FAIRTRADE and BEYOND INTERACTIVE on the Cover EXHIBITS at the EXPO BUILDING YOUTH LIVELIHOODS in BODUM NICARAGUA
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APRIL 22, 2017 Issue 3 Exhibitor of COFFEE the Day EDUCATION AND COLLABORATION YUNAN COFFEE SENSORY EXPERIENCES AT RE:CO SYMPOSIUM FAIRTRADE AND BEYOND INTERACTIVE On the Cover EXHIBITS AT THE EXPO BUILDING YOUTH LIVELIHOODS IN BODUM NICARAGUA A PUBLICATION OF THE SPECIALTY COFFEE ASSOCIATION SATURDAY, APRIL 22, 2017 TABLE OF CONTENTS SCHEDULE OF EVENTS Japan 6 Coffee Education & Collaboration SATURDAY, APRIL 22 MIKE EBERT CHINA 7:30–9am IWCA Breakfast – Ticketed Event Nujiang 8 Swiss Water Sensory Experience 7:45am Starbucks Kent Plant Tour Yunnan STEVEN LEE 8am Starbucks Kent Plant Tour Dali 8am–5pm Expo Registration Open 10 Fairtrade and Beyond 8am–10:30am Exhibit Hall open to Exhibitors only KYLE FREUND Baoshan 8am–5pm Pathway Classes Dehong 9am–12pm Lectures 14 Building Youth Livelihoods in Nicaragua Lincang Wenshan 23°26′ ROSEMARY TRENT 9am–10:15am Portrait Country Program: Kenya 9am–3:30pm United States Barista Championship – Semi-finals Pu’er 10:15am–12pm Kenya Cupping: Kenya Coffee Directorate 10:30am–4pm United States Brewers Cup Championship – Round 1 continued Interactive Xishuangbanna Exhibits at 10:30am–4pm United States Cup Tasters Championship – Semi-finals the Expo 10:30am Starbucks Kent Plant Tour 10:45am Starbucks Kent Plant Tour 11am–4pm United States Roaster Championship 10:30am–5:30pm Exhibit Hall Open to Registrants Yunnan Province 12–1:30pm CQI Luncheon – Ticketed Event The 8th largest in China bordering Vietnam, Laos, and Myanmar with a population of 46 million 3–4pm SCA Volunteer Leadership Meet & Greet including 52 ethnic groups. Yunnan produces 98% of all Chinese coffee. 4:30–5:30 Roasters Guild Mixer – RG Members + Others Interested in RG 5:30–6:30pm Roasters Guild Meeting – RG Members + Others Interested in RG 7:30pm Roasters Guild Party, hosted by Roast – Everyone Invited 21 & over Pu’er is the epicenter of Yunnan coffee and home to the Yunnan International Coffee Exchange (YCE) YCE’s headquarter facilities include a state of the art coffee trading center, SCA certified training STAFF ADVERTISERS ON THE COVER facility, full-service cupping lab, training café and finance center Lily Kubota Ahlstrom Introducing the e.PEBO Executive Editor Coffee Maker by Bodum: Bodum Yunnan Province boarders Vietnam, Laos and Myanmar and produces 98% of all coffee grown in China Bushwick Tea An electric edition of the PEBO Vacuum Coffee Maker Susan Gates Advertising Sales Cropster The PEBO Vacuum Coffee Maker became the modern version Curtis of the Santos; and today, an electric version, the e.PEBO, is Tiffany Howard EK/Clever now available. The e.PEBO continues to brew a perfect cup Visit us at booth 2733 Design Fetco of coffee as long as it’s near an electric outlet. Consequently, And our Pop-Up Café on the Skybridge an external heat source is no longer needed, making it even Danny Pinnell Host Milano simpler to use. Digital Edition HunterLab Illy Cafe Best of Yunnan top 12 finalists Monin Participate in our E-Auction Rekerdres Insurance DAILY EDITION ONLINE Beginning Saturday, April 22 at noon Swiss Water Thanks to our digital edition sponsor: Brazil International Coffee Week Bid at www.yce.coffeeauction.org Yunnan Coffee To read the Daily Edition online, visit: http://bit.ly/Daily-Edition-2017 2 THE DAILY EDITION | SATURDAY, APRIL 22, 2017 SATURDAY, APRIL 22, 2017 Japan CHINA Nujiang Yunnan Dali Baoshan Dehong Lincang Wenshan 23°26′ Pu’er Xishuangbanna Yunnan Province The 8th largest in China bordering Vietnam, Laos, and Myanmar with a population of 46 million including 52 ethnic groups. Yunnan produces 98% of all Chinese coffee. Pu’er is the epicenter of Yunnan coffee and home to the Yunnan International Coffee Exchange (YCE) YCE’s headquarter facilities include a state of the art coffee trading center, SCA certified training facility, full-service cupping lab, training café and finance center Yunnan Province boarders Vietnam, Laos and Myanmar and produces 98% of all coffee grown in China Visit us at booth 2733 And our Pop-Up Café on the Skybridge Best of Yunnan top 12 finalists Participate in our E-Auction Beginning Saturday, April 22 at noon Bid at www.yce.coffeeauction.org EXHIBITOR, SPONSOR & INDUSTRY NEWS Pop-Up Cafes | SATURDAY FEATURED COFFEE SERVICE YUNNAN INTERNATIONAL COFFEE EXCHANGE (YCE) Altitudes ranging between 1,000m and The Yunnan International Coffee Exchange (YCE) is proud to be a Pop- 1,700m, rich soils, Up sponsor at the 2017 Global Specialty Coffee Expo. adequate rainfall, and unique cloud cover create perfect conditions for high quality coffees. The YCE Pop-Up is the first to be serving espresso beverages made Producing 98% of all Arabica coffees grown in China, Yunnan Province’s exclusively with coffees grown in Yunnan Province, China. Each of the location on the Tropic of Cancer provides cold nights not found in most coffees served are among the top 36 finalists in the 2017 Best of Yunnan coffee growing regions. Many feel that it is these cold nights that makes Brewers built by the sun. Coffee Competition held in March at YCE’s headquarters in Pu’er City, the predominate cultivar, Catimor, develop more sugars that lead to China. The competition attracted over 120 entries, each entry scored by unique and distinctive cupping characteristics. both national and international juries of licensed Q Graders. The coffees are artfully roasted by Camber Coffee Roasters of Bellingham, WA. YCE hopes that you will stop by the Pop-Up Café on the Skybridge and are being hand crafted on a La Marzocco Strada EP. The barista or the Pour Over Bar at booth 1733. Our staff will be happy to talk with team under the capable leadership of Kris Wu from Revolver Coffee you about how you can buy these great coffees from Yunnan. in Vancouver, BC and Charles VonHoogenstyn from End Game Café in YCE will also be facilitating an E-Auction of 1 bag (60kg) of coffee Oakland, CA will assure every shot is perfectly pulled. from each of the top 12 finalists in the Best of Yunnan Coffee Competi- Yunnan Province has a long history of coffee production dating back tion—scores ranging from 82 to 85. There will be a cupping session at to 1893, but in the past 20 years has grown to become the 7th largest 3:45 on Friday, room 619. The auction will open at noon on Saturday, producer of Arabica coffee in the world. Over 380,000 families are April 22nd and close at noon on Sunday. Winners announced at the YCE involved in coffee production in Yunnan province. There are 8 coffee booth 1733 immediately following the auction close. regions in Yunnan each with its own characteristics and micro-climates. Register for the auction at yce.coffeeauction.org/register. Since 2016. Wilbur Curtis has... CO Emission Saved 1,756,867.63 lbs. COUNTER CULTURE Amazing coffees served by amazing people, quickly. That’s what Counter Culture’s pop-up cafe is all about. We will Light Bulbs Powered be serving espresso, espresso + milk, and batch brew drip 3,438,156.3 for a day using coffees from Bolivia, Burundi, Colombia, El Salvador, Panama, Papua New Guinea, and Rwanda - including Finca Nuguo - the Gesha from Panama that 2016 USBC champion Lem Butler used in his award winning signature beverage. Equivalent Trees Planted See us at SCA Expo 44,249.07 BOOTH #1344 Join us for the Curtis VREXPERIENCE 4 THE DAILY EDITION | SATURDAY, APRIL 22, 2017 EXHIBITOR, SPONSOR & INDUSTRY NEWS Pop-Up Cafes | SATURDAY FEATURED COFFEE SERVICE Brewers built by the sun. Since 2016. Wilbur Curtis has... CO Emission Saved 1,756,867.63 lbs. Light Bulbs Powered 3,438,156.3 for a day Equivalent Trees Planted See us at SCA Expo 44,249.07 BOOTH #1344 Join us for the Curtis VREXPERIENCE Coffee Education & Collaboration MIKE EBERT One of my fi rst educational experiences involving the Specialty Coffee Association of America (SCAA) occurred in the mid-nineties. One of the earliest “pathways” (even though that term would come more than a decade later) was the Golden Cup Technician class. the specialty coffee arena. There the work to merge the educational This was the fi rst class I took that was not offered by a company trying is one reason; it keeps me honest, programs started some time ago, to sell me something. Not that there was anything wrong with that at ahead of the curve and most im- this was our fi rst opportunity to some level—in fact, most of my early training and success in the coffee portantly, keeps me from believing work as one organization and start world came this way. But this was another level of education; a class put my own ideology as my primary to put the “meat on the bones” together by multiple subject matter experts, vetted and updated every source of knowledge. I still fi nd of a unifi ed educational program. few years. myself quoting old industry urban There were plenty of moments myths once awhile; some of them that I was in complete awe that I Years later, I played a small part in helping launch the SCAA pathway were beaten into my head from an was asked to be at that table; for programs. This was light years ahead of that fi rst Golden Cup class. Not early age. The pathway system has the talent and experience in that only had the curriculum been expanded and vetted at an even higher helped me grow into the coffee room was astounding. level of scrutiny; the process to become a Specialized Lead Instructor was professional I am today, but most implemented, bringing the quality of how classes were delivered to much It is true, this is an immense importantly, helps me to keep higher levels.