Shelley Rudman Joins Procter & Gamble to Launch Sochi 2014
Press Information: 29th October 2013 Shelley Rudman joins Procter & Gamble to launch Sochi 2014 Olympic Winter Games Thank You Mum Campaign Procter & Gamble, a Worldwide Olympic Partner, today announces Skeleton World Champion and Olympic Silver Medallist, Shelley Rudman, an aspiring Team GB member, has joined its global family of athletes. The announcement also kicks off P&G’s Thank You Mum campaign, which pays tribute to Mums around the world, and as the Winter Olympic Games approach is highlighting those mums who raise world class athletes. Shelley is one of the UK’s medal hopes for the Sochi Games. Shelley originally from Wiltshire, used to work in teaching, now lives and trains in Sheffield and won Britain’s only medal (Silver) of the Turin 2006 Olympic Winter Games. That success was followed by an 18-month break from the sport when she had her first child with partner and fellow Team GB skeleton slider hopeful, Kristan Bromley. If Shelley is picked to compete for Team GB in Sochi, in addition to being accompanied by her mum and dad, Shelley will have lots of family support in Russia, including from her six-year-old daughter, Ella. Shelley comments, “I am incredibly excited about the possibility of being selected for Sochi 2014. Going into the event as World Champion has given me much more confidence, but also comes with the added pressure of expectation! It’s been a long journey to get to this point and I have so much to thank my mum for. She has always been my rock over the years of training, including all the highs and the lows, so it’s a fantastic boost to me that P&G will enable me to have my mum at the track in Sochi cheering me on!” As part of the Sochi 2014 Thank You Mum campaign, P&G is paying tribute to mums around the world through the Raising an Olympian film series.
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