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Business Plan for Social Media Talent Agency

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Business Plan for Social Media Talent Agency Business Plan for Social Media Talent Agency This Business Plan for a Social Media Talent Agency allows entrepreneurs or business owners to create a comprehensive and professional business plan. This template form allows a business to outline the company's objectives and detail both current company information as well as any past performance. Companies should include a complete market analysis in their plan to help showcase why their business strategy will be effective in the market. Future company plans, including production targets, management strategy, and financial forecasting, should be used to demonstrate and confirm that the company's short-term and long-term objective can and will be met. This model plan can be customized to best fit the unique needs of any entrepreneur or owner that is seeking to create a strong business plan [ ] Confidentiality Agreement The undersigned reader acknowledges that the information provided by [Company Name] in this business plan is confidential; therefore, reader agrees not to disclose it without the express written permission of [Company Name] It is acknowledged by reader that information to be furnished in this business plan is in all respects confidential in nature, other than information which is in the public domain through other means and that any disclosure or use of same by reader, may cause serious harm or damage to [Company Name] Upon request, this _______________ Signature _______________ Name (typed or pr _______________ Date 1.0 Executive Summary .................................................................................................................................. 1 Chart: Highlights .................................................................................................................................... 2 1.1 Objectives ............................................................................................................................................ 2 1.2 Mission ................................................................................................................................................ 2 1.3 Keys to Success ................................................................................................................................... 2 2.0 Company Summary .................................................................................................................................. 2 2.1 Compan O i ............................... 3 2.2 Start-up ............................... 3 Table: Sta ............................... 3 Chart: Sta ............................... 4 3.0 Products ... ............................... 5 4.0 Market Ana ............................... 7 4.1 Market S ............................. 13 Table: Ma ............................. 15 Chart: Ma ............................. 16 4.2 Target M ............................. 16 4.3 Service ............................. 16 4.3.1 Com ............................. 17 5.0 Strategy an ............................. 18 5.1 SWOT A ............................. 18 5.1.1 Stre ............................. 18 5.1.2 Wea ............................. 18 5.1.3 Opp ............................. 18 5.1.4 Thre ............................. 18 5.2 Competi ............................. 19 5.3 Sales St ............................. 20 5.4.1 Sale ............................. 23 Table: ............................. 23 Chart: ............................. 24 Chart: ............................. 24 5.5 Mileston ............................. 25 Table: Mi ............................. 25 Chart: Mil ............................. 25 6.0 Manageme ............................. 26 6.1 Personn ............................. 26 Table: Pe ............................. 26 7.0 Financial P ............................. 27 7.1 Start-up ............................. 27 Table: Sta ............................. 28 7.2 Importan ............................. 29 7.3 Break-even Analysis ........................................................................................................................... 29 Table: Break-even Analysis ................................................................................................................... 29 Chart: Break-even Analysis ................................................................................................................... 29 7.4 Projected Profit and Loss .................................................................................................................... 30 Table: Profit and Loss ........................................................................................................................... 30 Chart: Profit Monthly ............................................................................................................................. 31 Chart: Profit Yearly ............................................................................................................................... 31 Chart: Gross Margin Monthly ................................................................................................................. 32 Chart: Gross Margin Yearly ................................................................................................................... 32 7.5 Projected Cash Flow ........................................................................................................................... 33 Table: Cash Flow ................................................................................................................................. 33 Chart: Cash ......................................................................................................................................... 34 7.6 Projected Balance Sheet ..................................................................................................................... 35 Table: Balance Sheet ........................................................................................................................... 35 7.7 Business Ratios.................................................................................................................................. 36 Table: Ra i ............................. 36 Table: Sales Fo ............................... 1 Table: Personn ............................... 2 Table: Profit an ............................... 3 Table: Cash Flo ............................... 5 Table: Balance ............................... 7 1.0 Executive Summary Introduction The consumption of entertainment is changing at an unprecedented rate, on a truly global scale. The ever increasing speed, robustness & interconnectivity of the global telecommunication system has increased young consumers' expectations and demands for entertainm As a result o destination for Generation (YouTube), c per day. [Company Name] will function i o monetize their fragmented super-stardom The Market With almost ned primetime audiences of ABC, CBS, F ubmitted videos, with little to no consistenc ociate their brands to videos with such low In 2007 YouT share (up to 50%) in the ad revenue gene to purchase top of the line video camera uTuber’s began to produce high quality e Out of the 15 making between five and six figures a yea Service and Despite mass nch out into more lucrative mainstream m e artists, providing them with a full studio a s. The combination of these consistently m, will overnight create an incredibly pro [Company Na nels, office space, business model develo fornia. Chart: Highlights 1.1 Objectives a. Full Capac eding 100 million views per month. b. Develop an nstream platforms. c. Succeed in 1.2 Mission The Mission tertainment objects. We will offer distincti atform whereas Consumers can enjoy the 1.3 Keys to Succe a. Assemble tive platforms & mediums b. High qualit ne entertainment properties c. Strong & c obal brands 2.0 Company Sum [Company N ross the world through the acquisition & ompany will become highly profitable through the advertising revenue off [Company Name] Corp Channels, sale of Pre-Recorded music of [Company Name] Artists, licensed Consumer products based off of [Company Name] IP and other ancillary profit centers. [Company Name] will own and control the copyrights and licenses of its properties, which will enable [Company Name] to create immediate revenue streams while growing its library of content into a multi-million dollar asset. It starts with [Company Name] Corp identifying the right properties. The barrier to entry is so low in today's entertainment climate; everybody is now a potential artist. On the Internet, a lot of different types of videos can generate massive viewership numbers. [Company Name] will hand-pick talent that produces consistent viewership numbers with dedicated audiences, that the Company feels can cross-market into mainstream media and entertainment. Chart: Start-up [Company Name] will have a record label component which is currently in the process of securing distribution through a major label. • Full distribution apparatus for digital and retail outlets • Will create comprehensive marketing and promotional campaigns • Secure radio placement for [Company Name] artists by leveraging entertainment industry contacts to create collaborations with mainstream artists Marketing/P •Full Service •Works with [ g traditional marketing & PR iniatives as w •Will also wo & new product offerings in order to maxi • Utilize [Com p initiatives across multiple platforms & m Production [Company Na at is being exploited through the full studio distributed content. •[Company
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