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PROPOSITION DE PARTENARIAT ÉVÉNEMENT PRINCIPAL : DIMANCHE 12 OCT. MONTRÉAL - PALAIS DES CONGRÈS - SALLE 220D PROPOSITION DE PARTENARIAT ET DE PUBLICITÉ Veuillez noter que ce document est confidentiel et les droits de reproduction sont réservés.Cette offre de partenariat vous accordera le droit d'utiliser officiellement les marques de commerce protégées de la Fondation BBCM, "Bad Boy Club" et/ou "Black & Blue", jusqu'en décembre 2014, si une entente est signée et approuvée par la Fondation BBCM et seulement à partir de la signature de cette dite entente. LE FESTIVAL BLACK & BLUE 2014 Montréal, Québec, Canada, du 8 au 14 octobre 2014, Action de Grâce canadienne & «Columbus Day» américain Événement principal : la nuit du dimanche 12 octobre AUTRES ÉVÉNEMENTS BBCM ANNUELS PROPOSITION DE COMMANDITE - BLACK & BLUE 2014 FESTIVAL / FONDATION BBCM. © 2014 2 TABLE DES MATIÈRES Black & Blue METROPOLIS . ...............4 Fiche d’information. ....................5 Qu’est ce que le Festival Black & Blue ?. ............6 Qui sont les participants du Festival Black & Blue ?. 7 Profil du participant Black & Blue . ...........7 Sommaire factuel . ....................8 Tableau historique du Festival Black & Blue . 8 Associés, amis et partenaires . ...............8 Black & Blue 2014 . .....................9 Pourquoi soutenir le Festival Black & Blue 2014. 9 Quelques références . .................10 Partenariat Festival Black & Blue . ..............11 Liste des outils promotionnels . ...........12 Grille comparative des outils promotionnels . 13 Autres options promotionnelles offertes . 14 Publicité Black & Blue . .................15 Partenaire en Titre / Présentateur officiel exclusif . 16 Niveau Grand / possibilité de statut «produit officiel» . 16 Niveau Majeur . .....................17 Niveau Associé . .....................17 Niveau Second . 18 Niveau Simple . ......................18 Niveau Patron . .......................19 Niveau Ami . ........................19 LA FONDATION BBCM 2259 Ave. Old Orchard, Montréal, QC, Canada H4A 3A7 Proposition de partenariat / Formulaire de réponse . 20 tél. : 514.875.7026 • fax : 514.875.9323 • [email protected] Annonce dans le programme souvenir / Formulaire de réponse . 21 ROBERT J. VEZINA, PRÉSIDENT FONDATEUR Entente type - Promoteurs associés . ........ 22 tél. : 514.875.7026 poste 205 • [email protected] Entente type - Pré-party officiel . ........... 23 CAROLINE ROUSSE, DIRECTRICE DES RELATIONS EXTERNES tél. : 514.875.7026 poste 204 • [email protected] PROPOSITION DE COMMANDITE - BLACK & BLUE 2014 FESTIVAL / FONDATION BBCM. © 2014 3 THÈME 2014: BLACK & BLUE METROPOLIS INSPIRÉ DU FILM DE FRITZ LANG Une métropole moderne en pleine effervescence. Un monde où tout est possible où le luxe, le plaisir, la performance et le divertissement sont rois. L’apogée de l’hédonisme d’une certaine classe sociale. Sous trame de fond, des individus qui refusent d’être un numéro, qui revendiquent leur identité propre, leurs valeurs, le droit à la liberté, à la diversité. Des hommes et des femmes qui brisent leurs liens, qui résistent au système et qui s’opposent à l’idée de n’être qu’un simple maillon d’une chaîne de montage, qui ne veulent pas se conformer, qui se rebellent pour le bien-être de tous. Ces hommes abattent la déception qu’était devenue leur ville et proposent, en dansant, un monde meilleur construit sur l’égalité, la fraternité, le droit à tous d’être heureux et épanouis. La ville vibrante devient source de bonheur, de créativité et de vie. Black & Blue METROPOLIS est inspiré du chef d’œuvre du cinéma muet expressionniste, METROPOLIS de Fritz Lang, mis en place dans le décor de la métropole cosmopolite qu’est Montréal en 2014. PROPOSITION DE COMMANDITE - BLACK & BLUE 2014 FESTIVAL / FONDATION BBCM. © 2014 4 *par Heinz Schulz-Neudamm FICHE D’INFORMATION Les organismes suivants ont bénéficié de l’appui financier du BBCM LA FONDATION BBCM • BAD BOY CLUB MONTRÉAL (liste non-exhaustive) • Un atout important pour toute la communauté • Une force touristique majeure ABAAPAS GAI ÉCOUTE • Une implication sociale clé ACCM/SIDA BÉNÉVOLES MONTRÉAL GAY LINE • Un geste de solidarité et d’unité ACPV GAP • Un tremplin pour les artistes émergents ACT-TORONTO GEISPI • Un précurseur dans l'univers des arts technologiques ARC-EN-CIEL D’AFRIQUE GROUPE GAI ACTION INFLUENCE ARCHIVES GAIES DU QUÉBEC ÉDUCATION Statut: organisme bénévole à but non-lucratif issu du milieu gai qui soutient financièrement les groupes d’aide directe aux BCPWA-VANCOUVER HARRY BARTEL MEMORIAL FUND BRUCE HOUSE-OTTAWA HEAD & HANDS personnes vivant avec le VIH/SIDA et l’action communautaire gaie & lesbienne. Total des dons octroyés : plus de 1 300 000$ ainsi CAMP POSITIVE (ROYAL VICTORIA HOMO SAPIENS qu'une valeur estimée à plus d'un million de dollars en produits/services. HOSPITAL) HÔPITAL GÉNÉRAL DE MONTRÉAL CATHOLIC COMMUNITY SERVICES IGLA 95 Des fonds sont disponibles pour soutenir les groupes et organismes qui rencontrent les critères du Comité d’évaluation des CCGLM MAISON AMARYLLIS dons et qui font une demande détaillée par écrit au Comité : CENTRE D’ACTION SIDA MONTRÉAL MAISON D’HÉRELLE (WOMEN)CENTRE PIERRE-HÉNAULT MAISON DU PARC Comité d’évaluation des dons CHAMBRE DE COMMERCE GAIE DU MAISON LUDOVIC QUÉBEC MAISON PLEIN COEUR M. Robert J. Vézina COALITION SIDA DES SOURDS DU MAISON RE-NÉ La Fondation BBCM QUÉBEC MCGILL AIDS CENTRE 2259 Ave. Old Orchard, COMITÉ DE DÉFENSE JURIDIQUE. MCGILL AIDS CHILDREN CAMP Montréal (QC) Canada H4A 3A7 COMITÉ MONTRÉAL 2002 MC FAUCON COMITÉ MONTRÉAL 2006 MIELS QUÉBEC Les retombées économiques et touristiques des événements annuels BBCM pour le village gai et la région de Montréal CLUB DE CURLING GAI LES PHÉNIX MISSION MONTRÉALAISE SUR LES depuis 1991 sont évaluées à environ 485 millions $. CPAVIH DROITS HUMAINS DES SIDÉENS DIVERS/CITÉ (CÉLÉBRATION DE LA PWA FOUNDATION-TORONTO FIERTÉ GAIE DE MONTRÉAL) REGROUPEMENT DES PERSONNES Les retombées annuelles du Festival Black & Blue sont estimées à plus de 35 millions $. Le Black & Blue Party a été nommé DIRE ENFIN LA VIOLENCE VIH AU QC le meilleur «circuit party gai au monde» par Out & About de New York, magazine de référence spécialisé en voyage gai. Il LES DRAGONS DE MONTRÉAL VOLLEY-BORÉAL BIG JUMP a également reçu le prix du «meilleur festival international» décerné par «Best of Clubbing» de France. LES ENFANTS DE BÉTHANIE RUBAN EN ROUTE ÉQUIPE DE NATATION À CONTRE- SÉRO-ZÉRO Le conseil d’administration bénévole est composé de quatre membres. Le comité organisateur est composé d’une COURANT SIDACTION quarantaine de membres bénévoles qui reflètent les divers milieux de nos communautés. Plus de 500 autres bénévoles ÉQUIPE MONTRÉAL SIDA-VIE LAVAL aident au succès des événements annuels du BBCM. FESTIVAL IMAGE & NATION GAIE ET UQAM (BOURSE EN ÉTUDES GAIES) LESBIENNE FIERTÉ GAIE DE QUÉBEC La permanence administrative est assurée par un Directeur et quatre employés et des pigistes rémunérés selon l’importance et plusieurs autres... FONDATION CLG des activités. Les frais d’administration totaux représentent 15% des dépenses annuelles (moyenne). La firme de vérificateurs FONDATION D’AIDE DIRECTE SIDA est Réal Dumoulin Comptable agréé. MONTRÉAL Plusieurs organismes ont FONDATION JOËL GRÉGORY également bénéficié de l’aide de la FONDATION FRIENDS FOR AIDS Fondation sous forme de produits/ FONDS DE DÉPANNAGE services. MÉDICAMENTS FORUM JEUNESSE DE L’ÎLE DE MONTRÉAL PROPOSITION DE COMMANDITE - BLACK & BLUE 2014 FESTIVAL / FONDATION BBCM. © 2014 5 QU’EST-CE QUE LE FESTIVAL BLACK & BLUE ? Les bénévoles et les organismes communautaires qui prêtent leur appui au Festival ont une forte implication envers notre cause : APPROXIMATIVEMENT 45,000 PARTICIPANTS SONT ATTENDUS POUR L’ÉDITION 2014 DU FESTIVAL BLACK & LE SOUTIEN À L’AIDE DIRECTE AUX PERSONNES ATTEINTES BLUE. ILS SE SITUENT POUR LA PLUPART DANS LE GROUPE DU VIH/SIDA ET LE SOUTIEN À LA COMMUNAUTÉ GAIE. D’ÂGE 20-45 ANS. LA MAJORITÉ DES PARTICIPANTS (GAIS Le Festival est une célébration de la diversité et du caractère unique de la communauté gaie. Des individus et des groupes ET LESBIENNES ET LEURS AMI(E)S HÉTÉRO(S) GAGNENT donnent de leur temps et investissent leurs habiletés et divers talents pour créer ce festival socio-culturel d’une durée de sept jours, incluant des volets artistiques et sportifs dans divers sites de Montréal. Les milliers de participants viennent UN SALAIRE APPROXIMATIVEMENT 50% PLUS ÉLEVÉ à Montréal pour se rencontrer et célébrer un mode de vie et l’importance de la solidarité et de la tolérance dans notre QUE LA MOYENNE ET ILS DÉPENSENT ENVIRON 60% société. PLUS QUE LA MOYENNE. CETTE CLIENTÈLE VALORISE La semaine du Festival débute avec un cocktail de lancement officiel où les bénévoles, les commanditaires, partenaires et les L’ACCEPTATION ET LE RESPECT ET EN RETOUR ELLE EST membres de la presse sont invités. Une variété d’autres événements constituent le Festival incluant une exposition d’oeuvres d’art et un encan qui permet d’acheter ces oeuvres, des activités sportives, des spectacles, des brunchs, un dîner/réception TRÈS FIDÈLE ENVERS LES COMPAGNIES APPORTANT VIP, la présentation de films et des événements-danse bénéfice de toutes sortes. LEUR APPUI À DES ÉVÉNEMENTS QUI LUI SONT DESTINÉS. L’événement venant couronner le tout est le «Party Black & Blue» (dimanche 12 octobre 2014). Ce seul événement devrait attirer des milliers de personnes, lui donnant le statut d'un des plus grands événements danse gai toute la nuit et spectacle multimédia au monde dans une seule salle intérieure. LES MEMBRES DE LA COMMUNAUTÉ
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    Turn buy into fl y and get to WorldPride, faster. Coffee Haircut Flip Flops Sunscreen Headphones Madrid 2017 Until October 31, get a The new TD® Aeroplan® Welcome Bonus of up to Visa Infi nite* Card. 25,000 Aeroplan® Miles.1 With the new TD® Aeroplan® Visa Infi nite* Card, every dollar you spend on gas, grocery, and drugstore purchases gets you 1.5x the miles.2 Miles that will get you closer to WorldPride 2017. Apply for the TD Aeroplan Visa Infi nite Card today and fi nd yourself on a fl ight to Madrid before you know it! Learn more at a branch or at td.com/aeroplan 1 A Welcome Bonus of 15,000 Aeroplan Miles (“Welcome Bonus Miles”) will be awarded to the Aeroplan Member Account associated with the TD Aeroplan Visa Infi nite Credit Card Account (“Account”) only after the fi rst Purchase is made on the Account. To receive a 10,000 Aeroplan Miles Bonus (“10,000 Miles Bonus”) you must apply for an Account by October 31, 2014, and have $1,000 in Purchases, including your fi rst Purchase, posted to your Account within the fi rst 90 days of Account opening. Other conditions apply. For complete details visit td.com/aeroplan. 2 For details on the number of Aeroplan Miles earned on Purchases made with your TD Aeroplan Credit Card, please see the Aeroplan Terms for TD Aeroplan Cards section in your TD Aeroplan Cardholder Agreement for details. TD Aeroplan Cardholder Agreements are available at td.com/aeroplan. All trade-marks are property of their respective owners.
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