EVENT GUIDE September 8 — 10, Fort Wayne, IN
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2017 EVENT GUIDE September 8 — 10, Fort Wayne, IN www.alliance-games.com LETTER FROM THE PRESIDENT Thank you for supporting the largest Alliance Open House in the 41-year history of the company! 2017 has been a fantastic year for our industry, and as we head into the 3rd and 4th quarters, we are honored to have you with us. This past year we’ve taken lessons learned from you at our previous Open Houses and implemented them – from improvements to our website and sales solicitations to upgrading our warehouse management systems and technology. We hope that you, too, found the information from last year’s show useful and profitable. We’ve also launched new initiatives that you’ll be hearing more about during the show. Our new Roseville office and Asmodee North America Sales Specialists are up and running. We’ve been busy producing in store resources as well as video marketing materials through our Game Trade Media division. And we have a few more surprises for you this year! We hope to see each of you on the show floor, and thank you face-to-face for your trust, your valuable feedback, your critique, and your business. As always, we look forward to serving you into 2018 and beyond! Special Thanks From Dan Hirsch, President - The Entire Staff at Alliance 2 017 ALLIANCE OPEN HOUSE EVENT GUIDE 1 LETTER FROM EMILY EICKHOFF Welcome Retailers & Exhibitors, What a year it has been! It’s my pleasure to welcome you to the 2017 Alliance Open House. My team and I have worked hard the last six months to bring you the best show in Alliance’s history. We have more peer workshops, vendor focus groups, and special events scheduled than ever before. We’ve added 8,350 square feet to the Exhibit Hall to accommodate more than 95 exhibiting manufacturers! The show has grown - so our space has evolved! Many of our events have new locations, so please feel free to ask an Alliance employee or stop by the Registration desk if you have any questions. Retailers, it is my hope that you will make the best of the show by learning, networking, and gaming. Finally, I would like to thank our many exhibitors for supporting our show as sponsors. Without you our event wouldn’t be the same! Marketing Manager 2 2 017 ALLIANCE OPEN HOUSE EVENT GUIDE THANK YOU SPONSORS! 2017 PLATINUM SPONSORS SILVER SPONSORS BRONZE SPONSORS GOLD SPONSORS AND MANY THANKS TO ALL OUR OTHER EXHIBITORS! 2 017 ALLIANCE OPEN HOUSE EVENT GUIDE 3 TABLE 2017 OF CONTENTS MEET THE ALLIANCE MIDWEST ACCOUNT REPS ........................... 6 EVENT SCHEDULE ........................................... 8 SPECIAL EVENTS ........................................... 10 GRAND WAYNE CONVENTION CENTER MAP ...................... 14 FOCUS GROUP SCHEDULE ......................... 16 FOCUS GROUPS ............................................ 18 PEER WORKSHOP I ..................................... 20 PEER WORKSHOP II .................................... 22 PEER WORKSHOP III ................................... 24 ABOUT THE SPEAKERS ............................... 28 DEMO NIGHT EXHIBITORS ........................ 36 DEMO HALL MAP ......................................... 37 LOCAL EATS! .................................................. 38 GAME TRADE MEDIA .................................. 40 HIGH PERFORMANCE, HIGH CAPACITY WIFI EXHIBIT HALL LIST ....................................... 42 The Grand Wayne Convention Center offers free shared and filtered Wireless Internet access service throughout the entire EXHIBIT HALL MAP ...................................... 43 convention center for all attendees. 4 2 017 ALLIANCE OPEN HOUSE EVENT GUIDE MEET THE ALLIANCE 2017 MIDWEST ACCOUNT REPS BRIAN SIROIS COREY PEREZ DON KIMES JEFF MCMAHON JIM SWEENEY JOSH HORNBARGER KIT ANDERSON LUKE HARDY NATASHA WEILAND 6 2 017 ALLIANCE OPEN HOUSE EVENT GUIDE 2017 EVENT SCHEDULE TIME EVENT LOCATION 2:00pm-7:00pm Registration Outside Anthony Wayne Ballroom 3:00pm-4:30pm CMON’s Special Event - Modern Art Anthony Wayne Ballroom A 4:30pm-5:30pm Renegade Game Studios Anthony Wayne Ballroom B Special Event - Flip Ships 5:00pm-8:00pm WizKids Paint & Take Event (Drop In & Out) Harrison Corridor FRIDAY 8:00pm-12:00am Demo Night 1 - Sponsored by Convention A South Catalyst Game Labs and Lone Shark Games 8:00am-2:00pm Registration Outside Anthony Wayne Ballroom 9:00am-12:00pm Mayfair Games Demo 2 Demo Anthony Wayne Ballroom B (Pre-Reg Required) 9:00am-9:45am Peer Workshop I Jefferson A-C 10:00am-10:45am Peer Workshop II Jefferson A-C 11:00am-12:30pm Vendor Focus Group I Jefferson Rooms Wizards of the Coast Jefferson A Games Workshop Jefferson B Upper Deck Jefferson C 12:30pm-2:30pm Lunch - Vendor Presentations Convention A North Keynote Speaker: Renegade Game Studios SATURDAY 2:30pm-4:00pm Vendor Focus Group II Jefferson Rooms Calliope Games Jefferson A Mayfair Games Jefferson B ANA and Alliance Games Partnership Jefferson C 4:15pm-5:00pm Peer Workshop III Jefferson A-C 5:30pm-7:30pm Dinner - Vendor Presentations Convention A North 8:00pm-12:00am Demo Night 2 - Sponsored by Convention A South CMON & Renegade Game Studios 8:00am-9:00am Pastries & Coffee Outside Jefferson Rooms 9:00am-10:30am Vendor Focus Group III Jefferson Rooms Wizards of the Coast Jefferson A WizKids Jefferson B ANA Product Presentation Jefferson C 10:45am-12:15pm Vendor Focus Group IV Jefferson Rooms Renegade Game Studios Jefferson A SUNDAY CMON Jefferson B Q-Workshop Jefferson C 12:30pm-2:00pm Lunch - Vendor Presentations Convention A North 2:00pm-6:00pm Exhibit Hall Convention C 8 2 017 ALLIANCE OPEN HOUSE EVENT GUIDE 2017 SPECIAL EVENTS CMON’S SPECIAL EVENT – MODERN ART: Friday, Sept 8 | Anthony Wayne Ballroom A | 3-4:30PM Join the CMON staff to learn how to play Modern Art and receive a FREE copy of the game! In Modern Art, players take on the role of curators, buying and selling paintings for their museum. Beauty is in the eye of the beholder, but in the high-stakes world of fine art auctions, there’s nothing more beautiful than making a buck. RENEGADE GAME STUDIOS SPECIAL EVENT – FLIP SHIPS: Friday, Sept 8 | Anthony Wayne Ballroom B | 4:30-5:30PM Join the Renegade crew to learn how to play Flip Ships and receive a FREE copy of the game! Flip Ships is a cooperative dexterity game where players take on the roles of brave pilots defending their planet from an onslaught of firepower. Flip your ships to take out the encroaching enemies, and to take down the powerful mother ship before it’s too late. WIZKIDS PAINT + TAKE: Friday, Sept 8 | Harrison Corridor | 5:00-8:00PM Join us Friday evening as we host our second annual Paint + Take event sponsored by WizKids. This event will have will be your first opportunity to paint brand new, not yet released figures from WizKids unpainted miniatures line. This is a come and go event, so feel free to drop in anytime between 5:00 - 8:00 PM! MAYFAIR DEMO 2 DEMO: Saturday, Sept 9 | Anthony Wayne Ballroom B | 9AM-12PM (Pre-Registration Required) Mayfair Games is pleased to continue its support of Alliance Game Distributors and once again presents its popular D2D program at the Alliance Open House in Fort Wayne Indiana, September 9th. This session will introduce Bärenpark, Caverna: Cave v. Cave and Run Bunny Run to participants, while teaching them how to demo and sell each game, and present additional materials that will support product sales. 10 2 017 ALLIANCE OPEN HOUSE EVENT GUIDE ALLIANCE 2017 OPEN HOUSE 14 2 017 ALLIANCE OPEN HOUSE EVENT GUIDE GRAND WAYNE CONVENTION CENTER 2 017 ALLIANCE OPEN HOUSE EVENT GUIDE 15 FOCUS GROUP 2017 SCHEDULE Retailers, check your name badges! The color FOCUS GROUP I FOCUS GROUP III running across the bottom of your name tag Saturday, September 9th Sunday, September 10th determines which schedule you follow. 11:00am-12:30pm 9:00-10:30am ORANGE TAGS will rotate rooms in the following order: Jefferson A, B, C. BLUE TAGS FOCUS GROUP II FOCUS GROUP IV will rotate rooms in the following order: Sunday, September 10th Jefferson B, C, A. Saturday, September 9th 2:30-4:00pm 10:45am-12:15pm GREEN TAGS will rotate rooms in the following order: Jefferson C, A, B. Wizards of Focus Group I Games Workshop Upper Deck the Coast Jefferson B Jefferson C ORANGE TAG Saturday | 11:00am-12:30pm Jefferson A Asmodee ROTATION SCHEDULE Focus Group II Calliope Mayfair Games North America Jefferson A Jefferson B Saturday | 2:30pm-4:00pm Jefferson C Jefferson A > B > C Wizards of Asmodee Focus Group III WizKids the Coast North America Focus Group I: Saturday 11:00am-12:30pm Jefferson B Sunday | 9:00am-10:30am Jefferson A Jefferson C Focus Group II: Saturday 2:30-4:00pm Renegade Focus Group III: Sunday 9:00-10:30am Focus Group IV CMON Q-Workshop Game Studios Jefferson B Jefferson C Focus Group IV: 10:45am-12:15pm Sunday | 10:45am-12:15pm Jefferson A Wizards of Focus Group I Games Workshop Upper Deck the Coast Jefferson B Jefferson C BLUE TAG Saturday | 11:00am-12:30pm Jefferson A Asmodee ROTATION SCHEDULE Focus Group II Mayfair Games Calliope North America Jefferson B Jefferson A Saturday | 2:30pm-4:00pm Jefferson C Jefferson B > C > A Asmodee Wizards of Focus Group III WizKids North America the Coast Focus Group I: Saturday 11:00am-12:30pm Jefferson B Sunday | 9:00am-10:30am Jefferson C Jefferson A Focus Group II: Saturday 2:30-4:00pm Renegade Focus Group III: Sunday 9:00-10:30am Focus Group IV CMON Q-Workshop Game Studios Jefferson B Jefferson C Focus Group IV: 10:45am-12:15pm Sunday | 10:45am-12:15pm Jefferson A Wizards of Focus Group I Upper Deck Games Workshop the Coast Jefferson C Jefferson B GREEN TAG Saturday | 11:00am-12:30pm