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Organic Food & Beverage Sector (Singapore Market Study)

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Organic Food & Beverage Sector (Singapore Market Study) Organic Food & Beverage Singapore Market Study APRIL 2019 © Copyright EU Gateway | Business Avenues The information and views set out in this study are those of the author(s) and do not necessarily reflect the official opinion of the European Union. Neither the European Union institutions and bodies nor any person acting on their behalf may be held responsible for the use which may be made of the information contained therein. The contents of this publication are the sole responsibility of EU Gateway | Business Avenues and can in no way be taken to reflect the views of the European Union. The purpose of this report is to give European companies selected for participation in the EU Gateway | Business Avenues Programme an introductory understanding of the target markets countries and support them in defining their strategy towards those markets. For more information, visit www.eu-gateway.eu. EU Business Avenues in South East Asia Central Management Unit Singapore Market Study April 2019 Submitted to the European Commission on 23 April 2019 Organic Food & Beverage – Singapore Market Study - Page 3 of 192 Table of Contents LIST OF FIGURES ...................................................................................................................................................... 7 LIST OF TABLES ........................................................................................................................................................ 8 TABLE OF ABBREVIATIONS .................................................................................................................................. 10 1. EXECUTIVE SUMMARY ....................................................................................................................................... 12 2. WHAT ARE THE CHARACTERISTICS OF SINGAPORE? ................................................................................. 20 2.1 POLITICAL OVERVIEW ............................................................................................................................. 20 2.2 ECONOMIC OVERVIEW ............................................................................................................................ 21 2.3 TRADE OVERVIEW .................................................................................................................................. 22 2.4 MARKET ACCESS ................................................................................................................................... 25 2.5 BUSINESS AND COMPETITIVE ENVIRONMENT ............................................................................................ 26 2.6 AGRICULTURE ........................................................................................................................................ 27 3. MARKET OVERVIEW & EU ENTRY OPPORTUNITIES IN SINGAPORE .......................................................... 31 3.1 MARKET OVERVIEW OF THE ORGANIC FOOD & BEVERAGE SECTOR ......................................................... 31 3.1.1 Introduction to the Singapore Food & Beverage Market ................................................................ 31 3.1.2 Overview of the Organic Food & Beverage Market ........................................................................ 37 3.1.3 Market Outlook ............................................................................................................................... 40 3.1.4 Importers, Retail & Distribution ....................................................................................................... 42 3.1.5 Government Initiatives .................................................................................................................... 49 3.2 ORGANIC BABY FOOD ............................................................................................................................ 54 3.2.1 Market Overview ............................................................................................................................. 54 3.3 ORGANIC CEREAL / CEREAL PRODUCTS .................................................................................................. 60 3.3.1 Market Overview ............................................................................................................................. 60 3.4 ORGANIC DAIRY ..................................................................................................................................... 65 3.4.1 Market Overview ............................................................................................................................. 65 3.5 ORGANIC BAKERY PRODUCTS ................................................................................................................ 70 3.5.1 Market Overview ............................................................................................................................. 70 3.6 ORGANIC SPREADS ................................................................................................................................ 76 3.6.1 Market Overview ............................................................................................................................. 76 3.7 ORGANIC CONFECTIONERY ..................................................................................................................... 79 3.7.1 Market Overview ............................................................................................................................. 79 3.8 ORGANIC SAUCES, DRESSINGS AND CONDIMENTS ................................................................................... 84 3.8.1 Market Overview ............................................................................................................................. 84 Organic Food & Beverage – Singapore Market Study - Page 4 of 192 3.9 ORGANIC OILS AND FATS........................................................................................................................ 89 3.9.1 Market Overview ............................................................................................................................. 89 3.10 ORGANIC INGREDIENTS ......................................................................................................................... 94 3.10.1 Market Overview ........................................................................................................................... 94 3.11 ORGANIC BEER, WINE AND SPIRITS ...................................................................................................... 98 3.11.1 Market Overview ........................................................................................................................... 98 3.12 ORGANIC JUICE .................................................................................................................................. 106 3.12.1 Market Overview ......................................................................................................................... 106 3.13 ORGANIC TEA, COFFEE AND COCOA ................................................................................................... 110 3.13.1 Market Overview ......................................................................................................................... 110 3.14 ORGANIC FRUITS AND VEGETABLES .................................................................................................... 114 3.14.1 Market Overview ......................................................................................................................... 114 3.15 ORGANIC MEAT / MEAT PRODUCTS ..................................................................................................... 118 3.15.1 Market Overview ......................................................................................................................... 118 3.16 ORGANIC SEAFOOD / SEAFOOD PRODUCTS ......................................................................................... 121 3.16.1 Market Overview ......................................................................................................................... 121 3.17 EU ENTRY OPPORTUNITIES IN THE ORGANIC FOOD AND BEVERAGE SECTOR........................................ 126 4. REGULATIONS ................................................................................................................................................... 130 4.1 KEY GOVERNMENT AGENCIES ............................................................................................................... 130 4.2 KEY REGULATIONS ............................................................................................................................... 132 4.2.1 Singapore Regulation on Food Products ...................................................................................... 132 4.2.2 General Labelling Requirements .................................................................................................. 135 4.2.3 Additional Labelling Requirements ............................................................................................... 138 4.2.4 Nutrition, Health & Other Claims................................................................................................... 140 4.2.5 Application for Use of New Health Claims .................................................................................... 145 4.2.6 Singapore – EU Organic Equivalence Agreement ......................................................................
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