease opportunities to work in the creative industries.

A great designer with a good heart. It’s an honour to wear her designed clothes, I am proud. Best wishes for SyedaC.

I am Sohel, a professional Dhamail & folk dance choreographer and organiser of SOHEL Radha Raman Society in the UK. I have a AHMED great passion for modelling work and have enjoyed working on a number of projects in the past. It is crucial that the richness of our culture is shown and educated to ensure that people around the world understand Bangladeshi fashion & design. It has been a real privilege to be a part of the SyedaC launch team and a pleasure to work with Syeda as she SADIA ISLAM MOU establishes her own fashion label. Hi, I’m Zarin, a former ramp model of Bangladesh, an actress, presenter and ZARIN AHMED SMRITY model in TV commercials. I am loving working with Syeda and am very excited to perform at the catwalk.

Introducing Kabul…Engaged with a lifelong passion, has taken the journey KABUL to becoming an innovative fashion AHMED pioneer, risk taker and thinker. Leading the curve of 2017… and in to the horizon of new ventures. #SyedaC

I’m Ali Apon from Sylhet, a model in the February 2017 edition of Sainsbury’s ALI APON PRANTO Monthly Journal. I’m really happy and proud to be a part of SyedaC’s opening launch and can’t wait to walk for them on stage with all my love and rhythm. Hi, my name is Airin and I have AIRIN worked at Tehxeeb London, Seema ARZOO Sarees, Bengali Wedding Fair, DI Fashion, Farida Design, House of Zargham held at the Mayfair venue.

I’m Sharmin, and I was born and raised in Dhaka by my SHARMIN parents. In the same city I used BONHI to work in fashion and drama alongside relatives and friends. I modelled in London and am very delighted to be a part of the SyedaC fashion show and remain very appreciative of Syeda’s hard work.

I am Ibrahim, currently pursuing my hobby in the social media industry and IBRAHIM ALI photography and hoping to make it professional very soon. I don’t have any professional experience in modelling or catwalk yet, but do hope to do a lot more in the near future. I would like to give a big thank you to Syeda for giving me an opportunity. It has been a great pleasure working with the SyedaC clothing label and I have loved every minute of it. I wish Syeda the very best for the future! I am a well established dance artist in the UK. I have extensive knowledge of SHAKIBA CHOWDHURY Indian classical, modern and Bengali folk dance. As well as being a dance artist, I have participated in numerous modelling ads and music videos in Britain and Bangladesh. I have acted in a number of Bengali short films and have also worked in theatre productions. When I learned of Syeda launching her own fashion label, I was thrilled and excited to have the opportunity to showcase SyedaC outfits.

My name is Mahpara. I am a traditional dancer and often sing too. I have done modelling in the past and am very MAHPARA AHMED pleased to be participating in the launch of SyedaC. It’s been wonderful being involved in the catwalk rehearsals and I look forward to seeing you all there!

I’m Shah, 5ft9”, built like Arnold, I be tossin’, enforcin’, my style is awesome SHAH – I’m causin’ more family feuds than ALOM OJ Simpson, I sell ice to Eskimos I sell fire to a flame, Im a hustler in the fast lane, that’s a description of me, I’m a little insane, I’ll sell water to a fish but never hurt anyone or cause pain. Sajia is a trained model, actress and dancer. She has been performing SAJIA AFRIN CHOWDHURY since the age of ten and has appeared in numerous academies, theatres, auditoriums and festivals in both Bangladesh and Britain. She has also been a winner at various beauty pageants such as Lux Photogenic 2004, Miss Bangladesh 2008, Spring Beauty 2000, and has participated in many dance competitions in Bangladesh.

Hi my name is Kamaldeep and this is my first time modelling. Thanks to Syeda for giving me a chance to work with her KAMALDEEP BACHUS and her fashion label. It has been a great experience learning new things whilst meeting new people and I wish her every success in this venture.

Sonia is a professional dancer. Besides dancing, she also works as an actress and SABIRA SULTANA model. Her modelling career began in SONIA Bangladesh through numerous famous TV commercials and was a winner of Miss photogenic Priojon magazine. Here in the UK Sonia has worked for many local brands, telefilms and a drama serial as a lead character. Working with Syeda has been a different and exciting experience. Because of her products and her feelings are both deeply interconnected, made me feel comfortable to work with her. I wish her very good luck. I’m Maleeha, a 27 year old primary school teacher. I studied Anthropology as I enjoy MALEEHA CHOWDHURY learning about different cultures and travelling. I have a strong interest in high street fashion and I love designing new looks to create different styles from them. I am very proud of my auntie Syeda and looking forward to what’s to come!

Modelling being my dream, my first break came when I got accepted by a modelling agency in 2015. For a South-east Asian, I RUMI am of a very fair complexion with a curvy SHARMIN figure. However, not meeting most catwalk requirements for a minimum height of 5’6”, I didn’t feel I would ever walk the ramp. I was delighted when opportunity knocked and selected me for an Asian fashion show. SyedaC has a broad range of clothing for all types of people, specialising in his and her outfits. Syeda is hardworking and ambitious and I’m honoured to be a part of her success.

I am Sonia and I work at The Institute of Cancer Research managing new cancer SONIA trials. Although my job keeps me busy, BEGUM I have a keen interest in fashion, music, travelling and photography. I met Syeda at an awards ceremony where she told me about the launch of her new fashion label, SyedaC. I instantly fell in love with her idea of combining traditional Bengali styles with a contemporary twist. I also loved her idea of matching bags and accessories with outfits since we all know how difficult it is to find the perfect bag to complement our dress! My name is Masheyat and I was born London and raised in Essex. I am striving MASHEYAT CHOWDHURY to be something outside of your average model. Besides wearing designer clothes, I also love designing my own products since I had recently graduated in Product Design. With interest in high street fashion and inventing products, I am out to prove that beauty and brains can coexist. “Beauty fades, but intelligence and beautiful sarees are timeless”

Previously, I’ve done bridal photo- shoots for social media and promotions for stage performances. NASHRA I’m really honoured to be a part of the RAHMAN SyedaC fashion show which has been an amazing experience so far.

I have done modelling for various events and media productions in the M SALMAN past. Now, I am very excited to work with SyedaC fashion label launch as a catwalk model. Her brand looks attractive and promising and I wish her every success. Tamim has been modelling for a number TAMIM of years. He has worked on a range of RAHMAN projects including the famous Bengali Wedding Fair for two consecutive years. Now he will feature on SyedaC catwalk.

Breaking into the modelling industry was challenging however I’ve gained SANJIDAH many different experiences and ISLAM developed new skills. Definitely looking forward to modelling for a new traditional Bengali designer ‘SyedaC’ and I’m sure the designs will make a great statement to the audience!

I am an experienced theatre and media practitioner and a performer. I have RAJU DAS performed and acted in plays for a broad audience across many cities and towns. I am constantly seeking opportunities to work in the creative industries. My name is Fahima, I am 25 and I’m a FAHIMA junior doctor at Chelsea and Westminster BEGUM hospital. My interests are in Women’s health (where I’m hoping to train as a gynaecologist) and Women’s rights (particularly in India and Bangladesh). I am very passionate about Bengali heritage and history and would love to represent the SyedaC brand through modelling.

I am Swaran and I have been a professional dancer for the last few years ZAZZAD SHAHRIAR and have performed on various stages. SWARAN I have also modelled on a number of occasions and enjoy doing modelling work. I am delighted to work alongside Syeda and excited to be at her launch.

Hello my name is Fahim, I am high energy model who strives to maintain FAHIM IFTEKHAR a positive attitude and freshness throughout long shoots, which I believe long asset various mood and style. I took this passion as a challenge to prove myself best in modelling sector. This show is going to be my first show, which I want to prove my best. I would like to thank Syeda for giving me opportunity.

Hi! This is Kazi, Head of STUDIO K UK since 2015. As an official photographer, I found that SyedaC has a huge collection of colourful male and female clothes that are remarkably stylish and most importantly comfortable. For both the indoor and outdoor photoshoot, it is vital to choose comfortable dresses to wear and in this case, I think SyedaC is among the best choices. I am very proud to take some fantastic snaps of Syeda’s designs and it was an outstanding experience. I do wish all the very best for this fashion house. Cheers, KAZI RAHMAN Mob: 07424 881 640

JS E C 4U R I T Y www.j4security.co.uk Naqshbandi Fusion Matching style dress and saree using pure chiffon and silk, both outfits accompanies handbags.

Models: Masheyat & Iffaat Angelic Soft Pink Luxuriously soft georgette saree with leafy-floral detail tapestry with complemented bag.

Model: Maleeha THIS MAG BUILT BY

thinkhuman.co.uk Peacock Splash His & Hers matching saree with matching purse and panjabi. Pure silk with carefully selected thread for elaborate embroidery work.

Models: Mou & Agun Tessellated Banarasi Black banarasi and bag with his detailed panjabi and matching pajama.

Models: Sonia & Sohel

Pure Muslin Saree A pure silk muslin saree combined with a floral motif.

Model: Sanjidah Anar Koli Dress Luxurious georgette dress with floral motif embroidery.

Model: Mahpara

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73A Portway, Stratford, London, E15 3QJ +44 (0) 20 8555 8820 | [email protected] Jamdani Kurta Jamdani kurta and head band with matching rattan handle vanity bag.

Model: Sanjidah Muslin Family Harmony Pure silk muslin saree with matching father and son cotton panjabi.

Models: Rumi, Raju & Iyaaz Gold Crepe Polka Crepe silk infused with katan boarder with an accompanying purse and detailed cotton panjabi.

Models: Sanjidah & Salman Jaipur Georgette Saree Double georgette in terracotta orange with detailed hijab and vanity bag.

Model: Iffaat

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Models: Kamal & Sajia Bogura-Tartan His & hers traditional check kurta and panjabi with hand bag.

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FOLLManyOW US AT congratulations to Syeda Choudhury

MAC (Masud & Co.) Solicitors KjÕKuKUf KmwP~ IJorJ KmPvwù AKoPV´vj (Immigration) ☛ Immigration and ☛ Citizenship ☛ Human Rights Aylum Appeal ☛ Asylum ☛ Name Change ☛ Judicial Review ☛ ßmAu FKkäPTvj (Bail) ☛ kJS~Jr Im FaKjt ☛ Entry Clearance ☛ Detention ☛ ¸¿rvLk KcTîJPrvj âJAo (Crime) lqJKoKu u (Family Law) ☛ Road Traffic Offence ☛ KcPnJxt (Divorce) ☛ Minicab Offence / Touting ☛ cPoKˆT nJP~JPu¿ ☛ KâKojJu ßcPo\ ☛ Child Arrangement Order ☛ Police Sation Defence and ☛ Non Molestation Order Magistrate Court Defence ☛ Occupation Order Km\Pjx uL\ (Business Lease) ☛ Buying and Selling Business Lease ☛ mqJÄT âJK≈ ☛ Trust Deeds ☛ Debt Recovery ☛ Landlord and Tenant Disputes ☛ Partnership deed & Disputes ☛ Civil Penalty ☛ Wills and Probate Masud Chowdhury Solicitor of England & Wales, Barrister of Lincoln’s Inn (NP) Unit 1, 1-13 Adler Street (Near Altab Ali Park) Whitechapel, London E1 1EG E: [email protected] T/F: 020 7377 5280 IKlPxr xo~: xTJu 9.30-KmPTu 6.30 07958 615 904 (\ÀrL ßpJVJPpJPVr \jq) WATCh Live Property Show Letting With (MARLA, MNAEA) Selling Kazi Arif Property Valuer & Consultant Buying Your Wisest Move We have moved Licensed Members to our Brand New office at 102 Bangla Town, London E1 6RL (opposite )

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Kingdom Solicitors 0004 000X 95mm (h) x 215mm (w) Commissioner for OATHS AKoPV´vj S lqJPouL KmwP~ Pp ßTJj IJAjVf krJoPvtr \jq ßpJVJPpJV Tr∆j Mobile: 07961 960 650 Tareq Chowdhury Phone : 020 7650 7970 PRINCIPAL 53a Mile End Road, London, E1 4TT, ENGLAND Tareq Chowdhury web : Kingdomsolicitors.com Principal This firm is regulated by Solicitors Regulation Authority RELIABLE & TRUSTED ACCOUNTANT

Website for more details: www.amifroassociates.com 40 Woodford Avenue, Gants Hill, Ilford, Essex, IG2 6XQ Contact: M Tazul Islam FCPA 07944 113 007 Nasrat Zamany MBA 07572 092 054 Mobile: 07961 960 650 Haider Shahi M.com, ACA-PQ 07507 672 463 Phone : 020 7650 7970 Nazratun N. Islam BA(Hons) MA 07720 767 142 53a Mile End Road, London E1 4TT Office-020 3441 9839 Email: [email protected] web: kingdomsolicitors.com Wishing Syeda Choudhury every success! This firm is regulated by Solicitors Regulation Authority Our experience in the travel industry has served our clients well over the past 19 years. Consumers have discovered the value of using professional travel consultants in planning vacations. We stand behind the products we sell and support you if visit bangladesh contingencies arise! We are an IATA accredited and ATOL protected agent. In the last year we have served over 20,000 clients to destinations all over the world from Europe to Asia, America, Africa, far east and beyond.

Hillside Travel is pleased to have gained several travel industry awards in appreciation for our level of business and commitment to our Airline partners.

Being preferred partner with all major Airlines and hotel chains, we can provide you with all the best air fares and hotel deals as well as car hire.

Our staff has many years of experience in the travel industry and our travel professionals appreciate the opportunity to work- start to finish-on your reservation. So, feel free to visit our website site and contact us with any questions or requests. You can also chat live from our website with one of our dedicated hillsidetravels.com Travel Consultant. Search of best prices! Equally important, we have the in-depth travel knowledge it takes to create an escape that meets your individual need and budget.

Telephone: 020 8552 2033

Email: [email protected] Unit 3, 388 Green Street, Upton Park, London, E13 9AP

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Syeda Choudhury would like to express her personal gratitude to:

Shahagir Bakth Faruk Syed Dohan Nuh Syed Nahas Pasha Meera Uma Usha The RH Barroness Uddin Nazratun Nayeem Bibi Russel Minara Uddin Dolly Islam Jeba Begum Abdul Bari Ameen Raja Cllr. Sabina Akhter Najim Choudhury Rubayyat Jahan Taz Choudhury Raja Kaasheff Hafiz Alam Bakhsh Saida Tani Reza Ahmed Faisal Choudhury Shoaib Laboni Barua Sajjadur Aziz Malik Farzana Sifat Shopna Dr. Dinak Sohani Pinki Soaful Uddin Subrina Hossain Syed Akhter Hossain Babu Milton Rahman Rumel Ahmed Mohammed Jubaer Fatima Kamal Razaul Karim Mrida Syeda Milan China Choudhury Rehana Anisa Sadia Islam Mou Nilu Dewan Khan Asifur Rahman Agun Shams Islam Tanna Khan Joytsna Islam Urmee Mazhar Jusna Begum Nazia Choudhury Sharif Mohammed Minhaz Kibria Salam Jones Suhana Ahmed Lipi Halder Ahad Ahmed Maria Hartherley Shahinoor Ruby Rafia Jalil Mirza Miah Sabina Khan Syeda Nasima Sonia Begum Sue Davies Jenny Khanum Fatama Khatoon Rani Begum Mrs Jusna Begum Monjur Al-Islam Noman Shoki Khatun Namir Islam Sohel Ahmed Nabiha Ahmed Mustak Babul Nabhan Ahmed Syeda Rowgi Begum MBE Shelina Chowdhury Monzur Raza Chowdhury Abdul Quader Murad Mars Shiplu Kuhinoor Kabir Mithun Rahman Kazi Syed Tariqul Islam Kirtan Patel Syeda Tasmia Tahia Nadir Ahmed Choudhury Syeda Tasnia Tahsin Rafsan Choudhury Hira Islam Iffaat Choudhury Sayful Rahman Mayeesha Heeva Chowdhury Moli Fuhad Shumi Ahmed Mylene Moli Rizvia Rahman Shamcia Ali Md. Abdul Hannan Syed Mahbub Suna Miah Roksanna Parvin Gulam Akbar Mukta Nuha Amirah Akter Hossin Nafi Syed

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