Fresh Concepts and New Programmes for the Upcoming TV Season on Market Leader RTL Television
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week 28 / 11 July 2013 THE KEY IS DIVERSITY Fresh concepts and new programmes for the upcoming TV season on market leader RTL Television United kingdom India Croatia Germany Thinkbox: Live TV Big RTL Thrill now RTL Televizija German football returns comes out on top available on Dish TV covers Croatia’s to RTL Television accession to the EU week 28 / 11 July 2013 THE KEY IS DIVERSITY Fresh concepts and new programmes for the upcoming TV season on market leader RTL Television United kingdom India Croatia Germany Thinkbox: Live TV Big RTL Thrill now RTL Televizija German football returns comes out on top available on Dish TV covers Croatia’s to RTL Television accession to the EU Cover Frank Hoffmann, Managing Director of RTL Television Publisher RTL Group 45, Bd Pierre Frieden L-1543 Luxembourg Editor, Design, Production RTL Group Corporate Communications & Marketing k before y hin ou T p r in t backstage.rtlgroup.com backstage.rtlgroup.fr backstage.rtlgroup.de QUICK VIEW Live TV comes out on top Thinkbox p. 10 Big RTL Thrill now available on Dish TV Big RTL Thrill p. 11 “RTL Television will not lose its edge” RTL Television RTL Televizija covers p.4–9 Croatia’s accession to the EU RTL Televizija p. 12 SHORT NEWS p. 14–15 Big Picture p.13 PEOPLE p.16–17 Frank Hoffmann, Managing Director of RTL Television, presented the “RTL TELEVISION channel’s programme line-up for the 2013/14 TV season. On show was a diverse WILL NOT LOSE range of new programmes alongside fresh concepts for ITS EDGE” established formats. Germany – 11 July 2013 RTL Television Frank Hoffmann, Managing Director of RTL Television, presenting the event movie Helden – Wenn Dein Land Dich Braucht 4 Frank Hoffmann, Managing Director of RTL Television since February 2013, clearly comfortable and confi dent in his new role, welcomed more than 100 journalists to Hamburg’s Hotel Atlantic for RTL Television’s programme line-up presentation for the TV season 2013/14. After extending his gratitude to the famous RTL faces in the room – from RTL Editor-in-Chief, Peter Kloeppel, to boxing heavyweight champion, Wladimir Klitschko – the new Managing Director stepped aside and let an emotional show reel set the scene. The trailer showcased the channel’s Der Knastarzt fi nest moments of the previous months, spanning all genres and instilling anticipation for the season to real-life documentaries like Generation Luxus – Was come. kostet die Welt? (Generation Luxury – How Much Does The World Cost?) the emphasis is put on Frank Hoffmann continued by frankly addressing the more journalistic reality formats. Having said that, decrease in audience share over the past months: Hoffmann reassured the room that “RTL Television “Yes we have lost audience share, but, no, we do will not lose its edge” and that viewer favourites not feel like losers.” While Hoffmann conceded that such as Ich bin ein Star – Holt mich hier raus! (I’m A the months of May and June were not ideal in terms Celebrity, Get Me Out Of Here!) will return stronger of ratings, he is nonetheless confi dent that new than ever and continue to hold great importance for formats added to this season’s programme line-up, the channel. The abundance of fresh concepts and especially in the real-life and fi ction genres, will bring new programmes in all genres underlines the key to success. With newly established formats such as RTL Television’s success: diverse programming or, Das Jenke Experiment and brand new, eye-opening as Hoffmann explained: “It’s all about the mix”. REACTIONS FROM THE PRESS “German commercial TV giant RTL scored a major ratings coup Wednesday, signing a rights deal for 20 soccer matches featuring the German national team. (…) In this soccer-mad country, Germany’s national team is a guaranteed ratings winner.” (Hollywoodreporter.com) “TV sensation! RTL buys rights to international matches” (German tabloid Bild) “Entertainment steamer RTL heads for relevance (...) Frank Hoffmann sets a very clear course.” (German media website DWDL.de) “Alongside its entertainment programming, the successful German private broadcaster will also offer more journalistic formats in the future” (German news wire DPA) “’I believe, overall, we have a good line-up‘, says Hoffmann once more at the end of the presentation. After everything on show today, one cannot contradict him.” (German media trade Werben & Verkaufen) Next > 5 For the TV season beginning on 22 August 2013, the Sundays. Weekday daytime TV will focus channel’s focus lies on three areas of development: predominantly on scripted reality formats, among them Hilfe, Pubertät (Help, Puberty!), which depicts the distressful but often amusing years that everyone is familiar with. In the new scripted reality format Internet Cops, four friends target increasingly prevalent online crime. While daytime programming is rich with new scripted reality viewing, primetime on RTL Television this season offers compelling new real-life documentaries, with a journalistic edge. The new programmes will follow real people in entertaining situations but also stress social Unser Sonntag issues. Generation Luxus –Was kostet die Welt? sees seven young Germans – used to a wealthy Firstly, to create new landmarks for primetime lifestyle – faced with the harsh reality of working television, with Thursday nights highlighting a rich conditions in the companies that produce some line-up of fresh German series, made by RTL – for of their favourite belongings. In the insightful RTL. Among them, the drama series Der Knastarzt documentary Was verdienst du? German (The Prison Doctor), which follows Dr. Tobias Falk, companies aim to offer their employees more who is thrown behind bars for attempted murder, fairness and transparency in terms of what they and fi nds himself presented with an unexpected job earn. offer while inside. In the romantic drama series, Doc meets Dorf, city-girl Fritzi Frühling also fi nds herself in a new professional setting, as she is forced to swap her stilettos for wellingtons when she fi nds herself banished to the countryside. The biggest fi ction-event of the new TV season will undoubtedly be the star-studded Helden – Wenn Dein Land Dich Braucht (Heroes – When Your Country Needs You). In the drama-fi lled and action-packed fi lm, an almost-apocalyptic catastrophe unfolds in Germany, forcing extraordinary individuals to come together. While Thursdays focus on German series, commissioned by RTL, Tuesdays and Sundays will introduce hit US series The Following and Perception. The Following comes to RTL Television Die Zwei – Gottschalk & Jauch gegen Alle as a Free-TV premiere which follows Kevin Bacon and James Purefoy go head-to-head as FBI agent and serial killer. Perception follows protagonist The real-life and fi ction genres may characterise Dr. Daniel Pearce (Eric McCormack) as he helps RTL Television’s upcoming TV season but there the FBI solve complex crimes with the help of his is one game show format that is nonetheless on inconvenient hallucinations. everyone’s mind. The dream team of German TV entertainment, Thomas Gottschalk and Günther The second and third focal areas of development Jauch, will be coming together in a new interactive both lie in daytime television, specifi cally Sunday live show, Die Zwei – Gottschalk & Jauch gegen daytime TV and weekday daytime TV. The new Alle. The two personalities will be teaming up and Sunday line-up aims to bring more structure to the taking on the studio audience as well as viewers day. “Sundays are actually very important because at home in a series of exciting and nerve-wrecking TV viewing time is very high, but we have to address quiz rounds. The thrilling fi nal round will decide: different demographics compared to weekdays,” Who will take home the title and, most importantly, Frank Hoffmann explained. The new magazine, the €100,000 prize money? The viewers or the Unser Sonntag, offers infotainment for the whole German TV dream team? Also presented by family. The light-hearted and informative programme Gottschalk will be the 30th anniversary show will be broadcast out of the Cologne broadcasting 30 Jahre RTL, showcasing the biggest stars and the centre and will air between noon and 14:00 on fi nest and funniest moments from RTL Television’s Next > 6 success story. Another big event show is dedicated to the globally successful Swedish pop group: Die grosse ABBA-Show celebrates the band’s success and relives their biggest hits. Frank Hoffmann presented the channel’s information programming in a separate trailer, and stressed the importance of news and information programmes for RTL Television in the 2013/14 TV season, especially given the upcoming German federal elections. The channel will dedicate extensive coverage and diverse programming to the election. RTL Editor-in-Chief Peter Kloeppel will speak to each candidate individually in Meine Wahl – an einem Tisch mit…, beginning with SPD candidate Peer Steinbrück on 18 August and German chancellor Angela Merkel on 25 August. Kloeppel will also moderate the televised debate on 1 September. As the last trailer came to an end, the new Managing Director stepped back on stage not only to announce the exciting football news (explained in the textbox on the next page), but also to share his The Following personal feelings towards the upcoming season: “I’m tremendously looking forward to 22 August!” Some of the news anchors from RTL Television: Frederik Pleitgen, Ilka Essmüller, Peter Kloeppel and Steffen Hallaschka (from left to right) Next > 7 THE BIG NEWS The press conference definitely ended on a high note, as Frank Hoffmann announced that RTL Television signed a broadcasting rights deal for football qualification matches featuring the German national team. The deal runs from September 2014 through to October 2017 and will include all the German qualification matches for the 2016 European football championship, also known as the “Euro”, and the 2018 World Cup.