JS JOURNAL IS PUBLISHED FOR EVERYONE AT SAINSBURY'S SUPERMARKETS, SAVACENTRE AND HOMEBASE J 8 ^\\WVi CcJ* t ^ V NEWSROUND

From the editor Contents

So inspired was I by 's series win over South Africa last month that I've spent most of the past few Company news including stories on: On his retirement, David Sainsbury ^ 3 The expansion of Special Selection A weeks going round delighting cricket talks about the past, present and lovers with displays of my googlies. 3 The Foods of the World trial future of the Sainsbury Group (page 18). But if the bowler's art leaves you cold, why not try to 4 Winners of the SSA's angling competition find delight in the display of fine paintings being sold by 5 A visit to an organic farm Hitchin store manager Mark Ellery on his Internet gallery, BritArt (page 26). And if you're a real art lover, you can even enjoy this year's selection in the Pictures for Schools scheme (page 14), destined for 1,200 12 Top-to-toe health and beauty - a look at the latest lines special needs schools. in personal care Then again, if you've ever been collared at a gallery preview by a bow tie with a Buck's Fizz, and listened to 14 Picture perfect! - children with special needs enjoy the EVERY SECOND COUNTS APPEAL a phenomenological appreciation of texture, you might Pictures for Schools scheme JS teams up with The National fancy something a little more down-to-earth. The 22 More space age than ice age - the first dedicated Meningitis Trust for the Every feature on Elstree depot's high-tech operation (page frozen-foods depot to be run by JS Second Counts Appeal (page 9). 22) should fit the bill, or there's the eye-opening article 26 The state-of-the-art gallery - Mitchin store manager Mark on how most of us still need to overcome our pre­ Ellery brings art closer to the people judices when dealing with people with a disability (page 16). But don't let your feet get too firmly on the ground as you'll need your muse for the Journal's 1998 photo competition (page 8). You may even need it to enter the 9 Sainsbury's national fund-raising appeal for 1998 - competition asking for wacky ideas on what to do with the drive to raise cash for the National Meningitis Trust Take good care of yourself with all the latest health and beauty Hula Hoops Mealtime Potato Rings (page 33). Although I 16 Kick the 'dis' out of disability - how prejudice is often products (page 12). doubt it. the greatest obstacle facing people with a disability When you've had your fill of competitions, which 18 Will it still be Sainsbury's without a Sainsbury at the this month include the chance to win thousands of AIR helm? - MILES and a ceramic model of the first Sainsbury's David Sainsbury talks to the Journal on his retirement (page 6), turn your thoughts to the fun business of raising cash for charity (page 9). Sainsbury's is 24 Deli on disc - a look at the new multimedia training teaming up with the National Meningitis Trust for a package for deli colleagues month of fund-raising in October. If you need any motivating to get behind the charity, please read the moving account by Gill Gibbs from Longwater of her personal experience of Meningitis. It really is a heart­ 7 News at ten - ten bite-sized news stories rending story. And while you're in sombre mood, you might like to 8 Group-wide - news snippets from around the take a look at the report on how an era in the Sainsbury Group

company's history has come to a close with David 10 Writelines - your letters This year's selection in the Pictures for Schools scheme is on page 14. Sainsbury retiring and ending the long line of family 21 Opening - Hammersmith: the first Sainsbury's Local store chairmen (page 18). Although there's no reason to be too down as, according to David Sainsbury, the Group 28 Product news - some of the latest products to hit the is set to go on to 'greater and greater success as a shelves major, international pic'. 30 Out and about - stories from all over the country 34 SSA - get away from it all with the SSA Travel Club See you next month, providing I can get over the Sri Lankan result -o. 35 People - long servers, retirements and obituaries 36 Archives -the history of JS's 100-year link with supplier Lloyd Maunder

MANAGING EDITOR : Chris Boffey EDITOR : Dominic Long 6 Win enough AIR MILES awards to take you to Budapest Elstree distribution centre's high-tech operation comes in-house (page 22). ASSISTANT EDITOR : Jon Carpenter and back EDITORIAL ASSISTANT : Steve Lord 6 A dozen ceramic models of the first Sainsbury's are on offer OLIVES AND SALADS in a lucky draw COVER SHOT : Courtesy of Sains PRINTING : Keldia Printing Co. 32 The £25 crossword and £10 wordsearch 33 A trip to the Futuroscope theme park near Poitiers in France JS JOURNAL, J SAINSBURY PLC, DRURY HOUSE, STAMFORD STREET, SE1 9LL is up for grabs courtesy of Microban 5 TEL: 0171-695 8181 For general Sainsbury's enquiries Tel: 0171 695 6000 33 Come up with a wacky use for Hula Hoops Mealtime Potato Deli training takes a step into the E-mail JS.Journal @ JS.btx400.co.uk Rings and you could be up for a day at Thunder Bugs future with a multimedia training PRODUCED BY GROUP INTERNAL COMMUNICATIONS outdoor adventure centre package (page 24).

2 JS JOURNAL NEWSROUND Savacentre in Adams

Savacentre has joined forces with Adams Childrenswear to offer a range of clothes for clothing tie-up children aged 0-10 years old. All 13 Savacentre stores will product range which will allocate 1,500 feet to the appeal to our customers." Adams range. Savacentre's The Adams childrenswear non-foods trading director collection has been available David Empson says: "The in Calcot Savacentre since childrenswear clothing 10 August and will be market is highly competitive available in the other 12 and as Savacentre develops its Savacentre stores by the end proposition for young child­ of October. ren, we are excited to be working with Adams on this Savacentre's tie up with project. Adams has a strong Adams makes kids' clothes brand image and an excellent shopping child's play. On top of the world A new Foods of the World section, being trialled at five JS stores and one Savacentre since July, seems to be capturing the customer's imagination.

Hadleigh Road's Foods of the World aisle.

Special foods for the select This month Sainsbury's range of Special Selection foods is being relaunched and palate expanded from grocery to include produce, meat, fish, dairy and ready meals.

The packaging and branding Singapore recipe - and Bush has been completely updated Tucker Wattle Seeds, which is as the original design is now an indigenous ingredient over four years old. used by the Aborigines - The range is expanding recorded as 40,000 years old, Since the trial began, sales ager Eric Shawdon is because market research but still the newest and in the Foods of the World delighted with the upward reveals shoppers feel the trendiest ingredient in display departments have sales trend: He tells the Special Selection range Sydney. increased by an average of Journal: "Because the trial confirms their view that JS is the best place to shop for Buyer for grocery special selection around 5% per store. It has already proved so and kosher food Mike Natas, and quality and choice. appears shoppers prefer successful, it's now been innovations manager Brigette The expanded range has Hardy, show off some of the new the in-store merchandising agreed that the concept benefited from the search SAINSBURY'S Special Selection lines due in-store of products by geographic will be installed in all new, and re-apply programme SPECIAL region such as 'Oriental' extended and refurbished which sends JS buyers all SELECTION and 'Indian' rather than stores from now on. A roll­ over the world to find new, the less colourful generic out programme to extend unusual and exciting product type, such as the concept to existing products to bring back and sell at JS. Some of the new 'cooking sauces'. stores will commence lines on offer include Senior project man­ shortly." P.K Reuben Solomons Laska Discoveries Curry Paste - an authentic

SEPTEMBER 1998 3 NEWSROUND

I B 'fHI M^'S Sainsbury's Bank

Sale cash for premature babies launches

The central home and leisure buying department has donated £1,700 to the special care baby fixed-rate unit at St Thomas' Hospital after two charity sales of product From the left at St Thomas's samples to colleagues at Black- Hospital - Ethel Acqua, Laura Govender (with baby Gavin Brown), friars. The money will go towards Lucy Parker (whose twins are asleep mortgage a new type of ventilator which in the incubators) and home and causes premature babies less leisure buyer Heidi Stickland. long-term damage or side effects than the traditional ventilators. The no-deposit, fixed-rate mortgage package is the latest addition Buyer Heidi Stickland says: "We gather lots of samples of new lines and first production samples, and we wanted a local charity to benefit to Sainsbury's Bank's home-purchase products. from these products. We're almost halfway towards our target of £4,000 for the special ventilator." The package offers house eting director David Noble For a quotation and buyers a fixed rate of 7.65% says: "This is a fresh, fixed- details on the 100% fixed-rate for three or five years and rate deal without penalties or mortgage and Sainsbury's And that's includes £300 cash back lock-ins. It takes the sting out Bank's other home-purchase towards legal and valuation of rate changes and redun­ product - the flexible magic fees. It also offers free dancy worries. OPTIONS mortgage™ for

Through JS's arts sponsorship accident, sickness and "The package isn't just for those wishing to vary their programme, Rough Magic Story­ unemployment cover, as well first-time buyers and is avail­ mortgage payments - call tellers gave children from three as flexible building and con­ able to everyone looking for a Freefone 0500 700 600, 8am - Exeter schools some out-of-the- tents insurance if required. competitive, no-deposit, fixed- 10pm daily. ordinary history lessons recently. Sainsbury's Bank's mark­ rate deal." ^•T^ \ I • Pupils took part in puppet-making workshops which turned into a display, for teachers and parents, on Greek and Aztec mythology (inset). Poppy appreciation

One head teacher commented: "It was an unforgettable experience Potters Bar store has received a Royal British for all those fortunate children who participated in the adventure -thank Legion certificate of appreciation for allowing you Sainsbury's." After the performances, some of the children's work was displayed in the coffee shop at Pinhoe Road (above). volunteers to collect outside the store during the annual poppy appeal Gods of the rods

Over 160 keen anglers gathered in late July at East Retford, Nottinghamshire for the fourth SSA national angling competition. They were competing for prizes in five categories - individual, veterans, women's, associates and juniors (held for the first time for children of SSA members). Prizes were presented by former England professional Ivan Marks. (Above) It's nice to be appreciated - Next year's event will take place in the south of England at a venue yet to Potters Bar deputy manager, Brian be announced. Wilson, receives The Royal British Legion's certificate from Savacentre's Maureen Dalton. (Right) Hooked on fishing: Kevin Brampton of Redditch waits for a bite. (Left) London Colney's store director (Bottom) The winners! Back row, Robin Spencer helps Maureen l-r: Mike Preston (veterans'), •Pi* * m present Sonja Woods (right) with her Ivan Marks, Gill Coggins (Tamworth •jk- p. \ • • certificate of appreciation. - women's), Daniel Shaw-Giles (Paignton -juniors'). Front l-r: The top three individual kl winners - Alan Wilson (Haywards According to local poppy- Says Maureen: "Collea­ Sonja Woods, store nurse at Heath - third), Robert Wagner appeal organizer Maureen gues at Potters Bar always London Colney Savacentre. {Hornchurch - first) and Dalton, who also works as a keep an eye on the poppy Sonja, who has been a house- Michael McDonald {Sydenham Savacentre - second). checkout operator at London appeal volunteers - many of to-house collector for the Colney Savacentre, Potters whom are elderly - to make poppy appeal for 12 years, Bar does everything possible sure they're alright." was given her certificate of to look after the Legion's Another person to be appreciation by Maureen. collectors. recognized by the charity is

4 JS JOURNAL NEWSROUND

Off-job training on the farm The More Choice Because its Your Choice campaign has highlighted the high demand for organics - a demand which has led to JS becoming the biggest supermarket seller for organic products with over 300 lines. Free tests for cleaner cars

Transport minister Dr John Reid has launched the Government's 'Greener Vehicle' campaign at Nine Elms store in London, one of 17 JS stores where motorists can have their exhaust emissions checked free on specific days in September. Sainsbury's was chosen as the Dr John Reid launches the Greener Vehicle campaign at Nine Elms by venue for the tests based on its having his ministerial car tested. commitment to environmentally- friendly fuels - including City Petrol [launched in July) and City Diesel (launched in 1995). Dr Reid commented: "Vehicle emissions pollute our environment and hit the motorist's pocket. They make air quality worse, cause smog and contribute to global warming." Sainsbury's research shows that people are concerned about the impact of motoring on the environment. Petrol general manager Julian Risley says: "I am delighted Sainsbury's is assisting the Government in this important initiative." That's one of the reasons why farming by Dr Kiley-Worth- Speaking of the day at RTS training tutors Kare ington (centre foreground of Little Ash, Kare Stoodley says: Stoodley and Jean England picture) and introduced to "It was an education for both Birthday bash for JSD from the central and western llamas, which are kept for trainees and us into a simple J Sainsbury Developments Ltd (JSD), region decided to take their way of life, and how organic their excellent wool quality. a subsidiary company which 16-18 year old NVQ2 trainees production works in practice. The trainees were also shown develops sites for big name retailers on a visit to Little Ash beef cattle which roam free "It was also interesting to and the Sainsbury Group, invited 350 Ecological Farm in Devon. around the main barn. The see Little Ash's livestock as it guests to its fifth birthday party at The farm relies on organic barn itself is made totally goes to Sainsbury's longest- the Cafe' de Paris in Leicester Square methods of rearing animals from recyclable materials, as serving supplier, Lloyd recently. The aim of the party was to thank JSD's property contacts for and growing crops. is the farm's cottage with its Maunder, and ends up as helping make the last five years so successful. During the visit trainees mud-cob walls and willow- meat products which are Mimic and comedian, Alastair McGowan (above) entertained the were given a talk on organic thatch roof. actually sold in-store." Riff party's guests with a routine that included impersonations of a whole string of sports celebs, from John Motson to Trevor Brooking. Queens Road goes walkies

Queens Road JS is aiming to raise Homebase helps £1,500 to help purchase a hearing dog - a dog which has been specially trained to be of help to deaf people. Aside from getting a soaking, wish makers colleagues (right) who took part in the recent sponsored walk managed to boost the store's hearing-dog fund The Jain Samaj Europe Asian festival in Leicester was the focus for Homebase colleagues in the to £500. Store manager Roy Clark says: "All of us enjoyed ourselves and Leicester area on 12 July. knowing that the money was going to a worthy cause made the day more The challenge set by Charlie interesting." Mehtah, deputy store man­ ager of Nuneaton Homebase, was to provide 10-15 people Durham makes dreams from the West Midlands and come true Home Counties region to

support those collecting for For over a year Durham used its the Make A Wish Foundation Penny Back contributions to support - a charity which provides the Dream Foundation, a charity which money to help the wishes of pays for terminally-ill children to go terminally-ill children. on holiday to memorable resorts Homebase colleagues at the procession - front row I to r: Charlie Metha, such as Disney World. The foundation The festival comprised a Rebecca Maunder, Michelle Workman and Sue Pinsent. Raj Mandalia is pictured procession, with floats and in the blue shirt and Norman Burrell is next to the Sunflower. awarded Durham with a Dream Maker dancing through Leicester, provided an opportunity for Captain Wishbone. Norman certificate as a thank you for making and was attended by more Homebase colleagues to Burrell Nuneaton store so many kids' dreams come true. than 5,000 people. It was a stage their first event in manager walked the whole special day for the Jain support of the mascot for the way with the procession and Mark Worts, Durham's fresh foods deputy manager receives the Dream Maker certificate from Maureen Lewis, a trustee of the Dream Foundation. religion and the procession Make a Wish Foundation, raised £441 in two hours.

SEPTEMBER 1998 5 NEWSROUND Perfect backdrop for the Royal

The highlight of this year's (Right) Admiring the meat display at the Royal are farmer agriculture minister summer exhibition season (JS Jack Cunningham along with (I to r) senior attended 16 shows around manager meat product technology Mike Wildman, chief technologist Bob Hilborn, and the country between May and primary agriculture buying director Ian Merton. July) was the Sainsbury's stand at the Royal Show at (Below) The JS stand was manned by the NAC in Stoneleigh, which colleagues from Blackfriars, and Leamington, Kenilworth, Warwick, Trinity Street and Canley included a gigantic backdrop stores, together with a regional speaker and depicting aspects of the food advisers. Living Landscape initiative. Visitors also had a chance to see a real copse and a field growing potatoes, lettuces, fennel and raddiccio. They were also kept entertained by cookery demonstrations and sampling throughout each To celebrate the millen­ day. nium, Hazle Ceramics is producing a special, numbered, limited edition of 2,000 wall plaques depicting Sainsbury's first shop, opened in 1869 by AIR MILES John James and Mary Ann Sainsbury at 173 Drury Lane in London. The knocks 50% off plaque is based on a %4# photograph of the shop which dates back to 1919. European air fares Although the original store closed in 1958, AIR MILES and JS are making including Athens, Madrid, AIR MILES awards to ten Hazle's hand-painted, low- it easier to escape the winter Prague, Rome, and Budapest. Sainsbury Group colleagues - relief model (approxim­ blues by offering savings of Flights must be taken enough for a pair of free ately nine inches high) over 50% to selected between 1 January and 31 tickets to any of the destin­ captures the impressive European destinations. March '99. An in-store leaflet ations featured in the fascia and minute detail of For just 25 Reward containing full details is now promotion. ENTRY FORM: the first Sainsbury's. The vouchers (1,000 AIR MILES available. COLLECTABLE model is one of the Hazle awards) you can fly to dozens To celebrate the scheme, To win, simply answer the NAME: 2000 Millennium Collec­ of exciting European cities AIR MILES is offering 20,000 question below: tion. The Journal has 12 of

HOME ADDRESS: the models to give away. All you have to do is send in the form opposite

NAME: How many Reward vouchers and hope you're one of are required for a return flight the winners to be pulled

ADDRESS: from London to Madrid during from the hat. Even if WORK LOCATION: 1 January and 31 March '99? you're not, you can still buy one of the models for

Send your entries to: JS Journal, £49.50 from selected J Sainsbury pic, 9th Floor Drury House, WORK LOCATION: outlets. To find out how, Stamford Street, London SE1 9LL, to arrive call Hazle Ceramics on Send your completed entry to JS Journal, no later than 5 October. Entrants must J Sainsbury pic, 9th Floor, Drury House, work for or be veterans of the Sainsbury HOME TEL NO: 01277 220892. Stamford Street, London SE1 9LL by S Group. Only one entry per person please. October. Photocopies are acceptable. Photocopies are acceptable.

6 JS JOURNAL NEWS AT TEN Ten bite-sized stones to get your teeth into.

PRIZE FOR 100 YEARS' SERVICE FUN LOVERS TO RECEIVE O A GUIDANCE w #^ To help with the centenary celebrations of Sainsbury's If you'd like your district to have as much fun as those longest-serving supplier, Lloyd recently featured in the Journal, help is at hand. The central Maunder of Tiverton, JS donated SSA has published A guide to organising district SSA events, a Rover car as first prize in a explaining how to make district events a resounding success. lucky draw for Maunder's staff. It's based on best practices that are known to work. The car was presented by senior The guide will be given out at forthcoming district SSA buyer for fresh and frozen lamb, committee meetings. And remember to send in any pictures Nicki Baggott, at a fun day held Nicki Baggott presents the Sainsbury's-sponsored prize to of your events to the Journal so other colleagues can see on 12 July. Lloyd Maunder's directors, exactly what your district got up to. Ten days later, Maunder's Peter (left) and John Maunder. 100-year link with JS was feted at a dinner attended by 150 guests. A speech was given at the GOOD NEWS FOR TONBRIDGE dinner by former Sainsbury Group chairman Lord Sainsbury of Preston Candover KG. For more details of Maunder's historic Tonbridge's senior deputy Ian relationship with JS see the back page. Howcroft made news recently following the store's success in winning a trophy and £500 for STOCK RESULT UPDATE increasing sales of the 6 Tonbridge Courier by 12%. Ian For the JS retail stocktake on tells the Journal. 'We raised the ,an HOwcroft (right) collects the 27 June, automatic polling - where profile of the paper by giving trophy from Simon Paine and inventories are sent electronically away promotional gifts from Sam Kerr of Courier newspapers. to Blackfriars - was used for the the Courier. We also increased the number of paper stands to first time to calculate the attract more custom." company's stock result. More than 200 stores took part and it is hoped that in the not-too-distant future manual stocktaking will become a thing of the past for OXFORD CLOCKS UP QUARTER all sections of the store. CENTURY The stock result itself was disappointing and highlights the need to keep inventories accurate and tightly control Oxford celebrated 25 years of reductions. There were some very encouraging signs, however, trading in August. The birthday such as a reduction in the level of unknown losses and a lower party included face painting, level of disposals at a number of stores. 7 carnations, presents for custo­ Keep an eye out for your store's results which will be mers, Buck's Fizz and a member displayed on the noticeboard. of staff in 1920s uniform. Bridie Folan and Claire Armstrong (in 1920s uniform) help say 'happy CFM TRIAL ENTERS NEW PHASE birthday' to Oxford. This autumn marks a crucial phase in the Customer First Management (CFM) trial when the seven stores currently CHRISTMAS COMES EARLY AT JS mailing the new structure will move into the pilot phase. Project leader Alex Camara explains the significance: The press preview for JS's "During the four-month trial period we were experimenting Christmas products was held at with new managerial roles and responsibilities. Some things the Imagination Gallery in worked, and some didn't. We listened closely to feedback London on 28 July. The from everyone involved in the trial, and we have used these highlight of the event was learnings to develop the new, pilot CFM structure." lunch, created by JS develop­ The seven trial stores convert to the pilot structure this ment chef Philippa Hammond, autumn and, in January, ten more stores will join them. The using all Sainsbury's own pilots will be reviewed and tweaked where necessary, but it is ingredients. The lunch showed hoped that large-scale changes will be unnecessary. The how easy it is to create different styles of meals for Look out for strong press CFM team is working on the best method for rolling out coverage of JS's stylish CFM to the rest of the company in the new financial year. Christmas using the versatile Christmas products in the range of Sainsbury's products. coming months.

OFFICE OF FAIR TRADING ANNOUNCES SUPERMARKETS STUDY NO RED FACES AT CLAPHAM In announcing a study on supermarkets by the Office of Fair The trolley team at Clapham Trading (OFT), director general of fair trading John stayed protected last month on Bridgeman said: "The supermarket sector is one that my the hottest weekend of the year office keeps under review, and concern about the power of - with brightly-coloured, zinc the main players is something of a recurrent theme. sun block. The trio earned the 9 approval of sun-care expert "I have previously taken the view that, in general terms, professor Brian Diffey from the growth of the major supermarket groups has been to the Taking care of their skin advantage of consumers in terms of amenity, choice and, Newcastle General Hospital: sensibly are Jamie Walton, most crucially, prices. Support for this position goes back to "This shows just how easy Peggy Nutagor and Sarah the early 1980s and the Monopolies and Mergers Commission sensible sun protection can be. Blundell (right). report Discounts to Retailers. Skin cancer is one of the commonest cancers in the UK" "I believe the time is right for a detailed study of the sector, focusing in particular on the profitability in grocery BEERS, WINES AND GOOD SPIRITS products of the four major supermarket groups. I think that it is important not only that this study is carried out, but that it A special promotion to boost BWS sales will be launched on is seen to be carried out properly and fairly." 27 September, ending 31 December. The promotion will Group secretary Nigel Matthews tells the Journal. "We are include a competition in which stores can win enough drink now in discussion with OFT officials about what information 10 to keep the store Christmas party afloat till New Year. they require for this study. Twenty-five Christmas party bars will be given away in all, "JS operates in a highly competitive environment and one each to the top store in every district in terms of highest monitors prices every week to ensure that customers receive year-on-year increase in BWS sales. the very best value." Plans are also under way to run a competition as part of The preliminary investigations for the study will take until the promotion, offering prizes to stores with the best dressed the end of 1998. The Journal will keep you updated. BWS aisles. More details in October's issue.

SEPTEMBER 1998 7 GROUP NEWS flroup-wirie Are you a

Here's our regular round-up of what's been going on across the Group... GROUP RESULTS NOW ON NET endorsed by the charity ACRE (Action hutter nutter? A website comprised of a specially- for Communities in Rural England). adapted version of the J Sainsbury The scheme involves shopkeepers Group 1997/98 Annual Report and registering with their nearest store JS JOURNAL PHOTOGRAPHIC COMPETITION 1998 Accounts is now on the Internet. The and gaining access to a range of website makes financial information benefits via the Reward Card system. If you're camera crazy, here's your chance to more accessible to shareholders and Products will be purchased by the translate your passion for pictures into great prizes. City analysts, and includes a shopkeeper at supermarket prices, downloading facility - both as a PDF and shopkeepers will be eligible for This year's Journal photographic competition has (printer description file) or Excel all promotions. three great categories for you to enter - interpret spreadsheets. The site address is them how you like: http://www.jsainsbury.co.uk/company/ financial.html mwiisBASi; CATEGORIES 28 August saw the opening of the SAINSBURY'S new Culverhouse Cross store in Life goes On! And sometimes it goes on film. Cardiff, and the relaunch of four SUPERMARKETS Weddings, parties, street scenes and observations converted stores: Barrow in Furness, A REWARDING EXPERIENCE Bishops Stortford, Maidstone, and about the highs and the lows of life's rich tapestry Sainsbury's pilot of Europe's first Sutton in Ashfield. are what's needed here. Pictures that tell a story or interactive, touch-screen kiosks has make a point. They could be happy, sad, humorous saved more than 441,000 Reward Card SAINSBURY S^ or serious documentary - it's up to you. holders £770,000 through a range of personalized offers. The kiosks - Getting away from it all: Show how you forget known as Reward Points - operate by COUNTRY'S BEST FOOD STORE about the stress of everyday life. Your entries could customers swiping their Reward Card OPENS to reveal product offers and informa­ After 20 weeks of improvements, be a favourite holiday spot, or a breathtaking view. tion tailored to their individual Calcot officially opened on 25 August You could even show somebody indulging in a shopping history. The customer can to offer customers their first chance favourite hobby or pastime. Anything that illustrates select a product offer and have a to shop in what is being described as 'getting away from the cares of life'. coupon printed that can be redeemed the best food store in the country. at the checkout. So far, 69 Reward The store boasts a huge range of Different take: Show us a different take on a Points have been installed in ten facilities from food-to-go counters supermarkets and three Savacentres. and a revolutionary new bakery, to a familiar view or object. Your entry could be a celebration shop - with everything different angle on an often-photographed subject, PINCH-AND-PULL BAGS ROLL OUT for the perfect party - and a beauty or you could show a new way of looking at everyday Following its success in trials, the new, shop with trained beauty consult­ objects or scenes. It's a chance to show your easy-to-open, pinch-and-pull produce ants. A photo report of the new creativity and eye for a good picture. bag will be rolled out across the Calcot will feature in next month's company in the next three months. Journal.

SAINSBURY'S TOPS WITH HEMPSTEAD AIDS KENT AMBULANCE CONSUMERS Hempstead's Penny Back scheme has PRIZES The latest AC Nielsen consumer poll raised £2,900 for the store's Top prize is a magnificent £200, with £75 shows that Sainsbury's is Britain's nominated charity for this year - overall favourite supermarket for the The Kent Ambulance 999 Appeal. On going to the winner of each category and £25 second year running. It beat Tesco and 28 August store director Jim Lavin to the runner-up. You can enter as many Asda into second and third place presented the cheque to the charity categories as you like. respectively after being voted top for which plans to use the money to buy Send your entries with an entry form good product range, high quality a much needed paramedic bike. attached - and an SAE for their return - to: products, good service and fully- Photo competition, JS Journal, J Sainsbury stocked shelves. EPILEPSY ASSOCIATION AWARD FOR The judge for this year is keen amateur photo­ pic, 9th Floor Drury House, Stamford Street, WASHINGTON grapher and new Sainsbury Group chairman, Sir London SE1 9LL. JS FIRST TO OPEN BRANDED COFFEE The British Epilepsy Association (BEA) George Bull. His pictures of has commended Washington for its BAR IN-STORE New York's St Patrick's JS is the first UK supermarket to trial efforts in accommodating bakery ENTRY FORM: PHOTO COMPETITION Cathedral (above left) and a premium-branded coffee bar in- employee Paul Barron. The Gold store. The bar, in the Clapham store, is Award for Good Employers was given gondolas in Venice (above) FULL NAME: operated by The Perfection Coffee to Washington by the BEA as part of a are two favourites from his Company and provides premium national campaign to celebrate personal library of over 18,000 shots. Both pictures JOB TITLE: takeaway coffee and specialized tea. companies who welcome people with show the value of waiting until the light is just Coffee-cup holders are also being epilepsy into the workplace. right for the subject, and then using the perfect introduced onto Clapham's shopper WORK LOCATION: exposure to capture it. trolleys so customers can sip as they SAINSBURY'S shop. HOME ADDRESS: BANK Rules JS TO SUPPLY VILLAGE STORES According to NOP Research, 1. All entries must reach the Journal office before midnight on Monday 20 November. Winners will be announced in December's JS Journal. In a landmark retail move, Sainsbury's Sainsbury's Bank has cornered a 5% 2. Each print or slide must have a completed entry form attached (photocopies are has joined with the charity ViRSA brand share of new British credit acceptable). (Village Retail Services Association) to card business over a 12 to 18-month 3. Photographs previously entered for Journal competitions will not be accepted. 4.Entries are not limited but please be selective. Protect prints with hard-backed period. The research, based on a trial a scheme enabling local village envelopes and please don't send glass-mounted slides as picking broken glass out shopkeepers to stock JS-branded survey of 28,000 respondents, found HOME TEL NO: from fingernails is an unpleasant business. ambient products. The scheme will be that 39% of UK adults now hold a 5. The Journof will endeavour to return all entries after the competition has been called SAVE - Sainsbury's Assisting credit card, compared with 32% five judged PROVIDED AN SAE IS INCLUDED WITH EACH ENTRY. Whilst every care will be taken CATEGORY ENTERED: with your work, the Journal cannot accept liability for lost entries - so please don't Village Enterprises - and has been years ago. send negatives or valuable originals. G. The judge's decision is final and no correspondence will be entered into. 7. The competition is open to all staff and veterans of the Sainsbury Group. Entries must arrive no later than 2 November at the JS Journal, J Sainsbury pic, 9th Floor Drury House, Stamford Street, London SE1 9LL. Please mark your envelope 'photo competition'. JS JOURNAL SPECIAL REPORT Sainsbury's national fund- raising appeal for 1998

This year Sainsbury 's is supporting the National Meningitis Trust with a month of fund-raising in October. In 1997 colleagues from all areas of the company raised £500,000 each for Special Olympics UK and the BBC's Children in Need appeal. Hopes are EVERY SECOND COUNTS APPEAL high this year that a similar amount can be raised for the National Meningitis Trust.

Because colleagues mostly choose to support children's charities and children's medical charities through Give As You Earn, the National Meningitis Trust has been chosen this year for the special month of fund-raising in October. The National Meningitis Trust carries out amazing work all over the UK, educating professionals and informing the public about the disease. Whenever there is an outbreak its mobile awareness vehicle, MAVIS, is scrambled to help and reassure people living close to the outbreak. The charity is holding its awareness week from 21-27 September and the Sainsbury's and National Meningitis Trust Every Second Counts Appeal will begin afterwards with fund- raising activities in stores throughout October. Each store is The National Meningitis Trust's being sent a fund-raising pack and other materials to help with Mobile Awareness Vehicle and the fund-raising. Information Service - MAVIS - helps reassure people living As with other appeals it is hoped that Sainsbury's can raise close to an outbreak. enough funds to make a real difference, and help the charity extend the 24-hour helpline which is so The Gibbs family - Gill, Tracy, John and Paul at a cousin's wedding just months before Tracy's death. Gill says her vital for offering advice and support to little girl had matured into a lovely young woman in her last year. those who have been touched by the disease or have fears over an outbreak. Those who have been touched may have Why the Gibbs family want Meningitis conquered lost a loved one or be coping with the A fun-loving family. An ordinary family, perhaps closer than aftermath of Meningitis, which often entails some form of disability. The many. A family which was shattered in December 1995 when ongoing support provided by the 17-year-old Tracy died suddenly of Meningicoccal Septicaemia. helpline is often invaluable in helping Still trying to rebuild their lives, Gill Gibbs - SABRE controller these people rebuild their lives.- at Longwater store - her husband John and their son Paul There are 2-3,000 cases of Meningitis live from day to day. They have a cause that keeps them going. each year. It's a disease which can strike They want scientists to develop a vaccine to protect against Fund-raising at all age groups, although it is more the disease. commonly focused on babies, children Tracy was already planning her 18th birthday party when and young people. can be fun she died. Her family went ahead with the event in May 1996 as a fund-raising tribute to her, and the Tracy Gibbs Meningitis The National Meningitis Trust's mascot is Fund was born. Two years on, the family has helped raise Gill Gibbs and son Paul outside Longwater store. nearly £20,000 in all sorts of ways, from race nights and pool Monty the duck and perhaps your fund- marathons to anonymous donations and individuals' efforts. raising could reflect this - maybe a duck The Meningitis Trust has pledged all this money to scientific research and it is now hoping for an immunization race or a guess the weight of the duck breakthrough by the year 2000. Sainsbury's colleagues have shared in the Gibbs' grief and cake. Off the wall ideas and daft fund- have given support, both emotional and practical. Says Gill: raising events all add to the fund-raising "Paul and I were working at Bowthorpe store at the time and everyone there was affected by what happened. Our friends spirit - so let your hair down and have have been incredible." fun whilst you raise cash for one of the When she heard JS was supporting the National Meningitis Trust Gill was delighted: 'The trust has been wonderful to us. worthiest charities of all. I just wish we lived nearer their base so I could do more voluntary work for them. NATIONAL "Every penny raised for the trust could help save a life. We just don't want another family to go through what we've TRUST been through. People may say it's a million-to-one chance but it happened to Tracy. It happened to us."

SEPTEMBER 1998 9 WRITELINES Have your say Comrades years ago, though I accept today's stores are busier and GRECIAN-STYLE SAINSBURY'S we have a lot more service in arms counters requiring more people. We do try to calculate Robert Dann, part-time accurately our staffing needs .1 - r i trolley retriever, Lewes and to recruit colleagues to Road: match precisely these needs, mntoARKwr but in the competitive environ­ essa&ANTE'S S^NSBURY Regarding stress, which in ment we trade in today, we do this day and age seems to be a have to manage our total store common gripe of people in the payroll bills carefully to remain work environment (not just at profitable and sustain our JS). I know from my own growth. experience that ten or more Whilst we do expect all our years ago it was something colleagues to be fully occupied that was not even thought and productive, we certainly about on the ground floor. do not want any colleagues to One reason is that there were feel under stress or lacking more staff, and this engender­ comradeship at work. If there ed more comradeship. is a specific issue at your Having said that, I am not store, why not raise the matter K Rickards, veteran, Romford: dismissing the fact that locally through your local staff technology has come into our council? lives, thereby reducing the I thought readers might be interested in a Sainsbury's of numbers of staff required. a different kind which I discovered in the high street in But have we not gone too far Laganas, on the Greek island of Zakyntos. in the ratio of bodies versus Touch- profit margins? Yes, more staff will cost money, but I'm sure button shelf is in simplifying the store when my niece reached that the benefits of a happy, helpful operation. We recognize that stage. and willing staff are a bonus pricing the current operation of As soon as she entered the which could offset the initial, carrying out price changes is store her mother would pick additional cost. L Bird, veteran: a lengthy one and that this up a double-pack of kitchen system will hopefully make the rolls and a four-pack of toilet whole process much easier for rolls. With a pack down each Bill Williams, deputy retail I recently read an article in the the store price-control teams. side of her in the seat, Sarah director, Blackfriars, Daily Telegraph regarding a It will also ensure that the was held quite steady. After replies: system for shelf-edge pricing which is being trialled by JS. prices on the shelf edges are she grew big enough to sit on always in line with those on her own, her mother did not We actually had fewer As I understand it, the shelf- edge prices are displayed the PoS. The purpose of the have to buy any packs for colleagues in our stores ten electronically. The article trial is to see whether the months. She had a cupboard indicated that prices could be benefits we get in full of them! changed and the branch simplification and labour Perhaps this idea could be STAR LETTER computer price file could be savings will make this a marketed as a way of updated at the touch of a worthwhile technology for JS increasing sales? •\ button. to use in the future. It's quite a few years since Mrs B Salter, veteran: SUMMER I worked for JS in the branches, but in my day we Padding Regarding your Star Letter in had to be very careful about the June Journal- whilst COAT prices being increased on shelf for baby shopping in the Thorne Road V^l stock, except in the case of branch, I overheard a young goods increased at the end of Pat Bennett, mother complaining about the Derek Parsons, trolley retriever, Marshall Lake: a special offer. I know the checkout/replenishment small seats not being very items are not physically priced assistant, Blackpole: comfortable for very small Would the company please consider providing trolley nowadays, so what is the babies. This lady's baby must position regarding the law? I was interested to read in the have been about three weeks collectors with a lightweight, showerproof summer coat. June Journal about babies old, and the little head looked I have been collecting trolleys for over seven years and Rebecca Hurley, who are not steady enough to most uncomfortable. How much better the seats would each year I have enquired through my branch personnel senior business analyst — sit in the normal trolley seats, ESELs project manager, but too heavy for the baby be if there could be some sort department about such an item only to be informed that Blackfriars, replies: trolley. It reminded me of of padding for little heads? the company does not supply one. The sort of coat I have in mind would be similar to the pac-a-mac that one used The system we will be Mailing is an electronic version of the to be able to buy. current pricing procedures. Great hosts at Halifax Whilst the big coats provided are ideal for winter When the (existing) price Leonard Smith, customer, Halifax: changes are applied to the PoS wear, they are not suitable for summer as they cause too system they will also be My wife has recently been diagnosed with diabetes and we have to much perspiration. I fear it may be too late for this applied to the Electronic Shelf give more thought to what we buy - the make up and content are all summer, but I hope the matter can be resolved soon. Edge Labels (ESELs). As important. So when we heard Gary Mabbutt on Radio Leeds say that mentioned in your letter, Sainsbury's was trying to help, and a dietician and staff would be on JS does not increase prices hand to advise on the food to buy, we made a special effort to attend John Green, category manager, services buying, during the trading day, and the Diabetic Tour held at Halifax store in June. this will continue to be the Blackfriars, replies: case, thereby avoiding any We were greeted by staff, escorted round, and my wife asked legal problems - especially the many questions, which the dietician answered with assurance, to To my knowledge this is the first time we have had such a one where customers might the benefit of 12 or more very interested people. One of the staff query, and so the feasibility ofsourcing a summer take something off the shelf carried a chair which my wife was thankful to use. Tea, biscuits and rainproof garment and the likely demand will have to be and find its price had gone up fruit were served after the tour, and more questions were asked by the time they reached the and answered. assessed and put to the next Clothing Committee checkout. We just have to thank Halifax store for the friendly and meeting. Thank you for raising this issue. The main benefit of ESELs courteous way we were received.

10 JS JOURNAL WRITELINES

Nick Adderley, senior we certainly hope to be in the Finances in manager, in-store future. STAR LETTER marketing and promotions, Meanwhile, let's hope the order? Blackfriars, replies: Eagles bounce straight back up this season. Hugh Lawson, cold store When we were first setting up Get the warehouse assistant, the promotion we realized the Ladbroke Grove: Sainsbury's logo and England rate straight emblem on the polo shirts Swapshop saga How about a page or two in would be covered by the body ifflf coming issues of the Journal tunic, and decided caps would Michelle Duffield customer service supervisor dealing with personal finances, be the most cost-effective and Pauline Blyth DIY assistant, Homebase Bradford: seeing as many employees option for female colleagues. own shares, cars, houses, w e would please like it explained in full why, since our most On the whole, the caps did insurance, pensions, etc? prove popular with colleagues recent pay increase, our hourly rate on our payslips is not Perhaps a guest writer like who wanted to get into the shown at the correct amount, yet our overtime or lieu time is. Lorna Bourke {Sunday spirit of the World Cup, both Customer services, Instead, this market plussage appeared on the 04-04-98 with no Telegraph) or Diana Wright male and female. It is, Thorne Road: (Sunday Times). A personal however, fair to say that we covering letter or explanation as to why, and is still on, and Has any other branch had finance section in the Journal underestimated the level of has been for the last four pays. customers so desperate to could prove popular. football fanaticism among swap coins that they are After speaking to members of staff in Sainsbury's, they get female colleagues and we will bringing in swaps from the market plus when they are trainers. A memo did come to the Dominic Long, JS Journal certainly look to do things Euro '96 championships? editor, Blackfriars, replies: differently next time we are store but it still does not really tell you why and does not help us We've had quite a few - involved in football sponsor­ much. David Piatt enclosed! Sounds a great idea, Hugh. ship. And given the huge We get a pay increase every year but we have never had Thank you very much. I'll success of the promotion, market plussage shown on our payslips. So why has this definitely add it to the list of happened? Please help us to understand. Can we then have our new editorial ideas to be correct hourly rate shown? shown to people taking part in the Journal's readership STAR LETTER research, which is due to be Frances Marlow, remuneration planning manager, conducted in a few months' Homebase head office, replies: time. If it gets the thumbs up £5 there, we'll find a financial Discount booklet The non-management pay rates vary according to each store's expert to write for us. Sara Harrison, scanning clerk, Longwater: v\ location and the local employment market. There are currently Meanwhile, what do other four provincial rates (paid to stores outside the M25) and three readers think? I only work 14 hours a week and rarely enter the London rates (payable inside the M25). The rates are paid as a canteen to see staff notices. Would it be possible to basic rate plus a market plussage and these are shown bring out a booklet telling us where we can get separately on payslips. If you add these two together, you will get Football's discounts as a Sainsbury's employee? I have just your total hourly rate. learned of two - Haven holidays and Holburn tyres, At the salary review in March, a new provincial rate was fun for and I'm sure there are more! I learned about Haven introduced which has meant, for a number of staff, their payslip after I'd booked, and it was too late! now details a basic rate and a market plussage. Both payments everyone Come on Sainsbury's, I know other companies are contractual and are included as part of profit sharing Clare Upscombe, qualifying pay and for mortgage reference requests. The checkout/replenishment produce these booklets for their staff, what about you? personnel and payroll system operates by separating these assistant, Beckenham: payments, although, as you are aware, it is able to combine them Martin Pratt, manager, employee services, Blackfriars, for overtime and lieu time. I am writing to complain about replies: the new uniform design for the Should you have any further queries, please see your store recent World Cup - or rather Many thanks for your suggestion, we would like to manager the lack of such a uniform for examine it further. The principal difficulty is how to female staff. I realize that the reason for this is that the keep it up to date? I hope you get to see the monthly Sainsbury's logo and World Cup Peter Gibson, equipment special, a soft-moulded head SSA News, if so, you will know that there are an emblem on the polo shirts development manager, pad which controls and would be covered by the body average of fourteen new offers each month; so any Blackfriars, replies: protects the head of a small tunic, but surely an alternative booklet will quickly become out of date. You have baby. This is also being used in could have been found? Since we introduced the some new stores as an obviously seen some booklets produced by other I assume the baseball caps reclining baby seat about eight alternative to the seat were an attempt at creating a companies, if you could forward us some examples, years ago, we have been trying liner. Depending on customer unisex uniform - however, how we can find out how they overcome this problem and to introduce a soft liner for comments over the next few many female staff (or male for young babies which would be months, I suspect the head pad hopefully produce something similar for our members. that matter) were actually hygienic, capable of standing will be superseded by the liner willing to wear them? up to the harsh environment of which gives a better overall JS car parks, and could be level of comfort. Having only male staff with World Cup shirts (with I I attached so that it was difficult We are also arranging for one or two female staff ave your say for customers to remove, but a significant number of toddler- wearing baseball caps) just could be replaced if necessary seat trolleys at each store to be reinforced the stereotype that Do you have anything to get off your by qualified engineering fitted with a padded back it is only men who are football contractors. We have tested cover, which will also enhance chest? This is your chance to voice fans. As I'm sure you are versions of this concept over the look and comfort of a your opinion and ask any questions aware, this is not the case. the years without success - standard trolley. I myself used to have a season you may wish to put to management. until now. JS is making a major ticket at Crystal Palace and Ideas are also very welcome! Over the next 12 months, investment in trolleys this year I know of many other most stores will have soft to raise the profile of trolleys female football Each issue we'll choose at least liners fitted to all their baby and improve the image of the fans who seats. These will be attached 'wonky-wheeled supermarket three STAR LETTERS and the author work at with a strong adhesive which trolley'. The service agreements Sainsbury's. of each will receive a cheque for £5, will allow removal should have been upgraded to In future, please £10 or £20. replacement become accelerate the refurbishment remember the necessary. Many stores have rates, additional goodies like thousands of female football Please write or e-mail received these already and shopping list holders and fans at JS who would also like to the address on page two, customer response has been improved scan-gun holders to commemorate such a excellent. As a parallel project, will be fitted, and lap straps marking your letter 'Writelines'. fantastic occasion as the we also developed as a JS will be extended to all trolleys. World Cup.

SEPTEMBER 1998 11 FEATURE Top-to-toe hea

New Cross Gate health and beauty assistant Emma Lee gives us a tour of some of the many new health and beauty products launched recently. Starting from the top...

To help with hair problems such as dry scalp or the build up which can The Professional occur from frequent use of styling products, a new range of specialist Pincushion Brush shampoos and conditioners is joining the JS haircare range. Other is in 357 stores, variants in the range are specially formulated to add volume or treat priced £6.99. coloured hair. All are in 160 stores and cost £1.99 each.

SAINEBURVS hair dry scalp build up thickening remover CONDITIONER SHAMPOO

Premium cleanse plant extracts - 1'IAl WASH MfLK from aloe ;iean JS? vera and soothe lavender to jojoba and ginseng - have been used in the new facial ::^^ttMH skincare range, which is now in 185 stores. The range includes Clean Start cleansing lotion (£2.59), Soothe Away eye make up remover (£2.99), Rich Touch hydrating cream (£4.49), Cleanse Away facial wash (£2.99), New Beginnings exfoliator (£2.99) and light Touch hydrating lotion (£3.99).

"m Looking after your skin can now be a fruity experience with Fruit Twist creme bath and Fruit Twist soaps. The creme baths

SAINSBURV'S are fresh with the tang of lemon, lime or orange, and Being beautiful on the inside is easy. cost £1.99. The soaps come in To help control and regulate orange, apple or lemon and teases twist twist I hormone balance there's High creme bath I creme bath lime fragrances and cost 89p. "erne bath Strength Evening Primrose Oil at All are available in over 250 SAINSBURV'S £5.79 for 30 capsules (350 stores). stores. tilHIHiiH.'I'Hii , For healthy teeth, gums and bones, ing Primrose Oil and increased resistance to lOOOmg infection, there's 90 Chewable vHb added Vitamin i Vitamin C tablets with a very 30 CAPSULES palatable orange flavour. ADDle * Orange Available in all stores, priced £2.49. twis «o «

12 JS JOURNAL Ith and beauty

FRESH BREATH

> Individual sachets offer the There are four Microban toothbrushes for 41 DENTAL ideal opportunity to cure that adults and children now available in |c I UvJO bad-hair day or give your 320 stores priced from £1.49 to £1.99. |< 2| scalp a special treat with a Microban helps prevent the growth of new range of six specialist bacteria on the body of the brushes. shampoo and conditioning Meanwhile, JS Total Care toothpaste is now treatments. Each costs 99p in all stores at £1.15 for the 100ml tube. and is available in 160 stores.

For taking care of teeth and sweetening breath without brushing, there's a whole range of new products - price and product details are on page 29.

For smooth legs with minimum shaving nicks or dryness there's twin-blade, swivel-head Disposable Razors for women with a moisturising strip (£1.29 in 229 stores). Use it in conjunction with Extra Moisturising Shaving Gel for women (235 stores) and you'll have legs too good to hide under tights. The Shaving Gel also comes in Sensitive formula with soothing aloe vera (257 stores). Both cost £2.29.

Two Hydro Source shower gels can Don't neglect your toes. revitalize or moisturize skin to order for Long Emery Boards (89p) and £1.99 each, whilst Hydro Source bath Medium Emery Boards (69p) soak will purify and Hydro Source bath make it easy to get the right oil hydrate for just £2.49 and £2.99 angle of attack on your nails. respectively. Over 2.50 stores are But remember to file straight carrying the Hydro Source range. across the top, and not down the sides, for healthy, straight- growing nails.

MEDIUM LONG EMERY BOARDS EMERY BOARDS

SEPTEMBER 1998 13 FEATURE

Three Tahitians by Paul Gauguin.

Picture perfect! More than 1,200 special needs schools will soon receive a set of four pictures - courtesy of Sainsbury's award-winning Pictures for Schools scheme. The Journal put on its artistic hat and set out to critique this year's offering: The Keepsake by Kate Bunce.

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Yachts by Laurence Stephen Lowry. Nebamun Hunting in Marshes.

14 JS JOURNAL Sainsbury's Pictures for Schools

T. her e can't be many primary or secondary schools which don't have a Sainsbury's picture gracing their corridors or assembly halls. Since the scheme started in 1993, a staggering 30,000 framed pictures have been handed out to more than 6,000 schools - grateful for all the help they can get. This year's pictures have been selected by Chitra Aloysius, a specialist in teaching art to special needs children. She is a strong believer in making art accessible and relevant to everyone, whatever their ability. Says Chitra: "Art is a subject where you can never be right or wrong. Children with special educational needs can gain an enormous amount of confidence through discussing pictures with their peers and presenting their own ideas and efforts - a single footprint of paint is as valuable as the Mona Lisa!" The community affairs team who run the Pictures for Schools scheme always try to involve as many children as possible with the project. This year they have worked closely with children at Beckton School in east London, many of whom have profound and multiple learning difficulties. Community affairs manager, Marah Winn-Moon, explains: "One of the four pictures is an Egyptian painting called Nebamun Hunting in the Marshes. We thought it would be interesting to organize a themed Egyptian day so that the children could experience different aspects of life in ancient Egypt. The children and teachers had a super day and particularly enjoyed using the aromatic massage oils and making ceramic hieroglyphs." The day was captured on film by the BBC who are producing a video as part of the Pictures for Schools teachers' pack. As one of the aims this year is to stimulate a range of senses, the teachers' pack includes a BBC audio tape featuring two pieces of music relating to each picture, with a voice-over by actor Andrew Sachs. According to Marah, this innovation has gone down really well, especially with blind and partially-sighted children: "When they hear the music they can imagine in their mind's eye how the picture might look, and the evocative sound effects help conjure up atmosphere and lead them on an adventure."

If you have any questions about the Pictures for Schools scheme, please call the Community Affairs department on 0171 695 7851. Paint like an Egyptian - children and teachers try their hand at Egyptian art.

SEPTEMBER 1998 15 FEATURE

It's too easy to see a disability as defining what a person can't do. The Journal finds out that improving life for disabled people is more about changing attitudes than buildings. Kick the 'dis'out of disability

What exactly is disability? According to Kate Walker. So, what's the answer? According to Kate: "It's Sainsbttrv's HR policy project manager: "The about common sense - realizing that in many cases, average person in the street might say that disability those with a disability have more to offer - they may means someone in a wheelchair, someone who's have highly developed project-management skills blind, or someone who's deaf - and they'd stop at gained by coping with everyday life." that. They're unlikely to have knowledge of less Disability issues affecting both staff and obvious aspects of disability." customers are addressed by the In fact, 14% of the UK pop- Disability Coordination Committee (DCC), chaired by property director in Britain) consider themselves to Robin Anderson. Made up of kev have a disability, and that includes i influencers (including district anything from blindness and back manager Cordon Sylvester), the injury to diabetes and mental health committee sets up projects dealing difficulties. with aspects of disability and But often, physical or mental ' persuades other parts of the business

disability doesn't cause the obstacles ittak,It takes allsorts,orts. to think about disability issues as a to disabled people at work. Says Kate: normal part of business. In addition, "The biggest barriers are prejudice and fear of the a central departments focus group helps feed issues unknown." Sometimes, employers and managers through the DCC" for employees with a disability. assume that disabled people cost more, are off sick more, won't be able to contribute to customer (covered in June's JS Journal) aims to raise the service and are less productive. "There's a tendency profile of equality and diversity at JS, and Kate feels not to see beyond the disability, and forget the that the work that JS is doing on disability is a clear ability of a disabled person," says Kate. demonstration of the company's commitment.

The Journal tracks down three staff with disabilities - that don't get in the way of their work - and asks their colleagues if disability makes a difference.

Case studies: business as usual

Rod Davies lost the use of his legs in I'm on checkouts so customers a fall nine years ago. He's worked at wouldn't know I'm in a wheelchair Bridgwater for three years. unless I'm coming back from tea. "After the accident I thought 'the Although the checkout was uncom­ quicker I get on with it, the quicker fortable at first, we experimented with I'll get back to normality'. After a different cushions and now it's fine. while I went on a couple of computer "The other good thing about JS is skills courses - previously I'd done that although the store is about ten manual work. Getting back into work years old, it already had facilities for was quite hard though - Bridgwater's disabled staff. I don't think anybody's an older town and not many places used them before me though!" are accessible to wheelchair users. Although a lot of firms say they're Pat Money, senior customer services equal opportunities employers, in assistant: "I didn't have any pre­ practice I'm not so sure! conceptions about working with "I only had one, unsuccessful someone in a wheelchair and I don't interview before the one at think of Rod as disabled - it just Sainsbury's, but at JS they said, 'if doesn't come into account. In fact he's you can do the job - no problem!'. just as much of a pain as anyone else!"

JS JOURNAL (left) and Andrew Case study: 2

Dean Oosthuysen is a trainee explain things, or taping work for manager at South Harrow and has a someone to type. form of dyslexia that affects short- "I've now got a chance to prove my term memory, reading and written ability on my own terms - I know I can skills. do it and don't want to let anything "I've previously worked as a chef hinder me. I'm aiming to complete my and as a store manager in South training by next March and want to Africa. Although I've got a family move on to a fresh foods department." history of dyslexia I'd never thought of it as a problem until I began doing Store manager Andrew Stanbridge project work on the management "At first, we didn't know what was training scheme - it was seven years wrong - we knew there was a problem since I'd last had to do written work. I but couldn't work out what it was. Now began falling behind, and when my Dean can complete the projects in store manager kept having to extend different ways and there's no reason the deadlines I eventually had to tell why he can't complete the scheme. him I had a problem. "I'm glad we can move on - I'd "Sainsbury's arranged for me to never want to give up on anybody. I go for tests, which came up with a think as a company we're generally number of ways I could complete the well covered with procedures, but I projects. I'm now recording some feel we need to have clearer routes for work on a dictaphone, walking the dealing with a situation like this." store manager around the store to

Catherine (right) and Christine.

Case study: 3

Catherine Lum is a senior oper­ adviser before coming to audit. The \*~ ational auditor at Blackfriars. She has move for me was a personal challenge. been partially deaf for two-and-a-half I wanted to progress on my own years which means she cannot hear capability and continue to develop, higher frequencies. not just stay in an environment I felt "I'll only mention my hearing if I comfortable in. I certainly don't just think it'll be a problem in a meeting want to be considered as a 'disabled or interview - if there's a lot of person who's doing well'." background noise for example. As an auditor I need good communication Christine McFadden works next to skills - and I'd like to think mine are Catherine: "Catherine explained her enhanced by having to think about hearing problems when she arrived in them more. the department and has never proj­ "People may tend to forget ected them as being an issue. She's because it's not visible, although got the confidence to let us know everyone in my department is aware what we can do to help. I'm used to and very supportive. being asked to repeat things anyway "I was a regional administration because of my Scottish accent!"

If you need to discuss an issue of disability, or if you would be interested in receiving large-print versions of Journal articles, you can contact the JS disability information officer at Blackfriars on 0171 695 7162.

SEPTEMBER 1998 SPECIAL REPORT Will it still be Sai a Sainsbury at th Shortly before retiring as chairman on 30 July to take up a ministerial post at the DTI, David Sainsbury spoke exclusively to the Journal about the changes he's seen, the things he'll miss, and how he believes the Sainsbury Group will build on its 25-year history as an international pic. If you hadn't joined JS what do you think you What has been your proudest moment? would have done instead? A: The opening of Forestside in Northern Ireland. A: I think I would have gone into law - I'd probably have We came in basically as an unknown company and I think made quite a good tax lawyer. people immediately saw that we were bringing something completely new to the market. What has been the most dramatic change in the It's now one of our very top trading stores. To achieve business since you joined? that from almost a standing start is a great achievement A: Probably the biggest revolution in food retailing has and an enormous tribute to our reputation. We have been the change from service to self-service. When I joined, transformed the retailing standards in the area and that there were still a lot of service branches - people were still gives me pleasure because we are giving people something cutting up sides of bacon and patting up packs of butter. better in terms of service, products and quality. The development of today's huge self-service stores is really a result of the decision my father and uncle took very Looking forward to your new role at the DTI, early on to go into self-service. Some of the other big what would you like to bring to the Government? players like Allied suffered because they never changed. I can bring knowledge of industry and the world of Interestingly, in the early days, we made more money in business. Governments should have people who can keep the old service branches than we did in the new super­ them in touch with what's happening in industry and in markets. But my father and uncle had a very strong feeling the economy. I'm most interested in the areas of education that self-service was the future and they stuck with it. and science policy.

How attached do you feel to JS? Will you and the rest of the Sainsbury family A: It's obviously been the major part of my working life and still play a part in the company's future? occupied a lot of my waking hours for 35 years. A lot of A: Only as investors. We will not be playing a part in the loyalties and friendships have built up, through the good management of the company. You can't get involved in the times and bad. decision making - you ate either there running it or you're not. You can't be half in and half out. But we all remain In recent years, JS and by implication its very substantial investors, and will obviously take a great chairman, has come in for criticism. Do you feel deal of interest in the business. it has been justified? A: We live in a world where if you're not pushing up profits Do you think JS will lose something by not significantly every year, you get hammered - and that's having a Sainsbury to uphold the family tradition probably fair because that's what shareholders want. and remind customers of the company's history? I don't think, however, allowance was ever made for the A: No. The company's long history of success as a family fact that in the late 80s and early 90s we did very well business is there on record, and that can never be lost. because our competitors were doing rather badly. The traditional values of the company will also remain: In the early 90s we had a series of major problems: our putting the customer first, striving for quality, constantly development programme for new stores came to a virtual innovating, always seeking to invest in the training and stop because of changes in planning regulations. Tesco development of our people. suddenly began to sort themselves out and perform much We shouldn't forget either that Sainsbury's already has better. Asda, which at one stage looked as if it would a 25-year history as a public company, and that the business disappear, was pulled around by Archie Norman. So, has changed dramatically in that time in terms of increased suddenly, we faced a lot more competition at a time when turnover, extension of the trading area, scanning and IT our programme was being cut back. innovations, the setting up of Homebase and Savacentre, the acquisition of Shaw's, the launch of Sainsbury's Bank. What will you miss most about being at This is all history in the making, part of a modern Sainsbury's? tradition. Christmas trading. It gives a sense of fun and excitement that I think every retailer likes. I can't imagine spending But will it really still be Sainsbury's without a Christmas at home quietly with family - it's always been a Sainsbury at the helm? period when, for two or three weeks, you are out on the A: I spent a lot of time recruiting George Bull and I think road visiting stores. Then there's all the excitement of he will make an excellent chairman. He's got a lot of getting the trading figures each day, and usually two or experience in the food and drink area. three crises! And at the end, you've got the telephone call I know he shares the same values that the company has on Christmas Eve which says how well we've finally done. and will guide it to greater and greater success as a major, I think I'll miss all that. international pic.

JS JOURNAL 's without e helm? JS since the 60s

Thirty-five years ago, when the 23-year-old David Sainsbury joined JS, it was a medium-sized firm with 260 stores, only ten of which had sales areas large enough to be classified as supermarkets (i.e. over 4,000 sq ft). The trading area stretched as far north as Nottingham and to Bristol in the west. The company had just 11,000 employees - less than a tenth of today's number for the supermarket business. Sainsbury's was truly a family firm: under its articles of association - laid down under John James Sainsbury's supervision on the company's incorporation in 1922 - only direct descendants of the founders could hold shares in JS. In 1963, six of the 12 directors were members of the family. David Sainsbury was the fourth member of the fourth generation to join JS. His older Sainsbury family directors at the David Sainsbury C1963, soon after joining Chelsea store in 1969 (I to r): the company. cousins John, Simon and Timothy had already begun to assume the responsibilities handed over by the Alan (Lord Sainsbury of Drury Lane), third generation. This transition was completed in 1969, the company's centenary year. Sir Robert, John D (Lord Sainsbury of By this time, JS was one of the biggest British companies still in private ownership and, in October Preston Candover KG), James, Simon, Sir Timothy and David 1972, it was announced that the directors were considering flotation on the London Stock Exchange. (Lord Sainsbury of Turville). Nine months later, on 19 Tulv 1973. Sainshurv's went public in the biggest and most oversubscribed flotation to that date. The Sainsbury family's determination that customers and employees should have the opportunity to share in JS's future led them to give preference to small applications. A million shares were set aside for employees. Soon after the flotation it was decided

that the company should diversify into Below: David Sainsbury opens the new other retail areas, first through the Homebase depot at Swindon last year with deputy group chief executive establishment of Savacentre - Britain's first David Bremner. JS directors float the company on the hypermarket company - and subsequently with the formation of Homebase and acquisition of Shaw's. Stock Exchange by signing the 1973 vending agreement with investment These, together with the establishment in 1997 of Sainsbury's Bank, are the elements which today make bankers SG Warburg. J Sainsbury pic one of the world's leading retailers, employing over 170,000 people and serving over 14.2 million customers a week.

^1 II ^•k • JH ^ 1

In 1982, as deputy chairman of Savacentre, David Sainsbury signs The first Shaw's board meeting to take place in the UK was an agreement for the development of the Edinburgh Savacentre held on 2 February 1989. with Robert Heatley of Gilbert Ash Estates.

SEPTEMBER 1998 19 SPECIAL REPORT

e Sainsbury family As David Sainsbury's John James Mary Ann b1844 d 1928 b1849 (nee Staples) d1927 retirement brings an end founder of Sainsbury"s 1869 founder of Sainsbury's 1869 company service 1869 - 1928 company service 1869 - 1870s the line of family chairmen, chairman and governing director 1922

the Journal looks back at the

Sainsbury family members

who made the company the

major international pic it John Benjamin George Frank Arthur Alfred Paul bl871 d!956 b1872d1964 bl 877 d 1955 bl880d1962 b1884d1965 b1890 d 1982 company service company service company service company service company service company service is today. 1885-1956 cl886-c1915 mid 1890s-1898 late 1890s-1929 1906-1941 1921-1938 partner 1915 responsible for (from 1902 a director 1922 director 1922 responsible for director 1922 accounts and major supplier of responsible for responsible for building chairman 1928 some provision pig meat, poultry provision buying grocery and development buying and eggs to and supervision of canned Sainsbury's) factory goods buying L

Alan Robert James b1902 b1906 b!909d1984 company service company service company service 1921 -present 1930 - present 1926-1974 director 1933 director 1934 director 1941 joint general manager joint general awarded CBE 1960 trading 1938 manager personnel responsible for chairman 1956 and administration 1938 establishment of 1936 president 1967 chairman 1967 U factory, and for setting created Baron Sainsbury of president 1969 up Haverhill Meat Drury Lane 1962 knighted 1967 Products 1958 L (later known as NewMarket Foods)

BJohn D Simoyn Timothy David b1927 b1930 b1932 b1940 company service company service company service 1956 - 1983 company service 1950 - present 1956-1979 and 1995 - present 1963-1998 director 1958 director, financial director, estates, architects and director 1966 vice chairman 1967 policy and engineers 1962 director and financial chairman and personnel 1959 MP for Hove 1973-1997 controller 1971 chief executive 1969 deputy chairman held various government posts finance director 1973 - 1990 knighted 1980 1969 1983-1994, including deputy chairman 1988 created Baron Minister for Trade and chairman 1992 Sainsbury of Preston Minister for Industry Created Baron Sainsbury of Candover 1989 knighted 1995 Turville1997 created Knight of non-executive director 1995 the Garter 1992 president 1992

As he assumed responsibility as chairman in November 1992, David Sainsbury gave an inter­ David Sainsbury gave up life as a grocer view to the Journal in which he on 30 July to serve the Government, but he remains a committed and major listed the values he considered shareholder in the Sainsbury Group. key to JS's success: The first is always looking at things from the customer's viewpoint; the second is the importance we attach to quality in all areas of the busi­ ness; third, a willingness to innovate and change; and fourth, our commitment to investment in training and developing people.' Bullish future for the Group These values, to which founder The role of new Sainsbury Group chairman, Sir George Bull, is to manage the John James Sainsbury himself board and work closely with group chief executive Dino Adriano as he would have subscribed, remain at continues with the day-to-day management of the business. Sir George is the heart of JS's culture today. former joint chairman of international food and drinks giant, Diageo pic. Prior to that he was chairman of Grand Metropolitan pic, which merged last year with Guinness to form Diageo. Shortly after David Sainsbury's retirement, Sir George told the Journal: "David Sainsbury's retirement marks the completion of JS's transformation from private family business to major international pic. The challenge for tomorrow is to build on all the good work the family has done over 129 years and make sure the standards of quality, service and innovation -which have given the Sainsbury name its reputation - remain as high as ever."

20 JS JOURNAL OPENING I Hammersmith

Opening date: 14 July

Address: 179-183 Fulham Palace Road, London W6 8QX

Opened by: Special business units

Store manager: Bill Leach

Estates manager:

Construction manager: John Kemsley

Project manager: Helen Dodd

Sales area: 3,000 sq ft (279 sq m)

The store next door

On 14 July the first Sainsbury's Local store opened for business. The store was packed within minutes, as customers queued to try out JS's entry into the convenience store sector. In the weeks since, the 56 staff plus helpers from other JS stores have been rushed off their feet to keep the shelves stocked. At only 3,000 square feet, the store might seem too small to add much to the Sainsbury Group's profits. But the convenience market is worth £15 billion a year and growing. Sainsbury's Local isn't simply a shrunk-down supermarket. It's a small store meeting the needs of local customers. And there is a real need for such stores as people don't do all their shopping in super­ markets, but tend to top up in between supermarket trips on fresh foods. Convenience stores also cater for customers needing a missing meal ingredient, or making 'emergency shops' for essentials that have run out. There's also the 'habitual' shopper who calls in for cigarettes or a newspaper on the way to or from work. Sainsbury's Local is also a bonus for those who don't have a lot of time for cooking. It carries a bigger range of ready meals than the average JS supermarket and has a special plinth at the front for the O The awning shows Sainsbury's Local's distinct identity. 'meal of the day' - a meal suggestion including wine and desserts. The 0 The Local logo. Local in Hammersmith even offers customers the chance to pop in for a fresh cup of coffee and a croissant from the in-store mini bakery. Rita Prescott at the coffee bar: "The multiskill training was excellent. O We're all trained to work in every department, although I think more Because the store is so small, colleagues have to be trained to intensive training is needed on the checkouts. On opening day it was manic - so many people came in." carry out the whole range of tasks, from serving at the checkout to operating the bakery. They also need a particularly high level of product Store manager Bill Leach enjoys the sun for a second to pose for a picture, before leaping back into action: "The number of people on knowledge as they will regularly be required to advise customers on opening day was incredible. The store's exceeded expectations." meals to buy. Special 'multiskilling' training was developed to make 0 Sainsbury's Local carries all the essentials you might run out of sure Local colleagues can carry out any task in the store without during the week. supervision. And because Sainsbury's Local is a community store, only

"Because the store is so compact, more knowledge is required about local residents have been recruited to work in it. 0 most items - not just knowledge on specific departments," says customer service assistant Phil Catchpole. "We work well as a team Two more JS Local openings are currently planned with the second and it's nice to see the managers mucking in with the shelf stacking store due to open later this month at Headcorn in Kent. These pilots will and unloading." test how well the format works in different kinds of locations.

SEPTEMBER 1998 21

FEATURE

Serving stores in the central and western, eastern and Midlands regions, Elstree

distribution centre became the first dedicated frozen-foods depot to be run by JS, g following its purchase from Christian

Salvesen in May. Centre manager David [TJ Keeping it cool - distribution centre manager David Jacobs gives the Journal a guided tour Jacobs isn't a stranger on site, of Elstree's high-tech warehouse. as his previous job was contracts As we walk downstairs to tour the freezers, distribution centre manager operations manager David Jacobs points out an aerial photo on the wall showing the site in a for the central and western region. previous life - as part of MGM's famous Elstree studios. The giant water He's been a familiar tanks, where classic movies like The Cruel Sea and Moby Dick were made, once face at Elstree for two years. occupied the site where the warehouse now stands. And the spirit of showbiz still lingers - Eastenders is filmed just a stone's throw away. [51 Warehouse manager Steve Carruthers' Built in 1974, Elstree has been supplying JS stores since 1977. It was run intimate knowledge and owned until this year by specialist distribution company, Christian of the complex sortation system Salvesen. Sainsbury's decided to buy the site in May and formally took over keeps it running on 26 July. David explains: "Sainsbury's believes it can take all the new smoothly day-to-day. He's got seven years' technology in place at Elstree and really make it work. It's a long-term asset experience at Elstree. Changeover no cause for concern and a good investment. There's currently a good deal of empty space which 3 ! Elstree's automated Alwe'rl the goine distributog to refurbisn centre'h ands use.169" warehouse staff transferred to become sortation system allows incredible Sainsbury's employees, although Christian Salvesen is continuing to run the accuracy. Goods transport side of Elstree's operation. Everyone working in the warehouse are 'picked' then carried on a system was consulted right through the changeover process, and anyone who of conveyor belts, wished it was able to have a one-to-one with David on any aspect of the before sliding down chutes to be put on change that concerned them. Concerns were few, however, according to roll pallets for the warehouse manager Steve Carruthers: "Sainsbury's is a very well respected correct store. The technology is similar company with a good reputation as an employer. I think everyone's to the Langlands Park distribution centre delighted to be part of it." in East Kilbride which Another major change for the centre involved fully integrating it into opened last year. JS's systems network. The site's/cabling had to be changed to enable the B A case whizzes past link-up to be made, but David is pleased with the smooth handover between a scanner on its way to be loaded onto the two companies: "My key task was to ensure that there was no loss of roll pallets. Each service to stores during the takeover and it's a credit to all the ex-Christian commodity has a distinct bar code Salvesen staff that it went as well as it possibly could have done." which allows it to be recognized. The products go round Hopes for the future on a conveyor-belt tray which tips up to David has high hopes for Elstree's future: "Elstree is the top depot in terms send the product down the right chute. of accuracy and is targeted at 99.8% - and that helps availability. I'd like to make this the flagship depot in distribution, and it's a real learning B John Beagle loads a roll pallet before experience combining the best from Salvesen's and the best from it's sent to store. Sainsbury's." The temperature in the warehouse is With a man like David at the helm, the Journal is sure that no matter minus 25 degrees centigrade (which how busy things get at Elstree the depot, it will never have to witness dramas played havoc with the like Elstree the studio. Journal's cameras!). Staff have regular B B breaks to warm up, • ^'^^•hjjj^ and wear heavily- insulated clothing.

Nobody is allowed „Tr.. ' .,.iMW» to spend more than 1 i. two hours in the warehouse at any one time. C

B Nick Russell loads k - 'Jim Hjp' jfi goods onto a truck •J ' " -^Miflifl for distribution to stores. • ^^^_ • 1

SEPTEMBER 1998 23 SPECIAL REPORT

Walk into any large computer store and you'll see a huge array of 'multimedia' products - games, educational packages, business programs. Now JS is harnessing this rapidly-developing technology to help colleagues become experts in their field. The Journal has seen the future... and it's disc shaped.

OLIVES AND SALADS

Olives from Rovies PAGE i 3)26

i «•

ultimedia, a combination of computer graphics, module - the deli challenge quiz. I sound, animation, video and text, is, according to "Multimedia was developed as a more convenient training adviser Jacqui Cousins: "A highly way for stores to train colleagues," says Jacqui Cousins. interactive and enjoyable way to learn that can "Previously, deli colleagues had to be trained on a engage people's interest and improve their knowledge and course outside the store, which meant that some part- skills at the same time. It's fun and can be very realistic - the time colleagues could miss out on training. This closest thing to real-life situations a lot of the time." package is simple to use and flexible so that stores can JS stores have had multimedia PCs for two years now - and fit in training to suit them." thousands of store colleagues will be familiar with packages It's not only store schedules that the package can such as Customer Care, Leading Teams, Produce and be tailored to suit, but also individual colleagues. If, for computer skills courses. Multimedia is also available to office example, you're hot on cooked meats but don't know colleagues at Blackfriars, where potential Mad Maxes have been enough about sandwich fillings, you can use the Deli calmed by a Defensive Driving CD. Challenge to brush up on that particular area. And, at the end But now the most elaborate and ambitious multimedia of the day, the aim of having detailed product knowledge is for package yet has been launched. Called the Deli Challenge, it colleagues to be able to strike up a relationship with customers aims to boost product knowledge amongst deli colleagues - - to be able to tell them about the products on sale. and then, using the 'deli challenge quiz', it tests just how knowledgeable people have become. You don't have to be alone

Questions at every step But the multimedia package is not a substitute for deli colleagues striking up a relationship with trainers. Says Jacqui:

Bob Farrand of the Cheese Guild The course is made up of four modules which colleagues can "The CD can't be used in isolation from face-to-face training presents the CD. follow at their own pace. Each module is about a different but it's a very powerful tool. It doesn't have to be used alone product group and is packed with either, it can be used in groups of two or three."

PIE"'SPATES S information and video clips about the The making of the Deli Challenge was a challenge in itself. products. The CD is 'hosted' by a The Journal caught up with David Pilkington of Bespoke familiar face to many deli colleagues Learning Tools, producers of the CD. Says David: To film the - Bob Farrand of the Cheese Guild, section on olives, we went to Greece - but the firsttim e we were Introduction who provides the voice-over and out there we got snowed off! Athens airport was closed. We had •£* presents some of the video clips to come back, and this was only a couple of months ago." Look (which were filmed in the new closely on the CD's olive section and you can see the distinctly Telford store). Questions are asked un-Mediterranean snow-capped mountains behind the olive all the way through, and the score is groves. added to a 'leader board'. The final Although nothing else featured on the CD proved quite as score affects the amount of time you tricky as filming the olives, gaining information on the 300 plus have to complete the fifth and last products on the deli counter was a huge task. Says David: "Deli

24 JS JOURNAL OLIVES AND SALADS Can the Challenge meet the challenge?

PAGE Olives from Rovies 406

score on

Janina Bahrynowska, deii manager at Staines, takes the Deli Challenge. Bob McCann from Islington, Fiona McGeever from Camden and Balham's deli manager Susan Vines give moral support.

efore the Deli Challenge was launched into OLIVES AND SALADS stores, it was faced with a tough test. District deli trainers (DDTs) from across the company were Far left: Could you face the Deli invited to sessions in Preston and at Blackfriars to Challenge? The intro screen to put the CD through its paces. The Journal was on the CD package. PAGE hand to scribble down some reactions: rom Rovies 4/26 Left and above: Wish you were here Comments ranged from 'very good, it's the SCORE - the CD takes you on to Greece where way forward', 'it's great that there's more serving olives are grown for JS. suggestions, ingredients and information', to 'the questions weren't too demanding and are aimed at all levels'. So the Deli Challenge gets the thumbs up from the experts. And, even the finest deli brains in the company didn't get everything right when they took the deli challenge quiz: "No matter how experienced you are, nobody knows everything," i says Bob McCann of Islington. Meanwhile, is a very wide area. We had to condense the whole deli into four Camden's Fiona McGeever reckons: "The deli can hours. Our main thrust was to give facts about products and not be quite an intimidating area to go on for the first to be too regimented about them. We asked JS suppliers to give us information, looking for quirks in the products, facts from time if you're new. But the customer expects the the past." same standard of service from everyone. The CD Other packages on the way will go a long way to help."

But is all the effort worth it? Is multimedia really such a good idea? David has no doubts: "You learn at your own pace, when If you wish to find out more about the you want. It's also economical - Sainsbury's pays once and Deli Challenge, contact your DDT. people can use the CD as many times as they want." Multimedia technology is still relatively new, but it's developing quickly. According to Jacqui Cousins, it's such a powerful tool that packages for many other departments will become available in the future. Ultimately, multimedia could be succeeded by the 'Intranet' (an internal Internet within Sainsbury's, currently under development), which could be updated centrally, making the packages easy to amend widi all the latest information. But that's all in die future. Meanwhile, who's to say that an interactive, all-singing, all-dancing multimedia JS Journal isn't around the corner? We'll let you know.

Jacqui Cousins and David Pilkington show off the new CD.

SEPTEMBER 1998 25 FEATURE The

An invitation to an art preview evening led Hitchin store manager Mark Ellery to a project that's helping pioneer the gallery art gallery of the future. The Journal finds out how he's now selling art as well as groceries.

I ark's interest in art didn't begin until he was With a client list including top companies here and abroad I invited to a preview evening by art dealer David and celebrities such as Lily Savage, the answer is a firm 'yes'. I Tregunna: "Previously, I was strictly an Athena And the BritArt site has attracted plenty of attention in the art I man," he says. Impressed by the work of one of world's press. I the preview artists, Chris Gollon, Mark visited • his studio, and bought five paintings. An interest in other artists soon developed, and he and David Art shouldn't be for the few decided to set up a business - Britain's first Internet art gallery: BritArt.com. Although inundated by requests from artists to be represented David provides the art expertise while Mark handles the on the site, Mark and David are currently sticking to a select business side, using 15 years of commercial experience gained few, living British artists. That said, Mark is keen to shed art as a JS manager. The technical complexities of running a collecting's exclusive image: "Art shouldn't be for the few. gallery on the World Wide Web are handled by technician Mark Most people would never dream of owning a work of art and Fernandes. we want to change that. Art can be a really good investment - BritArt's Internet customers can browse through the work more interesting than stocks and shares." Some of the work for of 11 up-and-coming British artists from the comfort of their sale on BritArt is surprisingly affordable - prices start at own homes. Browsers can also find out more about a particular around £300 for signed etchings. artist thanks to the information and biographies on BritArt's So where do they go from here? Says Mark: "We are now site, which even includes links to the websites of art magazines. taking stands at major international art fairs. We've also seen a If a customer wants to buy, or is interested in seeing the dramatic increase in the number of people contacting us to paintings, he or she leaves their details and either Mark or commission portraits of themselves. David will call back to arrange an appointment. "We're keen to get involved in anything that will allow us to help British artists, and bring British art in easy reach of the general public. And that will always be the guiding principle for the way we develop BritArt in the longer term. As far as we're concerned, art is a pleasure for everyone to enjoy." BritArt.com

The Internet can democratize art

But why set up an art gallery on the Internet in the first place? Mark explains: "Commercial art galleries can be quite snooty and overpowering. Previously, if you wanted to buy contemporary British art, the only place you could go was Mayfair - but we're open every day for 24 hours. "The Internet can democratize art and make it available to anyone - it's also able to present art in an interesting way. It helps the artist too - their career is instantly internationalized." They also get free publicity, as Mark can e-mail art journalists about the work available on BritArt.com. The site is fairly easy to run because Mark can work at any hour, day or night ("I'm one of those people who doesn't need much sleep"), enabling him to fit BritArt around his hectic life as a JS store manager. But does it work?

26 JS JOURNAL pleapre for everyone to enjoy."

|T1 Hitchin store manager Mark Ellery (front) and his partner at BritArt, David Tregunna. Behind them is Majestic, painted in 1997 by Jim Kavanagh, who used to take his drawing pad with him whilst working for his family building firm. His career as an artist took off when his talent was spotted by a professor of art history whose house he was working on.

|T] Art on line at http://www.BritArt.com - Mark demonstrates the BritArt site at a London Internet cafe.

Figure on the road to Narragonia by Chris a Gollon (1995). According to Mark Ellery: "Chris is one of the hottest properties on the international art market following the series SPECIAL OFFER of popular exhibitions he's mounted since 1993. He's currently working on part of an exhibition In his quest to bring art to a wider public, Mark called ROOT, linking popular music with contemporary art and featuring big names Ellery is offering all Sainsbury Group colleagues including , and and veterans a 10% discount on BritArt works. Dave Stewart." To take advantage of the discount, identify yourself as a Sainsbury Group colleague or Floating Laugh (1991) by Maggi Hambling. veteran when you arrange to view any works on s Her work has been collected by museums the BritArt site at: such as London's prestigious Tate Gallery. She works in many different media and styles including abstract, landscape and portrait, http://www.BritArt.com and has featured on the BBC's The South Bank Show.

27 PRODUCT NEWS

Chicago is my kind of ribs CHICAGO STyJJ- As part of the frozen meat range, Sainsbury's has launched Chicago-style Full Rack of Pork Ribs (£3.49). The ribs are covered in a spicy barbecue sauce and can be microwaved in eight minutes. PORK RIBS ^ CURRENTLY AVAILABLE IN 30 STORES

Following on from the coloured emulsion redesign, Homebase's whites have Paint it white been relaunched. Also, a range of trim paints including Glosses (liquid, non- drip), Undercoat, Primers, Satinwood and a more environmentally-friendly range of lower solvent alternatives - Quick Drying Gloss, Quick Drying Primer and Quick Drying Satinwood. Look out for the funky logos on the Quick Drying paints and primers, and also the new Satinwood design. A new colour planner and colourcard have also been launched to aid inspiration. Prices range from £1.99 for the colour planner (which includes £2 worth of money-off vouchers) to £14.99 for 10 litres of brilliant White Emulsion.

AVAILABLE IN ALL STORES

Flavour of the month

After recently winning the Italian Olive Oil List Award, JS has consolidated its position as market leader in this area by introducing a new range of Flavoured Olive Oils. Available in three flavours - Lemon, Garlic and Basil, the olive oils come in 125ml bottles and cost 95p each.

AVAILABLE IN AROUND 280 STORES

Smoked salmon that's winning converts

Sainsbury's has launched an initiative designed to help more farmers reach SAINSBURYS SAINSBURYS organic status and is now stocking Transitional Orkney Smoked Salmon (£4.59 for Basil Lemon 125g). This salmon is not organic, but is produced by a farm making the transition flavoured oured from conventional to fully-certified organic. OLIVE OIL OLIVE OIL This move will support these fish farmers in their goal to become fully organic by providing a market for their product's at a price which reflects the higher cost of organic farming methods. The additional income will help farmers in the conversion process as well as provide an incentive for more British farmers to trial organic methods.

AVAILABLE IN 200 STORES

28 JS JOURNAL FRESH BREATH

3WNSHU1WS SAlNSBUKVii Go dental STICKS TAPE

Dental plaque is the main cause of gum disease and tooth decay. To help you fight the dreaded plaque, JS has revamped its dental care range. Products include Dental Floss (£1.49), Dental Floss Mint (£1.49), Dental Tape (£1.89) and Dental Sticks (£1.39). For fresh breath confidence there's also Breath Freshener Tablets (£1.49) and Fresh Breath Spray (£1.59).

AVAILABLE IN 228 TO 405 STORES What's NEW in-store Brighten up your bedside

Specially developed to complement your bedroom, Sainsbury's has launched two decorated, three-ply tissues - Bouquet and Floral. Each costs £1.29 Twinkle and contains 70 tissues. AVAILABLE IN 250 STORES twinkle little cake

SAINSBURY'S FLOK A I. i ' For a light and tasty treat try Sainsbury's 12 mini Star Fairy Cakes. These are light sponge cakes topped with fondant icing and coloured sweet ^ofcireospu^' decorations. Packs cost £1.29 each.

AVAILABLE IN 100 STORES Guilt-free snacks For the ideal healthy snack, try Sainsbury's three new dried fruit offerings: Apricots, Figs and Prunes. Moist and sweet with no added sugar, each is high in fibre and costs 99p.

AVAILABLE IN 256 STORES

Bear-faced cake

The new Winnie the Pooh cake is exclusive to Sainsbury's. There's little doubt that kids will love it every bit as much as Christopher Robin's cuddly companion loves honey. It should be pretty popular with parents too at £6.99.

AVAILABLE IN 261 STORES

SEPTEMBER 1998 29 OUT AND ABOUT

The maidens Queen of of Fanhams the Castle Straiton

Readers United A mi The dining-room v. take a bow during a recent medieval wedding held at Fanhams Hall. They asked the Journal to 'rave about how brilliant we are and how much fun we all have working at Fanhams Hall'. Okay. Steven seeks sponsors Anna Maria Todino, who works on the delicatessen at Castle Boulevard store in Nottingham, has been crowned 'Miss Leicestershire 1998'. She now goes forward to the Miss Great

Britain final later this month, at Children from Paradykes Primary School, Loanhead sign up to 'Readers United' with (back row, from I to r): Stringfellows nightclub in head teacher Jack Smith, Midlothian councillor Adam Montgomery, deputy manager at Straiton Phil Cook, and class teacher Mrs Grant. London. Anna Maria has time at Barnstaple store, has appeared on Sky TV, modelled Midlothian Libraries, with support from Straiton store and a donation from the been chosen to carry out on Central Weekend and community affairs department, has launched its summer reading scheme for young voluntary work in Namibia for represented England in a Miss readers. three months next year for the Europe pageant. Quite the all- youth development charity rounder, she has also played The Readers United theme aims to capture young minds still in the throes of Raleigh International. Steven, for the Castle Boulevard ladies football mania following the World Cup, and it is hoped that over 1,500 children will who is taking a year out before team in the five-a-side district take part in the scheme with at least 500 achieving the goal of reading 15 books. embarking on a psychology football competition for the Children who do reach the goal will receive a special T-shirt bearing the logo degree at university, needs to past two years. 'Sainsbury's supports Readers United'. raise £3,000 for his expedition. So, if you feel you'd like to help Steven, contact him at 191 New Street, 25 years in Swindon Torrington, Devon, EX38 8BX Fan in or call 01805-624 671. France Bit of bat and ball

Central departments colleagues Not quite as titanic a tussle as enjoying their fish and chips supper the recent England-South during the quiz. Africa epic, but the 40-over cricket match between Taplow Blackfriars store and a team from quiz night Blackfriars certainly served up as much entertainment. As a member of the England Central departments colleagues Blackfriars won the toss and Football Supporters' Club, Staff at Swindon town centre store obviously had a packed out the Blackfriar staff scored 156 for nine from their allotted overs. In reply, Diane Maton who works as great time celebrating 25 years of trading on 24 July. restaurant recently to support Taplow struggled against a a checkout/replenishment The store recruited the local paper to help find the SSA Quiz Night. Various good Blackfriars attack assistant at Kempshott store, charities that were also celebrating their 25th year goodies were auctioned during (rumoured to contain a ringer went out to France for the and four local charities were then chosen to be the evening and £700 was or two) and were all out for World Cup and saw all the presented with a cheque for £250 from the Penny Back raised for the Trina Moorcroft 129, just 27 short of their England games. Our picture target. The barbecue and beer scheme. Former employees were also invited to a Trust - a charity which is shows Diane in her went down very well, and aiming to supply and equip a Sainsbury's England cap, buffet lunch where 70s music helped everyone get into because of the success of the getting ready to put the groove. Customers were served with birthday cake Stem Cell Transplant unit (bone match, it will now become an Basingstoke on the world map. and Buck's Fizz. marrow) at Southend Hospital. annual event.

30 JS JOURNAL OUT AND ABOUT

Dancing Side By Side Another first for Side By Side was achieved by colleagues at Bamber Bridge when Alex Wilkinson coordinated an over-55s tea dance in a local hall. The idea came from two colleagues in the customer restaurant, Jackie Almond and Nora Hamer. Jackie goes to dancing lessons with Len and Sylvia Harvey who are the British Sequin dance champions, and they agreed to lead the dancing.

Free tickets were snapped up by customers and during the afternoon, spot prizes of food parcels were hotly contended for. The prizes and the tea were provided by the store, along with the number-calling services of store manager Steve Morris for three games of bingo. Pictured during Mosborough store's charity raffle are (from I to r): The store's manager Simon Taylor, Jane Smaldon, Mel Pidd, and Claire Martin. Mel's march for Macmillan Mel Pidd from retail finance at Blackfriars will be walking 100km across the Sahara desert in November. Mel is hoping her sponsored walk will raise £10,000 for Macmillan Cancer Relief. So far, Mel has raised £1,000, half of which came from a charity raffle of football shirts held at Mosborough store. The raffle raised £1,000 in total, with the store donating half to Mel's fund for Macmillan Cancer Relief and the other half to Western Park Cancer Hospice in Mosborough.

If you feel you can offer any support to Macmillan Cancer Relief, please contact Mel on 0370 643240. Twenty-one up

Nora Hamer (extreme left), Alex Wilkinson (third left) and Steve Inset: Bingo-calling store manager Morris (centre back) show customers how to do it - with a little Steve Morris enjoying "the best help from Len and Sylvia Harvey (fourth and fifth left). Friday afternoon I've spent in ages.' t* Full Monty meets Spice Girls • Hi m Canteen colleagues relax after serving up the 21-year celebration feast. Lordshill store celebrated its 21st birthday on 22 July and staff enjoyed a free lunch with a glass of wine. Colleagues who have been with the store throughout the 21 years were given an engraved wine glass, and everyone who attended the celebration received a 1998 £2 coin in a presentation pack. visitors

Harringay hit on a novel way to raise money for the eastern region's Sunshine Coach appeal. The store organized a variety show which included acts from Abba and Spice Girls lookalikes, and a live band made up of colleagues from the store. Seven brave managers even entertained the crowd of Main picture: Baring nearly all, the Full Store manager Joe Thurley changes managerial positions by posing with 300 with a Full Monty strip routine. Monty team of (I to r): Paul Mullins- the England U16team. O'Connor, Gareth McGirr, Eddie Piggott, Due to the success of the event - over £1,250 was raised - Terry McGuinness, Barry Walton, Glen Recent visitors to Durham store were the England U16 Demicol and Paul Brasier. In front, stage Harringay is currently planning a district event for an manager Chris Hodge. football team, officially sponsored by Sainsbury's. The audience of 700 at the Tottenham Irish Centre, White Hart England team triumphed in the 1998 Four Nations Lane on 21 November. If you're interested in attending the Inset: The Spice Girls (before Geri left) from I to r: Perry Ceukkoparan, Championships held in Scotland. Other nations competing party, please contact Paul Mullins-O'Connor at Harringay for Zoe Gibson, Natalie Saleh, Amanda Fisher further details. and Sarah Fowl. were Ireland and Wales.

SEPTEMBER 1998 31 Swimmiji! pool crosswor CLUES

ACROSS

1. Short journeys for pleasure (10) 9. Child's toy which falls and rises on a string (2-2) 10. Famous hippie musical (4) 11. Pacific or Atlantic, for example (5) 4 *% 12. Machine converting mechanical into electrical, \U \> energy(6) 13. 'The ', Paul Newman's first i*U pool-room film (7) 16. Small, exclusive groups of people (7) 18. Huron, Erie and Superior are great ones (5) 19. Operatic song (4) 20. Great river of Egypt (4) 21. City in Scotland... and Australia (5) 1 2 3 4 5 6 7 8 24. Occupant of a prison (6) 25. Beautiful youth loved by Aphrodite (6) 28. Rough-surfaced, woollen cloth, • 9^ frequently of mixed colours(5) 10 11 • 29. Language of a nation (6) 30. Ridges of rock near the surface of a sea (5) • 12 31. Prophetic sign (4)

DOWN 2. Photograph showing the position 13 14 15 16 17 of bones (1-3)

3. Disturbed condition (6) 18 4. Apparatus for underwater swimmer (7) 19 ^pt) 5. Mark O'Meara won this tournament in July (4) 21 22 23 6. Beach footwear (7) 7. Des Moines is the capital of this 24 • 25 ^Rc3 27 US state (4) 8. Deep pleasure (10) 28 • 13. Plant with bell-shaped, purplish-blue flower (8) '3 29 • 14. Mark Spitz's Olympic sport (8) 15. Gardening tool(4) • 16. US coin (4) 30 • 31 17. Rugby code (5) I 21. Beardsley, the ex-England > ''' H footballer (5) 22. Superman actor (5) 23 In Greek mythology, o>. the kingdom of the lower world (5) <««•* C^ 26. Greek drink (4) 27. England and Liverpool midfielder (4)

ANSWERS 10 SUN & SAND CROSSWORD ENTRY FORM ACROSS: I Suitcases O.Florida Find the following 12 book titles in the wordsquare below and circle them* 7. Norway 8. Railway 9. Cowboys Wordsearch and crossword competition 11. Cinque 13. Spade H.Net ANIMAL FARM EMMA REBECCA BLACK BEAUTY 16. Sabot 17.Car 18. Sandals 20. GOLDFINGER ROBINSON CRUSOE CANDIDE MIDDLEMARCH Name: Sixes 22. Snails 2S. Bee 26. Brittany SCOOP DRACULA OLIVER TWIST WAR AND PEACE Address: DOWN: I.Scotland 2. leddy Bears G U M E N A R F C A M C B 3. Sandcastles 4. Straw Hats c u c 5. Napoleon 0. Franc 10. Suodae 12. USA 15.7uscany IS. Alibi B L A c K B E A U T Y C I A A A Work location: 21. Snub 23. Let 24. Let A N E T E C R E S O C D N E W J Send us your completed entry by 5 October, using this coupon for Z E S O A I A W T E D O Z C L L both. Only one entry per person. Photocopies are acceptable. I D L s S T O N B L L N A L I L Winning our E25 crossword prize is MAUREEN DOWSETT at Kempshott. Our £10 wordsearch prize goes to ANNE DALE N L C G P U O E E R A E C L F S I at Farlington.

E O A A P L R M L T P I C I P G Heading off to Scotland as the winner of the weekend for two at The Inn at Lathones is T BARRET, Homebase Derby

R D N Y E B A C I D A B R O R O I Washing away with their pressure washers courtesy of Alto Cleaning Systems ttd are: RAYMOND LAING. Rayleigh Weir D R I N U R G U N N U H O A W L and DAVID ARCHER. Watford Owners of a new Bnta Water Filter Family system are: ANN JACKSON, Truro; CHRISTINE EDWARDS. Queens Road. Norwich; E A M D C E R A S O E C G H Q D BARBARA TURNER. Bishop's Stortford; PETER BRUT0N veteran; GLENN SEYMOUR. Savacentre head office; BEV DAVIS. B C A H N F R A M N S N L A R F Eastbourne; LVNNE SMITH. Kempshott; DOROTHY BENHAM, veteran; E NEWMAN, Blackfriars; DORIS ELLIS, Wandsworth Lying around watching the liar Liar video are; ARTHUR DA COSTA, Feltham data centre; J ALLISON, Buntingford depot; W U L M I A E U N M u N P F E I S NICHOLLS, Biackfnars; VICKI SALIH, Blackfriars; NIGEL GOWER. Bexhill; TRACEY DAVIES, Bridgwater; C GOLDEN-HANN Street; PETER FORREST, Southport; SU HILL, Biggleswade; RICHARD P0STANCE, Bowthorpe; MATT EARLEY Homebase A L F P W J C H R H E L I P G N Merton; KELLY BYRD, Islington; JOYCE IVES, Coreys Mill; NEIL WELLS, Southern regional office

R A A A N R A Y P S E E H R L G Getting the blues with The Blues Brothers are A BARNES, East Mayne; LEIGH HARVEY, Thorley; I NICHOLSON, Blackfriars; SAM MILLS. Blackfriars; SUSAN LLOYD, Wolverhampton; PETER MORRIS. Homebase head office; JEAN FARROW. Warren T K R E T S I W T R E V I L O E Heath. Ipswich; MARY STUART, Oldham; MARK BAILLIE Buntingford depot; COLIN PIERS, Homebase Watford.

S W M O S X N A S L E Q N O P R Massively enjoying their Massive Attack CD, Mezzanine are; SEAN SMITH, Bournemouth; GRAHAM VICK, Canterbury; JOHN HALLOS. Market Street, Huddersfield; SPENCER CHAPMAN, Lewes Road; SIMON GOLDSTEIN. Charlton depot; JENNY DALTON, Homebase Chippenham; JOHN LEE. Blackfnars; HUGH MUCKIAN, Blackfriars; SUE ROBERTS. Blackfriars; NICK WILLIAMS, Blackfriars

32 JS JOURNAL WIN a trip to France with Microban The Journal is offering readers an opportunity to win an exciting three-night trip to Futuroscope, a futuristic theme park in Poitiers, France.

Microban - what's it all about? With its futuristic architecture, Futuroscope presents the most spectacular images ever seen, on the world's largest screens. Sainsbury's launched Microban in September 1997, introducing a range of antibacterial kitchen plastics and cloths onto the market - a first for Sainsbury's. Since the launch, the range has doubled with new products such as toothbrushes, liquid handwashes, trigger kitchen cleaners and a range of baby products... and there's more to come. U This month sees a major promotion to increase awareness of Microban and build sales - watch out for the offers in-store.

Sainsbury's is now using Microban in-store. The deli, and meat and fish counters are using a whole range of Microban products including chopping boards and pots.

COMPETITION

To win a three-night trip to Futuroscope, including travel on Eurostar and accommodation for two people, simply answer the following questions: e u 1: Which bacteria does Microban kill?

2: When is Microban added to the product?

3: What does the growth of bacteria cause?

Send your entries to: JS Journal, J Sainsbury pic, 9th Floor Drury House, Stamford Street, London SEI 9LL, to arrive no later than MICROBAN FACTFILE I 5 October. Entrants must work for or be veterans of the Sainsbury Group. Only one entry per person please. Photocopies are acceptable. I

• Microban kills bacteria such as E.coli, salmonella and listeria - some of the major causes of food poisoning. • It is safe and non toxic, and is added to the product during the manufacturing process. * Microban should be used in conjunction with normal hygiene routines - it is not a replacement, but it will help prevent the growth of bacteria which cause contamination and odour. • It works continually to kill harmful bacteria as it is built into the product.

Hula Hoops are the new innovation into the frozen potato market • and are now available in Sainsbury's and Savacentre stores. action-packed day with... Frozen Hula Hoops ealtime Potato Rings

Made from real potato, covered in a light, crispy coating and shaped like the snack, they can be grilled or fried. The 1kg bag sits perfectly between chips and potato products. Great with any meal for the whole family, the Hula Hoops Mealtime Potato Rings pack costs only £1.89. The Journal, together with Young's Potato Products, is offering five adventurous colleagues the chance to win an exciting day out at Thunder Bugs, the outdoor adventure centre in Duxford, Cambridgeshire.

Name: Activities at Thunder Bugs include quad bike go-karting, off-road karting and archery. Address: For a chance to win, simply imagine the wackiest ideas you can for using Hula Hoops Work location: Mealtime Potato Rings and write a zany reason Hometel no: why. For example, chain mail vests (because Hula Hoops', crunchiness will IDEAS: protect me best). The competition is only open to JS employees. Young's Potato Products reserves the rights to use your ideas in future promotional material. The judges decision will be considered final. No correspondence will be entered Send your entries to : JS Journal, J Sainsbury pic, 9th floor Drury House, Stamford Street, London SEt 9LL, 1 than S October. Entrants must work for Sainsbury's Supermarkets Limited. Photocopies are acceptable. into. There is no cash alternative. Entrants must be over 18 years old and make their own travel arrangements.

SEPTEMBER 1998 33 UT OF HOURS

TRAVEL CLUB Save time and money when

ABTA booking your holiday IATA

All tour operators now have their summer '99 holiday programmes on sale, so why not start planning your holiday now to take advantage of: • maximum choice

• massive early-booking discounts • Choose your holiday from the brochure of any tour operator • SSA Travel Club member's extra discounts on top and make a note of the flight Once again, the central SSA has arranged for the best possible deals number and holiday code. from the country's top tour operators and made it easy for you to book. Many of you now take advantage of the SSA Travel Club- it is there to help you get the best possible deal and give you the best possible service when making your travel arrangements. The club's dedicated staff wil check the availability of your When you have decided where you would like to spend your summer holiday and, if necessary, call you '99 vacation, call the Travel Club's friendly staff to see how much you can back with a full quotation and save - it couldn't be easier. the discount applicable.

• If you wish to proceed with the booking, you will need to provide a credit card number which wil act as security for your holiday SUMMER J booking. Payment can be made by credit card, although an additional 2% will be added to your invoice. Payment can be made by cheque, Switch or direct debit without Nobody but nobody beats us on choice a incurring any further cost.

• All holidays are subject to availability and the tour FREE HOLIDAY operator's terms and conditions INSURANCE* of booking. • About 7-10 days before departure you will be sent your tickets and EXCLUSIVE to SSA members: the SSA Travel Club offers all-year-round discounts all travel-related documents. on all your travel arrangements, Discounts may be affected if SAVE UP TO International Travel Club including late bookings, unlike most insurance is not taken out at the high street travel agents. £200 time of booking. Send your signed booking form to: PER COUPLE** International Travel Club, 106 Westbourne Road, 40°/cOof f Marsh, Huddersfield, HD1 4LF. for early bookings on selected 1999 cruises Call the CRUISES: Call cruise expert Jacky on 01484 450333 for up-to-date information on next year's cruises and this year's special offers, and SSA Travel Club receive up to 40% discount on selected cruises for early bookings for 1999. NOW LATE BOOKINGS on

In addition to the discounts you will receive off brochured holidays for winter sun and ski, there is 01484 450111 always a selection of last-minute holiday bargains to be had. The SSA Travel Club has invested in the to make your booking very latest technology to provide details of all the best offers from the tour operators so you can have a choice of all the top tour operators' last-minute bargains. So, whether it be a sunshine winter break, skiing or just a flight-only enquiry, the Travel Club can Please have your SSA Membership tell you within 40 seconds all you need to know to help make your decision. Card to hand (available from your personnel department). * minimum holiday price £250 per person. ** for early bookings made by 31 October 1998. All holidays subject to availability.

34 JS JOURNAL PEOPLE

Weddings

CLAIRE LESSING (below), senior clerk at Bramingham Park and ROBIN HORSIER, operational auditor at Blackfriars, married on 27 June at Fanhams Hall. They met at a Sainsbury's Christmas dinner and dance at Hatfield, and spent their honeymoon cruising the American coast Claire's best friend TONI WOOD (right), merchandising, Blackfriars, made it a month to remember when she married UN ATTWOOD, senior deputy, Winchmore Hill, Tricky at Barnsdale Lodge near Rutland Water on 5 June. They spent their honeymoon in South Africa and Mauritius. month's Tricky ^k/ ^|

long service

Employees who have completed 40years' service: Hill. DAPHNE CAMPBELL checkout/replenishment assistant. West Ealing. THOMAS CARTWRIGHT, supervisor, Hoddesdon depot. PAUUHE RODNEY BROOKSBY, district manager. ALLAN EDWARDS, reception CASTELINO, deli counter assistant, Alperton. STEVE CLARE, assistant manager, West Hove. DONALD HAYWARD, district manager. manager, produce. Milton Keynes. SHIRLEY CROOK, checkout/ replenishment assistant, Waltham Cross. AHH CROW, senior systems Employees who completed 25 years' service in August: assistant, Winchester. STEVEN CROXON, senior warehouse assistant, CAROL ADAMS, administration manager, Fosse Park. CLIVE AVERY, Leicester. PAUL DAVIS, store manager, Bagshott Road. HEATHER implementation planning manager, southern regional office. BETTY DAWSON, checkout/replenishment assistant, Farnham. JOAN DYBALL, BAKER, checkout/replenishment assistant, West Hove. STUART BALL, general office clerk, Woolwich. DAVID DYSON, deputy manager, fresh petrol manager, Sedlescombe Road. STEVE BARNES, store manager, foods, Lincoln. PAT EDWARDS, checkout/replenishment assistant, Muswell Hill. MARCIA BENBOW, checkout/replenishment assistant Redditch. LORRAINE GLOVER, assistant manager, administration, Merry Hill. ANN BROOKS, customer service assistant, Northfield. Kingsheath. NIGEL GOWER, frozen foods assistant, Bexhill. MAUREEN CYNTHIA CHINN, checkout/replenishment assistant, Coventry. HILL, checkout/replenishment assistant, Peterborough. DEHHIS RODERICK CHRISTOPHER, driver, Basingstoke depot GRAHAM DAVIES, HISCOCK, driver, Basingstoke depot. PAULINE HOGAN, checkout/ meat manager, Shrewsbury. WILL DEAR, engineer, Buntingford depot. replenishment assistant, Bletchley. DAVID HOOD, deputy manager, KATARINA DENTON, administration manager, Bybrook. CATHY GALE, fresh foods, Chingford. CHRISTINE HUGHES, checkout/replenishment floral assistant, Streatham Common. DAVID GREEN, meat manager, assistant, Telford. ALTHEA HULL, checkout/replenishment assistant, Water Lane. MARGARET GRIGGLESTONE, meat assistant, Queens Road. Word. PHYLLIS JACKSON cook. Romford. BILL JEFFS, corporate design TERESA HERUS, checkout/replenishment assistant. Telford. JANET manager, Blackfriars. HORMAH KEHHARD, butcher, Bolton. MARGARET JOHNSTONE, checkout/replenishment assistant, Bridgwater. ROBERT LEE, assistant manager, customer services, Brentwood. ANN KILMISTER, store manager, Merry Hill. MAURICE LAW, deputy MANNING, scanning assistant, Chelmsford. DENNIS OLIVER, non manager, services, Queens Road. STEWART MARTIN, store manager, perishables warehouseman, Basingstoke depot. JOHN PAGE, category Stockport. ROGER MERRIMAN, deputy manager, services, Blackpole. manager, procurement, Blackfriars. RODNEY PARKINSON, senior JOHN PEU, driver, Basingstoke depot. STEPHEN POWELL, store manager, branch computing services, Blackfriars. VAL PARROTT, bread manager, Kirkcaldy. SUE STEWART, checkout/replenishment, Muswell and cake assistant, Dorking. SURENDRA PATEL, grocery replenishment Hill. MARTIN TAYLOR, senior warehouse assistant, Wolverhampton. assistant, Wandsworth. STEPHEN PEMBLETON, deputy manager, fresh RICHARD VAH DEN BROEK, senior systems operator, ISD ROSEMARY foods, Ripley. CHRIS PERRY, reception manager, Purley Way. BETTY WEBB, cash office clerk, Telford. MIRIAM WHITMORE, floral assistant, PHELAN, health and beauty assistant, Bletchley. VALERIE PICKETT fresh Enfield. JANET WOODFIELD, fresh foods replenishment assistant, foods replenishment assistant, London Road. MARGARET SMITH, senior Aylesbury. FRANKIE WORMAN, bread and cake assistant, Chatham. deli assistant, Redditch. CAROL TAYLOR, deli assistant, West-Park Farm. DAVID TRACE cold store warehouse assistant, Aylesbury. ROBERT The following employees complete 25 years'service during September: KILMISTER, store manager, Selly Oak. HARRIET WAGSTAFF, dry goods reduction controller, Stratford. DAVID WASHINGTON own brand PAMELA BEARE, checkout/replenishment assistant, Aylesbury. BILL development manager, Homebase head office. DOREEN WASSELL, BUSH, meat manager, Peterborough. CHRISTOPHER BUSS, store checkout/replenishment assistant, Portsmouth. RUBY WEBSTER, fresh manager, Horsham. ANDREW CAMFIELD, driver, Buntingford depot. food replenishment assistant, Waltham Cross. PATRICIA CAMPBELL, assistant manager, administration, Winchmore Retirements

Length of service is in brackets Muswell Hill (15yrs). LOUISA GAYLE, checkout/replenishment assistant, checkout/replenishment assistant, Southport (15yrs). WENDY MARION AIRD, office manager, Homebase Gloucester (15yrs). Kilburn (I4yrs). VERONICAGORMLIE, checkout/ replenishment RICHARDSON cash office clerk, Lewes Road (19yrs). ROD SELLERS, MARGARET BADGER, checkout/replenishment assistant, Walsall assistant, Darnley (6yrs). RODERT GOSLING, store manager, Bedford senior manager, group internal communications, Blackfriars (I3yrs). (I3yrs). OLIVE BERESFORD, general office clerk, Brentwood (I4yrs). (34yrs). IRIS GRIFFITHS, checkout/replenishment assistant, Harlow BRIAN SHORTMAH, senior warehouse assistant, East Filton (8yrs). JANE MAUREEN BOGGIS, checkout/replenishment assistant, Bishops Fifth Avenue (16yrs). JOHH GRIFFITHS, trolley retrieval, East Filton SMITH, checkout/replenishment assistant, South Woodford (8yrs). DEREK Hi Stortford (15yrs). AUDREY RRIGHTMAN, meat assistant, Enfield (8yrs). MARGRET HAWLEY, JS resturant assistant, Archer Road (12yrs). SMITH, trolley collector, Bowthorpe (3yrs). AUDREY STOCKS, checkout/ (17yrs). JUNE BROWN, bakery assistant, Welwyn Garden City (13yrs). JUDITH HUBBARD, checkout/replenishment assistant, Leicester replenishment assistant. Oxford (25yrs). KATHLEEN STURGESS, Hi BERNIE BRUNDISH, clerk, Charlton depot (I7yrs). FRAHK CALLISS. (18yrs). AUDREY HUNT, restaurant assistant, Larkfield (2yrs). BILL checkout/replenishment assistant, Wellingborough (7yrs). CHARLES BWS assistant, Putney (6yrs). LAURA CARTER, checkout/replenish­ HUHT, senior warehouse assistant, Bracknell (I2yrs). BRIAN TOHG, newspaper assistant, Wallington (7yrs). DAWN TUCKER, cook, ! C ment assistant, Boscombe (19yrs). JANETCATTERMOLE, fresh foods HAYWARD, project manager, Buntingford depot (31yrs). HENRY HDD, llford (17yrs). JULIA WADESON, dry goods reduction controller, Lancaster assistant, Ipswich 17(yrs). JUNE CHAPPELL, cook, South Ruislip car park attendant, Stockport (5yrs). SYLVIA LOWE, code controller, (13yrs). GEORGE WALBY, trolley collector, Hitchin (3yrs). KATHERIHE SS 'i5 s « dOyrs). BARBARA CLARKSON, checkout/replenishment assistant, Arnold (8yrs). IRIS MARKS, senior checkout/replenishment assistant, WAREHAM, checkout/replenishment assistant, Stanway (I7yrs). ELAINE Woolwich (12yrs). DOREEN COLEMAN, price controller, llford (10yrs). Camberley (11yrs). WILLIAM McGONAGLE, bakery assistant, West WOOLERTON, checkout/replenishment assistant, Shorehead (9yrs). BRIAN DALY, deputy manager dry goods, Aylesbury (19yrs). Green (7years). MAUREEN McKEOWN, kiosk assistant, Birkenhead PHYLLIS WYBROW, checkout/replenishment assistant, Boscombe (12yrs). 111 (15yrs). HENRY MINNS, warehouse assistant, Whitstable (4yrs). BETTY WYLES, deli assistant, Bromley (16yrs). MARGARET DAVIES, cook, Stafford (18yrs). PAMELA CELLAR fresh i » foods/ replenishment assistant, Ipswich (lOyrs). JOAN DIXON, kiosk MAUREEN MALONEY, senior fish assistant, Stevenage (I7yrs). JUNE assistant, Whitley Bay (8yrs). GEORGE DOLAH, checkout/replenish­ MOSS, bakery counter assistant, Witney (2yrs). JOHN NEWBURY, senior All employees with more than five years' service are eligible for a ment assistant, Larkfield (2yrs). ALLAN DRAKE, in-store security deputy, services, Purley (19yrs). BRIDGET NICHOLSON, checkout/ pre-retirement seminar at Fanhams Hall. For nomination details see D >- V . .3. guard, Bramingham Park-(6yrs). SHIRLEY EDMUHDSON, BWS replenishment assistant, Sittingbourne (21yrs). BRIAH NORLEY, your personnel manager. 0.0 C assistant, Christchurch (13yrs). ARTHUR EMERTOH, clerk, warehouse assistant, East Filton (9yrs). RAYMOND FALSER, regional Basingstoke depot (25yrs). SYLVIA FARTHING, bread and cake food safety, (40yrs). NANCY PAYNE, checkout/replenishment assistant. °- fro a assistant. Stanway (18yrs). SHEILA FIELDING checkout/replenish­ Bishops Stortford (18yrs). GRACE PRINCE, SABRE clerk, Selly Oak ? l ment assistant, Peterborough (9yrs). PAT FLEMIHG, checkout (12yrs). BARBARA PRITCHARD, staff restaurant assistant, Maidstone Obituary a a -5 3 « c supervisor, South Woodford (I8yrs). EVELYN GALLACHER, petrol (15yrs). VICTORIA QUILTER, fresh foods assistant, Stanway (19yrs) o " 3 WEHDY RAIHBOW, 57, a SABRE controller at Victoria, died after a short U 3 y station assistant, Rugby (18yrs). BARBARA GANDER, kiosk assistant, JOHN ROSE, senior baker, Bromley (lOyrs). MARGARET RICHARDS, rt £ V) illness on 24 March (25yrs). -C CT> ~

SEPTEMBER 1998 35 ARCHIVES

JS's Partnership in Livestock and Partnership in Produce schemes run with suppliers have recently gained recognition for their collaborative approach to quality control, food safety, environmental issues and value for money. But close partnerships with suppliers are nothing new. Lloyd Maunder of Devon has been working hand in glove with JS for 100 years.

ainsbmy's longest-serving supplier is Lloyd Maunder of Devon. Its links with JS began in 1898 when Lloyd Maunder, a young farmer from Witheridge, near Tiverton in Devon, Shappened to be buying feed for his pigs from a local miller - probably one Amos Maire. Like most millers, Maire kept a few chickens, fed on the floor-sweepings of his trade, and was in the habit of sending a few birds to Mr John James Sainsbury, founder of the provisions firmi n London. Sainsbury's oldest Maire had just received a telegram from Mr Sainsbury informing him that, henceforth, only consignments of 20 birds or more would be acceptable, probably because of the cost involved in dealing with dozens of distant small suppliers. The disgruntled miller handed the telegram to supplier celebrates Lloyd Maunder with the words 'You can have the business if you like'. Hoyd Maunder was quick to see the business Just as the American railroad opportunity. He replied to the telegram and began centenary and steamships opened up sending poultry, eggs and rabbits to Sainsbury's Blackfriars transatlantic sources of depot by rail from Lapford Station. supply, so the British railway In doing so, Lloyd became a model example of what became known as the Great Agricultural Depression Maunder, had been network carried milk, eggs, agricultural innovation. During the were innovators like Lloyd Maunder, who saw the sending lamb carcasses late nineteenth century free trade opportunity opened up by new urban markets to offer by rail from Lapford. butter and quality fresh meat had led to dramatic falls in the town dwellers fresh, home-produced perishable goods Frederick also set up to the metropolis. Dairy prices of agricultural products, like dairy produce and fresh meats, with which foreign and subsequently produce from the West particularly for foods that could imports could not easily compete. Equally important acquired the Witheridge Country became so popular be mass-produced abroad. was the new technology that made these new markets and District Dairy in London that the Great • Prairie wheat, Argentinian beef accessible. Just as the American railroad and steamships Company, which used and Danish bacon all forced opened up transatlantic sources of supply, so the British similar methods to get Western Railway became down the price of home- railway network carried milk, eggs, butter and quality dairy produce to market. dubbed 'The Milky Way'. produced goods, to the fresh meat to the metropolis. Dairy produce from the Lloyd Maunder himself i advantage of consumers, West Country became so popular in London that the became responsible for but to the dismay of Great Western Railway became dubbed 'The Milky Way'. a novel system of egg collection around the local farms, farmers. Lloyd Maunder was familiar with this new method picking up butter, eggs and poultry by pony and trap. The survivors in of distribution. As early as 1879 his father, Frederick By this means, the London market became accessible to farmers throughout the area, and the Maunders were Devon pork, fed on the skimmed milk and whey left over from butter making, became an integral part of able to assure a regular supply of high-quality, fresh dairy Sainsbury's product range, both as fresh meat and in the pies and sausages made in the Blackfriars kitchens. produce. It is therefore not surprising that Lloyd Maunder relished the challenge posed by John James Sainsbury's telegram. Instead of despatching goods to the uncertainty of the wholesale markets, he could see that supplying Sainsbury's gave him the benefits of a secure market with a reputable retailer. John James, on the other hand, could be assured of the quality of goods bought by Lloyd on his behalf. Local farmers benefited from the fact that Lloyd took over responsibility for marketing and transporting products which were still regarded as mere by-products of a mixed farming regime. Even the smallest producers, like Amos Maire, were no longer excluded from producing for Sainsbury's. The arrarigement was an immediate success and led to such a close relationship forming between the two companies that Lloyd Maunder's products were described in Sainsbury's advertisements as 'from our own farms'. Lloyd, for his part, preferred to keep the identity of his PORK* SAUSAGES best customer secret, referring to Sainsbury's in his records simply as 'Al', a custom that persists to this day.

36 JS JOURNAL FEATURE Top-to-toe health and beauty

New Cross Gate health and beauty assistant Emma Lee gives us a tour of some of the many new health and beauty products launched recently. Starting from the top...

FOESM BREATH

To help with hair problems such as dry scalp or the build up which can occur from frequent use of styling products, a new range of specialist shampoos and conditioners is joining the JS haircare range. Other variants in the range are specially formulated to add volume or treat coloured hair. All are in 160 stores and cost £1.99 each.

hair dry scalp thickening ONDITIONER For taking care of teeth and sweetening breath without brushing, there's a whole range of new products - price and product details are on page 29.

For smooth legs with minimum shaving nicks or dryness there's twin-blade, swivel-head Disposable Razors for women with a moisturising strip (£1.29 in Premium 229 stores). Use it in conjunction plant with Extra Moisturising Shaving extracts - Gel for women (235 stores) and from aloe :iean you'll have legs too good to hide vera and soothe under tights. The Shaving Gel also lavender to comes in Sensitive formula with jojoba and soothing aloe vera (257 stores) ginseng- Both cost £2.29. have been used in the new facial skincare range, which m 0 is now in 185 stores. The range includes Clean Start cleansing lotion (£2.59), Soothe Away eye make up remover (£2.99), Rich Touch hydrating cream (£4.49), Cleanse Away facial wash (£2.99), New Beginnings exfoliator (£2.99) and Light Touch hydrating lotion (£3.99).

Looking after your skin can now be a fruity experience with Fruit Twist creme bath and Fruit Twist soaps. The creme baths

SAINsaURV* SAlMS»ORV$ are fresh with the tang of "•Nsauwvs lemon, lime or orange, and Don't neglect your toes. cost £1.99. The soaps come in Long Emery Boards (89p) and twist twist twist orange, apple or lemon and Medium Emery Boards (69p) bath ime bai ime fragrances and cost make it easy to get the right All are available in over 250 angle of attack on your nails stores. But remember to file straight across the top, and not down the sides, for healthy, straight- growing nails.

twist;

12 JS JOURNAL SEPTEMBER 1998 13 SPECIAL REPORT Will it still be Sainsburv's without a Sainsbury at the helm? Shortly before retiring as chairman on 30 July to take up a ministerial post at the DTI, David JS since the 60s Sainsbury spoke exclusively to the Journal about the changes he's seen, the things he'll miss, and how he believes the Sainsbury Group will build on its 25-year history as an international pic. I hirty-five years ago, when the 23-year-old David Sainsbury joined JS, it was a medium-sized firm with 260 stores, onl) ten of which bad sales areas large If you hadn't joined JS what do you think you What has been your proudest moment? would have done instead? A: The opening of Forestside in Northern Ireland. enough to be classified as supermarkets (i.e. over 4,000 sq ft). The trading A: I think I would have gone into law - I'd probably have We came in basic all) as an unknown company and I think area stretched as far north as Nottingham and to Bristol in the west. The made quite a good tax lawyei. people immediately saw that we were bringing something compan) hadjusl l 1,000 employees - less than a tenth of toda\'s number lor completeb new to the market. What has been the most dramatic change in the Its now one of our very top trading stores. To achieve the supermarket business. business since you joined? that from almost a standing start is a great achievement Sainsbury's was nub a famil) firm: nuclei its articles ol association - laid A: Probably the biggesi revolution in food retailing has and an enormous tribute to our reputation. We have down under |ohn James Sainsburv's supervision on the company's been the change from service to self-service. When I joined, transformed the retailing standards in the area and that there were still a lot of service branches- people were still gives me pleasure' because we are giving people something incorporation in 1922 - only direct descendants ol the founders could hold cutting up sides of bacon and patting up packs of butter. better in terms of sen ice. products and quality. shares inJS. In 1963, six of the 12 directors were members of the family. The development of today's huge self-sen ice stores is David Sainsbun was the fourth member of the fourth generation to join JS. His older re.ill\ a result of the decision m\ father and uncle took very Looking forward to your new role at the DTI, Sainsbury family directors at the David Sainsbury c1963. soon after joining cousins John. Simon and Timothy had alreacb begun to assume the responsibilities handed over by the Chelsea store in 1969 (I to r): earl) on to go into self-service. Some of the other big what would you like to bring to the Government? the company. players like Allied suffered because the) never (banged. A: I can bring knowledge ol industry and the world of Alan (Lord Sainsbury of Orury Lane), third generation. This transition was completed in 1969, the company's i entenary year. Sir Robert, John D (Lord Sainsbury of Interestingly, in the early days, we made more mone) in business. (.overninents should have people who can keep B\ this time, JS was one of the biggest British companies still in private ownership and. in October Preston Candover KG), James, the old sen ice branches than we did in the new super­ them in touch with what's happening in industry and in Simon, Sir Timothy and David markets. But m) father and uncle had a very strong feeling the economy. I'm most interested in the areas of education 1972, it was announced that the directors were considering flotation on the London Stock Exchange. (Lord Sainsbury of Turville). dial self-service was die future and diey stuck widi it. and science policy. Nine months later, on 19 Jul) 1973, S.tinsbun's Wenl public in the biggest and most oversubscribed

How attached do you feel to JS? Will you and the rest of the Sainsbury family flotation to that date-. The Sainsbur) A: It's obviously been the major part of my working life and still play a part in the company's future? family's determination that customers and A: Onb as investors. We will not be playing a part in die occupied a lot of my waking bonis lor 35 years. A lot of employees should have- the opportunity to loyalties and friendships have buili up. through the good management of the company. You can't get involved in the limes and bad. decision making - you are either there running it or you're share in JS's Inline led them to give not. You can't be half in and half Out. But we all remain preference to small applications. A million In recent years, JS and by implication its very substantial investors, and will obviously take .1 great shares were set aside for employees. chairman, has come in for criticism. Do you feel deal of interest in the business. it has been justified? Soon alter die flotation it was decided

A: We live in a world where if you're not pushing up profits Do you think JS will lose something by not thai the company should diversify into Below: David Sainsbury opens the new significantb ever) year, you get hammered -and that's having a Sainsbury to uphold the family tradition other retail areas, first through the Homebase depot at Swindon last year probably fair because that's what shareholders want and remind customers of the company's history? with deputy group chief executive I don't think, however, allowance was ever made for die A: No. The company's long histor) ol success as a family establishment of Savacentre - Britain's first David Bremner. faci that in the late 80s and early 90s we did verj well business is there on record, and that can never be lost. JS directors float the company on the hypermarket company - and subsequently with the formation of Homebase A\H\ acquisition ol Shaw's. because our competitors were doing rather badly. The traditional values of the company will also remain: Stock Exchange by signing the 1973 vending agreement with investment I hese, together with the establishment in 1997 of Sainsburv's Bank, are the elements which today make putting the customer first, striving for quality, constand) In the earb '.'IK we had a series of major problems: our bankers SG Warburg. development programme for new stores came to a virtual innovating, always seeking to invest in die training and J Sainsbury pic one of the world's leading retailers, employing over 170.000 people and serving ovei stop because ol changes in planning regulations. Tesco development of our people. 14.2 million customers a week. ^ suddenl) began to son themselves out and perform much We shouldn't forget either that Sainsbury's already has better. Asda, which at one stage looked as if it would a 25-year histor) as a public company, and that the business disappear, was pulled around by Archie Norman. So, has changed dramatically in that time in terms of increased suddenly, we laced a lot more competition at a time when turnover, extension of the trading area, scanning and IT our programme was being cut back. innovations, the setting up of Homebase and Savacentre, the acquisition of Shaw's, the launch ol Sainsbury's Bank. What will you miss most about being at This is all history in the making, part of a modern Sainsbury's? tradition. A: Christmas trading. It gives a sense of fun and excitement that I think even retailer likes. I can't imagine spending But will it really still be Sainsbury's without a Christmas at home quietly with family - it's always been a Sainsbury at the helm? period when, lor two or three weeks, you are out on the A: I spent a lot of time recruiting George Bull and I think road visiting sioies. Then there's all the excitement of he will make an excellent chairman. I It's got a lot of getting the trading figures each day, and usuall) two or experience in the food and drink area.

three crises! And at the end. you've got die telephone call I know he shares the same values lb,it die compam has In 1982, as deputy chairman of Savacentre. David Sainsbury signs The first Shaw's board meeting to take place in the UK was on Christinas Eve which sa\s how well we've finally done. and will guide it to greater and greatei sin cess as ,1 major, an agreement for the development of the Edinburgh Savacentre held on 2 February 1989. I think I'll miss all that. international pic. with Robert Heatley of Gilbert Ash Estates.

JS JOURNAL SEPTEMBER 1998 19 SPECIAL REPORT OLIVES AND SALADS Can the Challenge meet the challenge?

PAGf Olives from Rovies *126

SCORE 00 Walk into any large computer store and you'll see a huge array of 'multimedia' products - games, educational packages, business programs. Now JS is harnessing this rapidly-developing technology to help colleagues become experts in their field. The Journal has seen the future... and it's disc shaped.

OLIVES AND SALADS

Janina Bahrynowska, deli manager at Staines, takes the Deli Challenge. Bob McCann from Islington, Fiona McGeever from Camden and Balham's deli manager Susan Vines give moral support.

§^lfltefs*i Olives from Rovies B'efor e the Deli Challenge was launched into OLIVES AND SALADS stores, it was faced with a tough test. District deli i

iiltimedia, a combination <>l computer graphics, module - the deli challenge qui/. questions weren't too demanding and are aimed sound, animation, video and text, is. according to "Multimedia was developed as a more convenient at all levels'. training adviser Jacqui Cousins: "A highh wa\ tor stores to train colleagues," saysjacqui Cousins. interactive and enjoyable way to learn thai can "Previously, deli colleagues had to be trained on a So the Deli Challenge gets the thumbs up engage people's interest and improve their knowledge and course outside the store, which meant that some part- from the experts. And, even the finest deli brains skills at the same time. It's fun and can be very realistic - the time colleagues could miss out on training. This (losot thing to real-life situations a lot of the time." package is simple to use and flexible so that stores can in the company didn't get everything right when JS stores have had multimedia PCs for two years now - and fit in training to suit them." they took the deli challenge quiz: "No matter how thousands ol store colleagues will be familiar with packages It's not only stoic schedules that the package can such as Customer Care. Leading reams, Produce and he tailored to suit, hut also individual colleagues. If. for experienced you are, nobody knows everything," computer skills courses. Multimedia is also available to office example, you're hot on cooked meats hut don't know says Bob McCann of Islington. Meanwhile. Colleagues at Blackfriars, where potential Mad Maxes have been enough about sandwich fillings, you can use the Deli calmed In a Defensive Driving CD. Challenge to brush up on that particular area. And. at the end is a \erv wide area. We had to condense the whole deli into four Camden's Fiona McGeever reckons: "The deli can But now the most elaborate and ambitious multimedia of the day, the aim of having detailed product knowledge is for hours. Our main thrust was to give facts about products and not be quite an intimidating area to go on for the first package yel has been launched. Called the Deli Challenge, it colleagues to IK- able to strike up a relationship with customers to lie too regimented about them. We asked |S suppliers to give aims io boost produci knowledge amongsi deli colleagues - - to he able to tell them about the products on sale. us information, looking for quirks in the products, facts from time if you're new. But the customer expects the and then, using the deli challenge quiz', it tests just how the past." same standard of service from everyone. The CD knowledgeable people have become. You don't have to be alone Other packages on the way will go a long way to help." Questions at every step But the multimedia package is not a substitute lot deli colleagues striking up a relationship with trainers. Saysjacqui: But is all the effort worth it? Is multimedia really such a good The course is made up of lour modules which colleagues can "The CD can't be used in isolation from lace tolacc training idea? David has no doubts: Abu learn at your own pace, when If you wish to find out more about the Bob Farrand of the Cheese Guild presents the CD. follow at their own pace. Kadi module is about a different but it's .i vcr\ powerful tool. It doesn't have to be used alone you want. It's also economical - Sainsbury's pays once and Deli Challenge, contact your DDT. product group and is packed with either, it cm be used in groups of two or three." people can use the CD as manv times as thev want. information and video clips about the The making of the Deli Challenge was a challenge in itself. Multimedia technology is still relatively new. but it's products. The CD is hosted' by a The Journal caught up with David Pilkington of Bespoke developing quickly. According to Jacqui Cousins, it's such a familiar face to main deli colleagues Learning Tools, producers of the CD. Says David: To film the powerful tool th.it packages for manv other departments will - Boh Farrand of the Cheese Guild, section on olives, we went to Greece - but the first time we were become available in the future. Ultimately, multimedia could who provides the \oice-over and out there we gol snowed off! Athens airport was closed. We had be succeeded by the 'Intranet' (an internal Internet within presents some of the video (lips to come back, and this was only a couple- of months ago." Look Sainsbury's, currentl) under development), which could be (which were filmed in the new closely on the CD's olive section and you can see the distinctly updated centrally, making the packages easy to amend with all Telford store). Questions are asked un-Mediterranean snow-capped mountains behind the olive the latest information. all the wax through, and the score is groves. But that's all in the future-. Meanwhile, who's to sa\ that an added to a 'leader board'. The final Although nothing else featured on the CI) proved quite as interactive, all-singing, all-dancing multimedia fS Journal isn't st ore affci ts the amount of time you tricky as filming the olives, gaining information on the .'WO plus around the corner"- We'll let vou know. have to complete the fifth and lasi products on the deli counter was a huge task. Says David: "Deli

Jacqui Cousins and David Pilkington show off the new CD.

24 JS JOURNAL SEPTEMBER 1998 25 The

An invitation to an art preview evening led Hitchin store manager Mark Ellery to a project that's helping pioneer the gallery art gallery of the future. The Journal finds out how he's now selling art as well as groceries.

ark's interest in art didn't begin until he was With a client list including top companies here and abroad invited to a preview evening by art dealer David and celebrities such as Lily Savage, the answer is a firm 'yes'. Tregunna: "Previously, I was strictly an Athena And die BritArt site has attracted plenty of attention in die art man," he says. Impressed by the work of one of world's press. the preview artists, Chris Gollon, Mark visited his studio, and bought five paintings. An interest in other artists soon developed, and he and David Art shouldn't be for the few decided to set up a business - Britain's firstInterne t art gallery: BritArt.com. Aldiough inundated by requests from artists to be represented David provides the art expertise while Mark handles the on the site, Mark and David are currendy sucking to a select business side, using 15 years of commercial experience gained few, living British artists. That said, Mark is keen to shed art as a JS manager. The technical complexities of running a collecting's exclusive image: "Art shouldn't be for the few. gallery on the World Wide Web are handled by technician Mark Most people would never dream of owning a work of art and Fernandes. we want to change that. Art can be a really good investment - BritArt's Internet customers can browse through the work more interesting than stocks and shares." Some of die work for of 11 up-and-coming British artists from the comfort of their sale on BritArt is surprisingly affordable - prices start at own homes. Browsers can also find out more about a particular around £300 for signed etchings. artist thanks to the information and biographies on BritArt's So where do they go from here? Says Mark: "We are now site, which even includes links to the websites of art magazines. taking stands at major international art fairs. We've also seen a If a customer wants to buy, or is interested in seeing the dramatic increase in the number of people contacting us to paintings, he or she leaves their details and either Mark or commission portraits of diemselves. David will call back to arrange an appointment. "We're keen to get involved in anything mat will allow us to help British artists, and bring British art in easy reach of the general public. And that will always be die guiding principle for the way we develop BritArt in the longer term. As far as we're concerned, art is a pleasure for everyone to enjoy."

m Hitchin store manager Mark Ellery (front) and his partner at BritArt, David Tregunna. Behind them is Majestic, painted in 1997 by Jim Kavanagh, who used to take his drawing pad with him whilst working for his family building firm. His career as an artist took off when his talent was spotted by a professor of art history BritArt.com whose house he was working on.

[2] Art on line at http://www.BritArt.com - Mark demonstrates the BritArt site at a London Internet cafe. The Internet can democratize art E Figure on the road to Narragonia by Chris But why set up an art gallery on the Internet in the first place? Gollon (199S). According to Mark Ellery: "Chris is one of the hottest properties on the Mark explains: "Commercial art galleries can be quite snooty SPECIAL OFFER international art market following the series and overpowering. Previously, if you wanted to buy of popular exhibitions he's mounted since 1993. contemporary British art, the only place you could go was He's currently working on part of an exhibition In his quesl ID bring art to a wider public Mark called ROOT, linking popular music with Mayfair - but we're open every day for 24 hours. contemporary art and featuring big names Ellery is offering .ill Sainsburj Group colleagues "The Internet can democratize art and make it available to including David Bowie, Yoko Ono and and veterans a 109! discount on BritArt works. anyone - it's also able to present art in an interesting way. It Dave Stewart." To take advantage of the discount, identify helps the artist too - their career is instandy internationalized." yourself as a Sainsbury (.roup colleague or They also get free publicity, as Mark can e-mail art journalists a Floating Laugh (1991) by Maggi Hambling. veteran when you arrange to view any works on about the work available on BritArt.com. Her work has been collected by museums the BritArt sin- at: such as London's prestigious Tate Gallery. The site is fairly easy to run because Mark can work at any She works in many different media and styles hour, day or night ("I'm one of diose people who doesn't need including abstract, landscape and portrait, http://www.BritArt.com much sleep"), enabling him to fit BritArt around his hectic life and has featured on the BBC's The South Bank Show. as a JS store manager. But does it work? V

26 JS JOURNAL SEPTEMBER 1998 27