CHOICE NEIGHBORHOODS PLANNING GRANT BARTRAM CHOICE BIG PICTURE HUD Kick-Off and Site Visit April 24, 2018 THE BIG PICTURE

AGENDA: 1. Motivation / Aspirations 2. Team Organization 3. Governance BARTRAM CHOICE 4. Planning & Action Activities Schedule 5. Resident and Community Engagement 6. Needs assessment and analysis 7. The plan itself - something different! TALKING POINTS • Time to reimagine Bartram Village • Build on momentum of recent efforts and investments • CNI offers unprecedented opportunity to bring residents and stakeholders together to shape holistic vision OUR MOTIVATION

BARTRAM CHOICE

OUR ASPIRATIONS PLANNING COORDINATOR

WRT TEAM HOUSING ORGANIZATION TASK FORCE

GRANTEE NEEDS HOUSING ASSESSMENT AUTHORITY (PHA)

Drexel University PEOPLE BARTRAM CHOICE TASK FORCE

NEIGHBORHOOD TASK FORCE Action Activity Working Group Philadelphia Promise Zone / Promise ADVISORS STEERING Representative Members of Neighborhood COMMITTEE Steering Committee, Working Community Advisory Groups, and Bartram Council Village Residents Bartram Village Resident Advisory Committee

BARTRAM VILLAGE RESIDENTS & NEIGHBORHOOD RESIDENTS ROLE / RESPONSIBILITY

ACTION ACTIVITY PROCESS

ACTION ACTIVITIES HOW WILL ACTION ACTIVITIES Action Activity funds must be used for physical BE IDENTIFIED AND SELECTED? community development or economic development Action Activity All of the Task Forces will be asked to propose up Working Group projects that enhance and accelerate neighborhood to five (5) Action Activities to be considered for transformation. They may also be used to build implementation using Action Activities funds. The Representative Members of community capacity and social cohesion. Use of Steering Committee, Working Working Group will evaluate and prioritize the activities, Groups, and Bartram funds are limited to: considering factors such as but not limited to: Village Residents • Reclaiming and recycling vacant property into • How is this activity responsive to neighborhood needs? BARTRAM CHOICE community gardens, pocket parks, farmers markets, or land banking (with maintenance); • Is the activity located in a strategic place, such as a prominent corner, near the target housing, or near other • Beautification, placemaking, and community arts neighborhood improvements? projects—signage to enhance neighborhood branding, murals and sculptures, specialty streetscaping; • How will this activity enhance and accelerate the • Homeowner and business façade improvement transformation of the neighborhood? programs; • Will this activity encourage additional investment in the • Neighborhood broadband/Wi-Fi infrastructure and neighborhood? installation; • Who will be responsible for implementing or overseeing • Fresh food initiatives—farmers markets and mobile the activity? fresh food vendors; • How will the project be maintained and financially • Gap financing for economic development projects that sustained? are ready for implementation and have secured all the • Is this activity likely to be completed in the required necessary financing except a modest “gap.” time frame? PLANNING & ACTION ACTIVITIES SCHEDULE

2017 2018 2019 2020 PRE- MAR JUN SEPT DEC MAR JUN SEP DEC MAR CNI TASK 1: PRE-PLANNING & COORDINATION COMMUNITY / TEAM ORGANIZING TASK 2: IDENTIFY / ASSESS EXISTING CONDITIONS DATA COLLECTION & ANALYSIS TASK 3: IDENTIFY ISSUES & NEEDS - HOUSING, PEOPLE, NEIGHBORHOOD SURVEY TOOL DEVELOPMENT ADMINISTER SURVEY BARTRAM CHOICE ANALYZE SURVEY RESULTS & PRESENT FINDINGS CONDUCT MARKET STUDY TASK 4: STAKEHOLDER ENGAGEMENT / CAPACITY BUILDING TASK 5: DEVEOP STRATEGIES & PLANS - HOUSING, PEOPLE, NEIGHBORHOOD DEVELOP GOALS & STRATEGIES PRIORITIZE STRATEGIES PREPARE CONCEPTUAL NEIGHBORHOOD PLANS TASK 6: ACTION ACTIVITIES IDENTIFY, PLAN, DESIGN EARLY ACTION ACTIVITIES IMPLEMENT EARLY ACTION ACTIVITIES PRIORITZE ACTION ACTIVITIES

SUBMIT PROPOSAL TO HUD FOR APPROVAL CONTINUES ACTIVITIES ACTION IMPLEMENTATION 8.27.2021 BY COMPLETED BE TO IMPLEMENT ACTION ACTIVITIES TASK 7: TRANSFORMATION PLAN / PROJECT MANAGEMENT PREPARE AND SUBMIT OUTLINE WITH CONTENT DEVELOP AND SUBMIT DRAFT TRANSFORMATION PLAN PREPARE AND SUBMIT FINAL TRANSFORMATION PLAN NEEDS ASSESSMENT FINDINGS VISIONING FINAL PLAN CELEBRATION DRAFT PLAN PRESENTATION ENGAGEMENT ACTIVITIES AND TAS ORCES ILL CONTINUE DURING IMPLEMENTATION THE ORMAT AND REUENC HUD SITE ILL BE DETERMINED AS THE VISIT ORSHOP INAL LAN IS FORMULATED

ALSHOP

MAY AUG NOV FEB MAY AUG NOV FEB MAY AUG NOV FEB MAY 8.27. 2018 2018 2018 2019 2019 2019 2019 2020 2020 2020 2020 2021 2021 2021 02.27.18

D Site Visit Needs Draft Plan Draft inal Plan

APRIL Assessment Action A n c io Activities ti at on t Proposal A en ct plem ivities Im

RESIDENT & COMMUNITY COMMNITIDE POPP SPECIAL EVENTS OCS GROP MEETINGS TASK ORCE MEETINGS STAKEOLDER MEETINGS GATERINGS ENGAGEMENT

NEEDS ASSESSMENT FINDINGS VISIONING FINAL PLAN CELEBRATION DRAFT PLAN PRESENTATION ENGAGEMENT ACTIVITIES AND TAS ORCES ILL CONTINUE BARTRAM CHOICE DURING IMPLEMENTATION THE ORMAT AND REUENC HUD SITE ILL BE DETERMINED AS THE VISIT ORSHOP INAL LAN IS FORMULATED

ALSHOP

MAY AUG NOV FEB MAY AUG NOV FEB MAY AUG NOV FEB MAY 8.27. 2018 2018 2018 2019 2019 2019 2019 2020 2020 2020 2020 2021 2021 2021 02.27.18

D Site Visit Needs Draft Plan Draft inal Plan

APRIL Assessment Action A n c io Activities ti at on t Proposal A en ct plem ivities Im

COMMNITIDE POPP SPECIAL EVENTS OCS GROP MEETINGS TASK ORCE MEETINGS STAKEOLDER MEETINGS GATERINGS BARTRAM CHOICE NEEDS ASSESSMENT & ANALYSIS

PARTNER Lindy Center for Civic Engagement at PRELIMINARY TARGETS HOW WILL WE COLLECT Drexel University THE SURVEYS? Work Study Students BARTRAM VILLAGE • Survey effort will be launched with a RESIDENTS LONG-FORM special kick-off event The Needs Assessment 250+ SURVEYS BARTRAM CHOICE Survey is a vital tool that COMPLETED • On-site sessions at Bartram Village will be held will be used to fill in some weekly critical gaps, and to gather • An online version will be available on website NEIGHBORHOOD feedback on changes RESIDENTS SHORT-FORM • Resident ambassadors will be given stipends to that residents would like 150 SURVEYS encourage participation to see addressed in the COMPLETED • We will explore making surveys available in transformation plan. conjunction with recertification process LOCAL BUSINESSES • Surveys will also be administered at special BRIEF SURVEYS events throughout the neighborhood 25 COMPLETED • Incentives will be considered THE PLAN ITSELFTHE PLAN ITSELF

A custom-tailored road map BARTRAM CHOICE towards lasting and significant transformation that results from meaningful coalition building. ORIENTATION TO CITY BARTRAM CHOICE & NEIGHBORHOOD HUD Kick-Off and Site Visit April 24, 2018

Wissahickon Pennypack Valley Park Park

Fern Rock Transportation Center

Frankford Transportation Center

Wissahickon ¤£1 Valley Park Tacony Creek Park

Fern Rock ¨¦§95 Transportation Center

Frankford Transportation Center £1 ¤ ¨¦§76 Tacony Fairmount Creek Park Park ¨¦§95

Broad Street

Cobbs Creek Park ¨¦§76 Market Street Fairmount ¨¦§676 Park University City Pennypack Broad Street Park Center City Cobbs Creek Park

Market Street OUR CITY: PHILADELPHIA ¨¦§676 University City Center City River ¨¦§76 Fern Rock Sports Transportation FDR Complex

Center Park Schuylkill Frankford Transportation Center Navy Yard ¤£1 ¨¦§95 Tacony Philadelphia Delaware River River Creek Park ¨¦§76 International ¨¦§95 Sports Airport FDR Complex Park BARTRAM CHOICE Schuylkill

Navy Yard iles ¨¦§76 ¨¦§95 0 1 2 4 Philadelphia Delaware River Fairmount International Park Airport

Broad Street BARTRAM VILLAGE CHOICE NEIGHBORHOOD Cobbs Creek Park catr ap iles 0 1 2 4 Market Street Bartram CN Boundary SEPTA Broad Street Line ¨¦§676 University City Park SEPTA Market/Frankford Line BARTRAMCenter City VILLAGE CHOICE NEIGHBORHOOD catr ap Center City PATCO Bartram CN Boundary SEPTA Broad Street Line Park SEPTA Market/Frankford Line

River ¨¦§76 Center City PATCO Sports FDR Complex

Park Schuylkill

Navy Yard ¨¦§95 Philadelphia Delaware River International Airport

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CN Boundary SEPTA Regional Rail Community Assets Social Services Bartram Village SEPTA Trolley Line Grocery Store / Food Library Water Bike Route or Trail G Medical Police / Fire Park / Open Space Commercial Corridor Church / Religious Social / Recreational University City Educational A TOUCH OF HISTORY Between mid-18th and mid- King’s Highway (Woodland 19th centuries, large estates Avenue) is designed are divided and massive number of mills are closed from Grays Ferry to the The Woodland Avenue Immigrants from Construction begins on 58th leading to development Baltimore area, becoming commercial corridor Southeast Asia begin Street Greenway connecting of much of the area as a a main road from blossoms into a retail to settle in Southwest Cobbs Creek to Bartram’s residential suburb. Philadelphia district to serve a growing Philadelphia. Garden. to southern colonies. 1850 population. 1970 2012 1696 1923 CONSIDER THE POSSIBILITIES

BARTRAM CHOICE 1644 1894 1927 2010 2018 The township of As electric streetcars Tilden Middle 1963 African immigration SEPTA is HUD awards PHA a Kingsessing is replace horsecars, the School opens on increases population established, Choice Neighborhoods founded by Swedish trolley begins to define the corner of 66th in the Lower coordinating Planning and Action settlers. the character of the and Elmwood. It is Southwest District. travel between Activity grant to community. also on the National the central develop an aspirational Register of Historic business 2013 neighborhood plan. Places. Lower Schuylkill district and Master Plan is 1728 larger region. Construction begins on adopted, with a vision John Bartram’s house, now a 1985 of renvigorating the National Historic Landmark and SEPTA’s airport area as a modern one of the few intact estates in rail line opens, industrial hub. Philadelphia. connecting center city to Philadelphia International Airport. 4/23/2018 1822 S 56th St - Google Maps

1822 S 56th St

Image capture: Oct 2017 © 2018 Google

Philadelphia,

Google, Inc.

Street View - Oct 2017

BARTRAM CHOICE

https://www.google.com/maps/@39.9362479,-75.2238362,3a,75y,233.16h,89.62t/data=!3m6!1e1!3m4!1sKkAHsYSQTx_yCihNOHQB1g!2e0!7i13312!8i6656 1/1

A NEIGHBORHOOD CHARACTERIZED BY: • Housing Diversity • Historic + Cultural • Transit Network Resources • Commercial Corridors • A Nearby Waterfront • Institutional Anchors • A Mix Of Uses AT A GLANCE DEMOGRAPHICS BARTRAM VILLAGE BV CHOICE NEIGHBORHOOD PHILADELPHIA TOTAL POPULATION 1,048 39,889 1,587,761 MEDIAN AGE 20 31.2 34.7 POPULATION 55+ 10% 22% 26% POPULATION <18 48% 28% 21% NO. OF HOUSEHOLDS 454 14,113 620,775 MEDIAN HH INCOME $8,876 $28,705 $40,314 UNEMPLOYMENT 68% 15% 11% BLACK 96% 76% 42% BARTRAM CHOICE WHITE 3% 10% 40% ASIAN 0.4% 8% 8% HISPANIC ORIGIN 1% 4% 15% NO. OF HOUSING UNITS 500 16,379 687,512 % OWNER-OCCUPIED UNITS NA 39% 47% % RENTER-OCCUPIED UNITS 100% 47% 43% Items with a question mark indicate that the data % VACANT UNITS 9% 14% 10% is not available yet and will be collected during the Needs Assessment survey in summer 2018. MEDIAN HOME VALUE NA $79,084 $153,502 < HIGH SCHOOL DEGREE ? 21% 17% HIGH SCHOOL DEGREE/GED/SOME COLLEGE ? 57% 50% ASSOCIATE DEGREE ? 6% 6% >BACHELOR’S DEGREE ? 15% 27% Source: Neighborhood & Philadelphia from 2017 ESRI Business Analyst Online; Bartram Village data from PHA (3.26.18) THE LOWER MODERN TROLLEY STATION SCHUYLKILL DESIGN GUIDE MASTER PLAN SEPTA CITY TRANSIT DIVISION EXECUTIVE SUMMARY ROUTES , , , , , AND 

DECEMBER 

UNIVERSITY LOWER SOUTHWEST DISTRICT PLAN LOWER SOUTHWEST DISTRICT PLAN PREVIOUS SOUTHWEST LOWER > DISTRICT PLAN SOUTHWEST DISTRICT PLAN PLANNING 2016 PHILADELPHIA 2 PHILADELPHIA 2 EFFORTS PHILADELPHIA PHILADELPHIA 0 3 5 0 3 Philadelphia City Planning Commission 2 35 5 2 35

BARTRAM CHOICE 2011 2013 2016 2017 PHILADELPHIA2035 LOWER SCHUYLKILL LOWER SOUTHWEST MODERN TROLLEY CITYWIDE VISION MASTER PLAN DISTRICT PLAN STATION DESIGN GUIDE UNIVERSITY SOUTHWEST DISTRICT PLAN

The City' first comprehensive plan in 50 years, Philadelphia2035 is a three-part process that includes the Citywide Vision; 18 District Plans; and zoning revisions to the city zoning plan that follow each District Plan. BUILDING ON & SYNCING WITH

alcl SPRUCE ST erial ark

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5 LOWER SCHUYLKILL Philadelphia City Planning Commission 2 35 CN Boundary Freight Rail District Planning Area Bartram Village SEPTA Regional Rail Lower South SEPTA Trolley Line MASTER PLAN Water Lower Southwest Park / Open Space South University Southwest West THANK YOU!

BARTRAM CHOICE