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T-he The e Nonnan " Rockwell Museum at Stockbridge to WINTER 1997/98 The No Past, J.C. Leye 2 Far right, Marge Ceder, museum employee for 22 years, shares a laugh with director Laurie Norton Moffatt and board president David Klausmeyer. Right, former board member Stockbridge Police Chi ef Richard Wilcox and his wife Dr. Joyce Butler chat witll trustee emeritus Norma Ogden. The Norman Rockwell Museum Celebrations! Board of Trustees David L. KJausmeyer President In September, the Norman Rockwell Museum held a wonderful party to Bobbie Crosby First Vice-President celebrate the accreditation by the American Association of Museums and at Steven Spielberg Second Vice-President Perri Petricca Treasurer the same time honored fifteen staff members who have been with the mu Rosell e Kline Chartock Clerk seum from 10 to 22 years. William M. Bulger Timothy R. McLevish James A. CUlUlingham Thomas Patti Daniel DuBois LincoLl Russell Joan SerVaas Durham Joseph M. Sa lvadore Michell e Gillett Mark Selkowitz Neil and Jane Golub Brian J. Quinn Elaine S. Gunn Aso Tavitian James W. Ireland Laughran S.vaber Harvey C het Krentzman Lee W ill iams ( Robert F. McDermott Jamie Williamson Trustees Emeriti Lila Wilde Berl e Jane P. Fitzpatrick John M. Deely, J r. Norm a G. Ogden H enry 1-1. Wilhams, Jr. Former board member Jack Batty enjoyed llie evening along willi his Laurie Norton Moffatt, Director momer Margaret, who was one of me museum's early directors. The Norman Rockwe ll Museum is funded in part by the M assachusetts Cultural Cowlcil, a state Below, new trustee Will iam Bulger agency that supports public programs in the arts, willi his wife Mary attended tlle humanities, and sciences. party. Below right, board member Jamie Williamson and her fiance Bill Marley joined in me celebration. The Portfolio Volume 14, N umber 4, Winter 1997/98 C ris Raymond, Editor Bea Snyder, Project Manager Th e P01'tfolio is published four times a year by The Norman Rockwell Museum at Stockbridge, Inc., and is sent free to all members. Copyright © 1997 by T he Norman Rockwell Museum at Stockbridge. ( All ri ghts reserved. \ Cover: New Year's Baby Cutting Taxes, ].c. Leyendecker, oil on canvas, Saturday Evening Post, January 2, 1926, cover. The Dolas Coll ection. Copyright © 1926, 1954 by The Curtis Publishing Company. All rights Reserved. 3 Turn of the Tide, oil on canvas, story illustration, American Magazine, October, 1937. Funds raised at the wine auction will go toward the purchase of this painting. Below, appropriately i:::~e~~::~ The Great Wine Auction director Laurie Norton Moffatt gets On October 24, the Norman Rockwell Museum held a into very successful wine auction to raise funds for art acquisi the spirit of the Board member Aso Tavitian evening with tion. In addition to a wonderful time had by all who and Mary Sarin, coordinator of board president attended, the evening raised a substantial amount toward the wine auction event, await David Klausmeyer the purchase of a Norman Rockwell story illustration. the arrival of the guests. Above right, five Chevaliers du Taste-Vin attended the wine auction. From left to right are Jonathan Aronoff; Jim Nejaime; Peter Morrell, auctioneer; Charles Schulze and Philip Deely. Right, trustee emeritus Jane Fitzpatrick celebrated the evening with her daughters Nancy Fitzpatrick and Ann Fitzpatrick Brown, center, who was chairman of the decorating committee. Far right, board member Mark Selkowitz and his wife Betsey chat with David Klausmeyer. 4 The Norman Rockwell Museum ( Past, Present, and Future Laurie Norton Moffatt, Director A LLOW ME TO REFLECT great pleasure to alillounce to review by a team of experienced on the year of 1997. the board of trustees dlat the museum professionals who came museum had been awarded the here and scrutinized every aspect • It has been 103 years since the highest honor a museum can of our museum's operation. birth of Norman Rockwell. receive-accreditation by the The AAM is a national • Almost thirty years since the AAM. This is a testament that organization, with its headquar initial call to action, in 1969, to the Norman Rockwell Museum ters in Washington, D.C., that save the Old Corner House, the adheres to and sets standards of has served the museum profes original site of the Norman museum professionalism. Ac sion since 1906. Its accreditation Rockwell Museum. creditation • Nineteen years since the death certifies that a of Norman Rockwell in 1978. museum • Twenty years of my associa operates tion with the museum. according to • Summer '97 was the fifth standards set season in our "new" home. fordl by the • This past fall, the Norman muselilll Rockwell Museum was granted profession. accreditation by the American Achieving Association of Museums. accreditation is the recognition The year 1997 has been a of a museum's quiet but pivotal year, a year of commitment to strength and maturation as a high profes museum. We are well setded sional standards into our museum site, with a of operation, The Norman vibrant mission, an exciting that it manages Rockwell exhibition and program base, a its collections Museum is proud to have earned firm commitment to the field of in a profes the right to illustration, a solid business sional and present this footing, a team of experienced responsible No Swimming, oil on canvas, Saturday Evening Post, June logo- Accredited core staff, and an energized and manner, and 4,1921, cover. Included in the exhibition to Japan. by the American Association of committed board and volun that it provides Museums teers. Strategic initiatives quality service to dle public. program was established in 1970 oudined in 1994 have been met We are thrilled and proud to to help institutions focus their and largely accomplished, most have earned this prestigious energies and strengthen their C notably our recent accreditation honor. The process of accredita- public image. Accreditation is by the American Association of tion was rigorous and demand- one of several programs offered Museums. ing. It was a full year of self- by the American Association of On September 23, I had dle study followed by an on-site· Museums to help museums 5 ~ ~ E o () g> ~ :0 "-" on ~ () .c >" .,> m N m o E .c . '"~ . '"~ 0. 0. L-____________________________________~ o 8 () L-______________________________________~ Welcome to Elmviite (policeman Setting Speed Trap), oil Spirit of Education, oil on canvas, Saturday Evening Post, on canvas, Saturday Evening Post, April 20, 1929, April 21, 1934, cover. Included in the exhibition to Japan. cover. Included in the exhibition to Japan. achieve and maintain standards seum of Art on May 17, 1998. traveling in Japan, there still are of quali ty and excellence in the The exhibition is being many original Rockwell paint museum profession. coordinated by Mr. Masahiko ings to be seen here at the Of the 8,000 museums Shibata of Brain Trust, Inc. of museum. All time favorite pieces nationwide, only about 750 of Tokyo. Mr. Shibata has been a such at Stockbridge Main Street them have received this official supporter of the Norman at Christmas, Triple Self-Portrait, accreditation for their commit Rockwell Museum for many The Gossips and the awe inspiring ment to growth and excellence. years and has long dreamed of Four Freedoms remain here in The entire process for the AAM bringing a special exhibit of the our galleries along with other accreditation committee to original artwork by Norman well-known Rockwell works. complete its review requires an Rockwell to his country. The We invite everyone to help us average of two years. Japanese people have an extraor celebrate our successes of the In November, we had a dinarily high interest in Norman past year by visiting the Norman second exciting announcement Rockwell and all that his artwork Rockwell Museum, partaking in to make. For the first time ever, represents. They are fascinated our fine programs and viewing the Norman Rockwell Museum by artistic images that are not only our permanent collec is sending an exhibit to Japan. quintessentially American. tion of the incomparable art Norman Rockwell: Highlights from Rockwell's paintings provide a work of Norman Rockwell but the Collection of The Norman visual mirror on America. also our frequently changing Rockwell Museum at Stockbridge Images of families, young love exhibitions featuring the work of features a selection of works and old age are eternal and other illustrators past and from the museum's collection. international. This exhibition present. The exhibit opened this past features 63 original paintings, December at the Isetan Museum 21 drawings, tear sheets, War What lies ahead for us? What of Art in Tokyo, and travels to Bond posters and archival issues will advance the museum five other venues in Japan, photographs. in the next years in as dramatic a enQing at the Hiroshima Mu- While the exhibition is transformation as the past ones? 6 No longer spurred position Norman Rockwell's art by the burning With the accomplishment of will depend on our ability to ( critical goal of a build the collection. Now is the new building, these issues, the museum will time to secure a number of which mobilized significant works from collec- the entire Norman advance to new prominence tors who are poised to sell in Rockwell Museum this current strong art market, community, we and strength. collectors with whom the must identify the museum has built relationships important and critical advance- art are coming to appreciate his for the past twenty years. We ment goals that will lead us into work. The demographics of must be able to identify new the twenty-first century. museum goers is changing in a opportunities as they arise, and An institution must change, diverse society.