Venture Southland Business
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\t Venture Southland Business . Tourism . Community . Events Otago Southland RLTP consultation Environment Southland Private Bag 90115 lnvercargill [email protected] 29 January 2018 RE: SUBMISSION ON THE PROPOSED VARIATIONS TO THE OTAGO SOUTHTAND REGIONAL IAND TRANSPORT PTANS DECEMBER 2017 Venture Southland wishes to thank you for the opportunity to submit on the proposed variations to the Otago Southland Regional land transport plan. This submission is predominantly focusing on the activities in the Southland Region and includes recommendations for consideration on the strategic direction of the plan and incorporation of regionally significant projects. About Venture Southland Venture Southland is a joint committee of councils. This unique model is known throughout New Zealand as a positive example of regional coordination and cooperation. We promote the benefits of an integrated approach with community organisations working together, and leveraging support and resources. The business, destination marketing, events and conferences, and community development teams collaborate on many projects to maximise benefits. Venture Southland is funded through contributions from our stakeholders lnvercargill City, Southland District and Gore District Councils and contributions from Community Trust of Southland and Environment Southland. As a regionally coordinated body, Venture Southland is able to access significant external project funding not normally available to local authorities. Venture Southland has taken an active role in projects that align with the objectives in the plan, and will continue to take an active role alongside other stakeholders. Venture Southland's role includes facilitating cooperation between local government and national agencies that have interests and influences in the Southland region, as well as businesses that currently operate in the region. Venture Southland is currently co-ordinating the following projects with relevance to the Regional Land Transport pla n o The Regional Cycling Strategy - Ride Southland o The Regional Energy Strategy (mandated by the local councils and endorsed by the regional council) this strategy highlights the priority for weight restricted bridges, efficient transport systems and electric vehicle infrastructure, o Milford Sound Fibre project and alternative transport options into Milford Sound o Roading taxation and funding analysis o Tourism statistics for the region and tourism development opportunities Southland's Regional Priorities The Southland Regional Development Strategy has identified three main challenges to enable social and economic development over the next decade: to grow the population, diversify the economy and strengthen local business. Southland is a highly productive region, with 2.2% of the population contributing t4% of New Zealand's tradable exports. 7Oo/o of the regions GDP is derived from exports, significantly above the national target of 4O%.l Regional prosperity and quality of life, depends heavily on good transport infrastructure. Primary industries drive much of the area's economic growth and as a result good freight services linking farms and forests, suppliers and processors and export gateways are critical. Tourism, another major economic driver in Southland, also depends on quality road links. The Southland Regional Development Strategy identified the importance of increasing the population, economic diversification and encouraging new industries. All these require investment in integrated high quality transport networks. Coordinated Otago and Southland Activity Venture Southland welcomes the coordinated approach being taken across the two regions to the many areas of shared priorities for the Regional Land Transport Plan. lt is notable the commitment which has been made within the Otago region to the provision of a multi-nodal network and infrastructure for cyclists to travel through and enjoy the region. The formation of the Ride Southland Governance Group to provide leadership in cycling within Southland is a positive development which should mean that in the future there are further significant areas of alignment. Growth in tourism and changing patterns of tourist travel Southland guest nights are up 4.4%to 1.09 million to year end August/September 2017. Spend is up 9.8% to 5623 million forthe year. Almost 900,000 people are estimated to have visited Milford Sound in2OL7, up from 550,000 in 2OL4. Numbers are forecast to top one million in 2OL9.2 The growth of tourism has been significant across the whole Southland-Otago area, with the Queenstown hub creating pressure for'regional dispersal'of tourists through the wider area, for example south through Lumsden and Te Anau and onto the Southern Scenic Route. Venture Southland acknowledges the work completed in the 20L5-2018 period of the plan especially the sealing of the unsealed sections of the Southern Penguin route through the Catlins, to improve road safety and enhance visitor experience. Milford Sound and related transport routes Venture Southland supports the Milford Road is a highway of significance as it provides the only access corridor into Milford Sound in the Fiordland National Park and the road itself provides an undoubted iconic tourist experience and attracts high volumes of tourism traffic, comprising tour buses, campervans and private vehicles, and needs to be maintained to a high standard of safety. The investment for the Milford rockfall/Avalanche protection work is crucial for the long term use of this roading network. Venture Southland is working with NZTA, Milford Sound Tourism, Vodafone, 2Degrees, Spark, Chorus and Downer to investigate building the necessary telecommunication infrastructure from Te Anau to Milford Sound. 1 Berl Economics, Southland Economic Profile, 2015 2 Venture Southland estimates based on MDA monthly data. 1 This aligns with traffic safety and emergency management programmes, mobile network deployment programmes (as part of the national RBl2 implementation) and will improve general communication into and out of Milford to ensure visitor safety and support tourism development. The state highway corridor between Frankton and Milford Sound is unique in that its predominant demand comes from tourism. lncreasing tourist numbers and the increasing demand for the road to remain open are creating increased pressure on this corridor. The strong year-round tourism market is largely driving the increasing demand for the road to remain open with minimal disruption. As self-driving increases - the tourism sector has been actively promoting this experience - the increasing conflict between slower sightseeing journeys and the time- constrained through journeys to Milford Sound and back in one day needs to be managed. More safe stopping areas and slow vehicle bays are likely to be needed to accommodate this mixed purpose use, and to ensure safe, reliable journeys. The predicted growth will also place pressure on assets already at capacity, such as the Homer Tunnel, or those nearing capacity. The nature of journeys between Queenstown and Milford Sound could be reshaped to better integrate Te Anau into them. And the airport at Te Anau could be upgraded to enable visitors to use it as an access point for travel to the southern South lsland (e.g. with connections to Auckland and Christchurch). These both present opportunities for Te Anau to increase its share of the visitor market. Consideration should be given to improved management of visitor dispersal in response to increased numbers of visitors into Milford Sound, including investigating options such as a Park and Ride scheme from Te Anau. Mapping regional transport patterns As part of its role as Regional Tourism Organisation, Venture Southland has undertaken mapping of the routes taken by Free lndependent Travellers which is a large and growing market in both Southland and Otago. Venture Southland undertakes analysis of meta-data provided by the company Geozone through seven different apps aimed at the campervan and FIT market. Further information is included on this below. Considerotion should be given to the need for automatic traffic counters that would accurately record traffic numbers, the type of vehicle (truck, caravan, car) and travel direction in real time. Venture Southland would work with stakeholders to identify nodes. lt is likely that 5-8 traffic counters and 2 mobile counter would be required. z Routes travelted by Free lndependent TI}Yffi@ Travellers Visitlng Southland Regron Atrlinre. folrra. C@m{6k!, . asilr rd $ound 2A15 Jan - Dec a Oueensto\rvn aat llYhal is GeoZone? G*:Zme e e. rpliie IF u5.d !y Fee lndeterdea TsreleE tFTsi niE ,lfrFlatim is tage( dl meG dJla Lxal hal't lrE !! Js EfT-s trJ,i! rtu{ nle ?qioo. I\ Firdtand Dunedin ]lotkrnal Parh a ,fl^" .F l.!ti 'Bablutha ur f ll.0l nu neglffir -r*a ru vrrg So'rd mpn frEt dng d! 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'l&ir _*b&,.:it-gdtui94la,l .Fryd *l-rrr'-!ais F,:.r15.{r_,l .ltrag.r.d{!!'{t 3 Routes travelled by Free lndependent Travellers Visrting Southlencl Region iurinrcr.