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Joëlle CAROLINE – UBISOFT MOTION PICTURES PARTIE 2

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Joëlle CAROLINE – UBISOFT MOTION PICTURES PARTIE 2 Should all future kids contents be interactive? What are the best games and TV coproduction models? Global Kids Media Congress – March 10, 2016 Joëlle CAROLINE – UBISOFT MOTION PICTURES PARTIE 2 UBISOFT AT A GLANCE KEY FACTS & FIGURES 3 rd INDEPENDENT PUBLISHER WORLDWIDE €1.463 BILLION +15 FRANCHISES In Sales CREATED IN THAT HAVE SOLD MORE THAN ONE MILLION UNITS in 2014-15 50 +10 000 TEAM MEMBERS IN 30 COUNTRIES BWAAAAHS 1986 per second INTERNATIONAL PRESENCE 96 NATIONALITIES SPREAD ACROSS 6 CONTINENTS MORE THAN 10 000 TEAM MEMBERS OVER 80% STUDIOS OF TEAMS BUSINESS OFFICES DEDICATED TO VIDEO GAME STUDIO + BUSINESS OFFICE DEVELOPMENT THE VIDEO GAME MARKET IN 3 KEY FIGURES Global video Over game market expected to value: Digital game & downloadable 14 content sales $83 million are growing at rate of new-gen consoles billion sold 33% in less than a year by 2016 * Year-on-Year ** * PwC, Global Entertainment & Media Outlook: 2012-2016 ** Research analysis from NPD, iResearch and Digi-Capital presented at GDC 2013 MARKET SEGMENTATION HIGH-END Console & PC games +14 MILLION PS4 AND XBOX ONE IN LESS THAN ONE YEAR DIGITAL Free-to-Play and social 1.86 BILLION ACTIVE SOCIAL NETWORK USERS MOBILE games OVER A BILLION SMARTPHONES IN THE WORLD 792 APPS DOWNLOADED EVERY SECOND* * Source : Federal Communications Commission (2013) WHO’S PLAYING? 53% 58% 48% 62% of players of Americans of players of gamers play games with others, play on smartphones play video games. are female. either in person or online. * Data from Entertainment Software Association (2013 report ) AND THE KIDS ? source GAME VISION & HARDWARE ADOPTION 8-13 BAROMETE 2013 R 2014 0-6 7-9 10-13 14+ NINTENDO 3DS WII iPOD TOUCH FAMILY PC ‘OLD-GEN’ CONSOLE TABLET SMARTPHONE PERSONAL LAPTOP ‘CURRENT-GEN’ CONSOLE source GAME SOFTWARE ADOPTION 8-13 VISION 2013 0-6 7-9 10-13 14+ EDUCATIONAL & CARING VIRTUAL WORLDS LIFE SIM RACING EXPRESSION SPORTS ADVENTURE SANDBOX SHOOTER SNACKER source MARKET FUTURE TECH TRENDS 10-13 WATCH 2014 In 2017, 10-13 yo will have access to: And they will crave for: Android TV Cloud Gaming Virtual Reality Wearable Tech 3D Printing PARTIE 4 UBISOFT’S MAJOR KIDS BRANDS EXPERIENCES TO BE SHARED WITH FRIENDS THE SETTLERS 10 million copies sold JUST DANCE 56 million games sold RAVING RABBIDS RAYMAN 14 million copies sold 28 million copies sold PARTIE 4 FOCUS ON THE RABBIDS VIDEO GAME TV SHOW MERCH./LICENCING CO-BRANDING ATTRACTIONS 15M VIDEO GAME UNITS SOLD WORLDWIDE CO-PRODUCED WITH FRANCE TELEVISIONS 450M VIEWS WORLDWIDE- RABBIDS TV SERIES 3M LICENSING PRODUCTS SOLD WORLDWIDE 80M + VIEWS ON RABBIDS YOUTUBE CHANNEL WORLDWIDE DISTRIBUTION THEA AWARD FOR BEST DARK RIDE WORLDWIDE 2014 FTD & NICKELODEON Season 1: Fully broadcasted on FTV & NICK Season 2: Currently on air Season 3: In production, launch summer 2016 in France 65M viewers in 2015 On FTV & Nickelodeon Worldwide 10 + Free TV channels Worldwide 50 + Broadcasting countries total Deal inked with CCTV China (airing 2016) RELEASED CREATING STRONG BRANDS CREATING STRONG BRANDS • Iconic characters, • captivating scenarios • innovative gameplay Ubisoft creates • immersive and engaging worlds that offer players • original and memorable experiences. • where people can learn and grow BUILDING THE BRIDGES GAME MOVIE BUILDING THE BRIDGES MOVIE GAME 2005 2009 2011 UBISOFT’S FIRST STEPS GAME SHORTS FEATURE FILMS 2009 2012 2016 TOMORROW : INTERACTIVE ? • 360 Strategy : Communication Tools : Yes A whole range of commercial products : No if your brand is not installed • Interactivity Consistent and rich contents – or nothing! Are the parents ready to buy ? .
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