Pepsi Bottling Group 2002 Annual Report
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Our Mission We have absolute clarity around what we do: We Sell Soda. We commit ourselves to these operating principles: Rules of the Road 1. Drive Local Market Success. 2. Act Now. Do It Today. Get Results. 3. Set Targets. Keep Score. Win. 4. Respect Each Other. Our success will ensure: Customers Build Their Business. Employees Build Their Futures. Shareholders Build Their Wealth. Outside USA USA Total Number of Plants: 46 5o 96 Number of Distribution For reconciliations of EBITDA Centers: 257 275 532 and constant territory net Percentage revenue per case to operating of PBG income and reported net Volume: 62 38 1oo revenue per case, respectively, see pages 25 – 26. The Pepsi Bottling Group, Inc. is the world’s largest manufacturer, seller and distributor of carbonated For reconciliation of adjusted and non-carbonated Pepsi-Cola EPS to reported EPS - diluted, beverages. see page 43. Front Cover: Table of Contents Our cover image represents a possibility achieved with Financial Highlights1 just the right combination of creativity, coordination, Letter to Shareholders 2 timing, logistics, teamwork and technology. Review of Operations 4 Board of Directors 14 Bringing the most robust – and ever-growing – lineup Directors & Officers 15 of soft drinks to an enormous customer base every day Glossary of Terms16 requires the same kind of capability. The result is not Financial Review 17 an illusion – it’s a healthy, profitable business. Shareholder Information 60 Financial Highlights $ in millions, except per share data 2002 (1) 2001 (1) 2000 (1) Net Revenues $ 9,216 $ 8,443 $ 7,982 Operating Income $ 898 $ 676 $ 590 EBITDA $ 1,349 $ 1,190 $ 1,061 Adjusted EPS (2) $1.46 $ 1.34 $ 1.07 Cash provided by Operations $ 1,014 $ 882 $ 779 (1) Fiscal years 2002 and 2001 consisted of 52 weeks, while fiscal year 2000 consisted of 53 weeks. (2) Fiscal years 2001 and 2000 have been adjusted to reflect SFAS 142. Return on Invested Capital (1)(2) Adjusted Diluted Earnings Per Share (1)(2) 8.3% $1.46 7.9% $1.34 7.1% $1.07 2000 2001 2002 2000 2001 2002 (1) Fiscal years 2002 and 2001 consisted of 52 weeks, while fiscal year 2000 consisted of 53 weeks. (2) Fiscal years 2001 and 2000 have been adjusted to reflect SFAS 142. Stock Price Performance 500 400 300 200 100 0 9 0 0 0 9 0 0 0 / / / / 4 1 2 3 4/00 1/01 2/01 3/01 4/01 1/02 2/02 3/02 4/02 Q Q Q Q Q Q Q Q Q Q Q Q Q PBG Stock Price* Bottling Group Index** S&P 500 Index * The following performance graph compares the cumulative total return of PBG’s common stock to the S&P Stock Index and to an index of peer companies selected by the company (“the Bottling Group Index”). ** Bottling Group Index includes Coca-Cola Amatil Limited, Coca-Cola Bottling Co., Coca-Cola Enterprises, Panamerican Beverages, Inc. and PepsiAmericas, Inc. 1 Dear Fellow Shareholders, Customers and PBG Employees, • Constant Territory Net Revenue per Case was up continue to work closely with 3%, both U.S. and our partners at PepsiCo to worldwide. uccess for The Pepsi identify the next big idea – SBottling Group is built something as powerful as Our acquisition of Pepsi- • Earnings Before Interest, on capability and discipline. Mountain Dew Code Red, Gemex, completed in Taxes, Depreciation and Based on marketplace condi- now a 50 million case brand in November 2002, opened up Amortization were up tions and opportunities, we set PBG’s U.S. markets, and Pepsi exciting possibilities for 13% for the year, including clear objectives, ensure that Twist, currently 38 million PBG’s future. Mexico is the acquisitions, which everyone understands their cases (both measurements second largest soft drink contributed about two roles in achieving them, and in 8-ounce servings) in all of market in the world, after the points of growth. then go out and get the job our channels. Across the Pepsi United States. This business done. Our results paint a system, we are committed represents two-thirds of the • Diluted Earnings Per Share compelling picture of the to innovation and what it Pepsi volume sold in Mexico were $1.46 for the year. power of this formula for brings to our customers, our and produces healthy margins, success and our people’s desire consumers and our category. with powerful brands in the • Return on Invested to win. The year 2002 marked categories of colas, flavors and Capital increased to 8.3%, another chapter in the growth Growth Through Execution water – both bottled and jug. well above our 7% cost story of PBG. In the U.S., we once again of capital. showed our strong suit in Earlier in the year, we Growth Through Innovation execution – store by store. acquired the Pepsi bottler in • Cash Provided by Consumers continue to look Our display inventory Turkey, which brought with Operations increased 15% for new choices in beverages – numbers were at an all-time it a host of popular local soft to more than a billion both in flavors and in packag- high in 2002. For every 100 drink brands and access to dollars. ing – and we have a brand cases our chief competitor got one of the youngest and lineup to satisfy every prefer- on the floor at food stores, we fastest-growing populations I’m particularly proud of these ence. In 2002, we announced placed 108. We boosted our in Europe. results, given some of the our decision to unite the entire business in the food store challenges that we faced PBG U.S. system behind channel by 4% in 2002, and Growth Through toward the end of the year. Sierra Mist, Pepsi’s refreshing our in-store execution was a Financial Discipline As the economy slowed late lemon-lime brand, which out- key factor in that success. In addition to outstanding in 2002, so did consumer performs other national brands execution, product and traffic. Our customers began in taste tests. We have already Growth Through Acquisitions package innovation and the to experience retail sales made huge strides in growing Growth also came to us in new bottling operations shortfalls, which affected our the awareness and consumption 2002 through a number of we’ve acquired, our ability to business as well. And, in the of this brand in all of our PBG bottling acquisitions. Each is increase our revenues through fourth quarter, unseasonably markets. The launch of Pepsi important, but one, by virtue mix management and pricing cold and wet weather Blue had a positive effect on of its size and potential for contributed significantly to dominated much of the the Pepsi trademark and on the growth, will be more pivotal our financial success in 2002. United States, resulting in cola category as a whole. We than any other to our success. We maintained our market weaker cold drink sales. share and posted very solid financial results: 2 During the first stage of our We are focused on using all company, one leader set us the advantages we have to on our course for success. convert these challenges into I’d like to offer our special opportunities. PBG has the thanks and best wishes to variety of brands and packages Craig Weatherup, PBG’s that consumers love, and we “founding father,” who spent have the sales and executional almost 30 years in the Pepsi capability to convert system before retiring in possibility into profitability January 2003. We thank him for our customers and for for all he did to lead this ourselves. The Liquid business in the early days and Refreshment Beverage to get us off to such a great category continues to be one start. I am honored to follow of the fastest-growing grocery him and uphold his approach categories, and colas remain of keeping the mission and the number one dry goods goals of our business simple product sold in food stores. training and technology – to designed to provide the right and clear, focusing on Our products have the power ensure we are prepared for skills for world-class selling. customer satisfaction and to draw consumers into our the future and ready to meet Our sales force began taking building on our customer locations, and it head on. Our vision for the advantage of the power in our results-oriented culture. that, of course, is what our future is called the Next Next Generation Handheld customers want and need. Horizon. It’s an intensified computer, which is revolution- All of us at PBG look forward The beverage category is an focus on the things we have izing today’s sales calls with to a Next Horizon that honors important driver of our done well, designed with customized selling information the past, builds on the present customers’ businesses – tomorrow’s dynamics in mind. and other data important in and brings the future to life… both in volume and in profit. Our capital plan in 2003 calls selling proposals and buying a future where every possibility, And we want to make sure for a significant increase in decisions. We’re also focusing powered by increasing we are contributing more than spending, the bulk of which on service improvements – not capability, becomes reality. our fair share to our customers’ is allocated to manufacturing just at the customer location, profits – in every market capacity for the future to but all the way through the and in every store across accommodate consumers’ supply chain, ensuring that PBG territory. changing tastes and preference the right products are in our John T.