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Denmark, Germany & Sweden International StudY study tour tOuR Denmark, Germany & Sweden: Copenhagen, Berlin, Helsingborg TAFE Marketing and International Business 26 May– 9 June 2009 Further information • Critically appreciate and evaluate international Academic content marketing practices [email protected] The International Marketing TAFE European Study www.rmit.edu.au/bus/ • Work effectively as part of a multi-disciplinary, Tour gives you the opportunity to contribute to one studytours multicultural, collaborative team or two of your courses as part of your Advanced • Receive credit for one course towards your RMIT Diploma of Business (International Business) or TAFE qualification Applications to Advanced Diploma of Marketing. This international Objectives study tour will expose you to a cultural learning Ms Vicki Molloy environment in international business and Acting Head The International Marketing TAFE European Study marketing that compares with and contrasts to Business TAFE School Tour is offered by the RMIT Business TAFE School in Australia. Building 108 Level 13 conjunction with Kirkwood Community College, Cedar Rapids, USA. It is a unique opportunity to You will be instructed in English by teachers from 239 Bourke Street introduce you to multiple perspectives on Roskilde Business College (Denmark) and meet Melbourne VIC 3000 international marketing. By joining the tour you will: with leaders from Danish and German enterprises. • gain an overview of the differences between There may be a number of assessments such as marketing practices in an EU country compared to pre-departure assignments, an essay on the culture North America and Australia of Denmark, Germany and Sweden and its people, • learn about Danish, German and Swedish culture a reflective journal, a group project/presentation and home life, through traveling, study (delivered in Denmark), and final project. experiences and immersion in the culture Upon your return, there will be opportunities to • develop an appreciation of other people and share knowledge and reflect on experiences gained sensitivity to other cultures during the study tour component while you • broaden your perspective of the world and your continue attending classes for BUSM7740C role in it Manage International Marketing Programs, • reinforce your writing, research and team-building MKTG7777 Manage Business Activities in an skills as part of an international marketing International Environment and HUSO5127 Cultural experience. Diversity. www.rmit.edu.au/bus/studytours Duration Accommodation The tour is scheduled to commence in Denmark on You will stay in twin share dormitory accommodation 25 May 2009 and conclude on 9 June 2009. at Roskilde Hospitality College in Denmark, three nights in hotels in Germany and three days with a Itinerary host family in Denmark towards the end of the study The intensive three week study tour includes tour. learning, business and cultural visits to: Cost • Roskilde The cost of the study tour is: • Tivoli Gardens • approximately $2 570 (AUD) for ground transport • Danish Design Centre, Copenhagen in Europe, accommodation, transport and • Folk High School, Vallekilde admission fees; and • Hardi International • approximately $2 450 (AUD) for airfares, taxes, • Carlsberg, including Carlsberg Breweries insurance and visa fees; and • “Berlin by bike” • there may be also be a fee payable to Kirkwood • Embassy visit Kirkwood Community College for course fees • Siemens • you will pay the standard fees associated with • Jewish Museum, Berlin studying the equivalent of one RMIT general • Kronborg Castle—Hamlet’s Castle elective course and a materials fee may be applied. (Please refer to the schedule of RMIT fees • Ferry ride across The Sound from Helsingör and charges at www.rmit.edu.au/fs/fees.) (Elsinore) to Helsingborg Other expenses such as meals and travel insurance Additional sightseeing are the responsibility of the student, however, please note that the following meals will be provided: During your time in Europe, you will have the opportunity to meet students from other programs • breakfast at Roskilde Business College and other countries, and explore the cities and • some weekend lunches while staying at Roskilde towns nearby. Below is a brief overview of your host Business College cities. • meals at the Vallekilde School • meals during the homestay Roskilde, Denmark Roskilde, located approximately 30km west of Further information about costs will be available at a Copenhagen, is an ancient city, dating from the predeparture briefing. Viking Age. It is now a University city and an Students must arrange their own airfare, travel economic centre for the region. It has a population insurance and visa (if applicable). If you are an of approximately 46 000 people and features a Australian citizen, you will not need to apply for a pedestrian street with shops, restaurants, and cafes visa. For further information on whether you need to running down the centre of the city. apply for a visa, please visit the Ministry of Foreign Roskilde Business College Affairs of Denmark website www.gksydney.um.dk/en/menu/ConsularServices/ The campus buildings at Roskilde Business College ShortStayVisaForDenmark. are modern and hold excellent up-to-date facilities and extensive wireless internet access all over Eligibility College. For further information about the Business College or Hospitality College, visit www.rhs.dk or The tour is open to current second year students www.srts.dk. studying RMIT TAFE programs in International Business and Marketing in Melbourne. Helsingborg, Sweden Helsingborg is a city in the southern-most part of How to apply Sweden, and is the country’s closest point to You will need to sign a Kirkwood Community College Denmark. Study Abroad Contract as well as an RMIT With a population of approximately 94 000, the Education Abroad Program Student Agreement. Helsingborg area is the fourth largest metropolitan Prior to submitting these forms, applicants must area in Sweden. read the additional special notes about signing the Study Abroad Contract. Berlin, Germany Completed forms must be returned by Monday The capital city of Germany, with a population in the 6 April 2009 to Ms Vicki Molloy, Acting Head, city centre of approximately 3.4 million, this is the Business TAFE School (see over for details). site of Charlottenburg Palace, the Brandenburg Gate and the Berlin Zoo. Other attractions include the The Contract, Student Agreement and additional Olympic Stadium and the Parliament Building special conditions are available from the website (Reichstag) and numerous theatres and museums. www.rmit.edu.au/bus/studytours. The information in this brochure was correct at the time of printing. The School reserves the right to alter this information without notice. You are advised to check with the tour leader for any changes prior to making an application. Prepared by RMIT Business Marketing and Business Development Unit, GPO Box 2476V, Melbourne, VIC 3001. March 2009 Photos: Front—Roskilde Cathedral (Paula Moya), City Hall Helsignborg (Tim Mills), Reichstagskuppel Berlin (Dominik Haile). Back— Roskilde Viking Ship Museum (Antony Stanley), Swedish flag (Mando Gomez), Brandenburg Gate (Cristian Bortes). www.rmit.edu.au/bus/studytours.
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