Masaryk University Faculty of Arts

Department of English and American Studies

English Language and Literature

Bc. Radoslava Pekarová

Evaluative Language in Journalistic Discourse Master‟s Diploma Thesis

Supervisor: Mgr. Jan Chovanec, Ph. D.

2011

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I declare that I have worked on this thesis independently, using only the primary and secondary sources listed in the bibliography.

……………………………………………..

Author‟s signature

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Acknowledgement

I would like to thank to my supervisor Mgr. Jan Chovanec, Ph.D., for his guidance, valuable advice and resources he provided me with.

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Table of Contents

1. Introduction ...... 5 2. Evaluation in journalistic discourse ...... 8 2.1 Galtung and Ruge‟s (1965) criteria of newsworthiness ...... 10 3. Methods and procedures ...... 23 4. The Appraisal Theory ...... 27 4.1 Classification of appraisal ...... 30 4.2 Analysis ...... 45 4.2.1 Attitude ...... 45 4.2.1.1 Affect – expressing our feelings ...... 46 4.2.1.2 Judgement ...... 48 4.2.1.3 Appreciating things ...... 54 4.2.2 Amplifying attitudes ...... 57 4.2.2.1 Amplifying the force of attitudes ...... 57 4.2.2.2 Sharpening and softening focus ...... 63 4.2.3 Sources of attitudes ...... 65 4.2.3.1 Projecting sources ...... 66 4.2.3.2 Modality ...... 71 4.2.3.3 Concession ...... 74 4.3 Discussion ...... 76 5. Conclusion ...... 83 Bibliography ...... 86 Summary ...... 92 Resumé ...... 94 Appendix ...... 96

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1. Introduction

The thesis focuses on journalistic discourse, namely on evaluative features of journalistic discourse. It draws on Fowler‟s (1991) view who challenges the media‟s claims of their impartiality. To start with, if we consider the articles which occur in the newspapers – thousands of events occur every day, however, only few of them reach the reader: the newsworthy events must be picked from those which are regarded as not interesting for the readers of the newspapers, and thus here in the very beginning of writing an article evaluation begins. This topic is discussed in the chapter devoted to

Galtung and Ruge‟s factors which explain on what basis certain topics are more relevant than others and thus picked to be published.

The hypothesis of this work is that quality newspapers use such language means which are evaluative. The research of the thesis was focused on this aspect of newspapers‟ language employing the appraisal framework which is an approach which enables to explore, describe and explain “the way language is used to evaluate, to adopt stances, to construct textual personas and to manage interpersonal positionings and relationships” (White 2005). By means of this approach it is possible to identify attitudes, judgements and emotive responses that are “explicitly presented in texts” as well as those which are “indirectly implied, presupposed or assumed” (White 2005).

This approach is thus suitable for the thesis as its aim is to look at journalistic discourse and find out whether and to what extent journalists use evaluative language.

All in all, it is explained here that not only are the newspapers evaluative, but they are necessarily evaluative: the evaluation occurs from the beginning of the process of news production and the news is not a summary of facts as several people with different interests infer with the process and influence what goes to the newspapers, in

5 which form and wording. This is discussed in the second chapter which shows that the same event can be depicted in a different manner with a different amount and type of evaluative expressions.

The second chapter provides an introduction to journalistic discourse which is further analysed. There is described a process of news production – it is displayed here that a report of an event is by no means a presentation of facts collected by a journalist.

It is rather a cooperation of a team of persons involved in the process. It explains why some news is preferred than another on the basis of Galtung and Ruge‟s (1965) and

Harcup and O‟Neill‟s (2001) criteria. Further, there are explained roles of the people who participate in the news production creating the final result that is given to the reader.

The next chapter presents the material that was analysed for the purposes of the thesis: the research for the thesis contains an analysis of the usage of language of the chosen quality newspapers, namely of the online versions of the Guardian, the

Independent and the Telegraph. The methods and procedures that were employed in the theses and in the research for the thesis are described here. This part further contains a list of the articles on which appraisal was applied and provides a total number of words and of the individual articles that were analysed.

The fourth chapter introduces the main part of the thesis – the appraisal network.

There are presented two versions of appraisal, as for the purposes of the thesis a

„simplistic‟ one (described by Martin and Rose 2007) was more suitable, however, the other, a „complex‟ one is generally applied in all studies I came across when looking for some additional materials concerning appraisal and its application. The two frameworks are briefly compared. On the basis of this comparison is shown that the „simplistic‟

6 version can be applied as well acquiring the same results with a lesser emphasis on the categorisation. The analysis as such begins from the section 4.2 providing definitions of the individual categories of appraisal together with examples and further explanations showing that evaluative stances occur in articles of the quality press and how appraisal is employed by them.

The occurrences of appraisal in the examined articles were counted and the results are presented in the chapter 5 including a commentary concerning their significance for the thesis. In this chapter some problematic areas encountered in the course of the analysis are also pointed out.

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2. Evaluation in journalistic discourse

In this section the process of news production is discussed. Although the emphasis is put on the products of this process in the thesis, it is necessary to realise that evaluation is not only present in the articles we read, but rather it is an inherent part of newspapers as such and thus evaluation that occurs in the newspapers is rather a consequence of the process which is described below.

Journalistic discourse has earned substantial attention from the part of linguists.

Bell (1995) provides four reasons for the attention paid to journalistic discourse, “First, the media provide an easily accessible source of language data for research and teaching purposes. Second, the media are important linguistic institutions. Their output makes up a large proportion of the language that people hear and read every day. Media usage reflects and shapes both language use and attitudes in a speech community. For second language learners, the media may function as the primary – or even the sole – source of native-speaker models. Third, the ways in which the media use language are interesting linguistically in their own right; these include how different dialects and languages are used” by different segments of media “to construct their own images and their relationships to an unseen, unknown audience. Fourth, the media are important social institutions. They are crucial presenters of culture, politics, and social life, shaping as well as reflecting how these are formed and expressed” (23). Various products of media are indeed all around us and touch perhaps every sphere of our life and as Bell (1995) maintains they influence our views. Journalistic products are all around us whether they are spread via radio, TV, the Internet or printed newspapers. Additionally, scarcely can anyone remain untouched by them as topics covered by the media include all areas of our life: for example, they talk about what we eat (e.g. “German dioxin scare spreads to

8 meat”, Telegraph), what we do in our free time (e.g. “Protests in Egypt and unrest in

Middle East – as it happened”, Guardian), about our work and how much we get paid – whether to expect increases in incomes or on the other hand, reductions in working places (“Businesses divided over UK minimum wage increase”, Telegraph;

“Unexpected rise in UK unemployment”, Guardian, 16 February 2011) and so on.

Newspapers thus obviously influence their readers since on the basis of what they publish the readers can decide that they will not eat certain meat or they will not spend their holiday in Egypt. The fact that they have a substantial influence is confirmed by the Resolution 1003 on the ethics of journalism which says that “...information and communication play a very important role in the formation of citizens' personal attitudes and the development of society and democratic life” (Parliamentary Assembly, Council of Europe 1993) with the media playing the role of a mediator, “providing an information service” (Parliamentary Assembly, Council of Europe 1993). Furthermore, according to this document “journalism should not alter truthful, impartial information or honest opinions, or exploit them for media purposes, in an attempt to create or shape public opinion.” Fowler (1991) says that this is indeed what journalists in general claim, i.e. that “he or she collects facts, reports them objectively, and the newspaper presents them fairly and without bias, in language which is designed to be unambiguous, undistorting and agreeable to readers. This professional ethos is common to all the news media…” (Fowler 1991: 1). However, what we encounter in actual articles is not impartial report of news: they skillfully work with facts and “create” an article that is subsequently offered to the readers as Fowler says that newspapers‟ language is not neutral but on the contrary, it is a “highly constructive mediator” (1991: 1).

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2.1 Galtung and Ruge’s (1965) criteria of

newsworthiness

The evaluation from the part of the newspapers is present from the very beginning of the process of writing an article. From all of the events that happen every day must be chosen those ones which will be reported and published. Galtung and Ruge

(1965) summarized criteria of newsworthiness which were later revised by Harcup and

O‟Neill (2001). These are shown in Table 3 below, criteria by Galtung and Ruge (1965) being shown in the left column, those ones by Harcup and O‟Neill (2001) in the right column.

Table 1 Criteria of newsworthiness as established by Galtung and Ruge (1965) in the left column and revised by Harcup and O'Neill (2001) in the right column

F1 Frequency 1. The power elite F2 Threshold 2. Celebrity F2.1 Absolute intensity 3. Entertainment F2.2 Intensity increase a) picture opportunities F3 Unambiguity b) reference to sex F4 Meaningfulness c) reference to animals F4.1 Cultural proximity d) humour F4.2 Relevance e) showbiz/ TV F5 Consonance 4. Surprise F5.1 Predictability 5. Bad news F5.2 Demand 6. Good news F6 Unexpectedness 7. Magnitude F6.1 Unpredictability 8. Relevance F6.2 Scarcity 9. Follow-up F7 Continuity 10. Newspaper agenda F8 Composition F9 Reference to elite nations F10 Reference to elite people F11 Reference to persons F12 Reference to something negative

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By frequency Galtung and Ruge (1965: 66) mean “the time-span needed for the event to unfold itself and acquire meaning” compared to the frequency of the relevant news medium. They exemplified this by a murder: it happens on one day and it is possible to report it on the other day which is in accordance with frequency in which newspapers are published, i.e. daily. On the contrary, when during a war hundreds of people die “to single out one murder ... would make little sense - one will typically only record the battle as such...” (Galtung and Ruge 1965: 66).

The second criterion, says that an event needs to pass a certain threshold to be recorded, i.e. the event has to have certain intensity and the greater the intensity is, the greater the opportunity for the event to be reported, or as Galtung and Ruge (1965: 66) put it, “the more violent the murder the bigger the headlines it will make.”

The criterion of unambiguity provides that “the less ambiguity the more the event will be noticed” (Galtung and Ruge 1965: 66) which does not, however, imply that simple events rather than complex ones are preferred. It means that an event which can be clearly and unambiguously interpreted is more likely to be reported than the ones which are confusing and allow for more interpretations.

Meaningfulness covers two dimensions – cultural proximity and relevance.

Cultural proximity says that the receiver “will pay particular attention to the familiar, to the culturally similar” (Galtung and Ruge 1965: 67) and leaves out what is not culturally close to him/ her or what he/ she is not familiar with. For example, the

Slovaks get more excited about the news concerning the upcoming championship in ice hockey held in Slovakia than the Czechs. Relevance provides that even if an event concerns a “culturally distant place”, it may become interesting for the reader if it contains some information with culturally familiar content, e.g. presence of a nation‟s member at some natural disaster in a foreign and culturally distant country.

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Under the criterion of consonance is meant a situation when a person expects, with meaning of the verb „expect‟ to be „predict‟ or even „want‟, something to happen.

When the development of the situation is divergent from these expectations, it “will not be registered, according to this hypothesis of consonance” (Galtung and Ruge 1965:

67).

The sixth criterion points out that within the criteria of culturally meaningful and consonant with what is expected the more unexpected the event is, the greater the chance to be reported. It includes an event which is either rare or unpredictable.

Continuity is the seventh criterion which says that once an event became news, it remains in the attention for some time although its “amplitude is drastically reduced”

(Galtung and Ruge 1965: 67). This is “because it has become familiar and easy to interpret” (Harcup and O‟Neill 2001: 263).

The starting point for the criterion of composition is that a person responsible for the content of the reported news tries to achieve a balanced composition. Consequently when happens that the responsible person receives many pieces of news from abroad and only a few of them from home which are additionally less important, the threshold value will be lowered for the domestic news and which makes it to the headlines. Thus a balanced composition will be preserved.

According to the ninth and tenth criteria, reference to elite nations and reference to elite people, events with such connection are more likely to be reported because “the actions of the elite are, at least usually and in short-term perspective, more consequential than the activities of others: this applies to elite nations as well as to elite people” (Galtung and Ruge 1965: 68).

The criterion of reference to persons speaks about the tendency of the media to connect a certain piece of news with a concrete person or a group of persons who is/ are

12 explicitly named which enables identification of the reader with the person depicted in the news.

Finally, reference to negative provides that negative news “will be preferred to positive news” (Galtung and Ruge 1965: 69). This is due to the several reasons: it fulfils the criterion of frequency as the negative is much easier and takes shorter time than the positive (e.g. it takes shorter time for a house to be burnt by fire than to build it) and thus “a negative event can more easily unfold itself completely between two issues of a newspaper and two newscast transmission (Galtung and Ruge 1965: 69); negative news is considered as consensual and unambiguous and is seen as more unexpected than positive news.

Harcup and O‟Neill (2001) question the validity of the criteria by Galtung and

Ruge (1965) and provide their own set of news values which are listed in Table 3 above.

I, however, assume that they are not that novel as is claimed by Harcup and O‟Neill

(2001) for the category of the power elite and of the celebrity which includes elite people as well as institutions and organisations could be subsumed under F9 and F10 reference to elite nations and elite people; surprise under F6 unexpectedness; bad news under F12 reference to something negative; magnitude under F2 threshold; and relevance under F4 meaningfulness; follow-up under F7 continuity. The only categories not mentioned by Galtung and Ruge (1965) and introduced by Harcup and O‟Neill

(2001) are the category of entertainment, of good news and of newspaper agenda. The group termed as Entertainment consists of 5 subgroups: picture opportunities, reference to sex, reference to animals, humour, showbiz/TV. The showbiz/TV covers “stories about TV stars particularly those featured in soap operas and docusoup…” (Harcup and

O‟Neill 2001: 275). This description can be easily subsumed under Galtung and Ruge‟s

(1965) factor F10 Reference to elite people despite the fact that Harcup and O‟Neill

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(2001) object this factor asking how this category can be useful when it does not distinguish between the President of the USA and Spice Girls. However, the point of the category is that it expresses that known or famous people are interesting for the press and their readers. Whether one creates two categories for these persons or not, the result is still the same: they are identified in both cases (i.e. when Galtung and Ruge‟s or

Harcup and O‟Neill‟s criteria are applied) as news values. The subcategory called

„picture opportunities‟ says that “If a story provided a good picture opportunity then it was often included even when there was little obvious intrinsic newsworthiness. When combined with a top celebrity or a royal, the combination seemed to almost guarantee inclusion” (Harcup and O‟Neill 2001: 274). Concerning the remaining subgroups of entertainment reference to sex, reference to animals and humour, Harcup and O‟Neill

(2001) conducted their research solely on tabloid press and compiled their set of criteria on the basis of their results, thus I do not assume these three are applicable on quality newspapers.

Two remaining categories of newsworthiness to be discussed are good news and newspaper agenda. The former is defined as “stories with particularly positive overtones such as rescues and cures” (Harcup and O‟Neill 2001: 279). In the latter are included

“stories that set or fit the news organisation‟s own agenda” (Harcup and O‟Neill 2001:

279).

To sum up, the criteria of newsworthiness were listed and defined above.

Galtung and Ruge (1965) and Harcup and O‟Neill (2001) maintain that the more criteria are fulfilled by an event, the more likely is that the news will be published.

Fowler (1991) also holds that news is not simply about reporting facts and speaks about some artificial criteria for the events to be picked and published: “…news is socially constructed. What events are reported is not a reflection of the intrinsic

14 importance of those events, but reveals the operation of a complex and artificial set of criteria for selection” (2).

When the topic is chosen, the evaluation of the event continues: it needs to be decided whether it is suitable to put it to the front page or not, and further, how much space it will be awarded as “the news that has been thus selected is subject to processes of transformation as it is encoded for publication; the technical properties of the medium – television or newsprint, for example – and the ways in which they are used, are strongly effective in this transformation” (Fowler 1991: 2). First of all, when comparing the front pages of the online versions of the Guardian, Independent and the

Telegraph from 11 April 2011, we discover that scarcely is any of the leading news identical in all three newspapers. (The print screens of the front pages of the websites of the Guardian, the Independent and the Telegraph are provided in the appendix.)

Table 2 Leading news by the Guardian, 11 April 2011

The Guardian 1. Brown's hacking inquiry halted by civil service 2. Scholars outrage at Manning „torture‟ 3. Clegg ally threatens to quit over NHS 4. Zuma: Gaddafi accepts path to peace 5. UN and France attack Gbagbo base

6. Masters 2011: Schwartzel‟s late charge seals the green jacket 7. Kroenke to take control of Arsenal 8. Aston Villa 1-0 Newcastle United

Table 3 Leading news by the Independent, 11 April 2011

The Independent 1. Britain's nuclear timebomb: Government's doomed £6bn plan to dispose of nuclear waste 2. Nothing like a quiet weekend at the beach 3. Desperate search for food as Gbagbo fights on 4. Incendiary devices: Books as bombs 5. Payouts over NOTW phone hacking „could reach £40m‟

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Table 4 Leading news by the Telegraph, 11 April 2011

The Telegraph 1. Gordon Brown: I made a big mistake on banks 2. HMS Astute shooting: Able seaman charged 3. Libya: Kol Gaddafi „accepts road map to peace‟ 4. „100 victims‟ of phone hacking 5. Obama plans health cuts

6. Schwartzel wins masters

Only one of the topics (i.e. the one discussing phone hacking) is common to all three newspapers, further one other topic covered by the Independent (the one covering

Gbagbo – although the headlines cover the event from the differing viewpoints, it is understood that a situation around Gbagbo, the ex-president of the Ivory coast, is reported) and two topics covered by the Telegraph (headlines concerning Gaddafi and

Schwartzel winning the Masters) are also published by the Guardian. The criteria of newsworthiness provided above are obviously not employed in the same manner by the individual newspapers. Thus even here the evaluation which of the criteria is more newsworthy for the relevant newspaper occurs.

Further, when a topic is chosen it needs to be decided how long it will be or which information and how much of the information available will be used in the article. If we look at Table 2 numbers of words of the individual articles are stated in the brackets. Although the Guardian shows the tendency to produce articles longer than the remaining newspapers reaching the highest number of words used in the articles in total,

Table 2 reveals that some of the topics were less relevant for the Guardian: in three cases out of 15 the Guardian produced shorter articles than the remaining analysed newspapers. Obviously, even if a newspaper evaluates some topic as newsworthy, it is still further re-examined how much space is desirable to provide for that particular piece of news.

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As the sample contains articles covering a particular event by all three analysed newspapers, it enabled me to compare the approach employed by the newspapers toward an event and see how information concerning a topic is handled by the newspapers. The most outstanding differences as regards to the amount of information provided by the newspapers were observed with the articles covering the death of Ian

Tomlinson during the protest against G20 meeting (topic no. 3) where numbers of words in the individual articles are as follows: the Guardian – 1218, the Independent –

885, the Telegraph – 602. It should be noted that the high amount of words used in the article does not automatically mean that the newspapers also present a high amount of relevant or new information. This was observed with the articles dealing with the criminal Raoul Moat in which the highest number of words occurred in the article by the Telegraph (1942), the lowest in the Guardian (984). The Telegraph included in the article a plenty of direct quotations by several people who were nearby the place where the event happened and mentioning how the people felt or that they heard something at the back door implying thus that the criminal Raoul Moat could have possibly been close to them. But else the information concerning the case offered by the Telegraph was similar.

The situation is, however, different with the death of Ian Tomlinson who was coincidently caught up in the G20 riots in London and hit to the ground by a police officer. Mr. Tomlinson managed to walk away several metres but then collapsed and died. The first statement by the police supported by a post-mortem claimed that Mr.

Tomlinson died of heart attack. However, the Guardian was delivered a footage showing the police officer striking Tomlinson down. Subsequently another two post- mortems were conducted which said Mr. Tomlinson died of severe head injury. Despite

17 the footage and the last post-mortems a criminal prosecution could not be commenced due to the time that had elapsed and the conflict between the post-mortems.

The newspapers treated the event differently and not only in length but also in the content. The Guardian devoted the topic the most of the space offering more details containing more statements by the individuals involved in the case compared to the

Telegraph and the Independent which could be interpreted that the Guardian considered the topic to be more relevant and newsworthy than the remaining two newspapers.

Obviously, the Guardian included more information, however, not only were these facts more descriptive or contained more quotations, but also involved statements and descriptions which were more critical toward the police than the information provided by the Telegraph and the Independent. Additionally, some of the information provided by the Guardian could be marked as strongly relevant for the readers but despite it omitted by the remaining papers. The Telegraph and the Independent said that the official statement by the police did not agree with what actually happened in that

Mr. Tomlinson died due to the injuries caused by the police officer. This was supplemented by the Guardian with the following: a) Tomlinson had his hands in his pockets and his back to the officer when he was hit.

The video footage suggests that no other police officer went to his aid and it was left to a bystander to lift him to his feet. He appeared to stumble about 100 metres down

Cornhill, clutching his side, before collapsing a second time. b) Police initially led Tomlinson's wife and nine children to believe he died of a heart attack after being caught up in the demonstration. In statements to the press, police claimed attempts by officers to save his life by resuscitation had been impeded by protesters. (Guardian, 22 July 2010)

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To begin with, saying that police initially led ... to believe strongly denotes that they even consciously tried to fool the family of the deceased. Further, in the example b) there is mentioned a claim by the police that they tried to help the person, but this was not allowed by the protesters. In the example a) this is denied by the video footage which proves the police to be liars. The conclusion brought by this analysis is that from some reason the Telegraph and the Independent did not insert in their articles information suggesting that the police are liars. It could be argued that the Telegraph and the Independent did not have this information but Mr. Tomlinson died on 2 April

2009, the articles were published in July 22, 2010, i.e. there was a sufficiently long period of time between the event and the day it was published to acquire the relevant information. Furthermore, statements by the police tend to be made available to the press in general and so should be that one claiming that the officers tried to help Mr.

Tomlinson. And thus any objections saying that the newspapers had different information at their disposal are invalid as the information was generally available.

As to the criticism expressed more strongly by the Guardian than the remaining papers – this is illustrated by the example a) emphasising the innocence and not- participation of Mr. Tomlinson saying that he had his hands in his pockets and his back to the officer when he was hit. This means that Mr. Tomlinson not only did not take part in the riot but even if he had taken part in the event, there still would not have been any reason to use any force against him. This is again emphasised solely by the Guardian.

Further extra criticism against the police expressed by the Guardian is shown in the example c): c) The CPS announcement comes five years to the day since another landmark incident involving police use of force. On 22 July 2005, officers shot dead Jean Charles de

Menezes after mistaking him for a terrorist who was about to detonate a bomb. Then,

19 the family of the innocent Brazilian criticised the CPS for failing to bring criminal charges against any individual. (Guardian, 22 July 2010)

The Guardian reminds its readers of the previous case of unnecessary use of force by the police when similarly nobody was punished for the death of an innocent person turning it into a problematic area of the police conduct.

On the basis of the above stated it is possible to conclude that the Guardian presents less benevolent attitude towards the police, pays attention to their conduct and publishes more relevant information than the remaining studied newspapers at least concerning the currently discussed topic. This proves that the newspapers can, indeed, omit certain though relevant information or provide some extra information which can shed light on the topic currently discussed or provide a new perspective. Vasterman

(1995) maintains that journalists actually do not report events as “news is not out there, journalists do not report news, the produce news. They construct it, they construct facts, they construct statements and they construct a context in which these facts make sense. They reconstruct „a‟ reality” and dismisses any selection criteria such as those by

Galtung and Ruge (1965). Bell (1991) also speaks of constructions of news in a way and though the Resolution 1003 on the ethics of journalism (1993) provides that “News is information about facts and data, while opinions convey thoughts, ideas, beliefs or value judgments on the part of media companies, publishers or journalists”, he presents a four-layer model of news producers consisting media companies, publishers or journalists. Bell (1991) provides a four-way division of roles that “points to a division of responsibility for linguistic form as well as news content” (38). He explains that the process of news production is influenced by principal, author, editor and animator.

Principal contains two tiers – the business institution which includes proprietors and commercial managers, and the news institution which includes professional news

20 executives. Their roles played in the process of news production “despite the convention of editorial independence from commercial interests...” (38) are those of owners who possess the ultimate control and care about “efficiency and profit” (38). Proprietors, despite the fact that they do not directly interfere in the language of a newspaper, “set the editorial policies which affect news language” (40), and news executives serve as

“the channel for implementing proprietors‟ policies” (40). The latter mentioned additionally determine the “ideological framing of news and its linguistic expression ... and set routine guidelines for their journalists‟ language use” (40), for example in prescribing who will be labelled as a “terrorist” and who as a “guerrilla” (Schlesinger,

1987: 229).

The second segment that participates in the news production, the author (a journalist) is the actual producer of the news language. Bell (1991), however, points out that the author is not always “as original as it may appear” (40): he/ she often draws on the previous articles written on the same topic, press releases, and most prominently on what people involved in a case say about it - the articles in my sample, indeed, consist of direct or semi-direct quotations and paraphrased utterances from a greater part. And thus the journalist is “as much as a compiler as a creator of language, and a lot of news consists of previously composed text reworked into new texts” (Bell 1991: 41).

The third segment, editors, have three functions: overseeing, copy editing, and interpreting (Bell 1991: 42). The function of overseeing lies in “the retrospective critique of a reporter‟s writing, or input to general language prescriptions such as the newspaper‟s stylebook” (Bell 1991:42). Copy editing is about “cutting and modifying”

(Bell 1991:43) of a text produced by a journalist. The final function, conducted by an interpreter, lies in determining the significance of the story, how much prominence it

21 receives and “how it is displayed” (Bell 1991:43). Interpreters are responsible for headlines, type size and order of the stories.

The fourth group consists of the animators who “play the physical and technical roles necessary to communicate authors‟ stories to their audience” (Bell 1991:43). In broadcast it is personified a by the newsreader, in newspapers by the typesetter who is responsible for “accurately keying in the print journalist‟s copy” (Bell 1991:44).

However, the validity of the role of the typesetter nowadays with the use of computers is rather questionable and should be preferably presented in a manner that the typesetter used to play this role.

Thus the final result the readers can find in the newspaper is less based on the actual event, but rather it is a cooperation of several segments in the news production.

During the process of the news production several versions of an article are created as a result of modifications caused by the internal policy of the newspapers, by the authors themselves, by the work of editors and finally news presenters.

In sum, what we read in an article is not simply a result of collecting of facts by a journalist which are subsequently reported but rather a careful process of selection of proper topics, proper wordings which are finally presented in a proper font.

In the following section the methods and procedures employed when collecting the sample are introduced.

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3. Methods and procedures

This chapter describes methods and procedures employed in the thesis especially concerning the research.

Central to the study are articles from three different British quality newspapers, namely from the online versions of The Guardian, The Independent and The Telegraph.

On the basis of the Appraisal theory 45 articles were analysed (15 articles from each newspaper). Among the studied articles are only those ones which appeared on the main sites of the online versions of the chosen papers - the aim was to examine such articles which could be regarded as hard news. Another prerequisite for the choice of an article was its topic – it was required that the topic was handled by all of the chosen papers. By doing so the individual approaches towards particular events employed by the newspapers could have been compared. This enabled me to observe the differences in the discourse of the individual papers and to consider how much attention was devoted to the same event depicted in all the newspapers on the basis of the length of the articles. Altogether 32,595 words were analysed as is shown in Table 5 below together with the number of words analysed in the individual papers.

Table 5 No. of words analysed

No. of

words Guardian 12,646 Independent 10,538 Telegraph 9,411

Total 32,595

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Table 6 contains the list of the articles that were analysed together with number of words of the individual articles stated in the brackets.

Table 6 List of articles analysed (no. of words in brackets)

Guardian Independent Telegraph 1 Raoul Moat dead after Raoul Moat kills Raoul Moat dies after single gunshot ends himself during police shooting himself during standoff with police stand-off (1085) armed police stand-off (984) (1942) 2 Former MI5 chief Iraq invasion 'increased Iraq war increased delivers damning terror activity against terrorist threat to the verdict on Iraq invasion UK' (972) UK, former MI5 chief (816) tells Chilcot Inquiry (402) 3 Ian Tomlinson death: Riot officer faces no G20 riots: policeman police officer will not charge over G20 death escapes charges over face criminal charges (885) Ian Tomlinson's death (1218) (602) 4 Nick Griffin told: we Palace bans Nick Nick Griffin denied don't want that kind of Griffin from palace entry to Buckingham party at the palace (572) garden party (762) Palace garden party (452) 5 Pakistan president will A humanitarian disaster Pakistan president to 'put David Cameron at home, a diplomatic challenge David straight' over terror crisis abroad (741) Cameron's 'uncalled for' claims (965) terrorism remarks (660) 6 Northern Rock savings Northern Rock plans to Northern Rock's 'bad fall but 'bad bank' is in resume credit cards and bank' makes a profit, the black (627) loans (595) 'good bank' a loss (332) 7 Cloned meat: British Second cloned cow Meat from second consumers have eaten offspring used in food cloned cow offspring parts of least two bulls chain (670) entered food chain (490) (671) 8 BP oil spill mostly Most of BP oil spill has BP oil spill: majority of cleaned up, says US gone, says US (436) oil in the Gulf of (487) Mexico 'eliminated' (408) 9 Naomi Campbell: I Naomi Campbell Naomi Campbell: I didn't know if 'dirty accused over Charles handed 'blood diamonds' were Charles Taylor trial evidence diamonds' to Mandela Taylor's gift (1014) (845) charity (899) 10 David Cameron and UK-Pakistan Britain and Pakistan Pakistan's Asif Ali relationship have 'unbreakable' Zardari show united 'unbreakable' (535) relationship, insist front on terrorism (947) Cameron and Zardari (541) 11 Naomi Campbell gave Charity man hands Naomi Campbell

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Guardian Independent Telegraph me uncut diamonds, Naomi Campbell gift diamonds handed in to says former Mandela diamonds to police South African police by charity chief (535) (506) charity head (551) 12 Nick Clegg's first day Coalition proving Nick Clegg: Coalition (2197) doubters wrong, says has brought reform, not Clegg (526) 'insipid mush' (265) 13 Inflation eases but stays Bank 'surprised' at above 3% (662) inflation strength (743) Governor warns that Britons face higher inflation for longer (547) 14 A-level results 2010: A- 1 in 12 A-levels have Universities minister level pass rate rises to new A* grade (1136) apologises to A-level 97.6% (597) students missing out on places (827) 15 Last US combat troops Goodbye Iraq: Last US 'Last' brigade of US leave Iraq (535) combat brigade heads combat troops leaves home (93) Iraq (312)

The sample was collected in July and August 2010.

Concerning the Appraisal, theoretical background for the thesis is predominantly based on Martin and Rose (2007) where the appraisal framework is clearly structured and explained though does not go into such a detail of the Appraisal as other works dealing with the theory (e.g. Martin and White 2005; White 2005). The reason for this choice is that my aim is not purely to study all the nuances of the individual categories and subcategories of appraisal or a precise classification of all expressions in the studied material, but rather the identification of the occurrences of the evaluative expressions in the newspaper language for which purpose Martin and Rose (2007) serve sufficiently.

Additionally, though the detailed framework contains more categories and subcategories, it is not explained why such a complex framework is even necessary to apply, i.e. it is not specified whether any of the subcategories play a specific/ extraordinary role in a text and thus should be distinguished/ highlighted. The subcategories are only presented and exemplified without mentioning any importance of

25 such a classification. In the following section appraisal is introduced and described: firstly, there is a brief introduction into the detailed framework and on examples drawn from Martin and White (2005) it is illustrated that they can be easily subsumed under the less complex classification provided by Martin and Rose (2007).

26

4. The Appraisal Theory

The appraisal theory is an approach which enables to explore, describe and explain “the way language is used to evaluate, to adopt stances, to construct textual personas and to manage interpersonal positionings and relationships” (White 2005). By means of this approach it is possible to identify attitudes, judgements and emotive responses that “are explicitly presented in texts and how they may be more indirectly implied, presupposed or assumed” (White 2005) which is exactly what is intended to be identified in the course of analysing the newspaper articles.

White (2005) further specifies in which linguistic situations appraisal can be employed:

the linguistic basis of differences in a writer/speaker‟s „style‟ by which they may

present themselves as, for example, more or less deferential, dominating,

authoritative, inexpert, cautious, conciliatory, aloof, engaged, emotion.

impersonal, and so on,

how the different uses of evaluative language by speakers/writers act to

construct different authorial voices and textual personas,

how different genres and text types may conventionally employ different

evaluative and otherwise rhetorical strategies,

the underlying, often covert value systems which shape and are disseminated by

a speaker/writer‟s utterances,

the different assumptions which speakers/writers make about the value and

belief systems of their respective intended audiences,

how different modes of story-telling can be characterised by their different uses

of the resources of evaluation,

27

the communicative strategies by which some discourses (for example those of

the media and science) construct supposedly „objective‟ or impersonal modes of

textuality. (White 2005)

Appraisal performs these functions:

1. Attitudinal positioning

2. Dialogistic positioning

3. Intertextual positioning

Under intertextual positioning are subsumed such “uses of language by which writers/speakers adopt evaluative positions towards what they represent as the views and statements of other speakers and writers, towards the propositions they represent as deriving from outside sources. At its most basic, intertextual positioning is brought into play when a writer/speaker chooses to quote or reference the words or thoughts of another” (White 2005). When a quotation of words or thoughts of another person appear in a discourse, it means that according to the author of the discourse these words or thoughts are relevant for him/ her for a certain reason and “thus the most basic mode evaluative stance to intertextual material is one of implied „relevance‟.” (White 2005)

Besides the „relevance‟ an utterance can be further evaluated as „endorsed‟ or

„disendorsed‟. By means of endorsement the author signals support for an agreement with the utterance – it means that the utterance is seen as reliable and trustworthy. On the other hand, disendorsement means that the author distances from the utterance.

1. It confirmed meat from a second bull, Parable, had entered the food chain.

(Independent, 4 August 2010) - endorsement

2. Moat had remained at large for a week, allegedly aided by friends and associates.

(Guardian, 10 July 2010) - disendorsement

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Dialogistic positioning is “an area of meaning which has typically been explored in the linguistics literature under such headings as modality, evidentiality, hedging, boosting and meta-discursivity.” (White 2005) The meanings are “„negotiatory‟ in that they are concerned with managing or negotiating interpersonal relations between the speaker/writer and actual or potential respondents.” (White 2005) They include such cases when a judgement is passed on the degree of discrepancy between the speaker/writer and potential respondents, i.e. a judgement on what reaction the speaker/ writer expects from his audience.

3. But footage later showed Mr Tomlinson being struck from behind by a member of the

Metropolitan Police's controversial territorial support group. (Independent, 22 July

2010)

But in this sentence means that the author presents something that is in discrepancy to what the reader expects/ knows/ assumes.

4. The diplomatic carpeting was apparently not enough to assuage Pakistani wrath.

(Guardian, 2 August 2010)

Apparently denotes something self-evident and a low degree of discrepancy.

5. The spot is a stone‟s throw from the police‟s temporary headquarters in Rothbury, suggesting he could have been intending to carry out his threat to kill police officers.

(Telegraph, 10 July 2010)

Suggesting here expresses low degree of discrepancy. The same conclusion that a criminal intended to kill police officers is expected from the readers.

The function of Attitudal positioning encompasses “„praising‟ and „blaming‟, with meanings by which writers/speakers indicate either a positive or negative assessment of people, places, things, happenings and states of affairs” (White 2005).

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6. He is accused of trading in "blood diamonds" to fund the brutal and bloody war in which more than 120,000 died. (Telegraph, 5 August 2010)

7. Fighting back tears outside CPS headquarters, his son Paul King called for the officer responsible to be "named and shamed". (Independent, 22 July 2010)

8. An ambulance reportedly sped from the scene, taking the former nightclub bouncer,

37, to a Newcastle hospital. (Guardian, 10 July 2010)

In these cases we have come across examples of negative or positive assessments of things, people and feelings: the war being marked as brutal and bloody is obviously negative assessment; fighting back tears denotes negative feeling; and marking someone as a former nightclub bouncer is a negative assessment of a person‟s character.

4.1 Classification of appraisal

In this part two appraisal frameworks are considered: one that contains a more profound categorisation, and briefly another one on which the analysis of the thesis is based, which is, however, simpler in a number of categories. The aim is to show that the one applied in this work is sufficient enough to distinguish all the cases of evaluative stances in the analysed texts. Both frameworks are co-authored by the same person, namely J. R. Martin, which implies that the simplistic framework is valid and can be applied.

As to the classification of appraisal, there are distinguished three aspects: attitude, amplification and source. The Table below shows the most basic division of the categories of appraisal and subgroups of the individual categories.

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Table 7 Summary of appraisal

Affect Attitude Judgement Appreciation Appraisal Amplification/ Force Graduation Focus Source of attitude/ Monogloss Engagement Heterogloss

The individual categories are discussed more in detail later in the section discussing the analysis being based on Martin and Rose (2007) and applied in the context of the analysis. The rest of this chapter is devoted to the depiction of the more complex framework of appraisal supplied with the equivalents of the „simplistic‟ version provided by Martin and Rose (2007) (which, however, is not ignoring the detailed framework – on the contrary, the last pages of the relevant chapter introduce the „standard‟ version of attitude presenting it with headline “More detail on kinds of attitudes” (63)).

I. A To start with, the first category to be discussed is the affect. The different categories can be identified on the basis of these questions, the first five of them being drawn from Martin and White (2005), and the sixth one from Martin and Rose (2007):

1. Are the feelings popularly construed by the culture as positive ... or negative ones... ?

2. Are the feelings realised as a surge of emotion involving some kind of embodied paralinguistic or extralinguistic manifestation, or more internally experienced as a kind of emotive state or ongoing mental process?

3. Are the feelings construed as directed at or reacting to some specific emotional

Trigger or as a general ongoing mood for which one might pose the question „Why are you feeling that way‟ and get the answer „I‟m not sure.‟

4. How are the feelings graded – towards the lower valued end of a scale of intensity or towards the higher valued end; or somewhere in between? 31

5. Do the feelings involve intention (rather than reaction), with respect to a stimulus that is irrealis (rather than realis). (Martin and White 2005)

6. Are the feelings to do with un/happiness, in/security or dis/satisfaction? (Martin and

Rose 2007)

Depending on the answers to these questions the following categories of the affect can be identified:

Table 8 Affect

1. positive negative 2. behavioural surge mental process/ state 3. reaction to other undirected mood affect 4. low median high 5. realis irrealis 6. Un/happiness In/security Dis/satisfaction

The subcategory of irrealis is further divided, namely into fear and desire.

Another category out of those in the Table above divided into subgroups is the sixth category, which is quite complex. This is displayed in Table 9:

Table 9 Un/happiness, In/security, Dis/satisfaction

Un/happiness Unhappiness Misery Antipathy Happiness Cheer Affection In/security Insecurity Disquiet Surprise Security Confidence Trust Dis/satisfaction Dissatisfaction Ennui Displeasure Satisfaction Interest pleasure

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The affect by Martin and Rose (2007) shown below is in comparison to the detailed framework simpler, however, sufficient enough to identify evaluative language in an article. To prove this claim I will categorise the examples subsumed under the individual categories of the detailed framework by Martin and White (2005) according to Martin and Rose‟s (2007) simplified version of appraisal. This will be done in the following part of the thesis despite the fact that definitions of the individual categories by Martin and Rose (2007) are provided later, namely in the part dealing with the analysis of the newspaper articles which is preferred because there it is discussed in the context of examples of evaluative newspaper language.

Table 10 Affect by Martin and Rose (2007)

Positive Negative Direct Emotional state Physical expression Implicit Extraordinary behaviour Metaphor

As for the positive or negative affect, this category is identical with the one by

Martin and Rose (2007). In the second category we distinguish between behavioural surge, i.e. physical manifestation of feelings, and mental process/ state which again corresponds with Martin and Rose‟s (2007) category.

Examples by Martin and White (2005: 47):

Behavioural surge: the captain wept

According to Martin and Rose (2007) this would be subsumed under physical expression.

Mental process/ state: the captain disliked leaving/ the captain felt sad

This should be subsumed under emotional state.

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The third category includes distinction between reaction to other, i.e. to some

Trigger which is the cause of the emotions, and undirected mood which lacks such a clear cause of a described emotion. Examples by Martin and White (2005: 47):

Reaction to other: the captain disliked leaving/ leaving displeased the captain

Undirected mood: the captain was said

Both cases would be subsumed under the heading of emotional state according to

Martin and Rose (2007).

Further distinction between low, median and high affect has to do with gradation which is discussed by Martin and Rose (2007) solely in the part dealing with gradation/ amplification of attitude and thus the examples below would by Martin and Rose (2007) classified simply as emotional state.

Low the captain disliked leaving

Median the captain hated leaving

High the captain detested leaving (Martin and White, 2005: 48)

The fifth category distinguishing between irrealis and realis affect is provided with the following examples (Martin and White, 2005):

Realis: the captain disliked the leaving

Irrealis: the captain feared the leaving

These would be classified as emotional state by Martin and Rose (2007).

Irrealis is further divided into fear and desire:

Fear: tremble, wary

The first one is the example of physical expression, the second one is the example of emotional state.

Desire: suggest, miss

Both would be identified as emotional state by Martin and Rose (2007).

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Finally, the sixth category is divided into un/happiness which is “concerned

„with affairs of heart‟ – sadness, hate, happiness and love”, in/security which “covers emotions concerned with eco-social well-being – anxiety, fear, confidence and trust”, and dis/satisfaction which includes “emotions concerned with telos (the pursuit of goals) – ennui, displeasure, curiosity, respect” (Martin and White 2005: 49). The following examples are drawn from Martin and White (2005) where they were subsumed under the individual subgroups of the sixth category. Subsequently they were classified according to Martin and Rose (2007).

Martin and White (2005) Martin and Rose (2007)

Misery: whimper physical expression

sad emotional state

Antipathy: rubbish physical expression

dislike emotional state

Cheer: chuckle physical expression

cheerful emotional state

Affection: shake hands physical expression

be fond of emotional state

Disquiet restless physical expression

uneasy emotional state

Surprise start physical expression

startled emotional state

Confidence declare physical expression

together emotional state

Trust delegate physical expression

comfortable emotional state

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Ennui fidget physical expression

flat emotional state

Displeasure caution physical expression

bored with emotional state

Interest attentive physical expression/ emotional state

involved emotional state

Pleasure pat on the back physical expression

satisfied emotional state

It should be noted that Martin and Rose (2007) distinguish also implied and direct affect, while Martin and White (2005) do not include these into their classification for some reason but discuss it in an independent section of the book together with implied and direct judgement and appreciation.

On the basis of above stated it is obvious that it is possible to identify the affect by applying both types of the framework, whether it is the more complex one or the simpler one. The point is that the simpler one could be considered as a general one, while the other as a specific one. It should be also noted that the examples by Martin and White (2005) did not include any examples of metaphor or extraordinary behaviour which Martin and Rose (2007) distinguish as separate categories which is shown below.

I. B Judgement, unlike affect, does not contain many differences between the versions by Martin and White (2005) and Martin and Rose (2007). The tables below provide overviews of the two versions of judgement, Table 11 showing a more complex classification, while Table 12 provides us with a simpler version.

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Table 11 Judgement (Martin and White, 2005)

Positive (admire) Negative (criticize) Normality (how special?) Social esteem Capacity (how capable?) Tenacity (how dependable?) Positive (praise) Negative (condemn) Social sanction Veracity [truth] (how honest?) (mortal) Propriety [ethics] (how far beyond reproach?)

Table 12 Judgement (Martin and Rose, 2007)

direct implied Admire Personal Criticize Praise Moral condemn

Judgement by Martin and White (2005) distinguish between social esteem which subsumes normality, capacity and tenacity, and social sanction which includes veracity and propriety. Judgements by Martin and Rose (2007) tell apart actually the same two subgroups which are just termed differently – personal and moral judgement – but do not mention further classification. Both versions identify judgements as either positive or negative and use the same terminology to label them as either positive or negative, i.e. one set of judgements is termed as admiring and criticizing, and the other as praising and condemning. This means that by employing the simpler version of the framework we should receive the identical results as the categories are actually identical.

Finally, it is necessary to remind that Martin and Rose (2007) distinguish between direct and implied judgements, while Martin and White (2005) do not include these into their classification, but discuss it later in the individual section.

All in all, it is obvious that the framework by Martin and Rose (2007) is sufficient enough to enable to determine cases of judgement.

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I. C The third category of attitude – Appreciation – is first of all divided into positive and negative. Martin and White (2005) unlike Martin and Rose (2007) distinguish further nuances between individual evaluations of things and distinguish realisations of appreciation:

1. Reaction – impact: „did it grab me?‟ e.g. positive: arresting, negative: boring

2. Reaction – quality: „did I like it?‟ e.g. positive: lovely, negative: ugly

3. Composition – balance: „did it hang together?‟ e.g. positive: harmonious, negative: discordant

4. Composition – complexity: „was it hard to follow?‟ e.g. positive: simple, negative: ornate

5. Valuation: „was it worthwhile?‟ e.g. positive: penetrating, negative: shallow

Martin and White (2005: 57) further subsume these categories under types of mental process and metafunctions:

Table 13 Sub-types of Appreciation

Appreciation Mental process type Metafunction Reaction Affection Interpersonal Composition Perception Textual Valuation Cognition Ideational

All of these examples would be simply labelled as either positive or negative appreciation by Martin and Rose (2007) which shows that it is possible to identify

38 evaluation in the texts with the difference lying in the fact that no further classification is conducted.

II. Another part of appraisal, which is considered here, deals with graduation termed also as amplification (Martin and Rose 2007). The most basic classification consists of the categories of force and focus. In focus Martin and White (2005) discern whether an attitude is softened or sharpened. The same classification is used by (Martin and Rose 2007).

A more complex network is distinguished in the sub-category of force by Martin and White (2005).

Table 14 Classification of force

Quality (degree) Intensification Process (vigour) Number FORCE Mass/ presence Time Quantification Proximity Space Extent Time Distribution Space

Martin and Rose (2007) divided this category purely to “strengthened/ toned up” attitude and “toned down” attitude.

Martin and White (2005: 148) describe several ways of realisations of intensification and quantification and provide examples. Similarly, Martin and Rose

(2007) provide a list of language items which are used to graduate attitude which,

39 though shorter, includes the realisations below with the exception of repetition. Table

15 displays realisation of graduation by Martin and Rose (2007).

Table 15 Realisation of graduation by Martin and Rose (2007)

usage of intensifiers, e.g. highly, last, several, worst, biggest, modal verbs usage of attitudinal lexis which is “lexis with attitude” (Martin and Rose, 2007: 42), e.g. frantic, huge, dramatic, heavy usage of metaphors swear words

What follows are realisations by Martin and White (2005) which are supplied with their equivalents by Martin and Rose (2007). a) an isolated lexeme which “solely, or at least primarily, performs the function of setting the level of intensity” (141) e.g. slightly, very

This is equivalent to intensifiers. b) semantic infusion where “the sense of up/down-scaling is fused with a meaning which serves some other semantic function” (141),

e.g. happy ecstatic

Attitudinal lexis would be applied here. c) repetition, e.g. laughed and laughed and laughed

Repetition is not mentioned by Martin and Rose (2007), however, when the analysis was conducted, repetition was despite partly taken into account and is briefly discussed later in the relevant part of the thesis. It should be though noted that it did not occur very frequently and not in the manner presented by Martin and White (2005), i.e. as a sequence of words following one another but rather as phrases consisting of several words repeated throughout the article several times.

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Realisations of isolated intensifications are (Martin and White 2005): a) grammatical, e.g. very easy, greatly reduced b) lexical, e.g. amazingly easy, crystal clear

These distinctions are again covered by intensifiers which tend to be grammatical and by attitudinal lexis which includes lexical realisations (Martin and Rose, 2007). We should be, though, aware of what Sinclair (1994) points out:

“The meaning of words chosen together is different from their independent

meanings. They are at least partly delexicalized. This is the necessary correlate

of co-selection. If you know that selections are not independent, and that one

selection depends on another, then there must be a result and effect on the

meaning which in each individual choice is a delexicalization of one kind or

another. It will not have its independent meaning in full if it is only part of a

choice involving one or more words. (23)

Sinclair here explains that lexical words used in a context partly lose their feature of having an independent meaning and the boundary between lexical and grammatical words is slightly blurred here.

The second sub-group of force, quantification, can be realised via (Martin and

White 2005): a) isolation, i.e. usage of “an isolated term acting as a modifier of a graduated entity”

(151) e.g. many, large b) infusion, i.e. “estimation of quantity is carried, not by a modifier, but by the noun head itself” (151)

41 e.g. a throng of digital imaging products (vs. many digital imaging products) (151) he‟s a mountain of a man (152) c) metaphor e.g. Very shortly we were struggling through mountainous seas. (152)

In this set of realisations Martin and Rose‟s (2007) one is applied similarly as it was in realisations of intensifications: „isolation‟ is included in „intensifiers‟ and „infusion‟ in

„attitudinal lexis‟ or in „metaphors‟.

Realisations are further (Martin and White 2005): a) figurative, e.g. crystal clear, came out like a jack in a box b) non-figurative, e.g. very, greatly, rapidly

This distinction is basically about a question whether an intensifying word or an utterance has metaphoric meaning or not.

Finally, it should be noted that what is not used by Martin and White (2005) and is applied in Martin and Rose (2007) is a category of swear words which, however, is not important for the thesis anyway as no examples of swearing words occurred in the sample. Martin and White (2005) explain that they omitted it intentionally: “In order to scale our presentation of attitudinal resources down to something manageable we have focused on gradable lexical items construing evaluation. This places swearing beyond the scope of our study, since it involves non-gradable lexis” (68). The category is, however, mentioned in the relevant part of the thesis and supplied with an example drawn from Martin and Rose (2007).

III. Finally, third part of the appraisal framework by Martin and White (2005) is provided, namely Engagement. The basic division of engagement consists of monogloss which includes situations in which occurs a single source of an utterance,

42 and of heteregloss which covers such circumstances when more sources of an utterance appear. Heterogloss is further divided in the following subgroups by Martin and White

(2005).

Firstly, heterogloss is divided into expansion which allows for “dialogically alternative positions and voices” (Martin and White 2005: 102) and dialogic contraction which “acts to challenge, fend off or restrict the scope” of alternative positions (Martin and White 2005: 102). Further categorization of heterogloss is displayed in Table 16.

Table 16 Heterogloss - overview

Disclaim Deny Counter Affirm Contract Concur Proclaim Concede HETEROGLOSS Pronounce Endorse Entertain Expand Attribute Acknowledge Distance

Examples of these categories are drawn from Martin and White (2005) and are classified according to Martin and Rose (2007).

Disclaim

o Deny

There is nothing wrong with... (118) modality – negotiating

information

o Counter

Even though we are getting divorced... (120) concession

Surprisingly, there seems to have been... (121) concession

Proclaim

o Concur 43

. Affirm naturally, of course (134) concession

. Concede admittedly, sure (134) concession o Pronounce

I contend... (127) modality – negotiating

information

The facts of the matter are that... (127) projecting sources – names

for „speech acts‟ o Endorse

All five show that..., (126)

five studies demonstrate that... (126)

According to Martin and Rose (2007) all five and five studies would be marked

as a source of attitude and would be further classified as projecting sources –

names for „speech acts‟.

Entertain perhaps, this may be (134) modality – negotiating

information

Attribute o Acknowledge

Halliday argues that..., (134) projecting sources –

projecting clauses

...it‟s said that... (134) projecting sources –

projecting clauses o Distance

Chomsky claimed to have shown (134) projecting sources –

projecting clauses

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While all the categories of sources of attitudes by Martin and White (2005) are covered by Martin and Rose (2007), it does not apply vice versa – Martin and Rose‟s

(2007) category of scare quotes was not discussed by Martin and White (2005). Scare quotes are discussed and exemplified in the respective part of the thesis.

All in all, this part intended to prove that though less complex categorisation is applied in the thesis, the same results can be acquired. I believe that this was achieved as all the examples were classified according to Martin and Rose (2007) which was used for the purposes of the analysis.

4.2 Analysis

In this part the individual categories of appraisal are defined and supplied with examples from my sample. In the light of the examples the categories are characterised, or rather clarified.

4.2.1 Attitude

Attitude is characteristic of evaluating people‟s feelings, people‟s character and the value of things. Evaluation can be either positive or negative, stated directly or implied. Attitude is divided in the following subgroups: affect which subsumes evaluations of feelings; judgement which concerns of assessment of people‟s character; and appreciation which includes evaluation of things. When talking about attitude, it is important to realise that it is not created only by individual words, but rather one comes across whole utterances which contain evaluative stances as White (2005) points out.

Both types of creating attitudinal constructions, i.e. single-word expressions and several-words utterances, will shown in the following sections on the individual categories of Attitude. Examples are drawn from my sample.

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4.2.1.1 Affect – expressing our feelings

Concerning the feelings, Martin and Rose (2007) explain that there are good and bad feelings and thus affect can be marked as positive and negative. Further, people can express what they feel directly or we can sense it from their behaviour and similarly affect can be expressed directly or implied. When emotions are named explicitly or expressed physically, e.g. by tremble or shakes, the affect is expressed directly; description of unusual behaviour is considered as indirectly expressed feelings. Unusual behaviour signalises that something is wrong, however, we cannot say exactly which emotion is expressed. Further, metaphors can be employed to manifest certain emotions.

Examples below show both one-word expressions of affect as well as whole utterances conveying evaluation of a person‟s emotional state.

1. The diplomatic carpeting was apparently not enough to assuage Pakistani wrath.

(Guardian, 2 August 2010)

Pakistani wrath is a clear-cut example of the affect: it expresses negative emotions of the Pakistan‟s foremost representatives.

2. As the siege wore on Moat apparently relaxed and allowed police to bring him food and water. (Independent, 10 July 2010)

Relaxed illustrates that certain expressions of emotions cannot be strictly classified into one or another category of affect: relaxed can relate either to the physical state when it was possible to observe, for example, on his body that he was no longer strenuous, or it can refer to emotional state when he started to communicate with the police. In this case both of the meanings are included which is shown in Table 17 below where relaxed is classified as both–the emotional state and physical expression.

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3. Fighting back tears outside CPS headquarters, his son Paul King called for the officer responsible to be "named and shamed". (Independent, 22 July 2010)

This example demonstrates usage of phrases consisting of several words to describe emotions.

4. Yesterday evening there was a sense of panic as marksmen flooded into the village, which was cordoned off. (Guardian, 10 July 2010)

In the category of Affect, i.e. category of evaluating of people‟s feelings, we can come across an utterance which expresses evaluation of feelings, although no „carrier‟ of feelings is mentioned, at least not directly. In this sentence „the carrier‟ is implied and is necessary to determine him/ her from the context of the text who is in this case the people of the city where a criminal was hiding. Thus though not mentioned explicitly who is affected, it still should be marked as Affect.

5. The news, which will be welcomed by conservationists fighting the slick, comes as BP began an attempt to permanently seal off the leaking well with a mixture of mud and cement.

(Telegraph, 4 August 2010)

From this example it is obvious that the evaluation of feelings need not necessary refer to the present time–the author of the article describes future positive feelings of the conservationists.

An example of the metaphor did not occur in my sample and thus the example is drawn from Martin and Rose (2007) to illustrate it. It is displayed in Table 17 below.

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Table 17 Affect

Positive ... will be welcomed Negative Reacting with fury... Direct Emotional state ...wrath, ...relaxed..., Fighting back tears... Physical expression ...relaxed... Implicit Extraordinary behaviour wander from window to window (Martin and Rose, 2007: 32) Metaphor ice cold in a sweltering night, eyes … dull like the dead (Martin and Rose, 2007: 32)

4.2.1.2 Judgement

The second group of attitude, judgement, is concerned with evaluation of human behaviour or a person‟s character. It can be described negatively or positively and thus someone could be e.g. good, bad, brilliant or stupid. They can be expressed similarly as with affect explicitly and implicitly. Judgements are divided into personal judgements which denote either admiration or criticism, and moral judgements which indicate praise or condemnation.

A. Personal Judgements

Personal judgements expressing positive evaluation of a character are subsumed under admiration, the negative ones under criticism. Martin and White (2005) term this type of judgement „social esteem‟. They are “concerned with the way in which people‟s behaviour lives up to or fails to live up to socially desirable standards” (Eggins and

Slade 1997:131). Iedema et al. (1994, qtd. in Eggins and Slade 2001: 131) explains that positive values of social esteem can result in “an increase in esteem in the eyes of the

48 public while negative values diminish or destroy it” (202). Below are provided examples together with further explanations.

1. It now appears that Moat could have been living under the noses of police in

Rothbury for several days. (Telegraph, 10 July 2010)

In this example criticism of the police is implied when an author of the utterance indicates that the police was not competent enough to arrest a Mr. Moat although he occurred very close to them for several days.

2. The former head of MI5 delivered a devastating critique of the invasion of Iraq today, saying it substantially increased the threat of terrorist attacks in Britain and was a significant factor behind the radicalisation of young Muslims in the UK. (Guardian, 20

July 2010)

This personal judgement implicitly says that the person who expressed criticism is a competent person who knows the case and understands the circumstances and thus her opinion should be accepted.

Judgements in the form of stating what people‟s jobs are often appear in the sample which could be regarded as a sole description or may be understood as additional or evaluative information. From the point of view of appraisal stating one‟s job makes a person enables to create certain view of him/ her or of his/ her utterance concerning its relevancy for an article: it can evoke both negative and positive response of the readers. It can result in reader‟s acceptance of the person or his/ her statement

(e.g. as being valuable and trustworthy) but on the other hand it may also serve for challenging the worthiness or credibility of the person or of his/ her utterance. The example 15 says that the person is relevant and trustworthy. However, when someone is

49 said to be a former nightclub bouncer (Guardian, 10 July 2010), it again evokes a certain image of the person, however, this time a negative one.

3. It is expected that Sir Jock Stirrup, the chief of defence staff, Sir John Sawers, the head of MI6, and Cameron's national security adviser, Sir Peter Ricketts, will meet their Pakistani counterparts in an attempt to ease suspicions... (Guardian, 6 August

2010)

In this case stating the occupations of the persons expresses that the persons involved in the case are important and at the same time it implies that the issue is taken seriously by the Prime Minister (This happened in an effort to calm down the tension between

Pakistan and UK caused by Cameron‟s improper remarks concerning the way Pakistan dealt with terrorism).

4. The young mother, who did not wish to be identified, heard rustling behind a closed door as she arrived... (Telegraph, 10 July 2010)

5. Chris Robertson, who was visiting his mother when armed officers told them to lock themselves in the house... (Telegraph, 10 July 2010)

6. Trisha Best, 40, who watched the drama unfold, described Moat as looking “very tired and very scruffy”. (Telegraph, 10 July 2010)

These three sentences come from the same article from the Telegraph. The persons mentioned in the sentences are objectively unimportant for the case but still are marked by the newspapers as witnesses of the situation that took place in the city where these persons occurred. They do not provide any relevant information. Their role in the article is important due to the attributes given them by the papers, i.e. the underlined segments.

No. 6 provides a woman who watched the scene and thus should be able to provide relevant information, however, she does not say anything important. The role of the judgement in no. 5 is rather that it can happen to anyone being anywhere, i.e. that even a

50 person not living in a certain place could be endangered. In no. 4 the woman did not wish to be named and thus she was at least evaluated by the newspapers as a young mother. The other attribute could additionally imply that not only did she want to remain anonymous, but also that she could have been still worried and anxious about the situation. This, however, was not marked as an affect as it is not clear whether it was the case. The article on this topic in the Telegraph contain several of these judgements mentioning permanent inhabitants (among them those who lived really close to the place the criminal was hiding), visitors, old and young persons, mothers, offspring and whole families. The Telegraph is the only one among the three newspapers analysed which employed this practice of emphasising the fact that people from various groups were in danger. This tactics enables the readers to identify with the persons mentioned in the article who were, in addition, explicitly named. This is in accordance with

Galtung and Ruge‟s (1965) factor of newsworthiness F11 Reference to persons which says that personification makes the event more newsworthy.

7. The 17-stone steroid addict shot himself. (Independent, 10 July 2010)

This is a criticism from the part of the author of the article. It may seem that it is simply a description of a person, however, to be a steroid addict is a negative characteristics and denotes that people do not need feel sorry about him. In addition, an article covering the same topic in Guardian did not contain this characteristic of the criminal which means that it was not considered to be important to mention, on the other hand, the Independent wanted to emphasise this negative feature of the criminal.

B. Moral Judgements

Positive moral judgements denote praise, negative ones denote condemnation.

Martin and Rose (2007) explain that a shift from Incident to Interpretation takes place

51 here: while moral judgements involve Interpretation, personal ones do not. In

Interpretation a person is judged on the basis of moral grounds. Martin and White

(2005) state that moral judgements called by them „social sanction‟ tend to be “codified in writing, as edicts, decrees, rules, regulations and laws about how to behave as surveilled by church and state – with penalties and punishments as levers against those not complying with the code. Sharing values in this area underpins civic duty and religious observances” (52).

Eggins and Slade (1997: 131) provide that “these are evaluative judgements concerned with moral regulation or whether the behaviour of a person or a group of people is seen as ethical or truthful.” The examples of moral judgements are as follows:

8. Campbell is said to have received a "blood diamond" from Taylor, whose [sic] faces charges including criminal responsibility for murder, rape, sexual slavery and the use of child soldiers. (Independent, 5 August 2010)

By introducing Taylor‟s charges and some of the details of them the author gives Taylor an attribute of a morally unacceptable person since being a criminal lowers a person‟s credit which is even emphasised by the seriousness of the crimes. Guardian did not consider naming of any of the crimes as important as they are subsumed under “war crimes and crimes against humanity” in its article. Independent thus puts an emphasis on the cruelty of Taylor‟s deeds.

9. Then, the family of the innocent Brazilian criticised the CPS for failing to bring criminal charges against any individual. (Guardian, 22 July 2010)

Innocent is explicitly stated moral judgement. The other underlined phrase is an example of criticism. In this set of examples we come across what Martin and Rose

(2007) call “judgemental legalese” (e.g. innocence, criminal, offence, perpetrator). They

52 explain that “we might argue that these technical judgements should be left out of an appraisal analysis, since each in a sense refers to an ideational meaning that is precisely situated within legal institutions, rather than an interpersonal meaning like appraisal.

But we are not sure their technicality totally robs them of their evaluative role. Most seem to us to carry with them some of their everyday attitudinal power, certainly for lay readers” (36). And indeed, legal English contains utterances that are very formal and impersonal used within a specific context aiming to describe situation as precisely as possible. On the other hand, the example sentence above is intended to raise emotions of the readers so that they feel sorry for the innocent Brazilian and judge the action of the police negatively due to the fact they did not bring criminal charges. This is emphasised by the fact that other papers did not mention this fact.

10. The father of three went on the run a week ago after shooting his ex-girlfriend and killing her new lover. (Independent, 10 July 2010)

This example shows that the same phrase can denote a different type of judgement under different circumstances: being a father of children is understood as something positive, however, being a father of three and commit a suicide makes a person irresponsible.

Martin and Rose (2007) show that similarly as with affect also in cases of judgement metaphor can occur. However, none of them was found in my sample and thus the following example is drawn from Martin and Rose (2007):

11. And today they all wash their hands in innocence... (Martin and Rose, 2007: 34)

In this case, obviously, the judgement denotes very negative evaluation of the people‟s characters.

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Table 18 Judgements - overview

direct implied personal Admire ...leader replied bluntly..., The former head of ...one of the world's most MI5... revered statesmen... Criticize The 17-stone steroid ...living under the noses addict... of police..., moral Praise innocent I envy and respect the people of the struggle...

condemn Our leaders are too holy ...whose [sic] faces and innocent. And charges including faceless. criminal responsibility for murder, rape, sexual ...he bungled four other slavery and the use of autopsies, ... failing to child soldiers. bring criminal charges against any individual, ... insurgents...

4.2.1.3 Appreciating things

The two above described categories, affect and judgement, concern people. This category evaluates things. The category of appreciating things includes “attitudes about

TV shows, films, books, CDs; about paintings, sculptures, homes, public buildings, parks; about plays, recitals, parades or spectacles and performances of any kind; feelings about nature for that matter – panoramas and glens, sunrises and sunsets, constellations, shooting stars and satellites on a starry night.” (Martin and Rose

2007:37) Under appreciating things we also understand evaluation of relationships and qualities of life, questions, issues and applications (Martin and Rose, 2007).

1. A formal joint statement was punctilious in praising the role Pakistan has played in fighting terrorism... (Guardian, 6 August 2010)

The content of the statement is labelled as praising which is normally positive, yet in connection with another evaluative word punctilious it rather sounds as mocking the content of the statement as “overpraising” which is negative. 54

2. Chris Robertson, who was visiting his mother when armed officers told them to lock themselves in the house, said... (Telegraph, 10 July 2010)

The word “armed” can be understood as a simple description of what the police‟s clothes looked like, however, from the point of view of appraisal this indicates that when the police was armed, the situation was considered to be very serious and dangerous. This is emphasised by the fact that the phrase is repeated several times in the article and by making the presence of the armed police officers urgently omnipresent it is not allowed to forget about the seriousness.

3. Other members of the Royal Family who were due to attend the event included the

Duke of York, The Duke and Duchess of Gloucester and the Duke of Kent. (Telegraph,

22 July 2010)

By mentioning these guests visiting the event the author implies the significance of the event.

Although not explicitly mentioned by Martin and Rose (2007) metaphors can occur also in the category of appreciation:

4. “... Friday's meeting will be a good opportunity to discuss further what action is being taken [by Pakistan],” a spokeswoman for No 10 said, in words designed to lower the temperature without backing down. (Guardian, 2 August 2010)

The underlined phrase is a negative appreciation of the spokeswoman‟s words: the utterance is evaluated by the author of the article as an insignificant response trying to calm down the atmosphere however not carrying any important message.

Although not listed in the basic division of the appreciation by Martin and Rose

(2007) the sentences 2-4 are examples of implied appreciation. This classification is for some reason only presented in the more detailed versions of appraisal, unlike with affect

55 and judgement, however, I decided to include it into the simplistic framework. Without doing so, it would be difficult to label these as appreciation.

Concerning the appreciation it is worth of mentioning the articles on Northern

Rock bank of 3 August 2010. The bank was split into a “good bank” which was to keep safer debts and “bad bank” where more dangerous debts were transferred. The attributes good and bad are clearly evaluative but the nicknames of the banks are placed within the quotation marks, which means that the source of the phrases is other than the newspaper, i.e. there is not employed language of the newspaper which is central to the study, so these were not analysed. However, if we compare the articles by the individual papers, we see that the Independent does not use the nicknames at all, the Guardian uses each nickname several times (7 times) and combines the usage of the proper names of banks with their nicknames. The Telegraph, however, employed a completely different attitude when solely the nicknames are used when talking about the banks. And thus although the source is heteroglossic (comes from more authors), the attitude of the

Telegraph could be considered as evaluative. The topic of heterogloss will be presented more thoroughly in the sections below.

Finally, in Table 19 the summary of appreciation is provided.

Table 19 Appreciating things

explicit implied Positive Comments... were greeted ...the event included the Duke approvingly of York, The Duke and Duchess of Gloucester and the Duke of Kent. negative ...statement was ...words designed to lower the punctilious in praising..., temperature...

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4.2.2 Amplifying attitudes

The headline of this chapter expresses a feature of attitudes, namely that they are gradable. When the meaning of attitudes is strengthened or weakened, i.e. their meaning is intensified or toned down, we talk about amplifying the force of attitudes. “Words that include degrees of intensity are included such as happy, delighted, ecstatic” (Martin and Rose 2007: 42) belong to this category as well. When the attitude is softened or sharpened, we talk about sharpening or softening a focus, i.e. “„sharpening‟ or

„softening‟ categories of people and things, using words such as about, exactly, or real, sort of, kind of” (Martin and Rose 2007: 42). In the following subsections the individual subgroups will be exemplified and commented.

4.2.2.1 Amplifying the force of attitudes

Their occurrences in the text serve to grading or marking the seriousness or importance of an event. The application of force has a certain effect “with respect to alignment and solidarity. Upscaling of attitude frequently acts to construe the speaker/ writer as maximally committed to the value position being advanced and hence as strongly aligning the reader into that value position” (Martin and White 2005: 152). By means of amplification of force of attitude the author of the phrase expresses his/ her endorsement and presents it to the readers/ listeners. This works also the other way round: when the evaluative term is downscaled the speaker/ writer has “only a partial or an attenuated affiliation with the value position being referenced” (Martin and White

2005: 152), i.e. he/ she is not identified with the values expressed in the utterance.

The force of the attitude can be intensified or toned down by the following language means:

usage of intensifiers, e.g. highly, last, several, worst, biggest, modal verbs

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usage of attitudinal lexis which is “lexis with attitude” (Martin and Rose, 2007:

42), e.g. frantic, huge, dramatic, heavy

usage of metaphors

swear words

1. I can understand if Mr. (F. W.) de Klerk says he didn‟t know, but dammit, there must be a clique, there must have been someone out there... (Martin and Rose, 2007:46)

The example is drawn from Martin and Rose (2007) as in my sample no swear words occurred.

2. Yesterday evening there was a sense of panic as marksmen flooded into the village, which was cordoned off. (Guardian, 10 July 2010)

The underlined verb is normally used in connection with natural disaster, however, in the case it denotes a high number of the marksmen coming to the area, the old meaning is transferred into a new one. The verb flooded amplifies the force of attitude in several ways: 1. the author throughout the article describes the seriousness of the situation whether directly or implicitly and mentioning the plentiful presence of marksmen intensifies the seriousness; 2. the presence of marksmen always denotes that something significant occurred in a place, but when they flood the area, i.e. a high number of them arrived, it means the situation is very serious; 3. the power of utterance marksmen flooded the area compared to marksmen arrived to area is substantially stronger and has greater effect.

3. The former head of MI5 delivered a devastating critique of the invasion of Iraq today, saying it substantially increased the threat of terrorist attacks in Britain... (Guardian, 20

July 2010)

4. Dr Nat Carey, a pathologist, was not able to analyse this fluid which could have provided crucial information. (Telegraph, 22 July 2010) 58

These are examples of usage of attitudinal lexis employed by the analysed newspapers.

Though the word critique is used in following senses: 1. A critical review or commentary, especially one dealing with works of art or literature; 2. A critical discussion of a specified topic; 3. The art of criticism; v. To review or discuss critically

(The American Heritage Dictionary of the English Language 2000), i.e. not in a negative meaning, I assume that in this case the noun critique is used in a negative sense. The shift of meaning from neutral to evaluative occurred with the verb critique as is mentioned by The American Heritage Dictionary of the English Language (2000:

432): “Critique has been used as a verb meaning „to review or discuss critically‟ since the 18th century, but lately this usage has gained much wider currency, in part because the verb criticize, once neutral between praise and censure, is now mainly used in a negative sense. But this use of critique is still regarded by many as pretentious jargon, although resistance appears to be weakening.” Although it only a negative meaning of the verb critique is described here and even further in the dictionary is stated that noun critique is used in a neutral context, in this sentence the shift towards negative meaning occurred. This is based on the context of the rest of the article which in general says that the former head provided a negative assessment. Thus we have a negative evaluation of the invasion of Iraq which is amplified by devastating. In the other example the amplifier crucial stands, however, before a neutral word information. What is here then amplified? The information could have been also marked as being important or significant, and still the meaning would be preserved and information would be still evaluated positively. In a scale consisting of these words arranged in an order of their strength we could see that crucial is the strongest of them:

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The strength of the words

Crucial stronger

Significant

Important weaker

The relevance of this information is in the article depicted not only as important but as very important when marked as crucial.

5. He died several minutes later after staggering about 100 yards into Cornhill, near St

Michael's Alley, and collapsing. (Independent, 22 July 2010)

6. ... at a time his country is struggling to cope with its worst floods for 80 years.

(Telegraph, 3 August 2010)

These sentences bring examples of usage of intensifiers in the newspaper articles.

Several is not an exact period of time, it is by no means an objective figure, it is only expressed by someone who evaluated certain time period as longer or shorter and here it was assessed as several minutes. The length of period of time is toned down.

7. Almost £2bn of savings have been pulled out of Northern Rock as a result of the government stopping its 100% guarantee for deposits and the nationalised lender's move to shut its offshore businesses. (Guardian, 3 August 2010)

Usage of almost intensifies the high amount of money that was withdrawn from the bank. If instead of the word almost for example less than were used, it would express still the same amount of money, however, it would sound to be banal and insignificant for the bank.

On the basis of my research I assume that also a whole utterance can serve as amplification of meaning:

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9. Moat's death brings to an end a huge manhunt involving police officers from 15 forces, Scotland Yard sharpshooters and armoured 4x4 cars. An RAF Tornado was also deployed to utilise wartime technology in a bid to find the gunman. (Independent, 10

July 2010)

In this segment the author describes a manhunt as huge which already is the amplification. The description of the effort to find the person is intensified by the remaining underlined phrases where the amount of resources (whether human or technological) which were employed with the final emphasis on the usage of the technology which is used in wars. The extent of the search is also described in the

Guardian:

10. Hundreds of officers were involved in the search, with 14 additional forces brought in, including 40 officers from the 's C019 sniper unit and 20 armoured police cars shipped in from Northern Ireland. (Guardian, 10 July 2010)

The picture created by the Guardian is very similar to the sentence 9 but without mentioning the wartime technology the situation seems to be less critical.

11. Police told the newspaper seller's widow and nine children that he died of a heart attack after being caught up in crowded streets around the protests. (Independent, 22

July 2010)

This is another example of the amplification via a phrase: there is a higher level of intensity when the author explicitly says who left after the deceased. There is obviously a difference between using the phrase told the family and told the widow and nine children. The fact that nine children left after the person killed by the police officer who eluded the charges sounds more serious than if the reader is not aware of the number of semi-orphans. This information is not mentioned in the Telegraph but is used by the

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Guardian and the Independent which could be interpreted in a way that the latter mentioned newspapers wished to make a greater impact on the readers.

These examples could be subsumed under what Martin and White (2005) call repetition: “... assembling a list of terms which are closely related semantically” (144): widow and nine children means the relatives of the deceased; naming of all of the police units and technology means that the action was really huge. Thus in these cases semantically close expressions are used.

As mentioned above in the section 4.1 repetition was labelled also as a source of amplification in accordance with Martin and White (2005) as it was not mentioned by

Martin and Rose (2007) and is also stated as an intensifier by Labov (1972). Repetition is characteristic of “the repeating the same lexical item ... or by assembling of lists of terms which are closely related semantically” (Martin and White 2005: 144). However, when exemplified by both Labov (1972) and Martin and White (2005) only such examples of repetition were provided where a phrase or a lexical item followed one another, i.e. It‟s hot hot hot (Martin and White 2005: 144). I assume that also such cases of providing a piece of information which occurs several times throughout a text could be considered as repetition. It, however, requires conducting more profound research which would enable to make generalisations. These cases thus are not included in the in the section 4.3 which summarises the numbers of occurrences of appraisal.

12. BP said it had reached a significant milestone...

"It's a milestone," said a spokeswoman... (Guardian, 4 August 2010)

These two pieces of information say the identical thing with the first occurring two lines of the text later. The information that they reached a milestone is positive news and thus positive news is amplified when repeated.

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13. ... while overall, girls achieved more A*s than boys.

Girls got more A* grades overall than boys (8.3% compared with 7.9%), but boys got more A* grades in science and maths-based subjects.

The figures show that girls got more A* grades overall than boys (8.3% compared with

7.9%), but boys got more A* grades in science and maths-based subjects. (Independent,

19 August 2010)

In this case two pieces of information are amplified: 1.) girls are better than boys in overall, while 2.) boys are better in science and maths-based subject.

4.2.2.2 Sharpening and softening focus

Focus is a category of amplification which includes “resources for making something that is inherently non-gradable gradable” (Martin and Rose 2007: 46). Unlike the previous category where the meaning was either toned up or down, focus is rather characteristic of sharpening and softening of the meaning and “applies most typically to categories which, when viewed from an experiential perspective, are not scalable”

(Martin and White 2005: 137). Sharpened and softened can be things, qualities and numbers.

The effect of sharpening is “to indicate maximal investment by the authorial voice in the value position (either negative or positive) being advanced and hence to strongly align the reader into the value position being advanced” (Martin and White

2005: 139). With softening the effect is different when the attributed term carries a negative meaning and different when it is a positive meaning. The effect of softening of a negative term “is to indicate a lessening of the speaker/ writer‟s investment in the value position and hence to offer a conciliatory gesture directed towards maintaining solidarity with those who hold contrary views” (Martin and White 2005: 139). On the other hand, softening of a positive term implies that it is expected that “the positive

63 assessment is being construed as potentially problematic for writer-reader solidarity”

(Martin and White 2005: 140). This means that when it is anticipated that a positive assessment could be considered as improper by the readers, it is softened in order to present an attitude consistent with readers‟ ones. The text, though produced by a single source, becomes dialogistic in that the reaction is construed as a certain response to what is expected to come. This notion is more profoundly discussed in the section dealing with the source of attitudes.

12. ... Britain's most wanted man, ended early this morning when the fugitive shot himself. (Guardian, 10 July 2010)

Here is focus sharpened: the fugitive shot himself not only in the morning but early in the morning.

Other examples of sharpened focus: just after 7pm, strictly 300 metres, a single gunshot. On the other hand if the phrases were arranged this way: approximately after

7pm, around 300 metres, these would be marked as means for softening the focus.

Concerning the gunshot if we omit the attribute the meaning will be still preserved, thus the insertion of it is simply aimed to attract attention and make it sound more dramatically.

Table 20 Summary of amplification

Force Intensifiers highly, last, several Attitudinal lexis frantic, huge, dramatic Metaphors ...marksmen flooded into the village swearing Dammit, there must be a clique... Phrases seller's widow and nine children Focus Sharpen ...early this morning... soften ...around 300 metres...

Eggins and Slade (1997) categorize amplification as one of four main categories of appraisal together with affect judgement and appreciation defining it in a more

64 general sense as “the way speakers magnify or minimize the intensity and degree of the reality they are negotiating” (125). They indeed deserve this placement within categories of evaluation since amplification is actually an evaluation of a reality from the part of the originator of an utterance as well – whether one evaluates that something happened really early as in early in the morning, that something was of a big intensity as in frantic search meaning very intense. Additionally, if we consider as an example a ratio of 49.2 % participants, as whole numbers are often preferred it can be assessed as a) almost 50 % of participants, b) approximately 50 % participants, c) less than 50 %

(less than a half) of participants, and d) over 49%. In all cases a ratio of 49.2 % is evaluated: in a sense it is a high result in a) but not changing the meaning that the ratio was under 50 %; usage of b) is not incorrect but can denote both a higher and smaller ratio than 50 % thus a slight shift of meaning occurs here; in c) the amount is marginalised and in d) is emphasised. This „play‟ with numbers is most striking in the articles presenting the good results of students from A-level exams (19 August 2010,

Guardian: A-level results 2010: A-level pass rate rises to 97.6%, Independent: 1 in 12

A-levels have new A* grade, Telegraph: Universities minister apologises to A-level students missing out on places).

Obviously, in this specific case some evaluation occurs, however, it requires further research to be able to make a conclusion to what extent the feature of evaluation is present in amplification.

4.2.3 Sources of attitudes

Sources of attitudes, i.e. who the source of the evaluation is and thus is responsible for the evaluation, is the last part of the appraisal. Basically Martin and

Rose (2007) distinguish between heteroglossic and monoglossic source. Heterogloss means that “the source of an attitude is other than the writer” (Martin and Rose 65

2007:49), while monogloss is a situation when “the source is simply the author” and is called also a “single voice” (Martin and Rose 2007:49). Heteregloss is further divided into the following categories: projecting sources, modality and concession. Table 21 provides an overview of heterogloss including further categorization which is discussed below.

Table 21 Sources of attitude

Projecting sources Projecting clauses Names for „speech acts‟ Projecting within clauses Scare quotes Modality Negotiating services Negotiating information Concession

4.2.3.1 Projecting sources

Projecting resources is about quoting and reporting what other people say or think. “Projection is the relation between” what a person says and what a person said

(Martin and Rose 2007:49). Projection includes cases of quoting someone‟s exact words, which are typical of usage of quotation marks, and reporting which means reporting “general meaning that was said” which occurs without quotation marks.

Besides saying it is also possible to present what one thinks or feels (Martin and Rose

2007:49-50).

1. "The fourth female calf died at less than a month old. No meat or products from this young animal entered the food chain." (Guardian, 4 August 2010) QUOTATION

2. The Prime Minister, whose effigy has been burning on the streets of Karachi in recent days, has insisted he will not back down from his remarks. (Independent, 3 August

2010) REPORT

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3. “... I couldn‟t make out what he was saying but I think they just told him to lie on the ground and he has been lying there ever since with all those guns trained on him."

(Telegraph, 10 July 2010) REPORT OF THINKING OR FEELING

Projection can be used repeatedly introducing still new and new sources of evaluation.

4. "When I am with Nelson Mandela - and I think everyone in the world feels the same way - my focus and attention is on him," she said. (Independent, 5 August 2010)

In this segment we are provided with examples of thinking in the first case, of feeling in the second one, and of saying in the third underlined segment. These are examples of what Martin and Rose (2007) call projecting clauses. Besides saying or thinking we can introduce additional source by naming ‘speech acts’ which are a type of projection between sentences.

5. The first police account, that he died from a heart attack, was confirmed by a pathologist, Freddy Patel, in the initial postmortem. (Guardian, 22 July 2010)

6. The Prime Minister's remarks in India last week, accusing Pakistan of exporting terror... (Independent, 3 August 2010)

7. Opinion polls show Americans are tired of nearly a decade of war in Afghanistan and

Iraq. (Telegraph, 19 August 2010)

The sentences above exemplify usage of speech acts as a source of utterances by other person than the author.

Another category among projection sources is projection within clauses “where they explicitly assign responsibility for opinions to sources” (Martin and Rose 2007:

51). This means that responsibility for an utterance attribute to other person than the author of the article which, however, does not mean that the source is always explicitly mentioned or named.

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8. The IPCC itself was late in mounting an inquiry, claiming there was nothing suspicious about the death... (Guardian, 22 July 2010)

9. A 75-ton cap placed on the well in July has been keeping the oil bottled up inside over the past three weeks, but is considered only a temporary measure. (Independent, 4

August 2010)

10. Initially it was believed Moat posed a serious risk only to his former girlfriend and police officers. (Telegraph, 10 July 2010)

Example no. 8 explicitly states who the source is while the remaining two sentences only attribute the responsibility for the utterances to another person.

Finally, in the category of the projecting source a term ‘scare quotes’ is employed. It denotes situations “where punctuation is used to signal that somebody else‟s words are being used... In spoken discourse speakers might use special intonation or voice quality to signal projection of this kind, and sometimes people use gesture to mimic quotation marks, acting out the special punctuation” (Martin and Rose 2007: 52).

11. A Metropolitan police spokesman said the force offered its "sincere regret" over the death of Tomlinson. (Guardian, 22 July 2010)

12. The "cross-examination" of Campbell, as a prosecution witness, was branded

"totally improper" by defence barrister Courtenay Griffiths QC. (Independent, 5 August

2010)

13. Mr Griffin described the decision as "an outrage" and "thoroughly anti-British".

(Telegraph, 22 July 2010)

Martin and Rose (2007) explain that “the effect... is to disown the evaluation embodied in the highlighted terms, attributing it to an alternative, unspecified, but usually recoverable source” (52). It should also be noted that at least in the cases of these sentences the phrases within quotation marks or scare quotes express strongly some

68 kind of evaluation: while cross-examination is a neutral expression, regret is emphasised by sincere, the cross-examination is not only improper but even totally improper which is again stronger. And the same applies to the last sentence: outrage is stronger than insult or offence which could be used instead and would be weaker, thus outrage should be considered as amplified attitude.

Table 22 Projection

Projecting clauses "When I am with Nelson Mandela - and I think everyone in the world feels the same way - my focus and attention is on him," she said. Names for ‘speech police account, remarks, opinion polls acts’ Projecting within ...an inquiry, claiming there was nothing..., ...but is clauses considered only a temporary measure, Initially it was believed ... Scare quotes "sincere regret", "cross-examination", "totally improper", "an outrage", "thoroughly anti-British"

In these sub-classes only those sources of attitude have been introduced which are explicitly mentioned thus obviously creating dialogistic environment. However, even a “monologue, written or spoken, may be regarded as dialogue in which the reader/ listener‟s questions or comments have not been explicitly included but which retains clear indications of the assumed replies of the reader” (Hoey 1994: 29). It should be noted that Martin and White (2005) hold the view that graduation introduced in the previous section presents us with dialogic utterances as they “enable speakers/ writers to present themselves as more strongly aligned or less strongly aligned with the value position being advanced by the text and thereby to locate themselves with respect to communities of shared value and belief associated with those positions” (94). Martin and White (2005) accept a view that “all verbal communication, whether written or spoken, is „dialogic‟” (92) and agree with Vološinov (1986: 94-95) who explains:

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The actual reality of language-speech is not the abstract system of linguistic

forms, not the isolated monologic utterance, and not the psychophysiological act

of its implementation, but the social event of verbal interaction implemented in

an utterance or utterances.

Thus, verbal interaction is the basic reality of language.

Dialogue, in the narrow sense of the word, is, of course, only one of the forms –

a very important form, to be sure – of verbal interaction. But dialogue can also

be understood in a broader sense, meaning not only direct, face-to-face,

vocalized verbal communication between persons, but also verbal

communication of any type whatsoever. A book, i.e., a verbal performance in

print, is also an element of verbal communication. It is something discussable in

actual, real-life dialogue, but aside from that, it is calculated for active

perception, involving attentative reading and inner responsiveness, and for

organized, printed reaction in the various forms devised by the particular sphere

of verbal communication in question… Moreover, a verbal performance of this

kind inevitably orients itself with respect to previous performances in the same

sphere, both those by the same author and those by other authors... Thus the

printed verbal performance engages, as it were, in ideological colloquy of large

scale: it responds to something, objects to something, affirms something,

anticipates possible responses and objections, seeks support and so on.”

Consequently, in written or verbal utterances we tend to either react or respond to some event/ topic/ circumstances or when stating an utterance we already expect or presuppose a certain response from the listener/ reader and adjust our response in a particular manner. Modality and concession are two groups which subsume such

70 features of discourse that give us a hint of such expectations, presuppositions or responses. Such cases are included in the categories of modality and concession.

4.2.3.2 Modality

Another means which enables introduction of other sources into a text is modality. Usage of modal verbs in a text enables or prevents to a lesser or greater extent to react or oppose to what was said or written. Martin and Rose (2007) distinguish two kinds of modality: one for negotiating services, the other for negotiating information.

The following scale depicts how demands for a service can be negotiated. The scale expresses „how obliged‟ you are to act (Martin and Rose 2007:53). Halliday (1994) calls this type of modality „modulation‟ and distinguishes it from the other scale which he labels „modalization‟.

do it positive you must do it you should do it you could do it don‟t do it negative

This scale expresses „how probable‟ a statement is:

it is positive it must be it should be it might be it isn‟t negative

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Both of these scales display certain polarity, i.e. “the choice between positive and negative” (Halliday 1994: 88), of modality – and thus each end of the scale represents either positive or negative polarity. And while polarity is about a choice between „yes‟ and „no‟, modality enables to move between them in “intermediate degrees” (Halliday 1994: 88) which denote e.g. probability or possibility in a text.

Martin and Rose (2007: 53) explain that “modality can be used as a resource for introducing of additional voices into a text, and this includes polarity”. Negative polarity, unlike the positive one, implies two voices: when using negative polarity, we expect someone to oppose us, i.e. we expect another voice. For example, a sentence You could do it which is close the negative end of the scale, expresses a certain level of tentativeness and expect someone else to oppose. On the other hand, You must do it does not provide much space for anyone to disagree or manifest disapproval. Similarly it works with negotiating information: claiming that something is true or must be true

(though, the second one leaving some space for doubt) is stronger than saying it might be true; the first two mentioned phrases are more assertive and allow little doubt, unlike the third example which presupposes objections. And thus “modality, like polarity, acknowledges alternative voices around a suggestion or claim. Unlike polarity, it doesn‟t take these voices on and deny them; rather it opens up a space for negotiation, in which different points of view circulate around an issue...” (Martin and Rose, 2007:

54). Halliday (1994) distinguishes five types of modality: usuality, probability, obligation, inclination and ability which are represented by the following examples from the sample:

1. The President must now balance the demands of maintaining a crucial alliance with

Britain... (Independent, 3 August 2010)

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In this sentence the author of the utterance does not expect anything else to happen and refuses any doubts about it. Thus the other voice is here excluded. However, the remaining examples represent the negative polarity of the modality which means these allow objections or rather enable negotiations concerning the individual circumstances described.

2. It said it could not bring a charge for criminal assault because too much time had elapsed; a charge must be brought within six months. (Guardian, 22 July 2010)

To say could not instead of e.g. did not is somewhat weaker and apologetic – it presupposes blaming which is toned down by the usage of the modal.

3. Pakistan will be pleased with the outcome after it became concerned that Britain was going to run a pro-India policy that might damage Pakistan's interests. (Guardian, 6

August 2010)

This sentence provides information in a very tentative and hesitating manner. The author expects negotiations.

4. British consumers should prepare for lingering higher inflation... (Telegraph, 17

August 2010)

In this sentence a recommendation occurs which is stronger than in the previous sentences, however, still enables or expects someone else to oppose.

Modality can also occur within projections discussed above which “can be interpreted as heteroglossic with respect to both projection and modalization...” (Martin and Rose 2007: 56).

5. Mr Laidler, 35, a fellow doorman who has known the gunman since he was three, claimed that Moat had managed to get a message to his friends... (Telegraph, 10 July

2010)

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6. Campbell denied being a "boastful person" and flirting with Taylor during the dinner. (Independent, 5 August 2010)

7. The former head of the Nelson Mandela Children's Fund has admitted receiving alleged "blood diamonds" from the British supermodel Naomi Campbell. (Guardian, 6

August 2010)

Alleged and claimed allow for doubt and thus enable negotiations, unlike denied which refuses any discussion concerning the utterance.

4.2.3.3 Concession

Concession is also termed as „counterexpectancy‟. In this part of heterogloss a speaker/ writer presupposes that his/her listeners/ readers will react in a certain way and on the basis of these expectations the speaker/ writer choose wording which is in contrast with what is expected – he/ she counters their expectations. To reach this aim concessive conjunctions and continuatives are used.

Concessive conjunctions are those ones which counter expectations with but being “the most common conjunction to signal concession” (Martin and Rose 2007: 57).

Other concessive conjunctions are: however, although; even if, even by; in fact, at least, indeed; nevertheless, needless to say, of course, admittedly, in any case, etc (Martin and

Rose 2007: 57).

Continuatives work similarly as conjunctions but occur “inside the clause rather than at the beginning ... include words like already, finally, still, only, just, even.

Continuatives that express time indicate that something happens sooner or later, or persist longer than one might expect... Other continuatives indicate that there is more or less to a situation that has been implied...” (Martin and Rose 2007: 58).

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1. But Bhutto Zardari announced that he would spend tomorrow working to help the victims of the country's devastating floods, whom his father has been accused of neglecting. (Guardian, 6 August 2010)

But signals that Bhutto Zardari was not expected to do this activity the other.

2. Even if Nick Clegg is not officially in charge – David Cameron has insisted he remains the boss while on holiday – the Liberal Democrat leader will be keen to demonstrate his prime ministerial qualities over the next fortnight, beginning today.

(Guardian, 16 August 2010)

Martin and Rose (2007) explain that usage of even if expresses that happens something more than is expected. And thus Nick Clegg though not being a Prime minister will still do the prime ministerial job (he was to substitute David Cameron while him being on a two-week holiday).

3. However, the budget constraints being imposed by the Government may see even larger increases. (Telegraph, 17 August 2010)

However again introduce a statement which is discrepancy with what is expected. Even signals that an event which occurs is more than expected.

4. But already the terrorists that Mr Cameron claims Pakistan should be doing more to tackle, .... (Independent, 3 August 2010)

Already expresses that an event/ a situation occurred sooner than expected.

Table 23 provides a summary of concession.

Table 23 Concession

Concessive conjunctions but, however, although Concession Continuatives already, still, only

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In this section the individual categories of appraisal were introduced and provided with some examples in order to clarify what is under the names of the categories and definitions meant. It was not always a simple task to determine which of the lexical items or phrases belong to this or that category as sometimes the borderlines between them are blurred or at least not crystal clear. This aspect together with some figures brought by the research is discussed in the next section.

4.3 Discussion

The appraisal theory is a relatively recently established method for analysis of discourse connected predominantly with two names – James R. Martin, who co- authored both books (one of them with P. R. R. White) this thesis draws on, and Peter

R. R. White who additionally established the appraisal website. Other works dealing with appraisal simply build on their research providing no more information or answers when something is unclear. Some of them have been already mentioned in the individual sections.

To start with, though repetition is by Martin and White (2005) accepted as a means of amplification, they provide solely examples when the words occur close to each other. This may be caused by the fact that their study is applied so far generally, i.e. not in specific genres or areas and thus specific features of journalistic discourse are not either taken into account. And while we cannot encounter a locution as they laughed and laughed and laughed in a newspaper article, we often come across a same utterance for two or more times in the course of reading, e.g. when was several times repeated that girls earned more A‟s from the exam and thus emphasising that they did better.

Similarly were treated „scare quotes‟ which were usually repeated twice in a text often containing strongly evaluative message (e.g. thoroughly anti-British, Telegraph 22 July,

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2010) – first time within scare quotes and second time in a whole sentence as a reported speech which is not considered as language of the newspapers but rather as language of the originator of the utterance whether it was placed within the quotation marks or only paraphrased. It is maintained that the journalist has no power over what is uttered by a person involved although it is dependent on him/ her whether it is included in an article.

Reported speech in general, whether within quotation marks or paraphrased, was excluded from the analysis due to the above stated reasons. It is necessary to be aware of this as reported speech forms a substantial part of the articles analysed which is actually in accordance what Bell (1991) says, “... journalists... report what other people tell them rather their own observations... news is what people say more than what people do” (52-53). The figures below show ratios of occurrences of appraisal to the sum of words consisting of all the text, i.e. reported speech including. The reason for this approach is obvious: articles are carefully built up step by step from all the sources available to create a certain impression. Further, it would be difficult to conduct the analysis without the context of the whole article as such.

Another problematic area is also concerned with „scare quotes‟ and is also mentioned in the section dealing with appreciation: the newspapers employed a different practice when speaking about Northern Rock banks, topic no. 6. While the

Independent used solely the proper names of the two nationalised banks, the Guardian used both their proper names and nicknames and the Telegraph almost exclusively their nicknames “good bank” and “bad bank” which could be regarded as a more evaluative approach from the part of the Telegraph. On the other hand, it could have also served as means of easier understanding of the topic. The usage of the evaluative nicknames was not counted as appreciation either.

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I would like to propose that amplification and concession could be also carriers of evaluative stances. The former mentioned has been already discussed in the relevant section providing an example of situation when a ratio of 49.2 % could be interpreted as almost 50 % which implies a high figure or less than 50 % which implies a small figure and this carries an evaluation whether 49.2 % is a high or a small result. As regards to concession, or counterexpectancy, i.e. sooner or later than expected, or better or worse than expected, it is always about what the journalist evaluates as expected or unexpected. And thus in an utterance: The stones were only handed to police yesterday... it implies not only that it was later than expected, but also that the journalist considers it later than desirable.

In the tables below are presented the numbers of occurrences of the individual categories of appraisal in the analysed articles. Concerning the figures in the tables, it should be made clear that one word could be included in two categories, e.g. the worst is both an example of negative appreciation and of amplification, or rage is included in affect and amplification.

Table 24 No. of occurrences of attitude in the Guardian

No. of words affect judgement appreciation amplification G1 984 2 6 13 16 G2 816 0 8 3 1 G3 1,218 0 9 2 1 G4 572 2 7 6 2 G5 965 4 8 10 6 G6 627 0 1 1 3 G7 490 3 0 0 2 G8 487 0 1 4 3 G9 1014 3 11 5 2 G10 947 7 9 5 7 G11 535 0 5 0 0 G12 2197 8 6 15 9

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No. of words affect judgement appreciation amplification G13 662 1 0 0 4 G14 597 3 1 7 19 G15 535 0 2 3 2 total 12,646 33 74 74 77

Table 25 No. of occurrences of attitude in the Independent

No. of words affect judgement appreciation amplification I1 1085 2 8 10 14 I2 972 0 5 0 1 I3 885 2 4 3 7 I4 762 0 4 7 1 I5 741 5 17 29 17 I6 595 0 1 3 8 I7 670 0 5 1 2 I8 436 0 1 2 6 I9 845 0 7 3 3 I10 535 0 3 3 1 I11 506 0 7 2 2 I12 526 0 2 0 0 I13 743 2 5 4 10 I14 1136 3 4 2 7 I15 93 0 1 0 3 total 10538 14 74 69 82

Table 26 No. of occurrences of attitude in the Telegraph

No. of words affect judgement appreciation amplification T1 1942 1 23 14 28 T2 402 0 3 0 0 T3 602 0 7 2 2 T4 452 0 4 2 0 T5 660 0 6 5 3 T6 332 0 0 1 3 T7 671 0 5 1 2 T8 408 1 2 4 7 T9 899 0 10 5 2 T10 541 0 1 2 3

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No. of words affect judgement appreciation amplification T11 551 0 5 0 3 T12 265 0 2 0 0 T13 547 1 3 10 14 T14 827 0 3 2 4 T15 312 0 0 2 7 total 9411 3 74 50 78

Table 27 presents a statistics based on the figures displayed in the tables above.

It shows average occurrences of the individual categories of attitude per 1000 words.

The procedure employed was as follows: first, the ratio of occurrences of the individual categories in every article per 1000 words was counted. Then the average occurrences of the individual categories in all of the articles per 1000 words were counted from the values reached by the previous procedure. For example, I calculated the number of the occurrences of affect per 1000 words from G1, then from G2, G3 etc. Subsequently the values of affect earned from G1-G15 were counted up and divided by 15 to receive the average occurrence of affect in the Guardian. The results are presented in Table 27 which provides the average amounts of the occurrences of the individual categories of appraisal in the individual newspapers.

Table 27 Occurrences of attitude in the individual newspapers per 1000 words (‰)

in ‰ affect judgement appreciation amplification Guardian 2.42 5.69 5.57 6.54 Independent 1.08 7.28 6.15 9.17 Telegraph 0.32 6.66 4.88 7.84

These numbers were further transferred into the following graph to provide a clear overview:

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Graph 1 Comparison of occurrences of attitude in the individual newspapers

[ ‰ ] G I T

10

9

8

7

6

5

4

3

2

1

0 affect judgement appreciation amplification

This graph displays the amount of the evaluative language as employed by the individual newspapers. It needs to be emphasised one more time that these results mirror the tendency of the individual newspapers as shown in the 15 articles from each of them which is not a sufficient amount to make any conclusions. However, as the same topics were covered by each of the newspapers, it could be summed up that in general and within this sample the newspapers tend to use the evaluative language with the Guardian showing the tendency to employ more expressions denoting affect with

2.42 words of affect per 1000 words, while the Telegraph tended to use the least of the expressions of affect, namely 0.32 words of affect per 1000 words. Affect in general was the least employed category of appraisal in the articles analysed reaching substantially lower numbers which could be understood as an effort of the newspapers to avoid evaluations of people‟s feelings. Amplification, on the other hand, was

81 employed the most frequently by all the newspapers. This displays their tendency to either emphasise or tone down and either soften or sharpen some event, features, numbers mentioned etc.

While in the category of affect the Guardian reached the highest values, the

Independent achieved the highest ratios of occurrences per 1000 words in the remaining categories. Within the 15 topics dealt with by the newspapers the Independent thus shows the most striking tendency of usage of the evaluative language.

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5. Conclusion

This thesis deals with journalistic discourse and presents the view even quality newspapers tend to be evaluative (that it is not solely the feature of tabloid newspapers).

Quality newspapers do not present their articles in a „fantastic‟ manner or do not make quick conclusions as tabloid press does, yet one needs to be careful about relying on what they produce. As Fowler (1991) puts it, “There are always different ways of saying the same thing, and they are not random, accidental alternatives. Differences in expression carry ideological distinctions (and thus differences in representation)” (4).

This means that though a same event is covered by the newspapers, the different outcomes are possible.

In the thesis journalistic discourse is studied from several angles having the same idea in mind: the evaluation from the part of the quality newspapers. First, the way an event is chosen to be reported is discussed. Galtung and Ruge (1965) and Harcup and

O‟Neill (2001) introduced sets of criteria which explain which news are interesting enough for the press to be chosen as news. Also Vasterman‟s (1995) view is mentioned that there is not actually news but rather constructs produced by the journalists giving thus whole influence on what is news to the journalists or rather the team of the persons that is involved. It is further pointed out that even if a piece of news is decided to be newsworthy, there is a long process between its occurrence and the final form printed in the newspapers. This is explained by Bell (1991) who describes the whole procedure which takes place during the news production. In this procedure it is decided whether the news is determined to go to the front page or not, its length, the amount of information, and font size. As each of the newspapers that were examined produced articles on the same topic with differences in length and sometimes even with different

83 amount of information it is obvious that even here some evaluation occurs. Fowler explains it saying that, “the institutions of news reporting and presentation are socially, economically and politically situated, all news is always reported from some angle” (10) summarising thus what Bell (1991) included under the term „principals‟ in his procedure of news production.

The core of the thesis is formed by the description of the appraisal framework supplied with the examples from the sample. First of all, two different versions of the framework are discussed, one being more complex, the other „simplistic‟. In this section it is argued that it is possible to use both versions of the appraisal framework and achieve basically the same results. The application of the appraisal framework as provided by Martin and Rose (2007) turned out to be more suitable for the research as it supplied enough information, however, did not distinguish between the different categories in such a detail as did the one by Martin and White (2005). From the point of the aim of the thesis, it was solely important to be able to identify the cases of the usage of evaluative language by the quality newspapers that were analysed.

On the basis of the research it is possible to conclude that all three analysed quality newspapers tend to use evaluative language in their discourse. This tendency is shown in the part dealing with the analysis of the newspapers where each of the categories of appraisal is supplied with examples from the sample and in the chapter 5 which provides total numbers of occurrences of evaluative attitudes as identified by the appraisal framework.

The research further revealed that although the framework is developed relatively well by both Martin and Rose (2007) and Martin and White (2005), it still requires further research to be able to work with the framework without any restrictions

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– on some occasions several difficulties occurred (these are discussed in the section 4.3) concerning the application of the framework. It must be noted that the framework is relative recent (worked out during 1990s) and described solely by the authors mentioned above with other works drawing on their works and thus not presenting new views on the framework. Further, it is suggested in the thesis that even amplification could be possibly categorised as a source of attitude drawing on the opinion of Eggins and Slade (1997) who consider amplification as important as the categories of attitude – affect, judgement and appreciation.

As regards the results acquired from the research showed that although using the evaluative expressions the analysed newspapers tend to avoid employing expressions of affect, i.e. evaluation of people‟s feelings. Among the analysed newspapers the

Guardian reached the highest ratio of usage of affect per 1000 words. The remaining categories of appraisal occurred more frequently in general in all of the studied newspapers with the category of amplification earning the highest ration of occurrences per 1000 words in all the examined newspapers. It was further found out that in the remaining three categories the Independent dominated: in this newspaper the highest ratios of occurrences were earned in the categories of judgement, appreciation and amplification.

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Martin, J. R., P. R. R. White (2005) The language of evaluation: Appraisal in English.

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journalism. 9 April 2011.

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Schlesinger, Philip (1987) Putting „reality‟ together: BBC news. London: Methuen.

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written text analysis. London: Routledge. 12-25.

Vasterman, Peter (1995) Media Hypes. 9 April 2011.

http://home.planet.nl/~vaste142/mchype/hype3.html.

Vološinov, V. N. (1986) Marxism and the Philosophy of Language. Cambridge:

Harvard University Press.

White , P. R. R. (2005) The appraisal website. 15 March 2011.

http://www.grammatics.com/appraisal/index.html.

“Protests in Egypt and unrest in Middle East – as it happened.” The Guardian. 25

January 2011. http://www.guardian.co.uk/.

“Unexpected rise in UK unemployment.” The Guardian. 16 February 2011.

http://www.guardian.co.uk/.

“German dioxin scare spreads to meat.” The Telegraph. 9 January 2011.

http://www.telegraph.co.uk/.

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“Businesses divided over UK minimum wage increase.” The Telegraph. 8 April 2011.

http://www.telegraph.co.uk/.

Analysed articles:

“Raoul Moat dead after single gunshot ends standoff with police.” The Guardian.

10 July 2010. http://www.guardian.co.uk/.

“Former MI5 chief delivers damning verdict on Iraq invasion.” The Guardian. 20 July

2010. http://www.guardian.co.uk/.

“Ian Tomlinson death: police officer will not face criminal charges.” The Guardian.

22 July 2010. http://www.guardian.co.uk/.

“Nick Griffin told: we don't want that kind of party at the palace.” The Guardian.

22 July 2010. http://www.guardian.co.uk/.

“Pakistan president will 'put David Cameron straight' over terror claims.” The

Guardian. 3 August 2010. http://www.guardian.co.uk/.

“Northern Rock savings fall but 'bad bank' is in the black.” The Guardian. 3 August

2010. http://www.guardian.co.uk/.

“Cloned meat: British consumers have eaten parts of least two bulls.” The Guardian.

4 August 2010. http://www.guardian.co.uk/.

“BP oil spill mostly cleaned up, says US.” The Guardian. 4 August 2010.

http://www.guardian.co.uk/.

“Naomi Campbell: I didn‟t know if „dirty diamonds‟ were Charles Taylor‟s gift.” The

Guardian. 5 August 2010. http://www.guardian.co.uk/.

“David Cameron and Pakistan‟s Asif Ali Zardari show united front on terrorism.” The

Guardian. 6 August 2010. http://www.guardian.co.uk/.

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“Naomi Campbell gave me uncut diamonds, says former Mandela charity chief.” The

Guardian. 6 August 2010. http://www.guardian.co.uk/.

“Nick Clegg‟s first day.” The Guardian. 16 August 2010. http://www.guardian.co.uk/.

“Inflation eases but stays above 3%.” The Guardian. 17 August 2010.

http://www.guardian.co.uk/.

“A-level results 2010: A-level pass rate rises to 97.6%.” The Guardian. 19 August

2010. http://www.guardian.co.uk/.

“Last US combat troops leave Iraq.” The Guardian. 19 August 2010.

http://www.guardian.co.uk/.

“Raoul Moat kills himself during police stand-off .” The Independent. 10 July 2010.

http://www.independent.co.uk/.

“Iraq invasion „increased terror activity against UK‟.” The Independent. 20 July 2010.

http://www.independent.co.uk/.

“Riot officer faces no charge over G20 death.” The Independent. 22 July 2010.

http://www.independent.co.uk/.

“Palace bans Nick Griffin from palace garden party.” The Independent. 22 July 2010.

http://www.independent.co.uk/.

“A humanitarian disaster at home, a diplomatic crisis abroad.” The Independent.

3 August 2010. http://www.independent.co.uk/.

“Northern Rock plans to resume credit cards and loans.” The Independent. 3 August

2010. http://www.independent.co.uk/.

“Second cloned cow offspring used in food chain.” The Independent. 4 August 2010.

http://www.independent.co.uk/.

“Most of BP oil spill has gone, says US.” The Independent. 4 August 2010.

http://www.independent.co.uk/.

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“Naomi Campbell accused over Charles Taylor trial evidence.” The Independent.

5 August 2010. http://www.independent.co.uk/.

“UK-Pakistan relationship „unbreakable‟.” The Independent. 6 August 2010.

http://www.independent.co.uk/.

“Charity man hands Naomi Campbell gift diamonds to police.” The Independent.

6 August 2010. http://www.independent.co.uk/.

“Coalition proving doubters wrong, says Clegg.” The Independent. 16 August 2010.

http://www.independent.co.uk/.

“Bank „surprised‟ at inflation strength.” The Independent. 17 August 2010.

http://www.independent.co.uk/.

“1 in 12 A-levels have new A* grade.” The Independent. 19 August 2010.

http://www.independent.co.uk/.

“Goodbye Iraq: Last US combat brigade heads home.” The Independent. 19 August

2010. http://www.independent.co.uk/.

“Raoul Moat dies after shooting himself during armed police stand-off.” The Telegraph.

10 July 2010. http://www.telegraph.co.uk/.

“Iraq war increased terrorist threat to the UK, former MI5 chief tells Chilcot Inquiry.”

The Telegraph. 20 July 2010. http://www.telegraph.co.uk/.

“G20 riots: policeman escapes charges over Ian Tomlinson's death.” The Telegraph.

22 July 2010. http://www.telegraph.co.uk/.

“Nick Griffin denied entry to Buckingham Palace garden party.” The Telegraph. 22 July

2010. http://www.telegraph.co.uk/.

“Pakistan president to challenge David Cameron‟s „uncalled for‟ terrorism remarks.”

The Telegraph. 3 August 2010. http://www.telegraph.co.uk/.

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“Northern Rock‟s „bad bank‟ makes a profit, „good bank‟ a loss.” The Telegraph.

3 August 2010. http://www.telegraph.co.uk/.

“Meat from second cloned cow offspring entered food chain.” The Telegraph. 4 August

2010. http://www.telegraph.co.uk/.

“BP oil spill: majority of oil in the Gulf of Mexico „eliminated‟.” The Telegraph.

4 August 2010. http://www.telegraph.co.uk/.

“Naomi Campbell: I handed „blood diamonds‟ to Mandela charity.” The Telegraph.

5 August 2010. http://www.telegraph.co.uk/.

“Britain and Pakistan have „unbreakable‟ relationship, insist Cameron and Zardari.” The

Telegraph. 6 August 2010. http://www.telegraph.co.uk/.

“Naomi Campbell diamonds handed in to South African police by charity head.” The

Telegraph. 6 August 2010. http://www.telegraph.co.uk/.

“Nick Clegg: Coalition has brought reform, not „insipid mush‟.” The Telegraph.

16 August 2010. http://www.telegraph.co.uk/.

“Bank of England Governor warns that Britons face higher inflation for longer.” The

Telegraph. 17 August 2010. http://www.telegraph.co.uk/.

“Universities minister apologises to A-level students missing out on places.” The

Telegraph. 19 August 2010. http://www.telegraph.co.uk/.

“„Last‟ brigade of US combat troops leaves Iraq.” The Telegraph. 19 August 2010.

http://www.telegraph.co.uk/.

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Summary

This diploma thesis deals with journalistic discourse of the chosen quality newspapers, namely with the Guardian, the Independent and the Telegraph. It considers evaluative language that occurs in the newspaper articles. The aim of the work is to point out that despite the fact that quality newspapers unlike tabloid one are seen as reliable, it is not always possible to rely on the information the reader is given by them.

The thesis can be basically divided into two parts. The first part contains an introduction to journalistic discourse, or rather it presents the procedure of changing an event into a piece of news reported by the newspapers. There are described criteria which are considered to determine whether an event becomes news or not. Further, it is explained here that it is not only about a journalist who comes and simply reports facts, but rather a whole team of people participates in the procedure and influences the content of the newspaper article from the factual point of view as well as ideological point of view. The fact that newspapers are inherently evaluative is emphasized here and this is mirrored in the type of information which is published, in its amount and also in the choice of language means to describe the event.

The main part is devoted to the analysis of the newspaper articles based on the approach described predominantly by P. R. R. White and J. R. Martin called appraisal or appraisal framework. This approach enables to identify evaluative stances in a text.

There are two types of the framework, one being more complex, the other „simplistic‟, with the latter being employed in the thesis. It is explained here that it is possibly to reach basically the same results with both frameworks.

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The research showed that even the quality newspapers tend to use evaluative language in their articles. The examples of occurrences of the individual categories of appraisal are provided in the relevant categories enabling thus easier comprehension of the approach and at the same time it illustrates how the individual analyzed newspapers use evaluative language in the articles. The numbers of occurrences of evaluative stances are counted and summarized in an individual chapter which provides a comparison of the usage of the individual categories of appraisal by the analyzed newspapers within the sample.

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Resumé

Táto diplomová práca sa venuje jazyku vybraných nebulvárnych novín, konkrétne ide o Guardian, Independent a Telegraph. Zaoberá sa hodnotiacim prejavom zo strany novín, ktoré sú obsiahnuté v novinových článkoch. Cieľom práce je poukázať na tú skutočnosť, že napriek tomu, že tieto noviny sú považované za kvalitné na rozdiel od bulvárnych, ani v ich prípade nie je možné sa spoliehať na to, že čitateľ dostane seriózne a nezaujaté informácie.

Prácu je možné rozdeliť na dve základné časti. Prvá časť obsahuje úvod k žurnalistickému jazyku, resp. predstavuje postup, ako je určitá udalosť spracovaná na novinový článok. Sú tu zmienené kritériá považované za determinanty toho či sa z udalosti stane novinka alebo nie. Ďalej je tu vysvetlené, že v tomto procese nejde len o tvorivú činnosť novinára, ale vystupuje tu celý súbor ľudí, ktorý sa podieľa na vytváraní obsahu článku, ako z pohľadu faktického aj ideologického, a teda novinový

článok nie je len popis toho, čo sa udialo. V tejto časti je zdôraznené, že noviny ako také sú nevyhnutne hodnotiace teleso, čo sa prejavuje jednak v tom, ktoré informácie sa do článku dostanú, v akom množstve, ale aj vo voľbe jazykových prostriedkov.

Hlavná časť sa venuje analýze novinových článkov na základe analytickej metódy popísanej predovšetkým P. R. R. Whiteom a J. R. Martinom nazývanej appraisal alebo appraisal framework. Ide o metódu, ktorá umožňuje identifikovať hodnotiace postoje v texte. V práci je vysvetlené, že existujú dva typy tejto metódy, jedna obsiahlejšia, druhá jednoduchšia, ktorá bola využitá pri analýze, ale s obomi je možné získať prakticky zhodné výsledky.

Aplikácia tejto metódy na novinové články priniesla poznatok, že aj nebulvárne noviny využívajú hodnotiace jazykové prostriedky. Príklady jednotlivých kategórií tejto

94 metódy sú uvedené v príslušných častiach spolu s komentármi, čo umožňuje ľahšie pochopenie tejto metódy a zároveň ilustruje, ako konkrétne analyzované noviny pracujú s hodnotiacimi jazykovými prostriedkami vo svojich článkoch. Výskyty jednotlivých prípadov sú spočítané a zhrnuté v samostatnej časti, čo poskytuje v rámci skúmanej vzorky porovnanie využívania hodnotiacich jazykových prostriedkov jednotlivými novinami.

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Appendix

Picture 1 The front page of the online version of the Guardian, 11 April 2011, www.guardian.co.uk

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Picture 2 The front page of the online version of the Independent, 11 April 2011, www.independent.co.uk

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Picture 3 The front page of the online version of the Telegraph, 11 April 2011, www.telegraph.co.uk

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