Brevard Business BBN News
Vol. 32 No. 10 March 10, 2014 $1.00 A Weekly Space Coast Business Magazine printed in Brevard County, Fla. since 1984 Area family expands its UPS Store footprint in the Brevard market
By Ken Datzman
INDIAN HARBOUR BEACH — For its many franchisees around the nation, The UPS Store Inc. has provided the kind of retail ownership opportunity that entrepreneurs typically clamor for, because the model is well–positioned in business services — the fastest–growing franchise sector in America. The thousands of UPS Store franchisees have hooked up with one of the most recognizable and admired brands in the world. The UPS Store’s parent company is global operator UPS, based in Atlanta. Headquartered in San Diego, The UPS Store network is the granddaddy in the multibillion–dollar neighborhood pack–and– ship industry, catering to both the business market and residential customers. It is the world’s largest franchisor of retail shipping, postal, printing, and business–service centers, and has grown internally as well as through acquisition. The community–store franchise format of UPS gives entrepre- neurs the ability to build a business based on the dynamics of each individual market, while operating independently owned locations. They leverage the brand recognition and long–proven business system of UPS, which makes the franchise especially appealing to a wide range of experienced entrepreneurs and corporate execu- tives looking to step into the ownership ranks. When Edward “Ed” Ellis, a businessman in North Carolina, and his family were looking for a new venture in Florida, they found it in Brevard County with The UPS Store franchise system. Ellis’ son, Sean Ficke, put them on The UPS Store franchise path. Today, they own and operate The UPS Store in West Melbourne and recently expanded the franchise to Indian Harbour Beach. Both stores are in prime shopping–center locations. “Sean was managing a UPS Store and had worked in the pack– BBN photo — Adrienne B. Roth and–ship industry for a while,” said Ellis, the chief executive Businessman Edward Ellis and his son Sean Ficke recently expanded their UPS Store franchise to Indian Harbour Beach, officer of Havelock Capital Group LLC. “He said we should look opening in the Indian Harbour Place shopping center. They launched their first UPS Store venture in West Melbourne more into opportunities as a UPS Store franchisee.” than two years ago. That store, which is managed by Ficke, was singled out by the UPS franchise system for its first–year sales Ellis connected with The UPS Store franchisor for this area, performance. Ficke managed a UPS Store before teaming up with his father in the venture. whose office is in Tampa. Ellis was told of a 1,400–square–foot
UPS store opportunity available at Windover Square on West New
Haven in West Melbourne — situated in a high–traffic, high– 32904
visibility center — flanked by Publix Super Market and Red INC. NEWS,
Lobster. BUSINESS BREVARD “The franchise office did the demographic study of the area PAID
earlier. We looked at the facility and agreed that it was in a good POSTAGE US STANDARD PRESORTED Please see The UPS Store Inc., page 19 BBN BREVARD BUSINESS NEWS
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BREVARD BUSINESS NEWS / 2 Call Adrienne Roth at 321-951-7777 for Advertising Information MARCH 10, 2014 BBN BREVARD BUSINESS NEWS UCF Cyber Defense Competition Team gears up for new season, looking to qualify for run at national title ORLANDO — University of Central Florida student The team is gearing up for a new season, which begins Security number away from having your identity stolen. A Carlos Beltran and his team of 15 computer enthusiasts March 8. If it wins the preliminary and regional rounds, it mere nine digits. Computers can grant access to very spend about 20 hours a week working to keep computer qualifies for another run at the national title in April. sensitive information and it is in everyone’s best interest to systems safe from hackers. “It’s exciting,” said Beltran who is majoring in Informa- take measures to protect that data.” UCF’s Collegiate Cyber Defense Competition Team tion Technology with a minor in Secure Computing and It’s a message all members take to heart. The students meets two nights a week and all day on Saturdays to Networking. “I love this stuff.” prepare detailed presentations based on extensive research practice against cyber attacks. That’s in addition to all Beltran and several others founded the Collegiate they do outside of class. Keeping the information accessible their classes and other extracurricular activities. Cyber Defense Club in 2012 with the goal of fostering an to everyone is a top priority for members. The club Things get intense during their practice sessions. The information security–aware generation in Central Florida. meetings typically draw 60 to 100 students each week. jargon flies as students click away on keyboards while While they focus on competition, they also host weekly The students say they get a lot out of the time they Beltran tries to distract them by barking other instruc- meetings to educate the public. invest in the club meetings and the competition team. One tions–such as to create a website or set up a group email From recent attacks against Target and Nieman big benefit is the opportunity to network with potential for a client. A few states away, an infiltrator is trying to Marcus, where credit card and other personal information future employers. Security professionals from break into their systems. The team reacts and races to was stolen, to basic risks such as not securing your Wi–Fi Grooveshark, Raytheon and Protiviti among others have secure the network before the hacker can do any damage. connection at home, the team tries to educate the public by presented to the club. Beltran said he’s currently schedul- “We try to recreate a corporate environment here and dropping the jargon and offering tips for the average ing additional industry speakers for this semester. simulate what their IT people face in the real world,” person can use. “When companies reach out to us, they tell us they love Beltran said. “It’s great practice and gets us ready for “Technology has become a quintessential part of our what we are doing, because we’re keeping it real,” he said. competition.” everyday lives,” said Heather Lawrence, who joined the “We’re creating a generation of security experts to prevent The hard work has paid off. After being in existence for club after attending one of the meetings last year. “People the kinds of attacks we’re seeing today. The bad guys, only a year, the team placed first in the Southeast use a credit card at a grocery store or to pay bills. Perhaps they’ll keep trying to hack, but we’ll keep learning and Collegiate Cyber Defense Competition and 10th in the they shop online from time to time. You are just a Social defending.” nation last year. The competition sponsors included the U.S. Department of Homeland Security, Deloitte, Dell, Splunk, Walmart, Boeing, Juniper, and McAfee among Corcoran of National Realty takes part in transaction others. Mike Corcoran, of National Realty of Brevard Inc., recently participated in the sale of an office building located at “Their dedication, professionalism, and teamwork is 770 North Drive in Melbourne. The 9,600–square–foot building was purchased by TOA Systems, a locally owned exceptional,” said faculty sponsor and computer science company that specializes in lightning detection and warning technology. Their products are exported worldwide and lecturer Thomas Nedorost. “They are passionate about used by both private companies and governments. The company said the purchase of the building will provide them with what they are doing and it shows.” a permanent location and potential room for expansion. PUBLIC AUCTION Bankruptcies, Cities & Estates MAKE 2014 THE YEAR SUNDAY, March 16th • 1:00 pm YOU TAKE BACK YOUR YOUTH. 422 Julia St., Titusville, FL !!Florida’s Largest Consignment Auction!! 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www.soldfor.com 6XUJLFDO+DLU5HSODFHPHQW_5HFHGLQJ+DLUOLQH_+DLU7UDQVSODQW5HSDLU_)8(+DLU7UDQVSODQW MARCH 10, 2014 Visit BrevardBusinessNews.com for Advertising Information BREVARD BUSINESS NEWS / 3 BBN BREVARD BUSINESS NEWS Traffic lights in Orlando turn some people red — up to three minutes wait time am. And I do my best to spare people driving with me, through an intersection. By Mark Routhier although sometimes I am told to calm down. My brother lives at the end of Sand Lake Road near UCF Forum columnist I have a transponder in my car so I can stay in the Apopka–Vineland Road and, because of the traffic and through lanes at tollbooths and so I can actually get off the lights, it has taken me 18 minutes to go from I–4 to his OK, I admit it: I have road rage, just not the kind that Florida’s Turnpike at my mom’s exit, where you cannot house about 1½ miles away. I can walk it faster. makes me drive four feet behind someone who has made exit unless you have one. (Umm, why?) And while driving on University Boulevard between me angry, or leads me to any other kind of exacting I am convinced that someone, perhaps the Department Semoran Boulevard and the campus at UCF, the lights vengeance on other drivers. of Transportation, or SunPass, or maybe even a mischie- seem to be timed so you actually never see two greens in a Other drivers rarely do anything that makes me insane. vous friend who knows I have this problem, has added a row. I commute between Orlando Shakespeare Theater in Yes, there are people who cut me off, or people who drive special feature to my transponder that makes traffic lights Loch Haven Park and UCF, and I prefer to take the 20 mph in a 35 mph zone. That does make me a little change to red as I pull up to them. Nothing drives me more surface streets because getting trapped in traffic on the crazy, but I don’t flip anyone off or pass them with a insane than watching a light turn yellow at the distance highways is even more miserable than getting trapped in disgusted look, or in any way endanger myself or another where it is unsafe to accelerate through it, because in traffic on the surface streets, where you can perhaps be driver because I think they’re driving stupid. I have flipped Orlando, the lights stay red forever. If you get stopped at a wily and find a way around it. off someone who has flipped me off, but I prefer responding traffic light just as it turns, you might as well have a This is the commute where my play will be written: with a peace sign. That really gets under their skin. kitchen in your car because there’s enough time to make from Mills Avenue going north to Orange Avenue, to No, my road rage is comical. I yell obscenities at the top dinner before it turns green again. Aloma Avenue, to Semoran Boulevard, to University of my lungs. I won’t go into specifics because the things I In order to not die of an aneurysm, a self–inflicted Boulevard, and then six miles on University. Or it is where yell are unprintable. But if I were to set up a camera and rupture of an innocent blood vessel from screaming, I I will spontaneously combust. I will be driving from my then forget it’s there, I’m sure the resulting video would go check my emails while I wait. Or distract myself with office hours at UCF to a production meeting at Orlando viral and people would laugh heartily about what an idiot I Facebook. Or play Scrabble. Might as well get some work Shakespeare Theater at 3:30 p.m. on a Friday afternoon done, because this light will never change back to green. (the reverse of the commute I just described), and as my I should just keep my computer out or have a pad evil transponder makes the seventh light I’ve pulled up to handy to see if I can write a play when I’m stuck at lights. I turn red, I will start screaming obscenities at the top of my Brevard Business will only write at stoplights and it’ll probably take less lungs and I will just disappear. BBN News than a month to write a full–length play. But here’s the I will spontaneously combust like the drummer in problem with that. You become focused and then someone Spinal Tap, and I will be sent to an endless sprawl where I else is going to get road rage because they have to honk to always have to be in my car pulling up to traffic lights–that 4300 Fortune Place, Suite D get you to go. are turning red. And Cerberus will be my co–pilot. West Melbourne, FL 32904 Here are some specific places in Central Florida where (321) 951–7777 it’s particularly maddening. If you are driving north on Mark Routhier is an assistant professor of fax (321) 951–4444 Mills Avenue, say 4 to 6 p.m.(ish), and you come to directing and acting at the University of Central BrevardBusinessNews.com Colonial Drive, the light lasts about three full minutes (an Florida and director of new play development eternity in idle time), and then the green lasts less than a at Orlando Shakespeare Theater, a partner- minute. Many drivers seem to not have any urgency when PUBLISHER ship with the university. He can be reached at Adrienne B. Roth the light turns green, so if you are far back, you might have [email protected]. to wait through three lights. That’s about 11 minutes to get EDITOR Ken Datzman Attorney John Moser to address paralegals; items needed for community service project SPECIAL PROJECTS EDITOR Area attorney John Moser III will be the guest speaker for the Brevard Paralegal Association’s monthly meeting on Bill Roth Thursday, March 13, at Suntree Country Club in Melbourne. The meeting, which begins at 6 p.m., will offer those in attendance professional networking and continuing legal education credit. Moser, a retired U.S. Army colonel, will talk to the group on the topic of “Equipping Your Attorney for Success.” He is with the firm Moser & Moser, P.A. The dinner cost Brevard Business News is published every Monday by Brevard Business News Inc. Bulk Rate postage is paid at is $18.50 for Brevard Paralegal Association members and $19.50 for guests. Guests may attend without dinner for $7. To Melbourne, FL and Cocoa, FL. This publication serves make a reservation for the meeting, contact Cathie Cummings at [email protected]. business executives in Brevard County. It reports on Now through May, the association’s service project will help provide school supplies for Brevard County children. news, trends and ideas of interest to industry, trade, Members and guests are asked to bring basic school supplies to the meetings. agribusiness, finance, health care, high technology, To raise additional funds for this project, the Brevard Paralegal Association will be selling donated items at the education and commerce. “Mom–to–Mom Garage Sale” from 8 a.m. to 12 p.m. on March 29 at the Viera Regional Community Center. Letters to the Editor must include the writer’s signature The organization is asking members and guests to bring gently worn clothing, books, toys and games, tools, furniture and printed or typed name, full address and telephone (smaller than 36” by 36”), home décor and artwork, small household appliances and electronics, DVDs and CDs, and number. Brevard Business News reserves the right to edit collectibles to the March meeting, or drop them off at Moser & Moser, 516 N. Harbor City Blvd. in Melbourne. The drop– all letters. Send your letters to: Editor, Brevard Business off deadline is March 22. News, 4300 Fortune Place, Suite D, West Melbourne, FL, 32904, or email [email protected]. Rolex raffle tickets on sale at Kempf’s Jewelers Subscription Rates for home or office mail delivery are Raffle tickets to win a new Rolex Oyster Perpetual GMT–Master II are on sale for $25 each at Kempf’s Jewelers at $26.00 for one year (52 issues). Send all address 336 Fifth Ave. in Indialantic. Kempf’s has donated the Rolex, valued at $8,450, as part of a fund–raiser for Florida Tech’s changes to: Circulation Department, Brevard Business Scott Center for Autism Treatment. The drawing for the watch will take place at 1 p.m. on Saturday, April 12, at News, 4300 Fortune Place, Suite D, West Melbourne, FL, 32904, or email [email protected]. Kempf’s. Tickets can also be purchased at www.TheScottCenter.org/raffle. This is the sixth year Kempf’s has donated a Rolex in support of the Scott Center. All of the proceeds from the raffle will go to the center.
BREVARD BUSINESS NEWS / 4 Call Adrienne Roth at 321-951-7777 for Advertising Information MARCH 10, 2014 BBN BREVARD BUSINESS NEWS
Mid Coast Officials Association
Baseball Basketball Football Boys Lacrosse Girls Lacrosse Soccer Softball Volleyball Wrestling
P.O. Box 372583; Satellite Beach, Florida; 32937 Phone: (321) 289-0515
Documents Executive Council General Membership General Officers NFHS FHSAA Sports Commissioners News and Notes
Notice: The following is the MCOA policy on Background Checks and Badges for Sports Officials Recently, the Florida Legislature added a requirement that non instructional contractor employees of Florida schools be issued a state badge to be displayed when on school property. Non instructional contractor employees includes sports officials. As applied to sports officials, displaying the badge means having it available for display when officiating. The badge requirement is in addition to the requirement for a background check. The Brevard School Board requires sports official to have a current background check before officiating. Current means a background check within the past 5 years.
Each sports official is individually responsible for complying with the background check and badging requirement. To obtain a background check or badge, the official applies in person at the school district office in Viera. The cost for the background check is about $78.50. The cost for the state badge is $10.00. The MCOA strongly encourages all officials to comply with these requirements.
The MCOA will be using Arbiter for Scheduling. For HELP in learning how to use Arbiter CLICK HERE:
New Officials Check List : CLICK HERE
• Before leaving for a game assignment, you may want to check for any traffic problems that could affect your arriving on time. Click Here and look for Brevard County.
• Interested in officiating high school sports in Brevard County? Contact Jerald Stubbsat (321) 289-0515 for more information.
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Last Updated November 15, 2013.
To Be Continued ...
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Taylor Unicform Broker/Owner Nancy taylor National EMT Supplies 676-0000 $QLQGHSHQGHQWO\RZQHGDQGRSHUDWHGPHPEHURI3UXGHQWLDO5HDO(VWDWH$I¿OLDWHV,QF MARCH 10, 2014 Visit BrevardBusinessNews.com for Advertising Information BREVARD BUSINESS NEWS / 7 BBN BREVARD BUSINESS NEWS Florida Bar Task Force to study how diversity on bench, appointment panels can be representative of the state Focusing on how Florida can bolster diversity among its some solutions to these concerning trends, so that the Bar members to each JNC and selects four members from judges and the commissions that nominate qualified and the Governor’s office may use them to facilitate and slates nominated by the Bar, with the appointments judicial candidates is the mission of a new task force accomplish our common goal of making sure our judiciary staggered over four years. appointed by Florida Bar President Eugene Pettis. is reflective of our community,” Pettis said. The governor is also required to ensure that the JNC The President’s Task Force to Study the Enhancement The 10–member task force is headed by Frank appointees reflect the makeup of the state. of Diversity on the Bench and the Judicial Nominating Scruggs II of Fort Lauderdale. Other members are: This year, the Bar is nominating candidates for two Commissions will work to determine why diverse candi- Cynthia Angelos, Port Saint Lucie; Robert Butterworth Jr., seats on each of the 26 JNCs. Pettis said the Bar extended dates are not applying for either appointment to the JNCs Fort Lauderdale; Cassandra Larkin Denmark, Bartow; its original Feb. 11 application deadline to March 21 to or for judgeships. Linda Bond Edwards, Tallahassee; Judge Hubert Grimes, allow for additional recruitment of JNC applicants from Among 319 county court judges, 32 are African– Deland; Paul Huck Jr., Miami; William Scherer, Fort the Bar membership. American and 26 are Hispanic. Out of 594 circuit court Lauderdale; William Schifino, Tampa; and Robert The Bar needs at least 156 applicants for the 52 judges, only 26 are African–American and 58 are Hispanic. Vaughan, Fort Lauderdale. vacancies. Applications are on the Bar’s website at Florida’s five District Courts of Appeal with 61 judges have Under state law, the governor directly appoints five www.FloridaBar.org. only six African–Americans and two Hispanics. In recent years, the numbers of African–Americans on JNCs declined from almost 25 percent to less than 4 Hamilton to talk about life–changing journey percent, while the number of Hispanics has declined Adventurer Dawn Hamilton will talk about her life–changing Appalachian journey at 6:30 p.m. on Wednesday, March slightly to less than 10 percent. 12, at the Palm Bay Library, 1520 Port Malabar Blvd. Hamilton hiked the trail’s full length, 2,174 miles from Georgia to “I am hopeful that this group will additionally focus on Maine, in 2007. Call the Palm Bay Library’s reference department at 952–4519 for more information about this program. In Depression-era Maycomb, Alabama in 1935, young Scout lives with her father, Atticus Finch, an attorney, and her older brother Jem. When Tom Robinson, a black man, is accused of raping a young white woman, Atticus is asked to represent him and accepts, knowing that his decision will likely cause him, and his family, serious problems with some townspeople... HarperHarp LeLeeee’s Omni Health Care Surfside Playhouse pick up BBN new ad emailed 3-03/14 page 12 dramatizedzed by Christopher Sergel FULL COLOR FULL COLOR Directed by Andrew Villain Produced by special arrangement with THE DRAMATIC PUBLISHING COMPANY of Woodstock, Illinois Caution: Adult themes, mild profanity February 28 – March 16, 2014 Fridays/Saturdays 8:00pm, Sundays 2:00pm $18 adults / $16 seniors, active military / $13 students Opening Night Buy One Get One Free Hwy. A1A to South Fifth Street Cocoa Beach ● (321) 783-3127 Tickets: surfsideplayers.com Follow us on Twitter @surfsideplayers BREVARD BUSINESS NEWS / 8 Call Adrienne Roth at 321-951-7777 for Advertising Information MARCH 10, 2014 BBN BREVARD BUSINESS NEWS Rapid DNA device yields first evidence for prosecution of criminal case; Palm Bay PD works with state attorney PALM BAY — In the first application of rapid DNA Capt. Diana Blackledge, who leads the CID and its Rapid matched. technology in a criminal investigation, the Palm Bay Police DNA program. “We compared all of the results with those In January, SmallPond, a software product, was added Department, working closely with the State Attorney’s from an accredited lab and they all matched. This vali- as a new tool to help combat crime. SmallPond is allowing Office for the 18th Judicial Circuit, is ready to use DNA dates the device as giving reliable and accurate profiles.” Palm Bay and several local agencies, including Melbourne, profiles obtained from the RapidHIT 200 in a criminal Palm Bay Police Department is now using the West Melbourne and Cocoa Police, to form a cooperative prosecution. RapidHIT 200 weekly in an effort to generate investigative alliance using DNA data to identify suspects who cross RapidHIT 200 is one of two stand–alone devices leads, eliminate potential suspects and provide evidence to jurisdictions to commit their crimes. available in the world that can produce DNA profiles in convict offenders in court. “We have met with the Palm These agencies are able to take profiles generated by less than 90 minutes. During the last year, the Criminal Bay Police Department and have been following their the RapidHIT 200, have those electropherograms con- Investigations Division (CID) has been working with progress with rapid DNA processing for more than a year,” firmed by an analyst, and directly upload those profiles California–based IntegenX, maker of the RapidHIT 200, said Phil Archer, State Attorney for the 18th Judicial into the database for comparison. This keeps the process- using actual crime–scene evidence samples to test and Circuit of Florida. ing time short, which in turn allows police to quickly validate the equipment’s accuracy and reliability. “We are prepared to present this case in court using the determine the identity of possible suspects while still In January 2014, the CID began processing samples evidence they have developed from their program. This conducting an investigation at a crime scene. from active cases. Among them was the Sept. 4, 2013, case is particularly important as it involves a person “We have a long history of aggressively applying new burglary of a home in which the victim was deployed with victimized while serving our country.” technologies and we are very comfortable with the the U.S. Air Force in Afghanistan. The burglars broke into The Palm Bay Police Department received the reliability and accuracy of the results generated using the the home and stole roughly $30,000 worth of property RapidHIT 200 in November 2012. Working with interna- RapidHIT 200 and the SmallPond software,” added Palm including firearms, electronic equipment, computers, tionally recognized DNA experts, the department pro- Bay Police Chief Doug Muldoon. “The ability to solve televisions, military equipment including a bulletproof cessed actual evidence samples with the rapid DNA device. selected crimes in less than a day is essential to protecting vest, clothing, several guitars, and even the cable box. The results were compared against samples processed in the public. The use of this new technology is our para- The investigation yielded a suspect who was subse- an accredited laboratory, and more than 100 samples mount responsibility to the community.” quently arrested for the crime based on witness state- ments and other evidence. A blood sample taken from the scene was run through the RapidHIT 200, which yielded a Prudential Sterling recognizes top producers profile that matched the same suspect who had been Barbara Wall and Nancy Taylor, broker–owners of Prudential Sterling Properties in Indian Harbour Beach and Vero arrested and charged with the crime. Beach, have announced their agency’s top producers for January. They are: top listing associate by dollar volume, Dee “What we’ve done is taken actual crime–scene evidence, Dee Davis; top listing associate by volume, Rae McCabe; top sales associate by dollar volume, Lori Guisewite; and top including this burglary case and many others, and sales associate by volume, Josie Rekab. Prudential Sterling, founded in 1982, serves all of Brevard and Indian River processed the samples using the RapidHIT 200,” said counties. The office’s local phone number is 768–7600. RUSH pick up BBN 2-17-14 page 3 FULL COLOR MARCH 10, 2014 Visit BrevardBusinessNews.com for Advertising Information BREVARD BUSINESS NEWS / 9 BBN BREVARD BUSINESS NEWS Area UCF students in control of their lear ning environment — school finds big success using mixed modalities — combining online and face–to–face lear ning By Ken Datzman COCOA — Online education has greatly expanded the frontiers of learning for both traditional and non–traditional students. But it has especially propelled the latter group because of its convenience and flexibility, as many older students typically hold jobs while attending college. Today, 7 million college students take at least one course online. Some students favor the online format entirely while others embrace a mix of online and face–to–face instruction in the live classroom. And there are throngs of students who prefer the full learning experience strictly at the campus. The future of higher education might be “blended learning,” or mixed modalities, where online courses are combined with classroom teaching. At the University of Central Florida, the student is pretty much in control of his or her learning environment at the satellite campuses such as the ones in Brevard County. “I take courses both online and face–to–face in the classroom,” said Rebecca Stanley, a psychology major at UCF in Brevard. “I enjoy the online platform but I also like being in front of a professor in the classroom. Online learning though is more flexible.” Stanley, who is also a teaching assistant for online psychology courses, says “some people are visual learners and some are audio learners. I consider myself a bit more of an audio learner. I like hearing my professor say it and cite the examples. And the class discussion is right there in the moment.” Colleague Natalie Eckert, a senior psychology major, says she takes about 80 percent of her courses online. “It’s so much more convenient. I work full time at Eastern Florida State College and I have children.” Roughly 60 percent of UCF students at the Cocoa and Palm Bay campuses attend school on a full–time basis, said UCF’s Dr. Denise BBN photo — Adrienne B. Roth Young, the associate vice president who oversees the school’s UCF students in Brevard typically take advantage of both online and live classroom instruction pursuing the coursework for their campuses in Brevard. degrees. The combination provides them with flexibility, as many students hold jobs, too. From left: Natalie Eckert, student; About 65 percent of UCF students in the local market are Dr. Lauren Miller, UCF director, academic support services; Michelle Mulak, student; Rebecca Stanley, student; Dr. Karen between the ages of 19 and 29, with 27 percent of the students age 30 Mottarella, UCF associate lecturer; and Dr. Denise Young, UCF associate vice president. They are at the UCF campus in Cocoa. and older. Sixty percent of the students transferring from Eastern Florida State College to UCF are females. Locally, a higher percentage of UCF students teaching. And it starts with the required faculty Non–traditional students have for years helped drive the higher– use Pell grants, which means they have a greater training course that is an entire semester long.” education market as far as enrollment on many campuses around financial need as a group than the UCF students Students expect faculty to stay current with the nation is concerned. in Orlando. The latest tracking compiled by UCF online–learning trends and best practices, and at According to the “Manifesto for College Leaders,” Department of shows that 47 percent of UCF Brevard students UCF that is the norm. As a university, UCF was Education statistics indicate that traditional students who enroll in have Pell grants versus 36 percent at the Orlando “very strict in how it set up online learning years college full time straight from high school represent only about an campus. ago and I think it has really helped the quality of astonishing 15 percent of current undergraduates. UCF Brevard does offer a number of full the program,” said Dr. Young. “We have manda- The report was authored by Louis Soares, a special policy adviser undergraduate degree programs online, including tory training that faculty must complete before to the president of the American Council on Education. Latin American Studies, Anthropology, Health they are allowed to teach online. Most schools do UCF Brevard students for the most part are not earning full Services Administration, and Religion and not have that requirement.” degrees online, but are taking advantage of conveniently combining Cultural Studies. UCF’s comprehensive resources include the the two modalities — online and classroom instruction, said Dr. “I have seen the online programs grow and Faculty Center for Teaching and Learning. “They Young. evolve,” said psychologist Dr. Karen Mottarella, conduct special workshops and sessions all the “We have found that it’s really a convenience factor for the who joined UCF in 1998 and is an associate time,” she said. “Anything the faculty needs help students to work around their schedules. Since we have a less lecturer in the Department of Psychology. on, they will create a session to address that traditional student population than the Orlando campus, our “I believe one of the things that has made UCF particular topic.” students need that convenience probably even more than the really successful with online teaching is the Orlando students.” infrastructure it has built to support online Please see UCF Brevard, page 15 BREVARD BUSINESS NEWS / 10 Call Adrienne Roth at 321-951-7777 for Advertising Information MARCH 10, 2014 BBN BREVARD BUSINESS NEWS Renowned a cappella group, the Yale Whiffenpoofs, to perform free concert at Eau Gallie Yacht Club; physician Adam Oppenheimer once toured with group By Ken Datzman Spring is coming and some Ivy Leaguers are heading to the Space Coast. Specifically, a group of 14 musically talented Yale students who are carrying on a more than 100–year–old tradition at the New Haven, Conn., school will be showcasing their skills in the surroundings, fittingly, of a yacht–club environment. Their concert attire includes white tie, black tails, and white gloves. The storied Yale Whiffenpoofs, touted as the “world’s oldest and best–known collegiate a cappella group,” will perform from 6:30 to 9 p.m. on Tuesday, March 11, at the Eau Gallie Yacht Club in Indian Harbour Beach. The concert is free of charge and open to the public. To make a reservation for the event, call 727–3223 or send an e–mail message to [email protected]. The concert is being presented by Dr. Ross Clevens and his wife Dani Clevens, and Dr. Adam Oppenheimer, who in 2001 was a member of the Whiffenpoofs and will be joining them on stage toward the end of their performance that evening. All three are graduates of Yale University. Dr. Clevens and Dr. Oppenheimer are plastic surgeons practicing at Clevens Face and Body Specialists, with their flagship office in Melbourne. The Clevens’ founded Face of Change, a charitable foundation whose mission is to feed the hungry and provide medical care to the needy in both Central Florida and east Africa, and this concert will benefit their organization. “We are not charging for entry into the concert,” said Dani Clevens, who met her husband at Yale. “We’re hoping we will have a nice cross– section of people turn out to see the Whiffenpoofs and that these people will buy raffle tickets for the items that have been donated. And we’re hoping they will support Face of Change through donations at the event.” BBN photo — Adrienne B. Roth She added, “The Whiffenpoofs put on a show. They don’t just stand The storied Yale Whiffenpoofs will perform on Tuesday, March 11, at the Eau Gallie Yacht Club in Indian Harbour Beach. there and sing. They are full of personality.” Each year, 14 senior Yale men are selected to be Whiffenpoofs. They tour worldwide. Dr. Adam Oppenheimer, left, is Each year, 14 senior Yale men are selected to be Whiffenpoofs. a former Whiffenpoof. He practices at Clevens Face and Body Specialists, with Dr. Ross Clevens, right. Dani Clevens, “They are picked from among dozens and dozens of potential candi- center, and Dr. Clevens founded Face of Change. The three are Yale graduates.This concert will benefit Face of Change. dates,” said Dr. Oppenheimer. “Each group selects its successor group. There is no faculty involvement. There are no administrators. This is a Under My Skin,” Let’s Do It, Let’s Fall in Love,” “In classes at Yale to tour with the group. student–only run group.” the Still of the Night,” and “Anything Goes.” “We rehearsed every day,” said Dr. He will be hosting half of the 14–member contingent at his home Yale has few fraternities but many singing Oppenheimer, who traveled worldwide with the for this event. “I did get permission from my wife,” he said. Dr. Karina groups on campus, making it different from the group just before he started medical school. The Oppenheimer is a clinical psychologist. typical collegiate atmosphere. 2002 Whiffenpoof tour started in California, he said. The Yale students compete in the spring of their junior year to be “Music and the arts are a centerpiece of Yale “We went to Hawaii, Japan, China, Thailand, part of the Whiffenpoofs. Their best–known alumnus may be Cole culture,” said Dr. Oppenheimer. Hong Kong, Turkey, Austria, and Spain. The Porter (1891–1964), who sang in the 1913 lineup. The group often Over the decades, the Whiffenpoofs have traveling is an education in itself. And I think it’s performs Porter songs in tribute. performed in front of audiences in the U.S. and the best kind of education — learning about all Porter grew up in Peru, Ind., and went on to graduate from Yale, abroad. The venues have included Carnegie Hall in these different cultures.” and for a brief period after, attended Harvard Law School and New York City, Broadway’s Lincoln Center, the Dr. Oppenheimer, who specializes in surgery of Harvard School of Music. Rose Bowl in Pasadena, Calif., and the White the breast and body, said the Whiffenpoofs drew A prolific songwriter, he wrote 300 songs while at Yale, according to House. They have appeared on such television their largest crowds in Tokyo and Hong Kong. He J.X. Bell’s “Cole Porter Biography,” including the school’s fight song, shows as “60 Minutes,” “The West Wing” and estimates that 1,000 people filled an auditorium in “Bulldog.” “Jeopardy!” Tokyo to watch their performance. In all, the famous composer and lyricist penned nearly 800 songs The Whiffenpoofs generally book some 200 “We have a lot of fans. There is a lot of interest and 24 musicals. Some of Porter’s well–known songs, now standards, concerts each year. Many of the students take part are “I Get a Kick Out of You,” “Begin the Beguine,” “I’ve Got You of the year, or even the full year, off from their Please see The Yale Whiffenpoofs, page 17 MARCH 10, 2014 Visit BrevardBusinessNews.com for Advertising Information BREVARD BUSINESS NEWS / 11 BBN BREVARD BUSINESS NEWS Brevard Zoo team completes Florida Scrub–Jay translocation to protected, managed habitat at Buck Lake A team from the Brevard Zoo has successfully moved training the Scrub–Jays prior to capture, capturing the Scrub–Jays live in family groups, often with young from Florida Scrub–Jays from a housing development construc- birds, conducting medical examinations, transporting and the previous breeding season. Moving the entire family tion project in scrub habitat on Pineda Road in Melbourne. setting the birds up in temporary holding enclosures used unit increases the likelihood the jays will remain in their Florida Scrub–Jays, a unique species found only in the to acclimate the jays before their release. new habitat. The team will continue to monitor the Scrub– Sunshine State, require a healthy scrub habitat to survive. “Building a bond with the jays prior to capture helps Jays at their new home indefinitely, adding to the science Six Scrub–Jays (a family of four and a pair) were ease the stress of the move and increases the ability to find of translocations, said Frampton. translocated to a protected and managed habitat at Buck the birds in their new home,” said Tracy Frampton, Bird–watchers come from all over the country to see Lake Conservation Area in Mims, in an attempt to coordinator of the project at Brevard Zoo. “So far, they are Scrub–Jays. Officials involved with this translocation hope improve their chances of survival. adjusting to their new home well and working out disputes that the population at Buck Lake will stabilize and that This collaborative translocation effort benefited from with their new Florida Scrub–Jay neighbors, as they Scrub–Jays will be around for Brevard County residents the expertise of many agencies. Scientists with the Florida attempt to establish a new territory.” and visitors to the area to enjoy for years to come. Fish and Wildlife Conservation Commission and U.S. Fish and Wildlife Service determined the specific birds to translocate and which location to use as a release site. Art Gallery to host quilting class on March 29 St. John’s River Water Management District officials The Art Gallery of Viera at The Avenue will present a program on how to create “artistic quilts” by learning free– worked to prepare their new home at Buck Lake Conserva- motion quilting. This class, from 9:30 a.m. to 12 p.m. on Saturday, March 29, will teach the participant the basic skills to tion Area and the animal experts at Brevard Zoo were make your machine quilting successful, artistic and fun. A sewing machine with a free motion or darning foot is required. recruited to manage the hands–on aspect of the transloca- The class fee is $25. An optional kit is available for $10, or you can bring your own supplies. To register for the class, tion. The Brevard Zoo team was responsible for trap– contact Dij Pacarro at [email protected] or 806–5550. The Art Gallery’s number is 504–4343. 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The phone number is 268–5224 or e–mail The Brevard Expedition was inspired by the Florida mats on Saturday, April 12. [email protected]. Wildlife Corridor Expedition project that in 2012 traveled 1,000 miles in 100 days following the path of the Florida Black Bear. Central Brevard Humane Society and the Brevard County Manatees team for benefit The Brevard Expedition will include active involvement The Central Brevard Humane Society in conjunction with the Brevard County Manatees will be hosting “Bark in the of residents and out–of–area visitors, spring–breakers and Park” on Thursday, April 24, at Space Coast Stadium in Viera. The gates will open at 5:30 p.m. with the game scheduled families with children who are looking for outdoor activi- to start at 6:35. Parking is free at the entrance to Gate 5. This is an opportunity to enjoy an evening at the ballpark with ties to enjoy together. It will offer a variety of activities that your dog and watch the Brevard County Manatees play the Daytona Cubs. There will be pet vendors, raffles and much relate to natural areas of the Space Coast. more. The cost to attend the game is $4 per person and $2 per dog. All animals must be on a leash and have proof of The Brevard Nature Alliance is partnering with the current shots along with a county tag. The Central Brevard Humane Society will be at the event with shelter dogs Environmentally Endangered Lands Program to offer available for adoption, merchandise and educational information about responsible pet ownership. For more information activity categories which include hikes, paddling, airboat about this event, contact the Central Brevard Humane Society at 636–3343 or visit www.CritterSavers.com. For ticket and pontoon boating, off–road cycling, horseback riding, information, contact Kevin Soto with the Brevard County Manatees at 633–9200, extension 3006. 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MARCH 10, 2014 Visit BrevardBusinessNews.com for Advertising Information BREVARD BUSINESS NEWS / 13 BBN BREVARD BUSINESS NEWS Floirda Air pick up BBN 3-03-14 page 2 FULL COLOR BREVARD BUSINESS NEWS / 14 Call Adrienne Roth at 321-951-7777 for Advertising Information MARCH 10, 2014 BBN BREVARD BUSINESS NEWS University of Central Florida Brevard Continued from page 10 Within that scope is the Research Initiative for percent in 2003 to 74 percent in 2013, according to the “Choosing the interdisciplinary studies track has Teaching Effectiveness, led by director Dr. Chuck survey. helped me customize my degree program. Also, I have Dziuban. Since 1996, Dr. Dziuban has directed the Dr. Young said she contacted three of UCF’s student the option to do online as well as face–to–face learning. impact evaluation of UCF’s distributed learning offices and asked school officials if they felt there were It has given me a lot of flexibility.” initiative, examining student and faculty outcomes as any differences in quality outcomes between online She added, “The interdisciplinary studies program is well as gauging the impact of online courses on the students and those who take all or most of their designed to allow you to choose the areas that are most university. instruction live. “They confirmed my hunch that there relevant to what you want to do in your career. I focused “We also have instructional designers who help was no real differences between these students.” on education and behavioral science, with a minor in teachers design the courses initially. And we have full The 11th annual report on the state of online leadership. For me, I am going to continue to do what I technical support. The so–called ‘Tech Rangers’ are learning in higher education is designed, administered, have been doing — running my business.” available to fix online technical glitches right away,” said and analyzed by the Babson Survey Research Group, Three years ago, Mulak started a surf and art camp Dr. Mottarella. with data collection conducted in partnership with the with a leadership component. Called Ohana, which is UCF is participating in the nationwide 2014 Higher College Board. The survey is sponsored in part by Hawaiian for family, the camp in Cocoa Beach has Education TechQual+ Survey in an effort to evaluate Pearson and the Sloan Consortium. grown impressively, with 35 to 40 youngsters attending and benchmark the effectiveness of certain information– For UCF students, no matter which learning format the last summer session. She said she plans to expand technology services. they use, one thing hasn’t changed. That is the need for the business. Enrollment in online college courses is still growing support services. “Last summer I took a class at UCF and the instruc- but the rate of growth has slowed, according to “Grade “Whether the students are taking the courses online tor suggested I find a business mentor, and that really Change: Tracking Online Education in the United or in a classroom, they still need the same services,” said rang a bell for me,” said Mulak, who has partnered with States, 2013.” Dr. Lauren Miller, director of academic support services one of the region’s successful entrepreneurs, business- The new survey shows that 7.1 million college at UCF in Brevard. “There is still a strong need for woman Carol Craig of Cape Canaveral–based Craig students are taking at least one online course, which is support services, especially financial aid.” Technologies Inc. about 6 percent more than last year, or over 400,000 “If you need help in any area, there is substantial “What Carol has done with Craig Technologies is so additional students. But the growth rate was the lowest support at UCF,” added Eckert. admirable. I am working with one of the most influential in a decade. The biggest jump in online enrollment was Michelle Mulak, a former elementary education businesswomen on the Space Coast. She has been very 36.5 percent in the fall of 2005. major who is on track to graduate from UCF in May helpful. I’m in the process of making the transition from The percent of academic leaders rating the learning with her bachelor’s degree in interdisciplinary studies, is student to full–time businessowner. Carol is showing me outcomes in online education as the “same or superior” gearing up to step more boldly into the world of entre- the right avenues to take to expand my business and to those in face–to–face instruction, grew from 57 preneurship. hooking me up with the right people. 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All donations are tax deductible as allowed by law. ID# 59-3068501 A copy of the official registration and financial information may be obtained from the Division of Consumer Services by calling 800-435-7352 within the State. Registration does not imply endorsement,endorsement, approval or recommendation by the State State.. “Because kids can’t fight cancer alone.” BREVARD BUSINESS NEWS / 16 Call Adrienne Roth at 321-951-7777 for Advertising Information MARCH 10, 2014 BBN BREVARD BUSINESS NEWS The Yale Whiffenpoofs Continued from page 11 in the Whiffenpoofs. In each of those places we toured prepare for the moment when he rejoins the group at the not only from the standpoint that the group is coming around the world, there are Whiffenpoof expatriates. They Eau Gallie Yacht Club for The Whiffenpoofs Song. “That here but also that it’s benefiting an amazing cause — Ross know the songs. They know the lore of the Whiffenpoofs.” should be exciting.” and Dani Clevens’ Face of Change, which does both Their repertoire features a diverse selection of songs, He added, “I think it’s going to be an amazing event, domestic and international community service.” ranging from traditional Yale songs to original composi- tions to hits from every decade. They include “Down by the Salley Gardens,” “Bright Health First names Paula Just chief human resources officer; relocating from St. Louis College Years,” “I Only Have Eyes for You,” “Time After ROCKLEDGE — Health First has named Paula Just as its chief human resources officer. Just has 27 years experi- Time,” “Too Darn Hot,” and “I’ll Be Seeing You,” one of the ence in health care human resources. She most recently served as network vice president of human resource effective- great songs of World War II, with music by Sammy Fain ness at SSM Health Care Corp. in St. Louis. and lyrics by Irving Kahal. Just began her career at St. John’s Mercy Medical Center as a compensation and benefits analyst in 1986. Since that “Today, that song (‘I’ll Be Seeing You’) almost brings a time, she has held the position of manager of compensation and benefits, human resource director and regional recruit- tear to my eye,” said Dr. Oppenheimer. ment director. In addition to St. John’s Mercy Medical Center, she also worked for established health systems such as Perhaps the group is best known for its signature “The Tenet Healthcare and Missouri Baptist Medical Center, and as an adjunct professor for Webster University. Whiffenpoof Song,” which is its traditional closing Just earned her master’s in business administration with a focus on human resources and has a Green Belt Certifica- number. tion in Continuous Quality Improvement (CQI). She is also a certified CQI coach and facilitator, and a member of the The origin of this song can be traced to a 1907 winter Society for Human Resource Management. trip by the Yale Glee Club, when two of the group’s Founded in 1995, Health First is Central Florida’s only fully integrated health system and employs more than 7,500 founding members created a humorous adaptation of the people. The organization owns and operates four hospitals in the region — Holmes Regional Medical Center in Rudyard Kipling poem, “Gentleman Rankers.” Melbourne, Palm Bay Hospital, Cape Canaveral Hospital in Cocoa Beach and Viera Hospital. The “Whiffenpoof Song” goes like this: “To the tables down at Mory’s, to the place where Louis dwells, to the Pritchard House to host Women’s History Month events dear old Temple Bar we love so well sing the Whiffenpoofs assembled, with their glasses raised on high and the In celebration of Florida Women’s History Month in March, the Historic Pritchard House in Titusville will host a magic of their singing cast its spell.” “Women’s Vintage Clothing Exhibit” with clothing and accessories dating from 1884 to the 1950s. This will be a month– In the hundred years since, each class of Whiffenpoofs long exhibit. The Pritchard House’s address is 424 S. Washington Ave. Exhibit tours will be conducted at 10:30 a.m. and has sung this song at the end of every concert as a 1:30 p.m., Tuesday through Saturday and evenings, for $15 per person. Reservations are required. Call Barb Hoelscher celebration of brotherhood and tradition. at 268–5888 or Roz Foster at 267–4480 for tour reservations. Other events are scheduled including an “Afternoon Tea on Dr. Oppenheimer said he has been vocalizing a bit to the Porch” at 2 p.m. on March 15. Brevard County Catholic Schools Host First Annual Can-gineering Design & Food Drive Festival Join Us on April 12, 4 - 10 PM at Catholic School FoodMelbourne Central Catholic High School Stadium new ad emailedCan-gineering Festival features: Catholic school students’ canned food sculptures contest, youth activities, delicious food from area restaurants, live music, and entertainment. You can help make a diff erence. Donate canned/boxed foods to your local Food Items of need: Catholic school offi ce March 1 - April 11, 2014. All canned food collected Tuna Peanut butter Chicken Jelly benenefi ts Catholic Charities and parishes’ food pantries in Brevard County. Pork and beans FULLDried/powdered COLOR milk Chef Boyardee pastas Macaroni and cheese Spaghetti sauce Vegetables For more information, visit Boxed pasta Corn/Beans BrevardCatholicSchools.org/can-gineering. MARCH 10, 2014 Visit BrevardBusinessNews.com for Advertising Information BREVARD BUSINESS NEWS / 17 BBN BREVARD BUSINESS NEWS Visit your friendly Apple Specialists. Sales, Repairs,Visual Training Dynamics pick up BBN We do it all! 2/24/13 page 15 Ask about ourFULL interest freeCOLOR financing and business leasing options! Brenner • Apple, the Apple logo, FaceTime, iPad,and iSight are trademark of Apple Inc., registered in the US and other countries. App store is a service pick up BBN mark of Apple Inc. • Financing provided by GE Capital Retail bank. 6 month interest free financing 3-03-14 page 6 FULL COLOR Manav Mandir Presents Indiafest pick up BBN 2/24/14 Saturday, Marchpage 8th 82014 : 10:00am – 6:00pm Sunday, MarchFULL 9 COLORth 2014 : 11:00am – 5:00pm Wickham Pavilion - 3845 N. Wickham Rd., Melbourne, FL 32935 Adults: $5.00 • Children under 12: $2.00 • Children under 5: FREE www.indiafestbrevard.org BREVARD BUSINESS NEWS / 18 Call Adrienne Roth at 321-951-7777 for Advertising Information MARCH 10, 2014 BBN BREVARD BUSINESS NEWS The UPS Store Inc. Continued from page 1 location. We opened our first UPS Store there in Novem- between. We have a lot of different opportunities with our onds and said ‘yes.’ This is another outstanding location. ber of 2011,” said Ellis, a longtime businessman whose profit centers at UPS Stores.” It provides us the opportunity to grow the brand on the ventures have included real–estate development and The stores provide convenient, value–added business beachside.” newspaper publishing in North Carolina. services including domestic and international shipping; One–third of all UPS Store franchisees own more UPS Stores are typically located in shopping centers full–service packaging; online and digital printing; black– than one unit, according to “Franchise” magazine. and commercial complexes, but also can be found at non– and–white color copies; document finishing (binding, Ellis said his company plans to continue to seek out traditional sites such as universities, convention centers, laminating, etc.); printing services (business cards, new markets in the future. “It will be on a case–by–case and military bases. letterhead, and rubber stamps); notary; custom crating basis. We have probably expanded faster than the typical In Brevard County, there are seven UPS Stores and and shipping for large items (for example, furniture and UPS Store franchisee. But we are looking for other the brand is growing. artwork); mailbox and postal services; and packaging and opportunities.” New franchisees must complete a training program. office supplies. The UPS Store and Mail Boxes Etc. together comprise Because of the program’s thoroughness in business “One of the unique things about UPS Stores is that some 4,700 independently owned locations in the U.S., fundamentals and other areas, the American Society of the customer actually gets ‘real’ UPS rates,” said Ellis, as Puerto Rico, and Canada. Training and Development presented The UPS Store opposed to a lot of other neighborhood pack–and–ship The Mail Boxes Etc. concept was introduced in 1980 with its Performance, Excellence and Applied Knowl- businesses where the rates are marked up significantly. as a convenient alternative to the post office. In 2001, edge, or PEAK, award. UPS Stores are the second largest provider of postal UPS acquired Mail Boxes Etc. and two years later the “The company provides the franchisee with a great services in the nation, after the U.S. Post Office. “We can two companies introduced The UPS Store brand. At that platform to work from, but it’s up to us, the individual do everything in our store that the postal service does. time, roughly 3,000 Mail Boxes Etc. locations in the U.S. store operator, to execute the model,” said Ficke. “It all For example, our mail boxes are available for customers rebranded as The UPS Store and began offering lower starts with and revolves around customer service.” to access 24 hours a day. We do passport photos, too,” he UPS–direct shipping rates. A franchise typically increases your chances of said. Franchise businesses are expected to grow faster and business success because you are associating with proven The UPS Store system has rounded itself into a full create more jobs than the rest of the economy in 2014, products and methods, experts say. There is a certain business–solutions provider. “We see ourselves as a one– according to research released in January by the level of quality and consistency because of the processes stop shop for businesses of all sizes,” said Ficke. International Franchise Association Educational mandated by the franchise agreement. The two stores, West Melbourne and Indian Harbour Foundation in Washington. In Florida, as well as across the nation, the franchise Beach, have gained more than 820 “house accounts” or Developed by IHS Global Insight, “The Franchise economy is sizable. According to the U.S. Census Bureau, business relationships with customers. These relation- Business Economic Outlook: 2014” reveals that growth in franchise businesses in Florida are third nationally, only ships include such things as designing their business franchise establishments, output, and contributions to behind California and Texas, in direct franchise jobs card and banners and being their partner in other areas the U.S. gross domestic product will exceed that of 2013. (563,400) and total franchise support jobs (1.1 million). providing personalized services for their firm. Franchises are projected to add nearly 200,000 jobs Ficke manages the store in West Melbourne, where he Through its Corporate Retail Solutions program, The this year. The pace of employment gains is expected to and his team have built a solid base of business in a short UPS Store offers a suite of products and services remain steady compared to 2013, but will continue to time. In fact, Ficke has blazed a trail that puts him designed to help businesses operate more efficiently, said outpace total private–sector employment growth by 0.3 among the elite, upstart UPS Store franchise operators. Ficke. percent, the report says. His West Melbourne store in its first year of business These include the UPS Store Corporate Card, which is Within the franchising sector, business services, was awarded “Bronze” level status based on its sales. designed for companies, nonprofit organizations, commercial and residential services, and quick–service Evan Harrison, the franchise support and construc- educational institutions, associations, and other entities. restaurants are expected to be drivers of job creation in tion coordinator for UPS Stores in Central and Northeast The program offers flexible payment options. 2014. With the fastest growth rate, business services are Florida, overseeing more than 230 units throughout that “We are courting business customers with a full range projected to add more than 35,000 franchise jobs this region, said Ficke’s Bronze–level accomplishment is of products and services at both of our stores,” said Ficke. year. “almost unheard of in our franchise history,” which goes The UPS Store has been named the No. 1 postal and “We looked at other business ventures, including real– back more than 30 years. business–services franchise for 22 consecutive years by estate development projects, but decided to go the The recognition levels are Bronze, Silver, Gold and “Entrepreneur” magazine in its annual “Franchise 500.” franchise route,” said Ellis. Platinum. The ranking is based on factors such as financial He added, “What has really gratified us is the “We have been very happy with the numbers we have strength, growth rate, and size. reception we have received from the community. We’ve been able to produce at both of our stores,” said Ficke, Also, the UPS Store franchise network has been gotten a lot of support from fellow businessowners, from whose firm employs seven associates at the two stores. recognized as the top retail brand by “The Business the Melbourne Regional Chamber of East Central “The West Melbourne store became a Bronze–store Journals,” a division of the American City Business Florida, as well as from area residents. We greatly performer in its first year of operation. Typically, it takes Journals, a nationwide chain of weekly business newspa- appreciate their support.” three to five years to achieve that level of distinction pers. “And we’re trying to give back to the community. We within the franchise system.” Not long after Ellis and Ficke opened their West love Brevard County. Sean (Ficke) and a couple of our He added, “One of the things we decided to do when Melbourne UPS Store, an expansion opportunity UPS Store associates took part in the recent Children’s we opened the West Melbourne UPS Store was to really presented itself in another market and their company Hunger Project food–packaging event at Florida Tech.” focus on printing services. To help us do that, we hired took advantage of it. More than 2,500 volunteers from throughout the graphic designers. As a result, we were singled out in our They opened a second UPS Store on East Gallie county participated in the Children’s Hunger Project at first year for our printer volume within Central Florida Boulevard in Indian Harbour Beach. The 1,200–square– Florida Tech in Melbourne. The event was sponsored by UPS Stores, which is part of the Bronze–level status foot store, which has been in business since February Health First Inc. and United Way of Brevard. award.” 2013, is in Indian Harbour Place, a shopping plaza Ellis said his company is getting plugged into the Ficke said the store has “incredible multi–function tenant–anchored by a busy Publix Super Market. community through volunteerism, and plans to stay printers, which give us the capability to print everything On expanding there, Ellis said it was an easy business active helping nonprofit organizations and charitable from business cards to catalogs and everything in– decision to make. “We thought about it for 1.2 millisec- entities. MARCH 10, 2014 Visit BrevardBusinessNews.com for Advertising Information BREVARD BUSINESS NEWS / 19