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2018 Sample Report #2
network of international business schools WORLDWIDE CASE COMPETITION Sample Case Analysis #2 Qualification Round submission from the 2018 NIBS Worldwide Case Competition, Guatemala Case: CJ E&M: KCON Goes Global © 2018, Network of International Business Schools This document is provided for educational and training purposes, and is for the exclusive use of teams seeking to prepare for the NIBS Worldwide Case Competition. It may not be used or reproduced for any other purpose without the explicit consent of the Network of International Business Schools. CJ E&M: KCON GOES GLOBAL Submission prepared for the Qualifying Round of the 2018 Network of International Business Schools Worldwide Case Competition Universidad del Istmo by XXXXXX University (Name of Student 1) (Name of Student 2) (Name of Student 3) (Name of Student 4) Word count: 1,282 Executive Summary CJ E&M is a globally recognized company that organizes the KCON Korean pop music festival. K-pop is an increasingly popular music category, but the number of highly successful artists is limited; this has created cost pressures as well as operational constraints on growth. In addition, the need for innovation has led to higher costs to organize the event, while lack of sponsorship has hurt revenues. The result is that KCON has struggled to make a profit. CJ E&M needs a strategy that will achieve the following: • Create path towards consistent growth. • Create a platform to discover talents. • Expand the concept to new markets. To achieve these objectives, we recommend that the company make better use of auditioning, target new locations in rotation, and acquire a cosmetics company. -
Birth and Evolution of Korean Reality Show Formats
Georgia State University ScholarWorks @ Georgia State University Film, Media & Theatre Dissertations School of Film, Media & Theatre Spring 5-6-2019 Dynamics of a Periphery TV Industry: Birth and Evolution of Korean Reality Show Formats Soo keung Jung [email protected] Follow this and additional works at: https://scholarworks.gsu.edu/fmt_dissertations Recommended Citation Jung, Soo keung, "Dynamics of a Periphery TV Industry: Birth and Evolution of Korean Reality Show Formats." Dissertation, Georgia State University, 2019. https://scholarworks.gsu.edu/fmt_dissertations/7 This Dissertation is brought to you for free and open access by the School of Film, Media & Theatre at ScholarWorks @ Georgia State University. It has been accepted for inclusion in Film, Media & Theatre Dissertations by an authorized administrator of ScholarWorks @ Georgia State University. For more information, please contact [email protected]. DYNAMICS OF A PERIPHERY TV INDUSTRY: BIRTH AND EVOLUTION OF KOREAN REALITY SHOW FORMATS by SOOKEUNG JUNG Under the Direction of Ethan Tussey and Sharon Shahaf, PhD ABSTRACT Television format, a tradable program package, has allowed Korean television the new opportunity to be recognized globally. The booming transnational production of Korean reality formats have transformed the production culture, aesthetics and structure of the local television. This study, using a historical and practical approach to the evolution of the Korean reality formats, examines the dynamic relations between producer, industry and text in the -
Biking Challenges in the Nyack River Master Plan Has Three Major Goals
GREATER The Greater Nyack Bicycle and Pedestrian NYACK Master Plan will address key walking and BIKE biking challenges in the Nyack river PED villages and the school district. MASTER PLAN Strengthens schools Supports healthy and communities lifestyles WHY? Helps improve access Provides an affordable Encouraging to schools, businesses, alternative to driving walking and and other destinations biking... Can reduce traffic congestion and improve air quality Walk or The Greater Nyack Bicycle & Pedestrian bike? Master Plan has three major goals: We want to hear Improve pedestrian and bicyclist safety for all from you! 1 regardless of age, ability, and experience. Improve connections among key destinations for Show us where 2 employment, education, culture, recreation, and it’s unsafe or shopping. uncomfortable to walk and bike using our Provide program recommendations that educate users, target undesirable behaviors, interactive map tool at 3 accommodate individuals with special needs, and NyackBikeWalkSurvey.com improve perceptions of bicycling and walking. or email us at Info@ BikeWalkGreaterNyack.com BikeWalkGreaterNyack.com GREATER NYACK NETWORK & FACILITIES BIKEPED MASTER PLAN DRAFT RECOMMENDATIONS Which intersections have recommended safety improvements? Recommendation Details Potential Champion 1 North Midland Improve safety for pedestrians and bicyclists by realigning the Village of Upper Nyack Avenue & Old intersection and add facilities such as an RRFB and crosswalks. Mountain Road 2 South Implement zigzag pavement markings Village of South Nyack Broadway & and other traffic calming strategies to Esposito Trail slow northbound vehicles approaching trail crossing. 3 South Franklin Add curb extensions to narrow crossing distance and provide Village of Nyack Street & Depew bus bulbs to improve transit accessibility. -
Download Exceeds 5 Million People - Established Game Duck, a Subsidiary for Game Play Storage and Sharing Service
1 Research on Promoting SMEs’ Participation in Global Value Chains – ICT/Electronic Industry Table of Contents Executive Summary ..................................................................................................................................1 1. Overview.................................................................................................................................................3 1.1. Background and Purpose .................................................................................................. 3 1.2. Scope of Study .................................................................................................................. 4 2. Concept of GVC and SMEs’ Participation in GVC .......................................................................5 2.1. Concept of GVC and SMEs’ Participation ....................................................................... 5 2.1.1. Concept and Significance of GVC ........................................................................ 5 2.1.2. Review of Precedent Studies on GVC ................................................................ 15 2.1.3. Patterns and Types of GVC Structure ................................................................. 17 2.1.4. Significance of SMEs’ Participation in GVC ..................................................... 22 2.2. Changes and Development of GVC Structure ................................................................ 25 2.2.1. Outlook of GVC Structure Changes .................................................................. -
The Korean Wave As a Localizing Process: Nation As a Global Actor in Cultural Production
THE KOREAN WAVE AS A LOCALIZING PROCESS: NATION AS A GLOBAL ACTOR IN CULTURAL PRODUCTION A Dissertation Submitted to the Temple University Graduate Board In Partial Fulfillment of the Requirements for the Degree DOCTOR OF PHILOSOPHY by Ju Oak Kim May 2016 Examining Committee Members: Fabienne Darling-Wolf, Advisory Chair, Department of Journalism Nancy Morris, Professor, Department of Media Studies and Production Patrick Murphy, Associate Professor, Department of Media Studies and Production Dal Yong Jin, Associate Professor, School of Communication, Simon Fraser University © Copyright 2016 by Ju Oak Kim All Rights Reserved ii ABSTRACT This dissertation research examines the Korean Wave phenomenon as a social practice of globalization, in which state actors have promoted the transnational expansion of Korean popular culture through creating trans-local hybridization in popular content and intra-regional connections in the production system. This research focused on how three agencies – the government, public broadcasting, and the culture industry – have negotiated their relationships in the process of globalization, and how the power dynamics of these three production sectors have been influenced by Korean society’s politics, economy, geography, and culture. The importance of the national media system was identified in the (re)production of the Korean Wave phenomenon by examining how public broadcasting-centered media ecology has control over the development of the popular music culture within Korean society. The Korean Broadcasting System (KBS)’s weekly show, Music Bank, was the subject of analysis regarding changes in the culture of media production in the phase of globalization. In-depth interviews with media professionals and consumers who became involved in the show production were conducted in order to grasp the patterns that Korean television has generated in the global expansion of local cultural practices. -
Six Events at the LA Convention Center That Should Be on Your Radar
Summer 2019 Event Preview: Six Events at the LA Convention Center That Should be on Your Radar LOS ANGELES (May 21, 2019) – Summer 2019 brings six can’t-miss events to the Los Angeles Convention Center (LACC). Owned by the City of Los Angeles and managed by AEG Facilities, the LACC is delighted to welcome back RuPaul’s DragCon LA, BET Experience, Anime Expo (AX), Beautycon LA and KCON LA, as well as newcomer, AlienCon. “We are excited to partner with these six fantastic organizers and welcome their guests to our facility,” said Ellen Schwartz, General Manager, LACC. “These events represent a wide variety of interests and are sure to make for an energizing three months in DTLA.” In addition to these large-scale entertainment experiences, the LACC has a packed calendar of events including trade shows, meetings and assemblies. These events bring thousands of convention-goers to the LACC and significantly contribute to the Los Angeles economy. MAY 24 – 26: RuPaul’s DragCon LA RuPaul’s DragCon kick-starts the summer season at the LACC with its three-day celebration of pop culture, art and all things drag. Six years after RuPaul’s Drag Race premiered, World of Wonder created a convention to unite fans of the television show and drag culture. In 2015, the LACC held the very first RuPaul’s DragCon. For the past four years, RuPaul’s DragCon has provided a safe, fun space for fans of all ages and backgrounds to engage with RuPaul’s Drag Race Queens, celebrities and icons. The convention is all-ages and family friendly, including a popular Kids Zone with story hour, arts and crafts, kid-specific performances, and more. -
Hip-Hop and Cultural Interactions: South Korean and Western Interpretations
HIP-HOP AND CULTURAL INTERACTIONS: SOUTH KOREAN AND WESTERN INTERPRETATIONS. by Danni Aileen Lopez-Rogina, B.A. A thesis submitted to the Graduate Council of Texas State University in partial fulfillment of the requirements for the degree of Master of Arts with a Major in Sociology May 2017 Committee Members: Nathan Pino, Chair Rachel Romero Rafael Travis COPYRIGHT by Danni Aileen Lopez-Rogina 2017 FAIR USE AND AUTHOR’S PERMISSION STATEMENT Fair Use This work is protected by the Copyright Laws of the United States (Public Law 94-553, section 107). Consistent with fair use as defined in the Copyright Laws, brief quotations from this material are allowed with proper acknowledgement. Use of this material for financial gain without the author’s express written permission is not allowed. Duplication Permission As the copyright holder of this work I, Danni Aileen Lopez-Rogina, refuse permission to copy in excess of the “Fair Use” exemption without my written permission. DEDICATION To Frankie and Holly for making me feel close to normal. ACKNOWLEDGEMENTS I want to acknowledge my mom, dad, and sister first and foremost. Without their love and support over the years, I would not have made it this far. They are forever my cheerleaders, no matter how sassy I may be. Professor Nathan Pino was my chosen mentor who took me under his wing when I chose him like a stray cat. His humor and dedication to supporting me helped me keep my head up even when I felt like I was drowning. Professor Rachel Romero was the one to inspire me to not only study sociology, but also to explore popular culture as a key component of society. -
BENNY GOLSON NEA Jazz Master (1996)
1 Funding for the Smithsonian Jazz Oral History Program NEA Jazz Master interview was provided by the National Endowment for the Arts. BENNY GOLSON NEA Jazz Master (1996) Interviewee: Benny Golson (January 25, 1929 - ) Interviewer: Anthony Brown with recording engineer Ken Kimery Date: January 8-9, 2009 Repository: Archives Center, National Museum of American History, Smithsonian Institution Description: Transcript, 119 pp. Brown: Today is January 8th, 2009. My name is Anthony Brown, and with Ken Kimery we are conducting the Smithsonian National Endowment for the Arts Oral History Program interview with Mr. Benny Golson, arranger, composer, elder statesman, tenor saxophonist. I should say probably the sterling example of integrity. How else can I preface my remarks about one of my heroes in this music, Benny Golson, in his house in Los Angeles? Good afternoon, Mr. Benny Golson. How are you today? Golson: Good afternoon. Brown: We’d like to start – this is the oral history interview that we will attempt to capture your life and music. As an oral history, we’re going to begin from the very beginning. So if you could start by telling us your first – your full name (given at birth), your birthplace, and birthdate. Golson: My full name is Benny Golson, Jr. Born in Philadelphia, Pennsylvania. The year is 1929. Brown: Did you want to give the exact date? Golson: January 25th. For additional information contact the Archives Center at 202.633.3270 or [email protected] 2 Brown: That date has been – I’ve seen several different references. Even the Grove Dictionary of Jazz had a disclaimer saying, we originally published it as January 26th. -
Entertainment&Media
ENTERTAINMENT&MEDIA CJ E&M CJ CGV CJ HELLOVISION 1 CJ E&M is Asia’s No.1 integrated contents company, offering a variety of contents and platform services, including media, movies, live entertainment, and games. CJ E&M leverages synergies by converging a myriad of contents to lead the global Hallyu with new contents developed for one source for multi-use. 25 Korea’s first Multiplex Theater CGV boasts the largest number of cinemas in Korea and the greatest brand power. CGV has continued to develop a unique cinema experience so that the audience can watch a movie within the optimal environment. Cultureplex offers a new paradigm in movie theaters and is just one of the many innovations that CJ has brought to the movie industry. 41 CJ HelloVision is a leader in the smart platform market, delivering valuable contents and information to customers. CJ HelloVision provides you with advanced services fit for the new media environment. Its products include smart cable TV ‘hello tv Smart,’ digital cable TV ‘hello tv,’ fast speed internet ‘hello net,’ internet home telephone ‘hello fone,’ Korea’s No.1 budget phone service ‘hello mobile’ and the N screen service ‘tving.’ CJ E&M CJ CGV CJ HELLOVISION 2 3 BUSINESS OVERVIEW FINANCIAL HIGHLIGHTS CJ E&M Weight of each business Sales by year (Unit: billion won) CJ E&M Center, 66, Sangamsan-ro, Mapo-gu, Seoul as % of sales www.cjenm.com (As of 2013) 2013 1,716.1 2012 1,394.6 29% Asia’s No.1 Total Contents Company CJ E&M, 2011 1,279.2 45% creating a culture and a trend 12% Media Sales Profit by Year (Unit: billion won) Game 14% CJ E&M is the No.1 total contents company creating culture and trends. -
Analysis of the Global-Local-Global Strategy in K-Pop Music Videos
Analysis of the global-local-global strategy in K-pop music videos Yasmine El Ouahi Hajji Tutor: Núria Vergés Bosch Bachelor’s Degree in International Business Faculty of Economics and Business University of Barcelona ABSTRACT K-pop music videos are a global sensation that are breaking YouTube streaming records since the virality of the hit single ‘Gangnam Style’ by PSY in 2012. After that, South Korean pop music artists and bands such as BTS or BLACKPINK kept dominating international charts and winning the admiration of millions of fans through their music videos. According to academic researchers, this was made possible because of a unique internationalization strategy called global-local-global which consists of the hybridity of cultural product by combining global production factors to a South Korean product with the goal of reaching an international audience by using a foreign distributor channel (YouTube). To understand the characteristics and evolution of this method, K-pop music videos with most YouTube views of each year from 2012 up to 2020 where analyzed. The aspects discussed and their respective evolution throughout the years were the nationality of the K-pop music videos producers, the identification of Korean and foreign elements in the visuals, the use of English in the lyrics, music style, the artists looks and also the use of YouTube digital tools. From the analysis of the music videos, the factors that did help with the popularity of K-pop where the progressive increase of English in the lyrics compared to Korean, the quality camerawork and great scenography together with the use of choreographies and YouTube hashtags and subtitles. -
WRESTLING with OR EMBRACING DIGITIZATION in the MUSIC INDUSTRY the Contrasting Business Strategies of J-Pop and K-Pop
Parc & Kawashima / Wrestling with or Embracing Digitization 23 WRESTLING WITH OR EMBRACING DIGITIZATION IN THE MUSIC INDUSTRY The Contrasting Business Strategies of J-pop and K-pop Jimmyn Parc Seoul National University and Sciences Po Paris [email protected] Nobuko Kawashima Doshisha University [email protected] Abstract Digitization has significantly changed the process for producing and consuming music: from analogue to digital, albums to songs, possess to access, audio to visual, and end products to promotional products. In this globalized digital era, actively embracing digitization would likely help enhance the competitiveness of the music industry. The rise of K-pop and the decline of J-pop clearly demonstrate the different results from whether to embrace or wrestle with digitization. The Korean music industry recognized changes brought on by digitization earlier and was more active in responding with effective strategies. By contrast, the Japanese music industry did not immediately respond to these changes but stuck to its rent-seeking behavior in order to take advantage of its larger market size and ‘sophisticated’ copyright regime. The implications from this paper is that business activities are the core element for creating and enhancing competitiveness of the music industries. Keywords J-pop, K-pop, Hallyu, music industry, digitization, cultural industry Kritika Kultura 30 (2018): 23–048 © Ateneo de Manila University <http://journals.ateneo.edu/ojs/kk/> Parc & Kawashima / Wrestling with or Embracing Digitization 24 About the Authors Jimmyn Parc is a visiting lecturer at Paris School of International Affairs (PSIA), Sciences Po Paris, France and a research associate at the EU Centre, Graduate School of International Studies (GSIS), Seoul National University. -
KCON USA - to Take Place in New York on July 6-7 and Los Angeles on August 15-18
World’s Largest Korean Pop Music and Culture Convention - KCON USA - To Take Place in New York on July 6-7 and Los Angeles on August 15-18 March 12, 2019 KCON New York Expands and Moves to The World’s Most Famous Arena, Madison Square Garden, and Javits Center KCON Los Angeles Grows to Four Days for the First Time Ever LOS ANGELES, March 12, 2019 (GLOBE NEWSWIRE) -- Today, KCON USA has announced the dates and locations of this year’s KCON New York and KCON Los Angeles events. KCON New York will take place for the first time in Manhattan with two concerts at the legendary venue Madison Square Garden and a Korean pop culture convention during the day at the Javits Center on July 6th and 7th. KCON Los Angeles will take place August 15th through the 18th and will return to the Los Angeles Convention Center and STAPLES Center. KCON is the world’s largest Korean pop music and culture convention featuring Korean music, Korean food, Korean beauty products and, new this year, Korean lifestyle. KCON will continue to provide an unprecedented amount of access to the artists and influencers that fans cannot experience elsewhere, making KCON a truly one-of-a-kind experience. As KCON NY grows into a larger venue, KCON is getting bigger too. For the first time ever, KCON LA will run for four days (as opposed to three days in the past). This means extended programming and shows to be announced in the coming months. Last year’s KCON broke records with over 94,000 fans in attendance at KCON LA.