Monday, 24 June

08.00-19.00

Convention Registration (Entrance B Foyer, Level 0)

08.00-18.00

Trade Show Registration (Booth Exhibitors Only) (Entrance B Foyer, Level 0)

09.00-09.45 Continental Breakfast (Foyer 1, Level 1)

10.00-11.15 Marketing Seminar Reaching the Missing Millions: Innovative Marketing To Grow Your Audience

The cinema business is increasingly reliant on a small number of films and a relatively small number of highly active customers. Sets against low/no attendance growth over the past 5+ years, shrinking revenues from home entertainment and increasing competition from TV and other platforms, this session will examine whether now is the time to review current working practices and employ new marketing approaches to increase film consumption and cinema going. It will explore whether part of the answer might be working across all film platforms and using social media to drive incremental admissions.

Moderator: Mark de Quervain, Managing Director, Action Marketing Works Ltd.

Presenters: Youry Bredewold, Director of Marketing & Communications, Pathé Borys Musielak, CEO, Filmaster Bobby Mutraporn, Director, Independents United

(Room 112, Level 1)

11.00-17.00 Cinedigm Hospitality Lounge Sponsor: Cinedigm (Passport required for beverages.) (Entrance B Foyer, Level 0)

11.30–12.30 Exhibitor Roundtable With the industry witnessing the greatest transformation in its history, UNIC has pulled together an international panel of exhibitors from around the globe to address questions about all aspects of the motion picture theatre industry including Digital, 3D, new technologies such as High Frame Rates, Lasers, Alternative Content, The Cinema of the Future and Immersive Sound. Moderator: Pamela McClintock, Senior Film Reporter, The Hollywood Reporter Panelists: Eddy Duquenne, CEO, Kinepolis Group (Europe) Miguel Mier, COO, Cinepolis (South America) Ben Murray Bruce, Chairman, Silverbird Group (Africa) Mark Walukevich, Senior Vice President Film – International, National Amusements Inc. (North America)

(Room 112, Level 1)

12.30-13.45 Buffet Lunch (Foyer 1, Level 1)

14.00-16.00 DreamWorks Animation Invites You to a Sneak Preview of Their Upcoming Slate Followed by a Special Screening of Turbo in RealD 3D (CCIB Auditorium)

16.00-16.30 Opening Ceremony

CineEurope's €100 Million Retrospective Produced by mymovies and presented by Film Journal International

Industry Address Phil Clapp, President, UNIC

Keynote Address Rory Bruer, President Worldwide Distribution, Sony Pictures Worldwide Marketing and Distribution

(CCIB Auditorium)

17.00-20.00

Warner Bros. Pictures International Invites You to an Exclusive Preview Highlighting their Upcoming Slate Followed by a Screening of Guillermo Del Toro’s Latest Feature:

Pacific Rim in 3D

(CCIB Auditorium)

20.00

Opening Night Dinner Reception Co-Sponsors: Warner Bros. Pictures International IMAX Corporation (CCIB Auditorium Foyer)

21.15 Screening Warner Bros. Pictures International's We’re The Millers (CCIB Auditorium)

Tuesday, 25 June

07.30-18.00 Convention Registration (Entrance B Foyer, Level 0)

08.00-17.30 Trade Show Registration (Entrance B Foyer, Level 0)

08.00-08.45 Continental Breakfast Co-Sponsors: Cineworld Cinemas, PLC Doremi (Foyer 1, Level 1)

09.00–10.15 The Retail (R)evolution, An Industry Wake-up Call? Presenter: Corinne Thibaut, International Director Cinema & Leisure, The Coca-Cola Company

(Room 112, Level 1)

10.30 Universal Pictures International Invites You to Preview Their Upcoming Slate Followed by a Special Screening of Despicable Me 2 in RealD 3D

(CCIB Auditorium)

11.00-17.00 Cinedigm Hospitality Lounge (Passport required for coffee & tea.) (Entrance B Foyer, Level 0)

13.00 Lunch Co-Sponsors: Universal Pictures International RealD (Room 114-117, Level 1)

14.00-18.00 CineEurope's Opening Day on the Trade Show Floor Join us on Opening Day! Mix business with pleasure by stopping by one of our sponsor’s booths for a beer…or two!

Co-Sponsors: DAST Cinema (Booth #107) MusicScreen (Booth #107) Sony Digital Cinema 4K (Booth #223) Strong | MDI (Booth #704) USL, Inc. (Booth #635)

(Exhibition Hall, Level 0)

15.00-15.45 RealD Demo RealD invites you to a product presentation introducing the new RealD Precision White Screen. White Screen Performance Meets Polarized 3D. Uniform Brightness for 2D & 3D. (Cinesa Diagonal Mar, Auditorium #10)

16.00-16.45 Barco Auro 11.1 3D Sound System Demo (Cinesa Diagonal Mar, Auditorium #10)

18.00 20th Century Fox Cordially Invites You to Preview Their Exciting Slate for 2013 and Beyond! (CCIB Auditorium)

20.00 -24.00 A Special Turbo Concert Event and Dinner Reception Sponsors: DreamWorks Animation 20th Century Fox International (Banquet Hall, Level 3)

Wednesday, 26 June

07.45-18.00 Convention Registration (Entrance B Foyer, Level 0)

07.45-17.30 Trade Show Registration (Entrance B Foyer, Level 0)

07.45–08.30 Continental Breakfast Sponsor: Doremi (Foyer 1, Level 1)

08.30-09.45 Cinema Retail Workshop Presented by The Coca-Cola Company Hosted by: Corinne Thibaut, International Director Cinema & Leisure, The Coca-Cola Company Finalists: Jens Heinze, UCI Germany Kayhan Ozturk, Mars Entertainment Group Stefano Salcischiani, UCI Italy Mariusz Spisz, Multikino Bobby Sharma, VUE Entertainment

(Rooms 120 & 121, Level 1)

08.45-09.45

Event Cinema: New Frontiers in Alternative Content Sponsored by: DSAT Cinema

Alternative content is now an established revenue stream for many cinema operators and recognised as a key benefit of digital conversion. As understanding of this area continues to grow, there is increasing interest in ‘event cinema’, moving beyond traditional content such as theatre, ballet and opera into new areas, broadening potential audiences and income. This session will talk to some of the key practitioners in this area, looking at the lessons learnt from experience so far, but also exploring the new business opportunities in this fast-moving terrain.

Welcome Remarks: Melissa Keeping, Chairman, Event Cinema Association Moderator: Wendy Mitchell, Editor, Screen International Panelists: Thierry Fontaine, CEO, Pathé Live Drew Kaza, Executive Vice President, Digital Development, Odeon/UCI/Cinesa Cinemas Larry McCourt, Senior Vice President, Marketing and Sales, Cinedigm Tim Plyming, Head of Digital and Online, British Museum Mariusz Spisz, Sales and Marketing Director, Multikino Graham Spurling, Managing Director, Director, Movies@Cinemas

(Room 112, Level 1)

9.00-9.45 RealD Precision White Screen Demo (Cinesa Diagonal Mar, Auditorium #10)

10.00-15.00 Event Cinema Reel The Event Cinema Association will showcase 45 minutes of upcoming live and recorded events. Don’t miss this unique opportunity to see the diversity and quality of exciting titles available to book in your cinema now from leading international distributors, including DSAT Cinema, Arts Alliance Media, Royal Opera House, Mr Wolf Productions, Specticast, Omniverse Vision and Versión Digital.

(Reel Start Times: 10.00, 11.00, 12.00, 13.00 and 14.00)

(Cinesa Diagonal Mar, Auditorium #18)

10.00-17.00 Cinedigm Hospitality Lounge (Passport required for coffee & tea.) (Entrance B Foyer, Level 0)

10.00-12.30 Paramount Pictures International Invites You to a Sneak Peek of 2014, Followed by a Screening of World War Z, the Highly Anticiipated Sci-Fi Thriller Starring Brad Pitt World War Z in RealD 3D (CCIB Auditorium)

11.30–17.00 CineEurope Tradeshow & Lunch on the Tradeshow Floor Sponsored by: Samsung (Lunch to be served from 12.30-14.00) (Exhibition Hall, Level 0)

14.15-15.00 Barco Auro 11.1 3D Sound System Demo (Cinesa Diagonal Mar, Auditorium #10)

15.30-18.00 Walt Disney Studios Motion Pictures International Product Presentation and Screening Planes (CCIB Auditorium)

18.30-19.30 Sony Pictures Releasing International Invites You to an Exclusive Preview of Their Upcoming Slate (CCIB Auditorium)

19.45-21.15 Cocktail Party & Dinner Reception Sponsor: Sony Pictures Releasing International (Banquet Hall, Level 3)

21.30 Screening Lionsgate's Red 2 (CCIB Auditorium) Thursday, 27 June

08.30-13.00 Convention Registration (Entrance B Foyer, Level 0)

08.30-11.30 Trade Show Registration (Entrance B Foyer, Level 0)

09.00–12.00 Continental Breakfast on the Trade Show Floor (Breakfast served from 9.00 - 10.30) Sponsor: Doremi (Exhibition Hall, Level 0)

09.00-13.00 Cinedigm Hospitality Lounge (Passport required for coffee & tea.) (Entrance B Foyer, Level 0)

10.00-10.45 DreamWorks Studios / Mister Smith Entertainment’s Product Presentation (CCIB Auditorium)

11:15 Walt Disney Studios Motion Pictures International's The Lone Ranger (CCIB Auditorium)

14.00-15.30 Awards Luncheon Co-Sponsors: The Coca-Cola Company Rentrak

Master of Ceremonies: Phil Clapp, President, UNIC and CEO, Cinema Exhibitors’ Association

CineEurope Awards Ceremony Presented by The Coca-Cola Company

The Coca-Cola Retail Achievement Award

Rentrak’s International Box Office Achievement Award Sony Pictures Releasing International for Skyfall

CineEurope's Independent Film Award UniFrance films

International Distributor of the Year David Hollis, Walt Disney Studios Motion Pictures International

International Exhibitor of the Year Muzaffer Y?ld?r?m, Mars Entertainment Group (Rooms 114-117, Level 1)