The Bmw M2 by Futura 2000 Exceeds Our Expectations and Is a Further Step by Bmw Individual in Its Collaboration with World Famous Artists.”
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“THE BMW M2 COMPETITION IS A TRULY FASCINATING CAR WITH A STYLE ALL ITS OWN: DYNAMIC, EXTROVERTED AND PROVOCATIVE TO A PLEASING DEGREE. IT‘S A GREAT HONOUR FOR ME TO BE ABLE TO ADD A LITTLE MORE THE BMW M2 EXTRAVAGANCE TO THIS CAR.” by FUTURA 2000 FUTURA 2000 BRINGING ART TO THE STREETS “WE ARE VERY PROUD TO HAVE SECURED AN INTERNATIONALLY RENOWNED ARTIST LIKE FUTURA 2000 FOR THE DESIGN OF OUR SHOW CAR. THE BMW M2 BY FUTURA 2000 EXCEEDS OUR EXPECTATIONS AND IS A FURTHER STEP BY BMW INDIVIDUAL IN ITS COLLABORATION WITH WORLD FAMOUS ARTISTS.” MARKUS FLASCH | CEO BMW M A TRUE MASTERPIECE The BMW M2 by FUTURA 2000 is setting new trends both in the art scene and in the field of sporty high-performance vehicles. Clear the stage for a unique collaboration – the first of three exclusive “BMW M2 by FUTURA 2000” vehicles hand-painted by FUTURA himself, the New York based graffiti artist that is globally known for his unparalleled style. An exclusive M2 Competition showcar that FUTURA designed in the BMW M Factory in Garching. “I AM DEEPLY IMPRESSED BY THE DYNAMIC AND SLIGHTLY PROVOCATIVE DESIGN OF THIS PIECE OF ART. WITH ITS UNIQUE, CONSTRUCTIVE AND REBELLIOUS STYLE, FUTURA 2000 IS THE PERFECT MATCH FOR OUR BMW M2 COMPETITION.” MARKUS FLASCH | CEO BMW M 5 THE MASTER OF CEREMONY “The worlds of contemporary art and streetwear are constantly changing, and more so now than ever, are finding harmonious‚ partnerships within luxury.” BMW M teamed up with FUTURA 2000 as our credible partner to navigate this exciting space. With him, we have forged a collaboration that charters unexplored territories –not only for BMW M and FUTURA 2000, but also for art collectors and car aficionados alike. Together, we have engineered innovation, through collaboration. Born Leonard Hilton McGurr, FUTURA 2000 established himself as a pioneer when graffiti met the more formal gallery ecosystem in the 1980s. He quickly became known for his radical approach on the street, introducing abstraction to an entirely letter-based discipline, and found himself part of a wider art movement that included the likes of Jean-Michel Basquiat, Keith Haring, and Dondi White. Besides his decades-long career as a contemporary artist, he influenced an entire new generation of street artists and thrillingly collaborated with several well-known brands. 8 9 STREET REBELS BMW M2 Competition: Fuel consumption in l/100 km (combined): 10.0 [9.2] CO₂ emissions in g/km (combined): 227 [209] The figures in brackets refer to the vehicle with seven-speed M double-clutch transmission with Drivelogic. – Specific parts are individually hand painted, the final look and layout can be slightly different than shown in the pictures. A HIGH-PERFORMANCE “RIDING AROUND IN A LIMITED PIECE MASTERPIECE GIVES YOU A PRIDEFUL FEELING.” FOR M ENTHUSIASTS FUTURA 2000 In addition to the three exclusive one-offs, there is also a limited-edition series inspired by this masterpiece: the BMW M2 Edition designed by FUTURA 2000. The internationally renowned, New York-based artist has left his mark on BMW M’s compact sports car in the interior and the exterior, to express the rebellious character of this high-performance vehicle. This means that as well as receiving a brand new BMW M2 Competition, every buyer gets to own a one-of-a-kind piece of art – a first ever in the history of the M GmbH. 12 13 UNIQUE AND STRICTLY LIMITED The BMW M2 Edition designed by FUTURA 2000 is the first- ever M automobile for sale with components hand-crafted by the artist. Known for his colour schemes, concentric forms and kinetic compositions, FUTURA 2000 gives the BMW M2 Competition an exceptional look. Under the artist’s lead every car was hand-painted within the M factory in Garching. No two models will be identical as the exterior designed by FUTURA 2000 can be clearly identified by its distinctively painted front and rear aprons and side skirts. It is also equipped with 19-inch 763 M light-alloy wheels in jet black. 14 15 TRULY A PIECE OF ART THAT YOU CAN NOW RIDE ON THE STREETS. The artist’s signature style is continued in the interior of the high-performance sports car. The decorative trims on the instrument panel and centre console are hand-painted by FUTURA 2000, making each vehicle truly unique. The two-tone M sports seats with Dakota leather in black and ivory-white feature contrasting seams in polar blue. The interior package also includes an M sports steering wheel in Alcantara and 12 o’clock markings, as well as special door sill trims with the limited- edition badge and a FUTURA 2000 signature. * Specific parts are individually hand painted, the final look and layout can be slightly different than shown in the pictures. 16 EXPRESSION MEETS PERFORMANCE Designed by FUTURA 2000 and strictly limited, this car edition brings contemporary art to the public realm. And it does so with impressive performance: with the BMW M2 Competition as its base, it develops 302 kW (410 hp) and accelerates to 100 km/h in 4.2 seconds with M DKG. The unique design by the artist, guarantees attention and gives the model an individual appearance. The BMW M2 by FUTURA 2000 limited-edition model is now available. Please contact your local dealer for further information. 18 19 Of all the beautiful cars of the BMW product range, why the M2 competition? Why the M2? It is a rebel. The M culture is a rebel culture obviously. There is something really wonderful about the You’ve spent a lot of time 2. It’s a kind of car I always really close to the car, so wanted to have and the what is your favourite part competition series is great. about it? So Yeah, the M2, let’s do it. I think the understatement of it and the fact that it is not If you yourself would be a that loud. It is a bit more livea- new owner of that edition, ble if you will – that is a good what would you do with it? thing! The production model is a litte bit more settled than I would get that first version the showcars so I think that ride out of my system and get it is very interesting. It is not out on the street and maybe the exact replication but it run around to some friends is a wonderful version of it. and say: “hey look at my new The best benefit to the cus- car”. Off the garage and maybe SITTING DOWN WITH OUR tomer is that I touched every just sit on it for a while and vehicle and everything is a see how this whole thing rolls MASTER OF CEREMONY little bit different, I work like out and see what people are FOR A VERY EXCLUSIVE INTERVIEW. a machine but I am not. So saying about it. I would like to every car actually is different. see it ridden! 20 21 Just one more thing: Is there anything else you would like to tell the new owners? Yes, I would like to point out the fact that they are all unique. It would be fun for fellow owners to do com- parisons. What is slightly different from my version to your version. Because myself, of course, having painted all these individual pieces – they are all unique in a sense. And I think the same can be said for the exteriors as well that have been done by the team. I also told them don’t be machines if this little element is slightly different, don’t sweat that. And like the creative What was the most challenging What should it feel like and what process, be part of the process. part for you in the process? should people feel when they ride Because it is an extention of me in that car? What kind of feelings I think it was to paint with a color and that is kind of how I approach come to your mind? system here at BMW M rather than my work. come with a bunch of buckets of Well, considering you’d be riding around paint and just paint the thing. It’s in a limited edition it gives you a prideful They are all different. It is never gotta be done in a process. It’s feeling, because you have something his one or her one, it is your one. a painting: One layer-dry-paint- special and there is something exciting And here we go. dry-paint-dry. I think the layering about it. Hopefully the owner, the driver, of it all wasn’t a challenge but he or she, whoever feels like “I have a something I had to understand. really special car” and I am happy with Okay, this is how it works out. it. So … happiness! 22 23 HIGH PERFORMANCE THAT BREAKS CONVENTIONS. “Futura 2000 and BMW Put Art in Motion.” WhiteWall “ BMW has Bad-Ass New Art Car Courtesy of Artist FUTURA 2000.” The Business Telegraph “FUTURA 2000 Takes His Art From The Street To BMW High-Performance Cars.” iGNANT “ Street Artist Futura Makes the BMW M2 His Next Canvas.” Robb Report Artist Contact: Sky Gellatly, Email: [email protected] BMW M2 Competition: Fuel consumption in l/100 km (combined): 10.0 [9.2] CO₂ emissions in g/km (combined): 227 [209] The figures in brackets refer to the vehicle with seven-speed M double-clutch stated here.]. The CO₂ efficiency specifications are determined according to Directive 1999/94/EC and the European Regulation in its current version applicable.