MINNEAPOLIS-ST. PAUL MARKET OVERVIEW the Twin Cities Is One of the Top-Performing Markets in the Nation to Work, Shop, and Live
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MINNEAPOLIS-ST. PAUL MARKET OVERVIEW The Twin Cities is one of the top-performing markets in the nation to work, shop, and live. cushmanwakefield.com AREA OVERVIEW The “Twin Cities” of Minneapolis and St. Paul comprise a growing and vibrant metropolis with a diverse economic base, skilled labor pool and abundance of cultural and recreational opportunities that make it one of the most important commercial centers in the United States. Twin Cities is the dominant financial, manufacturing, distribution and transportation center between Chicago and Seattle, which also makes it a singular magnet for regional talent unlike coastal metropolises in close proximities. “No other place mixes affordability, opportunity, and wealth so well.” — The Atlantic, The Miracle of Minneapolis 2015 A DIVERSE & RESILIENT ECONOMY LABOR FORCE MIX IS CONSISTENTLY SOLID MINING, LOGGING, CONSTRUCTION The Twin Cities represents a broad range of GOVERNMENT MANUFACTURING industries. The employment base does not rely OTHER SERVICES 4% (PRIVATE) 15% on any single industry, drawing its strength 11% from a remarkably diverse business base and an 4% LEISURE & economy that is “knowledge-based, globalized, HOSPITALITY 9% TWIN CITIES TRADE, 18% TRANSPORTATION, entrepreneurial, IT-driven and innovation-based,” EMPLOYMENT UTILITIES according to Forbes. Such diversity enables this BREAKDOWN Total Nonfarm market to better weather recessions and economic Employment downturns. 18% Source: MN DEED 2% EDUCATION INFORMATION & HEALTH 6% 13% No single industry accounts for more than 20% of FINANCIAL ACTIVITIES the total employment in the Twin Cities. — MN DEED 2018 PROFESSIONAL & BUSINESS SERVICES 2 | Minneapolis-St.Paul Market Overview cushmanwakefield.com AREA OVERVIEW MARKET HIGHLIGHTS THE LAY OF THE LAND ANCHORS THE NINTH FEDERAL RESERVE More FORTUNE 500 Minneapolis is the head NINTH FEDERAL companies (19) per RESERVE DISTRICT of the Ninth U.S. Federal Reserve District and serves capita than any other as this district’s commercial US metro region center. Comprised of — Fortune 2018 Minnesota, Montana, North Dakota, South Dakota, western Wisconsin, and the Upper Peninsula of Michigan, Strong work ethic this region is an important & entrepreneurial global oil/energy player. spirit provide a 2.3% unemployment rate Trend setting #2 BEST STATE neighborhoods making — Best States in America, the global map — U.S. News 2018 North Loop ranked as a TOP 25 destination in the U.S. — Cool Streets, a Cushman & Wakefield Report THE TWIN CITIES The Twin Cities Minneapolis-St. Paul is located on the is the birthplace of Mississippi River, gamechangers like encompassing 6,046 the pacemaker and square miles and supercomputer 13 counties. Minneapolis saw Grown from a geographically 33.3M visitors in 2017, strategic location outperforming most of The birthplace of Twin Cities’ economy began in the 1800s when companies like the its peer markets, and forerunners of Pillsbury and General Mills setting a new all-time sprang up along the St. Anthony Falls, the only St. Anthony major waterfall on the Mississippi River and record for the state Falls ideal for water-powered mills. — minneapolis.org cushmanwakefield.com Minneapolis-St.Paul | 3 STRONG CORPORATE PRESENCE “With 19 Fortune 500 Companies, Minneapolis has the highest concentration of Fortune 500 per capita nationally” The Greater MSP region is a hub for thriving NATION’S LEADING MEDICAL companies. These companies attract international TECHNOLOGY MARKET recognition every year for their innovation, Known as “Medical Alley,” Minnesota leads in the medical sustainability, ethical leadership, brand value and technology sector, ranking #1 in medical employment, led corporate citizenship. The region boasts the highest by home-grown companies such as Medtronic, 3M and St. Jude in the manufacturing sector. The renowned Mayo per capita concentration of Fortune 500 public Clinic and the University of Minnesota are among local company headquarters in the U.S. with 19 firms based organizations that provide world-class healthcare services here. The largest private U.S. company, Cargill, is based and research, while innovative healthcare companies such in Minneapolis along with numerous other multi-billion- as UnitedHealth Group and Prime Therapeutics provide dollar private firms. cost-effective delivery solutions. HEADQUARTERED IN GREATER MSP FORTUNE 500 COMPANIES FORBES LARGEST PRIVATE COMPANIES GREATER FORTUNE REVENUE REVENUE MSP COMPANY 500 RANK COMPANY INDUSTRY (billions) EMPLOYEES RANK RANKING (in billions) 1 UnitedHealth Group 5 $201.2 Farm 1 Cargill Products $109.7 150,000 2 Target Corporation 39 $71.9 Hotels, Restau- 3 Best Buy 72 $42.2 91 Carlson rants, $4.4 110,000 & Leisure 4 CHS 96 $31.9 M A 5 3M 97 $31.7 110 Mortenson Construction $3.8 2,500 6 U.S. Bancorp 122 $24.0 Holiday Convenience 7 Supervalu 160 $16.0 130 Stores & Gas $3.3 6,000 Companies Stations 8 General Mills 182 $15.6 Rosen’s Food, Drink, & 145 Diversified Tobacco $3.1 4,000 9 C.H. Robinson Worldwide 193 $14.9 10 Ecolab 215 $13.8 Schwan’s Food, Drink, & 154 Company Tobacco $3.0 14,000 11 Land O’ Lakes 216 $13.7 179 Andersen Construction $2.5 11,000 12 Ameriprise Financial 252 $12.1 13 Xcel Energy 266 $11.4 218 Taylor Media $2.1 12,000 14 Hormel Foods 323 $9.2 Minneapolis-based Cargill earned the top spot on Forbes’ 15 Thrivent Financial 343 $8.5 annual list of America’s largest private companies for most of the last decade. Forbes’ list of privately held giants includes 16 The Mosaic Company 382 $7.4 seven Minnesota firms, six based in the Greater MSP metro 17 Securian Financial Group 462 $6.1 area. 18 Patterson 490 $5.6 19 Polaris Industries 496 $5.5 4 | Minneapolis-St.Paul Market Overview cushmanwakefield.com SPOTLIGHT: MINNEAPOLIS CBD Minneapolis’s Central Business District features world-class daytime and evening amenities including restaurants, theaters, shopping and professional sports teams. Its central, accessible location makes it the preferred location for corporate headquarters, financial services firms and law firms. The CBD is home to the world’s largest Skyway System, which links most of downtown Minneapolis through a seven-mile indoor series of walkways and bridges. Key downtown attractions include the new U.S. Bank Stadium, Target Center, Target Field, the Hennepin Avenue arts and cultural district, the vibrant restaurant scene, North Loop neighborhood and Nicollet Mall. UPCOMING MINNEAPOLIS EVENTS 2018: 2019: 2019-2020: NCAA WOMEN’S VOLLEYBALL NCAA FINAL FOUR X GAMES CHAMPIONSHIP 2025 PLAN: DOWNTOWN MINNEAPOLIS In 2011, the Minneapolis Downtown Council, the city’s business association for the CBD, announced its objectives for the city’s next 15 years. The plan’s initiatives stem from creating a “thriving, livable, connected, green, exciting and welcoming” Minneapolis through these action items: • Double Minneapolis’ residential population to 70,000 and emphasize offices on the north end of Nicollet Mall • Invest in an arts and entertainment district between Nicollet, Hennepin, and First Avenue, attracting 5 million visitors annually • U.S. Bank Stadium is the 2nd NFL stadium to open with LED lighting, consuming 75% less energy cushmanwakefield.com Minneapolis-St.Paul | 5 SPOTLIGHT: ST. PAUL CBD Downtown St. Paul is a place where businesses prosper and workers and residents enjoy an unparalleled quality of life, creating a vibrancy of its own. Its urban fabric of corporate headquarters and retail, arts and entertainment, parks and history creates a unique global city on a livable scale. The historic Capital city is building towards the future. 18,000 new jobs and nine new office buildings have been added in downtown St. Paul in the past 11 years — an investment equaling more than $650 million in construction costs alone. More than 72,000 workers are employed by nearly 1,200 companies, creating a workforce that maintains a sharp focus on current and emerging business needs. The number of housing units in Downtown St. Paul has spiked more than 20 percent in just five years. The Metropolitan Council expects the downtown population to pass 14,000 by 2020 — that’s an 80 percent increase. Major attractions in Downtown St. Paul include Xcel Energy Center (Home of the Minnesota Wild), Ordway Centre for Performing Arts, Science Museum of Minnesota, CHS Field (home of the St. Paul Saints) and the Minnesota Children’s Museum; and events like the St. Paul Winter Carnival, which has been a tradition in Downtown St. Paul for more than 125 years. HEALTHCARE HUB The Twin Cities is known as one of the nation’s healthiest cities. The city is ranked extremely high for healthy population, doctors per capita and accses to high-quality hospitals. 6 | Minneapolis-St.Paul Market Overview cushmanwakefield.com THE WORKFORCE HIGHLY EDUCATED WORKFORCE, STRONG JOB GROWTH #6 in the nation on 2.3% unemployment 2,015,871 Gallup’s Job rate, lowest in the Labor Force Creation Index nation for MSAs over 1M 10.4% population growth (from 2010 Twin Cities metro to 2017) outpacing 5th best metro area area is ranked in other urban centers for STEM professionals the top 10 best job (Boston, Chicago, Los in 2018 markets in the U.S. Angeles, New York & San Francisco) Ranked in the Median household top 10 most educated Highest labor force states in the U.S. income 90% participation rate in have high school diploma; Mpls - $71,794 the nation at 71.1% have bachelors US - $56,124 40% degree or higher Sources: MNDEED 2018, U.S. News 2018, WalletHub 2018, ZipRecruiter 2018, US Census July 2017, Forbes 2017,