CCLB 03-19-07 Indians 1 CCLB 3/15/2007 2:15 PM Page 1
PIECED TOGETHER Without a quick fix, Shapiro fills bullpen, outfield by committee
By JOEL HAMMOND [email protected]
ould Indians general manager Mark Shapiro enjoy his job as much if he had the resources to W compete with the top spenders in Major League Baseball? Would he feel as satisfied with the product if he possessed the ability to sign Randy Johnson or Daisuke Matsuzaka or Gary Sheffield or Josh Beckett, conse- quences and finances be darned? “That’s a tough question,” laughed Shapiro, in his sixth season as the team’s GM. Without that quick fix in his arsenal, Shapiro was again forced to use some creativity: He patched together with three well-traveled veterans a bullpen that suffered badly from its youth in 2006, and completed platoons at first base and in left and right fields by signing two corner outfielders who have platooned before.
See PIECED Page 8 ILLUSTRATION: KRISTEN WILSON PHOTO: RUGGERO FATICA CCLB 03-19-07 Indians 2 CCLB 3/15/2007 1:10 PM Page 1
I-2 CRAIN’S CLEVELAND BUSINESS MARCH 19-25, 2007
Marking memorable Indians moments Tribe history in the making Below are some of the top team milestones to be highlighted at Once completed, the $1M Heritage Park Heritage Park: ■ Addie Joss, perfect game, project will feature 38 memorable moments Oct. 2, 1908, vs. Chicago. ■ Carlos Baerga, homers from both sides of the plate in the By DAVID PRIZINSKY generations.” DiBiasio said this same inning, April 8, 1993, vs. [email protected] last goal of bridging the genera- New York Yankees. tions through shared memories is ■ aseball and an appreciation “what makes baseball special.” Joe Jackson hits .408 in 1911. of the past go together. “It will be the signature land- He is the last Indian to hit .400. Toss in more than a century mark at Jacobs Field,” he said. “We ■ Sam McDowell, tosses consec- Bof local professional baseball want every trip to Jacobs Field to utive one-hit, complete games, and you have the ingredients for include a visit to Heritage Park.” April 25 and May 1, 1966. Heritage Park at Jacobs Field — a Professional baseball in Cleve- ■ Luis Tiant, tosses four consecu- $1 million project dedicated to land can be traced to 1869. In tive shutouts, April 25 to May Cleveland Indians history located 1901, the franchise became a 12, 1965. beyond the center field fence. charter member of the new Ameri- ■ Stan Coveleski, wins third World Heritage Park, which will can League, and the Indians name Series game to clinch 1920 encompass 4,300 square feet on was adopted in 1915. World Series title, Game 7, two levels, is scheduled to be “We are one of the oldest insti- Heritage Park at Oct. 12, 1920. ready for fans on opening day. tutions in the city of Cleveland,” Jacobs Field, a ■ Omar Vizquel, collects six hits The top tier, rotunda area will DiBiasio said. $1 million project in 22-0 win over New York feature plaques honoring the 15 The franchise predates many of dedicated to Yankees, Aug. 21, 2004. players in the 27-member Cleve- the city’s oldest corporations and Cleveland Indians ■ Earl Averill, homers in first at- land Indians Hall of Fame who are has outlasted long-forgotten history, is located bat, April 16, 1929. also members of the National automakers, steel producers and beyond the center ■ Baseball Hall of Fame in Cooper- oil refiners. It has survived depres- field fence. Johnny Burnett, nine hits in one stown, N.Y. Names appearing on sions, world wars and the chang- Heritage Park will game (Major League Baseball this level include Earl Averill, Nap ing area economy. encompass 4,300 record), July 10, 1932. Lajoie, Bob Feller, The idea of honor- square feet on two ■ Bob Feller, strikes out 17 as Early Wynn, Tris “We didn’t have an ing the team’s history levels. rookie pitcher, Sept. 13, 1936. Speaker and Cy had long been on the enclosed space for PROVIDED ■ Jim Thome, club record, 52 Young. minds of the team’s home runs, 2002. The lower tier a museum, but we officials. ■ Bob Feller, opening-day no-hitter, will spotlight the wanted to find a “We didn’t have an April 16, 1940, at Chicago. remaining 12 enclosed space for a place in Jacobs ■ Cleveland Indians Field to celebrate museum, but we “A major challenge was avoiding brick pavers purchased by fans Larry Doby, integrates the Hall of Fame wanted to find a place any visible activity that could be who want to link themselves American League, July 5, 1947. members as well the Indians’ history.” in Jacobs Field to seen from home plate. The activity and family members to Indians ■ Lou Boudreau, 4-for-4 to lead as the 100 players – Bob DiBiasio, vice celebrate the Indians’ in Heritage Park, which will be history. Tribe to victory in American who have been president of public relations, history,” DiBiasio said. accessible to fans during games, The brick pavers sell for between League playoff game at Boston, named as the best Cleveland Indians The organization will be hidden from the batter by $150 and $375, depending on the Oct. 4, 1948. all-time Indians. settled on Heritage trees and shrubbery. size and the length of the messages ■ Al Rosen, belts two home runs Each of these players will have a Park just beyond center field, but “The ultimate goal was to create inscribed on the bricks. in 1954 All-Star Game. granite plaque built into the brick it had to be designed in such a way a shrine for the fans,” Wynn said. Bricks sold now will make it to ■ Herb Score, 1955 American wall that will link the lower and that it would not interfere with the “This will give the fans a chance to Heritage Park for the 2008 season. League Rookie of the Year, upper tiers. integrity of the ballpark’s hitting take a step back in time.” The Indians said thousands of the 16-10, 2.45 ERA. In-ground markers throughout background, which must not The 38 memorable moments brick pavers already have been Heritage Park will commemorate distract the batter. highlighted in Heritage Park sold and will be in place by open- the 38 most memorable moments Christopher Wynn, lead archi- include the Oct. 2, 1908, perfect ing day this year. The proceeds will in the team’s history. tect on the project for Osborn game by Addie Joss, and the 1911 help defray the cost of the project. ON THE WEB To find out There were three goals behind Architects & Engineers in Cleveland, season, when “Shoeless” Joe Wynn said provisions have been what other moments the development of Heritage Park, said he began working on the Jackson hit .408, the last Indian made for the Indians to add player round out the list, visit according to Bob DiBiasio, vice concept in fall 2005. “Heritage Park to hit .400. The number 38 was names to Heritage Park. Next up www.crainscleveland.com president of public relations. was over a year in the making.” determined by what would fit into are likely to be Jim Thome and “We wanted to preserve history, Construction on the project the layout of the park. Omar Vizquel, according to most Source: Cleveland Indians honor excellence and connect the began last October. Heritage Park also will include predictions. ■
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MARCH 19-25, 2007 CRAIN’S CLEVELAND BUSINESS I-3
Tribe approaching season with platoons for some positions
By JOEL HAMMOND “We’re a veteran group focused on could see time in center field if prepared for each at-bat,” time dramatically. [email protected] winning, so it’s easier. Sizemore, who played 162 games Michaels said. “You have to have a “All it takes is one guy getting “(Platooning) is especially tough there last year, is physically removed short-term memory.” hurt or traded, and you’re back n a perfect world, the Indians on younger players. You can get out from the lineup by manager Eric Nixon pointed to injuries playing playing every day,” said Nixon, would have at every position a of whack. Young players can get Wedge. a significant factor in the way a who pointed to the job Kapler did player who could play every day, frustrated and upset not knowing “David’s a tremendous player, team’s season — and platoons — in Boston’s 2004 World Series run I hit right- and left-handed pitchers whether they’ll start, not start, pinch and I think we’ll be successful,” play out. Shapiro saved $5 million when Nixon was injured and equally well and maintain continuity hit, not pinch hit,” Nixon said. Michaels said. “When you’re in when reliever Keith Foulke played just 48 regular-season in the lineup. this situation, getting in there and abruptly retired at the outset of games. Kapler, in 136 regular- Instead, general manager Mark Prepare to play getting the job done is something spring training, but that money is season games, batted .272, and Shapiro believes he’s assembled the The main reason Michaels you look forward to.” unlikely to be used on the outfield, stemmed the tide until Nixon next best thing. signed with the Indians after the Both he and Nixon said prepa- even if an injury occurs there. returned healthy for the playoffs. The Indians will open the season 2005 season was a chance to play ration — perhaps even more so Thus, a flare-up in Nixon’s “You have to keep the mindset of April 2 against the White Sox every day in left field. He did just than an everyday player — is vital back, for which he had offseason being prepared to play no matter employing three platoons, which is that, but fell short of expectations. to success. surgery, or another injury to if you’re starting or not. You have the practice of having two or more Still, he said he’s looking forward “You’re not sure when the at- Blake, who played in 109 games to be prepared to be called on at players — at least one left- and one to splitting time with Dellucci, and bats are coming, so you’re more last year, could increase any player’s all times.” ■ right-handed-hitting batter — alternate at the same position to exploit advantages against oppos- ing pitching staffs. Left-handed-hitting David Delluc- ci and right-handed-hitting Jason Michaels will split time in left, Dellucci likely getting the nod on opening day against White Sox right-hander Jose Contreras. Casey Blake and newcomer Trot Nixon will platoon in right field, with Nixon, a lefty, starting against Contreras. Blake, Victor Martinez and at times, youngster Ryan Garko, will split time at first base. “We’ve had success with (platoon- ing) in the past, but the ideal situation would be not to do that,” Shapiro said. “The ideal would be to have guys at every position who could play every game and rarely use the bench, like the Yankees do and maybe what we did in the mid-’90s. “Platoons are a by-product of trying to creatively impact and incrementally improve the run production,” Shapiro said. “It’s not ideal, but it’s something we feel can work.” A matter of percentages Shapiro’s confidence likely stems from each of the players involved being veterans who have platooned before. Before signing with the Indians last offseason and playing every day in left field, Michaels succeeded as a platoon player in Philadelphia in 2005; Dellucci did the same in Philadelphia last year and Texas before that; and Nixon often shared time, most recently with Gabe Kapler, in Boston. Blake has seen time at third base, first base, right field and as the designated hitter in his four seasons with the Indians. Additionally, the numbers indicate that the Indians will benefit greatly from these platoons: Michaels hit .291 against lefties last year, but just .252 against righties. That prompted the signing of Dellucci, who hit .299 against righties, but .200 against lefties. Combine their best work, and you have a left fielder hitting .296. Nixon hit .288 against right-handers in 2006, but just .204 against lefties. Blake, meanwhile, hit .272 against lefties. Combine them, and you have a right fielder that bats .284. Add those numbers to the on-base percentage of Grady Sizemore and the power of Travis Hafner and Victor Martinez, and you’ve got an even more potent offense than the one that was second in the majors in runs scored with 870, or 5.37 a game. “The guys we have platooning, we’re going to find enough at-bats,” said the 32-year-old Nixon, entering his ninth full season in the majors. CCLB 03-19-07 Indians 4 CCLB 3/15/2007 1:10 PM Page 1
I-4 CRAIN’S CLEVELAND BUSINESS MARCH 19-25, 2007
Venue’s offerings can ensure event is a home run
By CHRISSY KADLECK “Our wedding business has really zation also receives an auto- [email protected] increased. We had 12 wedding graphed bat or ball to be auctioned events in 2006 and already in 2007, or raffled at the event. acobs Field is more than a we have 11 scheduled,” said Ms. In addition, Jacobs Field is able game-day destination to soak Dolan who added that all special to offer discounted parking for in nine innings of Major events such as weddings have to special events at Gateway Garage. League play. be scheduled around game days J Bigger and better Boasting first-class banquet and the current schedule. facilities, state-of-the-art meeting Jacobs Field officials promote For those looking to celebrate an rooms and gourmet catering, Jacobs that the venue is not only equipped event with a big group during an Field aims to have its bases covered to handle special events, it has a Indians game, your statistical for hosting special events year- built-in ambience and a lineup of probability of getting a suite big round, not just during the Cleveland extras that can liven up a corporate enough just greatly improved. Indians’ 81 home games. get-together or charitable fundraiser. During the off-season, four luxury “The ballpark is the most unique “The ability to have a meeting, suites were transformed into one venue in the city,” said Kristan Dolan, luncheon or dinner in the Terrace luxury suite that can accommodate coordinator of special events for the Club or even down on the field is up to 60 fans, said Bob DiBiasio, Cleveland Indians. “People can something that you won’t get any- vice president of public relations utilize it on game days for pre-game where else in the city of Cleveland. for the Cleveland Indians. meetings, but more importantly on DAN MENDLIK, CLEVELAND INDIANS Plus you get the mystique of being The new suite, which offers a non-game days for events such as “The ability to have a meeting, luncheon or dinner in the Terrace Club ... is some- at the ballpark when there aren’t view down the right field line, near corporate outings, holiday parties, thing that you won’t get anywhere else in the city of Cleveland. Plus you get the thousands of people here,” she said. the right field corner, was remodeled bar and bat mitzvahs, rehearsal mystique of being at the ballpark when there aren’t thousands of people here,” The Terrace Club can accommo- to meet the needs of the business dinners, wedding ceremonies on says Kristan Dolan, coordinator of special events. date up to 500 people on its two community and others, he said. home plate or wedding receptions in levels, and the largest meeting room “We knocked down the walls the Terrace Club.” said catering sales in 2006 totaled “When the team is on the road, at Jacobs Field can hold 100 people. between those areas so we opened more than $750,000, far exceeding even in season, we are very, very “Whether it’s putting your it up to make it a suite that would Out of the ballpark the more than $400,000 logged in busy with events,” she said. In fact, message up on the scoreboard, have two or three bathrooms and Dolan, who joined the organiza- 2005. Those figures are generated the number of events increased taking a ballpark tour, hitting in the two or three refrigerators and sinks tion in July 2005 to focus solely on mostly from non-game day events, close to 70% from 77 events in batting cages, having cocktails on and much bigger space because we building the special event business, she said. 2005 to 128 in 2006. the field, meeting in the dugouts, are learning that sales groups and contacting former alumni to come businesses are looking to entertain out or even having Slider down on affordably and in a group size of 50 the field, there are ways to enhance to 60 at a time,” he said. A typical your event here at the ballpark that luxury suite in a ballpark accom- cross over through age generations modates 12 to 16 people. that you cannot do at a hotel for “We only had three areas in the example, or some of the other facil- ballpark where people could come ities in town,” Dolan said. in groups in an indoor setting to All charitable organizations are have their own private bathrooms. offered 50% off room rental fees Those three party suites held 50 and for fundraising events at Jacobs now we have added one more to Field, Ms. Dolan said. Each organi- that inventory.” ■
CHANGING TIMES: New gate times will be in place for the 2007 season at Jacobs Field. For Monday through Friday 7:05 p.m. games: Gate C opens at 4:30 p.m. for access to Heritage Park, Market Pavilion, Sections 101-103 and Kids Land; Terrace Club and LF Bridge open at 5 p.m. for access to Terrace Club, Club Lounge and suites; and all gates open at 6 p.m. for access to public areas. For Saturday 7:05 p.m. games, Terrace Club and LF Bridge open at 5 p.m. for access to Terrace Club, Club Lounge and suites; and all gates open at 5:30 p.m. for access to public areas. For Saturday and Sunday 1:05 p.m. games, Terrace Club opens at 11 a.m. for early seating; and all gates open at 11:30 a.m. for access to public areas, Club Lounge and suites. For weekday 12:05 p.m. games, all gates open at 11 a.m. for access to public areas, Terrace Club, Club Lounge and suites. FREE MILK Why buy the cow?
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MARCH 19-25, 2007 CRAIN’S CLEVELAND BUSINESS I-5
Unique Venues...
JANET CENTURY Memorable Events Tom Hamilton signed a contract extension earlier this year that will keep him broadcasting games on the team’s flagship station, WTAM-AM 1100, through 2011. He’s seen with a Tom Hamilton Bobblehead, a promotion slated for this season.
Hamilton said it’s a lot more fun broadcasting a team that’s winning and it’s hard not to root for a team Landerhaven Rock and Roll Hall of Fame + Museum Galleria at Erieview Calling the shots he spends so much time with. But at the same time, once the game starts, he calls it like he sees it. Announcing games ‘was the next best thing’ “While I work for the Indians, in essence I really work for the fans,” he to playing for broadcaster Tom Hamilton said. “If you don’t have credibility, you won’t last at the job.” Cleveland Convention Center Oakroom at Tower City Center Maltz Museum of Jewish Heritage By ERIC STOESSEL and put together a tape to send to Radio partner Mike Hegan said [email protected] the Indians. The four finalists there are no facades with Hamilton. became five and the rest is history. “Tom is what you hear every day,” om Hamilton has seen the Hamilton eventually was promot- said Hegan, who also received an best and worst the Cleveland ed to the top position in the Indians extension that will keep him with the Indians have to offer. In his Radio Network in 1998 after the Indians through 2009. “He’s that way 17 seasons of calling games retirement of Herb Score. He signed T on the air, off the air. He’s just a gen- 440.449.0700 | www.executivecaterers.com on the radio, Hamilton has seen a a contract extension earlier this year uine person and that comes across Full service catering at any of these fine venues or any location of your choice. 105-loss season (1991), a 100-win that will keep him broadcasting loud and clear in his presentation. ■ season (1995) and the Indians’ games on the team’s flagship sta- return to the World Series that year tion, WTAM-AM 1100, through 2011. and again in 1997. Hamilton said he knew early on He’s called 57 postseason while growing up in Wisconsin games, including 13 World Series that he wasn’t going to play sports games. He’s witnessed the greatest professionally, so announcing comeback in Major League Baseball them “was the next best thing.” history, the Indians’ improbable He went to Brown College, a rally from a 14-2 deficit to beat small school near Minneapolis, to Seattle 15-14 in 11 innings on a study communications and worked Sunday night six years ago. his way up from “a real small station But a game that didn’t even count in a real small town in Wisconsin.” is the one he cherishes the most. He broadcast University of Wiscon- “Nothing will ever top my first sin football games and University of game of the major leagues,” Colorado basketball games before Hamilton said. “Nothing will ever landing in Columbus. top that. It’s an impossible dream His arrival in Cleveland coincided that becomes a reality. Unfortu- with the team’s rebirth. Jacobs )NDIANS #LUB 3EATING nately for me, it was against the Field opened in 1994, and a year New York Yankees in April of 1990. later the Indians were playing in #LUB #HOICE A blizzard came off Lake Erie and their first World Series since 1954. the game was snowed out.” “The next most special game to Welcome to Cleveland. me was Game 6 of the ALCS in 'AME The debut capped a whirlwind 1995,” Hamilton said. “I can see it year for Hamilton, who had been like it was yesterday. Kenny Lofton &LEX