Consumer Target Brand Essence Marketing Highlights Licensing

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Consumer Target Brand Essence Marketing Highlights Licensing Translated from Latin as, “It does not follow,” Non Sequitur is Wiley’s wry look at the absurdities of everyday life. Often biting satire, sometimes silly, but always entertaining, his goal is to “produce the funniest, best-drawn cartoon possible, regardless of theme, subject matter or setting.” www.gocomics.com/nonsequitur Consumer Target Media • Primary: Men/Women, working professionals 26-55 • Internet: “Obviousman the Movie” featured on • Secondary: Characters Ordinary Basil, Lucy, Danae YouTube.com and Kate for Children 8-11 Merchandise Program Brand Essence • Andrews McMeel Publishing: calendars and books • Distributed by Universal Uclick since 1992 • Elite Escrow Services • The strip’s sardonic humor and distinctive art have • FranklinCovey Products given NON SEQUITUR an impassioned following among readers • Graphique de France • The comic strip does not follow any set of rules, and • Lulu changes topics and characters daily • Cafe Press Marketing Highlights Target Categories • Extraordinary Adventures of Ordinary Basil, and • Greeting cards Attack of the Volcano Monkeys (Ordinary Basil) are • Stationery available as chapter books for reluctant readers 8-10 • Apparel years old • Event/promotion • Won the National Cartoonists Society “Outstanding Cartoonist of the Year” Award in 2014 • Office supplies • Large, loyal online following at GoComics.com • Toy/Plush • Non Sequitur has received four National Cartoonists • Games Society divisional awards • The only comic strip to win the coveted Reuben Award in its first year of syndication and the only one to win in both the Best Comic Strip and Best Comic Panel categories Licensing Notables • FranklinCovey Products • Grants permission for use of characters, slogans, and comic strips to various non-profit organizations © Wiley Ink, Inc. For licensing opportunities, please contact: Sarah Hicks, Universal Uclick, 816.581.7336 [email protected] 1130 Walnut St., Kansas City, MO 64106 www.UniversalUclick.com.
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