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Apcoa Parking Ag Headquarters P. O. Box APCOA PARKING AG HEADQUARTERS P. O. BOX !" #$ %" &#%!$ STUTTGART'AIRPORT TEL ($) *#+&,, )$&),'# FAX ($) *#+&,, )$&),'-) www.apcoa.eu APCOA ! THE FUTURE OF PARKING 06 07 ABOUT APCOA A FUTURE-FACING ENTERPRISE 08 SUSTAINABILITY 09 SAVING ENERGY, CAR SHARING AND E'MOBILITY 14 DIGITALISATION 15 PARKING IN THE AGE OF THE INTERNET 16 17 KNOW'HOW PORTFOLIO AND SERVICE WHAT WE CAN DO FOR YOU APCOA CAR PARK DESIGN 20 21 RECOGNITION WITH ITS OWN SIGNATURE 22 23 CUSTOMER SERVICE ALWAYS A SYMPATHETIC EAR 24 25 SALES PROMOTION CAMPAIGNS AND COOPERATIONS 26 27 ADVANTAGES APCOA AT A GLANCE 28 29 APCOA ' INTERNATIONAL “C CH O T ANGINGNSUMERS T ARE H A EY TRAVEL AND WITPCO H A T IS M H H E WAY E TIMES.”O VING Chief E xecutive Officer (C FRIEDRI C H S E C O) of H OC A K PCO A Parking AG NEIL CUNNINGHAM Managing Director APCOA Parking Ireland FRIEDRICH SCHOCK Chief Executive Officer (CEO) APCOA-Group PER MOESGAARD Managing Director EuroPark Denmark DR. MARC ANDRÉ MICHA Chief Operating Officer (COO) APCOA-Group RALF BENDER Chief Financial Officer (CFO) APCOA-Group LUC VERDUYCKT Regional Manager Benelux BO LILIEQUIST Managing Director EuroPark Svenska CHRISTOPHER PULLEN Regional Manager West ARNE MOLDEN Regional Manager North MACIEJ ZAWADZKI Managing Director APCOA Parking Polska JESUS SALINERO Managing Director APCOA Parking España PETER SCHNECK Head of International Sales & Business Development VOLKMAR SCHOTT Regional Manager Central HENK DE BRUIN Managing Director APCOA Parking Nederland ANDERS TJERNBERG Vice Managing Director EuroPark Svenska JAMES TOAL Regional Manager East DOTT. ARTURO BENIGNA Regional Manager South A PCO A A F MOB s E UTUREA' ny, we knowurope’s that leading the key car to parkfuture management /success lies compa in QUAL accepting new challenges and consistently imple I menting fresh solutions. A L ND ITY By saving energy, car sharing, digitalised route F ITY OF L planning or reducing the amount of traffic looking A P M for somewhere to park, we find you sustainable C R E solutions. ING ENTER O A make sure your parking facility is still profitable GRE N tomorrow! S E I very day, all over SS FE ! - - P E urope we work to RISE 06 07 THE TALKING OF BATE CO" DE SIMPLE / BECAUSE WE ARE RESPONSIBLE FOR OUR ENVIRONMENT APCOA manages parking areas that use resources LED lighting and special sensors on ticket machi- efficiently. We save on the usage of conventional nes make it possible to reduce their average ener- energy wherever possible and actively seek out and gy consumption by over 70%. At airports, we use WHY WE FOCUS promote the use of alternatives. For example, we fuel-efficient shuttle buses to minimise our carbon only install systems with low energy consumption emissions. We keep abreast of modern technologies and reduced environmental impact. and developments to enable us to react promptly ON SUSTAINABILITY and quickly to new demands. 08 09 RIC CAR THE ELECT IS HERE SIMPLE / BECAUSE THEY CAN CHARGE WHILE THEY PARK Electric cars are here, and APCOA is ready! We currently face: short range and long charging times. WHY APCOA IS BEST equip our parking areas with charging stations Together with energy companies, we are work- so customers can charge their cars while they do ing to develop the “filling station of the future”. their shopping. In this way, APCOA helps to solve Another good reason to park at APCOA! FOR ELECTRIC CARS the two main problems that owners of electric cars 10 11 , RROWING BO : NOT BUYING CAR SHARING SIMPLE / BECAUSE IT BENEFITS YOU, US AND OUR ENVIRONMENT Car sharing is becoming increasingly popular, because while many people still want the conveni- ence of driving a car, they don’t necessarily want to own one. Car sharing vehicles are changed frequently and are on the road a lot – much more than privately-owned cars. They also need more parking spaces that are available at short notice. And car sharing companies need fixed slots where the vehicles can be picked up. Demand is growing steadily and the growth rates speak for them- selves - 20%! APCOA cooperates with national and regional car sharing providers, and can offer special conditions for long-term parking spaces in designated areas. WHY WE WELCOME CAR SHARING 0112 0213 SALES GROWING HANKS TO T CE E#COMMER SIMPLE / BECAUSE TODAY‘S CUSTOMERS INCREASINGLY SEARCH AND BOOK ONLINE Whether calculating the route on their sat nav, They are registered in Google Maps and automati- booking their parking on a PC or looking for the cally programmed into all navigation systems that use nearest car park on a mobile, today’s drivers have material provided by map manufacturer NAVTEQ. already gone digital. As a result of consistent search engine optimisati- People who know where they’re going get there on, as well as self-established “online marketplaces WHY THE INTERNET IS HUGELY direct, save no end of time, fuel – and frazzled ner- for parking spaces” and booking platforms, we’re ves – thanks to not having to search for a place to quick and easy for parking customers to find. park. That’s why we are continuously optimising IMPORTANT FOR YOUR CAR PARK the digital locatability of APCOA car parks. 14 15 AIRPORT CITY'/SHOPPING FAIRS, EVENTS, PARK & RIDE ON'STREET HOTELS HOSPITALS CENTRES CONFERENCE ! R SERVICE OU ESS YOUR SUCC SIMPLE / BECAUSE WE KNOW THE WORLD OF PARKING INSIDE'OUT Satisfied parking customers are the best evidence of what we stand for – stea- in-depth location study and design a comprehensive business concept tailored dily growing profits and long-term economic success for the investor. Which is to your needs. why we do everything we can to ensure your customers have a positive parking For you, it’s important to know that we are happy to manage your project right experience – and keep coming back. from the planning and construction phase. This can be an advantage when You can rely on us. We have more than 40 years of expertise when it comes to dealing with planning authorities, speeds up processes and saves both time parking profiles, price acceptance, facility and property management. Whether and money. However, we can also optimise existing facilities with the help of WHY IT’S WIN'WIN WITH APCOA airport or city centre, green-field site or multi-storey car park, we conduct an modern technology and targeted marketing initiatives. 16 17 AIRPORT CITY CENTRES SHOPPING CENTRES FAIRS PARK & RIDE ON'STREET HOTELS HOSPITALS NY MA S ! CUSTOMER NE PARTNER O ... IN ALL MARKET SEGMENTS FAIRS, EVENTS AND CONFERENCE CENTRES: The most important task here is ON#STREET PARKING: On behalf of the local authorities, APCOA assumes res- WE ARE THE EXPERTS ... making sure that large volumes of traffic can be directed smoothly at peak times ponsibility for installation and supervision of Pay & Display machines on pub- without creating jams and hold-ups. APCOA keeps things moving at many major lic roads, supervises parking compliance and also deals with the collection of APCOA always comes up with a solution – even where investments for a costly AIRPORT PARKING: This encompasses a wide range of demands including short- venues, including the SI-Centrum Stuttgart, Fiera di Milano, Allianz Arena Mu- fines and towing and impounding vehicles. renewal of technical systems or building renovation can’t always be financed from and long-stay parking, business and holiday parking and parking for ‘meeters and nich and the new Messe Stuttgart. your own funds. With documented processes and controls, we ensure compliance greeters’. Do you need shuttle bus management, or security parking? No problem HOTELS: A hotel’s car park is its visiting card. That’s why nearly all of the big with standards and financial transparency at all times. for APCOA: we manage 30 of the largest airports in Europe, including London Hea- PARK & RIDE: APCOA has been leading the way in linking private and public international hotel chains place their trust in APCOA. We manage parking at the throw, Oslo Gardermoen, Berlin Schönefeld and Milan Malpensa. transport in an environmentally friendly way and developing some of Europe’s Marriott Warsaw, Hilton Heathrow, Taschenberg Palais Dresden. The ongoing review and adaptation of processes and technologies guaran- largest Park & Ride facilities since the very beginning! tees the sustainability of your parking facility, regardless of which market CITY CENTRES & SHOPPING CENTRES: APCOA offers city travellers and shopping HOSPITALS: Here the challenge is ensuring that scarce parking spaces are segment you operate in. These are: guests well-maintained and centrally located parking facilities with direct access well organised. No problem – we also provide additional sources of revenue to shopping and city centres. through tried-and-tested pricing systems. 18 19 T INTELLIGEN RK DESIGN CAR PA SIMPLE / BECAUSE PEOPLE CHOOSE YOUR CAR PARK Rapid and intuitive way-finding in parking facilities is important to drivers and pedestrians alike. With the help of clearly designated areas, we create easily recognisable zones. Clear markings, cleanliness, well-signed pedestrian walkways and bright lighting, all reassure the customer that APCOA thinks of everything. WHY YOU BENEFIT FROM The signage in our parking facilities is easy to read, even from a distance. And because we know that people memorise words like “Paris” and “Eiffel Tower” better than letters, the guidance sys- tem in APCOA car parks uses the names of major cities and their typical landmarks, combined with APCOA DESIGN a distinctive colour. 20 21 AROUND# K THE#CLOC LITY AVAILABI SIMPLE / BECAUSE QUALITY SERVICE WHY CUSTOMER MAKES CUSTOMERS COME BACK That applies just as much to you as our contractu- At all our multi-storey car parks and parking spaces, SERVICE IS al partner as to parking customers on-site.
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