Typographic Style TERMS • Ernst Keller (Pgs
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Typographic Design: Form and Communication
Typographic Design: Form and Communication Fifth Edition Saint Barbara. Polychromed walnut sculpture, fifteenth- century German or French. The Virginia Museum of Fine Arts. Typographic Design: Form and Communication Fifth Edition Rob Carter Ben Day Philip Meggs JOHN WILEY & SONS, INC. This book is printed on acid-free paper. Copyright © 2012 by John Wiley & Sons, Inc. All rights reserved. Published by John Wiley & Sons, Inc., Hoboken, New Jersey Published simultaneously in Canada No part of this publication may be reproduced, stored in a retrieval system, or transmitted in any form or by any means, electronic, mechanical, photocopying, recording, scanning, or otherwise, except as permitted under Section 107 or 108 of the 1976 United States Copyright Act, without either the prior written permission of the Publisher, or authorization through payment of the appropriate per-copy fee to the Copyright Clearance Center, 222 Rosewood Drive, Danvers, MA 01923, (978) 750- 8400, fax (978) 646-8600, or on the web at www.copyright.com. Requests to the Publisher for permission should be addressed to the Permissions Department, John Wiley & Sons, Inc., 111 River Street, Hoboken, NJ 07030, (201) 748-6011, fax (201) 748-6008, or on-line at www.wiley.com/go/permissions. Limit of Liability/Disclaimer of Warranty: While the publisher and author have used their best efforts in preparing this book, they make no representations or warranties with respect to the accuracy or completeness of the contents of this book and specifically disclaim any implied warranties of merchantability or fitness for a particular purpose. No warranty may be created or extended by sales representatives or written sales materials. -
INTERNATIONAL TYPEFACE CORPORATION, to an Insightful 866 SECOND AVENUE, 18 Editorial Mix
INTERNATIONAL CORPORATION TYPEFACE UPPER AND LOWER CASE , THE INTERNATIONAL JOURNAL OF T YPE AND GRAPHI C DESIGN , PUBLI SHED BY I NTE RN ATIONAL TYPEFAC E CORPORATION . VO LUME 2 0 , NUMBER 4 , SPRING 1994 . $5 .00 U .S . $9 .90 AUD Adobe, Bitstream &AutologicTogether On One CD-ROM. C5tta 15000L Juniper, Wm Utopia, A d a, :Viabe Fort Collection. Birc , Btarkaok, On, Pcetita Nadel-ma, Poplar. Telma, Willow are tradmarks of Adobe System 1 *animated oh. • be oglitered nt certain Mrisdictions. Agfa, Boris and Cali Graphic ate registered te a Ten fonts non is a trademark of AGFA Elaision Miles in Womb* is a ma alkali of Alpha lanida is a registered trademark of Bigelow and Holmes. Charm. Ea ha Fowl Is. sent With the purchase of the Autologic APS- Stempel Schnei Ilk and Weiss are registimi trademarks afF mdi riot 11 atea hmthille TypeScriber CD from FontHaus, you can - Berthold Easkertille Rook, Berthold Bodoni. Berthold Coy, Bertha', d i i Book, Chottiana. Colas Larger. Fermata, Berthold Garauannt, Berthold Imago a nd Noire! end tradematts of Bern select 10 FREE FONTS from the over 130 outs Berthold Bodoni Old Face. AG Book Rounded, Imaleaa rd, forma* a. Comas. AG Old Face, Poppl Autologic typefaces available. Below is Post liedimiti, AG Sitoploal, Berthold Sr tapt sad Berthold IS albami Book art tr just a sampling of this range. Itt, .11, Armed is a trademark of Haas. ITC American T}pewmer ITi A, 31n. Garde at. Bantam, ITC Reogutat. Bmigmat Buick Cad Malt, HY Bis.5155a5, ITC Caslot '2114, (11 imam. -
Books About Music in Renaissance Print Culture: Authors, Printers, and Readers
BOOKS ABOUT MUSIC IN RENAISSANCE PRINT CULTURE: AUTHORS, PRINTERS, AND READERS Samuel J. Brannon A dissertation submitted to the faculty of the University of North Carolina at Chapel Hill in partial fulfillment of the requirements for the degree of Doctor of Philosophy in the Department of Music in the College of Arts and Sciences. Chapel Hill 2016 Approved by: Anne MacNeil Mark Evan Bonds Tim Carter John L. Nádas Philip Vandermeer © 2016 Samuel J. Brannon ALL RIGHTS RESERVED ii ABSTRACT Samuel J. Brannon: Books about Music in Renaissance Print Culture: Authors, Printers, and Readers (Under the direction of Anne MacNeil) This study examines the ways that printing technology affected the relationship between Renaissance authors of books about music and their readers. I argue that the proliferation of books by past and then-present authors and emerging expectations of textual and logical coherence led to the coalescence and formalization of music theory as a field of inquiry. By comparing multiple copies of single books about music, I show how readers employed a wide range of strategies to understand the often confusing subject of music. Similarly, I show how their authors and printers responded in turn, making their books more readable and user-friendly while attempting to profit from the enterprise. In exploring the complex negotiations among authors of books about music, their printers, and their readers, I seek to demonstrate how printing technology enabled authors and readers to engage with one another in unprecedented and meaningful ways. I aim to bring studies of Renaissance music into greater dialogue with the history of the book. -
2 Classification of Type
The Classification of Type “It must be admitted that the classification of printing types is a controversial subject and one upon which little amicable agreement may be expected.” ALEXANDER LAWSON THE CLASSIFICATION OF TYPE The Classification of Type CLASSIFICATION: Historical Movements Renaissance Roman Letter Renaissance Italic Letter The Mannerist Letter The Baroque Letter AaBbCc AaBbCc BEMBO: MONOTOYPE BEMBO ITALIC: MONOTOYPE AaBbCcPOETICA: ROBERT SLIMBACH AaBbCcADOBE CASLON: CAROL TWOMBLY Geometric Modernism The Neoclassical Letter The Romantic Letter The Realist Letter AaBbCc AaBbCc AaBbCc AaBbCc BODONI: GIAMBATTISTA BODONI BASKERVILLE: JOHN BASKERVILLE DIDOT: ADRIAN FRUTIGER AKZIDENZ GROTESK: BERTHOLD Geometric Modernism Lyrical Modernism Postmodern Postmodern Geometric AaBbCc AaBbCc AaBbCc FUTURA: PAUL RENNER AaBbCcPALATINO: HERMANN ZAPF ESPRIT: JOVICA VELJOVIC OFFICINA: ZUZANA LICKO THE PARSONS INSTITUTE 68 Fifth Avenue 212 229 6825 FOR INFORMATION MAPPING New York, NY 10011 piim.newschool.edu THE CLASSIFICATION OF TYPE The Classification of Type SCRIPT FAT FACE MANUAIRE FRAKTUR SCRIPTS FORME QUE/ N TEXTURA ANTI 19TH CENTURY SOMME GOTH LINEALE CLARENDO IC HUMANIST DISPLAY 25 Systems for Classifying Typography: FRACTURE SCHWABACHER GOTHIC DISPLAY BLACKLETTER BATARD ANTIQUE 18TH CENTURY / ANTIQ BLACKLETTER INCISES UA LINEAL ORNAMENTALS GROTESK MECANES SCRIPT EGYPTIAN SLAB ITALIC EGYPTIENNE ROMAN ROMANS 17TH CENTURY CONDENS VENETIAN OLD STYLE PRECLASSICAL CLASSICAL ROMAN VERNACULAR ELZEVIR ED DIDONE ITALIENNE A Study in Naming Frequency -
A Brief History of Typefaces the Invention of Printing Movable Type Was Invented by Johannes Gutenberg in Fifteenth-Century Germany
A brief history of typefaces The invention of printing Movable type was invented by Johannes Gutenberg in fifteenth-century Germany. His typography took cues from the dark, dense handwriting of the period, called “blackletter.” The traditional storage of fonts in two cases, one for majuscules and one for minuscules, yielded the terms “uppercase” and “lowercase” still used today. Working in Venice in the late fifteenth century, Nicolas Jenson created letters that combined gothic calligraphic traditions with the new Italian taste for humanist handwriting, which were based on classical models. )ADMIT)HAVEHADALITTLEWORKDONE 2PCFSU4MJNCBDITUZMFE!DOBE+FOTPO BGUFS/JDPMBT+FOTPOTSPNBOUZQFT ANDTHEITALICSOF,UDOVICODEGLI!RRIGHI DSFBUFEJOmGUFFOUIDFOUVSZ*UBMZ )DONTLOOKADAYOVERFIVEHUNDRED DO) )ADMIT)HAVEHADALITTLEWORKDONE 2PCFSU4MJNCBDITUZMFE!DOBE+FOTPO BGUFS/JDPMBT+FOTPOTSPNBOUZQFT ANDTHEITALICSOF,UDOVICODEGLI!RRIGHI DSFBUFEJOmGUFFOUIDFOUVSZ*UBMZ )DONTLOOKADAYOVERFIVEHUNDRED DO) The Venetian publisher Aldus Manutius distributed inexpensive, small-format books in the late fifteenth and early sixteenth centuries to a broad, international public. His books used italic types, a cursive form that economized printing by allowing more words to fit on a page. This page combines italic text with roman capitals. Integrated uppercase and lowercase typefaces. The quick brown fox ran over lazy d the lazy dog 2 or 3 times. ITC Garamond, 1976 The quick brown fox ran over the lazy d lazy dog 2 or 3 (2 or 3) times. Adobe Garamond, 1986 The quick brown fox ran over the lazy d lazy dog 2 or 3 (2 or 3) times. Garamond Premier Regular, 2005 Garamond typefaces, based on the Renaissance designs of Claude Garamond, sixteenth century Enlightenment and abstraction The painter and designer Geofroy Tory believed that the proportions of the alphabet should reflect the ideal human form. -
MUSIC in the RENAISSANCE Western Music in Context: a Norton History Walter Frisch Series Editor
MUSIC IN THE RENAISSANCE Western Music in Context: A Norton History Walter Frisch series editor Music in the Medieval West, by Margot Fassler Music in the Renaissance, by Richard Freedman Music in the Baroque, by Wendy Heller Music in the Eighteenth Century, by John Rice Music in the Nineteenth Century, by Walter Frisch Music in the Twentieth and Twenty-First Centuries, by Joseph Auner MUSIC IN THE RENAISSANCE Richard Freedman Haverford College n W. W. NORTON AND COMPANY Ƌ ƋĐƋ W. W. Norton & Company has been independent since its founding in 1923, when William Warder Norton and Mary D. Herter Norton first published lectures delivered at the People’s Institute, the adult education division of New York City’s Cooper Union. The firm soon expanded its program beyond the Institute, publishing books by celebrated academics from America and abroad. By midcentury, the two major pillars of Norton’s publishing program—trade books and college texts— were firmly established. In the 1950s, the Norton family transferred control of the company to its employees, and today—with a staff of four hundred and a comparable number of trade, college, and professional titles published each year—W. W. Norton & Company stands as the largest and oldest publishing house owned wholly by its employees. Copyright © 2013 by W. W. Norton & Company, Inc. All rights reserved Printed in the United States of America Editor: Maribeth Payne Associate Editor: Justin Hoffman Assistant Editor: Ariella Foss Developmental Editor: Harry Haskell Manuscript Editor: Bonnie Blackburn Project Editor: Jack Borrebach Electronic Media Editor: Steve Hoge Marketing Manager, Music: Amy Parkin Production Manager: Ashley Horna Photo Editor: Stephanie Romeo Permissions Manager: Megan Jackson Text Design: Jillian Burr Composition: CM Preparé Manufacturing: Quad/Graphics-Fairfield, PA A catalogue record is available from the Library of Congress ISBN 978-0-393-92916-4 W. -
Thinking with Type Go Wrap Your Tiny, Atrophying Arms Around Some Willing Typeface
tyPe is to PaPer as butter is to bread classic typefaces Sabon This is not a book about fonts. It is a book about Selecting type with 14 Pt how to use them. Typefaces are essential resources wit and wisdom requires knowledge for the graphic designer, just as glass, stone, steel, of how and why and other materials are employed by the architect. letterforms evolved. sabon 9/12 7/9 Baskerville This is not a book about fonts. It is a book about how Selecting type with wit 14 Pt to use them. Typefaces are essential resources for the and wisdom requires knowledge of how graphic designer, just as glass, stone, steel, and other and why letterforms materials are employed by the architect. evolved. baskerville 9/12 7/9 Bodoni This is not a book about fonts. It is a book about how Selecting type with 14 Pt to use them. Typefaces are essential resources for the wit and wisdom requires knowledge of graphic designer, just as glass, stone, steel, and other how and why materials are employed by the architect. letterforms evolved. bodoni book 9.5/12 7.5/9 Clarendon This is not a book about fonts. It is a book about Selecting type with wit and wisdom 14 Pt how to use them. Typefaces are essential resources requires knowledge for the graphic designer, just as glass, stone, steel, of how and why and other materials are employed by the architect. letterforms evolved. clarendon light 8/12 6/9 Gill Sans This is not a book about fonts. -
300 Additional Linotype Public Domain Fonts
300 Additional Linotype Public Domain Fonts Compiled by Ulrich Stiehl, Heidelberg, May 2012 As of 1st January 2012, 300 additional Linotype fonts contained in the Linotype catalog of January 1986 "Lino Type Collection – Mergenthaler Type Library" entered the public domain. These additional fonts (font families) are emphasized in bold below. All the other fonts listed fell into the public domain earlier: The 1986 catalog contained 1700 fonts, the 1984 catalog 1400 fonts, and the 1982 catalog 1000 fonts. For these older fonts please read the main document http://www.sanskritweb.net/forgers/publicdomain.pdf and the subsequent document http://www.sanskritweb.net/forgers/publicdomain2.pdf. Some of the typefaces, e.g. the Linotype font family "Bryn Mawr", including eight font styles, seem to have vanished altogether. In the year 2012, most of the old ITC font families, marked below by "(ITC)", are now in public domain. Aachen Bank Gothic Bookman Ad Lib Barcelona (ITC) Bookman (ITC) Adroit Barry Boutique Adsans Basilia Haas Bramley Akzidenz-Grotesk Baskerville Breughel Aldus Baskerville No. 2 Brighton Allegro Fry's Baskerville Britannic Alpine New Baskerville (ITC) Broadway Alternate Gothic No. 1 Bauhaus (ITC) Bruce Old Style Amelia Becket Brush American Typewriter (ITC) Bell Centennial Bryn Mawr American Greeting Script Bell Gothic Bubble Americana Belwe Bulmer Antikva Margaret Bembo Busorama Antique No. 3 Benguiat (ITC) Caledonia (Cornelia) Antique Olive Benguiat Gothic (ITC) New Caledonia Antique Open Berkeley Oldstyle (ITC) Calligraphia Antique Solid Bernhard Candida Aquarius 5 Bernhard Modern Carnase Text (WTC) Ariston Beton Cartier Arnold Boecklin Biltmore Cascade Script Arrow Binny Old Style Caslon Antique A & S Gallatin Bison Caslon Old Face 2 Aster Blippo Caslon 3 New Aster Bloc Caslon 540 Athenaeum Block Caslon Open Face Auriga Block Gothic Caslon No. -
A Database of Typeface Classification Systems Anthony Kllc Di Pietro
Rochester Institute of Technology RIT Scholar Works Theses Thesis/Dissertation Collections 5-1-1999 A Database of typeface classification systems Anthony Kllc Di Pietro Follow this and additional works at: http://scholarworks.rit.edu/theses Recommended Citation Di Pietro, Anthony Kllc, "A Database of typeface classification systems" (1999). Thesis. Rochester Institute of Technology. Accessed from This Thesis is brought to you for free and open access by the Thesis/Dissertation Collections at RIT Scholar Works. It has been accepted for inclusion in Theses by an authorized administrator of RIT Scholar Works. For more information, please contact [email protected]. School of Printing Management and Sciences Rochester Institute of Technology Rochester, New York Certificate ofApproval Master's Thesis This is to certify that the Masters Thesis of Anthony C. Kllc Di Pietro With a major in Graphic Arts Publishing has been approved by the Thesis Committee as satisfactory for the thesis requirement for the Master of Science degree at the convocation / J dJte Thesis Committee: Thesis Advisor GrJduJte ProgrJm CoordinJtor Director Copyright 1999 Anthony C. Kile Di Pietro A Database of Typeface Classification Systems by Anthony C. Kile Di Pietro May 1999 A thesis project submitted in partial fulfillment of the requirements for the degree of Masters of Science in the School of Printing Management and Sciences in the College of Imaging Arts and Sciences of the Rochester Institute of Technology Thesis Advisor-Professor Archie Provan I, Anthony C. Kile Di Pietro, wish to be contacted for requests for reproduction of this thesis, either whole or in part. My permanent e-mail address is: [email protected] Acknowledgements The author would like to acknowledge the following people for their assistance throughout the research and development of this thesis. -
U N Ive R S It Y O F T H E D Is T R Ic T O F C O Lu M B Ia // F All 2 0 15
TYPOGRAPHY 1: VOCABULARY TERMS ALIGNMENT Refers to lining up the top, bottom, sides, or middle of text or graphic elements on a page. Horizontal text alignment is referred to as… • Flush-left, Left-justified or Ragged right • Flush-right, Right-justified or Ragged left • Centered • Fully justified ALL CAPS Text set completely in UPPERCASE or all capital letters. Also refered to as: Uppercase ALPHABET A group of symbols that represent the elementary sounds of a spoken language. AMPERSAND (&) A stylized character of the Latin “et” used to represent the word and. APOSTROPHE (’) A punctuation mark in languages that use the Latin alphabet. In English, it serves three purposes: • The marking of the omission of one or more letters (as in the contraction of do not to don’t). • The marking of possessive case (as in the eagle’s feathers, or in one month’s time). • The marking by some as plural of written items that are not words established in English orthography (as in P’s and Q’s). Apostrophe’s (”) should not be confused with prime symbols (") BLACKLETTER (CLASSIFICATION) Based on early written forms, a style of typeface that features elaborate thick to thin strokes and serifs. The Gutenberg Bible, the first book ever printed with movable type, was set in a Blackletter Typeface to mimic the manuscript writing of the time. Also Known As: Old English BODY TEXT Body of written content on a page or document. Also referred to as Body Copy or Text. BOLD A typeface with thicker strokes than regular. Bold type is used for emphasis to make certain words and phrases stand out from the surrounding text. -
The Field Guide to Typography
THE FIELD GUIDE TO TYPOGRAPHY TYPEFACES IN THE URBAN LANDSCAPE THE FIELD GUIDE TO TYPOGRAPHY TYPEFACES IN THE URBAN LANDSCAPE PETER DAWSON PRESTEL MUNICH · LONDON · NEW YORK To my parents, John and Evelyn Dawson Published in North America by Prestel, a member of Verlagsgruppe Random House GmbH Prestel Publishing 900 Broadway, Suite 603 New York, NY 10003 Tel.: +1 212 995 2720 Fax: +1 212 995 2733 E-mail: [email protected] www.prestel.com © 2013 by Quid Publishing Book design and layout: Peter Dawson, Louise Evans www.gradedesign.com All rights reserved. No part of this book may be reproduced or transmitted in any form or by any means, electronic or mechanical, including photocopy, recording, or any other information storage and retrieval system, or otherwise without written permission from the publisher. Library of Congress Cataloging-in-Publication Data Dawson, Peter, 1969– The field guide to typography : typefaces in the urban landscape / Peter Dawson. pages cm Includes bibliographical references and index. ISBN 978-3-7913-4839-1 1. Lettering. 2. Type and type-founding. I. Title. NK3600.D19 2013 686.2’21—dc23 2013011573 Printed in China by Hung Hing CONTENTS_ Foreword: Stephen Coles 8 DESIGNER PROFILE: Rudy Vanderlans, Zuzana Licko 56 Introduction 10 Cochin 62 How to Use This Book 14 Courier 64 The Anatomy of Type 16 Didot 66 Glossary 17 Foundry Wilson 68 Classification Types 20 Friz Quadrata 70 Galliard 72 Garamond 74 THE FIELD GUIDE_ Goudy 76 Granjon 78 Guardian Egyptian 82 SERIF 22 ITC Lubalin Graph 84 Minion 86 Albertus 24 Mrs -
Rejuvenated by the Digital Revolution, Sans Serif Typefaces Have Become the 21St Century Standard — with Helvetica Leading the Way
The face of uniformity Rejuvenated by the digital revolution, sans serif typefaces have become the 21st century standard — with Helvetica leading the way. by Nick Shinn Helvetica is back, bigtime. ¼ On the street, it’s in campaigns for companies as different as IBM and The Gap. At the online font retailers, it tops the sales charts. In the metaculture, Getty Images uses it to express control of the visual world. ¼ It’s quite shocking to look at the font sales charts, and realize that the serif genre has dropped off the map. But you know this already, be- cause whenever you try a serif font in a layout it doesn’t look right — too oldfashioned. ¼ But perhaps that’s the wrong term, be- cause the sans faces ruling the roost today are anything but contemporary, mostly dating from the mid-20th century, many from a lot earlier. ¼ Helvetica (which means “Swiss” in Latin) was designed in 1957 by Max Meidinger for The Haas Type Foundry in Basle — but it is to all intents and purposes a revival of Akzidenz Grotesk, the German face of 1898 which popularized the name grotesque for this style of typeface. Akzidenz in turn is de- scended from certain London faces of the early 19th century. So in a sense it’s hardly surprising that “Helvetica” has become the Ur-typeface of the modern era, since the modern industrial state began in Britain and was keenly felt — especially in the 1830s, which saw the passage of the Great Reform Bill and the introduc- tion of new lifestyles with mass transit by rail and bus.