Iroadcastingiо Jul14

The Fifth Estate

R A D I O T E L E V I S I O N C A B L E S A T E L L I T E iroadcastingiî Jul14

IT TAKES A MASTER STRATEGIST TO WIN THE RATINGS WAR

Competition for ratings in the radio business is like war. Everybody fights for the same 100 points. And one thing the winners have in common is the ability to plan and execute a successful strategy. This year The Research Group honors the management of thirteen of our client stations by electing them to the rank of Master Class Strategist. Each management team has proven itself worthy of this recognition by its outstanding performance in strategic achievement. MASTER CLASS STRATEGISTS 1985 -86 KBPI, Denver KYNO, Fresno WSYR, Syracuse KEGL, Dallas WEZN, Bridgeport WWSW, Pittsburgh KFBK, Sacramento WGKX, Memphis WYAY, Atlanta KMJ, Fresno WSSH, Boston WXYV & WCAO, Baltimore

SAMURAI STRATEGISTS 1985 -86 CFUN Vancouver, BC The Research Group

Radio's Strategic Research Team

METROPOLITAN PARK, SUITE 1200, 1100 OLIVE WAY SEATTLE. WA 98101 (206) 624 -3888

ci19£ lv a w 113MXVW ...-. 504,T !X16 ZZT W002í sys -lnt Q8/AON )Ilj 4/9£Z1 ZT19f If you're serious about improving your ratings and profits, please call. At The Research Group, we won't ask you for your business unless we can help you to improve it. To do that, we have to listen to you ... to learn your goals and your concerns for now and for the next five years. Our firm is dedicated to the long -term real development and improvement radio If you have an interest in bringing your radio station to a posture of excellence in product, in market share, and in profitability, please give us a call. We'll listen. It all starts with a two -way dialogue.

Larry B. Campbell President (206) 624 -3888

In almost every field, there is a company that has earned a reputation as the leader. The Research Group

Radio's Strategic Research Team

METROPOLITAN PARK, SUITE 1200, 1100 OLIVE WAY SEATTLE, WA 98101 (206) 624 -3888 "The NEWSFEED Network is a news service that cares FIRST and foremost about its members." -Vin Burke, WHAS -TV Vice -President of News, Louisville, Kentucky

"We chose The NEWSFEED Network three years ago because it could best fulfill the breaking news needs of the station -a weakness of the networks. This still holds true today. We depend on NEWSFEED's coverage of special events and late - breaking stories. NEWSFEED offers speed- they're our fastest source of video available in the country." "The people who run NEWSFEED have been fantastic. I don't ever remember anyone saying 'no' to us. It's a news service that cares first and foremost about its members - not its newscast. We're tickled pink with it."

The NEWSFEED Network. America's Television News Service. For more information call (212) 307 -3218.

THE NEWSFEED

1986 Westinghouse Broadcasting and Cable Inc. NETWORK 61 MARKETS N JUST ,16 DAYS!

Broadcasting DI Jul 14

Daytime horse race Satellites '86 Special Report Mulholland in at TIO

HORSE RACE o Daytime ratings race among ABC, Launch failures causing readjustments by CBS and NBC heats up. PAGE 31. satellite companies. PAGE 57.

GOODWILL GAMING Officials at Turner COMEDY PARADE 0 Comedy vignettes in formats Broadcasting are upbeat on Goodwill Games, making resurgence on radio. PAGE 58. although ratings have been lower than expected and company is expected to lose $15 million. GENERAL'S RIDE Chrysler to sponsor two CBS PAGE 33. movies, one with George C. Scott reprising role of General Patton. PAGE 59. NEW HEAD Former NBC executive Robert Mulholland to take over at Television Information FINE PRINT ATC releases details on initial stock Office. PAGE 35. offering. PAGE 61.

CBS JOINS THE CROWD o CBS announces plans for MIXED RESULTS CBS's second -quarter results its Ku -band satellite newsgathering operation. reflect soft network economy. PAGE 63. PAGE 36.

FCC PETITION o Minority groups, state and local DRUG TALK o 4As sponsored campaign, NAB PSAs officials ask FCC to delay must -carry decision on drug abuse ready to roll. PAGE 67. and to hold en banc hearing. PAGE 37. SECOND LOOK o Appeals court says FCC may have BUMP IN ROAD Talks between U.S. and Cuba been to hasty to send franchise fee disputes to over Radio Marti break down. PAGE 38. state courts. PAGE 68.

SKY BIRDS 0 Satellites continue to reshape the BLUE NEWS Pornography commission communications landscape. Birds are creating recommends FCC ban "obscene" greater freedoms for network news operations programing.PAGE 69. and giving local stations the ability to expand their coverage, especially through the use of satellite ON TARGET o ABC newsman's scoop on Gramm - newsgathering trucks. PAGES 42 -49. A list of the Rudman decision by Supreme Court proves to stations who own or are about to purchase be correct. PAGE 70. satellite news trucks. PAGE 50. Program distributors find satellites are the way to go. PAGE 51. Private RESEARCHER DEVELOPMENT 0 Ellen Hulleberg's businesses and public relations companies are solid marketing and research background have finding satellite technology an effective means of brought her to the forefront in the rep business distribution and communication. PAGES 54-55. as president of McGavren Guild. PAGE 87.

INDEX TO DEPARTMENTS

Business 61 Datebook 26 In Brief 88 Programing 58 Business Briefly 18 Editorials 90 Journalism 70 Riding Gain 64 Cablecastings 10 Fates & Fortunes 83 Law & Regulation 68 Stock Index 62 Changing Hands 66 Fifth Estater 87 Monday Memo 24 Syndication Marketplace ... 60 Closed Circuit 7 For the Record 70 Open Mike 29

/Lundt asliag (ISSN 0007 -2028) is published 52 Mondays a year by Broadcasting Publications Inc.. 1735 DeSales Street. N.W Washington, D.C. 20036. Second -class postage paid at Washington. D C and additional offices. Single issue $2 except special issues $3 50 (50th Anniversary issue $10). Subscriptions. U.S. and Possessions: one year $65. two years $125. three years $175. Canadian and other international subscribers add $20 per year. U.S. and possessions $170 yearly for special delivery, $100 for first- class. Subscribers occupation required. Annually: Broadcasting 0 Cablecasting Yearbook $90. Across the Dial $6.95. Microfilm of Broadcasting is available from University Microfilms, 300 North Zeeb Road. Ann Arbor, Mich. 48106 (35mm. full year $55). Microfiche of Broadcasting is available from Bell & Howell. Micro Photo Division, Old Mansfield Road. Wooster, Oho 44691 ($37(yr ). Postmaster please send address corrections to Broadcasting. 1735 DeSales St.. N. W. Washington, D.C. 20036.

INDEX TO ADVERTISERS: Allied Broadcast Equipment 14 0 BAF Communications Corp. 48 0 Blackburn & Co., Inc. 660 Blair Entertainment 23 D Blair Television 6 D Broadcast Electronics. Inc. 27 0 C.B. Distribution Co. 25 o Centro Corp. 45 D Classified Ads 74 -82 o Colex Enterprises 19 D Columbia Pictures Television 12-13 0 Continental Electronics 64 0 Daniels & Associates 700 Embassy Telecommunications 8 -9 0 Ethereum Scientific Corp. Fourth Cover 0 Fidelipac Corp. 22 0 Gabriel Awards 26 D Group W Newsfeed 3 0 GTE Spacenet 43 0 Houston International Teleport 55 0 The IDB Communications Group. Ltd. 56 H.B. La Rue, Media Brokers 69 0 MCA TV 4, 16-17 0 Motor Racing Network 65 0 Music Country Radio Network Third Cover 0 National Gateway Telecom, Inc. 40 D NPR Satellite Services 47 0 Panasonic Broadcast Systems 20 -21 0 Professional Cards 73 D The Research Group Front, Second Cover 0 Cecil L. Richards, Inc. 67 D Robert W Rounsaville & Associates 680 Satellite Systems Engineering, Inc. 54 0 Services Directory 72 o South Star Communications. Inc. 51 0 Syndicast Services 30 0 Television Videotape Satellite Communications 46 0 USTV 39 0 World Events Productions, Ltd. 11 K/5/NL-TV MONOLIC/W OLAWa// /SiASJ1L/STC/yOSEN TAW MOST' AGWEESS/VEALLY EN TELEVISION..

sLAIia_ owiLIrsLaia_ Television KHNL-TV and Blair Television welcome you to Hawaii. KHNL TV, Channel 13, is King Broadcasting's new station in Honolulu. CC1osedCi:

ratify rate increase for exhibit space. are seeking to regain leverage by making Heat's on Costs would be raised by $1 to $17 per square demands when cable operators ask to Speculation on how FCC will resolve foot for Dallas Convention Center's upper transfer franchises. must -carry issue increasingly suggests exhibit level and $15 for lower level. That some cities have found new presence of more tractable Chairman pressure point was evident during sale of Group W Cable to five MSO's this year. Mark Fowler than had once seemed likely. Wold's inside track Although Fowler clearly finds Washington communications attorney reimposition of any must -carry rules For satellite programing distributor Aaron Fleischman, who handled distasteful. feeling is that pressure from looking for new business, plum of fall franchise transfers for Group W. said some broadcasters. as funneled through members season is Fox Broadcasting's Late Show cities were calling in consultants, and of Congress. may be greater than he with Joan Rivers, which is to compete demanding all sorts of information thinks sensible to resist. So thinking is with NBC's Tonight Show with Johnny turning once -routine job into process that, as he has done on some other issues Carson and become cornerstone of resembling franchise renewal. Group W necessary approvals. he that became hotly controversial-like Fox's "fourth network." Indications last managed to win work and some network financial interest and syndication week were that business would go to Wold said, but it required extra rules- Fowler will back off. Observers Communications. Fox's Scott Sassa concessions. expect him to accept at least some form wouldn't confirm, but said Fox had of broadcaster -cable operator compromise narrowed satellite options to Telstar 301 Casualties on must carry, modified to include and Westar IV, which Wold uses for its protection for public broadcasting stations syndicated programing traffic. He said In tumultuous business environment, and new commercial stations. Fox will uplink hour show itself from earth reporting layoffs could become regular Observers note that Fowler may be station at its KTTV(TV) Los Angeles. event. Nonetheless, several hundred especially sensitive to congressional people laid off at Group W cable systems pressure because he is awaiting Senate Top heavy following MSO's purchase by cable action on his renomination. They also consortium bear mention. One of those cite factor they say would make it easier Some major-market CBS affiliates may buyers, Comcast Corp., is said to have for him to agree to new must -carry rule - find it hard to swallow one part of soon -to- laid off 1504 of roughly 1.500 employes in possibility that courts would like find it, be- launched network Ku -band satellite systems it IA ill inherit. rule it would replace, unconstitutional. of the Week "). CBS will finance cost - Morning line Pricey offering sharing of affiliate Ku -band trucks and dishes with recapture of one minute in Politicking may start early for District 2 Gaylord Broadcasting Co.'s WTvTtîv) late night advertising time. But value of seat (representing New York and New Tampa, Fla., CBS affiliate on channel 13. midnight -to-I a.m. minute, if fully sold Jersey) on National Association of is reportedly being shopped around, and over year, could total $100,000 to Broadcasters radio board that will be open George Gillett, owner of Nashville -based $300,000 to individual affiliate in top IO in 1988 when term of current director, Gillett Group Inc. which bought WMAR- market, easily outweighing tab picked up William O'Shaughnessy of WVOXtAMI- TV Baltimore and wRLH -TV Richmond, by network over life of five -year plan. WRTN(FM) New Rochelle. N.Y., expires. Va.. from Times Mirror last week Renegotiation of package for largest Martin Beck of Beck -Ross ( "Changing Hands," page 66), is prime markets may be required, according to Communications, Rockville Centre, suitor for station. Wm staffers told one affiliate familiar with program. N.Y., former NAB radio chairman, says he BROADCASTING that station has been is considering running for seat. Also spruced up for potential sale and that Load of laughs mentioned as candidate was Jerome Gillett visited station last week -report Gillman of WDST(FM) Woodstock, N.Y., confirmed by general manager, Harry Next "year of the sitcom" in syndication although Gillman says he would defer to Apel. CBS also is said to be interested in may be 1989 -when Warner Bros. Beck if Beck runs. Richard Novik of buying station to block Gillett, strong Television will release 88 episodes of WKIP(AM) Poughkeepsie, N.Y.. has also NBC affiliate owner, from switching Growing Pains. In same year, show will expressed interest. affiliation. Reported asking price is $450 join off-network Who's the Boss million. One staffer said CBS had offered (Embassy), Brothers (Paramount), off RADAR additions $400 million, but Gillett upped price to Showtime, along with strip version of $425 million. first -mn sitcom Small Wonder (20th Statistical Research's RADAR 33, Century Fox). In 1988, Viacom will bring volume 2 report, audience measurement Earlier curtains out The Cosby Show, and Columbia will service for network radio due out next have strip version of weekly first -run week, will rate four of ABC Radio's long - National Association of Broadcasters What's Happening Now ready. form, weekly programs for first time. convention committee will meet this week Two are ABC Radio programing staples: to consider staff recommendation that City squeeze plays American Top 40 and American Country association's March 28 -April I, 1987, Countdown, both produced by annual equipment show open on With Cable Communications Policy Act ABC /Watermark. Other two, Rockline Saturday, day earlier than usual, and of 1984 limiting cities' ability to wrest and Power Cuts, produced by Global convention itself end with gala closing services and facilities from cable Satellite Network, were added to ABC's Tuesday night instead of Wednesday franchisees through rate -regulation and lineup last year. Shows will be categorized afternoon. Group is also expected to franchise renewal procedures, some cities as ABC Special Programs Network.

Broadcasting Jul 14 1966 7 OUR LAUGH HERE

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A second choice correspondent, responsible for writing and de course, involving such feats as "scaling reporting hourly, two -minute "People high fences, climbing up a chocolate slide Viewer's Choice, Showtime /The Movie News" updates, as well as hosting several and wading through a sea of styrofoam chips." Channel's pay - per -view service, has live events, MTV said. Prior to joining MTV, launched a second satellite service, View- Elliot was host and music reporter for "The For every obstacle successfully overcome, er's Choice 2, on Hughes Galaxy I, transpon- Rock Report," a daily feature on NBC Radio the team wins win a prize. If a team finishes der 16. It was created to provide more Entertainment/The Source Network. She the entire course within a limited time, it "viewing options and convenience" for sub- will continue as music correspondent for wins a special grand prize. Debby Beece, scribers, Showtime/TMC said. It said about NBC's Today show, while contributing to vice president of programing for Nickelode- 50% of the Viewer's Choice 2 program VH -1, MTV said. on and Nick at Nite said that the program schedule will be titles from Viewer's Choice "reflects the spontaneity and imagination a of 1. The other half of the schedule will be de- unique to kid's point view." voted to new titles not appearing on the Nielsen numbers Also beginning next October, the pro- other service. graming service will air Spartakus and the the Sea, a half -hour, 52 -part According to Scott Kurnit, executive vice According to the Nielsen metered tracking Sun Beneath French animated adventure series. Sparta - president and general manager of Viewer's facility rating averages for the second quar- kus is an "interterrestial adventure,' said Choice, Showtime /The Movie Channel Inc.: MTV, the Cable News Network ter of 1986, Linda Kahn, vice president of acquisitions "By airing big hits several times a day, and USA Network averaged a 0.7 on a 24- for Nickelodeon and Nick at Nite. It com- Viewer's Choice gives subscribers the flexi- Niel - hour basis. (USA, however, questioned humor and bility to see popular films at times that best it was 0.8.) CBN and bines "fantasy, science, history, sen's figure, saying suspense," she said, adding that it is about fit their schedules. Our years of research in ESPN averaged a 0.6 rating for the sec- both a "technologically advanced society [that[ is this field show that the extended exposure ond 1986, while CNN's Headline quarter on the brink of disaster because its sun is of blockbusters via Viewer's Choice 2 will averaged a 0.5 and Lifetime a 0.3. (Tracking generate higher consumer buy -rates than version of dying. The amazing cast of characters figures represent a preliminary two spunky earthlings to punk premiere showings of less popular titles. Ad- will appear in Nielsen's ranges from the numbers that pirates," she said. ditionally, for systems with only one pay - Cable Activity Report, scheduled for release per- channel, the greatest revenues and sub- in August, said Nancy Trapp, marketing ex- scriber satisfaction are generated by ecutive for Nielsen's Home Video Index. Be- showing fewer and better titles." cause they "round off already rounded num- Viewer's Choice 2 is now available on ca- bers," they "tend to be a less exact rating" Exclusive respect ble systems serving 450,000 addressable than Nielsen publishes in its report, Trapp households. Viewer's Choice 1 has 1.3 mil- said.) On Friday, July 18, pop singer Aretha Frank- lion addressable subscribers, Show - According to Nielsen's CAR 1985, during lin will appear in what Showtime/The Movie time/TMC said. the second quarter last year, MTV, CBN and Channel says is her "debut television music USA showed an average 0.8; CNN and special." Called Aretha!, it was taped last ESPN averaged 0.7; CNN Headline aver- May at Detroit's Music Hall for the Perform- CFA -ESPN deal aged a 0.4 and Lifetime below 0.3 (the mini- ing Arts. The one -hour special will air exclu- mal reporting standard). sively on Showtime at 10 p.m. The execu- ESPN and the College Football Association MTV is continuing to investigate "the tive producer of Aretha! is Paul Hertzberg. have reached a new agreement under sample problem" with Nielsen (BROADCAST- which the network will televise CFA ING, Jan. 13, April 21), which MTV thinks games -its highest -rated series in 1984- "still exists," an MTV spokesman said. He on a national cable -exclusive basis live in added that the network is "working with HBO retribution prime time through 1990, ESPN said. The Nielsen to try and correct it." A motel owner in Gallup, N.M., has settled a network will televise 16 CFA games, primar- David Bender, vice president of research theft of service suit with a number of cable ily on Saturday evenings, each season from for USA, said USA continues to have questions about Nielsen's sample and methods companies by agreeing to pay "substantial 1987 through 1990. According to Steven M. to Home Box Office Inc., ESPN, Bornstein, ESPN senior vice president, pro- and is "still investigating in a diagnostic damages" scope of the problem." United Cable Television Corp., and Wen - graming and production, "Our CFA tele- way the causes and The agree- to receive the results of Niel - tronics Inc., HBO said last week. casts have been instrumental in establish- USA expects to enter into sen's studies on the problem July 24, he ment also calls for the owner ing ESPN as a leader in television sports. subscription agreements with United Cable That alone the significance of said. underscores Television for basic cable services and HBO, this agreement." pay service said last week. The in -court in the televi- Quizzing children the Members participating CFA settlement was filed by HBO, ESPN, UCT sion plan are the Big Eight, Southeastern, against Jim Rashid, the Southwest and Western Athletic confer- Nickelodeon has developed and produced and Wentronics owner of the Thunderbird Lodge in Gallup. ences, as well as Notre Dame, Penn State, its first game show, Double Dare, which is scheduled to debut next October. The pro- Rashid has also consented to "enter a judg- Pittsburgh, Florida State, South Carolina, ment enjoining unauthorized reception of Syracuse, Boston College, West Virginia, gram pairs two competing teams of children in a quiz. At "selected intervals" during the satellite programing," HBO said Virginia Tech, Louisville, Rutgers, East that this lawsuit was set- Tulane, show, a team can opt to win extra points by "We are pleased Carolina, Southern Mississippi, tled amicably and that Jim Rashid has en- Memphis State and Cincinnati. The 1986 successfully performing "outrageous stunts" such as "stomping on oatmeal -filled bal- tered into business relationships with HBO CFA season on ESPN will begin Saturday, and the other plaintiffs," said Harold Aksel- Aug. 30, with Miami v. South Carolina. loons with their legs tied together," or it can dare the opposing team to try the same rad, HBO vice president and chief counsel, stunt, Nickelodeon said. Questions range litigation. "Satellite communications must VH signing from: "What were automobile tires made be protected against piracy, and to that end, from before rubber?" to: "How many tooth- we have scrambled our satellite tranmis- MTV has signed Rona Elliot as its on -air picks are manufactured yearly in the state of sions. We do intend, however, to prosecute "People News" anchor for VH- lNideo Hits Maine ?" When the questions and stunts are pirates aggressively wherever we find One. She will act as VH -1's entertainment finished, the winning team begins an obsta- them."

Broadcasting Jul 14 1986 10 THE PASTRST DRAW IS Tul WEST

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An out -of- this -world futuristic fantasy with a western twist. Blaze a whole new ratings trail from East to West and individualism of the Wild West with vibrant extra- North to South and draw exactly the audience you want terrestrial adventure. when you add Saber Rider and the Star Sheriffs to your Saber Rider and the Star Sheriffs, a stunning new program schedule! concept in non-stop adventure, with the driving excitement R Brought to you by the producers of the intergalactic of MTV and the "magic" of classic animation. mega -hit, Voltron. Its expert animation is light years Exactly the program you need to draw exactly the ahead of the competition. audience want, kids two to eleven. 16. you age \4C' Combine the honor, virtue and 65 available for Fall 1987. CO legendary episodes 0P %VD Q) O WORLD EVENTS Y 5 G. `' Áa aS 4935 LINDELL BLVD 'ST LOUIS. MO. 63108 TWX 910-761-1093 G°°\° `a 70417 :, l-NI I Ill

More controversy over full- length operas, ballets, Broadway plays, is "unique" because it is locally owned and public broadcasting premiere BBC productions and innovative supported by local funds. Other differences and must carry noncommercial films (films from the Ameri- include its noncommercial status and the can Film Institute's Center for Advanced fact that it is available to everyone "without The debate over whether public broadcast- Film Studies). In addition, Arts & Entertain- charge, not just to those fortunate enough to ing should receive preferential treatment in ment recently introduced A &E Voice, a pro- live in a wired area and able to afford to any new must -carry rules adopted by the ject that invites local arts, science and edu- subscribe," he said. "When Mr. Mooney can FCC resurfaced last week. A letter to FCC cational groups to present video profiles of describe a cable system that is locally Chairman Mark Fowler from National Cable important events and resources." owned, funded and programed, that is Television Association President James P. In educational programing, he pointed to wired without a subscriber fee into every Mooney challenged public broadcasting's the Learning Channel, which features a "full home in the community, that offers all of its position that it deserves "special treatment" program day of instructional programs on 'PBS -like' programing for free, and that of- in any must -carry agreement because of the topics ranging from science to cooking." He fers only noncommercial programing, he 'important and unique' role it plays. Moon - cited Nickelodeon and The Disney Channel will be in a position to begin comparing ca- ey's letter drew fire from Corporation for as examples of "high quality" children's pro- ble service in that community to public tele- Public Broadcasting President Martin Ru- graming on cable. "These services, along vision," Rubenstein wrote. "We seem to benstein, who also wrote Fowler. with programs such as Showtime's Faerie have struck a nerve," Mooney said in re- "It is not NCTA's purpose to denigrate the Tale Theatre," HBO's Fraggle Rock, and USA sponse to the CPB letter. As for the argu- importance of public broadcasting," Moon- Network's Calliope have been endorsed and ment that cable is threatened by public ey wrote. We fully recognize that public lauded by the National PTA, the National broadcasting, the NCTA president replied: broadcasting plays an important role in add- Educational Association and Action for "I don't want to get into that because such a ing to television diversity," he said, adding Children's Television." debate would naturally lead to the question that for "quite a few years public broadcast- Mooney noted that "if the government's of whether the federal government should ing could legitimately claim to be unique for policy is to encourage the full development continue to fund PBS in the face of private its mix of cultural, educational, arts and chil- of the television medium as a positive social sector competition and we're not inclined to dren's programing." However, the NCTA force, that goal will not be served by grant- make that kind of attack on PBS at this president questioned whether public broad- ing a blanket preference to public broad- point. I am trying to keep this civil." casting today "is unique as an outlet for casting (versus cable) as a distribution me- Peter Fannon, president of the National such programing, and [we[ strongly dissent dium for cultural, educational, arts and Association of Public Television Stations, from the position that all public broadcast- children's programing." also disagreed with the NCTA letter. ing stations should again be accorded an Rubenstein, in responding to Mooney, absolute preference over all cable program- charged that cable's letter was "fatuous for a Veteran aid ing services in seeking cable carriage." number of reasons." The CPB chief said Mooney cited numerous cable program- Mooney's letter indicates that cable "be- The National Captioning Institute an- ing networks that offer educational, arts and lieves public television service is directly nounced that veterans who have a "pro- children's programing. For example, he competitive with its programing, and it has found" hearing loss that is service related said, Arts & Entertainment, a basic cable little incentive, absent a must -carry rule, to are eligible to obtain a free TeleCaption II TV service, features "a wide variety of 'PBS - offer such service." decoder the device connects to any set like' programing, including documentaries. Rubenstein argued that public television and provides captions to more than 130 program hours per week on commercial, public and cable television. NCI, which "spear- headed" the technical design and manufacturing of the decoder, said the nationwide TELNOX L-O program to make the decoders accessible to veterans was generated by the Veterans THE FIRST Health Care Act. More information is avail- ON-AIR COMPUTERIZED TELEPHONE FOR BROADCASTERS able by calling (800) 242 -5867.

Especially designed to meet your needs for On -Air telephone talk shows & conferences. Horse sense Compact modular, and the TELNOX L -O accepts up to 10 lines and 8 consoles. The Nashville Network will debut a monthly series about the American quarter horse, FEATURES: called America's Horse, beginning Sept. 15. Conferences up to IO lines in full duplex without Each one -hour program will air on the third feedback or voice loss. Monday of each month at 9:30 p.m. NYT Auto On -Air, Auto hold. and will be produced by the American Quar- ter Horse Association. "The Nashville Net- Adjustment of input and work is the perfect place for the first televi- output line levels. sion series devoted to American quarter Dial tone detect for lines horses," according to David Hall, vice presi- on hold & On -Air. dent and general manager of TNN. He said that AQHA research indicates that "37% of Rapid viewing of quarter horse owners list country music as telephone activity. the type of music they prefer." Programmable. Olympic Festival action Automatic functions. Error messages. ESPN has sold about 90% of its ad time for Access levels with its 10 -day coverage of the U.S. Olympic Fes- tival later password. '86, to be held in Houston this year, said an ESPN spokesman, who de- Battery back-up ...And many more. clined to give the average cost of the spots. Advertisers during ESPN's 37 hours of live For further details please contact: coverage include Coca -Cola USA/Coca-Cola ATLANTA, GA CHICAGO, IL DALLAS, TX Foods, McDonald's, Miller High Life, Exxon, (404) 964 -1464 (312) 794 -0224 (214) 423.8667 Anheuser -Busch and Champion spark ALLIED plugs. The Olympic Festival, which is held LOS ANGELES, CA RICHMOND, IN SEATTLE, WA every nonOlympic year, will include compe- (818) 843 -5052 (317) 962-8596 (206) 838 -2705 Broadcast Equipment tition in 34 sports from the programs of the P.O. BOX 1487 RICHMOND, IN 47375 summer and winter Olympics and the Pan American games.

Broadcasting Jul 14 1986 1e Added E Attractions

BROADCASTING'S editors and writers are at work on a number of special reporting assignments scheduled ( *) to appear during the next few months. Among the more prominent prospects:

July 28 Radio: State of the Art. From rock to revival, a thorough study of the current state of the aural medium. Networks and syndicators. Formats and personalities. Dollars and cents.

Aug. 4 Football. BROADCASTING tallies up the score on professional football rights' contracts for the NFL's 28 teams.

Aug. 25 RTNDA. A preview of the Radio -Television News Directors Association convention, in Salt Lake City, including the agenda and a complete list of exhibitors.

Sept. 1 Local TV and Cable Journalism. Our annual review of how television stations and cable systems covered the top stories of the year.

Sept. 8 N The Radio Convention. On the eve of radio's largest gathering, a preview of the programing and management issues confronting the industry.

Sept. 22 U World of TV Programing. From the A -Team to the Twilight Zone, a status report on network, syndicated and cable programing.

Oct. 27 U Broadcast Technology: State of the Art. A comprehensive look at the technological trends and developments of the past year.

BROADCASTING will continue to update this schedule as appropriate, (a) to give readers an idea of what's upcoming, (b) to give sources due notice that we're at work in their territories and (c) to give advertisers a chance to plan their own marketing strategies in tandem with these editorial opportunities.

You Belong in Broadcasting m Every Week

* Publication dates are subject to change, depending on the progress of research and the pressures of and pre- emptions by other breaking news developments. I

SET FOR A THIRD BIG YEAR! Now Cleared in 93% of the U.S. PUTTIN' ON THE HITS A FIRM GO FOR FALL 1986! Already cleared in 70% of the U.S. Based on one of syndication's most successful first run programs, Puttin' On The Kids is a new, weekly, half -hour series that features youngsters between 5 and 13 years of age, lip- synching and performing some of today's hottest songs. It's perfect programming for the weekend kids block. PUTTIN' ON THE KIDS

Chris Bearde Productions in association with the dick clark company, inc. Advertiser -Supported programming from

Station clearances: (212) 605 -2786 Advertiser sales: 212 605 -2720/ 312 7- BustessoBrie lY

-1 TV ONLY L. _. Scott Paper o "Race for Cash" towel campaign this week. Spots will air in 16 Pennsylvania Department of Tourism offer will be promoted in nine -week markets, including Philadelphia, Five -week flight is set to start this week flight beginning this week. Ads will run in Pittsburgh, Milwaukee, Minneapolis -St. in 13 markets. including Cleveland; the top 50 markets during day, fringe, Paul, Cincinnati and Rochester, Syracuse Harrisburg, Pa., and Syracuse, N.Y. prime and spot dayparts. Target: women, and Albany- Schenectady -Troy, all New Commercials will be presented in 25 -54. Agency: J. Walter Thompson, York. Spots air in all dayparts, primarily daytime, early news and prime time. Atlanta. Tuesday through Friday Target: women, Target: adults, 25 -54. Agency: Ketchum 25 -54. Agency: Harold Cabot & Co., Union Carbide Campaign for Glad Advertising, Pittsburgh. Boston. trash bags breaks this week. Spots will Charles Cates & Son Pickle products air in approximately 50 markets for Timberland Shoe Co. o Manufacturer will be spotlighted in four -week flight varying flights of up to nine weeks. will kick off five -week flight in eight Target: scheduled to begin this week in eight women, 25 -54. Agency: Leo markets in mid -August. Commercials will markets, including Raleigh, N.C., and Burnett Co., Chicago. be used in drive times and weekend Knoxville, Tenn. Commercials will be periods. Target: men, 18 -49. Agency: Florida Power & Light Co. Two -week presented in all time segments.,Target: D'Arcy Masius Benton & Bowles, New flight is set to kick off in early September women, 25 -54; children, six to 12. York. in seven Florida markets, including Agency: Leslie Advertising, Greenville, Orlando and Daytona Beach. Hip Pocket Stores Four -week flight is S.C. Commercials will be placed in daytime, scheduled to be launched in early Seligam & Latz Retail co -op campaign fringe and sports segments. Target: August in five markets in Virginia. for Goldwater department store's Adrien adults, 25 -54. Agency: Hume -Sindelar Commercials will be carried in all Arpel beauty centers breaks this week. Advertising, Miami. dayparts. Target: adults, 12 -34. Agency: One -week campaign will air in two Evergreen Media, Edmonds, Wash. markets, including Las Vegas. Spots will RADIO ONLY Egghead Discount Software o air in mixed dayparts. Target: women, Campaign for computer programing will 25 -54. Agency: RDATmebuying, New Ground Round Restaurants be carried for one week in Los Angeles, York. Advertiser begins four -week promotional starting in mid -July and for one week in San Francisco, beginning in mid - August. Commercials will be slotted in all dayparts. Target: men, 25 -54. Agency: July 28 Evergreen Media, Edmonds, Wash. Lee Oil Filters o Three -week flight is State of the Art: A Broadcasting planned in 10 Midwestern markets beginning in late May Drive times will Radio Special Report be used for commercial messages. Target: men, 18 -49. Agency: Keller - Crescent Co., Evansville, Ind.

Kinney Corp. Foot Locker shoes will be promoted in back -to- school campaign to begin in mid -August for about three weeks in 30 markets. Commercials will be placed in drive periods during UP is.'/ /AV I Iv. ii weekdays and in all dayparts on weekends. Target: adults, 18 -49. Agency: Sawdon & Bess, New York.

I RADIO&TV I

Amoco Oil Co. Advertiser begins 16-

If you sell or service the billion -dollar WRIF(FM) Detroit: To McGavren Guild from Blair. radio business, you belong in BROADCASTING'S El

July 28 issue. WATD -AM -FM Brockton, Mass.: To Smithers Spot Radio (regional rep). Advertising deadline, July 21 WKFD(AM) Wickford, R.I.: To Queen Co. (regional rep).

Broadcasting Jul 14 1986 18 Agriemprogi What a pair! The verdict is in: 67 hours Crusty ex-judge. A long- running network hit. Available '87 -'88 Hot -shot ex- car -thief. Proven appeal to Young on an advertiser - With a passion for Adults. supported basis, and collaring criminals. subsequent -plus Excellent cash basis A talent for wise -guy wit. male demographics. And a winning chemistry all their own. Phenomenal success in repeats. It's a unique ENTERPRISES A JOINT VENTURE OF COLUMBIA PICTURES TELEVISION action series that's Maximum AND LBS COMMUNICATIONS INC. built to last. scheduling flexibility. 875 Third Ave., NY, NY 10022, (212) 418-3000 Because it's built on Ideal counterprogramming 9220 Sunset Blvd., Suite 101 -A, the rivalry, the humor, to sitcoms and game shows. Los Angeles, CA 90069 (213) 859 -1055 625 N. Michigan Ave., Suite 1200, and the mutual respect A powerful audience - Chicago IL 60611 (312) 943 -0707 of two dynamite guys. builder without big, inflated license fees. 1986 Columbia Pictures Television, a division o1 CPT Holdings, Inc. All rights reserved. Check out the evidence. Call your Colex rep now. s epem.er, Panasonic will deliver the W format that's every inch a broadcast quality system.

MII Panasonic introduces the M -II format. It's the first metal particle cassette -based system with features that allow single- format broadcasting from field pickup right through editing and on -air broadcast. One format, one system. M -II single- format Full editing capabilities. Whether it's video capabilities eliminate the time, cost and and audio editing, audio split editing, automatic performance degradation of format conversion. pre -roll or speed trimming for matched frame So the same compact 1" cassette that's used in edits, M -II is the one for all. the field can be loaded right into the studio System interfacing. Standard edit control recorder or cart machine. interface and video signal format combine to Advanced component analog design. With enable ready connection with virtually all the introduction of M -II, the broadcast industry systems in use today. finally has a component format that will set a Ideal for automation. M -II can be used in cart design standard throughout the world. machines and program delays for automated 1" picture quality on Y2" cassettes. By using down link recording. separate heads, independent recording tracks Panasonic reliability. Recognized as a leader and metal particle tape, M -II's performance in professional electronics, Panasonic rivals that of the 1" C Format even through performance and dependability are at the heart multiple generations. of the M -II system. Four -channel audio. Delivered with provisions Built -in economy. No expensive format for stereo as well as high -fidelity audio. conversions or extra space required for extra 90- minute recording and playback. M -IIs equipment makes M -II an investment that will cassette provides up to 90 minutes of operation. pay for itself.

Compare that to the conventional 20- minute To discover the 1/2" format that's about to cassette, and you'll find yourself shooting four turn all others into recorded history, call times longer before having to stop to reload. 1- 201 -348 -7671. Or write: Panasonic And M -II plays back four times longer in the Broadcast Systems, One Panasonic Way, original format. Secaucus, NJ 07094. Panasonic Broadcast Systems

Ihmasonk. .. 'usFewitraWNIMIIMIVIO week campaign for gasoline this week. Washington, in mixed dayparts. Target: Broadcasting Publications Inc. Spots will air in nine spot TV and radio black adults, 25 -54. Agency: Vince Founder and Editor markets, including St. Louis and Cullers Advertising, Chicago. Sol Taishoff (1904.1982) Lawrence B. Taishoff, president Donald V. West, vice president David N. Whitcomb', vice president Laeknile]go Jerome H. Heckman, secretary Philippe E. Boucher, assstar measurer Juicy suit. Coca -Cola Co. has sued Procter & Gamble charging that advertising for its Citrus The Fifth Estate Hill Select orange juice contains false and misleading claims. Coca -Cola, which produces Minute Maid orange juice, says Citrus Hill Select asserts juice is made from "heart" of orange, Broadcastingo but Coca -Cola insists juice is made in same way as other juices, using whole of orange except skin. Spokesman for Coca -Cola said advertising at issue refers to television 1735 DeSales Street. N.W.. Washington 20036 Phone: 202 -638 -1022 commercials which have been used by P &G for more than one year. P &G contends all of its claims are "true and completely supportable." Coca -Cola has asked U.S. District Court in Lawrence B. Taishoff, pup one, Cincinnati to forbid P &G to make cited claims in its commercials and to produce other Editorial commercials with same advertising theme. Donald V. West, .maragrng editor Leonard Zeidenberg, cher corresoocdent O Mark K. Miller, senior nev:s editor Number seven. AGB said last week that Scali, McCabe Sloves became seventh agency to Kira Greene, assistant to the managing editor Harry Jessell, associate editor sign up for its national people meter television audience measurement service, scheduled to Doug Halonen, Matt Stump, Kim McAvoy, commence operation in September 1987. Others include N W Ayer, Ted Bates, BBDO, John Eggerton, assistant editors A. Adam Glenn (lechco'ogy). DMB &B, Grey and Young & Rubicam. Scott Fitzpatrick, Jeanne Omohundro, O sa" writers Anthony Sanders, systems manager In operation. A.C. Nielsen said its "Audience Analyst" software program is now operational. Randall M. Sukow, research assistant Service is designed for use with personal computers, allowing users to analyze ratings for Todd F. Bowie, Cheryl L. Miller, production. programing and sales strategies. Senior Editorial Corp, tart Edwin H. James (Washington) Edito -a Corp: :art Global alliance. Infomarketing Media Sales has been formed to supply U.S. advertising Rocco Famighetti (New York) sales representation for international media, including stations and networks, cable interests, Broadcasting Cablecasting program syndicators and home video distributors. Initial clients are Chum Group, Canada: Yearbook David Seyler, Tanager ciTV --Tv Toronto; MuchMusic Network, Canada; CKVR -TV Barre, Ont.; ATV Network, Canadian Joseph A. Esser, associate editor Maritimes and Quatre Saisons, Montreal. Principals in Infomarketing Media Sales are Martin Lucia E. Cobo, assistant manager Antonelli, president of Antonelli Media Training formerly Center and with Telerep, and Jack Advertisingisi Myers, who was director of marketing for CBS Television until forming his own consulting ashn'gton business in 1981. Company is located at 20 W 20th Street, New York. Telephone is (212) 206- Robert (Skip) Tash, So.:thern sales manager Doris Kelly, sales service manager 8063. Meg Robertie, classified advertising. New rk David Berlyn, senior sales manager Ruth Windsor, sales manager HollywOod Fidelipac introduces Tim Thometz, sales manager Circulation Kwentin K. Keenan, circulation manager Patricia Waldron, data entry manager Sandra Jenkins, Debra De Zem, Joseph Kolthoff, Chris McGirr. 6.9% Fixed rate Production Harry Stevens, production manager Rick Higgs, production assistant Administration lease purchase plan David N. Whitcombe, vice president operations Philippe E. Boucher, controller Albert Anderson. Irving C. Miller, financial consultant. Lease a $10,000 package of Dynamax Wendy J. Liebmann. Corporate Relations cartridge machines below the prime rate Patricia A. Vance, director Bureaus New York: 630 Third Avenue, 10017 for up to five years for as little as Phone: 212. 599.2830 Stephen McClellan, associate editor Vincent M. Ditingo, senior editor radio. $195 per MONTH. Geoff Foisie, assistant editor Susan Dillon, Scott Barrett, staff writers June Butler, Karen Maynard, Purchase upon lease maturity for 10%. advertising assistants Hollywood: 1680 North Vine Street, 90028 Phone: 213. 483.3148 11m Thometz, Western sales manager Call toll free for information: 800 -HOT TAPE. Sandra Klausner, editorial-advertising assistant. International Advertising Representatives Continental Europe: Lucassen International John J Lu- cassen Kamerlingn Onneslann 67. 1171 AC Badhoeve- dorprAmsterdam, Netherlands. Phone.. 31(2968)6226 DYNAMAX® Telex. 18406 haarke nl United Kingdom: John Ashcraft it Co.. 12 BROADCAST PRODUCTS BY FlDEUPAC® Bear St. Leicester Square. WC2H 7AS Lon- don. England Phone. 01- 930 0525. Telex 895 2387 answer g ashcrah Japan: Masayuki Harihan. Yukan Me- dia Inc.. 53-3 -1 chome. Tsurukawa Machida City Tokyo 194 01 Japan Phone: (0427) 35 -3531. Fidelipac Corporation P.O. Box 808 Moorestown. NJ 08057 U.S.A. Founded 1931. Broadcasting-Telecasting introduced 609 -235 -3900 TELEX: 710- 897 -0254 Toll Free 800 TAPE in 1946. Television acquired in 1961 Cablecasting -HOT introduced in 1972 0 Reg. Li S Patent Office o Dynamax and CTR100 are trademarks of Fidelipac Corporation. Copyright 1986 by Broadcasting Publications Inc

Broadcasting Jul 14 1986 22 iP..i.... Vy

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Already sold in 60% of U.S. including stations from these major broadcast groups: CBS O &O'S HEARST PULITZER TAFT COX KNIGHT-RIDDER RKO VIACOM GAYLORD McGRAW HILL SCRIPPS HOWARD "Strike It Rich" is quickly becoming one of the hottest new game shows, already sold in television's toughest markets. Only "Strike It Rich" combines luck, skill and sheer excitement with the kind of fast -paced action, big budget look and big money prizes audiences love. So now's the time to add "Strike It Rich" to your line -up. It's only a matter of time until it becomes a 100% guaranteed smash!

Created and produced by Richard S. Kline in association with Blair Entertainment. BLAIR ENTERTAINMENT 1290 Avenue of the Americas New York, NY 10104 (212) 603 -5990 o- daymVe -ro

A satellite scrambling commentary from Benjamin Griffin, Pierson, Ball & Dowd, Washington

Satellite scrambling: cover that the technology, far from being a getting down to threat to their business, provides the means business to deliver program services to areas that heretofore were unavailable through tradi- It is not often that an issue that deposits itself tional coaxial plant. on the doorstep of Congress elicits tremen- No doubt the most vocal opponents of sat- dous interest and emotional response from a ellite scrambling will read the analysis up to truly broad segment of the American busi- this point and then ask, "But what about the ness community and the public. We are wit- role of the independent third -party distribu- nessing one of those rare occasions now. The tors who desire to retail satellite delivered issue is the scrambling of satellite signals- programing to the public? Have they not particularly those that carry video program- been excluded from participation by the pro- ing to television stations and cable television gramers and cable operators ?" The simple systems throughout the country. answer is no, and in fact, the evidence sug- Typically, when rhetoric and emotion gests that third -party distributors, if they reach a high pitch in Washington, the regula- have the experience, commitment and finan- tors and the legislators have a difficult time cial wherewithal to successfully market vid- exercising restraint. There must be a nation- eo services to consumers, will have an op- al problem, they reason. Why else would portunity to try. office mail on the subject be so heavy and We should not expect that every company telephone lines so busy? And if there is a or individual with an idea and a dollar in national problem that is generating such an hand will strike a retail marketing deal with outcry, is not federal legislation or regulation the major programers. The programers that the only solution to correct the imbalances Benjamin J. Griffin is a partner in the have invested in direct -to -home service and that somehow have occurred in our econom- Washington law firm, Pierson, Ball & Dowd. He have the most at stake in its success naturally ic and legal systems? has been with the firm for the last 10 years will seek retailers who can demonstrate ex- These classic responses are in evidence and represents a variety of communications perience and staying power. That is why the today in the debate over satellite scrambling. clients, including Time Inc. and its HBO. programers naturally turned first to the cable At least five bills have been introduced on operators and it is why third -party distribu- the subject, ranging from proposals to im- tors should display similar qualifications. pose a moratorium on encryption by video ers are entitled to receive subscription video One need only recall the fate of United Satel- programers to the establishment of a regula- services for free. Neither is there much dis- lite Communications Inc. to realize that di- tory mechanism to control the prices which pute over the desirability of providing access rect -to -home service is a difficult and risky video programers can charge for the recep- to subscription video programing to individ- business. Surely, those who have taken the tion of their product by backyard television ual homeowners, particularly those in rural risk should have the ability to maximize receive -only (TVRO) dish owners. One ex- areas. Finally, although some vocal interests their chances of success by selecting the traordinarily lengthy congressional hearing continue to urge federal oversight of the most qualified retailers they can find. on scrambling was held before the House rates charged TVRO owners by satellite pro- All of this points to one conclusion: The Telecommunications Subcommittee on gramers, there seems to be little enthusiasm hysteria over satellite scrambling is belied March 6, another was held in June and a for rolling back the clock and embarking on by the facts. The only real issue is the distri- third is scheduled by the Senate later this a new program of economic regulation of bution system and who participates, and month. The Department of Justice has business practices. there is no evidence that the marketplace is served civil investigative demands on many As these issues have been debated and not working to resolve this dispute. In fact, of the major participants in the controversy. discarded, we are left with what always has there are significant indications to the con- And across the country, executives repre- been at the center of the controversy -and trary. The advent of scrambling and direct - senting major cable and broadcast pro- that is the question of which entities are go- to -home service is less than six months old. gramers, cable system operators, satellite ing to participate in the satellite -to -home Already there are various packages being dish manufacturers and retailers, developers program distribution business and how. With assembled, and retail price competition ex- of encryption technology and TVRO owners respect to this issue, a few things are clear. ists. Discussions between programers and are speaking out. First, if satellite -to -home service becomes a third -party distributors are likely to prove While the natural tendency amid this an- viable business, the consumer electronics in- fruitful. If not, the situation can be revisited. guish and turmoil is to legislate, it is the dustry, especially the manufacturers and re- But at least for now, the regulators and legis- writer's opinion that such action now is un- tailers of TVRO and encryption hardware, lators should stay their hands and permit this warranted and would be counterproductive. will benefit. This is not a guarantee that ev- new and exciting business to be developed There is, instead, to use a tired cliche, a ery manufacturer and every retailer will get without government intervention that could "marketplace solution" to this perceived di- rich, a result that hardly should be the goal of preordain the ultimate structure and the suc- lemma that will manifest itself in due the marketplace or federal policy. Neverthe- cess or failure of the enterprise. course, once the warring factions lay down less, opportunities will be created, and the It is only a matter of time before the manu- their arms and concentrate, as business peo- innovative hardware manufacturers and dis- facturers, the hardware dealers, the pro- ple should, on serving a demonstrated con- tributors will reap the rewards of those op- gramers, the cable operators and the would - sumer need in an efficient manner. portunities. be third -party distributors will realize that During the scrambling controversy, the Second, satellite programers will benefit significant opportunities await them all. focus of the debate has narrowed progres- as they gain additional subscribers for their Once this occurs, the squabbling will stop, sively. We are well past the point where any- services. and the business people will get down to one argues seriously that backyard dish own- Third, cable television operators will dis- business.

Broadcasting Jul 14 1986 24 TOPS THEM ALL.

Recently, WTICTV Hartford commissioned an independent research firm to take an initial reading on several syndicated series they had just purchased. Sample viewers were asked to rate all of these fine shows on a scale from 1 to 5 (5 being the highest.) Compared to all six sitcoms surveyed, "CAROL BURNETT and FRIENDS" scored highest, both in "overall rating" and as "likely to watch." In its summary of the study, the research firm described "CAROL BURNETT and FRIENDS" as: ':..clearly the highest -rated and the most likely to be watched." *

Rating Likely Overall to Watch Carol Burnett and Friends 4.09 3.85 Eight is Enough 3.18 2.70 Throb 3.03 2.97 Gidget 2.94 2.72 Facts of Life 2.79 2.27 One Big Family 2.68 2.53 flangin' In 2.32 2.03

CAROL BURNETT arnd IIig. D The Proven Winner For Information: JOANNE LEIGHTON Director of Sales C.B. Distribution Company 141 El Camino Drive, Beverly Hills. California 90212 Phone (213) 275 -6114 'Source: SRI Research Center Inc., Lincoln. Nebraska Datobooc M

July 23-25- Eastern Cable Show, sponsored by vention Center. Future conventions Las Vegas, Southern Cable Television Association. Atlanta - "or DI vCglag-@, April 10 -13. 1988; Las Vegas, April 30 -May 3, 1989; Market Center. Atlanta. Dallas, March 25 -28. 1990, and Dallas. April 14 -17, Aug. 26- 29-Radio -Television News Directors As- 1991. sociation international conference. Salt Palace Convention Center, Atlantic City, N.J. Information: March 29.31, 1987 -Cabletelevision Advertising Convention Center, Salt Lake City. Future conven- (609) 848-1000. Bureau sixth annual conference. New York. tion: Sept. 1 -4, 1987. Orange County Convention Nov 17- 19- Television Bureau of Advertising April 1 -5, 1987 -Alpha Epsilon Rho, National Center, Orlando. Fla. 32d annual meeting. Century Plaza, Los Angeles. Broadcasting Society, 45th annual convention. Sept. 11-13 -Radio '86 Management, Program- Future meeting: Nov 11 -13, 1987, Atlanta Marriott. Clarion hotel, St. Louis. ing, Sales and Engineering Convention, sponsored Dec. 3- 5- Western Cable Show, sponsored by April 21-27, 1987-23rd annual MIP -TV, by Association Broadcasters. New National of Or- California Cable Television Association. Anaheim Marches des International Programes des Televi- leans Convention Center. New Orleans. Convention Center, Anaheim, Calif. sion, international television program market. Pa- Sept. 19-23 -11th International Broadcasting Con- Jan. 7- 11,1987-Association of Independent Tele- lais des Festivals. Cannes, France. vention, sponsored by Electronic Engineering As- vision Stations annual convention. Century Plaza, April 26-29, 1987-Broadcast Financial Manage- sociation. Institution ofElectrical Engineers. In- Los Angeles. Future conventions: Jan. 6 -10, 1988, ment Association annual meeting. Marriott Copley stitute Electrical and Electronics Engineers, or Century Plaza. Los Angeles, and Jan. 4 -8, 1989, Place, Boston. Future meeting: April 17 -20, 1988, Society Motion Pichon Engineers, instihdion of Century Plaza, Los Angeles. Hyatt New Orleans. of Electronic and Radio Engineers and Royal Television Society. Metropole conference and ex- Jan. 21-25, 1987-NA TPE International 24th an- May 17-20, 1987-National Cable Television As- hibition center, Brighton, England. nual convention. New Orleans Convention Center, sociation annual convention. Las Vegas Conven- New Orleans. tion'Center, Las Vegas. Oct. 14-16- Society of Broadcast Engineers na- Feb. 1-4, 1987 -National Religious Broadcasters May 17 -20, 1987 -CBS -TV annual affiliates tional convention. St. Louis Convention Center. 44th annual convention. Sheraton Washington. meeting. Century Plaza, Los Angeles. Oct. 22- 25- National Black Media Coalition an- Feb. 6-7, 1987- Society of Motion Picture and June 6-9, 1987 - American Advertising Feder- nual conference. Shoreham hotel. Washington. In- Television Engineers 21st annual television confer- ation annual convention. Buena Vista Palace hotel, formation: (202) 387 -8155. ence. St. Francis hotel, San Francisco. Future con- Orlando, Fla. Oct. 24-29- Society of Motion Picture and Televi- ferences: Jan. 29 -30, 1988, Opryland hotel, Nash- June 10-13, 1987-American Women in Radio sion Engineers 128th technical conference and ville, and Feb. 3 -4, 1989, St. Francis hotel, San and Television 36th annual convention. Beverly Hil- equipment exhibit. Jacob K. Javits Convention Francisco. ton, Los Angeles. Center. New York. Future conference: Oct. 30 -Nov Feb. 7-10, 1987-Seventh annual Managing Sales June 10-14, 1987 -Broadcast Promotion and 4. 1987, Los Angeles Convention Center; Oct. 14- Conference, sponsored by Radio Advertising Bu- Marketing Executives /Broadcast Designers Asso- 1988, 19. Jacob Javits Convention Center, New reau. Hyatt Regency. Atlanta. ciation annual seminar. Peachtree Plaza, Atlanta: York, and Oct. 22 -27, 1989, Los Angeles Conven- March 25-28, 1987-American Association ofAd- June 8 -12, 1988, Bonaventure, Los Angeles, and tion Center. rertising Agencies annual convention. Boca Raton June 21 -25, 1989, Renaissance Center, Detroit. Oct. 26-29- Association Advertisers hotel of National and beach club, Boca Raton, Fla. June 11 -17, 1987-15th Montreux International annual convention. Homestead, Hot Va. Springs, March 28 -April 1, 1987-National Association of Television Symposium and Technical Exhibition. Oct. 28-30- Atlantic Cable Show. Atlantic City Broadcasters 65th annual convention. Dallas Con- Montreux, Switzerland.

July 15- 17- Community Antenna Television Associ- radio -TV management session. Keynote speaker: Re- This week ation annual convention. MGM Grand hotel, Reno. In- presentative Buddy Roemer (D -La.). Regency hotel, formation: (703) 691 -8875. Shreveport. La. July 13 -16 -. \-err York State Broadcasters Associ- ation 25th executive conference. Sagamore Resort ho- July 16 -Ohio Association of Broadcasters pro- July 17-20- National Federation of Community gramers workshop. New tel, Lake George, N.Y. Holiday Inn Convention Hotel, Broadcasters public radio transmission training semi- Columbus, Ohio. nar. Western Washington University, Bellingham. Wash. July 13-18-Television Bureau of Advertising -Har- July 16- Caucus for Producers, Writers and Direc- Information: (202) 797 -8911. vard general sales managers program. Stouffer's Bed- tors third annual general membership meeting. Cha- hotel. Mass. July 17- 20- Alaska Public Radio mid -level news pro- ford Glen Bedford. sen's restaurant, Los Angeles. ducer and reporter training workshop. in conjunction July 13- 19- National Association of Broadcasters July 16- National Academy of Television Arts and with KUMD -FM and WSCD -FM Duluth, Minn. Informa- management development seminar for television ex- Sciences, New York chapter, drop -in luncheon. Speak- tion: (907) 563.7733. ecutives. University of Notre Dame, South Bend, Ind. managing NBC's 1986. Copa- er: Bob Chandler, editor, July 18-20-Oklahoma Association of Broadcasters Information: (202) 429 -5362. cabana, New York. annual summer meeting. Shangri la, Afton, Okla. July 15- Southern California Cable Association July 17- 19- Montana Cable Television Association seminar, "The Marketing Equation: Perfecting the For- 27th annual convention. Grouse Mountain Lodge, July 19-22-30th annual Television ProgramingCon- mula." Culver City Pacifica hotel. Culver City, Calif. Whitefish, Montana. Information: Tom Glendenning, ference. Four Seasons hotel, San Antonio, Tex. Informa- (406) 586 -1837. tion: Diane Appleyard. (904) 432 -8396.

Indicates new entry July 17- 19- Louisiana Association of Broadcasters I I Also in July July 20-24-Na tional Federation of Community The national Broadcasters public radio training conference, "Reach- Catholic ing New Heights, Training for Excellence in Public Ra- dIlll[ association of communicators dio." hosted by KUGS -FM and Northern Sound Public Radio. Western Washington University, Bellingham, Wash. Information: (202) 797 -8911. 2"he 1g86ietuans July 20-26- National Association of Broadcasters management development seminar for radio executives. University of Notre Dame, Notre Dame, Ind. Infor- honoring radio and television programs that enrich their mation: (202) 429 -5420. audiences through a values- centered vision of humanity. July 21- 23- Program on cellular radio, offered by Uni- Forty-nine categories for local and national programs, plus versity of Wisconsin-Madison, College of Engineer- ing. UW, Madison, Ws. Information: (608) 262 -1299. Stations-of-the-Year Awards and Personal Achievement Awards. July 23- National Academy of Television Arts and Deadline for Entries: AUGUST 1, 1986 Sciences, New York chapter, drop -in luncheon. Speak- er: Mary Alice Williams, VP, CNN, New York bureau. For information: Copacabana. New York. Gabriel Awards Office, Merrimack College July 23-National Association of Broadcasters in- North Andover, MA 01845 (617/683 -7111, ext. 190) ternational business opportunities tutorial. NAB head- Mr. Jay Cormier, Chairman quarters, Washington. Information: (202) 429 -5380. July 23-25--Eastern Cable Show, sponsored by

Broadcasting Jul 14 1986 26 Southern Cable Television Association. Atlanta Market mation: Sherri London. (212) 661 -4500. at ion of Critical -Care Nurses Media Awards for "media excellence in the portrayal of critical care nursing." Center, Atlanta. Station for Success." Aug. 12- 14- "Marketing Your Information: (714) 644 -9310. July 23- 25- Wisconsin Broadcasters Association an- management seminar sponsored by Television Bu- nual summer convention. Fox Hi!Is Resort. Mishicot, reau of Advertising. TVB headquarters, New York. Aug. 18-20-Broadcast sales training seminar, "Perfor- mance Management Program for Experienced Ac- Wes. Black Aug. 13-17-National Association of Journal- count Executives." sponsored by Television Bureau of Theme: July 24- Prirate Satellite Network seminar on market ists 11th annual newsmaker convention. "Free- Advertising. Hyatt Regency, Chicago. Information: for private business television networks. Parker Men- dom of the Press, Freedom of the People." Loews Ana- (212) 486 -1111. . dien hotel. New York. Information: (212) 213 -7637. tole, Dallas. Information: (214) 977 -7023. 18-21-North American Television Institute of Broadcasters Aug. July 24 -Women in Cable, Atlanta chapter, break- Aug. 14- 17- Tennessee Association seminar. Dallas Marriott Park Central, Dallas. Informa- Music City hole, Nash- fast. Downtown Ritz -Carlton, Atlanta. annual convention. Sheraton tion: (800) 248 -5474. ville. July 25-29- Second world conference of community - Aug. 20 -Ohio Association of Broadcasters news di- mid -level news re- oriented radio broadcasters. sponsored by AMARC Aug. 14-17-Alaska Public Radio rectors workshop. Embassy Suites. Columbus, Ohio. Ii. Vancouver, B.C. Information: (202) 797 -8911. porter and producer training workshop, in conjunction with KLON -FM Long Beach. Calif. Information: (907) Aug. 20- 23- Michigan Association of Broadcasters Business of Television: The People Who July 26- "The 563 -7733. annual convention. Shanty Creek Resort. Bellaire. Make It Work," seminar sponsored by Long island Uni- Mich. versity's Southhampton campus. Business Center Aug. 15- Deadline for nominations for W men at Nbrk lounge, LIU, Southhampton. N.Y Information: Julie Broadcast Awards. sponsored by National Commis- Aug. 21-23--West Virginia Broadcasters Association Osier. (212) 628 -0385 sion on Working Women. Information: NC W W. 1325 G 40th annual convention. Greenbrier, White Sulphur Street, N.A., Washington, 20005. Springs, W Va. July 27- 29-California Broadcasters Association summer convention. Speakers include California Chief Aug. 15- Deadline for entries in American Associ- Aug. 26-29-Radio-Television News Directors Associ- Justice Rose Bird: Senator Alan Cranston (D- Calif.) and challenger to Cranston's seat, Congressman Ed Zschau: California Governor George Deukmejian and his challenger, Los Angeles Mayor Tom Bradley; Na- tional Association of Broadcasters President Eddie Fritts, and FCC Commissioner Dennis Patrick. Hyatt Regency. Monterey, Calif. FINALLY! July 28 -30 -New England Cable Television Associ- ation annual convention. Keynote speaker: Red Auer- 10,000 Watts of Advanced Technology. bach, president, Boston Celtics basketball team. Dun - fey Hyannis hotel, Hyannis. Mass. July 28-31 -North American Television Institute seminar. Westford Regency Inn, Boston. Information: (800) 248 -5474. July 28 -Aug. 2- Development Exchange, 10th annual seminars and workshops for public radio development professionals. Hyatt Regency. Cambridge, Mass. Infor- mation: (202) 783 -8222 July 30-National Academy of Television Arts and Sciences, New York chapter. drop -in luncheon. Speak- er: Joseph Wallach, founder and general manager. KVEA-TV Los Angeles, on "Growing Importance of Spanish Language TV" Copacabana, New York. July 31- Deadline for entries in Vbrld Hunger Media Awards, for "members of the media who have made significant contributions to bringing public attention to the critical issues of world hunger." founded and sponsored by performers Marianne and Kenny Rogers. Information: Abrld Hunger Year, 350 Broadway. New York, 10013. July 31 -Aug. 1-Michigan Cable Television Associ- ation annual summer meeting. Grand Traverse Resort, Traverse City. Mich. July 31 -Aug. 1- Broadcast Financial Management Association board of directors meeting. Westin hotel, Tabor Center, Denver. July 31 -Aug. 2 -Idaho Broadcasters Association annual convention. Sun Valley Lodge. Sun Valley, Idaho. FM -10A 0 Transmitter August Aug. 1- Deadline for entries in 21st annual Gabriel Awards, honoring "programs, features, spots and stations which serve viewers and listeners through positive. creative treatment of issues of concern to human- kind." sponsored by Unda -USA, national Catholic association of broadcasters and communicators. Infor- Now there is a dependable 10 kW FM transmitter with field proven mation: Unda -USA, Merrimack College, North An- technology! The new model FM -10A from Broadcast Electronics dover, Mass.. 01845: (617) 683 -7111. incorporates the world's latest RF technology with the reliability of a Aug. 1 -3-"On Air," workshop for radio broadcast- 4CX7500A single tube design. ers, sponsored by noncommercial NWER(FM) Syra- cuse, N.Y, and Syracuse University College. Informa- The FM -10A provides all of the advanced features of the Broadcast tion: (315) 423 -3269. Electronics "A" series transmitters including the patented folded half-wave Aug. 5- Deadline for entries in Midwest Radio Theater cavity (no plate blocker or sliding contacts), ten individual meters, Workshop. Information: Julie Youmans, (314) 874- automatic power control with proportional VSWR foldback, our own solid- 1139. state IPA's, and the optional Microprocessor Video Diagnostic System. Aug. 9 -"The Business of Radio: The People Who Make It Work," seminar sponsored by Long Island Uni- Call Broadcast Electronics today: 217 -224-9600 versity's Southampton campus. Business Center lounge, LIU, Southampton, N.Y. Information: Julie Oster, (212) 628-0385. BROADCAST Aug. 12-Women in Cable, New York chapter, "pro- ELECTRONICS INC. graming picnic," featuring previews of fall basic and 4100 N 24th ST P 0 BOX 3606. QUINCY. IL 62305 -3606, (2171224-9600. TELEX. 250142 pay cable programing, and reviews by New York area television critics. HBO Media Center, New York. Infor-

Broadcasting Jul 14 1986 27 ation international conference. Salt Palace Convention son Conference Center, Lake Bluff, Ill. Information: Center, Salt Lake City. September (213) 851-7372. Aug. 28 -Sept. 6- International Audio and Video Fair Sept. 3- 9- Pholokina Cologne 1986, "Nbrld's Fair of Sept 6-38th annual prime time Emmy Awards for cre- Berlin, world fair for consumer and communication Imaging Systems." Cologne, Nest Germany Informa- ative arts. Pasadena Civic Auditorium, Pasadena, Calif. electronics organized by Nkst German national televi- tion: (02.21) 821 -1. Sept. 9-10-Conference for journalists, "Banks and sion channels, ARD and ZDF, German Federal Post Savings and Loans: How Many More Failures ?" spon- Office and AMK Berlin. Berlin Exhibition Ber- Sept. 4 -Women in Cable, San Francisco chapter, Grounds, sored by Washington Journalism Watergate lin. Information: (0511) 52-99-99. meeting. Topic: cable foundations: Walter Kaitz Foun- Center. dation and Foundation for Community Service Cable hotel, Washington. Information: (202) 331 -7977. TV Blue Dolphin restaurant, San Leandro, Calif. Aug. 29-Deadline for entries in commercials competi- Sept. 9.12- TelocatorNetwork of America 38th annu- tion sponsored by Television Bureau of Advertising, Sept. 5.7-Foundation for American Communica- al convention and exposition. Atlanta Apparel and Mer- Sales Advisory Committee. Information: NB, 477 tions conference for journalists, "Environment/Chemo- chandise Mart, Atlanta. Information: (202) 467 -4781. Madison Avenue, New York, N.Y. 10022. phobia." Co-sponsored by Joyce Foundation. Harri- Sept. 10-Association of National Advertisers new product marketing workshop. Plaza hotel. New York.

Sept. 10-Ohio Association of Broadcasters small - o market radio exchange. Atstbrook country club, MaT úain° Mansfield, Ohio. Sept. 10-RF radiation regulation compliance seminar, A professional's guide to the intermedia week (July 14 -July 20) sponsored by National Association of Broadcasters. Marriott hotel, New Orleans. Information: (202) 429- Network television o ABC: The British Open, live coverage of third and fourth round play, 5350. Saturday, noon -2 p.m., and Sunday, 10:30 a.m. -1:30 p.m.; 1986A11-Star Game, Tuesday, 8 Sept. 10-12-National Religious Broadcasters South- p.m. CBS: The Thing, remake of John Campbell's 1938 sci -fi thriller by John Carpenter, eastern regional convention. Heritage Village USA. Charlotte. N.C. Friday, 9 -11 p.m.; Chameleon, comedy special starring Madeline Kahn, Friday, 9:30 -10 p.m.; Maggie, mystery- comedy starring Stefanie Powers, Saturday, 8 -9 p.m.; When She Says No, a Sept. 10-13--Radio '86 Management and Programing Convention, sponsored by National Association woman takes three men to court on rape charges, Saturday, 9-11 p.m. NBC: 18th of Annual Broadcasters. New Orleans Convention Center. Daytime Emmy Awards, Thursday, 3 -4:30 p.m. PBS: "The Business of Glamour," special Sept. 10-13-American Association of Advertising four -part mini -series on Adam Smith's Money World, Monday, 8:30 -9 p.m.; Water, the Birth, Agencies Nkstern region convention. Speakers include Planet Earth, documentary on interrelationship life on earth and water, Tuesday, 10 -11 p.m.; Bart Cummings, chairman emeritus, Compton Adver- Condor, documentary on the endangered species, narrated by Robert Redford, Sunday, 8 -9 tising; Robert Jacoby. chairman Ted Bates Nbrldwide: p.m. Charles Peebler Jr., chief executive officer, Bozell, Ja- cobs, Kenyon & Eckhardt. and Arthur Nielsen Jr., chairman, A.C. Nielsen Co. Hyatt Lake Tahoe Resort, Incline Network radio o CBS: 1986 AU-Star Game, first -time stereo broadcast, Tuesday, 8:20 p.m.; Village, Ney. Information: (213) 657 -3711. Meet the AU Stars, Brent Musberger, Johnny Bench and Jerry Coleman interview current and Sept. 11 -14-1 nternat ional Institute of Communica- former All Stars, Monday, 9:07 -10:07 p.m. CBS Newsmark: Pornography in the Reagan Era, tions conference on world communications. Edinburgh law correspondent Fred Graham looks at controversy over government report on pornogra- Sheraton hotel, Edinburgh. Scotland. Information: (01) phy and how it might effect the business of sex in America, Friday, 2:30 -3 p.m. 388 -0671. Sept. 13- Deadline for entries in International Emmy Awards, sponsored by National Academy of Televi- sion Arts and Sciences. Information: International Council. 509 Madison Avenue, suite 1606, New York, N.Y. 10022. Sept. 14-16- National Religious Broadcasters NRB West '86, regional convention. Marriott hotel, Los Ange- les. Sept. 15-17- International Videotex Industry Exposi- tion and Conference. sponsored by Videotex Industry Association. Marriott Marquis hotel, New York. Informa- tion: (703) 522 -0883.

Sept. 17 -Ohio Association of Broadcasters small - market radio exchange. Chillicothe Holiday Inn. Chilli- cothe, Ohio. Sept. 17- Connecticut Broadcasters Association annual meeting and fall convention. Hartford Marriott, Farmington, Conn. Information: (203) 775 -1212. sept. 17-18-Conference for journalists, "A Democrat- ic or Republican Year ?" sponsored by Washington Journalism Center. Watergate hotel, Washington. In- formation: (202) 331 -7977.

Sept. 18 -Ohio Association of Broadcasters small - market radio exchange. Holiday Inn. Wapakoneta, Ohio. Sept. 18- Women in Cable, Washington chapter, "roast" of Ted Turner, chairman, Turner Broadcasting The Soldier System. Proceeds from roast will go to Better Nbrld Society Washington. o Syndication Embassy: The Soldier, international spy thriller, starring Klaus Kinski, Friday Sept. 19-Ohio Association of Broadcasters small- (check local listings). market radio exchange. The Centrum. Cambridge, Ohio. Cable o HBO: Half a Lifetime, original drama about four men confronting personal crises, Sept. 19-21-Maine Association of Broadcasters an- starring Keith Carradine and Gary Busey, Sunday, 8 -9:00 p.m. nual convention. Speaker: William O'Shaughnessy, president, WVOX(AM)-WRfN(FM) New Rochelle, N.Y. Sebasco Estates, Sebasco, Me. Play It Again o ABC: Jaws, starring Roy Scheider, Robert Shaw and Richard Dreyfus, 8- Sept. 19-23 -11th International Broadcasting Conven- 10:45 p.m. CBS: Silence of the Heart, drama of a teen-ager's suicide, Thursday, 9 -11 p.m.; tion, sponsored by Electronic Engineering Associ- High Anxiety, Mel Brook's parody of suspense thrillers, Saturday, 9 -11 p.m. ation, Institution of Electrical Engineers, Institute of Electrical and Electronics Engineers, Society of Mo- tion Museum of Broadcasting (1 East 53d Street, New York) o Rocky and Bullwinkle and Picture Engineers, Institution of Electronic and Radio Engineers and Royal Television Metro - to features Society. Friends: A Tribute Jay Ward, original episodes plus never before broadcast pole conference and exhibition center. Brighton, Eng- cartoons, through Sept. 18. Vision of Ernie Kovacs, exhibit featuring screenings of 50 land. programs, 4. (212) 752 -7684. comedy through Sept. Information: Sept. 21 -38th annual prime time Emmy Awards, telecast live on NBC -N Pasadena Civic Auditorium, Pasa-

Broadcasting Jul 14 1986 28 dena. Calif. Sept. 30-Oct. 2-Montech '86, sponsored by/Ifs/it/de Oct. 15- 17- Indiana Broadcasters Association fall oi' Electrical and Electronics Engineers. Montreal conference. Holiday Inn Union Station. Indianapolis. Sept. 21 -24 -Sixth annual conference of National As- Convention Center, Montreal. Information: (514) social ion Telecommunications Officers and Advis- 374- 16- Broadcast Management Asso- of 7000. Oct. 17- Financial ers, affiliate of National League of Cities. Hershey hotel, ciation board of directors meeting. Westin Crown Cen- Philadelphia. Information: (202) 626 -3250. ter, Kansas City, Mo. Sept. 23-International Radio and Television Society Oct. 17- Radio -Television News Directors Associ- newsmaker luncheon. Waldorf- Astoria. New York. October ation region 12 meeting with Sigma Delta Chi. Shera- New York. Sept. Wisconsin Broadcasters Association ton Center, 23- sales Oct. 1- 2- Association of National Advertisers coop- seminar Civic Center, Eau Claire, Wis. erative advertising conference. Hyatt Regency Crystal Oct. 19- 22-Intelevent '86, fifth annual conference on international telecommunications policy, sponsored by Sept. 23- International Videotex Industry Exposi- City, Arlington, Va. 25- International Televent. Hotel Bayerischer, Munich. tion and Conference. sponsored by Videotex Industry Oct. 2 -Women in Cable, San Francisco chapter, Sponsors include Finley, Kumble, Wagner; E.F. Hutton; Association. Jacob Javits Convention Center, New meeting. Topic: regulatory issues, state and federal. Peat, Marwick, Mitchell & Co.; International Herald York. Information: (203) 964 -0000. Blue Dolphin restaurant, San Leandro, Calif. Tribune, and International Chamber of Commerce. In- formation: (202) -4612. Sept. 23-28-Women in Communications national Oct. 2- 3- Television and ethics conference sponsored 857 professional conference. Sheraton Center, New York. by Emerson College and National Academy of Televi- Oct. 20-22- National Religions Broadcasters South- Sept. 24- Wisconsin Broadcasters Association sales sion Arts and Sciences, Boston /New England chapter. western regional convention. Holiday Inn Holidome. seminar. Radisson hotel. Oshkosh, Ws. Marriott hotel, Copley Place, Boston. (617) 578 -8615. Dallas -Fort North. Sept 25- Wisconsin Broadcasters Association sales Oct. 3-5- Missouri Broadcasters Association fall Oct. 21- International Radio and Television Society seminar. Sheraton hotel, Madison. meeting. Hyatt Regency hotel, Kansas City, Mo. newsmaker luncheon. Waldorf- Astoria, New York. Sept. 25.27- National Religions Broadcasters South Oct. 54-Women in Cable fifth cable management Oct. 21.22-New York State Broadcasters Associ- central regional convention. Memphis. conference. Among sponsors: Turner Broadcasting ation 32d annual meeting. Turf Inn, Albany, New York. System. Atlanta. Sept. 27-30- Minnesota Broadcasters Association fall Oct. 22-23-Ohio Association of Broadcasters fall con- convention. Speaker: Eddie Fritts, president, National Oct. 6-7 -Pratt Center for Computer Graphics in De- vention. Stouffer Dayton Plaza hotel, Dayton, Ohio. Association of Broadcasters. Cragun's conference sign seminar. Hyatt on Union Square, San Francisco. Oct. 22- 25- National Black Media Coalition annual center and resort, Brainerd, Minn. Oct. 6- 10- 'Telecommunications for Modern India," conference. Shoreham hotel, Washington. Information: Sept. 28- 30-New Jersey Broadcasters Association first India-U.S. conference on telecommunications, (202) 387 -8155. 40th annual convention. Golden Nugget Casino hotel, sponsored by nonprofit group, India -U.S. Foundation. Oct. 23- National Religious Broadcasters, East- Atlantic City. N.J. New Delhi. Information: Dr. Indu Singh. (202) 783- 25- 5030. ern chapter, convention. Philadelphia Airport Marriott, Sept. 29 -Oct. 4 -Video Expo New York, sponsored by Philadelphia. Knowledge Industry Publications. Jacob Javits Con- Oct. 7- Conference for journalists, "Chernobyl and Oct. Montana Broadcasters Association sales vention Center, New York. Information: (914) 328 -9157. After: Does Nuclear Power Have a Future ?" sponsored 24- Motor Inn. Missoula, Mont. by Washington Journalism Center. Watergate hotel, clinic. Village Red Lion Sept. 30- Deadline for applications to Ohio State Washington. Information: (202) 331 -7977. Oct. 24- Friends of Old -Tine Radio 11th annual Awards program competition, sponsored by noncom- 25- convention. Holiday Inn -North, Holiday Plaza, Newark, mercial WOS U- AM -FM -TV Columbus, Ohio. Informa- Oct. 8- Conference for journalists, "The Oil Glut -Our N.J. Information: Jay Hickerson, (203) 248 -2887 or tion: (614) 422 -0185. Energy Future," sponsored by Washington Journal- Mm Center. Watergate hotel, Washington. Information: (203) 795 -6261. Sept. 30 -Oct. Mid -America Cable TV Association 2- (202) 331-7977. Oct. 24 -29-- Society of Motion Picture and Television 29th annual meeting. Hyatt Regency at Crown Center, Engineers 128th technical conference and equipment Kansas City. Mo. Information: (913) 841 -9241. Oct. 8-10-National Religious Broadcasters Midwest- K. Center, New York. ern regional convention. Billy Graham Center. Wheaton exhibit. Jacob Javits Convention Information: Dorothy Smith, (914) 476 -6606. College. Wheaton, III. Oct. 8-12- National Broadcast Association for Com- Oct. 26-27- "Teleconferencing: Steps to Take, Moves to Make," sponsored by National University Telecon- munity Affairs 12th annual convention. Sheraton - Washington hotel, Washington. Information: Mal John- ference Anaheim Marriott hotel, Anaheim, Ca- son. Cox Communications, (202) 737-0277. lif. Information: Jeff Beaver, (405) 624 -5191. Oct. 9-10 -- Society of Broadcast Engineers, Pitts- Oct. 26- 29-Association of National Advertisers an- burgh chapter, 13th regional convention and equip- nual convention. Homestead, Hot Springs. Va. ment exhibit. Howard Johnson's Motor Lodge. Monroe- Oct. 28- Conference for journalists, "Illiteracy: How In July 7 list of television market -by- ville, Pa. Big a problem? What Can Be Done ?" sponsored by for May ratings market rankings Oct. 12- 14- Illinois Broadcasters Association con- Washington Journalism Center. Watergate hotel, sweeps, winner in Dayton, Ohio, vention. Galena, Ill. Washington. Information: (202) 331 -7977. with 79, not tie should have been CBS Oct. 14-16- Society of Broadcast Engineers national Oct. 28-30-Atlantic Cable Show. Atlantic City Con- between ABC and NBC with 68. And convention. St. Louis Convention Center, St. Louis. In- vention Center. Atlantic City, N.J. Information: (609) winner in Utica, N.Y., should have formation: Sam Caputa, (314) 727-2160. 848 -1000. been NBC with 25, not ABC with 14.

Group W Productions has cleared Hour Magazine, not PM Magazine as reported in June 30 issue, on 17 more stations, to bring its total to 146. Re- cent clearances include KSTP -TV Minne- Cape apolis; WLKY-N Louisville, Ky.; wLwr-N Cincinnati; KSWO -N Lawton, Okla.; KORC(TV) Anacortes, Wash., and WuTR(TV) Differences wished to do so) were able to go into the Utica, N.Y. Last week it added KOMO -Tv streets to proclaim their belief that the Presi- dent is a fool and should be voted out of Seattle to bring its total to 146. EDITOR: In the June 30 issue BROADCAST- of office. o ING (in the article about the Donahue- Pozner The Soviet women, on the other hand, simulcast), you refer to Mr. Pozner as a Carter Burden, principal in CRB Corp.. So- were unable to do the same regarding their viet "commentator." Mr. which purchased WFAS-AM -FM White Pozner is no more a leader, Premier Gorbachev, for two reasons: N.Y. ( 7), is not "commentator" than TASS is a "news agen- Plains, "In Brief," July 1) Mr. Gorbachev is appointed, not elected, cy." In fact, he is a Soviet propagandist, son -in -law of CBS founder -chairman and cannot be voted out of office; and 2) to cleared at the highest level to parrot only the William Paley. call Mr. Gorbachev a fool would bring down official Soviet line. To suggest or believe D on one's head a stiff jail sentence a quick anything else is not only naive, but danger- -or Principals in seller of WWWZ -FM ous. trip to the Gulag -for revealing a state se- Charleston, S.C. ("Changing Hands," cret. (This last a current Soviet joke, point- July 7) include Cliff Fletcher and Dean What most vividly points out the differ- ing out that the Russians have a keen sense Mutter, who will remain with station ence between the Soviet system and our own of humor, as well as a firm grasp on the as general manager and sales man- (and which the American women, curiously, reality of the terrible political system they ager, respectively did not point out) is: at the end of the show, are caught up in. )-Vincent P.A. Benedict, the American women (should they have general manager, WCAU(FM) Philadelphia.

Broadcasting Jul 14 1986 29 1 IP V ever written will be 200 years old: Our Constitution.

e The People. Great programs about the Constitution and how it affects our everyday lives. Celebrate this major event with great stars and important public figures like Sen. Edward Kennedy, Arthur Ashe, Mayor Tom Bradley, Billy Dee Williams, Rich Little, Whitey Herzog, Aaron Spelling, Bruce Jenner, Helen Gurley Brown, Melba Moore, Tai Babilonia, Alan King, Dr. Joyce Brothers, Ken Howard & Randy Gardner, Chief Justice Warren Burger. And hundreds more.

2 Primetime Specials: A rousing celebration with a medley of Sinatra favorites from the Boston Pops, a singalong, the 1812 Overture, and 4th of July Fireworks worthy of a 200th Anniversary. A smashing gala celebration, with the best stars in the entertainment 4 Adult Documentaries: On nationally-publicized legal cases and world. And more more more their effect on the friends, families and attorneys involved. Programs like "What Price Justice," hosted by Ken Howard, discuss such famous cases as Claus Von Bulow, as well as many others. Every program hosted by a major celebrity, on topics that show how yesterday's news can affect the way the law can affect you tomorrow. Like the controvesial drug - testing programs in sports, the military and in many large corporations. The power of government and how the Constitution limits it.

100 One- Minute Inserts: With important, well-known celebrities discussing the 4 Student Specials: National celebrities star with the children U.S. Constitution and its themselves in four 1-hour features on the real problems of children. impact and applications in Like drugs, students rights, teacher searches, and just plain our daily lives. growing -up.

Become a part of the year's most important events. It's a once -in- SYNDICAST SERVICES a-200 year lifetime celebration,

A Mempo of The AYA an occasion your station will be NETWORK FILM CORPORATION GROUP 'UV proud to be part of. Produced by WNEVTV Boston. Distributed by cNI.EBknfrÑ"c TNf corvsrlruTioN SYNDICAST SERVICES, 360 Madison Avenue, New York, N.Y. 10017. (212) 557 -0055. R A D I O T E L E V I S I O N C A B L E S A T E L L I T E

Vol. 111 No. 2 oda

TOP OF THE WEEK TV network revenues $6 billion in 1985; down 3%

Net revenues of the three television networks in 1985 came to 10% over the past five years. $6,457,573,000 (after agency commissions), down 3% from In 1985, 47.6% of three-network revenue was earned in prime 1984 (but comparison with that year is distorted because of the time. The next largest daypart was daytime, 19.1%; followed by elections and Olympics). The numbers were gathered and pro- sports, 16.3 %; news 10.4 %; late night, 4.2 %, and children, cessed by the Broadcast Financial Management Association, 2.5 %. and are published exclusively by BROADCASTING. The BFM data are not audited numbers, but are collected by A longer perspective on the most recent numbers shows a the accounting firm of Arthur Young & Co., which promises confi- five -year compound annual growth rate of 9.9 %, spread evenly dentiality to ABC, CBS and NBC. BFM plans soon to have 1985 over most dayparts. Leading the three -network revenue in- combined station revenues for each of the top -10 markets. BFM crease was news, which posted a five -year rise of 14.5 %. Late network market data for 1980 -84 were published in BROADCAST - night had the least growth; it inched ahead at 1.6% annually, ING'S May 19 issue. The 1985 three -network total was within 3% below the five -year consumer price index growth of 4.3 %. The of BROADCASTING'S own estimates ( "Top of the Week," May 5) four other dayparts -prime time, daytime, children's and which also broke out revenue and profit figures for each net- sports -have all shown compound annual increases of close to work. Total 1985 television network revenues (In thousands)

Prime Time Late Night Daytime Children Sports News Total Revenues from client -supplied programing $19,399 $0 $285 $0 $2,168 $0 $21,852 All other gross revenues from time sales 3,594,313 318,301 1,448,111 187,833 1,232,061 789,514 $7,570,133* Total gross revenues from time sales 3,613,712 318,301 1,448,396 187,833 1,234,299 789,514 $7,591,985 Less advertising agency commission 540,962 46,793 215,839 28,106 184,676 118,036 $1,134,412 Total net revenues from time sales 3,072,750 271,508 1,232,557 159,727 1,049,553 671,478 $6,457,573

'Includes $41,339,000 in color insertion revenues reported by two networks. Networks running neck and neck and shoulder in daytime As competition heats up; ABC. CBS and 3.9 and CBS was off 16% to a 3.2. NBC restructure schedules to gain All three networks will make programing advantage in ratings, demographics moves in the months ahead in efforts to strengthen their daytime lineups. CBS will For the first time in years, daytime program- introduce a new half -hour soap opera in the ing on the three commercial television net- first quarter of 1987. lt's being created by works is a three -way contest. At the end of William Bell and his wife, WBBM -TV Chica- the second quarter (ended June 29), ABC go newswoman Lee Phillip, and will be pro- and CBS were in a dead heat for first in duced by their company, Bell -Phillip Televi- household delivery, according to A.C. Niel- sion Productions. Bell created CBS's Young sen, each with an average 6. I rating and a 22 and the Restless which went on the air in share. NBC was a competitive second with a 1973 as a half-hour show and was expanded 5.2/19. Compared to a year ago, NBC to an hour seven years later. Restless is now showed the greatest growth, 8 %, while ABC the second -ranked daytime program; it aver- was up about 3% and CBS was flat. aged an 8.4/31 in the second quarter, second In key women demographics, ABC has only to ABC's General Hospital, which maintained a lead over both CBS and NBC, scored a 9.3/30. but third -place NBC made some inroads The CBS daytime programing vice presi- against second-place CBS. In the women dent, Michael Brockman, said there has 18 -49 demo for all but two weeks of the been no decision on whether the new soap second quarter, ABC averaged a 5.9 rating. will replace one in the network's afternoon up 5% from a year earlier. CBS was off 5c/ serial block, or whether that block will be in the same category, averaging a 3.6, en- expanded by a half-hour. That decision will abling NBC to tie it in that demo, for a gain be made early in the fall, he said. The most of 3%. In women 25 -54, ABC was up 1664 vulnerable show in CBS's four -program ser- during the same period, averaging a 5.8. ial block is Capitol (2:30-3 p.m.), which is CBS held onto second place, climbing 8% to losing ground to both fifth- ranked One Life an average 4.0, while NBC was up 3% to an to Live on ABC and Ilth-ranked Another average 3.5. For women, 18 -34, ABC was World on NBC. Capitol, which has been on off 2% to a 6.4, while NBC was flat with a CBSs As the World Turns the air for five years (a relatively short time

Broadcasting Jul 14 1986 31 I TOP OF THE WEEK I I

those two slots are filled, the remaining staff and cast will be hired. According to Brockman, his main concern with the daytime schedule (he's also in charge of late -night and children's programing) is strengthening CBS's afternoon serial block, and the Bell project is part of that effort. Strengthening the game shows, he said, is the second priority. One move he made toward that end at the beginning of this year was canceling the game show, Body Language at 4 p.m., switching the faltering !'ress Your Luck to that time period and adding the New Card Sharks at 10:30 a.m. So far the results have been negligible, but Brockman says he will wait a while before making a judgment. As for Sharks, which averaged a 4.1/18 in the second quarter, Brockman said he'd like to see some improvement by the fourth quarter. And if the network can improve the station clearance rate above the current 83 %-84 %, he said the ratings will improve. ABC's "General Hosp id The 4 -4:30 p.m. slot poses a special prob- NBC's "Family Ties" for a serial), was ranked 13th in the second lem. The CBS affiliate body is split just firmed last week that the network, pleased quarter with a 4.9 rating, down from a 5.2 a about evenly-on whether it wants the net- with the results of a two -week trial run of the year earlier. "We are looking very carefully work to program that time period or not. As new Fame, Fortune & Romance, (11 -11:30 at Capitol," Brockman said. We are hoping a result, CBS's clearance level at 4 p.m. is in a.m.), has committed to 65 episodes (13 it can show strength and the capacity to stay the 50%- range, making it difficult for pro- weeks) of the program. It will debut on Sept. on the schedule." Of particular concern, he grams to survive for very long. Press Your 8, with repeats of Lifestyles of the Rich and said, was Capitol's failure to take advantage Luck, for example, was ranked 25th of 26 Famous continuing in the slot until then. of its growing lead -in audience from As the daytime programs in the second quarter with Fame, Fortune & Romance is being pro- World Turns. That program, airing from an average 2.3/10. Brockman argued that duced by the TeleRep unit, Television Pro- 1:30 to 2:30 was the seventh -ranked pro- success is "not dependent" on a solution to gram Enterprises (concept by Al Masini, gram in daytime in the second quarter, up that problem. But he also said the network is who also created Lifestyles), will look simi- 3% to a 6.7/23. not willing to cede the half-hour to the affili- lar to Lifestyles and will feature the same Brockman declined to provide details ates just yet. Brockman acknowledged that host, Robin Leach. The difference, Em- about the new serial. All that creator Bell he was "looking to see if we can get [a show merich, is that Lifestyles sticks pretty much would say last week was that the storylines for the time period] that is more attractive" to "possession and travel" themes, while will initially feature two familiies. Most se- than Press Your Luck. Fame will also explore personal relation- rials revolve around one or more families. ships. Bell said he was still a couple weeks away In its two -week run last month, Fame was from hiring a producer but that he would At ABC, the daytime vice president, Jozie averaging a little more than a 3 rating, said proceed shortly with contract negotations Emmerich, is taking steps to beef up 11 Emmerich. In the second quarter, Lifestyles with Los Angeles -based Bill Glenn, whom a.m. -noon, which has been plagued with averaged a 2.4, which was an improvement Bell hopes to hire as head director. After low ratings and poor clearances. She con- over the 1.7 that Hot Streak had been averaging in that slot in the first quarter. ABC earlier announced that a new game Upfront daytime dollars show would debut at 11:30 a.m. on Aug. 18. Double Talk will replace New Love Ameri- Daytime upfront selling is now complete, although it is still hard to get an exact can Style, which was third from the bottom reading on how the networks fared. Earlier estimates had it that upfront for daytime in the second quarter with a 2.3/10. Double would come in at around $800 million, compared to about $900 million a year earlier. Talk is a word game from Bob Stewart Pro- Network and agency executives were still saying last week the market for daytime is ductions, creator of $25,000 Pyramid on soft, but upfront numbers, according to claims of executives at the networks, would CBS. Emmerich reported that other game appear to closer to $900 million than $800 million. But agency executives said the show pilots being considered along with upfront market probably would not reach $800 million, coming in between $750 Double Talk will be kept in reserve as possi- million and $790 million: ABC commands a greater share of daytime dollars than it ble replacement shows. They include Com- otherwise would because Procter & Gamble does not own any serial programs on edy Club, from Lin Bolen, Bamboozle from that network, as it does on NBC and CBS (two on each). As a consequence, ABC has Chuck Barris and Catch Phrase from Marty much more inventory at its disposal. It is also number one in key daytime demogra- Pasetta. Other game shows in "early devel- phics, women 18 -49 and women 25 -54. Executives at ABC said the network ac- opment" said Emmerich, are A Question of Scruples from Columbia, based on the board counted for just over $400 million of this year's upfront market in daytime. Sources at game, and Funny Business from Group W the other networks and some advertising agencies said CBS took in more than $250 Productions. million and that NBC took in about $240 million. If those estimates are on target, the Despite the changes in the morning line- upfront shortfall from a year ago would appear to be less than 5 %, and not the 11% up, Emmerich said most of the effort in day- that had been anticipated. But agency sources were less optimistic, claiming that time has been devoted to "keeping our seri- daytime upfront would be off at least 11%. They believe that ABC will command als strong." That seems to be paying off for 40% market, about of the while CBS and NBC will split the remaining 60% about the network's three hour -long soaps, General equally One network estimate has it that the daytime scatter market, which has Hospital, All My Children and One Life to already begun, will total between $410 million and $460 million, bringing the total Live, all of which were in the top five for the daytime market this year to between $1.3 billion and $1.35 billion. second quarter. But the network has one half-hour soap, Ryan's Hope, that placed in

Broadcasting Jul 14 1986 32 1 I TOP OF THE WEEK I 1

the bottom five. Part of Ryan's problem is schedule off to a fast start at 10 a.m. Ties Search is off both in rating and share and is poor clearances (usually in the low 80% goes into syndication in January and will third in its time period (12:30-1 p.m.). Frons range), since many stations air a noon -to- leave NBC's daytime schedule then. In the admits the program's situation is "dicey." I2:30 p.m.newscast that is more profitable. second quarter, the program was tied in its But, he said, Search has rebounded from an Emmerich told affiliates at their annual time period with CBS's $25,000 Pyramid, 8 share last December when a new executive gathering in May that "we really believe in with a 4.5/19. (The 10 -11 a.m. period is producer, David Lawrence, came on board, the future of [Ryan's]. Disappointing ratings programed by ABC affiliates.) Frons said he almost back to where it was a year ago-a 12 are no deterrent to our commitment." Last is still considering what to do once Ties is share. One of its problems is a clearance rate week she stressed that for the time being, the gone. Among his choices are several game in the low 70% range. But Frons says he entire five- program daytime serial block (the show pilots he revealed to the affiliates at won't consider canceling the program unless fifth show is the half-hour Loving, which their meeting last month (BROADCASTING, "it dives to a 7 or 8 share and stays there." airs after Ryan's at 12:30) was "inviolate." June 16), along with three others in earlier But the key to how things take shape in In the coming months, she said, an effort stages of development. But Frons also said daytime in the coming months, suggested will be made on all the soaps to get "back to he was exploring the use of another hit corn - Frons, is the 2 -4 p.m. time period. That's basics," and away from some of the "wild edy from the prime time lineup as a short- where the biggest HUT (homes using televi- and woolly" storylines that have unfolded term solution for 10 a.m. But that alterna- sion) levels in daytime appear. ABC domi- lately. "We really want to get back to the tive, he noted, means that "sooner or later nates that period now, with General Hospi- heart and core," she said, which means fo- you have to replace it" when that show goes tal, which was up almost 7% in rating in the cusing on "love, romance and hope." In ad- to syndication. If he can come up with a hit second quarter, and One Life to Live, which dition, she said, all the serials will bring game show, said Frons, "we could be set for was up almost 12 %. The gains of NBC's back some characters that were popular but 10 years." Another World and Santa Barbara appeared left. NBC's serial block is in its best competi- to come at the expense of CBS's Capitol and tive position in years. Santa Barbara, only Guiding Light. Another World (2 -3 p.m.) At NBC, the network's daytime ratings for two years old and competing aginst two top - was up a tenth of a rating point, while Cap- the second quarter were the best in seven 10 programs from 3 to 4 p.m., General Hos- itol (2:30-3) was off three -tenths of a point. years. "Three years ago," said NBC vice pital and Guiding Light, grew almost 20% in Santa Barbara was up almost 20%, while president of programing, Brian Frons., "we rating and 16% in share in the second quar- Guiding Light was off 9% in the same 3 -4 were in fourth or fifth place," referring to ter. Days of Our Lives, (I -2 p.m.) is making time period. Sustaining the momentum, said when NBC was three rating points or more a serious run at ABC's All My Children for Frons, is something NBC must do to remain behind its two competitors. Now less than first place in the time period, having beaten competitive and close the gap further. "We one rating point separates the three net- or tied its rival for the last five weeks. can't stop. We must keep growing." What he works. A real question mark among NBC's seri- comes up with to replace the popular Ties at But NBC has problems in daytime, in- als is Search for Tomorrow, the oldest soap the top of the schedule next January may be cluding its loss of the rights to repeats of on the air which celebrates its 35th anniver- an important factor in NBC's future momen- Family Ties which have been getting its sary later this year. Compared to a year ago. tum.

Turner taking a bath in Moscow

Ratings and sales for Goodwill Games fall far below expectations with losses estimated at S10 -$15 million; make -goods will be given on wTBs

Ted Turner is learning that it isn't easy to save the world. The Goodwill Games, the Olympic -style event that Turner conceived to ease U.S. - Soviet tensions and make some money for Turner Broadcasting System, got off to a rough start last week in Moscow. Turner conceded that, instead of making $20 million as hoped, TBS would lose between $10 million and $15 million on the games. Ratings for the nationally syndicated telecast of the games fell far short of projec- tions, and disputes on and off the field threatened to shatter much of whatever goodwill the games had engendered. Nonetheless, TBS Executive Vice Presi- dent Robert Wussler, who is the principal producer of the games, said, "We are de- lighted. We've done what we set out to do a year an a half ago. The Goodwill Games are a reality. We did not get all the top athletes, but we got a lot of them.... The ratings are not as high as we had hoped, but they are improving." By the time the opening ceremonies got under way in Moscow's packed Lenin Cen- tral Stadium July 5, Turner was well aware he would lose a small fortune on the games. TBS spent $35 million as co- producer (with Goodwill Games opening ceremonies

Broadcasting Jul 14 1986 33 I TOP OF THE WEEK I I the Soviet government) of the games, but advertisers would be offered cash refunds. vite Israel. He was quoted as saying on Good managed to sell just $25 million in advertis- Late -minute efforts to promote the games Morning America: 'We cannot solve all of ing for the 129 hours of coverage, which is were overshadowed by the U.S. Defense the world's problems with one sporting being carried by TBS's superstation Department's order forbidding 12 service- event.' We fully expect that if Israel's ath- WTBS(TV) Atlanta and some 65 independent men, including nine boxers, from participat- letes qualify for the games in 1990 [in Seat- television stations through the closing cere- ing and by the news that the Soviet Union tle], they will be invited." At the press con- monies on July 20. would not allow Israel to participate. ference, Turner said the Soviets felt that if "Right now, it looks like we'll lose $10 to The Defense Department said it ordered they invited the Israeli teams, some of the $15 million," Turner said at a press confer- the servicemen not to compete because the Arab teams would not show up. ence Thursday in Moscow. When we first games were a commercial 'enterprise. But The on -field controversy, which, accord- started this I saw no reason not to make Turner officials felt the government had an ing to the Washington Post, had some call- money. I had every expectation that this ulterior motive for the order, although they ing the event the "Illwill Games," had at would be a smashing success. I figured wouldn't speculate on what it might be. least three sources. Olympic gold medal if... we were paying $35 million for this "They obviously were trying to send us sprinter Carl Lewis, an American, who fin- and we had the U.S. and Soviets competing some message," said Sando. "They were ished a disappointing third in the 100 meters that that we would clear $60 or $70 million trying to harm the games.... Why else in Moscow, charged that the Soviets were and put away $20 million." would they wait until two days before the scheduling preliminary heats to wear out Although ratings grew steadily through- games to make the announcement ?" U.S. runners for the finals. "The Russians out the week, they were, on the whole, dis- At the press conference, Turner said he just cheat, that's all there is to it," the Post mal. According to TBS spokesman Arthur hoped the order was not a reaction to a recent quoted him as saying. U.S. pole vaulters Sando, TBS had promised national adver- speech he made in which he was critical of Earl Bell and Mike Tully charged that Soviet tisers an average rating of 5, but what the the Reagan administration. "I say a lot of vaulter Seigei Bubka was on some sort of program delivered during the first week, as things ... but anyone who talks a lot is go- undetectable performance-enhancing drug measured on WTBS and in 12 metered mar- ing to get in trouble," he said. "I mean, look when he won the vaulting competition and kets, was an average rating of around 2. But at Reagan. Before he started using a tele- set a new world record. at least the ratings were moving in the right prompter he put his foot in his mouth a few Advertising agencies sponsoring the direction. The prime time rating rose from times." games had some complaints and were disap- 1.9 on Saturday to 2.8 on Wednesday, giving None of the Israeli teams qualified for the pointed at the poor ratings, but the were gen- Turner officials some hope it would hit 7 as games, Sando said. Nonetheless, he said, erally hopeful viewership would improve promised by the end of the games. Soviet officials told Turner that even if they this week. Because of the programing's failure to de- did they would not be invited to compete. Paul Isacsson, executive vice president liver viewers, Sando said, TBS has stopped "Ted's position on that is that the primary and director of broadcast programing and selling ads and will use the remaining unsold motivation of the games was to improve re- purchasing, Young & Rubicam Inc., said he advertising time (25% to 30 %) to provide lation between the U.S. and the Soviet was "extremely disappointed" with the per- make -goods. When that time runs out, he Union and, hopefully, use that as a starting formance of the telecasts. He felt that the said, TBS will talk to each advertiser about point for improving relations among the oth- lack of publicity and promotion in advance "how they want to re- express their invest- er nations in the world," he said. "Ted did of the games contributed to the low ratings. ments." He said TBS will offer make -goods not feel the games should be canceled due to "We don't subscribe to the theory that the on wrBS. He said he didn't know whether the fact that the Soviet Union would not in- Statue of Liberty celebration [which coin- cided with the opening days of the games] had an adverse affect on the coverage," he said. "If anything, the Liberty event should Finding the right man for the NBC job have helped stir up the patriotism of Ameri- cans. Instead there seems to be a lack of Sources confirmed last week that General Electric Co. Chairman F. Welch Jr. John interest on the part of viewers." has told the three leading candidates within NBC that none of them would succeed John Otter, senior vice president and di- departing chairman Grant linker. The three candidates-group executive vice presi- rector of national broadcast for McCann - dents Robert Butler, Raymond Timothy and Robert Walsh -were, however, asked by Erickson, said preliminary numbers for the Welch to remain with the company. first four days were discouraging but added Meanwhile, speculation focused last week on GE insider Robert Wright as a prime that "the jury is still out." He said he was contender for the NBC chairmanship. Wright is currently president of GE subsidiar- annoyed with the injection of "politics" in ies, GE Financial Services and GE Credit Corp. His only previous television exper- the coverage and the production quality, ience was in cable -he ran Cox Cable from 1980 to 1983 before returning to GE. He which was, by U.S. standards, was "not served under Welch in GE's plastics division for seven years (1973 -79) as both legal very good." counsel and marketing executive before joining Cox, shortly after a GE -Cox merger Stuart Shlossman, vice president and as- fell through. But that speculation aside, sources at both NBC and GE. said they sociate director of broadcast operations, believed Welch had not made up his mind on Tinker's successor. Tinker has yet to set BBDO, which bought a lot of time for Pepsi - a final departure date from NBC, although he has said it will be before the end of the Cola, said he believe the ratings would build year. as games headed into the second week and A GE spokesman said the company had no comment on the speculation that the gymnastic competition unfolds. Schloss - is from pro- Wright was a leading candidate to replace linker. The spokesman also said GE man said Pepsi -Cola benefitting motional and merchandising tie -ins with the would not name a successor until Tinker's departure date is established. Tinker was games. traveling in Europe on vacation last week and was unavailable for comment. He The ratings were not universally bad. In returns July 21. Los Angeles, where KTLA was carrying the It was noted by some observers last week that Welch could appoint two executives coverage, they were remarkably good. Ac- run NBC, and a president, which the network has to a chairman not had since Robert cording to Michael Eigner, vice president - Mulholland's departure in March of 1984. That way, the theory goes, Welch could station manager, the games pulled a 10 rat- appoint one executive from within NBC and another from within the GE ranks to run ing on Saturday for the opening ceremonies. the network. What effect an outside appointment would have on network morale is After that they averaged a 5 in prime time, unclear. One high- ranking official at NBC said last week such an appointment might and a 4 in daytime. The stationwas particu- dampen some spirits in the near term but would probably not have a long -term effect. larly pleased with the weekend perfor- But, he added, "it depends on the guy" brought in. mance, he said. "That's just about double what we normally do," he said.

Broadcasting Jul 14 1986 34 1 TOP OF THE WEEK

Eigner said the ratings were no accident. person on the street doesn't know about better in the ratings than the national aver- We have promoted the games an awful lot," them." Viewership of the opening days of age. "Yeah, I wish we had better numbers," he said. The promotional efforts included a the games may also have been hurt by the said Drew Pfeiffer, station manager. "But I kick -off radio campaign and skywriting over extensive coverage and hoopla surrounding am happy to have world -class sports on the the beaches, he said. He also believes the New York's Liberty Weekend, he said. air. Over the last decade, nobody has had the ratings will improve as more people become Despite the ratings shortfall, Walsh kinds of competition that are occurring at aware of the games. "People are really start- seemed satisfied with the games. "We are this moment." ing to talk about it." very happy with the quality of the produc- Pfeiffer said that one reason for the poor But most of the stations broadcasting the tion and the events seem to be pretty good, viewership is the failure of the other stations games were trying to understand the lack of considering that not all our top athletes are in the market, three of which are owned by viewership. "We certainly have done our over there," he said. He also said sales of the broadcast networks, to pay any attention part in promoting it," said Jerry Walsh, local spots in the games went fairly well, to the games. "There has been a virtual president and general manager of WLVI -TV, although he said he didn't know "how hap - blackout of coverage," he said. When Bubka Cambridge, Mass., and he said the local py" the advertisers were about the poor rat- set the world record in the pole vault, newspapers and radio talk shows have given ings. "We'll just have to wait and see how Pheiffer said, only one of the three network - it good play. "I just don't think they've had the two weeks come out." owned stations in the market mentioned it on an opportunity to catch on.... The average Like \vLvI=r\', wGBOTv Chicago did no its evening newscast. O Ex -NBC President Mulholland picked for TIO Takes over from Roy Danish to head TV image organization

A three -month search to replace the Televi- sion Information Office's director, Roy Dan- ish, ended last week with the selection of former NBC President Robert Mulholland. The appointment comes as TIO, the 27 -year- old, nonprofit trade organization, is looking to maintain its support from members, some of whom are hoping to reduce their expenses. Mulholland will also face the task of maximizing the effectiveness of TIO's current resources and presenting the industry's point of view when disputes arise over such matters as advertising and news. William Baker, president of Group W Television and chairman of the Television Information Committee, the II- member board that oversees TIO, said there were several reasons why the 53- year -old Mulhol- land was chosen over at least a dozen other seriously considered candidates. Those reasons include Mulholland's experience as both a local broadcaster and journalist, which, Baker said, provides a special under- TIO's new chief. Bob Mulholland standing of the business and will help Mul- holland explain the value of television, and consultant on programing-especially arm: "I think that is a little bit limiting. I particularly local television. news-for television stations, and he would use a slightly broader definition that But Baker said the most important attri- worked for the Executive Television Work- says TIO both defines and defends the tele- bute was that "... he really wanted to do this shop, which counsels business leaders on vision industry." job ...The ITIOJ board was concerned that how to be effective when appearing on tele- Defending the industry, he said, is compli- we didn't hire some high -level broadcast ex- vision. Mulholland described the last work cated because many Americans don't appre- ecutive who just wanted to relax. We need as "... teaching corporate executives how to ciate the system of television: "1 think the aggressive leadership from someone who deal with the medium -why they should not public takes TV for granted,' he said. "It is has to work 12 hours a day with a small staff be afraid when Mike Wallace or the local very good and the amount of choices and and not make a lot of money." television reporter pays them a visit." diversity, the technical excellence ...what Mulholland has in recent years had much The Connecticut native has a long exper- you can get is staggering. No other country practice representing the television and ience in television news, having started his in the world has anything that even ap- broadcasting industry to the public and out- career as a newswriter /producer at wGN -Tv proaches ours in diversity and freedom from side interest groups. After leaving NBC in Chicago in 1958. restraints." March of 1984 -he was president for three He joined NBC in 1961 and, during his 23 To help get across that message, and oth- years, preceded by three -and -a -half years as years there, produced both the Huntley - ers, the new TIO director will have at his president of the NBC Television Network - Brinkley Report and the NBC Nightly News. disposal a million -dollar-plus budget; a staff Mulholland gave speeches abroad and to for- Before being chosen to head the television of about 20 people; a library containing half eigners in this country on the merits of the network in 1977, he was executive vice a million clippings and 5,000 books; polls U.S. system of broadcasting. president of NBC News. conducted by the Roper Organization, and Mulholland has recently worked with the Until now, Mulholland has had little con- video clips that TIO produces several times United States Information Agency and a pri- tact with the TIO, although he said he used each year and makes available to stations for vate, nonprofit group, the Agency for Edu- its library on occasion for writing speeches. airing. Additionally, the New York -based or- cational Development, explaining broad- His perception of the organization, he told ganization publishes information papers on casting to foreign journalists and others. BROADCASTING last week, was that it was current issues concerning the industry and During the past two years, he has also been a more than the industry's public relations maintains contact with parent and minority

Broadcasting Jul 14 1986 35 l I TOP OF THE WEEK

could go along with Rogers's proposal if re- issue of the public's access to noncommer- more likely to pass constitutional muster visions were made. INTV would require ca- cial channels." And National Cable Televi- than the compromise because it gives cable ble operators to install the A/B switches and sion Association President James P. Mooney operators flexibility and "maximizes their offer antenna installations. INTV would also said: "We find it interesting, but we're stick- discretion." And, he said, there are those at like to see the prohibition on local broadcasting with the deal." Rogers, said Steve Ef- the commission who also think "packaging" ers broadened to prevent carriage of all fros, president of the Community Antenna must carry that way would improve its broadcast signals. Peter Fannon, president of Television Association, has offered a "politi- chances of passing the constitutional test. He the National Association of Public Televi- cal compromise, but that doesn't change the said he recognizes the proposal is "every- sion Stations, doesn't think an A/B switch is legal equation. I don't think there's a consti- body's second choice," but he thinks it could a solution to must carry. He felt the proposal tutional justification for the rules." serve as a "rallying point to break the [FCC] failed to "advance the ball on the central But Rogers feels his proposal would be logjam." More machinations over Blair

Macfadden attempts new offer, although rumors of a Friday meeting be- ago.) FCC stalled on Reliance bid tween the two contesting bidders hinted at a Subsequent to a meeting between the par- possible resolution. ties and FCC staff last Monday (July 7), the On July 4 at I a.m., workers at Manufactur- FCC staff fired off a letter to Reliance, for- er's Hanover were counting shares of John mally asking it to explain how its actions Blair & Co. tendered under the offer made It has been more than a month since Reliance squared with the Communications Act and by Reliance Capital Group. The final tally filed a short -form transfer application at the commission policy. showed more than IO million Blair shares FCC seeking interim approval to acquire In a filing at the FCC, Macfadden alleged were submitted to the company controlled Blair stock. But as of last Friday (July il), that Reliance, in closing its tender offer and by financier Saul Steinberg, indicating vic- there was still no indication of when the FCC accepting the tendered shares for payment, tory in the takeover battle that has twisted would act on Reliance's request. had violated the FCC's policy and gained and turned for several months. But the more The supreme irony for Reliance and Blair: illegal control of Blair. At a minimum, Mac - than IO million shares, which included last week, FCC officials said the Mass Me- fadden, which also alleged that Reliance had roughly a million shares tendered by Mac - dia Bureau had delivered a recommendation made misrepresentations to the FCC, said fadden, had still not been paid for over a on Reliance's short-form application to the Reliance should be forced to release the week later, apparently held in limbo by the commissioners' offices for a vote by 2:30 shares to Blair shareholders. It also asserted situation with the FCC. p.m., Thursday, July 3. But, according to that Reliance's transfer applications should Seeking to capitalize on that fact, Macfad- those same sources, a majority of the com- be dismissed. den filed suit before the U.S. District Court missioners, either absent for business or per- In separate filings, Blair and Reliance dis- for Southern New York claiming Reliance sonal reasons before the July 4 holiday agreed. They essentially argued that the had violated SEC rules by not "promptly" weekend, was not present to vote. (FCC tender and Reliance's "conditional accep- paying for shares it received the previous sources also said, however, that if Reliance tance of shares for payment" did not affect Thursday. The suit also said Reliance had had not deviated from precedent by seeking the ownership and control of Blair, which is misrepresented its initial tender offer by say- approval of a trusteeship naming the four still being operated by its incumbent board ing that shares would not be accepted until nonmanagement Blair directors as trustees, and management, because those actions had the FCC had issued its approval of the voting the bureau may have been able to approve its not conveyed legal ownership or a right to trust. plan on delegated authority several weeks vote the tendered shares. If the already tendered shares are not paid for by Aug. 10, shareholders can withdraw their stock and tender to Macfadden. The CBS cutbacks begin suit seeks to speed that process by asking the last week court to compel Reliance to return the Layoffs at CBS/Broadcast Group began as part of the recently announced shares. cost -reduction plan ( "Top of the Week," July 7). Various divisions within the group Macfadden went ahead and increased its sent lists to the personnel department of employes to be dismissed (totaling roughly own tender offer and extended it to midnight 525 people) and positions not to be refilled (175), and outplacement workshops last Friday (July 11), just in case the apparent were begun. Reliance victory would be overturned, either Already pared by the end of last week were several departments in CBS Entertain- in court or by the SEC, or rendered meaning- ment and Broadcast Group staff. Roughly one dozen people out of a staff of 100 in less if the FCC denied the transfer of the the CBS Entertainment press department were reportedly let go and the division's broadcast licenses. East Coast advertising office was closed. Entertainment press department layoffs As of last Thursday afternoon, Macfad- occurred in the West Coast office and included one associate director. Other press den had 53,000 shares tendered to it under department positions, on the East Coast, were eliminated through attrition, sources previous offers. The new offer stood at $32 said. cash for each of seven million shares, with One area of the Broadcast Group that does not appear to be severely hurt by the the junior notes valued at $32 plus $2 cash latest wave of layoffs is CBS's radio division. Sources placed the number of job for the the equivalent of remaining 39% of cutbacks for the division, which employs some 1,100 staffers, at about 77. But they stock. One arbitrager valued the new offer note that the vast majority of those cuts are occurring through both attrition and slightly higher than the Reliance bid. elimination of unfilled positions. Sources also said staff reductions will not affect any A further twist to the drama was noted by on -air news correspondents for radio. Reductions will also be minor for the research one observer who said that Reliance could department, which earlier this year, reduced the staff of 86 employes by more than a conceivably have to begin its tender offer over again, because its initial offer was al- dozen. lowed to expire. If the SEC did not grant Coming off a year in which more than 50 positions were eliminated from four CBS- Reliance an exemption and the tender offer owned stations another 50 positions are expected to be eliminated as soon as was begun again, the timing advantage that benefit packages are completed, which could be as early as next week. The first previously worked against Macfadden wave of cutbacks were completed mostly by not filling vacancies. would now be in their favor. The news division had just notified the personnel department of its intentions late It was still possible that the fight to take last week. over Blair might continue for several weeks,

Broadcasting Jul 14 1986 38 Satellites '86

The Fifth Estate's newest medium widens its horizons

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NATIONAL GATEWAY TELECOM, INC. Your Gateway to the World. Specia1Report Satellites Flying higher than ever

Evidence of the rapid acceptance of satellite technology by broadcasters is shown in this picture of the dish farm at Taft's WDAF -TV Kansas City, Mo., where the company operates one of the Midwest's largest teleports. The NBC affiliate, together with the Kansas City Teleport, has now added a fifth dish on the site, as well as two others a block away

The Fifth Estate's terrain has a different look these days. Its countryside is dotted with dishes -some permanently anchored, others traveling by truck or trailer. Television networks, syndicated program distributors, public relations firms and others from the private sector are looking skyward with increasing frequency. The special report that follows tracks the technology's ever widening orbital arc.

Broadcasting Jul 14 1986 41 SATELLITES '86 Satellites giving networks greater news freedom Technology is causing redefinition va, in November, for the summit between And increasingly, the networks are flying of what can and can't be done in President Reagan and Gorbachev; Atlanta, portable equipment-"flyaways" -into newsgathering; competitive pressures, on Jan. 20, for the observance of Martin areas, foreign and domestic, where local including from their own affiliates, Luther King's birthday; Houston, on Jan. uplink facilities are not available, or conve- are forcing networks into more 31, for the memorial service for the crew of niently accessible. The equipment is suffi- creative uses of satellite technology the shuttle Challenger, and San Antonio, ciently compact to be transported aboard a Tex., and Sioux Falls,'S.D., for the week of Lear jet or as baggage in a passenger plane. Almost imperceptibly, the nature of network Feb. 24 and a series of broadcasts calling Usually, in a foreign location, the networks television news is changing. It is a change attention to the crisis on the farms. Then, crews simply obtain the necessary authoriza- driven by the broadcasting industry's twin too, there was the broadcast out of Los An- tion from the local PTT, and pay the tariff. demons of technology and competition. And geles, in connection with the affiliates May Normally, the news division will have dealt the result is that viewers are being treated to 19 -21 meeting, and the one from affiliate with the International Telecommunications stories with more depth and coverage, and KsL -TV Salt Lake City, on the way back to Satellite Organization for use of one of its from sites ranging far (and often) from what New York. It was just an ordinary year. satellites. CBS and NBC, for instance, used once seemed the media capitals of the world, But satellite technology has done more portable uplinks in Manila to cover the elec- New York and Washington. There is Dan than increase the mobility of broadcast jour- tion that resulted in the assumption of power Rather on the farm, or Tom Brokaw in the nalists in developing and transmitting sto- of Corazon Aquino. ABC, which is proceed- Philippines or Peter Jennings almost any- ries. It has made some programs possible. ing more slowly in use of the new technol- where. And while Ted Koppel is almost al- Richard Wald, senior vice president, news, ogy, relied on a van equipped with a C -band ways in Washington, the people to whom he Capital Cities/ABC News, said Nightline transmitting dish that was shipped as freight talks can be and often are from different ends and This Week with David Brinkley rely on aboard a Flying Tiger 747. ABC is now test- of the Earth. ing a flyaway manufactured by Hubcom. Of Satellites have been around for a long course, there are some countries where dis- time now, not only serving as a means of distributing programing but as a means of transmitting news pieces (in packages or as raw tape) from the source to New York or (in the case of Cable News Network) Atlanta. And not only for networks but for their affiliates, as well. And as affiliates expand their news operations beyond Main Street and city hall to distant places, even to cities like Ge- neva and Paris-as an increasing number of them have, with the help of their networks- those networks are looking to first princi- ples, to quality journalism, as one means of distinguishing their news product from that of stations. "We have an incredible capacity to origi- nate where anything is happening," said NBC News President Lawrence Grossman last week. "So we can move around, origi- Sauter nating out of places like a garden in Tokyo," at the last economic summit, in early May. We cretion can make international stories more Grossman dictates that such equipment not be was employed- Lebanon, for instance ( meaningful -the Philippine revolution satellite technology "to inform, and to have "We'd viewers] it never get it said one NBC as meaningful [to American as if people exchange ideas" from around the out," official), and in he And he others, like Libya, where they would not be happened Chicago," said. world. There might be an Israeli ambassador speaks with satisfaction of the successes he allowed. But the technological barriers keep in the U.S. and a spokesman for an Arab has in its falling. feels the Today show achieved country in the Middle East, for instance, or a Affiliates, too, have been tapping into sat- travels, from its first, to Moscow, two years Reagan administration official in Washing- ago, to Rio de and Buenos Aires, in ellite technology to improve their news oper- Janeiro ton and a Soviet spokesman in Moscow. ations. And networks have been helping. February. The visit to Rio, during Camivale, "That kind of exchange," Wald said, "is the ABC, CBS and NBC have set up satellite - may have been "touristy," Grossman con- big difference. Speed of delivery of stones cedes. But he feels helped educate based arrangements whereby affiliates can the trip helps, but it is not a basic difference." viewers to developments in America's make use of each other's programing. And The remarkable thing about it all is that each network is helping affiliates purchase neighbors to the south, neighbors about such journalism no longer strikes viewers as whom the ratings, he Ku -band trucks for use in covering stories in they know little. And remarkable. It has become the norm. notes, not so incidentally, "were the highest distant locations. (Thus far, about 60 affili- ever." ates, all in major markets, are acquiring the Van Gordon Sauter, president of CBS It is made possible by a technology that is satellite newsgathering trucks.) NBC has News, does not make much of the mobility constantly evolving. Satellites operating in also begun implementing a plan to convert technology has made possible. "Out of 260 the C -band are giving way to satellites in the 105 affiliates' earth stations into Ku -band available nights," he said, "I'd be surprised Ku -band that permit smaller and more porta- uplinks; NBC expects to have transformed if [The Evening News with Dan Rather were ble earth stations, with dishes as small as 1.8 60 by the end of the year. anchored] out of New York or Washington meters in diameter. The use of Ku -band sat- Networks sometimes benefit directly on more than 20." Still, Dan Rather has had ellites also eliminates the need for the fre- from affiliates' more aggressive newsgather- a busy year- Mexico City, in September, to quency clearance search (and the $1,000 fee ing. Grossman notes that NBC News has cover the earthquake; Paris, in October, for involved) that the use of C -band equipment access to affiliates' trucks, and has used the meeting of French president Mitterand requires because of the heavy terrestrial use pieces produced by affiliates. Sauter said and Soviet leader Mikhail Gorbachev; Gene- made of those frequencies. CBS scored a beat with pictures of the colli-

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GTE Spacenet: Getting Down To Business SATELLITES 16 sion of an airplane and helicopter over the circuits. checking out a Ku -band "flyaway" Grand Canyon, last month, because CBS's manufactured by Spectra Communications. Phoenix affiliate, KTSP -TV, owned a truck. "It had some good qualities, but there were "It made the difference in getting the pic- some problems," Tauber said later. But he tures," said Sauter. And he predicted an in- was not discouraged. "We'll talk some crease in the use of such trucks by affiliates more." and the networks. To some observers of network news oper- But often, network officials speak of the ations- including those in station ranks - politics of affiliate relations in explaining the the greater effort that stations are making, reasons for the services networks provide. usually with the aid of satellites, to broaden Bob Homer, CBS's vice president for news their coverage -with anchors and corre- services, oversees an arrangement under spondents reporting from Geneva or Mexico which the affiliates are divided into six re- City, from the national political conventions gions (the Northeast was phased in only on or even from the battlefields in Afghani - June 30); within them, stations exchange stan-is making an impression on network stories via satellite, with the network provid- news executives, causing them to feel some- ing editorial help and technical coordina- one is gaining on them. Those executives tion. Material determined to be of interest themselves do not acknowledge feeling nationally is fed from New York to all affili- Wald competitive pressure. But they do acknowl- ates three times daily. "Affiliates have said edge a difference in their approach to news, they want an improvement in how the net- interest to one in Boston, they can share the a determination to use the resources avail- works furnish them with news," Homer material." Thus far, the still embryonic net- able to them to do á better job. said. And since "networks depend to a great work has 10 "charter members," some of "To differentiate ourselves, we have to be degree on affiliates," he added, "it's wise to them affiliates of the major networks, Hoff more creative, more expert in analysis, to do keep them happy." said. The aim, he added, is to have as many all the things that make for excellence," said CNN, too, though its principal function is as 35 members by next year. ABC's Wald. "Anyone can be there [at the to feed news to cable systems, is developing Of course CNN, as a product of the satel- scene of a major story], but we have to do it a satellite newsgathering- and -distributing lite age, has an advantage over the major better." And NBC's Grossman said made a network of broadcast affiliates. CNN al- networks. Satellites have provided its means similar comment regarding that network's ready works with 100 "contributing" sta- of transmission since its establishment, in Nightly News-it has "less spot news and tions that use CNN material and share stories 1980. "We designed our system around sat- more analysis, explanation and back- among themselves and with CNN. But Char- ellites rather than landlines," Hoff said. All ground." He sees strong local news pro- lie Hoff, managing director of the new oper- of its eight domestic bureaus are equipped graming as "partly responsible" for that con- ation, said it will include stations that own with uplinks to C -band satellites, but the dition. He sees it as helpful, too, as a lead -in Ku -band trucks and that CNN will aid by system's conversion to Ku -band will begin to the network news. "But we're not being acquiring satellite transponder time for their within the next year. And last week, CNN pushed," he says. use, and managing it. What's more, he said, was demonstrating its seriousness in keeping Maybe not. But, somehow, it seems the "We'll encourage them to work together, so up with the state -of-the -art technology. netorks, with the help of satellite technology, that if an affiliate in Florida does a story of Richards Tauber, director of satellites and are stretching more.

Extending a station's reach a little farther Use of satellite newsgathering locally... [The station] can get there much news director of WTAE -TV Pittsburgh, put it, trucks is enabling stations to cover faster, can stay longer and cover events more the technology allows the broadcaster to a wider region than possible with thoroughly. We don't have to leave in order "beat deadlines." existing microwave technology: most to get back to the station." As Joe Rovitto, One key benefit conferred by satellite see the dynamic as here to stay

Only about 15% of the nation's commercial TV stations own satellite newsgathering vans. And while vans are expensive -the average vehicle costs about $350,000 -stations that have them are overwhelmingly positive about their use. The trucks have given stations the ability to expand outside their markets, and have provided an ease and immediacy in transmitting live news feeds. The satellite truck, say stations contacted by BROADCASTING, gives stations new versatil- ity, and, according to Jerry Danziger, vice president and general manager, KGB -TV Al- buquerque, N.M. , opens "the door for the next generation of newsgathering ...It allows us to go anywhere and bring back a live story" Don Feldman, news director of WCSC -Tv Charleston, S.C., agreed. He said the technology enables his station, in the 106th market, to "provide faster and better coverage outside our metropolitan area in a more timely way. It has enabled us to do things we would never have been able to do before KRON -TV San Francisco

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See the NETWORKER at RTNDA Booth #319 SATELLITES 16 newsgathering is the extension of a station's month, including gas, overtime and lodging important." reach. Covering stories outside the immedi- for employes operating the truck and other Another attraction for stations is the ease ate community, sometimes from hundreds of fees, Jordan said. Among the events covered with which a satellite newsgathering vehicle miles away, gives a local station "an image with the use of the truck, Jordan said, was can cover both spot news and features. in the community [it] had not had in the the Coors Classic cycling competition, a bi- KwTV(TV) Oklahoma City's news director, past," KOB -TV's Danziger said. "Satellite cycle race from San Francisco to Denver. Al Sandubrae, said the station has used its newsgathering has allowed stations locally Geography was also a factor in the deci- satellite truck, which it bought in May 1985, to do things that only networks could do sion by WRAL -TV Raleigh- Durham, N.C., to to cover "some major spot news," such as a before." purchase its satellite truck, according to fireworks plant explosion, tornadoes and a KOB -TV has put about 40,000 miles on its John Greene, senior vice president and gen- nuclear accident in the state. The station has satellite news van since buying it in Decem- eral manager. About 65% of its audience is been able to go live 'and feed taped packages ber 1984. It has pursued stories with local outside the metropolitan area, and the Ku- of material from all over the state, he said. angles across the border in Mexico and in band truck has given the station "portability The "single biggest expense" in running the neighboring states. It has also covered forest at affordable costs" to cover that scattered truck has been satellite time, he said, which fires and airplane crashes, "things beyond audience, he said. costs about $4,000 a month. He added, how- the range when you would normally use mi- KUTV(TV) Salt Lake City's technical oper- ever, that it was "a lot cheaper than C -band crowave" capabilities, Danziger said. ations manager, Tom Mitchell, said he technoloy." For one thing, he said, with the For another broadcaster, KUSA(TV) Den- doesn't know "how [the station] would live Ku -band technology, satellite time can be ver, the mountainous geography of Colorado right now" without a satellite truck. bought in smaller increments, such as five "almost demanded" portable satellite capa- KuTV(TV)'s ADI extends to seven states, minutes, "so its cost -effectiveness goes up bility, according to Patrice Jordan, executive "most of them in areas that have no fixed dramatically." producer of news. It's "the only way" to get satellite uplink capability." He said that "not WRC -TV Washington and KRON -TV San to some regions "and do something in timely every single story we have done in the past Francisco have also used their trucks for spot fashion," she said, adding the "nature of the year has been a journalistic blockbuster," but news and softer features. WRC -TV took the Denver market" was another reason to have for many stories, "the only way to get live truck on the road for a month to areas outside a satellite newsgathering truck. The station pictures" is with the satellite truck. "It's very of Washington, reporting from different is in a "regionally oriented market" where easy to sit here in a metropolitan area and do cities that "would have been impossible to people have come to expect that if some- news for a seven -state area and even for get at with just microwave," said Assistant thing happens in a nearby state, there will be Utah," Mitchell said, adding that "that really News Director Kris Ostrowski. The station coverage of it, Jordan explained. doesn't affect the people who are living 300 bought its truck for about $300,000 last Jan- KUSA(TV) began using a satellite news- or even 400 miles away from here in small uary and Ostrowski said it costs about a $1 gathering truck in May 1985, leasing one towns. If we can go to their areas and cover per mile to operate. until it received until its BAF -built truck in legitimate news that affects them, and we KRON -TV San Francisco's news director, February 1986. The truck cost about can do it with immediacy, I think that's better Mike Ferring, said he didn't know if there $500,000, and expenses run about $2,000 a for the product we put out. I think that's had been any "clean kills" with the satellite truck "in the sense that there have been stories that we have been able to cover that our competition has been unable to cover." But he believes the truck's benefit comes more from the feeling that if a viewer watches the station each day, he or she will see that "we're going to range farther than the competition. We're going to get the stories live utility! or later a more timely way -than the -in OUR competition can." Despite its cost, KOB -TV's Danziger ar- TELEPORT TRACKS TAPES gues a satellite truck is a good investment. We copy videotape 24 hours a day, 7 days a week in the same "Obviously the networks sure do, because building with our uplink control center. 4,500 tapes a week! they're all jumping into the business now," And we know the quality of each one. Who recorded it. On he said. "The networks reacted because of which machine. Where it played. Where it plays next. Conus," he said, "They were really afraid of That's because each tape is bar coded and tracked through- losing their franchise on national news. The out its life using our new proprietary computer program: handwriting was on wall that if [the net- QCT"" Quality Control Tracking works] didn't get into similar satellite news- were going to be left out," QCT brings computerized tracking to our tapes as well as our gathering, they said. satellite transponders. We are now tracking over 50,000 tapes. Danziger -Tv, like other stations, has gained in- QCT permits our Pittsburgh Teleport to handle tapes more Kos come from renting its Ku -band truck to other efficiently and with higher quality controls than any other tape stations. KUSA also sometimes leases its ve- facility great savings to you. Only the Pittsburgh Teleport -at hicle, as does KCTV(TV) Kansas City, Mo., offers videotape and satellite services under the same roof- which receives about $2,000 per day for its with QCT. use. Write or call: Also, satellite news trucks have in most cases altered stations' ability to share news \sTELEVISION VIDEOTAPE with others. Not only does a station have its SATELLITE COMMUNICATIONS own individual newsgathering devices, but GROUP W PHODUCTI ()NS as WTAE -TV's Rovitto said, a satellite cooper- JACK MAUCK / DICK DREYFUSS / HERMAN MOSLEY ative such as Conus "gives us 30 pals we can í 800 -245 -4463 turn to" if a major news event occurs. Parkway View Drive. 310 Pittsburgh. PA 15205 Clifton Conley, president and general JIM TUVERSON / KENNETH BLAUSTEIN (213) 460 -4044 manager of WFrv(TV) Orlando, Fla., which Wilton Building, 5746 Sunset Boulevard. Hollywood, CA 90028 was one of four charter stations in the Florida adding that in Flor- QCT ©I986 Group W /TVSC News Network, agreed, ida, when one truck goes on location, the

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NPR Satellite Services SATELLITES '86 feed is available to all the stations in the network, and that the other trucks can be available to transmit the feeds to the sta- Precedent- setting show tions. But 'sharing is not without its conflicts. A pair of disgruntled dish owners took their case against scrambling to the highest According to WRAL -TV's Greene, as the tech- court, at least in terms of television ratings, seeking redress of a grievance involving nology expands and more networks such as an issue of growing concern to home satellite dish owners. In The Case of Some- Conus are created, stations must decide thing Scrambled in the Satellite Dish," an episode of Lorimar-Telepictures The Peo- which affiliation has priority. Wcsc-TV, for ple's Court, a California couple sought a $1,500 settlement from the company that example, reports for CBS and Conus, and it sold them their dish. They claimed the salesman had promised there would be no has yet to be resolved which "do you serve scrambling for at least two years. Now, they said, after paying $2,995 for their dish, first," Feldman said. Currently, it is done on they were faced with buying decoders and paying monthly fees for the scrambled a first -come, first -served basis. In the event movie channels when their principal reason for buying the equipment was to avoid of breaking news like the space shuttle disas- monthly subscriber fees to cable systems for those ter or Hurricane Gloria, the station shares. same channels. "Everyone pools together," Feldman said. The salesman argued that he had made no such promise, although he said he might have referred to a bill pending in One concern that Greene also has is that Congress that calls for a two -year moratorium eventually "every station in the news busi- on scrambling. He argued that of the 100 -plus channels available, only seven had ness will have a satellite truck ... What hap- expressed an interest in scrambing and only one was currently in position to do so. pens when all of us want to be live at 6 He also cited a clause in the sales contract that speci`ied that his company had no o'clock and there aren't enough transpon- control over programing. ders to carry all of that ?" The judge ruled in favor of the dish company, saying that while the salesman But for the time being, only about 60 tele- appeared to have used "puffing language to try and make a sale," it did not consti- vision stations own satellite trucks. And tute misrepresentation. He advised the couple that if they had wanted specific Philip Jones, vice president and general guarantees, they should have made sure to get them in writing and, failing that, manager of CBS affiliateKcrvcTv) Kansas should not have bought the dish. City, Mo., questioned whether for most stations, "it's mandatory to have a truck to get that live story that may take place one or two equipment is a factor for stations to consider. you don't stay up with the technology that times a year, as The opposed to having it done return to the station, he said, is the today is needed. It is definitely a gray area and taped and then aired." "same type of situation as when you go to investment." color, Jones, who is also chairman of the CBS or when you to to microwave or when Having a satellite newsgathering truck is affiliates advisory board, and purchased its you go to an ENG camera -you don't see a "a cut above helicopters in terms of practica- direct $400,000 truck for his station last March, return on your investment. It's a mat- lity ... yet it is suspect," Jones said. "But in commented that whether the audience "real- ter of being able to maintain a news presence today's marketplace with marketing, if you ly recognizes" the difference between the and a ratings presence that may not exist if don't compete in the audience's mind, from

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Broadcasting Jul 14 1986 AA SATELLITES '86 the same position of being able to gather about. Unfortunately, it costs a lot of money that it was not going to last, that it's not news, it may hurt your credibility. So you're to be prepared for that possibility or maybe going to be around. Now everyone's into kind of forced into a defensive posturing inevitability. There will be a time when we ENG and live ENG coverage. Ku's the same when you buy something like this. It's al- will be live for a very important news event, thing. We're all going to be in it." most as much a defensive move as an offen- so it does give you that comfort. We won't And Jones made the decision for his sta- sive move," he said. have to rely on someone else." tion, as others may find themselves doing, He added, however, that there is a "certain For WRAL-TV's Greene, discussion about so it would be "part of the evolution of the comfort knowing that if something of a ma- satellite trucks "reminds me of the days newsgathering business ... on the cutting jor proportion happens, you will be able to when ENG came out. There were a lot of edge of that type of new technology, rather go there live, because that's what's TV is all news directors saying that it was just a fad, than following."

Networks all on satellite newsgathering bandwagon CBS last of three on -air networks truck's use, technical specifications and sys- age (paid for by the network). The last not to announce service offering; tem start-up schedules. only provides communication lines among NBC expected to be first on line; NBC Skycom is likely to be the first to go truck, station and network control, but also networks sharing costs with affiliates fully on -line next September and already has gives the network remote control of the been handling daily feeds from some affili- uplink transmission, explained David Bay- Most broadcasters have not yet joined the ates, such as a Southeast regional feed last lor, vice president of broadcast operations. ranks of Ku -band satellite newsgatherers Thursday of President Reagan's speech from Network- approved trucks are to be available (see chart, page 50, for those who have Ku- Mobile, Ala., originated by WFAA -TV Dal- from manufacturers BAF, Centro, Dalsat, band mobile trucks), but for the 200 or more las. Grey, Harris, Hubcom and Midwest. stations thought to be contemplating the Approximately 17 affiliates have trucks in Skycom will also retain 48 hours of dedi- move during the next two years, there the field and as many as 35 to 40 affiliate cated satellite time per day on the K -2 Ku- should be no shortage of options to help pay vehicles are expected to be in place by year's band satellite, and transponder time can be for the technology and apply it fully in na- end. The NBC service will also be bolstered bought by affiliates for $14 a minute, with tional and regional news exchanges. by the use of semi -portable uplinks now be- the minimum buy five minutes, said Cer- In the last six months, for instance, all ing installed at some 60 stations which had vini. three commercial television networks have their downlinks prewired as part of network Affiliates will not be contractually obli- laid out plans to partially reimburse their planning for the overall Ku -band program gated by the reimbursement to allow a net- affiliates for satellite newsgathering truck interconnection system, according to Torn work to use the vehicle, according to NBC's purchases and to coordinate their satellite transponder usage, in return for retaining access, formal or informal, to the vehicles on major national news events. Similarly, Cable News Network, while not offering to share vehicle costs, is planning to provide inexpensive satellite transmission services for Ku -band newsgathering by any of its 173 TV station affiliates or others. And other Ku -band news organizations, such as Conus Communications, continue to supply stations with a variety of uplink coordination services and other logistical assistance. Last December, ABC -TV became the first network to offer its affiliates a truck- sharing plan, when it outlined its $18 million -plus Absat operation, along with a half-dozen new regional news feeds on its C -band interconnection system. NBC -TV quickly followed in January with details of a 10 -year, $100- million Skycom satellite newsgathering operation. CNN announced its transpon- KWTV Oklahoma City der coordination service that month as well, Wolzein, NBC News vice president, editori- Jo Moring, vice president of affiliate news and CBS -TV finally released details last al and production services. The network has services. "The affiliate controls the truck," week on its satellite newsgathering plan after installed 27 PUP's, as the portable uplink she explained. "If we approach them and ask six months of negotiations with affiliates packages are known, and new units are go- to use it, they have priority." In cases where (see "Top of the Week "). ing on line at the rate of five per month, with the affiliate is on site at a breaking news The arrangements at ABC, CBS and NBC 60 expected to be in operation by year's end. story of national importance and the network are similar in a number of ways. Each offers To aid in truck purchases, the network is also wishes to cover using the truck's facili- to reimburse stations for up to half the cost of offering reimbursement to affiliates of up to ties, Moring added, "a cooperative spirit" is the trucks; each will provide a coordination $150,000, according to Tony Cervini, vice expected, although the affiliate still has the center for satellite uplinking, and each has president of affiliate relations. To qualify for final say on its use. set certain technical specifications the Ku- the five -year cost -sharing plan, however, af- ABC's satellite newsgathering plan, band vehicles must meet to be consistent filiates must meet certain technical specifi- dubbed Absat, is expected to be operational with network satellite operation. cations, mostly geared to insure the vehicles by October and will follow by several The plans differ in a number of respects, are compatible with the network operation. months the network's completion of the however, including additional payments or The requirements cover antenna perfor- NewsOne series of six regional C -band sat- forms of compensation from affiliates to the mance, polarization control and the use of a ellite news feeds, which was announced si- network, contractual controls over the $30,000 Harris Corp. communication pack- multaneously with Absat. The last regional

Broadcasting Jul 14 1986 49 SATELLITES '88 feed, in the Southeast, is to go on line today, relations. So far seven stations have indicat- tion. July 14. ed their interest in going ahead on the deal. The basic truck package, which will be Originally planned as a 50- affiliate pro- In reimbursement terms, ABC's arrange- available no earlier than October from a list gram, to include stations in the top 35 mar- ment differs in several ways from NBC's. of "preferred" vendors (Dalsat, ENG, Hub - kets and 15 others, the network now expects Stations receive over five years half of the corn and Midwest), according to Ben Green- the number to rise as high as 100 over the cost, or up to $180,000 including a commu- berg, director of audio-visual systems engi- next two -and -a -half years. A draft contract nications system, of a specified basic truck neering, includes an equipment list for the service was sent to 70 stations in the package, but the amount also has to cover specifying an Andrews offset -fed antenna past two weeks, according to Bryce Rath - 50% of a fixed Ku -band downlink, estimat- design now undergoing testing, an STS RF bone, vice president and director of station ed at approximately $95,000 plus installa- headend and a Skyswitch communications package. Additional aspects of truck design and its equipment configurations are up to The satellite newsgatherers the stations, he added, and other truck vendors may also supply affiliates under the re- The 61 stations listed below are those U S broadcasters that have, or are about to imbursement program, provided they build obtain, a powerful new tool for news-mobile Ku -band satellite newsgathering vehi- according to network specifications. cles. Currently, the majority are top 100 market network affiliates, split about evenly ABC is also now completing a satellite between NBC, with 23, ABC, 19 and CBS, 18. More than half of the stations, 35, are coordination center for Absat, with services also members of Conus, the Hubbard Broadcasting -owned satellite news cooperat- to be provided for a fee to affiliates, said Don ive formed in 1984. Others are members of a newly formed cooperative of Cable Dunphy, ABC News vice president of affili- News Network, and, a regional satellite cooperative, Florida News Network. ate news services. No transponder time has The stations are listed alphabetically by state and include network affiliation and yet been obtained for Absat by the network, membership in a satellite news cooperative. Those marked with an asterisk are he added, and rates to affiliates have not awaiting delivery of their vehicles. Several stations, listed separately below, share the been set. Ku -band mobile uplinks. Some degree of control over use of the affiliate's truck has been written into the con- Arizona Missouri tract, explained Rathbone. For unscheduled KPNX -N Mesa NBC KCN(TV) Kansas City' CBS news events "of a national magnitude," such KTVK(TV) Phoenix ABC* (Conus) KMBC -N Kansas City ABC (Conus) as major natural catastrophes, assassina- KTSP -TV Phoenix CBS WDAF-TV Kansas City NBC tions, etc., as determined by the network's California Nebraska senior vice president of news, ABC would KTXL(TV) Ind. Sacramento (Conus) WOWT(TV) Omaha NBC (Conus) get equal or top priority to the truck for no KRON -N San Francisco NBC (Conus) New Mexico fee. For other news uses, such as for stories Colorado KOB -TV Albuquerque NBC (Conus) on Good Morning America or Nightline, the KCNC -TV Denver NBC (Conus) network would have to negotiate on truck KUSA -TV Denver ABC North Carolina WBTV(TV) Charlotte CBS (Conus) use and the rate to be paid the station, he Connecticut WRAL -TV Raleigh CBS (Conus) added. WFSB(TV) Hartford CBS Ohio CBS last week announced its own cost - Washington WKYC -TV Cleveland NBC O &O sharing package with affiliates, although ini- WJLA-TV Washington ABC (Conus) WDTN(TV) Dayton ABC (Conus) tial details were still limited (see "Top of the WRC-TV Washington NBC O &O Week "). According to a network representa- WUSA -TV Washington CBS Oklahoma KWTV(TV) Oklahoma City CBS (Conus) tive, the network's plan, called NewsNet, Florida will together six news Pennsylvania link existing regional WESH -TV Daytona Beach NBC (Conus) services, CBS news bureaus and participat- WTAE -TV Pittsburgh ABC (Conus) WPLG(TV) Miami ABC (FNN) ing affiliates in a newsgathering service on WSVN(TV) Miami NBC South Carolina Ku -band satellites. WCSC -N Charleston CBS (Conus) WTVJ(TV) Miami CBS (Conus) CBS would provide stations purchasing WFN(N) Orlando ABC (FNN) South Dakota Ku -band mobile uplinks with 50% or up to WTSP -TV Tampa ABC (FNN) KELO -TV Sioux Falls CBS` (Conus) $150,000 of the truck's cost, plus 50% or up WTVT(N) Tampa CBS (Conus) Tennessee to $50,000 for a fixed Ku -band uplink - WXFL(TV) Tampa NBC WNF(TV) Nashville CBS (Conus) downlink, both over a five -year period. The WJXT(TV) Jacksonville CBS (CNN, FNN) Texas cost of a communications package would be Georgia KPRC -TV Houston NBC (Conus) paid in the first year. A satellite coordination WXIA -N Atlanta NBC KIRK-TV Houston ABC O &O center would also be established in New Illinois Utah York and transponder time, still to be pur- WLS -TV Chicago ABC O &O KSL -TV Salt Lake City CBS chased, would be provided at cost with a WMAQ -TV Chicago NBC O &O KUTV(TV) Salt Lake City NBC (Conus) small handling charge. Indiana Washington To finance the deal, the affiliates would be WRTV(TV) Indianapolis ABC (Conus) KOMO -TV Seattle ABC (Conus) required to give back to the network one Louisiana Wisconsin minute of commercial time during late night WBRZ(TV) Rouge ABC (Conus) Baton WISN -TV Milwaukee ABC (Conus) (midnight to 1 a.m.). Also, CBS would WVUE(TV) New Orleans ABC (Conus) withhold from affiliates a compensation fee WWL -TV New Orleans CBS Stations sharing vehicles related to cost savings from the network's Maryland conversion to satellites. Originally sched- WBAL -TV Baltimore CBS (Conus) KYW -TV Philadelphia NBC; KDKA -TV Pitts- uled to go to stations this fall, the fee will be WMAR -TV Baltimore NBC burgh CBS, and WJZ-TV Baltimore ABC deferred until 1992. Massachusetts Outside the networks, other news inter- WBZ -TV Boston NBC KSNT(N) Topeka, Kan. NBC (Conus); change options available to broadcasters in- WCVB -TV Boston ABC (Conus) KSNW(TV) Wichita, Kan. NBC (Conus), and clude the offering from Cable News Net- KSNF(TV) Joplin, Mo. NBC (Conus) Minnesota work. While not a reimbursement package, KSTP -TV Minneapolis -St. Paul ABC (Conus) WXII(TV) Winston -Salem, N.C.` NBC CNN nevertheless hopes by mid -1987 to Mississippi ( Conus); WYFF-TV Greenville, S.C.' NBC bring several dozen of its affiliates into a Ku- WJN(TV) Jackson CBS (Conus) (Conus) band news sharing relationship by wholesal- ing 2,000 -4,000 hours of satellite time and

Broadcasfing Jul 14 1986 Sn SATELLITES '86 coordination facilities, explained Charles though CNN has options on RCA's K -2 and some two years ago. Now with 38 station Hoff, managing director of the satellite is also in negotiations with GTE for tran- members, 35 using mobile uplinks, the ser- newsgathering project. sponders on GSTAR. vice has doubled since last July and contin- CNN already has gained 10 charter mem- Hubbard Broadcasting's Conus still re- ues to add one station a month, Dutcher said. bers for the service, Hoff said, seven of mains the only fully operational Ku -band Among other companies offering transpon- which are "air tight." Two of them, wTVJcTV) newsgathering operation, said Charles der services for Ku -band satellite newsgather- Miami and w.IXT(TV) Jacksonville, Fla., al- Dutcher, vice president and general man- ing are GTE Spacenet, Comsat General, ready have Ku -band trucks, he added. No ager, and has completed some 14,000 live AT &T, South Star Communications, Central transponder package has yet been chosen al- shots since beginning as a news cooperative Florida Tcicport and RCA Americom. Cutthroat competition for program distribution

The growth of satellite delivery somc new players in the marketplace, and distribute programing for broadcasters. of programing has rapidly changed Brightstar Communications of America and At the same time, it hopes to amortize some the makeup of the market USTV. of the cost of its extensive technical facilities Brightstar could be a formidable force. and two full -time transponders of Satcom K- Over the past several years, satellite distri- It's headed by Gary Worth, who ran Wold's 2 by distributing programing for other syndi- bution has become an integral part of the syndicated programing efforts before leav- cators. "We have been bidding for a couple syndicated programing business. Today the ing the company last year after a bitter fall- of jobs," said Paul Heinerscheid, USTV vice majority of stations receive their first -run ing out with Wold, and it has an eight -hour president of operations. syndicated programing by satellite, not by block of satellite time on RCA Americom's USTV will not produce enough of its own videotape, and, if the trend continues, all powerful new Ku -band satellite, Satcom K- programing to make full use of USTV facili- stations will one day go to the satellite in- 2. Brightstar has plenty of bids out, and has ties, Heinerscheid said, and there is "no rea- stead of the mailroom for their first -run been aggressively selling itself. So far, it has son they should remain idle." However, he product. But all is not well in the satellite picked up one contract -from Gaylord Pro- said, USTV will resist the temptation to bid distribution business. ductions to distribute Adventures of the Gal- prices below costs for outside distribution The syndicators are not complaining. The axy Rangers, a half-hour animated strip, and business just to generate some cash flow. economies of satellite communications and Dancin' to the Hits, a weekly half-hour "It's not a wonderful market, but it isn't as the competition among the distributors have show. bad as some people say," he said. By keep- combined to slash the price of distributing USTV also has the potential of shaking up ing prices in line with costs, he added, "I programs by as much as two -thirds over the the marketplace. A joint venture of several think I can make some money." past few years. At the same time, the other media companies including Hubbard Broad- Another newcomer to the satellite distri- attributes of satellites have given syndicators casting, USTV intends to produce, syndicate bution marketplace is RCA Americom. It set greater flexibility and the ability to deliver programs to stations with superior technical quality. The trouble is with the distributors. The The competition has become so intense and price cutting so much a part of doing business that none appear to be making any money. In Broadcaster's fact, rumors constantly circulate that the competition has undermined the viability of this company or that company and put it on Connection! the verge of bankruptcy. "It's not a very profitable business, I can South Star assure you of that," said Bob Wold, chairman of Wold Communications, which. Communications... along with Group W's TVSC, dominates the South Florida's business. "We have to last it out and be the survivor. Maybe then we can make some teleport. money." Four, years ago, according to Gene Bor- On -site broadcast studio mann, vice president, programing and syn- * dication, Netcom, a satellite distributor * KU Band turnaround service could put together a deal that would lower * Networking the syndicator's costs by 20% or 25% and International Gateway still make a "decent profit." But then the * price wars started in 1983, he said. "The * SNV Transportables prices dropped to a point where you won- dered whether it really paid to be in the busi- Contact Barry Pasternak ness." Prices dropped so low last year that TVSC 1 -800- 451 -STAR simply put a floor on its pricing, said TVSC's Jack Mauck, vice president of sales. To bid less, he said, would be to "jeopar- dize" not only the profitability of the company, but also the quality of the service. "We are very, very scrupulous about what we do here," he said. SOUTH STAR As competitive as it has been in years COMMUNICATIONS, INC. past, there's some fear that it may get even more competitive due to the presence of 3303 College Avenue Davie, Florida 33314

Broaticast I 198i 51 SATELLITES '86 aside two transponders on Satcom K -2 for its programing really got rolling in 1981 when effort to knock out the competition and cor- entry in the business and, earlier this year, Wold Communications agreed to distribute ner the market; others, that he simply had won one contract-with the United States Paramount's topical and time -sensitive En- excess satellite time that he chose to give Football League to distribute games next fall tertainment Tonight via satellite. As part of away rather than waste. if the league is still in business then. RCA the deal, Paramount installed earth stations Wold is not willing to take the rap, howev- Americom has tried to sell satellite time di- at 200 stations that signed up for the service, er. "Everybody in this business accuses ev- rectly to syndicators but now seems to be greatly expanding the universe of earth sta- erybody else of [predatory pricing]." focusing its efforts on selling it to estab- tions able to downlink the programing. The price cuts his company made flowed lished satellite distributors like Brightstar The amount of first -mn syndicated shows from the economics of the business, Wold that are prepared to provide all the the ancil- being delivered by satellite increased stead- said. The large volume of traffic Wold han- lary services that syndicators have come to ily as did the number of stations equipped dles, he said, gives it "terrific bargaining expect. with earth stations. The growth of one fos- power" over the tape houses in negotiating Aggravating the problems of the distribu- tered that of the other. There are no industry contracts for the complementary tape distri- tors is a sluggishness in demand. The satel- figures, but most in the business agree Wold bution of programs. Wold ordered 160,000 lite end of the business is limited to first -mn handles the lion's share of the satellite traf- dubs last year, he said. syndication, particularly the barter variety, fic-as much as 75%. One who doesn't (Little syndicated programing is distribut- that has to arrive at a large number of stations agree, not surprisingly, is TVSC's Mauck. ed exclusively by satellite. Although, ac- within a relatively short period of time. And He hasn't worked out the percentages, but he cording to a recent Wold survey, the typical although a new batch of such programing is questions whether Wold pushes any more station has three earth stations -two C -band introduced each season, much of the gain is syndicated programing over the satellite and one Ku- band -many broadcasters don't offset by the loss of old shows due to poor than TVSC. have the videotape machines and the man- ratings. Wold estimates annual growth of no When it comes to fixing the blame for the power needed to monitor the satellite all day more than 10% or 15% over the next three pricing competition, most also point at and record the appropriate satellite feeds. years. Wold, although no one is eager to do so For any given first -mn show, 60% of the The satellite distribution of syndicated publicly. Some say Wold cut prices in an stations will opt for the satellite feeds, while

And as the satellite interconnection chart (below) shows, the tele- Sporting proposition cast also used ingenuity to overcome a shortage of international satellite transponders in its transmission from London to New York. Sport Aid, a fund -raising footrace run simultaneously in 13 countries The event, organized jointly by UNICEF the Band -Aid Foundation last May 25, may have drawn sparse attention from U.S. television and Live Aid organizer Bob Geldof, with Global Media Ltd. produc- audiences, competing as it did with that day's Hands Across Amer- ing, was telecast by Madison Square Garden Cable to markets in ica promotion. But in addition to raising a reported $100 million -plus New York, New Jersey and Connecticut, as well as to cable systems for famine relief in Africa, the broadcast used more satellites -14- in Los Angeles, Chicago, Boston, Detroit, Houston and Dallas. The and more transponders -24 -than any other television program. broadcast was also transmitted to countries around the world by

BaIGHrSras

Atlantic Atlantic Ocean Pacific Ocean Region Ocean Region Major Path Region Westar Major Path Westar Satcom 4 2 Primary 3 1 5

i IJamesburg, CA

Roaring Creek, PA Allen Pa k. Ont

AFRICA NEW YORK Ouagadougou AUSTRALIA NEW ZEALAND TRINIDAD CANADA UNITED NATIONS NBC Master Control Port of Spain Toronto New York City News Hawk, KU -Band Brisbane Auckland BrightStar /Visnews Transportable i

Madley. U K I Etam, WV Indian l Atlantic Satellite chart produced by Ocean Ocean Region Region Satcom We tar The Bates Company. Inc. Major Path Primary New York, NY iii YJ a WORLDWIDE BROADCAST

Broadcasting Jul 14 1986 F7 SATELLITES '86 I

40(/ will go with tape. As a result. every gave an earth station and $1.000 to any tele- identified, was skeptical about TVSC's pric- satellite distributor is, by necessity also a vision station that promised to install it and ing floor, saying he believes TVSC would go distributor of tapes. TVSC has both tape and keep it pointed at Satcom K -2, the Ku -band through it to pick up some additional busi- satellite capability in- house. Companies like bird on which Brightstar has leased time. ness.) Wold, however, contract the work out to tape More than 674 stations took RCA up on the According to Bormann, Netcom has insti- houses.) deal and RCA estimates that between 630 tuted a new marketing tack. Instead of bid- When satellite distribution first came on and 640 of them will be operational by the ding on individual shows, it's proposed han- the scene in the early 1980's, the distributors fall. dling all a syndicators's distribution business that were able to provide a mix of satellite According to Worth, the time on Satcom for one fixed fee. Bormann is not sure how and tape distribution were asking between K -2 is more expensive than it is on other the proposals have been received by the syn- $22 and $24 per station, per 30- minute satellites, meaning that he has to charge syndicators. In the meantime, he said, Netcom show, substantially less than the $30 that dicators a premium of about 20%. But, he plans to continue carving out a niche for tape -only distributors had been charging. said, it's well worth it. Since stations have a itself in the nondomestic arena, transmitting But, with the advent of the pricing wars, the dish fixed on Satcom K -2, he said, pro- first -run network programing to Canadian cost, according to one unhappy distributor. gramers using the satellite are guaranteed television stations via Telesat Canada's dropped to as little as $9.50. Wold said the access to the station, regardless of when they Anik -D. median price is now $12. Mauck said TVSC transmit their feed. Despite the volatile nature of the market will not go below $15. At TVSC, the pitch "is quality. According today, there is some optimism that it will With the distributors weary of selling to Mauck, the TVSC services may be more stablilize in the near future. RCA Ameri- solely on price, they are now trying other expensive than the competition, but they're com's Guy Lewis believes the market is still approaches. "We can't sell price and we worth it. TVSC has instituted a quality -con- in its "middle- growth phase" and that de- don't," said Brightstar's Worth. At Bright - trol system to assure customers that their mand will rise to balance the oversupply of star, the chief selling point is Ku -band trans- program will go where it's supposed to go services. And USTV's Heinerschied be- mission. To make the bird attractive to pro- with the best video and audio quality possi- lieves prices will rise as demand from other gramers and broadcasters. RCA Americom ble. (One syndicator. who asked not to be users of satellites soak up the satellite dis-

Westar 4 and satellites over the Atlantic and Indian oceans. sites in different countries rather than two sites as Live Aid did. Handling the satellite transmission end was Bright Star Communi- During the three -hour telecast, eight feeds went into a satellite cations Ltd., a subsidiary of London -based Visnews International, control facility in New York (provided by NBC) before being mixed the same group that handled the complicated Live Aid concert and retransmitted for world broadcast. With the subcontrol facility in satellite transmissions last year (BROADCASTING. July 8, 1985). Ac- London also receiving seven international feeds, but having only cording to Bill Page, director of marketing in North America for three trans-Atlantic circuits to New York, a digital effects unit was BrightStar Communications, and Edward Helfer, vice president of used to create two four-way, split- screen signals carrying images of marketing and sales, Visnews International USA., Sport Aid was the feeds to New York for preview A third channel was left open for more complex than the earlier effort because it originated from 13 programs to be selected for air from the "quad feeds."

Visnews International

Atlantic Atlantic Ind'an Ocean European Ocean Atlantic Oc an Region BrightStar Communications Region Ocean Reg on Major Path AOR 359° Satellite Major Path Region Major Path 1 2 Spare 1 Spare

/Á aF

ìoonhilly, U.K.

TI 1i I i t 1

UNITED ITALY HUNGARY INDIA LONDON IRELAND SPAIN GREECE KINGDOM Dublin Barcelona Athens Rome Budapest New Delhi Sub -Control London J J

QUAD QUAD

Greece India Spain Hungary Program United Select Spare Ireland Italy Kingdom Channel

Brpaacast ^:; J.. '_ '98E 53 SATELLITES '86 tributors' excess capacity and take away If the market doesn't soon straighten itself or later, said Bormann, they are going to feel their incentive to offer it below cost in their out, some say, the syndicators may end up it. "When you cut rates, you have to cut back distribution packages. suffering along with the distributors. Sooner on the quality of service." Private satellite networks: business from business Companies across the country are creased from three in 1982 to seven in 1983, works for teleconferences on an ad hoc ba- turning to satellites to link distant to 16 in 1984 and to 25 in 1985, he said. By sis, Green said. Once they convince them- facilities, hold conferences and the end of 1986, the number may hit 50. "It's selves of the economies, he said, they sign generally improve communications incredible," he said. "It caught me by sur- up for a dedicated network. prise. People are buying it like mad." According to Neustadt, the economics are When Hewlett- Packard introduces a new Gold attributes the success of private net- such that any company contemplating doing product, its top marketers in Palo Alto, Ca- works to their simplicity. Unlike some of the more than two satellite videoconferences in have visit lif., don't to scores of regional early teleconferencing offerings based on so- a year should consider a private network. offices to brief salesmen. They go down the phisticated digital technology, the private Videostar and PSN charge between $5,000 street to H -P's elaborate television studios networks use conventional analog televi- and $6,000 for the installation of each down- and up its very own fire private satellite net- sion. "It's real easy for people to under- link (typically with a six -foot dish) and work beaming a television channel into 90 stand." around $1,000 per hour for uplinking and offices in the U.S. and Canada. With one- Playing a principal role in this corporate satellite time. Clients anticipating heavy us- way video and two-way audio, they can communications revolution are Videostar age of their networks or wishing to have make their presentations live and simulta- Communications Inc., Atlanta, and Private greater control over programing have in- neously to hundreds of salesmen and then Satellite Network, New York. On behalf of stalled their own uplinks, making a capital answer their questions. their corporate clients, Videostar and PSN expenditure of, perhaps, $500,000, but sav- H -P has been using television for many design, install and operate the networks. ing a few hundred dollars per hour in uplink - years. but never more so than in the past They provide the satellite time and often ing fees. three years when live teleconferences were handle the uplinking as well. Much of what is transmitted over the pri- greatly facilitated by the addition of the pri- What has executives at Videostar and PSN vate networks is private or proprietary-in- vate network. "We now see people exploit- so upbeat is their belief that they have just formation that the companies want to keep ing it for as many reasons as there are to have scratched the surface of the market. Richard out of the hands of competitors, not to men- meetings," said Marika Ruumet, manager of Neustadt, co- founder and senior vice presi- tion home satellite eavesdroppers. (Ku -band the H -P TV system. dent of PSN, predicts that between 500 and reception has just started to penetrate the H -P is one of a growing number of corpo- 1,000 companies will have their own net- home satellite marketplace.) Consequently, rations with numerous far -flung offices or works by the end of the decade. "It's very the scrambling has been an integral part of stores combining television and satellite rapidly taking over corporate America," he the business from the start. "Wang doesn't communications into private networks to said. "These things are going up all over the want its competition to know what it's telling improve marketing, sales, training and mo- place." its rale. Since the H -P network made its debut David Green, vice president, marketing, salesmen, said Neustadt. in 1983 -three years before NBC fully im- Videostar, also believes his company is on While M /A -Com Videocipher II has be- plemented its satellite system -dozens of the threshold of something big. As the num- come a major factor in the cable industry, companies in everything from retailing to ber of networks increase so will their size, he emerging as the de facto standard for the finance have established their own net- said. "Eventually, networks of several thou- scrambling of cable programing on the satel- works. Among them: Chrysler, Ford, J.C. sand locations will be common," he said, lites, it has failed to establish a foothold in Penney, Eastman Kodak, Texas Instruments, citing General Motors (12,000 dealers), the private satellite market. Merrill Lynch, MONY Financial Services McDonald's (7,500 restaurants) and Sears According to Videostar and PSN, the sys- and Digital Equipment Corp. (2,700 stores) as potential users of such net- tems of choice are Oak Communications' According to Elliot Gold, president of Te- works. Orion and Scientific -Atlanta's B -MAC. Al- leSpan, which monitors the private networks According to research of D/J Brush Asso- though Orion was first on the scene, Green as a publisher of teleconferencing newslet- ciates, says Green, about 8,000 companies said, B -MAC seems to be establishing itself ters, the number of private networks has now produce corporate television programs as the private television industry standard. grown nearly geometrically since they first and distribute them on videocassettes. Such The Orion system is "antiquated" and "not came on the scene in 1982, and corporate companies, he said, are "logical candidates" adequate" for the needs of the industry, he America has been chiefly responsible for the for their own satellite networks. said. growth. Private networks of all sorts in- Most companies start using satellite net- Just as there are times when a corporation wants to keep quiet, there are other times when it wants to talk. The network operators, from time to time, extend the reach of a i' Thoroughly Researched corporation by setting up special downlink 44) VSAT IV Q in the latest SSE Report! sites or by "cross- networks "- interconnect- Very Small Aperture Terminals ing two or more private networks so that Applications Suppliers Ground Segment companies can "talk" with one another. On System Economics Space Segment Markets June 25, for instance, Videostar, on behalf of Designed To Fit Your Own Texas Instruments, put together an international network Communications Needs involving C -band and Ku- band satellites for the dissemination of a Call Now for a Detailed Table of Contents five -hour program on artificial intelligence to more than 30,000 people at 500 sites. The A4v4 tat (At cost $750.00 network encompassed the private networks Adz of several other Videostar clients, including H -P, Kodak, ComputerLand and Electronic Satellite Systems Engineering, Inc. Data Systems. 7315 Wisconsin E Avenue The private business networks are built Bethesda, MD 20814 with Ku -band satellite technology because it Tel. (301) 652 -4660. Telex (710) 824 -00% "makes the most sense," said Green. Be- cause Ku -band technology is less suscept-

Broadcasting Jul 14 1986 54 SATELLITES '86 ible to interference and requires smaller Unlike other private network owners, said. dishes, he said, the "complexity and cost" of ComputerLand, Hayward, Calif., has The New York -based Audio/TV Features building a Ku -band network are less than turned its satellite network linking its Inc. has been putting out audio releases over they are for a comparable C -band network. franchisees- ComputerLand Television satellite for radio for years. (According to The standard antenna size for the networks is Network (CLTV) -into a commercial enter- Bob Kimmel, company president, it now six feet in diameter, he said, but, when more prise of sorts. The network made its debut on puts out more than 750 of them year.) It has powerful satellites are available the size April I as a pilot project involving 20 stores. also, according to Kimmel, put out about 60 could shrink to four feet. If all goes well, between 200 and 250 stores of what he refers to as "video news releases" The business networks are helping to will eventually come on line, around 100 of for clients over the past six months and is bring the satellite capacity marketplace back them by the end of the year. even trying to establish a daily feed for the into balance, by gobbling up some of the In addition to using the network for train- latter at 3 p.m. ET. excess supply. PSN has a transponder on ing and to improve communications be- Kimmel, a former broadcast newsman, SBS III and it leases additional capacity tween headquarters and stores, which have told BROADCASTING that he gets much of his from GTE Spacenet on GSTAR I. Videostar become strained in the currently soft com- work through public relations agencies. But also leases capacity on GSTAR 1, using time puter retailing marketplace, Computerland PR firms themselves are also directly in- at a rate of between 1.500 and 2,000 hours a is also selling time on the network to autho- volved. year. Mike Cafferel, director of industry ser- rized computer hardware and software ven- The Washington -based public relations vices marketing, GTE Spacenet, said private dors, giving them an opportunity to pitch firm of Gray & Co. , for instance, attempts to satellite is a "huge, burgeoning market." In their wares to the franchisees or to select get its clients exposure on the broadcast me- addition to television -only networks, he groups of customers invited to the stores. dia through a variety of satellite -delivered said. companies such as K-Mart are imple- According to ComputerLand's Al Mag- channels. It uplinks an average of two video menting networks involving thousands of gio, television production manager, the ser- press releases each month. For radio, it of- downlinks that will be used for television vice has been a hit. Since April 1, he said, fers a daily satellite feed of "time- sensitive" and interactive data. around 30 vendors have used the network to actualities featuring clients on its Capito- According to Leslie Wright, coordinator, introduce products, provide sales training Link. Every other Friday, it also offers Wash- satellite education networks, the school is and relay point -of-sale information. The ington Spotlight, longer audio press re- using H -P's uplink in nearby Roseville, Ca- charter users paid CLTV $1,000 per hour leases; once a month, it uplinks audio lif., to transmit to widely scattered students ($50 per downlink) for "connectivity." Most releases over its Health Scan for clients with a full schedule of advanced computer sci- have also paid $5,000 per hour to make use interests in medical, health and fitness- relat- ence classes (five classes, 15 credits) leading of CLTV's production and uplinking facilites ed fields. There's also GrayNet, in which to a master's degree. Last semester, students at KTVUITV) Oakland, Calif. Some of the Gray & Co. clients are made available for tuned in at 12 sites, including offices of H -P, vendors, including IBM and H -P, produced interviews on local radio talkshows via satel- Texas Instruments, General Dynamics, the and uplinked programs from their own fa- lite. Bentley Nevada Co. and the Naval Weapons cilities, he said. The public relations firm of Hill & Center at China Lake, Calif., Wright said. By all accounts, private television is still Knowlton Inc., which is buying Gray & Once the private networks are estab- in its infancy. With the business networks Co., has its own video production facilities lished, they provide a channel for delivering leading the way, most expect the business to all sorts of programing into corporate of- continue to grow at an enormous rate. Tele- fices. One of the first to take advantage of Span's Gold forecast conservatively that the that opportunity was the Center for Regional number of receive sites, which stood at and Continuing Education of California 2,100 at the end of 1985, will jump to be- State University, Chico. When Hewlett - tween 13,000 and 15,000 by the end of Packard went to the satellite in 1983, so did 1987. Said Green: "We are, in 1986, where Cal State. Home Box Office was in 1976." D PR takes to satellite technology In effort to get more exposure, feeds public affairs programing and "actual- PR firms, legislators, government ities" of official statements of import to the agencies have learned how to use agricultural community over satellites, also satellites to get the message out sets up satellite news conferences enabling broadcast farm reporters in the hinterlands to interview administration officials. There's nothing new about PR agents fink- Who originated the notion of using satel- Houston International ing broadcast news departments in hopes of lites to deliver what are variously referred to getting favorable exposure for clients. as video press releases, video "news" re- Teleport But now that most TV stations have leases or video press kits, is not clear. But Coast -to -Coast and Worldwide downlinks, more and more PR- minded enti- the New York -based Newslink Inc., which Transmissions for News, Sports and ties are using satellites to deliver their goods, also serves as a news service for television Special Events. because it's quicker and cheaper than terres- stations, would appear to be among the pio- Live and Taped Program Distribution. trial distribution, particularly for reaching neers. Bryn Jones, executive vice president Television Broadcasts and more than a handful of stations. There are of Newslink, said that company put out its Videoconferencing. also indications that satellite -delivered ma- first "video press kit" for a client in 1982. Satellite Scheduling. terial, because of its immediacy, may stand a (The kits generally consist of an edited 90- Domestic and International News better chance of making it onto a local sta- second segment with voice -over narration Gathering. tion's news broadcast than that delivered that can be placed directly in a station's news Fixed and Transportable Uplink/ through the mails. show, and a "B roll" of about three minutes Downlink Services. Private entities aren't the only ones using of video with natural sound that a station can C and Ku Capabilities. satellites to try to get exposure on a local edit as it wishes, using its own voice -over, 3003 Moffett Lane Houston, TX 77489 station's news program. Federal legislators, perhaps to work in a local angle.) Now 713/438 -3600 with the assistance of congressional and par- Newslink, which also arranges for satellite Telex: 287939 STARS UR ty committees, are sending aloft sound bites interviews of congressmen, public interest for use by the stations back home. And the group representatives and others, puts out 100% Reliability, 24 Hours -a -Day. Department of Agriculture, which regularly about 100 of those press kits each year, Jones

Broadcasting Jul 14 1986 55 SATELLITES '86 N U M B E R TWO I_ N A S E R I E S at its New York headquarters and the capability to transmit live directly over to its IDB COMMUNICATIONS: uplink site. It, too, sets up satellite video conferences for clients and has, according to George Glazer, Hill & Knowlton senior vice SOLUTIONS FOR president, delivered 17 "satellite news feeds" for clients this year. TRANSMISSION Just how much use is made of the satellite - delivered material is also unclear. Jackson Bain, a former broadcast newsman and now CHALLENGES vice president of Gray & Co., said that in that company's best response, from 50% to PAUL DONAHUE CHALLENGE: "Early in May, the 75% of the 200 TV stations it got in touch Corporate Radio Engineering Director decision was made to take the with about a feed had used it in some form; for Gannett Broadcasting Group Rick Dees' morning show on in the worst response, about 25% of the 200 had one. Said remote to Mazatlan, Mexico, a stations used Newslink's Jones: "If it's good, they use it; if it's bad, beach city about 1,050 miles from they're not going to use it." Los Angeles. We had three weeks Mike Smith, executive producer of news to make all the transmission for WATE -TV Knoxville, Tenn., said his sta- arrangements. The logistical and tion "seldom if ever" runs the material in its international regulatory problems original form but will sometimes use a "bite" seemed insurmountable." or the video for its own story. The station also uses "a lot" of the film clips provided by the Hollywood studios. But the station does SOLUTION: "We called IDB not run any material in which the sponsor is because we've worked success- not identified, Smith said. And material cov- fully together on broadcasts from ering events the station would cover anyway London and the Superbowl game. gets the most play. "That saves the station JOB took care of all the technical money," Smith said. problems associated with But there are pockets of stiffer resistance. the Dan Bums, assignment manager for transmission. They drove a trans- KVBC(TV) Las Vegas, said his station moni- portable uplink down to tors the material for possible use of some of Mazatlan. IDB set up a two -way the video. But he said the station avoided satellite link between our station "PR stuff" and preferred to use its own vid- in Los Angeles and Rick on the eo. "I don't want a story from the Tobacco Institute beach. Rick took phone calls with- saying that smoking is actually safer than you think," Bums said. "Our sto- out having to rely on the local ries go on TV, not someone else's." phone company. The show was Some of those whose business it is to pro- great. The transmission quality mote the interests of their clients appear to was exceptional, and IDB's Master perceive a need to exercise caution in what Control, which is staffed 24 hours they transmit over the satellite, in part to a day, was able to solve any prob- prevent their clients from throwing their money away on projects few stations would lems before each day's broadcast air. at 5:30 am. IDB's performance New- slink's Jones said his company had really impressed me and best of all, turned down a project that was "too blatantly the whole IDB charge was one - commercial" and insisted the material it sent fourth the cost of the Mercedes out to stations be genuinely newsworthy. we gave away as part of the One industry source also alleged that the public relations firms entering the business promotion." may be trying too hard to "appease" their clients. WHETHER YOUR AUDIO REMOTE BROADCAST IS FROM ACROSS But it appears that there's enough of the TOWN OR AROUND THE WORLD...CALL IDB 213- 870 -9000. stuff bouncing off the birds now that some within the public relations industry are asking their brethren to adopt voluntary stan- THE dards for electronic press releases. Gray & L db I DB COMMUNICATIONS Co.'s Bain is recommending standards that GRCHJI? LTD. there be a "clear" identification of the client 10525 W. Washington Blvd. Culver City, CA 90232 -3380 relationship at the beginning of a tape; that 213- 870 -9000. Telex: 277458 the releases have "surpassing journalistic quality and interest "; that they provide the Yes, my station is interested in live via satellite remote broadcasting. raw material local stations can use to do their Please put my name on the IDB Communications mailing list. own local stories, and that the industry develop an accurate way to measure how much Name Title use is made of a feed. "If the industry itself doesn't establish voluntary standards, we're Station Phone going to lose this as an information source, because news directors won't trust any mate- Address City Zip rial," Bain said.

Broadcasting Jul 14 1986 56 SATELLITES 86 Launch failures changing satellite business

Companies left waiting at the pad today. Because of the risk and uncertainty, fied and corrected. Although Arianespace is seek other ways to get the fear is, companies may balk at making not saying when it will resume flights, GTE into orbit; although capacity the investments. Spacenet President Jerry Waylan thinks the is still plentiful, The risk of launching satellites is magni- delays of the launch of GSTAR III and capacity may be taxed by fied by the virtual collapse of the satellite Spacenet III -R, which had been scheduled to decade's end; costs are expected insurance business because of a long line of fly aboard an Ariane in early 1987, will be to be driven higher and higher satellite losses that stretches back beyond the no more than six months. by increased insurance rates most recent launch failures to the loss of two According to Waylan, the delay of satellites after their deployment by the space GSTAR III is a problem for Federal Express, The series of launch vehicles failures over shuttle in early 1984. It's not clear today how which is slated to be one of the principal the past several months has sent shock much insurance will be available to cover users of the satellite. Federal Express can waves through the domestic satellite corn - future launches. What is clear is that premi- implement its extensive interactive data net- munications industry, disrupting the well - ums for the insurance that becomes available work using satellite time on one of GTE laid plans of every satellite carrier or would - will remain high. Spacenet's other Ku -band satellites, but be carrier in the business. But nowhere, The launch failures are not seen has hav- when GSTAR III finally becomes operation- perhaps, were the waves felt more strongly ing much of an impact on the transponder al, Federal Express will have to go to the than in the Upper Saddle River, N.J., offices marketplace -in the short term. The over- considerable expense of repointing every of Western Union Telegraph Co. supply of satellite capacity, created by the earth station that had already been installed. When the Challenger exploded shortly launch of 11 satellites since May 1984, will According to Hughes Communications after launch last January, so did many of continue to keep prices generally low until President John Koehler, the immediate im- Western Union's hopes for reinvigorating its the inexorably increasing demand catches up pact of the launching troubles is not as se- satellite communications business. Those with supply. Some feel the delay of satellites vere as it could have been because it comes hopes were tied to Westar VI -S, Western Un- that had been set for launch in 1986 and 1987 during a relative lull in the launching of sat- ion's brand new 24- transponder C -band sat- may help bring the market into balance more ellites. Many of the satellite carriers that re- ellite, and its launch aboard a space shuttle quickly. ceived satellite permits from the FCC in the on June 24. The Challenger disaster put the But if the launching troubles cause com- early 1980's rushed to build them to take shuttle program on hold and Westar VI -S panies not to build and launch satellites advantage of introductory launch prices of- back on the shelf. The failures in May of a around the end of the decade, the impact on fered by NASA, he says. NASA Delta rocket and an Arianespace the marketplace could be profound. For the "The basic uncertainty about what is go- Ariane rocket-alternatives to the space first time since the late 1970's, satellite users ing to happen with respect to launches- shuttle -now threaten to keep VI -S shelved could be confronted with an undersupply of ... begins to bite" around the end of the for a long time. capacity and the high prices that such a mar- decade, he says. That's when the industry "We have a very definite need to launch a ket condition creates. (Regardless of the sup- hopes to launch additional Ku -band satel- satellite within the next two years," said ply- and -demand situation, prices for time on lites and replacements for the satellites Fred Knipp, Western Union's assistant vice the next generation of satellites are going to launched in the early 1980's, he says. president for satellite services. "Our ability be higher due to higher costs of construc- In the summer of 1985, the FCC autho- to do that is very questionable at the motion, launching and insurance.) rized several existing and would -be satellite ment." In addition to Westar VI -S, four other sat- carriers to build a new generation of satel- Without Westar VI -S in orbit to replace ellites that had been scheduled to fly this lites, mostly operating in the Ku -band. Most the aging Westar III when it expires in mid - year or next have been delayed because of agree that those satellites are being jeopar- 1988, said Knipp, Western Union will be the suspension of the shuttle and Ariane pro- dized by the launching situation. unable to accommodate all its current cus- grams: American Satellite Co.'s ASC II, "The actual risks have not changed very tomers, let alone attract new ones: "We will GTE Spacenet's GSTAR III and Spacenet III much, but the perception of risks has have to turn away some pretty good busi- and MCI Communications/IBM's SBS V. changed substantially," said Waylan. And ness." The actual impact of the delays on the the perception may be enough to dissuade The string of failures that has temporarily carriers varies. While Western Union la- companies from making the necessary in- deprived the Western world of a means of ments its inability to put Westar VI -S in or- vestments in the next wave of satellites, he putting satellites in orbit while engineers fig- bit, saying it will lose business as a result, said. If it is enough, he said, "the impact will ure out what went wrong started with the American Satellite Co. more or less shrugs be felt at the end of the decade." Challenger tragedy on Jan. 28. That was fol- off the postponement of its second satellite, Alan Parker, chairman of Ford Aerospace lowed by the losses of an Air Force Titan on which was supposed to be launched aboard Satellite Services Corp., said Ford has yet to April 18, a NASA Delta on May 3 and an the shuttle next January. ASC can turn to make a full commitment to the construction Arianespace Ariane on May 31. other satellites and terrestrial media to put of the two huge (48 transponder) hybrid sat- The mishaps and the resulting suspen- together digital communications networks ellites for which it received the FCC go- sions of the shuttle and Ariane programs, for its customers, says ASC President ahead last summer. Ford is not going ahead upon which the communication satellite in- George Roberts. "Our business plan... is until it can contract for launches on a reliable dustry had come to rely, have had an imme- not in that much danger if we can launch the vehicle on a specific date at a fixed price, he diate impact on Western Union and three satellite in the next three or four years." said. What's more, it's going to have to be other satellite carriers that had planned GTE Spacenet's GSTAR III was sched- able to get insurance at rates that reflect the launches of satellites this year and next and uled to fly into orbit aboard a shuttle next "historical launch experience, which isn't all some of the satellites' prospective users. November. After the Challenger mishap, it that bad," he says. "Businesses can tolerate They have had to redraw business plans in turned to Arianespace, which found room on market risks, but they can't stand very great the face of indefinite delays. its crowded manifest for the same month. uncertainty with respect to costs and tim- But, more important, the failures have in- (That Arianespace accommodated GSTAR ing," he says. jected new elements of risk and uncertainty III so readily was no surprise; GTE Spacenet Because of the increasing costs and uncer- into the satellite communications business had helped Arianespace establish itself in the tainties of the communications satellite busi- that threaten the next generation of satellites business by awarding it contracts to launch ness, Parker says, satellite users are going to being planned for launch in the late 1980's five satellites prior to GSTAR III.) have to bear some risk by providing some of and early 1990's. If the satellites are to be So GTE Spacenet was all set-until the the upfront capital. "If there are going to be ready for launch around the end of the dec- loss of the Ariane on May 31. Arianespace satellites, the users are going to have to ade, companies have to make financial com- indefinitely suspended further launches until come to the party and they are going to have mitment of hundreds of millions of dollars the precise cause of the failure can be identi- to come with their checkbooks open." J

Broadcasting Jul 14 1986 57 Comedy making comeback on radio

Flurry comes from many sources very strong," said Jeff Pollack, a Pacific through syndicated comedy products. for use in several formats Palisades, Calif. -based radio programing In the past couple of years, several radio but some see growth slowing consultant. "It is critical to have solid enter- program production companies have delved tainment on radio in the mornings, especial- into comedy in response to the mounting Comedy programing, which dotted the radio ly 'topical' humor," he said. "Comedy can demand for highly produced, comedic pro- airwaves 50 years ago, has re- emerged as a make a good morning show a great morning graming. "Years ago, comedy was the last growing number of music stations subscribe show." priority for station managers. However, in to short-form syndicated comedy packages, Gary Edens, president of Edens Broad- the past year that has changed dramatically," primarily for use in the morning- drive -time casting, Phoenix, concùrs. "I think [short- said Merrill Barr, managing partner of All slot. The trend first surfaced with contempo- form] comedy programing is terrific. The Star Radio, Los Angeles -based comedy pro- rary hit or top 40 radio stations, especially characters become part of the local station's gram producer and distributor. those that adopted the "Morning Zoo" ap- staff," he said, noting that all of the com- All Star Radio offers stations eight "drop - proach. But the practice has since expanded pany's six radio stations subscribe to comedy in" packages, four of which feature the cre- to other formats, including adult contempo- services. ative team of Ron Stevens and Joy Grdnic. In rary, album -rock and country, with some sta- Larry Berger, program director for Capital April, the company introduced Mel Blanc's tions having promotional tie -ins with local Cities /ABC's contemporary hit WPU(FM) Blankity Blanes, a series of over 500 comedy comedy clubs. New York, observed that "an absence of vignettes highlighted by a number of Warner "There's no question that the desire for strong morning talent" in many markets is Brothers cartoon character voices, such as comedy among radio program directors is leading stations to seek outside assistance Bugs Bunny and Sylvester the Cat, made fam- ABC loves Liberty In a sense, ABC paid $10 million to place first in both the weekly prime time and evening news ratings races for the week ended July 6. The network acknowledged that it probably would not have done either without the big ratings boost provided by its special Liberty Weekend coverage that spanned four nights, July 3 -6 (see box, page 59). It paid $10 million for the rights to that coverage which made the difference on three of its four nightly wins. It won Thursday, Friday, Sunday and one non -Liberty night, Tuesday. ABC's prime time average for the week was a 13.9 rating and a 27 share. NBC was second with an 11.9/23 and CBS was third with a 9.5/18. Ayear ago the ratings were: NBC, 11.7/23; CBS, 11.2/22 and ABC, 8.7/18. With the exception of Olympics programing in 1984, ABC's victory in the evening news race for the week June 30 -July 4 was the first since May 1982. The averages were: ABC, 9.9/22; CBS, 9.4/21, and NBC, 9.2/21. Ayear ago the news ratings were: CBS, 10.4/24, and ABC and NBC tied at 8.4/20. The Liberty coverage also brought HUT levels up considerably for the week over a year ago, from 50.1% last year to 52.1% this year. Liberty coverage also knocked Cosby and Family Ties out of first ABC's Liberty Weekend coverage and second place, respectively, for the first time since April 7. Cosby 18th in its second week. fell to fourth place and Ties fell to ninth. NBC's summer sitcom, Me and As for the two new magazine shows, 1986 was up over the previous Mrs. C, rebounded to eighth place with its third episode (Saturday, week, from 7.7/14 to 10.3/19, and West 57th was down, from 8.8/17 to July 5), after debuting three weeks earlier at number five but falling to 8.1/15.

Rank Show Network Rating /Share Rank Show Network Rating/Share Rank Show Network Rating /Share ì. Liberty Weekend '86 (Thurs.) ABC 19.9/37 20. Night Court NBC 13.8/24 39. Statue of Liberty Dedication NBC 9.3/17 2. Liberty Weekend '86 (Fri.) ABC 18.4/42 21. Gimme a Break NBC 13.4/28 40. A Team NBC 9.1/17 .5. Rearview Mirror NBC 17.8/30 22. You Again NBC 13.4/25 41. West 57th CBS 8.8/17 4. Cosby Show NBC 17.4/34 23. Ellis Island, pt. 2 CBS 13.3/23 42. Hardesty House ABC 8.7/18 -5. Golden Girls NBC 18.635 24. Scarecrow & Mrs.King CBS 13.2/24 43. Fantastic World of D.C. CollinsNBC 8.7/16 6. Growing Ferns ABC 16.5/30 25. Amazing Stories NBC 13.1/24 44. Airwolf CBS 8.5/18 7. Who's the Boss? ABC 16.4/31 26. Hotel ABC 12.5/24 45. Simon & Simon CBS 7.8/15 a Me And Mrs.C. NBC 15.8/31 27. Hunter NBC 12.0/21 46. Knight Rider NBC 7.7/19 9. Family Ties NBC 15.4/29 28. Facts of Life NBC 11.9/28 47. Liberty Celebration CBS 7.7/14 10. Murder, She Wrote CBS 15.2/30 29. First Steps CBS 11.9/21 48. Liberty Weekend '86 (Sat.) ABC 7.3/16 11. Liberty Weekend '86 (Sun.) ABC 15.2/29 30. Ellis Island, pt. 3 CBS 11.0x20 49. Scarlet Pimpernel CBS 7.2/15 12. 60 Minutes CBS 14.7/32 31. Hardcastle & McCormick ABC 10.4/20 50. Charlie & Company CBS 7.2/14 13. Moonlighting ABC 14.7/26 32. 1986 NBC 10.3/19 51. Foley Square CBS 7.1/14 14. Highway to Heaven NBC 14.1/28 33. Alfred Hitchcock Presents NBC 10.3/18 52. Silver Spoons NBC 8.8/15 15. Valerie NBC 14.1/26 34. Miami Vice NBC 10.0/22 53. Crazy Like a Fox CBS 6.7/13 18. Remington Steele NBC 14.0/28 35. Liberty Weekend '86 (Wed.) ABC 10.0/20 54. 7Wilight Zone CBS 8.4/15 17. 227 NBC 13.8/31 38. St. Elsewhere NBC 10.0/19 55. Happy Endings CBS 5.6/12 18. Cheers NBC 13.8/25 37. Monday Night Baseball ABC 9.8/17 56. Ktssyfur NBC 5.1/11 19. Spenser. For Hire ABC 13.8/25 38. Stingray NBC 9.4/20 'indicates premiere episode

Broadcasting Jul 14 1986 58 ous by cartoon voice artist Mel Blanc. (Due to Blanc's contractual agreement with Warner After Liberty. ABC's Liberty Weekend coverage may have been a little too glitzy and Brothers, however, the cartoon characters are overblown for some tastes, but judging from the sales and viewing performance of the never identified over the air.) Barr says Blanc's four -day extravaganza (July 3 -6), that is criticism the network should easily handle. The series is "going through the roof' with some four -day average for the Liberty coverage was a 15.9 rating and 32 share of audience, 75 stations including WNEW -FM New York, and the Liberty specials on Thursday and Friday (July 3 -4) were the first- and second - WMMR(FM) Philadelphia and KFOG(FM) San Fran- ranked shows of the week. The network earned about $12 million on the event. Gross cisco clearing the feature. advertising revenues totalled about $30 million, and in addition to agency commissions, Other comedy series include ABC Radio's the network shelled out $10 million for Liberty coverage rights and another $3.5 million in Laughs On Us, a library service launched late producing the coverage. The network credited its Liberty coverage with giving it three of last year and comprising comedy cuts of vary- its four nightly victories that led to its capturing both the prime time entertainment and ing lengths, 100 of which are fed to stations weekday evening news races for the week. each month. And, more recently, ProMedia (formerly the Progressive Radio Network), coming part of the radio picture, but at a much And Bob Cobbins, former president and Bronx, N.Y., premiered a new, daily (Monday slower pace. Last month, the Radio Group. as owner of WJOK(AM) (now wMTG) Gaithersburg, through Friday) short-form series, entitled the subsidiary of the LaMarca Group, a New York - Md., believed to have been the first 24 -hour Fun Factory. The package is composed of based media and marketing company, intro- comedy -formatted station on the air before the "interactive" phone- calls, commercial spoofs duced a new, tape- distributed, full -time com- format was dropped in late 1984, has joined and celebrity call -ins. edy service over WMMM(AM) Westport, Conn. forces with Dan Orlich, president of Parkway Music stations, however, are not alone in the ( "Riding Gain," June 2). But, according to the Communications, a Washington -based fine comedy craze. Many news /talk stations are air- format's executive producer, Bob Smith, the arts radio program distributor, to form Funny ing The Comedy Show with Dick Cavett, two company will not aggressively market the for- Button Inc. The new company is assembling hours of classic and contemporary humor de- mat service, called "Comedy Radio," until the personalities for a new, 24 -hour, satellite- deliv- signed for weekend airplay, produced and dis- Radio Convention in New Orleans in Septem- ered, comedy service. slated to be operational tributed by Clayton Webster Corp., St. Louis. ber. b late September ("Riding Gain," June 9). Even with the current influx of new comedy products in the radio program marketplace, at least one leading comedy syndicator sees a Chrysler rides with CBS "leveling or period occurring in 1986. "Com- edy programing is still growing, but it won't be Automobile maker to produce tising agencies for the two projects -Bozell, as huge as last year's growth," said Andy made -for -CBS movies, one with Jacobs, Kenyon & Eckhardt and BBDO. Goodman, president of the three -year -old George C. Scott reprising his Joseph Campana, Chrysler vice presi- American Comedy Network (ACN), Bridge- movie role as General Patton dent, marketing, said The Chrysler Show- port, Conn. "Three years ago, many stations case Presentations are being produced not got into CHR [contemporary hit radio] and part In a move designed to improve both its im- for any savings the company will achieve, of that image was a lot of comedy. But there's age and its sales, The Chrysler Corp. is pro- but "to provide a television property that we been a bit more of a shakeout in the CHR for- ducing two three -hour movies that it will think will attract viewers who will buy." mat," said Goodman. ACN syndicates its fully sponsor on CBS during the 1986-87 Network exposure was chosen to avoid weekly "national features service," which con- season. As it pursues those goals, Chrysler "competing with clutter." tains 30- to 90- second "topical and satirical" will also reap a savings of 15% -20% in its The Last Days of Patton, starring George comedy bits. advertising costs, even with the cost of the C. Scott, will air on Sunday, Sept. 14, at 8- Long -form comedy programing is also be- productions included, according to its adver- I1 p.m. NYT. Campana said that time slot was chosen to capitalize on the 60 Minutes Clarion call. V(bmen in Communications announced the winners of its 1986 Clarion lead -in. The second feature, Escape J'ronz awards for excellence in radio and television programing and advertising. The 14th Sobibor, the true story of the only successful annual awards will be presented at WIC's conference at the Sheraton Centre hotel in New mass escape from a World War II Nazi death York on Sept. 26. The broadcast winners are listed below. camp, stars Alan Arkin and began produc- Radio -Marjorie Van Halteren, Jay Allison and Lou Giansante, independent producers, tion July 9 in Yugoslavia. That movie does Breakdown and Back, a portrayal of a women's mental breakdown and recovery (radio not have an air date yet, but the agency is documentary). Russ Ward, correspondent; Rich Minner, producer, and Frank Raphael, hoping for a Sunday next April. Bozell is executive producer, NBC, for Heroin: Curse or Compassion, an investigation of using representing Chrysler on Patton,; BBDO is heroin as a pain -killer for the terminally ill (radio news documentary). handling Sobibor. Television -Don Varyu and Lisa Yeakel, producers, KING -N Seattle, for Washington Following two runs of the movies on 2000, which chronicled the economic changes in the state (local TV documentary). Av CBS, the Chrysler Showcase Presentations Westin, executive producer; Janice Tomlin, producer, and Tom Jarriel, correspondent, ABC News 20/20 for "Try to Make a Miracle," a report on the delivery of food by U.S. school children to Ethiopa (network TV documentary). Dennis Johnson, medical reporter; John Gudjohnsen, photographer, and Eric Dennis, editor, wFAA -Tv Dallas for The Dying Mind, a report on Alzheimer's disease (local TV documentary). Martin Koughan, producer/director; Bill Moyers, correspondent, and Mark Falstad, cinematographer, CBS, for Africa: Straggle for Survival, a report on global famine relief efforts in Africa (network TV documentary). Lois Roach, producer/writer; Douglas Glazier, photographer /editor, and William Lawler, director, wez -N Boston for For Kids' Sake, a PSA campaign on racial harmony, and V. Glen Cootes, communications director, Austin, Tex., on cable channel 6 for Thumbs Up, a PSA on using safety restraints (30- second video spot). Advertising- Patricia Kashare, senior account executive, Doremus, San Francisco, for "Woman Executive," (60- second radio spot). Jill Lloyd, media and public relations coordinator, and Larry Sippel, advertising /creative coordinator, Orange County Fair, for "Or- ange County Fair Radio Jingle," (radio advertising). Mary J. Poole, communications specialist; Mary Ingles, supervisor, graphic services, and Larry Booth, superintendent, communication service, Wisconsin Electric, for "Safety Around Power Lines," (television advertising). Northeast Utilities and Mintz & Hoke for "1985 Electrical Safety Advertising Campaign" and Fran Wittenberg -Taub, art director/copywriter; Elizabeth Mitchel, art director, and Martha L. Gallier, president, DBG &H Unlimited, for "The Crescent Campaign" (advertising campaign). Campana

Broadcasting Jul 14 1986 59 SyrdlCsTOO nliL"uv'zwzCcálCa Paramount reports clearing "Portfolio XII," a package of 26 films, segments per week are fed, plus a minimum of one promotable five - in over 45 markets. including 24 of the top 25. The package begins part series of inserts during sweep months on special topics such airing in the fall of 1987. Fourteen of the titles in the package are as home foreclosures. Stations also receive customized handouts theatricals with network exposure, such as "Beverly Hills Cop," "Star for viewers who enclose a self- addressed stamped envelope. Sales Trek II: The Wrath of Khan." "Trading Places" and "Witness." The are either on a cash or barter basis. Barter sales involve time within a other 12 films, including "Falling in Love," "Summer Rental," "Friday station's general schedule and not during its news programing. the 13th, Part 3" and "Stephen King's Silver Bullet," have had no Walter K. Gilbride, president of Impact, said that 27 stations have network exposure. The 12 "first -run" films will be given two barter been added in the last 12 months. Clearances now include wsvN(TV) runs over 28 days at the rate of one a month. Following that, those 12 Miami, KP x(TV) San Francisco, KsL -ry Salt Lake City, WZZM -TV Grand and the other 14 will be given six runs over four years. All of the films Rapids. Mich., and KUSA -TV Denver. have run on Showtime through an exclusive deal between the cable LBS Communications has cleared Entertainment Showcase, network and Paramount. R. Gregory Meidel, senior vice president a one -hour music -comedy special, produced by Gaylord Produc- and general sales manager, said that 80% of the sales are to those tions, on 85 stations covering 70% of the country. Entertainment stations that carried "Portfolio XI," another Paramount package. In Showcase will air during an Aug. 25 -31 window. The program will the top 10, the only "Portfolio XI" station that did not pick up the new include singer Helen Schnieder, rock bands The Untouchables and package was wolo(1v) Shaker Heights, Ohio (Cleveland). Stations The Blasters, and comics Jimmy Broagan and Rick Ducommum. carrying the package include WNYwry New York, KcoPtrv) Los Ange- Barter sales give stations seven minutes and LBS five minutes. les, WFLD -TV Chicago, wPVI -IV Philadelphia, KBHK -TV San Francisco, MCA -TV reports that it has cleared Voyagers/Whiz Kids and WKBD-TV Detroit, wrrc(rv) Washington, KDAF(rv) Dallas, WUAB(TV) Street Hawk /Insiders in 70% of the country for this fall. The pairing Cleveland and KIRK -TV Houston. of the four one -hour series will give stations 52 weeks of programing ABR Entertainment reports clearing The New Crosswits on 57 in each case. Both series are intended for use on weekends and are stations covering over 60% of the country. Latest stations include distributed on a barter basis with eight minutes for stations and five KRON -TV San Francisco; wRxirTv) Pittsburgh; KGGM -TV Albuquerque, N.M.; wsTM -ry Syracuse, N.Y.; WHO-TV Des Moines, and wrvxcrv) Fort Pierce, Fla. Over half of the clearances are in access, with the remainder in early fringe and daytime. Orbis Communications will sell the national minute in the cash -plus -barter show. ABR has also cleared the half -hour special, Yes Virginia, There is a Santa Claus, in 85% of the country. Sales are on a barter basis with three minutes for stations and three minutes for ABR. King Features Entertainment reports clearing Dr. Ruth, a half -hour strip, in more than 60 markets. There will be 26 episdoes starring Dr. Ruth Westheimer with celebrity guests, a studio audience and a call -in segment. Dr. Ruth is only a working title for the show. Recent clearances include KPIx(rv) San Francisco, wNEV-TV Boston, KPRC -Iv Houston, KRBK -TV Sacramento, wocA -ry Washington and KSTP -TV St. Paul. The syndicated Dr. Ruth will be produced on a different set than the one used for her series on Lifetime. Dr. Ruth currently writes a syndicated column for King Features. Fries Entertainment reports that Off the Wall is now in 70% of the country. The half -hour comedy show features an ensemble cast and celebrity guest comics every week. Off the Wall is designed for Friday and Saturday late -night scheduling. Distribution is on a barter basis with four minutes for stations and two-and -a -half minutes for Voyagers Fries. Top 10 clearances are wNec -Tv New York, KCOP(TV) Los Ange- minutes for MCA in each episode. There are 20 episodes of Voyag- les, WPWR -TV Chicago, Krw-ry Philadelphia, KBHK-TV San Francisco, ers (with 14 repeats), and 18 episodes of Whiz Kids. In the other wez -Tv Boston, KTVT(TV) Dallas, WUAB(TV) Cleveland and KHrv(TV) pairing, there are 13 episodes of Houston. Street Hawk (with 13 repeats), and 13 episodes of The Insiders (with 13 repeats). Both pairings have D.L. Taffner /Ltd. reports 12 more clearances for The Benny been cleared on woR-Tv New York, KHJ -TV Los Angeles and WPWR -TV Hill Show, and 13 more clearances for The Ted Knight The Show. Aurora, Ill. (Chicago). Street Hawk /Insiders has also been cleared Benny Hill Show is sold for cash and now seen on 92 stations. The on KDFr-TV San Francisco and worv(rv) Boston. Voyagers/Whiz Kids latest stations are wALA -ry Mobile and WNAL -TV Gasden, both Ala- has also been cleared on WGBS-TV Philadelphia bama; wTGS and KGO -TV San -TV Savannah, Ga.; wwH -TV Charleston, W.Va.; KPHO -Tv Francisco. Phoenix; KLJB(TV) Davenport and KCRG -TV Cedar Rapids, both Iowa; Program Partners Corp. is offering a two-hour barter special on WANE-TV Fort Wayne, Ind.; wuvrvl Columbia, S.C.; wowrcTv) Omaha; the first anniversary of the Challenger tragedy, For All Mankind, WPTF -TV Raleigh, N.C., and wvNv(rv) Burlington, Vt. The Ted Knight America Salutes the Challenger Astronauts. The special, available Show is now cleared on 95 stations covering 76% of the country. on Jan. 19, 1987, will explore the NASAS manned space program Sales of the weekly sitcom are on a cash -plus -barter basis, with and how it has changed American life. Included will be film high- Taffner keeping one -and -a -half minutes. Latest clearances include lights of the last 25 years of American space flight. WKFT-ry Raleigh and WGGT-TV Greensboro, both North Carolina; Promark is offering the two-hour wKAF(Tv) 16th Annual Golden Eagle Syracuse, N.Y.; WWH -TV Charleston, S.C., wETO -TV Bristol, Awards and the Englebert Humperdinck Spectacular to stations on Tenn.; KBGT-TV Albion and KHGI -TV Kearney, both Nebraska; KSHO(TV) a barter basis. The first show, hosted by Ricardo Montalban, recog- Honolulu; woCC-Tv Hammonton, N.J., and WNHT(rv) Concord, N.H. nizes achievement by Hispanic talent in the movie, theater, music Impact, a Massachusetts -based producer /syndicator, has and television industries. The program is offered for two weeks cleared :honey /Pro News, a package of inserts on financial issues beginning Oct. 15, with 12 minutes for both stations and Promark. for local news programing, on over 50 stations as it enters its sixth Promark President David Levine said that coming out of NATPE, the season. Hosted by Steve Crowley, a certified public accountant and show was cleared on 30 stations covering 40% of the country includ- former reporter for WTOG(rv) St. Petersburg, Fla., the minute- and -a- ing WOIV(rv) Detroit, KHOU -TV Houston, Kxu(rv) St. Cloud, Minn. (Min- half to two-minute-15- second segments highlight individual finan- neapolis), KxTV(TV) Sacramento, Calif., and WNOL -TV New Orleans. cial problems. The 200 segments include bumpers and teasers. The second special, The Englebert Humperdinck Spectacular, is From Dec. 15 -April 15, stations are fed five segments per week as offered for a four-week window beginning Nov 15 with six minutes people prepare to file tax returns. From April 15 -Dec. 15, three for stations and six minutes for Promark.

Broadcasting Jul 14 1986 60 From the networks. CBS is airing this summer a batch of pilots that have not been given series commitments. Announced so far are The Alan King Show (July 12); a one -hour police drama, D.C. Cop (July 26); a half -hour sitcom, Rita, with Rita Moreno (Aug. 13); an hour detective pilot, Adams Apple (Aug. 23), and Powers Play, an hour -long adventure drama with David Birney (Aug. 30). CBS has also reported it will rebroadcast the mini- series, Christopher Columbus, on Aug. 6 and 7 (8 -11 p.m. each night). CBS also said last week it will launch next season with a second George Washington mini -series -Forging of a Nation -in which Barry Bostwick and Patty Duke will reprise their lead roles. It will air Sept. 21 (8 -10 p.m.) and Sept. 22 (9 -11 p.m.). CBS said General Motors will again be the full sponsor of the program. o will be syndicated with domestic rights han- NBC said last week that Cheers star Ted Danson is making his producing debut with the dled by Chrysler. Foreign rights will be ne- upcoming NBC made -for, When the Bough Breaks, which focuses on a series of murders gotiated by the movies' producer, Entertain- tied to a child -molestation ring. Danson also stars in the movie which is now in production ment Partners, former ABC Inc. President and will be scheduled for next season. NBC also said it was doing a made -for next season Elton H. Rule and Martin Starger. on Ted Kennedy Jr.'s battle against cancer. The son of the senator from Massachusetts There will be 18 minutes of advertising in lost a leg to cancer in 1974. Craig T. Nelson will play Senator Kennedy, Susan Blakely will each three presentation, along with -hour play his wife, Joan, and Kimber Shoop Ill will play Ted Jr. In an unrelated announcement, billboards and bumpers, which will bring NBC said Emmy award winner Cloris Leachman was joining Facts of Life for the corning commercial time to 21 minutes, according to season, replacing Charlotte Rae. Leachman will play the role of the sister of Rae's charac- Werner Michel, senior vice president, Bo- ter, Edna Garrett. & Eckhardt. Chrysler zell, Jacobs, Kenyon o has not determined how the advertising time Philips join cast of Hotel in Patton will be used, but the show's air ABC said last week that Efrem Zimbalist Jr. and Michelle will the date comes during the introduction of the next season in recurring, but not weekly, roles. new car models.

million class B shares -100 million are au- ATC details stock offering thorized-which carry three votes per share, Time subsidiary hopes to raise compared to the one vote per share of the B shares are not $315 million to pay down bank publicly issued stock. Class debt; shares cost about $18.50 wEMI= transferable outside lime Inc. or its employes. A variety of other measures will keep the An inside look at the second -largest MSO / within the lime fold, even if that com- was provided last week by the initial public r MSO offering document of American Television & pany's holdings in ATC drop to below 50% Communications (ATC), Time Inc.'s cable That price works out to $1,160 per sub- of the voting power. The prospectus said 11 times the system's provides for de- subsidiary. ATC proposed to sell 18 million scriber or roughly ATC's bank loan agreement income shares repre- class A shares to the public for between $ I7 1985 cash flow (operating plus de- fault if "Time ceases to hold preciation and amortization). Because of at least 51% the combined voting and $20 a share. Assuming an average price senting of of $18.50, the offering would raise $315 franchise requirements that Manhattan Ca- power" of the MSO's stock. channel a majority voting million, all of which would be used to pay ble upgrade its current 36- capacity Such reduction below down bank debt. to approximately that of systems negotiated power would also automatically cause the That would still leave ATC with bank debt later for other New York boroughs, ATC ex- terms of office of members of the board to be one year to of $485 million out of the $800 million it pects to make" substantial capital improve- staggered and increased from ments The Manhattan that a director agreed to transfer to Time, In the form of a ... in the near term." three years and would provide dividend and the repayment of intercompany system had 1985 revenue of $63.3 million could only be removed "for cause. "Cumula - debt." Among other financial benefits the and operating income of $14.2 million. tive voting for directors (in which all of a parent company will derive from the partial Time will remain firmly in control of shareholder's votes could be cast for one di- spin -off of ATC are Time's continued ability ATC, through its ownership of roughly 89 rector) will not be permitted by ATC. All to consolidate its own tax return with that of the MSO. ATC's large investment tax credits and accelerated depreciation have heretofore ON0moL r ° provide tax losses offsetting other Time Inc. taxable income. divisions' Stereo improvement. The Interpublic Group of Companies paid 100% stock dividend So far, ATC's tax benefit to Time has been June 23 to shareholders of record on May 30. Effective two -for -one split, company said, about In future years, howev- $145 million. would "improve the marketability of the stock by increasing the number of shares er, ATC's taxable income might "reverse" outstanding and making them more attractive to investors, thereby encouraging more be greater than the income it reports to and widespread stock ownership." shareholders, at which point Time could separate the tax reporting of the two companies, if it so chooses. Paper purchase. Times Mirror said it had reached agreement in principle to sell Dallas ATC already includes all of Time's cable Times Herald to Texas -based publisher, William Dean Singleton. Purchase price, system operations except for the 216,000 - company said, was $110 million in cash and notes. Additionally, Times Mirror could subscriber Manhattan Cable Television - theoretically benefit from capital gains exemption, having voluntarily ended cross - now directly owned by Time Inc. -which ownership situation (it also owns co- located KDFwrv). Such benefit has previously been will be transferred to ATC for an additional dependent on Internal Revenue Service acceptance of recommendation from FCC. $250 million.

Broadcasting Jul 14 1986 61 ©9hrAU Market Market Closing Closing Capitali- Closing Closing Capitali- Wed Tue Net Percent PIE cation Wed Tue Net Percent PIE zation Jul 9 Jul I Change Change Ratio 1000.000) Jul 9 Jul 1 Change change Ratio (000.000) BROADCASTING PROGRAMING

N Capital CltleS/ABC 256 264 1/4 - 8 1/4 3.12 - 28 4.105 N United Artists 15 16 1/2 - 1 1/2 - 9.09 N CBS 139 3/4 149 1/4 - 9 1/2 - 6.36 26 3.276 N Warner Communications 53 1/2 56 - 2 1/2 - 4 46 17 3.300 O Clear Channel 13 13 3/4 - 3/4 - 5.45 18 38 O Westwood One 31 35 1/4 - 4 1/4 - 12.05 48 252 O Jacor Commun 7 3/4 8 3/8 - 5/8 - 7.46 44 O LIN 51 3/4 54 7/8 - 3 1/8 - 5.69 39 1.370 O Ma!rite SERVICE 13 12 15 - 1 1/2 -10.00 16 112 O MaIrite 13 1/4 15 - 1 3/4 - 11.66 18 56 O Ally & Gargano 11 3B 11 1/4 1/8 1.11 9 25 A Price Commun. 10 1/4 11 3/4 - 1 1/2 -12.76 100 O BBDO Inc. 27 3/4 28 3/4 - 1 - 3.47 17 357 O Scripps Howard 84 80 4 5.00 30 867 O Burnup á Sims 5 1/4 5 7/8 - 5/8 - 10.63 262 47 O SunGroup Inc 3 12 3 1/2 35 5 O Compact Video 5 5/8 6 1/8 - 1/2 - 8.16 56 24 N Taft 115 108 7 6.48 54 1,041 N Comsat 34 7/8 34 3/4 1B .35 631 O TVX Broadcast Group .. 11 10 1/4 3/4 7.31 45 64 O Doyle Dane B 23 3B 23 3/4 - 3/8 - 1.57 21 133 O United Television 32 34 3/4 - 2 3/4 - 7.91 30 350 N Foote Cone & B. 58 1/4 61 3/4 - 3 1/2 - 5.66 14 221 O Grey Advertising 119 116 3 2.58 16 143 BROADCASTING WITH OTHER MAJOR INTERESTS N Interpublic Group 27 3/8 28 7/8 - 1 1/2 - 5.19 16 597 N A.H. Belo 56 59 5/8 - 3 5/8 - 6.07 28 647 N JWT Group 37 12 39 7/8 - 2 3/8 - 5.95 16 340 A 7 A Adams Russell 41 1/4 42 1/2 - 1 1/4 - 2.94 26 255 Movielab 7 3/8 3/4 - 3/8 - 4.83 12 A Affiliated Pubs 58 1/8 60 3/4 - 2 5/8 - 4.32 33 1,037 O Ogilvy Group 32 3/4 35 1/2 - 2 3/4 - 7.74 15 448 O American Comm. & TV . 3/32 3/32 2 0 Saatchi & Saatchi 32 7/8 35 3/8 - 2 12 - 7.06 15 1,700 N American Family 34 1/8 33 7/8 1/4 .73 22 1.364 0 Telemation 5 1/4 5 1/4 5 6 O Assoc. Commun. 26 1/2 53 - 26 1/2 - 50.00 252 A TEMPO Enterprises . 15 1/2 18 1/2 - 3 - 16.21 39 69 A Unite! O Business Men's Assur. . . 28 1/2 29 1/4 - 3/4 - 2.56 17 301 Video 10 3/8 10 12 - 1/8 - 1.19 22 N Chris -Craft 71 7/8 73 - 1 1/8 - 1.54 31 469 N Dun & Bradstreet 109 7/8 118 12 - 8 5/8 - 7.27 26 8352 CABLE N Gannett Co. 78 5/8 85 1/2 - 6 7/8 - 8.04 24 6.313 N GenCorp 72 74 1/2 - 2 1/2 - 3.35 17 1,609 A Acton Corp. 2 2 1/8 - 1B - 5.88 11 N General Cinema 52 3/4 58 - 5 1/4 - 9.05 21 1.920 A Cablevision Sys. 'A' . 19 21 1/8 - 2 1/8 - 10.05 399 O Gray Commun. 143 143 24 71 O Cardiff Commun 115/16 2 - 1/16 - 3.12 5 4 N Jefferson -Pilot 35 3/4 39 - 3 1/4 - 8.33 12 1.495 N Centel Corp 58 7/8 58 5/8 1/4 .42 12 1.628 N John Blair 28 29 1/4 - 1 1/4 - 4.27 226 O Century Commun. 14 14 1/2 - 1/2 - 3.44 280 271 O Josephson Intl. 10 1/2 11 - 1/2 - 4.54 49 O Comcast 27 7/8 29 - 1 1/8 - 3.87 37 593 N Knight -Ridder 50 3/4 56 3/4 - 6 - 10.57 22 2,849 N Heritage Commun. 25 1/2 27 - 1 1/2 - 5.55 59 443 N Lee Enterprises 24 3/4 26 1/4 1 O Jones - 1/2 - 5.71 20 626 Intercable 13 5/8 15 - 1 3/8 - 9.16 33 177 N Liberty 42 5/8 43 - 3/8 - 0.87 17 430 T Maclean Hunter 'X' 19 12 19 5B - 1/8 - 0.63 27 718 N McGraw -Hill 57 3/4 59 1/2 1 O - 3/4 - 2.94 19 2.911 Rogers Cable of Amer. . 14 1/4 15 3/4 - 1 1/2 - 9.52 73 A Media General 92 1/2 5 T Rogers 97 3/4 - 1/4 - 5.37 20 651 Cable Systems . 17 5/8 19 12 - 1 7/8 - 9.61 413 N Meredith Corp. 72 1/2 75 3/4 - 3 1/4 - 4.29 686 O TCA Cable TV 21 1/4 21 3/4 - 12 - 2.29 36 229 O Multimedia 40 43 - 3 - 6.97 88 439 O Ile- Commun 53 1/4 55 - 1 3/4 - 3.18 204 2.558 A New York limes 75 3/4 80 1/4 - 4 1/2 - 5.60 25 3.064 N Time Inc 84 1/2 88 5B - 4 1/8 - 4.65 26 5,304 O Park Commun. 31 1/2 30 1 12 5.00 30 434 O United Artists Commun 17 3/4 20 1/4 - 2 1/2 - 12.34 52 728 N Rollins Commun. 39 39 1/8 - 1/8 - 0.31 43 569 N United Cable TV 29 7/8 31 1/2 - 1 5/8 - 5.15 74 694 T Selkirk 24 1/2 23 7/8 5/8 2.61 53 198 N Viacom 28 3/4 31 12 - 23/4 - 8.73 27 984 O Stauffer Commun 150 155 - 5 - 3.22 24 150 N Western Union 5 7/8 6 - 1/8 - 2.08 143 A Tech /Ops Inc. 31 1/4 33 3/8 - 2 1/8 - 6.36 5 68 N limes Mirror 68 1/2 73 3/4 - 5 1/4 - 7.11 20 4.415 O TM Communications... 3 2 7/8 1/8 4.34 300 22 O TPC Commun 1/16 7/16 - 3/8 -&5.71 ELECTRONICS'MANUFACTURING N Tribune 69 1/4 77 1/4 - 8 - 10.35 22 2,812 N 3M 109 A 1Lrner Bcstg 21 21 7B - 7/8 - 4.00 47 457 1/8 114 3/4 - 5 5/8 - 4.90 18 12,483 N Allied- Signal 41 7/8 44 5/8 2 3/4 A Washington Post 172 177 5/8 - 5 5/8 - 3.16 21 2.235 - - 6.16 7,336 O AM Cable TV 1 716 1 1/2 - 1/16 - 4.16 5 N Anixter Brothers 11 11 1/2 12 4.34 PROGRAMING - - 20 400 N Arvin Industries 29 3/8 33 12 - 4 1B - 12.31 12 474 O Birdview Satellite 12 7/16 1/16 14.28 4 O All American TV 12 3/4 15 1/2 - 2 3/4 - 17.74 15 O C-Cor Electronics 6 1/2 7 1/4 3/4 10.34 O American Nat. Ent 2 1/2 2 5/8 - 1/8 - 4.76 12 6 - - 19 O Cable TV Indus 2 5/8 2 1/2 1/8 O Barris Indus 25 3/8 28 1/2 - 3 1/8 - 10.96 42 225 5.00 7 A Cetec 7 1/8 7 1/4 1/8 1.72 O Birdfinder Corp 1 1/4 1 1/4 4 - - 14 A Chyron 5 1/4 5 1/4 O C.O.M.B. 27 32 1/4 - 5 1/4 - 16.27 45 311 25 53 N A CMX Corp 1 1/4 1 12 - 1/4 16.66 6 Coca-Cola 41 1/2 42 3/4 - 1 1/4 - 2.92 21 16.018 - A Cohu 7 3/4 8 1/4 1/2 15 N Disney 50 1/8 54 3/8 - 4 1/4 - 7.81 35 6.484 - - 6.06 14 N Conrac 15 3/4 16 1/2 N Dow Jones & Co. 35 7/8 37 7/8 - 2 - 5.28 25 3,471 - 3/4 - 4.54 14 104 N Eastman Kodak 55 1/2 O Financial News 15 3B 15 1/8 1/4 1.65 192 165 58 3/8 - 2 7/8 - 4.92 47 12,537 O Elec Mis & Comm. 3 5/8 3 1/2 1/8 14 O Four Star 4 1/2 6 1 1/2 -25.00 4 3 3.57 N Gen. Instrument 19 1B 21 718 2 3/4 12.57 A Fries Entertain. 8 12 8 5/8 - 1/8 - 1.44 16 44 - - 619 N General Electric 76 5/8 82 118 N Gull + Western 65 12 70 3/8 - 4 7/8 - 6.92 19 4,049 - 5 1/2 - 6.69 14 34,939 O Geotel Inc 1 3/4 1 3/8 3/8 27.27 7 6 O Hal Roach 16 17 3/4 - 1 3/4 - 9.85 89 N Harris Corp. 36 3/8 32 3/4 3 5/8 11.06 A Heritage Entertain. 9 3/4 10 - 1/4 - 2.50 10 27 24 1,464 N MA Corn. Inc. 15 3/4 17 1/4 1 1/2 O King World 49 1/8 53 - 3 7/8 - 7.31 30 503 - - 8.69 685 O Microdyne 413/16 5 3/16 3.75 43 21 O Laurel Entertainment .. 7 5/8 8 5B - 1 - 11.59 29 18 - - N Motorola 37 1/8 38 3/4 - 1 5/8 - 4.19 58 4.741 A Lorimar- Telepictures... . 27 3/4 29 7/8 - 2 1/8 - 7.11 28 942 N N.A. Philips 42 3/8 45 3B 3 18 N MCA 48 1/4 52 3/8 4 1/8 - 7.87 22 3.767 - - 6.61 1,226 A N Oak Industries 1 12 1 3/4 - 1/4 - 14.28 50 New World Pictures ... 18 19 7/8 - 1 7/8 - 9.43 34 191 N A Pico Products 2 114 2 1/4 7 Orion Pictures 15 5/8 16 5/8 - 1 - 6.01 149 N Sci- Atlanta 10 10 3/8 3/8 17 O Peregrine Entertain 27 12 31 1/2 - 4 - 12.69 37 - - 3.61 234 N Sony Corp 18 1/2 20 1/8 1 5/8 8.07 11 4.276 N Playboy Ent 7 1/8 7 5/8 - 1/2 - 6.55 67 - - N Tektronix 59 1/8 60 7/8 1.45 19 0 Reeves Commun. 12 1/4 13 - 3/4 - 5.76 152 - - 1,156 N Varian Assoc. 24 1/2 26 7/8 - 2 3/8 - 8.83 35 522 O Republic Pictures 'A' . . 12 3/4 13 1/8 - 3/8 - 2.85 91 37 N Westinghouse 50 3B 53 3/4 - 3 3/8 6.27 13 7.739 O Republic Pictures '13' . . 12 1/4 12 1/4 87 9 - N Zenith 23 3/8 24 1/2 1 1/8 4.59 A Robert Halmi 4 3/4 4 1/2 1/4 5.55 43 90 - - 540 O Sat. Music Net. 12 1/4 12 1/8 1B 1.03 83 Standard & Poor's 270.26 281.49 11.23 - 3.98

T- Toronto, A- American, N-N.Y., 0-OTC. Bid prices and common A stock used unless for the previous 12 months as published by Standard & Poor's or as obtained by otherwise noted. "O" in P/E ratio is deficit. P/E ratios are based on earnings per share BROADCAST NCs own research. Notes: " 2 -for -1 split, July 2.

Broadcasting Jul 14 1986 62 eight of the current directors were appointed homes, of which 5.9 million will be passed by Time and after the public offering they by the systems, the majority of which have will each begin receiving a retainer of 35 or more channels. All but the Queens $20,000 a year. system will already have been built and will CBS posts mixed An end to Time Inc.'s majority vote in serve 3.2 million basic subscribers and have 2d quarter results ATC would also automatically make it more a pay -to -basic ratio of 84 %. ATC said the difficult for shareholders to bring up matters average monthly fee per subscriber is Company shows increase over last before annual meetings or to change ATC's $22.55. year in net income, but performance for bylaws or certificate of incorporation. It For the year ending 1985, revenue of Broadcast Group is down would also immediately establish special re- ATC was $520.7 million. Minus operating quirements for approvals of mergers or other expenses of $194.8 million; depreciation Second -quarter results for CBS Inc. con- reorganizations. As further insurance that and amortization of $89 million, and selling firmed indications of a sub -par network tele- ATC will be controlled by Time, the MSO general and administrative expenses of $150 vision marketplace which observers had not- has already authorized up to 50 million million, the MSO had operating income of ed in recent months. Despite that weakness shares of as -yet- unissued preferred stock, $86.7 million and net income of $34.2 mil- in the company's major revenue supplier, the which could be laden with "poison pill" lion. CBS /Broadcast Group managed to post a rights. ATC has also authorized an addition- lino- thirds of its 1985 revenue increase 23% operating margin on flat revenue, al 182 million class A shares. was attributed to price increases, compared helped by higher profits from radio oper- ATC will receive 2% of the gross rev - to one -third for an increase in the number of ations, the owned television stations and enues-as a management fee-of the Group basic cable subscribers (none was attributed containment of the group's costs to a 3% W systems being acquired in 50/50 partner- to pay subscribers). The company had 6,600 increase. The Broadcast Group had revenue ship with Houston Industries. The prospec- employes, 570 represented by unions. of $739 million and operating profit of tus said: "In addition, management of ATC Trygve E. Myhren, ATC's chairman, chief $166.6 million, down 8 %. is considering the transfer of two cable sys- executive officer and president, received For the company as a whole, second -quar- tems in the National Division (serving $493,875 in cash compensation last year; ter revenue was $1.2 billion, up only 2 %, 28,000 basic subscribers) and the Queens, four other executive vice presidents received with the only good news being the 16% rev- N.Y., system to THe ENRCOM," which is roughly $200,000 each. enue increase registered by CBS /Records the name of the partnership. ATC will remain in the MSO business. Its Group. Although company wide operating The as- yet -unbuilt Queens system will bylaws limit its participation in programing, profits were down 5% to $193.3 million, net serve a franchise area comprising an estimat- publishing, broadcasting, advertising, DBS income was up 55% to $107.2 million. Key ed 270,000 homes, and will require roughly systems, motion pictures, videocassettes determinants of the bottom line were CBS's $15 million in capital expenditures this year, distribution, pay -per-view television and debt, and a "paper" gain of $12 million out of an anticipated $80 million total. other businesses to between 1% and 2 %% which corrected a previous overestimation, Group W's system serving 102,000 sub- percent of the company's gross revenues. in last year's second quarter, of losses ex- scribers in northern Manhattan will be The MSO's equity participation in such op- pected on discontinued operations such as owned by THe ENRCOM, whereas Manhat- erations as pay -per-view experiment, Event - CBS Toys. tan Cable will be owned completely by ATC. Television-in which ATC already owns Other special items in the second -quarter However, the president of the northern sys- 25%-is limited to one -third ownership. report were a capital gain registered from the venturers are tem will report to John Gault, president of The prospectus said: "The joint sale of KMOx -Tv St. Louis, balanced by spe- Manhattan Cable. currently deciding whether to continue test- cial charges related to recently announced ing to EventTelevision's oper- When both the Manhattan Cable transfer or expand staff reductions (BROADCASTING, July 7), and Group W liquidation are completed, ations." Time Inc. however, "may not be and writedowns of television network con- cable systems only ATC will wholly own or partially own sys- obligated" to purchase tracts for feature films and the NFL football tems serving franchise areas with 6.1 million through ATC. rights. ABC had previously written down the value of its NFL contract. CBS /Broadcast Group President Gene Fifth Estate Quarterly Earnings Jankowski has set a target of 4% cost growth Company Quarter Revenue 9,0 Earnings % EPS ' for the full year. With first -quarter costs up (000) change ' (000) change 13% over the previous year's quarter- BBDO International First $81,607 3 $4,879 16 $0.38 largely as a result of program development CBS Second $1,217,200 6 $107,200 55 $4.42 costs for the upcoming prime time TV sea- Lorimar -Telepictures $441,046 20 ($28,698) NM $0.89 son -the second -quarter results now show Sony Corp. Second $1,939,518 -5 $97,357 -11 $0.42 CBG with midyear costs running 8% ahead. testwood One Second $14,297 204 $1,712 93 $0.24 Interest costs for CBS Inc., $24.6 million, were double that for last year because of debt Lorimar-Telepictures results are for eight months (Lorimar) and nine months (Telepictures) ending March taken on last August to repurchase shares. 31, 1986. Interest costs would have been higher if not for the company's repurchase of some of that BBDO said domestic revenue increased 3 %, to $63.1 million, while international revenue debt, which, however, forced it to register an jumped 26 %, to $18.5 million. For CBS results, see story, this page. Unaudited pro "extraordinary loss" of $11.7 million, net of forma results for previous eight -month period of Lorimar and Telepictures showed net taxes. income of $35.1 million. Company had operating income for just completed period of $8.9 CBS Chairman Tom Wyman said: "At the million, down 85 %. Loss was attributed to, among other things, $9.4 million in expenses of end of the second quarter, our total debt had recently completed merger; extraordinary loss of $9.3 million related to early debt retire- declined to less than $790 million, or an ment- previous period had $2.6 million extraordinary loss -and "increased television estimated 51% of total capital, from its peak development and production activities, investment in the home video, television distribu- level of $1.44 billion or 69.8% of total caption and feature film areas to support continued growth, and the disappointing domestic ital at the end of the third quarter of 1985." theatrical performance of 'Power' in January [for which $5.9- million write -off was taken]." Corporate expenses, which in last year's Entertainment revenue was $356.5 million with income of $18 million. Advertising revenue second quarter included the costs of thwart- was $66 million with loss of $6.9 million. Sony Corp. attributed reduced earnings mainly ing a takeover attempt by Turner Broadcast- to appreciation of yen, 40% higher in relation to dollar since previous -year's second ing System, were down 31 %, to $13.5 mil- quarter. Sales ,in U.S. were down 10 %, while sales in Japan increased 10% and those in lion. CBS's overall tax rate was lower Europe jumped 18 %. Operating income was $83 million, down 61 %. Shares outstand- because much of the gain from the sale of ing of Westwood One increased 31% during second quarter, to 7,262,000. KMOx -Tv was taxed at the capital gains rate.

Broadcasting Jul 14 1986 63 0 0 tion's sound, said VanDerheyden. New lilt In explaining the format shift, Bob Hy- land, vice president of the CBS FM group, What is being billed as a "new kind of al- said wirrr, which programed CHR for nearly bum- oriented rock" station hit the Boston four years, was becoming surrounded by a airwaves last Monday (July 7) morning crop of "sound -alike" stations. "We saw that when CBS -owned wt- rrr(FM)'s contemporary the station's future was somewhat limited." hit radio format gave way to "quality rock" Looking at the station's Arbitron 12 -plus under the new call of WMRQ. metro share performance over the "What we've done was create a new radio past year (Monday through Sunday, 6 a.m. to station here, one which recognizes a lot mid- that night), it fell from a 5.5 12-plus metro of good contemporary music [album cuts] share in winter 1985 to 4.7 in summer 1985 to 2.8 wasn't getting on the air," said Bob VanDer- in winter 1986. heyden, vice president and general man- The move marks the second time in as ager of WMRQ, who oversees the format many months that CBS has dropped con- change. "We will maximize music, have less temporary hit radio on one of its FM outlets. talk and no contests ... But this is not a mel- In late May, 1cdHR(FM) Los Angeles switched low -rock station. We have a very bright, up- from CHR back to a "soft rock" sound and its beat sound," he said. WMRQ's playlist is old calls of KNX ( "Riding Gain," June 2). CBS composed of artists such as Jackson FM stations remaining with the CHR format Browne; Boz Scaggs; Crosby, Stills and are wcAU(FM) Philadelphia, WBBM -FM Chica- Nash; Alan Parsons Project; Fleetwood go and KHTRIFM' St Louis Mac; the Eagles, and the Doobie Brothers, Hulsen Full -time job producers to bring their best ideas to a na- all of whom are designed to attract a target tional audience," and as an audience of 20- to- 40- year -old adults. New alternative to William H. Kling, National Public Radio, which produces artists are also an integral part of the sta- president and a founder of American Public Radio, based in St. Paul, much of its own material, Kling said. will step down Aug. 15 to allow a full -time Kling said the board began discussing president, Albert L. Hulsen, to head the hiring a full-time president three to four growing organization. (Kling is also presi- months ago, a need that "became increas- New Class A dent of Minnesota Public Radio.) The ingly clear" at APR's annual meeting in change was approved unanimously by the April. Kling said he will continue as vice Winner APR board at its quarterly meeting June 27. chairman of the board, providing "policy The network has 315 affiliates and distrib- leadership" and working on special project. utes A Prairie Home Companion. Kling has Incoming President Hulsen was also a been president of APR since it was estab- founding director and incorporator of APR. lished in 1982, "to encourage station -based He is currently special projects director at o.j.:0

Continental's Type 814B 4.3 kW FM Transmitter uses the Type 802A Exciter to deliver a crisp. clean signal. With an output of 4,300 watts, it has plenty of power reserve for Class A operation on a 2- bay antenna system. It's solid -state except for one 4CX3500A Tetrode in the final amplifier. A built -in harmonic filter is just one of many outstanding operating benefits. Fora brochure, call 12141381 -7161. Continental Radio 'Highlights.' Lorimar-Telepictures' DIR Broadcasting, a New York-based radio Electronics, a Division of Varian Assoc., Inc. program supplier, is readying a new, weekly, three -hour magazine /countdown program PO Box 270879 Dallas, Texas 75227. for urban contemporary and black contemporary stations. Entitled Highlights, each show will feature a countdown of that week's top rhythm and blues songs, Los Angeles Lakers Transmitters 1 to 50 kW AM and to 60 kW FM. FM antennas. yen star Kareem Abdul Jabbar doing a segment on jazz, singer B.B. King hosting a studio & RF equipment I Continental Electronics/6213 piece on blues and celebrity news and interviews. Serving as host for the series, which is slated to exrPtiiimutal ® debut in early August, will be J.J. Johnson, air personality at KDAY(AM) Los Angeles. Pictured along with Jabbar (seated) at a reception for Highlights at the Black Radio varían Exclusive convention in Los Angeles are Bob Meyrowitz, DIR president (left) and Peter a DIVISION OF VARIAN Kauff, DIR executive vice president.

Broadcasting Jul 14 1986 64 noncommercial KHPR(FM) Honolulu, a post he adult contemporary/rock format, has broad- 25 minutes and preproduced tapes between has held since 1983. He has worked with cast rights agreements with Madison two and eight minutes. A 90- minute radio several stations, including managerial posi- Square Garden Network for New York program will be produced from the winning tions at WGBH -FM -TV Boston (1962 -63), Knicks and New York Rangers games. entries, performed live at KOPN and distrib- WGUC(FM) Cincinnati (1976 -81), KOED-FM San o uted to National Public Radio affiliates. Win- Francisco (1981 -83) and with Minnesota The Broadcast Group, a Washington, -based ners will receive a cash prize. The deadline Public Radio (1972 -73), and he served as di- radio program supplier, is offering a new 13- for entries is Aug. 4. For information, Julie rector of radio activities for the Corporation week series called A Day's Work, described Youmans, MRTW, c/o KOPN(FM), 915 East for Public Broadcasting (1969 -72) and as as a "celebration of working America." The Broadway, Columbia, Mo. 65210; (314) 874- vice president for programing for National series will be composed of 90- second vi- 1139. Public Radio (1973 -74). gnettes designed to run Monday through Off the air Following his election, Hulsen said his Friday and featuring people with unusual "principal goal will be to see that American jobs or people who perform "traditional" jobs The new American Radio Network, which Public Radio contributes even more to nur- in an unusual way. The series, which is was formed by radio /television talk person- of Aug. 18, will turing creative producers, assuring the fur- scheduled to begin the week ality Sonny Bloch and Michael Castello, for- WFMT -FM radio per- ther development of outstanding perfor- be hosted by Chicago mer executive producer of wOR(AM) New Thus far, 100 mance and informational programing from sonality Studs Terkel. some ( "Riding Gain," including York's Bernard Meltzer Show around the country and throughout the stations have cleared the series May 26), has temporarily left the airwaves, world." WABC(AM) New York, WEEI(AM) Boston and due to a contract dispute with its originat- KMOX(AM) St. Louis. It was also announced at the board meeting station, WMCA(AM) New York. The satel- ing that Eric Friesen, executive vice presi- Is it live? lite- delivered network, which began service dent, will have additional responsibilities as on June 16, offers a six-hour talk program senior vice president, programing, and that A Fourth of July parade is not the same block from 8 p.m to 2 a.m. NYT, composed of Rhoda Marx, manager, will become senior music. Just ask Action Line America, hosted by Bloch, and vice president, operations. without patriotic marching Willimantic, Conn., which, in absence of a The Barry Farber Show, both of which origi- Playback town band, turned to local WIU(AM) for help. nated from the studios of wMCA. The adult contemporary station, which Bloch said the network, which has 16 af- ABC's FM network has .signed an agree- serves the small Connecticut community 25 filiates, remains "alive and well" and should ment with Ron Cutler Productions, Los An- miles east of Hartford, told its listening audi- be back on -line by Sept. 1. (Bloch and Farber geles, to handle sales and distribution for ence that the first 100 people who came to are servicing a handful of subscribing sta- Cutler's new Party America series, a weekly, the parade with radios would be allowed to tions with taped broadcasts.) "We are nego- two -hour, contemporary hit "dance" pro- march at the head of the parade as part of tiating with the Kaufman Astoria studios gram hosted by Capital Cities /ABC's the "boom -box band." Writ then suspended [Queens, New York] to become our new WPLJ(FM) New York personality (Fast) Jimi its regular programing to play several base for operations," he said. Bloch also told Roberts ( "Riding Gain," June 2). marching tunes including "Stars & Strips BROADCASTING that Washington investiga- o Forever" and the "Washington Post March," tive journalist Jack Anderson has agreed to Madison Square Garden Network, the New for the duration of the parade. With radios do news reports for the network and that York -based cable network, said it will air tuned to the station, the "boom -box band" negotiations are under way for author part of WNBC(AM) New York's nightly call-in participants were able to fill the musical George Plimpton to join the program lineup. show, Sports Night, on Wednesday evenings void left by the absence of a marching band, during the summer from the Garden's Hall said Wayne Norman, morning personality of Fame club. MSG Network has agreed to and program director for w¢.l. cablecast eight programs from 8 p.m. to 11 p.m. -the show's actual running time is Looking for a few good scripts from 7 p.m. to midnight -over a nine -week period beginning with the July 23 broad- The Midwest Radio Theater Workshop, a cast. "This is an ambitious cooperative ven- production project of noncommercial ture pooling the vast resources of two medi- KOPN(FM) Columbia, Mo., is soliciting full - ums: television and radio," said Robert length radio drama scripts and completed Gutkowski, president of MSG Network. tape productions for its seventh annual WNBC, which has a personality- oriented competition. Scripts should be shorter than

Renewal denied. Reversing a supplemental initial decision, the FCC Review Board, apparently without ardor, has denied the renewal to Mid -Ohio Communications Inc. for WBBY--FM Westerville, Ohio, for allegedly lacking candor and mispresenting facts to the corn- mission. In the opinion, written by board member Eric Esbensen, the board said it was "not unmindful of the harsh result," but that under the FCC's policy statement on character, licensees are either qualified or they are not. "We believe that in this proceeding it is for our superiors to accord any lesser sanction short of outright renewal," board said. In a footnote to a separate statement on the decision, board member Norman Blumenthal, with board chairman Joseph Marino's endorsement, said he believed that the most severe penalty of Commu- nications Act ought to be compulsory divestiture. "If our regulatory authority is truly premised on the precept that 'the airwaves belong to the public,' it is sufficient in the case of disqualify- ing licensee misconduct to compel the wrongdoer to vacate its spectrum slot," Blumenthal said. "Revocation and nonrenewal go far beyond that removal remedy, extracting the ac- (904) 254 -6760 crued or enhanced economic value of the licensee's business interest, which has nothing -of course -to do with simply assuring that an untrustworthy licensee does not retain its broad- TURN SUNDAY casting privilege. The economic penalty is purely gratuitous, confiscatory and generally unconscionable. Were the remedy of compulsory divestiture our most severe penalty, the INTO commission might not be perceived as straining to avoid the present act's ultimate sanction

... , a sanction wholly disproportionate to any FCC offense in the multihundred- million -dollar MONEY-DAY milieu of today's licenses No other civil sanction in law approximates the harshness of loss of a station license; nor do most criminal sanctions, in fact, short of rape, homicide, or treason." Resurrecting the memory of the denial of renewal to RKO General Inc. for its WNAC -TV Boston, Blumenthal added that violation of FCC rules should not cost offender more than $400 million. AIRN "But, until our anachronistic law changes, we must apply it neutrally" The competing appli- MOTOR RACING NETWORK cant in the proceeding had previously dismissed its application. P o BO% DRAWER. s. DAYTONA BEACH. FLORIDA I20í

Broadcasting Jul 14 1986 65 Hubbard Broadcasting to Price Communica- ChailgdEg--Zr,r-,.-f tions for $16.5 million. Seller is St. Paul, Minn. -based group of three AM's, two FM's and six TV's, headed by Stanley S. Hub- 1 1 PROPOSED I I cell, chairman. It will retain interest in bard. Buyer is publicly traded New York - WMAR -TV Baltimore and WRLH -TV Rich- KVEA(TV) Los Angeles. It also owns educa- based publisher and station group of eight mond, Va. Sold by Times Mirror Broadcast- tional publishing and information compan- AM's, seven FM's and three TV's, headed ing to Gillett Group Inc. for over $200 mil- ies. Buyer is management group headed by by Bob Price. KOB(AM) is on 770 khz full lion. Seller is buying stations' present Sherman C. Wildman, president, and Chris- time with 50 kw. KoB -FM is on 93.3 mhz owner, A.S. Abell Co. (which also owns topher J. Brennan, vice president. WAPA -TV with 21.5 kw and antenna 4,150 feet above Baltimore Sun), for $600 million and spin- is independent on channel 4 with 53.7 kw average terrain. Broker: Wertheim & Co. visual, 8. I kw aural and antenna 2,865 feet ning off stations (BROADCASTING, June 2). It WFAS -AM -FM White Plains, N.Y. Sold by above average terrain. WJBF is ABC affiliate is publicly traded, Los Angeles -based pub- Prospect Communications to CRB Corp. for on channel 6 with 100 kw visual, 20 kw lisher station group and cable MSO headed $7.5 million, comprising $7 million cash aural and antenna 1,370 feet above average by Robert F. Erburu, chairman. Broadcast and remainder noncompete agreement. Sell- terrain. WTVM is ABC affiliate on channel 9 division of seven TV's is headed by John J. er is owned by New York Subways Advertis- with 284 kw visual, 52.5 kw aural and an- McCrory, president. Times Mirror publishes ing Co. and Herb Saltzman. Buyer is New tenna 1,650 feet above average terrain. eight newspapers and owns cable systems York -based group of three AM's and three KSCH -TV is independent on channel 58 with serving over one million subscribers. Buyer FM's owned by Carter Burden, Ed Rogoff 1,971 kw visual, 1,969 aural and antenna is Nashville -based group of one AM, one and Robert Connor. WFAS is on 1230 khz 1,971 feet above average terrain. KCAP is on FM and six TV's owned by George Gillett. It with I kw day and 250 w night. WFAS -FM is 1340 khz full time with 1 kw. KZMT is on also owns ski resort in Vail, Colo., and beef on 103.9 mhz with 600 w and antenna 670 101.1 mhz with 100 kw and antenna 7,430 processing plant in Green Bay, Wis. WMAR- feet above average terrain. feet above average terrain. KvGO is on 1290 TV is NBC affiliate on channel 2 with 100 kw WKTK(FM) Crystal River, Fla. Sold by khz full time with 5 kw. visual, 10 kw aural and antenna 1,000 feet COMCO Inc. to Entercom Inc. for $3.6 mil- above average terrain. WRLH-TV is indepen- WADO(AM) New York o Sold by Command lion. Seller is Orlando, Fla. -based group of dent on channel 35 with 4,335 kw aural, Broadcast Associates Inc. to Tichenor Me- six AM's and two FM's principally owned 433.5 kw aural and antenna 1,252 feet above dia System Inc. for $20 million. Seller is by James Robinson, Joel Sharp and Walter average terrain. headed by Nelson Lavergne. It has no other Windsor. Buyer is Bala Cynwyd, Pa. -based WAPA -TV San Juan. Puerto Rico; WJBF(TV) broadcast interests. Buyer is Harlingen, group of three AM's and six FM's principal- Augusta and WTVM(TV) Columbus, both Tex. -based group of five AM's and three ly owned by Joseph M. Field. WKTK is on Georgia: KSCH -TV Stockton, Calif., KCAP FM's principally owned by McHenry Ti- 98.5 mhz with 100 kw and antenna 1,332 (AM)- KZMT(FM) Helena and KVGO(AM) Mis- chenor and family. Purchase is largest stand- feet above average terrain. Broker: Donald soula, both Montana Sold by SFN Com- alone AM sale. WADO is on 1280 khz full K. Clark Inc. panies Inc. to Commacq Inc. for $155 mil - time with 5 kw. Broker: H.B. LaRue, Media KJCK -AM -FM Junction City, Kan. Sold by ion cash. Seller is publicly traded, Orlando, Broker. Junction City Broadcasting Inc. to Platinum Fla. -based group headed by John Purcell, KOB -AM-FM Albuquerque, N.M Sold by Broadcasting Inc. for $2.6 million cash. Seller is owned by Steven B. Roesler. It has no other broadcast interests. Buyer is owned by group of local investors headed by Robert DOUBLEDEE BROADCASTING GROUP K. Weary. Weary is Junction City -based attorney. KICK is on 1420 khz with 1 kw day (David Everingham, A.J. Krisik, David Obenauf) and 500 w night. KICK -FM is on 94.5 mhz with 100 kw and antenna 630 feet above has acquired average terrain. KOCN(FM) Pacific Grove, Calif. Sold by KFXD AM/FM Monarch Broadcasters Inc. to C.R. Pasquier Properties Inc. for $1 million. Seller is Nampa/Boise, Idaho owned by Roger Powers, who has no other broadcast interests. Buyer is owned by Rog- for er Pasquier and his wife, Cheryl. It owns Long Beach, Calif. -based broadcast con- $1,200,000 sulting firm. KOCN is on 104.9 mhz with 950 w and antenna 550 feet above average ter- from rain. Broker: The Holt Corp. KRKN(FM) Anchorage Sold by Cook Inlet BOISE BROADCASTING, LTD. Broadcasters Inc. to Ingstad Alaska Broad- casting Inc. for $650,000. Seller is owned by (Richard Voight and Philip T. Kelly) Joseph Perry, original owner of station since 1973. It has no other broadcast interests. We are pleased to have served as Buyer is owned in part by Grand Forks, broker in this transaction. N.D. -based group three AM's and three FM's owned by Tom Ingstad and in part by Randy Holland, group's chief operating officer. KRKN is on 102.1 mhz with 25 kw and antenna 165 feet above average terrain. BucKBuRNEbMiY\Ny Broker: The Montcalm Corp. KRDR(AM) Gresham, Ore. o Sold by Com- I N C O R P O R A T E D munity Pacific Broadcasting to Columbia River Broadcasting for $600,000. Seller is Media Brokers ÉY Appraisers Since 1947 Salinas, Calif. -based group of four AM's WASHINGTON, D.C. 20036 ATLANTA, GA 30361 CHICAGO, IL 60601 BEVERLY HILLS, CA 90212 and four FM's headed by David J. Benjamin 1100 Connecticut Ave., NW 400 Colony Square 333 N. Michigan Ave. 9465 Wilshire Blvd. and Charles Banta. Buyer is Robert Ander- 12021 331 -9270 (4041 892 -4655 (3121 346 -6460 274 -8151 (213) 7/14/86 son, former chief financial officer of Bingham Broadcasting of Seattle which has

Broadcasting Jul 14 1988 66 also sold its station group ("Changing Richard T. O'Reilly, who headed President manager for the Ad Council. Eight 30 -sec- Hands, May 19 "). KRDR is on 1230 khz full Reagan's 1980 election campaign and served ond and two 60- second PSA's have been shot time with I kw. Broker: The Montcalm with N W Ayer, SSC &B and Wells. Rich, and produced by the Ad Council for its cli- Corp. Greene, said he expects 25 to 35 of the 4A's ent, the National Institute on Drug Abuse. a member ad agencies to participate in the cre- subgroup of the Department of Health and ative end of the effort, and more than 100 to Human Services. Five were released in April t J CABLE I participate in media solicitation. The project and have been getting "incredible place- System serving Oxford, Eaton and German- will continue longer than the three years ori- ment," according to Taylor, including spots town, Ohio o Sold by Jackson Cable Systems ginally alotted if it is successful. he said. An in ABC's Moonlighting and NBC's The to Centel Corp. for approximately $10 mil- 11- member board will supervise the cam- Cosby Show. Five more will be released in lion. Seller is owned by Joseph P. Quatman paign, and will comprise the current presi- September or October, Taylor said. and Richard L. Jackson. It has no other cable dents and chairmen and the immediate past The value of broadcast time of the Ad interests. Buyer is publicly traded. Chicago - chairmen of the 4A's and the Advertising Council's campaigns far exceeds the based MSO and telephone company headed Council; the chairmen and presidents of the $200,000 to $300,000 the nonprofit group by David A. Bohmer, president. It operates ANA and the AAF, and the drug abuse pro- spent to produce the spots, Taylor said. systems in eight states with 375,000 subject director of the 4A's. Meanwhile, the NAB is launching a new scribers. System passes 22,700 homes serv- The 4A's antidrug ads -some of which public service campaign aimed at combating ing 10,000 subscribers with 61 miles of will be generic and others focusing on mari- alcohol and drug abuse on the job. The cam- plant. juana, crack and cocaine -are being target- paign, called "Project Workplace," is a joint System serving portions of San Bernardino ed for a September release to television, ra- effort with the U.S. Chamber of Commerce, county, Calif. D Sold by Hi -Desert Cablevi- dio and newspapers, and will be worth about the AFL -CIO, the Department of Health and sion Ltd. to Booth American Co. for ap- $1.5 billion in time and space over the first Human Services, and the Broadcasting In- proximately $10 million. Seller is general three years (BROADCASTING, May 19). The dustry Council to Improve American Pro- partnership headed by Harold Ewen, presi- goal of Drug Free America is to "take those ductivity. To kick off the campaign, a round- dent of Communications Equity Associates, brains and energy that have sold so much to table discussion with HHS Secretary Dr. and Atlantic American Securities, which is the world and convince people that drug us- Otis R. Bowen, U.S. Chamber of Corn - principally owned by Robert (Woody) John- age is not chic, not acceptable, and is plain merce President Dr. Richard Lesher and son. It has no other cable interests. Buyer is stupid," according to former 4A's Chairman NAB President Eddie Fritts will be distribut- Detroit -based MSO and station group of four Louis Hagopian. who announced the cam- ed to NAB television stations on July 18 on AM's and six FM's principally owned by paign at the annual 4A's convention in May. NAB's monthly satellite feed, Telejoumal. John L. Booth and family. It operates 12 The Drug Free America campaign will Furthermore, audio and video PSA's will be systems in seven states with over 100,000 augment campaigns conducted by the Ad- distributed to broadcasters throughout the subscribers. System serves 10,000 subscrib- vertising Council, which has concluded its country. The spots include AFL -CIO Presi- ers with 190 miles of plant. Broker: Commu- "Just Say No" campaign alerting youth to dent Lane Kirkland, Lesher, former astro- nications Equity Associates. the problem of drug abuse and in April be- naut Buzz Aldrin and actor Ed Asner. PSA's cocaine featuring celebrities such as former football System serving Carson, Calif. D Sold by Car- gan focusing on the problem of Taylor, star Mercury Morris will also be produced. son Cable Television Co. to American abuse by adults, said Jack campaign Cablesystems Corp. for approximately $8 million. Seller is subsidiary of Tele- Commu- nications Inc., Denver-based MSO headed by Bob Magness. Buyer is Beverly. Mass. - based MSO headed by Steven B. Dodge, president. System passes 19,000 homes MID WEST UNIVERSITY TOWN serving 7,700 subscribers with 125 miles of plant. Broker: Communications Equity As- sociates. Class A FM

Excellent opportunity for Industry groups owner /operator gearing up for Priced at approximately 8x cash flow antidrug campaigns $1,150.000 on terms September launch set for project coordinated by 4A's; NAB PSA's on drugs in workforce start this month

The Media -Advertising Partnership for a Drug Free America, a mammoth project developed to fight drug abuse in America and coordinated by the American Association of RICHARDS INC. Advertising Agencies, now has the coopera- A Confidential Service to Owners a Qualified Buyers tion of the American Advertising Feder- ation, the Association of National Adver- tisers and the Advertising Council, in NEGOTIATIONS FINANCING APPRAISALS the addition to ABC, CBS, NBC, Cablete- TV CAN RADIO NEWSPAPERS levision Advertising Bureau, the Radio Ad- vertising Bureau and the Television Bureau of Advertising. The group also plans to ap- 7700 LEESBURG PIKE 540 FRONTAGE ROAD proach the National Association of Broad- FALLS CHURCH, VA 22043 NORTHFIELD, IL 60093 casters and the Association of Independent (703) 821 -2552 (312) 441 -7200 Television Stations to enlist their support. The national director of the campaign,

Broadcasting Jul 14 1986 67 FCC dinged for ducking franchise -fee cases

Appeals court says commission of "forbearance" is vulnerable to legal chal- involving franchise fees imposed before the made mistake in not explaining lenge. Edwards said that the policy would Cable Act was enacted. The opinion noted its reasons for retroactive result in franchise -fee provisions of the Ca- that the Yakima and CCTA had filed valid elimination of caps established ble Act being enforced by state courts. Yet, petitions and that, beginning in 1972, the before adoption of 1984 Cable Act he noted, the Cable Act's "enunciated pur- commission had consistently and routinely pose" is to develop "a national cable poli- settled such disputes. Yet, in the case at is- A panel of the U.S. Court of Appeals in cy." The Cable Act says it is designed to sue, Edwards wrote, "although millions of Washington last week suggested that the establish "a national framework and federal dollars of past tax liability are at stake, and FCC was too quick and sweeping in its order standards for cable franchising" and thus to despite the fact the FCC regulation unques- dumping onto state courts the responsibility provide "the cable industry with the stability tionably governs the legality of the taxes im- it had exercised for 12 years for resolving and certainty that are essential to its growth posed before the enactment of the Cable franchise -fee disputes between cable sys- and development." Act, the FCC inexplicably has refused to tems and franchise authorities. The commis- Yakima and CCTA had been involved in resolve the franchise -fee disputes and has sion, acting on passage of the Cable Com- petitions for declaratory rulings filed before offered no explanation for its decision to ap- munications Policy Act of 1984, had the October 1984 enactment of the Cable ply retroactively its policy of forbearance." dismissed all petitions regarding franchise Act. Two Washington state communities had The panel said the FCC is not barred from fees. But the three judge panel held unani- sought a ruling that the commission's fran- applying policy retroactively-but stressed mously that the commission had erred in chise -fee regulation does not apply to the that past cases make it clear that an agency failing to explain its action as it applied to business and occupation tax they had levied must explain why it has taken "such an ex- requests for declaratory rulings regarding on Yakima and other systems.. And CCTA traordinary step." Edwards wrote: "Only if franchise fees that had been imposed before had sought a ruling that a gross earnings tax an agency explains its rationale for retroac- passage of the Cable Act. A failure to ex- imposed on cable systems in Connecticut tively changing its prior practice can a re- plain a retroactive action, the panel said in was a franchise fee that exceeded the fran- viewing court determine whether that deci- sending the case back to the commission, is chise -fee limits set by the commission's reg- sion is a product of rational analysis." The the same as failing to consider alternatives to ulations. failure to provide such an explanation, Ed- that action. But the commission's Mass Media Bureau wards added, "differs not at all from a failure The panel did not, however, rule on the in December 1984 dismissed those along to consider obvious alternatives to an agen- commission's action as it applies to its policy with other petitions regarding franchise fees. cy's course of action." The panel also reject- of declining to review franchise -fee disputes The bureau cited the new Cable Act, and ed contentions of the franchising authorities under the Cable Act. That issue -along with said its provision setting a maximum fran- involved that the Cable Act applies retroac- others involving implementation of the Ca- chise fee of 5% on a cable system's gross tively, asserting that "nothing in the Cable ble Act -has been raised in an appeal filed earnings limits the commission's authority in Act even remotely implies that the recission by the American Civil Liberties Union and the area and removes the need for commis- of the regulation must be retroactive." others, the court noted. The petitioners that sion action on the pending petitions. The Yakima and CCTA, in their appeals, had brought the case decided last week-Yakima commission later repealed its franchise -fee challenged the legality of the FCC's refusal Valley Cablevision Inc. and Connecticut Ca- regulations-which had established a maxi- to review franchise -fee disputes under the ble Television Association Inc. -to inter- mum fee of 3 %, up to 5% when franchise Cable Act. And although the panel said it vene in the ACLU case for the purpose of authorities could justify it-and said that in would defer that issue to the panel selected challenging the commission's "forbearance" the future, franchise -fee disputes should be to decide the ACLU case, counsel for the policy, the court said. handled through the state courts because cable interests involved-Stuart Feldstein, The panel, in the opinion written by Judge "Congress had set new guidelines under for Yakima, and Brent Rushforth, for Harry T. Edwards and joined in by Judges which cable system franchise fees are to be CCTA -were pleased with more than the Robert H. Bork and Alex Kozinski of the handled." victory accorded them on pre-Cable Act U.S. Court of Appeals for the Ninth Circuit, Edwards, in writing for the panel, said the matters. They cited Edwards's language sug- who was sitting by designation, appeared to commission had "unreasonably failed" to gesting an inconsistency between FCC poli- reflect the view that the commission's policy explain its decision not to deal with disputes cy of deferring disputes to state courts and the Cable Act's asserted aim of establishing "national" cable policy. It should, Rushforth said, give "strong direction" to the panel that The kind of broker you need can prevent considers the ACLU case. one small detail from killing a deal. In an unusual "postscript" to its opinion, the panel noted a post -hearing submission in That broker is Robert Rounsaville. which, it said, the FCC "purports" to have considered the issue of retroactivity. The submission was the FCC's order on reconsideration of its rulemaking designed to imple- Associates ment the Cable Act, and dealt with the issue RobertW.-Rounsaville of forbearance, both retroactively and pro- spectively. It had been requested by the panel. But in a sentence commission that law- MEDIA BROKERS AND CONSULTANTS yers found difficult to interpret, the panel said, "If what the agency has done ... satis- CALL TOLL FREE: XFLAX'l'A, GA 1- 800 -.531 -1500 fies the terms of our remand, we assume that OKLAXI)O, FL 1-800-328-3500 the entire reconsideration order, including the issue of retroactivity, will be subject to judicial scrutiny in ACLU."

Broadcasting Jul 14 1986 68 admitted that they exist, he claimed that Hudson said at the Wednesday press con- "there is a very limited audience for those ference that the report is not based solely on Porno commission things, and I'm sure that you could show scientific fact, but on the "totality of the bestiality films on network television for a evidence," testimony, letters and "common urges congressional, week, and you wouldn't get any measurable sense." Nielsen rating after the first two minutes." Asked whether the report would have an FCC action to ban According to John Harrington, a founding effect on an organization like the Playboy material member of the newly organized Americans Channel, Lynn said: "I don't think that this `obscene' For Constitutional Freedom, a coalition of report will have much effect on many of ACLU says Meese study would individuals and publishers promoting First these issues, and certainly not on some of the infringe on constitutional rights Amendment rights, "most of the 92 recom- mainstream material. The danger. though. is that the law here in the legal Attorney General Edl, in Meese was present- mendations were foregone conclusions with conclusions of when combined ed last Wednesday (July 9) with the final no basis in fact." According to ACF, the recommendations, with report of his commission on pornography report was created to offer support for those citizen vigilante efforts to drive certain kinds cable the air, suc- (BROADCASTING, June 2). The two -volume, whose beliefs will not hold up in the fair of programing off could the ceed in the having a 1,960 -page study, conducted over the course exchange of ideas guaranteed by Consti- long run in damaging tution." effect on diversity in cable programing."D of a year by 11 commissioners at a cost of $500,000, was described as an unbiased, ob- jective examination of the issue by the commission's chairman, Henry E. Hudson, who said: "Those people who anticipated a docu- Y/tAhorTMEii Mkbh ment supporting censorship are going to be very disappointed when they read the final report," but it was attacked by the American Austin TV. In initial decision, FCC Administrative Law Judge Joseph Chachkin has Civil Liberties Union as "little more than conditionally granted application of Balcones Broadcasting Ltd. for new Won channel prudishness and moralizing masquerading 54 in Austin, Tex., denying competing applications of Capital City Community Interests behind social science jargon and a little Inc., Television 54 Corp., Capitol Area Broadcasting, ATVAssociates Inc. and DB feminist rhetoric." Broadcasting Inc. Balcones prevailed with its integration and coverage proposals. Grant Hudson claimed the commission "specifi- was conditioned on limited partner Billy B. Goldberg divesting his interests in KvEo(rv) cally rejected the notion of censorship," es- Brownsville and KPEJ(TV) Odessa, both Texas. Ronnel Hector Oliveira is president of pecially in the case of the printed word, and Balcones general partner, Balcones Broadcasting Co. Oliveira is currently assistant to felt that "if communities perceive that there general manager at KvEO -TV is an obscenity problem, existing laws ought O to be enforced." But the report contained a Hill watchers. American Society of Composers, Authors & Publishers formed new list of 92 recommendations, including: legislative committee to oversee ASCAP legislative activities. Appointed to committee, "Congress should amend Title 18 of the are board members: Hal David, ASCAP chairman and lyricist; composer Morton Gould, United States code [which makes obscene lyricist Marilyn Bergman, and publishers Irwin Robinson and Michael Stewart. broadcasting illegal] to specifically pro- scribe obscene cable television program - O ]n Spanish concern. Congressional Hispanic Caucus Chairman Matthew Martinez (D- to i "Congress should enact legislation Calif.) urged House Telecommunications Subcommittee Chairman Tim Wirth (D- Colo.) to prohibit the transmission of obscene materi- monitor FCC's pending settlement agreement under which Spanish International al through the telephone or similar common Communications Corp. may be permitted to sell its five Spanish -language stations. carrier." Martinez last month stated concern about SICC selling stations to highest bidder. "If the use "The United States attorneys should stations are sold at full value to the highest bidder, it is highly unlikely the highest bidder all available federal statutes to prosecute ob- will be a minority controlled company, and even less likely it will be a Hispanic- American scenity law violations involving cable and group," he wrote. Caucus chairman recommended that the FCC renew SICC's licenses satellite television." conditioned upon SICC transferring the licenses at distress sale prices to a qualified use "State and local prosecutors should Hispanic- American controlled company" However, Representative Henry B. Gonzalez (D- all available statutes to prosecute obscenity Tex.) also wrote Wrth to say Martinez's position "has not been taken pursuant to any violations involving cable and satellite tele- consultation with the Hispanic Caucus, as a whole, and is much more representative of vision." his [Martinez's] personal position than anything else. Certainly it does not reflect my "The Federal Communications Com- view" As for Martinez's suggestion, Gonzalez thought it would be "contrary to the findings mission should use its full regulatory powers of the judge [FCC Administrative Law Judge] and would negate the settlement and impose appropriate sanctions against agreement already reached in this matter." providers of obscene Dial -a -Porn telephone services." "The Federal Communications Com- mission should use its full regulatory powers and impose appropriate sanctions against ca- "25 YEARS EXPERIENCE GOES INTO EVERY SALE" ble and satellite television programers who EAST transmit obscene programs." 500 East 77th Street Suite 1909 "A multimedia educational campaign New York NY 10021 should be developed which increases family (212) 288 -0737 and community awareness regarding child WEST sexual exploitation through the production 9701 Wilshire Boulevard and use of child pornography." Suite 700 The recommendations represent "a broad Beverly Hills CA 90212 (213) 275-9266 and drastic curtailment of the right of Ameri- SOUTH and the right of Americans to cans to publish 6201 Powers Ferry Road watch sexually oriented material of many Suite 455 kinds," said Barry Lynn, legislative counsel Atlanta GA 30339 (404) 956-0673 APPRAISALS for the ACLU. "It is a misnomer to suggest RADIO TV CATV HAL GORE, Vice -pres. that the world of pornography is filled with bestiality, child abuse and some of the other things [in the report]," he said, and while he

Broadcasting Jul 14 1986 69 Early call comes true Mission accomplished. Luis G. Nogales, chairman and chief executive officer of UPI, resigned last week, effective July 11, saying his "task is completed. UPI has been ABC's O'Brien vindicated as sold and recapitalized. It is appropriate for me now to leave and let the new owners form their Supreme Court votes 7 -2 own management team." He joined the wire service in 1983 as executive vice against Gramm -Rudman provision president for administration, and was named president and chief operating officer in September 1984. He became chairman six months later and headed UPI during its chapter 11 The Supreme Court made him -and the rest bankruptcy proceedings and through the company's sale to New UPI Inc. for $41 million of the world -wait for 21 days, but last on June 10. Nogales is succeeded by UPI's new majority owner, Mario Vazquez -Rana, a week it confirmed the accuracy of ABC Mexican newspaper publisher. News's Tim O'Brien's June 15 report of the court's decision on the constitutional challenge to the Gramm- Rudman -Hollings defi- separation of powers by impinging on presi- Rudman -Hollings, even after the decision cit reduction law. O'Brien had reported on dential authority to execute the laws). had not been released when expected. ABC's World News Tonight that the court's O'Brien's report had been in error in one "Nothing has occurred that would shake my decision declaring a key provision of the law regard; he had said Justice Sandra Day confidence," he said at the time. unconstitutional would be released the next O'Connor would write a concurring opin- As he had three weeks ago, O'Brien ex- day. And although he cautioned that the ion. She had joined in Burger's opinion but pressed regret he had not hedged more heav- court had in the past delayed releasing opin- did not write separately. O'Brien called that ily on the prediction of when the decision ions when word of them had leaked, his re- departure from his report "curious but not would be released. He noted he had quali- port caused a stampede of reporters and lob- significant." fied predictions as to release dates in the byists to the Supreme Court. Leaks of Supreme Court opinions are past. "We could have said: 'The decision Following the court's release of the opin- rare. But O'Brien seems to have a patent on was expected soon, perhaps as early as to- ion last Monday (July 7)-the final day of its them. In 1979, he caused a stir among jour- morrow,' " O'Brien said. "But," he added, session -O'Brien said that if it hadn't been nalists, lawyers and, presumably, members "this time," he said, "we knew too much." for his prediction of the release date, "1 feel of the Supreme Court with a string of four O'Brien's record of scooping the Supreme the court would have acted sooner." Still, he reports accurately anticipating Supreme Court on its decisions has led to speculation noted that his report had been accurate as to Court opinions. "This is nothing we take as to his sources. After his string in 1979, a the vote (7 -2), the author (Chief Justice War- lightly," O'Brien said. "In those five reports, Supreme Court printer was reassigned. ren E. Burger) and the grounds (the law's we were right on the money each time." However, some observers speculated that a automatic mechanism for cutting spending O'Brien said he had never doubted the member of the court had been O'Brien's violated the constitutional requirement of accuracy of his report regarding Gramm- source.

ßór t Records

As compiled by BROADCASTING, July 2 DA- directional antenna. Doc -Docket. ERP- effective through July 9, and based on filings, au- radiated power. HAAT- height above average terrain. khz- kilohertz. kw- kilowatts. m- meters. MEOC- In Contest thorizations and other FCC actions. maximum expected operation value. mhz- megahertz. mod.- modification. N-night. PSA- presunse service authority. RCL -remote control location. S- A- Scientific- Abbreviations: AFC -Antenna For Communications. Atlanta. SH-specified hours. SL- studio location. TL- Review board made following decision: AU- Administrative Law Judge. alt. -alternate. ann.- transmitter location. trans.- transmitter. TPO-- transmitter announced. ant. -antenna. aur.- aural. aux.-auxiliary. power output. U-unlimited hours. vis.- visual. w- watts. Indianapolis (Indianapolis MDS Co. and Omega Commu- CH -critical hours. CP -construction permit. D -day. *-noncommercial. nications Inc.) MDS proceeding. Scheduled oral argument for Aug. I on exceptions to initial decision of AU Walter C. Miller granting app. of Indianapolis MDS for new station at Indianapolis and denying competing app. of Omega. Each party has 20 minutes for argument. Omega may reserve part of its time for rebuttal. By letter. June 25.

ALJ John M. Frysiak made following decision: Dalton, Ga. (Family Television of Dalton Inc., et al) TV proceeding. Added issue against Family Television to deter- We'll write the book on mine financial qualifications. By order, June 25.

ALJ Edward J. Kuhlmann made following decision. BROADCAST BROKERS. Green Valley, Ariz. (Alden Communications Corp. and Sungilt Corp.) TV proceeding. Granted Sungilt's motion for yourstation. summary decision and resolved site availability in its favor. We'll even prepare a sales presentation book to By MO &O, July I. help you sell your station. Call Bruce Cranston at DAN I ELS (303) 321 -7550.2930 Fast Third Avenue, &ASSOCIATES ALJ Edward Luton made following decision. Denver, CO 80206 Berrien Springs, Mich. (Berrien Broadcasting Corp., et al) AM proceeding. Added issue to determine whether Ber- rien Broadcasting and West State Broadcasters Inc. made willful misrepresentations to commission concerning availability of existing service at Berrien Springs and Zeeland, Mich., respectively. By MO &O, June 25.

Broadcasting Jul 14 1986 70 AL Joseph Starner made following decisions TV'S WZFM (107.1 mhz) Briarcliff Manor. N.Y.-Granted sys. Little Rock. Ark. ( Leininger- Geddes Partnership. et al) app. to install new ant. Action June 27. Accepted TV proceeding. Granted Leininger- Geddes' motion and dis- WNYC -FM (93.9 mhz) New York-Granted app. to missed Magnolia Communications' app. with prejudice for change ERP to 5.4 kw. Action June 27. KREQ (ch. 23) Arcata. Calif. -Seeks MP to change ERP failure to prosecute. By order. June 26. to 195 kw. aur. 19 kw: change HAAT to 1.492.4 ft.. and WDST (100.1 mhz) Woodstock. N.Y.-Dismissed app. to Bakersfield. Calif. (Dorothy J. Owens, et al) TV proceed- change TL. App. July 7. change ERP to .125 kw: change HAAT to 1,560 ft.. and ing. Granted petition by Owens. Lash Communications and change TL. Action June 17. "WCIE (ch. 22) Cookeville. Tenn. -Seeks CP to change Liberty Broadcasting Corp. to add specialized programing ERP to vis. 1.314 kw and change HAAT to 1.395 ft. App. WKTC (104.3 mhz) Tarboro, N.C. -Granted app. to issue. By MO &O, June 26. July 7. change HAAT to 605.16 ft. Action June 25. Novato. Calif. (Magdalene Gunden Partnership, et al) TV WVRN-TV (ch. 63) Richmond, Va. -Seeks CP to change WTHP (98.3 mhz) Thomasville, N.C. -Granted app. to proceeding. By separate orders: granted motion for sum- ERP to vis. 2,600 kw. aur. 260 kw; change HAAT to change TL: change ERP to 1.62 kw; change HAAT to 428.7 mary decision by Marin TV Panners and resolved air hazard 1.279.53 ft.. and change TL. App. July 7. ft., and make changes in ant. sys. Action June 25. issue in its favor: granted North Bay Broadcasting's petition to enlarge issues against North Bay Television to determine Actions WWMZ (98.3 mhz) Fredericktown. Ohio -Granted app. facts and circumstances surrounding North Bay's selection to change TL: change ERP to 2 kw. and change HAAT to 390 of transmitter site. By MO &O's. June 26. AM's ft. Action June 25. KEBQ (96.5 mhz) Ardmore, Okla.-Granted app. to ALI James F Tierney made following decisions: W W FE (670 khz) Miami-Granted app. to change TL and change TL and change HAAT to 328 ft. Action June 27. Honolulu (Lee Optical and Associated Companies Retire- make changes in ant. sys. Action June 23. KPLO -FM (94.5 mhz) Reliance, S.D. -Granted app. to ment and Pension Fund Trust. et al) FM proceeding. Granted WYFX (1040 khz) Boynton Beach. Fla. -Granted app. to move SL outside community of lic. Action June 19. motion by R. and Vuon- Philip Len Thi Antoine and enlarged operate by remote control. Action June 23. issues against C.E. Inc. to determine transmitter site avail- KTCE (98.3 mhz) Anson, Tex. -Returned app. to change ability. By MO &O. June 27. WRCP (1290 khz) Providence, R.I.-GGranted app. to in- TL. Action June 23. crease night power to 5 kw. Action June 23. Thoreau, N.M. (Michael J. Benns, et al) FM proceeding. KAKS -FM (107.9 mhz) Canyon, Tex. -Granted app. to Granted joint request for settlement agreement between KITZ (1400 khz) Tacoma. Wash.-Granted app. to change TL: change ERP to 100 kw. and change HAAT to Benns and Don R. Davis and dismissed Davis' app. with change city of lic. to Silverdale. Wash., and change TL. 1.353 ft. Action June 27. Action June 30. prejudice. By MO&O, June 30. KOOV (103.1 mhz) Copperas Cove. Tex.-Granted app. FM's to change ERP to .76 kw and change HAAT to 629.78 ft. Action June 27. WDJC (93.7 mhz) Birmingham, Ala.-Granted app. to KSEJ (99.5 mhz) Bountiful. Utah -Returned app. to Facilities Changes change HAAT to 1,006 ft. Action June 25. change TL: change ERP to 19.96 kw. and change HAAT to ft. Action June 17. KKXX (107.9 mhz) Bakersfield. Calif.- Granted app. to 3,924 move SL to Trojan Court and Pegasus Drive. Kern county. KQMB (102.7 mhz) Midvale, Utah -Dismissed app. to Applications Calif. Action May 2. change TL; change ERP to 24 kw. and change HAAT to 3.847.11 ft. Action June 19. AM's KVUU (99.9 mhz) Pueblo, Colo.- Granted app. to change ERP to 87,4 kw. Action June 25. WVJZ (96.7 mhz) Orange, Va.- Granted app. to change ERP to 3 kw. June 27. Tendered WEZN (99.9 mhz) Bridgeport, Conn. -Granted app. to Action change ERP to 27.6 kw and change HAAT to 669.12 ft. WRLO -FM (105.3 mhz) Antigo, Wis.-Granted app. to WLOP (1370 khz) Jesup. Ga. -Seeks CP to add night Action June 27. make changes in ant. sys. Action June 27. services with 2.5 kw; install DA -N. and make changes in WDUV (103.3 mhz) Bradenton. Fla.- Dismissed app. to ant. sys. App. July 3. change TL and change HAAT to 1.075.18 ft. Action June TV's WMIX (940 khz) Mount Vernon, Ill. -Seeks CP to in- 17. KAIL (ch. 53) Fresno. Calif.- Granted app. to change crease night power to 1.5 kw. App. July 3. HAAT to 1.906.5 ft. Action June 27. WKTK (98.5 mhz) Crystal River. Fla.- Granted app. to WOBS (1570 khz) New Albany. Ind.-Seeks CP to in- change HAAT to 1,321.84 ft. and make changes in ant. sys. WRBW (ch. 65) Orlando, Fla.- Granted app. to change crease Action June 30. HAAT to 1,527 ft. and change TL. Action June 24. WXVX (1510 khz) Monroeville. Pa. -Seeks CP to in- WKRG -FM (99.9 mhz) Mobile, Fla.- Dismissed app. to WWTO -TV (ch. 35) La Salle, 111.- Granted app. to crease power to 1 kw and change to DA -D. App. July 3. change HAAT to 1.804 ft. Action June 19. change HAAT to 1,364.48 ft. Action June 27. WVCI (ch. 61) Bay City, Mich.-Granted app. to change Accepted WLMC (103.1 mhz) Okeechobee, Fla.-Granted app. to change ERP to 3 kw. Action June 27. ERP to vis. 2.900 kw. aur. 290 kw; change HAAT to 1.558 ft.. and replace ant. Action June 30. KIYU (910 khz) Galena. Alaska -Seeks MP to make *WPCS (89.3 mhz) Pensacola. Fla. -Dismissed app. to changes in ant. sys. App. July 2. change TL; change HAAT to 1,564.56 ft.. and make KOBI (ch. 5) Medford. Ore. -Granted app. to make changes in ant. sys. Action June KCHU (770 khz) Valdez, Alaska-Seeks MP to change changes in ant. sys. Action June 19. 30. TL and make changes in ant. sys. App. July 7. WPCV (97.5 mhz) Winter Haven, Fla. -Granted app. to WNJX -TV (ch. 22) Mayaguez. P.R.-GGranted app. to change ERP to vis. 200 kw, aur. 20 kw; change HAAT to KSMJ (1380 khz) Sacramento, Calif. -Seeks mod. of lic. change TL and change HAAT to 986.3 ft. Action June 27. 1,137 ft.. and replace ant. Action June 24. to change SL to 1750 Howe Ave.. Sacramento county. Calif. WIML (106.3 mhz) Wrightsville, Ga.- Returned app. to App. July 2. change HAAT to 328 ft. Action June 16. WIEC (ch. 48) Ponce, P.R. -Granted app. to change ERP to vis. 64.3 kw, aur. 6.43 kw; change HAAT to 811 ft., and WMVO (1300 khz) Mount Vernon, Ohio -Seeks CP to KHUI (99.9 mhz) Kahului, Hawaii-Dismissed app. to replace ant. Action June 27. make changes in ant. sys. App. July 2. change ERP to 25 kw. Action June 17. WSMF (ch. 21) Florence, S.C.- Granted app. to change WPRO (630 khz) East Providence, R.I.-Seeks mod. of KGGO -FM (94.9 mhz) Des Moines. Iowa-GGranted app. ERP to vis. 3,000 kw, aur. 300 kw; change HAAT to 1.590 lic. to operate by remote control. App. July 2. to install aux. sys. Action June 19. ft.; replace ant., and change TL. Action June 30. W HHQ (1130 khz) Hilton Head, S.C. -Seeks CP to make WFBQ (94.3 mhz) Indianapolis- Dismissed app. to changes in ant. sys. App. July 2. change TL. Action June 17. KEVA (1240 khz) Evanston. Wyo. -Seeks CP to change WRMA (103.1 mhz) Georgetown, Ky -Granted app. to Call Letters TL and make changes in ant. sys. App. July 2. change TL. Action June 30. FM's WSKV -FM (104.9 mhz) Stanton, Ky-Granted app. to Applications move SL outside community of lic. Action May 2. Tendered KRRV (100.3 mhz) Alexandria, La.-Dismissed app. to Call Sought by change TL and change HAAT to 1,058.13 ft. Action June Existing AM's WSUS (102.3 mhz) Franklin. N.J. -Seeks mod. of lie. to 17. make changes in ant. sys. App. July 2. KHAA (106.7 mhz) Port Sulpher, La.-Granted app. to WAMA WGUL Gull Atlantic Broadcasting Corp.. *WHQR (91.3 mhz) Wilmington, N.C. CP to -Seeks change ERP to 100 kw; change HAAT to 982 ft., and change Dunedin, Fla. change ERP to 10 kw and change HAAT to 1,141.44 ft. TL. Action June 25. App. July 1. WJBQ WASY The Great Portland Wireless Talking WMJS (92.7 mhz) Prince Frederick, Md.- Granted app. Me. *WOK) (88.7 mhz) Batavia, Ohio -Seeks CP to change to change ERP to I kw and change HAAT to 564.16 ft. Machine Co.. Portland. TL; change ERP to 15.5 kw. and change HAAT to 465.76 ft. Action June 25. WTHU WFCO Dean and Petrina Auboi. Thurmont, App. July I. WCSY-FM (98.3 mhz) South Haven, Mich.-Granted Md. Accepted app. to change ERP to 2.42 kw and change HAAT to 364.41 ft. Action June 27. KBSR KYTY California Broadcast Group. Hardin. Mont. KBRR (ch. 10) Thief River Falls, Minn. -Seeks CP to WVLA (95.9 mhz) Woodville, Miss. -Returned app. to change ERP to vis. 130.02 kw, aur. 13 kw. App. July 3. change TL and change HAAT to 328 ft. Action June 27. Existing FM's W W RD (ch. 30) Wilson, N.C. -Seeks MP to change ERP KFMQ (101.9 mhz) Dismissed app. to Lincoln, Neb.- WIOI WWSD Capital Broadcast Group, Quincy. to vis. 1,236 kw, aur. 123.6 kw; change HAAT to 1,245 ft.. change IL and change HAAT to 1,129 ft. Action June 17. and change TL. App. July 3. Fla. WPNH -FM (100.1 mhz) Plymouth. N.H. -Granted app. KNRR (ch. 12) Pembina, N.D.-Seeks CP to change ERP to change ERP to 2.34 kw and change HAAT to 364.08 ft. KBSR-FM KATM California Broadcast Group. Hardin. to vis. 316 kw. aur. 31.6 kw. App. July 3. Action June 25. Mont.

Broadcasting Jut 14 1986 71 WGMB WMXX Ocean Communications Inc., town. Colo. WLUS WDVH DAE Broadcasting Co., Gainesville, Georgetown. S.C. WKZD Georgia Mountains Communications Inc.. Fla. KLQT KOKE -FM Keymarket Communications of Murrayville, Ga. WGTB WKOJ Catholic Engineering Equipment Co.. Texas Inc., Austin, Tex. WPVG Boonsboro Radio, Boonsboro, Md. Hattiesburg. Miss. KWZD WRRS B 8 D Inc.. Hamlin. Tex. KBLG KOYN Big Sky Communications Inc.. Bill- New FM's ings, Mont. Existing TV's 'KRNI University of Northern Iowa. Mason City, WRrP WRBX Leathers Enterprises Inc. Chapel Hill, WWOR WOR -TV MCA Broadcasting Inc., Secaucus. Iowa N.C. N.J. KLOS Jal Rene Washington, Armijo. N.M. KZMX KOBH Tracy and Valerie Bastian, Hot KVIH -TV KMCC Marsh Media Inc., Clovis. N.M. KOIK -FM KOIK Ltd., Lakeview, Ore. Springs, S.D. WSDQ WSVC Tollye Wayne Tittsworth, WSNV Digby Anglin Solomon. Buffalo Gap. Va. Dunlap. Tenn. Grants WKZG Joseph (Don) Powers, Keyser, W Va. KWAS Call Assigned to KOIZ Wiskes/Abaris Communications, Ama- Existing AM's rillo, Tex. New AM's WOWM Martin Inc., Kau- KUNA KGOF Southern California Communications WKAU Communications kauna, Ws. KZOI Donald A. and Sharon E. )(Madman. Johns- Corp., Indio, Calif.

Existing FM'S

KMGN KSOJ Northland Broadcasting Inc., Flag- staff, Ariz. Services KOY-FM KOYT Edens Broadcasting Inc.. Phoenix KQUS -FM KWBO Demaree Media Inc.. Hot Springs, Ark. AERONAUTICAL CONSULTANTS FCC ON -LINE DATABASE TOWE R LOCATION HEIGHT STUDIE S WBZD WKDZ -FM WKDZ Inc., Cadiz, Ky FAA NE GOT IA''OHS KBVB KTAP KTAP Radio Inc.. Crete, Neb. JOHN CHEVALIER. JR. t11wcrk1® Allocation Terrain Studies WMJV -FM AVIATION SYSTEMS, INC. AM FM TV LPTV ITFS WRJH Tri -Valley Broadcasting Corp., Patter- 2844, HIG,-RIOGE RD STE 201 4827 Rugby Ave.. Suite 200 son, N Y. ROLLING HILLS ESTATES CA 90274 Bethesda. MD 20814 WKLX WZKC Inc., 12 131 377 3449 (301) 652 -8822 1- 800 -368-5754 Ontario Shore Communications Rochester, N.Y

WPNC 301-731-5677 p^ Complete Listing Of: -FM WKLX Ralph D. Epperson, Plymouth, N.C. e.r, , WMGF WXIK Wyager Communications V Inc., Shel- by N.C. CALL LETTERS KZMX-FM KOBH -FM Tracy and Valerie Bastian. Hot systems Ltd Call Letter Systems Springs, S.D. P. Box 13789 ...... 4 >... 0. Jackson. MS 39236 -3789 Existing TV's (601) 981 -3222

KTKA-N KLDH Northeast Kansas Broadcast Service Inc., Billings. Mont. Completely Curent - No Maritime Cals BROADCAST DATA SERVICES KWHB KTCT KBJH Inc., Tulsa, Okla. Computerized Broadcast Service Including AVAILABLE Data Base /Allocation Studies Terrain Profiles CALL LETTERS WITH FULL APPLICATION KIT Summary of broadcasting A Div. of Larson & Johnson, Inc. RADIO INFORMATION CENTER (703) 841-0282 575 Leiglm Avenue New York, NY 10022 as of May 31, 1986 (212)37r -4829 Service On Air CP's Total

Commercial AM 4.838 170 4,958 Professional Commercial FM 3,917 418 4,335 RAMTNINIX, INC. Services to the Connector Supplier anwoll Broadcasting 8 Educational FM 1,247 173 1,420 Production Total Radio 10,002 761 10,763 to the Broadcast Industry ssocloles Industries Kings /ITT Cannon irlo in FM translators 789 444 1,233 67 Jefryn Blvd. E. Architecture Interior Design Deer Park, N.Y. 11729 (818) 351 -5521 Technical Design Commercial VHF N 547 23 570 (516) 242 -4700 Construction Mgt. Commercial UHF TV 415 222 637 Educational VHF N 113 3 116 Educational UHF N 187 25 212 Stephen Raleigh UNUSED Total TV 1,262 273 1,535 Broadcast Services CALL LETTERS Full Service Technical Consulting VHF LPTV 248 74 322 Specialists In Audio 8 RF Systems UHF LPTV 160 136 296 Facility Design 8 Installation Total P.O. Box 3403, Princeton, N.J. 08540 datawonid° LPTV 408 210 618 (609) 7994357 1- 800 -368 -5754 VHF translators 2,869 186 3.055 UHF translators 1,921 295 2,216

®BROADCAST FINANCIAL SERVICES DIVISION DON'T BE A STRANGER ITFS 250 114 364 Low -power auxiliary 824 0 824 To Broadcast"; s 191 781 Readers Display your Professional or Service N auxiliaries 7.430 205 7.635 Specializing in Financial Card nere ll will be seen by station and tNTEREp Consulting Services Including UHF translator/boosters 6 o 6 Cable TV system owners and decision E9urly /Debt Financing Vince Bellina makers Experimental N 3 5 8 Vice Pre3Wen1 Debi RenruOunng '1982 Readersnrp Survey snowing 5 2 Remote pickup 12,338 53 12.391 (212)916.0541 cgpomaed Presentolwa readers per copy Aural STL 8 intercity relay 2,836 166 3,002

Includps off-air licenses.

Broadcasting lul 14 1986 72 Professional Cards

A.D. RING & ASSOCIATES, P.C. Cart 7Jones LOHNES & CULVER COHEN and DIPPELL, P.C. Consulting Engineers CONSULTING ENGINEERS CONSULTING RADIO ENGINEERS . smerye scat. 0t nureorComo. 1 156 15th St.. N W. Suite 606 1015 15íN St., N.W.. Suite 703 Suite 500 CONSULTING ENGINEERS Washington. D C 20005 1140 Nineteenth St., N.W. 1901 YARNW000 COURT (202) 783.0111 12021 7962722 . VA. 22153 Washington, D.C. 20036 SPRINGFIELD WeehIngton, D.C. 20005 1202) 223.6700 (703)569 -7704 AFCCE Member AFCCE Member AFCCE Member AFCCE MEMBER

SILLIMAN AND SILLIMAN Moffet, Larson & Johnson, Inc. ANDRUS AND ASSOCIATES, INC. HAMMETT 8 EDISON, INC. 8701.Georgia Ave. »805 Consulting Telecommunications Engineers ALVIN H. ANDRUS, P.E. CONSULTING ENGINEERS Silver Spring, MD 20910 1925 North Lynn Street 351 SCOTT DRIVE Box 68, International Airport ROBERT M. SILLIMAN. P.E. SILVER SPRING. MD. 20904 San Francisco. California 94128 (30H I 589 -8288 Arlington, VA 22209 P.E. A301 384-5374 (415) 342 -5208 THOMAS B. SILLIMAN. 941 -0500 (703) Mentir MCCI (812) 853 -9754 Member AFCCE Menthe, A IC( h.. Member AFCCE

JULES COHEN CARL E. SMITH VIR JAMES JOHN B. HEFFELFINGER CONSULTING ENGINEERS CONSULTING ENGINEERS ASSOCIATES, P.C. & AM -FM -TV Engineering Consultants Applications and Field Engineering Suite 400 Frequency Surveys 9233 Ward Parkway, Suite 285 Complete Tower and Rigging Services Camputel¢ed 1730 M St. N.W ':Serving the Broadcast Industry 3137 W. Kentucky Ave. -80219 816-444-7010 (303) 937.1900 Kansas City. Missouri 64114 Washington DC 20036 for one, 50 rears' 12021 659-3707 Box 2727 Bath, Ohio 44210 DENVER, COLORADO M....be. RICCE Member AFCCE (216) 659 -4440 Member AFCCE & NAB

E. Harold Munn, Jr., ROSNER TELEVISION Mullaney Engineering, Inc. HATFIELD & DAWSON & Associates, Inc. SYSTEMS Consulting Telecommunication Engineers Consulting Engineers Broadcast Engineering Consultants CONSULTING & ENGINEERING 9049 Shady Grove Court Broadcast and Communications Box 220 250 West 57 Street Gaithersburg, MD 20877 4226 6th Ave., N.W., Coldwater, Michigan 49036 New York, N.Y. 10107 301 -921 -0115 Seattle, Washington, 98107 Phone: 278 -7339 1212) 246-2850 Member AFCCE (206) 783.9151 517- Member AFCCE

STRUCTURAL C. P. CROSSNO 8 ASSOCIATES JOHN F.X. BROWNE ENTERPRISE ENGINEERING P.C. TECHNOLOGY, INC. & ASSOCIATES, P.C. MATTHEW J. VLISSIDES, P.E. Consulting Engineers Consulting Engineers PRESIDENT 525 Woodward Ave. FW HANNEL. PE TOWERS. ANTENNAS. STRUCTURES P.O. Box 18312 Bloomfield Hills, MI 48013 PO Box 9001 Peona. IL 61614 New Tall Towels. Existing Towers Dallas, Texas 75218 (313) 642 -6226 Studies, Analysis, Design Modifications. (309) 6914155 Inspections, Election. Etc. (214) 669-0294 Washington Office Membe, ArCCb 6867 Elm St., Mclean, VA 221011703) 356-9765 (202) 293 -2020 Member AFCCE Member AFCCE Member AFCCE

SHERMAN & BEVERAGE D.C. WILLIAMS R.L. HOOVER M BEVERAGE ASSOCIATES INCORPORATED CLARENCE & ASSOCIATES, INC. Consulting Telecommunications Engineer COMMUNICATIONS TECHNOLOGIES. INC 11704 Seven Locks Road CONSULTING 8 BROADCAST ENGINEERING CONSULTANTS ,n -y Cv FIELD post orr,cr 9o. NNL SERVICES Potomac, Maryland 20854 sU.rz It 123 CREEP WOAD FOLSOM. CALIFORNIA 95630 301 983 0054 P.O. Box 770 MOUNT NOLL,' MJ 0.060 (916) 933 -5000 WILLIAMSTOWN, NEW JERSEY qi 722.0007 Member AFCCE (6091 728-2300 08094

LAWRENCE L MORTON ASSOCIATES SELLMEYER & KRAMER, INC. PAUL DEAN FORD :y1 , sÇSrr ;AN( CONSULTING ENGINEERS *We+oa.atiláLa -- [ rotlf9 Uol O7NU e 2e10 BROADCAST ENGINEERING CONSULTANT J.S. Sellmeyer, PE., S.M. Kramer, P.E. TELECOMMUNICATIONS ENGINEERS LAWRENCE L. MORTON, E.E. APPLICATIONS FIELD ENGINEERING R.R. 12, Box 379 FM- TV- MDS -LPTV -Land Mobile AM FM TV Applications- Frequency Searches APPLICATIONS FIELD ENGINEERING P.O. Box 841 Mckinney, TX 75069 WEST TERRE HAUTE, INDIANA 47885 P.O. Box 924 ANTENNA BROAOBANDING FOR AM STEREO 214 -542 -2056 214.548-8244 Dearborn. MI 48121 (714) 859-6015 Member AFCCE 812.535.3831 (313) 562 -6873

D.B. COMMUNICATIONS, INC. RICHARD L. BIBY, P.E. JOHN J. DAVIS DON'T BE A STRANGER Broadcast/ACC /cellular /satellite COMMUNICATIONS ENGINEERING Telecommunications Consultants SERVICES, P.C. & ASSOCIATES To Broadcasting's 191.781 Readers 4401 East Mkst Highway Suite 404 CONSULTING ENGINEERS Display your Professional or Service 1600 Wilson Boulevard, 81003 Card nere It will be seen by station and Bethesda. Maryland 20814 Virginia 22209 P.O. BOX 128 Area) Arlington, cable TV system owners and decision (Located in sh D.C. (703)522.5722 SIERRA MADRE, CA 91024 -0128 (301) I7 makers (818) 355-6909 Readership Survey showing 5 2 contact: Darrell E. Bauguess Member AFCCE '1982 Member AFCCE readers per copy

EDM ASSOCIATES. INC. contact El/rail AM FM TV LPTV IifS Translata LECHMAN & JOHNSON BROADCASTING MAGAZINE Frequency Searches 6 Rule Makings Telecommunications Consultants Marne, Cdular Satellites 1735 DeSalea St. N.W. MMDS. P/P M,uowase Washington, D. C. 20036 Aaslitabens Feld Enginnng FCC let Class I PE licensed self for evellebIlitlee 2033 M Street N W Sude 702 1234 Maas. Ave.. N.W., Salle 1006 Phone: (202) 638-1022 Wasorngton DC 20036 Washington, D.C. 20005 Phone (202)639-M30 12021 7750057 See last page of Classified Section for rates, Classified Advertising closing dates, box numbers and other details.

New 50,000 watt FM radio station will air in August HELP WANTED TECHNICAL RADIO between Albany and Utica NY. Interviews now being scheduled for experienced broadcast salespeople Metroplex Communications seeks engineers with EE HELP WANTED MANAGEMENT and announcers. Please send letter of introduction, re- degree or minimum 5 years related experience for East Coast markets. Contact Doug Holland, Uplink Engi- General sales manager: Urban AM/ FM, Southeast sume & work references to: Bob Penrod, VP/ GM, neering, 1635 South 21st Ave., Hollywood, FL 33020. top 50. aggressive, leader, motivator, proven winner. WITU -FM, RO .Box 370, Cobleskill, NY 12043. 305- 920 -6438. Send resume. salary history. Box G -7. Southern California: AM/ FM leader in growing small Chief engineer. Florida! East coast Class C FM. If striv- General manager to continue the growth of success- market seeks first rate salespeople who are closers. ing for the competitive edge excites you, we've got the ful Long Island. NY station. Strong sales, promotion Advancement opportunity. KSZL/ KDUC, PO. Box 250, right climate. A chance to join a sound, aggressive and financial background. Resume to Box G -12. Barstow, CA 92311. 619 -256 -2121. broadcast group. Resume & salary to: Paul Clancy, 600 General sales manager. Internal promotion opens the Mid -West Family Radio's expansion to 17 stations Atlantic Ave., Ft. Pierce, FL 33450. 305 -461 -0099. way for you. It took the present GSM less than 2 years can be your opportunity to bigger and better. You are a Chief engineer. 100,000 watt FM seeks take charge to be promoted to GM within the group. Yi 're growing problem solver, college grad on the way up. Have two full time engineer. Must have hands on working exper- so you can do it too. At will pay for performance so if years of highly successful selling experience small /me- ienced with combined RCA BTA 20 E -1s and state of you can train, motivate and manage, send your resume dium markets. Strong on creativity, ability to write and the art audio chain. Knowledge FCC regulations. No immediately to Box G -4. sell imaginative advertising. Let's trade. We'll teach you a new exciting, profitable way to sell more radio. Few beginners please. Send resume to KXGO, P.O. Box Senior radio account exec moving to TVopens strong openings now available, good growth markets in Wis., 1131, Arcata, CA 95521 EOE, M /F. list as base for experienced pro challenged by AM Mich., Ill. Possible career path to management, equity Chief engineer for public radio station situated in radio. Established and aggressive community- minded Write Phil Fisher, Box 253, Madison, WI 53701. EOE. beautiful Boise, ID, just minutes from fishing, skiing, full- service station. Details to Burt Levine, WROV, RO. and camping. KBSU is preparing to launch a major Box 4005. Roanoke.' \ 24015. Sales manager: ready for your last move? Join us in a beautiful, small market, college town in the south. We're expansion in technical facilities. The Chief engineer will Need experienced general sales manager who can a successful FM with great staff in place offering com- coordinate this process -and will select new equip- develop and lead a sales staff. WBYG, 52 W Downer petitive salary, growth opportunity, professional atmo- ment for KBSU's new engineering shop as well. Bache- Pl., Aurora, IL 60506. sphere. Box G -27. lor's degree and radio engineering experience required. Competitive salary and benefits. Send resume General manager. Immediate opening at leading Chi - Media account executive. Capitol Broadcasting Cor- to Dr. James V Paluzzi, General Manager, KBSU radio, cagoland contemporary Christian music FM. Staff & poration is seeking aggressive, experienced account 1910 University Dr., Boise, ID 83725. EOE/AA. programing in place. If you have a solid background in executive for it's Charleston, WVoperation. This is a top C in fourth largest Christian or secular radio management, and believe billing position - 40K+ income potential. Send profes- Top rock Class FM country's city with us that programing + sales = successful ministry, sional resume to: General Sales Manager, seeks experienced assistant chief. A qualified appli- rush VP cant will have at least three years employment exper- resume to Broadcast Division, CLW Communi- WCAW N100 , PO. Box 4318, Charleston, WV 25364 cations, PO. Box 8718 S. Charelston, WV 25303 or call ience in radio engineering, be knowledgeable with 304 -744 -5388. Katz Broadcasting is looking for an account executive audio and RF maintenance and repair procedures, who makes things happen. Is the customer number and possess an FCC 1st, 2nd, or General Radiotele- Experienced general sales manager needed. Send one with you? Do you strive to be the best? Do you phone license. Good salary, good benefits, and the resume to John Linder, KTOE/KDOG, PO. Box 1420, enjoy taking challenges? Are you able to set priorities opportunity to work at one of the best radio facilities Mankato. MN 56001. and develop strategies for your activities? If so, radio anywhere. Replies in confidence to Chief Engineer, station K95FM can offer you an exciting opportunity. At KSRR. 1020 Holcombe #1201, Houston, TX 77030. Station manager: Class C country FM needs a station are a rapidly growing, Tulsa, Oklahoma radio station. EOE M /F. manager with at least 3 years radio sales experience offering the newest and most comprehensive sales and eager to hit the streets. Salary and incentives ne- Experienced chief engineer needed to head New training and technology We offering unlimited income gotiable. If you are experienced, eager, and ready to South radio Network Stations. Must have knowledge in potential, an innovative environment focused on excel- go to work in North Platte, NE, contact John McDonald, all types of facilities, ability to coordinate and manage lence, incentives and recognition based upon your in- 308 -237 -2131 day 308 -237 -3483 night. Resumes group operations. Send resumes to Bob Holladay, P.O. dividual success, and a chance to join a company with Box 666, Kearney, NE 68848. Box 1229, Laurel, MS 39441. a record of success and a sense of purpose. If you feel General manager seeking ownership wanted for lead- you have the talent...act now! Call Larry Leibowitz at Major regional AM/FM needs full -time engineer. ing station in small southern market. Absentee owners 918-587 -9500. Katz Broadcasting is an EOE. Knowledgeable in FM stereo, satellite downlinks, SCA, want professional who can take charge without close AM, remote transmitters. Responsible for design, in- Excellent opportunity for bright, highly motivated indi- supervision. $30,000.00 and 5% of stock per year for stallation and maintenance. Excellent compensation vidual to fill the position of national sales manager as four years for successful operation. Must have proven package for right individual. 3 -5 years experience plus Group W's newest combo, KOSI- FM /KEZW-AM in Den- sales experience as manager or sales manager, and FCC license required. Resumes to: Edward Owen, Op- ver. Broadcast sales experience necessary. Send re- be prepared to carry high percent of sales. EOE Box G- erations Manager, WZZF -WYKH, Broadcast Plaza, sume to: Bob Tiernan, 10200 E. Girard, Ste. B131, Den- 14. Hopkinsville, KY 42240. EOE. ver, CO 80231. No phone calls. EOE/M -F General manager for mediúm Texas Class C FM and HELP WANTED NEWS #7 of 8 stations in 1985. #3 in '86. Need strong sales sales manager for medium Mississippi Class C with manager to convert programing wins to dollars, 304- AM. Group operator seeks experienced, qualified ap- Newsman for number one AC news and information 253- 8307. WWNR, Box AE, Beckley, WV 25801. station. Experienced. Tape and resume to Ed Huot, plicants only. Call Vester Emerson 601 -388 -2323. ATTN:GM. WTRC, Elkhart, IN 46515. EOE. General manager with strong sales background want- Account executive: FM -104, KKYK, Little Rocks long- FM ed for WXXR, leading station in area. Sales Managers Award winning southeast Ohio AM/ needs jour- term ratings and revenue success story seeks local lead- considered. Small sunbelt market, great place to live nalist with untiring dedication, strong voice, and account executive to work direct and agency ac- to local/ regional and raise a family Send resume and salary history to ership abilities oversee three person counts. Join a winner! Call Wayne Cox, 501-661- news If kind with Helen Millar, PO. Drawer 968, Cullman, AL 35056- operation. you're the cursed story 7570. EOE/M-F. 0968. ideas that accumulate so fast that Clark Kent couldn't do them all...the kind who craves the enthusiasm, dis- Experienced account executive needed for Top 50 General manager needed for small market, group cernment and encouragement of a great staff...the kind market leader. WMJJ, Magic 96 FM, in beautiful Bir- FM. -starter with who would even go to west Texas for the right job, but owned Seeking self sales/marketing mingham, Alabama has immediate opening for a background to organize and run best equipped station would rather live in beautiful southeast Ohio, then send heavy hitting sales pro. Top list, big bucks at the marin Northwest Ohio. Salary commensurate with exper- your resume and tape to WATH. WXTO, Athens, OH ket's leading NC station. Call Stan Reed, General Sales ience. Reply in confidence to Box G -34. 45701 -1271. Manager, 205- 942 -9600. Captiol Broadcasting Cor- HELP WANTED SALES poration is an EOE. Northern Illinois station with active PBP schedule looking for experienced sports director. WSPY-WBYG, Florida someday? Do it now! Need experienced radio 312 -552 -8985. street salesperson, who will. if a pro, make more than up North on the same billing. My figures will prove it! Ft. Sports director /news. strong in gathering and report- Myers, Gulf Coast, 300,000 metro and booming...lf you HELP WANTED ANNOUNCERS ing. We're growing-you can to! Tape, resume, refer- have what it takes to sell, sell, sell...send short resume ences: ND, WNNJ/WIXL -FM, Box 40, Newton, NJ to P.O. Box 216, Ft. Myers, FL 33902. Replys in strict Mature voice knowledge of 40s thru 70s music for 07860. confidence. EOE. AM /FM with live assist automation. Air shift/production. radio Send T &R to: WSCF 1500 Queen St., Titusville, FL Morning drive anchor. local news leader seeks West -central country FM needs aggressive, hard- 32780. news pro, must be dedicated, have good delivery plus working sales manager. Carry list, direct efforts of five production and feature work capability. T &R to Julie sales people. Compensation based on results. Call Wanted announcer: Experienced dependable St. Stinneford, News Director, WCAP 243 Central St., Low- Ron Kight, 305 -464 -1330. EOE/ ME. Louis area. 314 -586 -8577.9 a.m. to 3 p.m. CDTonly ell, MA 01852.

Broadcasting Jul 14 1986 News/public affairs director. Public radio station serv- SITUATIONS WANTED MANAGEMENT SITUATIONS WANTED TECHNICAL ing Pennsylvania's state capital seeks individual to CE, production pro, air personality with oversee local news effort. Seasoned writing, delivery, Major Group GM with three successful turnaround ex- 8 years hands 10 and production abilities required. Send tape and re- periences ready for another. Currently employed. Will on engineering experience; years morning relocate. invest. Box E -115. drive. Seeking combo position 704 -8676. sume to: Personnel, WITF PO. Box 2954. Harrisburg, Can only -563 PA 17105. EOE. Experienced manager, employed, radio, cable N Looking for employment as a chief engineer at a

management medium major market radio I have Morning drive anchor: Immediate opening in central seeks sales or opportunity Background or station(s). exper- Pennsylvani. AC, news and information station. Excel- includes major groups and markets. Great track re- ience with high powered transmitters (50kw /25kw) at a lent writing skills and strong delivery essential. Exper- cord, references. 415 -731 -0395. major market combo facility I have worked closely with the PD to improve ratings by increasing the reliability ience preferred. Send tape and resume to Ken Sawyer, General manager: High achiever, 17 years exper- and the air quality of the stations. I in and prac- WWPA, Williamsport, PA 17701. EOE/M -F. believe ience. Excellent knowledge of building station image. tice good engineering standards with references to sales and staff pride. Seeking long term association prove it. Contact: Robert King, 900 SW St. Clair Ave., with medium market station or progressive group. For- #408, Portland, OR 97205 -0120. Telephone: 503- mer owner, Chet, 415 -490 -5345. 222 -7440. If you hear a tone, (10 a.m. to 6 p.m. PDT) HELP WANTED PROGRAMING leave a message after the tone. I will hear the message. PRODUCTION & OTHERS Sales leadership: Let me solve your sales problems, top name, will direct small market chain, or good corn - SITUATIONS WANTED NEWS Production/ announcing. WJCT-FM, a community -li- bo, P.O. Box 851743, Richardson, TX 75085. censed public station serving north Florida/ south I do sports PBP because a.)I used to coach, b.)I own Georgia, has immediate opening for producer/ talent Black radio management pro. Over 20 years exper- the station, c.)1 own the team, d.)l'm just damn good! ience, 10 major market management, program- with strong classical music programming skills. Must years For sportscasting excellence choose d ) and choose have pleasing voice and personality, proficiency in ing, and sales. Successful track record and reputation. me! Ivy grad, pressure performer, impeccable creden- classical music pronunciation, knowledge of compos- Looking for station owner who wants dedicated profes- tials. Barry, 802 -885 -9428, or call my boss, Frank, ers and artists. Salary negotiable. Demo tape should sional. Box B -156. 802-885 -4555. include several minutes demonstrating pronunciation General manager in top 100 market moving up. Re- Sports director, ready for medium market, ready to skills, and two minutes ad lib on any subject. Send ceivables and ratings up, payables and problems tape/ resume to Norman Vincent, Director/ Radio Oper- relocate. PBP minor league baseball, junior college down. Excellent track record in sales, programing and ations, WJCT, 100 Festival Park Ave., Jacksonville, FL basketball, playoff football. Enthusiastic, hard- working. administration. Seeking $55,000 base or better. Box G- David, 618 --627 -2844. 32202. EOE -M /F. 24. FM Top market Award winning sports director voted best in Texas for On -air program director Urban 50 Years of radio management experience with #1 Arbi- Must winner motivate, PBP wants major league job. Major market sportstalk be proven that can supervise tron station. Looking for general management of sta- Reply plus network experience. Chip. 409-846-5474. Box G -8. tion(s) in the western US. Resume available. Box G -38 is looking for lingual producer /writer Female sound, seeking news or jock position in Con- KUAT Radio a bi- If you have the signal...1 have the strategy. Aggressive for language This individ- necticut, medium market-4 years experience. Kate, Spanish programing service. General Manager/Sales Manager seeks the opportuni- will responsible for producing news 203 -877 -4676. ual be and public ty to turn your station around. Good track record and affairs segments and programs in Spanish or English. excellent business background. Reply to Box G -37. to News reporter, 3 years experience. Looking for ra- Degree in radio/TV plus 2 news and affairs years public receive my resume. dio/TV employment in bigger market. Reporter WDWS experience required. range Salary $18.836- $20,720. AM /FM (Champaign/Urbana IL) education beat. an- letter interest resume to Ari- Send of and University of Experienced working GM seeks position in AM/FM choring of news/sports, strong writer. Broadcast Jour- zona, 1717 E. Speedway, Tucson. AZ 85721 by July 31. radio station with potential for buy in and ownership - nalism degree. Pete, 217-356 -9007, 217 -351 -5343. 1986. EOE/AA. future participation or purchase a must. Contact Ted Smith. 97 Haverstraw Rd., Suffern, NY 10901. 914- Sportscaster available. Make the "free agent acquisi- Now is live in America's your chance to one of choice 356 -7060 or 914 -357 -9425. tion of the year." Sophisticated, exciting PBP and solid places Jackson Hole Wyoming. If you have at least 4 - anchoring skills. Awinner. Bob, 201 -546 -5546. years experience doing PBP and one -air work and you are a hard worker, call 307 -733 -2120. VVe need only Award winning journalist, credits include: WIND, Chi- the best. SITUATIONS WANTED SALES cago as producer, reporter in Las %gas, southern Cali- fornia, Wyoming news director. 702-454 -1067. FM producer /announcer WETA FM, a fine arts and Experienced sales manager seeking mid -Atlantic po- information station serving the greater Washington sition. Hard -working, talented motivator. Ten years in If your all -news, news /talk format lacks energy, totally area, seeks a producer /announcer with an excellent radio, 704 -568 -3531. missing the audience, or your music format has a com- working knowledge of classical music and the fine arts. mittment, not carried out, you need a major -market Responsible for on -air operation and announcing of Sales rep with 3 years small market experience is news programer with fresh ideas Motivator, innovator. ready classical music shifts and for regular production of fea- to move up. Strong sportscasting background Please don't let the area code deter you. Memphis may will bring extra edge to your station. Call Dale, 701- tures and programs for local and national distribution. seem Hillbilly, but I am not. 901- 794 -4695, evenings. Minimum of two years professional experience with on- 775-4345. air combo broadcasting. Excellent diction and flawless SITUATIONS WANTED PROGRAMING, pronunciation a must. Sample tape required and must PRODUCTION & OTHERS include audition or air check. Salary: $21,632 - 29,668. ANNOUNCERS ManagemenVpromotions, production, copywriting, EOE. Send resume and tape to: Personnel, PO. SITUATIONS WANTED WETA news. Professional broadcaster desiring to return to Box 2626, Washington, DC 20013. 703 -6025. -820 Two years commercial experience in small market. North Carolina area. 214 -539 -0877. Want to move up. Adult. top 40. MOR. Want to be cre Program director: Mid -Atlantic A/C FM looking for MISCELLANEOUS right brain programer with left brain business sense. alive. not just push buttons. Call Dave anytime, 201- 777 -0749. Send resume, programing philosophy. EEO. Box G -28. We buy records- 45s and LPs- No quantity too large. Immediate payment; all sounds and vintage; for WOSU has Seven year pro, ready to go! Loyal, dedicated, with -AM/FM of the Ohio State University open- export; can travel. Florida -Rock Distributors, 7315 NW ings for a -radio mucho talent and potential. Rick, 305-672 -4890. coordinator promotions and production 79 Terrace, Miami, FL 33166. assistant. The coordinator will develop on -air promo- Was graveyarder in medium market in Texas, got trad tional plan for WOSU- AM /FM, write promotional copy, ed for a jock with a drawl. 3 years total experience announce copy, oversee daily preparations of program available yesterday, can write and do production, will logs and record and feed schedules, and participate in relocate anywhere, including small markets. Mark TELEVISION on -air fundraisers. A bachelor's degree in communica- 414 -334 -3563. tions or related field or an equivalent combination of HELP WANTED MANAGEMENT education and experience, and experience in broad- It's too cold up here I'm warm blooded. DJ with 10 cast trafficking scheduling, and on -air promotions are years expertise in central Pennsylvania looking to Promotion manager's position immediately avail- required. Starting salary: $18,720- 21,240. The produc- move southeast. Great morning show and production. able with aggressive, highly regarded top 50 indepen- have least tion assistant will prepare daily program logs, assist in After 4 PM call Kris at 215 -373 -4181. dent station. candidate should at 3 years the preparation of monthly program listings, and co- hands -on experience in on -air, print and radio. Respon- ordinate the distribution and recording of satellite sys- Available immediately! Previous part-time experien- sible for graphics, station image, animation and com- format. -F, tem transmissions. A bachelor's degree in communica- ce /training. Any Ohio, consider nearby state. munity activities. EOE/M Send resumes to: GM, tions or related field or an equivalent combination of Doug. 419 -387 -7761. WiIAH -TV 23 Broadcast Plaza, Charleston, WV 25526. is required. Experience in education experience I get amazing results. Strictly one -of -a -kind high pro- Commercial manager with proven ability for South broadcast trafficking, scheduling, and other radio op- file looking for a long -term promotion- oriented station. Texas VHF EEO. Write Box E -141. To erations desired. Starting salary: $14,400 -16,200. Box G -26. apply indicate position of interest and send resume by General manager. SW small market seeks high yield July 29, to: Professional Employment Services, The In tune with a different drummer) Recent ATS grad manager. Prior TV sales management with proven re- Ohio State University, Lobby, Archer House 2130 Neil seeks entry level opening. Highly gifted copywriting - cord required. Vendor & co-op experience preferred. Ave., Columbus, OH 43210. EOE, AA. /production. Not just another man on the street. Chris Box G -45. Dowd, 212 -794 -1562. Program director /morning personality for East General sales manaer. Group owned independent in Coast Florida "Music of your Life" station. Great living - German student with radio experience wants job at top 10 market needs GSM who is experienced in both /great benefits. Tape and resume and letter why you're radio station. Time: August- November 1986. Make an local and national sales. Must be proficient in develop- our person to Jim Lord Chaplin, WIRA, P.O. Box 3032, offer to: Matthias Schmidt, Klarastr. 9, Apt. 33, 8000 ing new business, inventory control and pricing. EOE. Ft. Pierce, FL 33448. EOE. Munich 19, West Germany Call 089 -187351. Send resume to Box G -29.

Broadcasting Jul 14 1986 75 General sales manager position being created at Video engineer with 3 yrs. exp. & Bachelor's degree in Weekend anchor/reporter. Want aggressive, people KAAL -N, a well equipped facility in the 142nd AD!. engineering to repair, maintain & set up broadcast oriented person for dynamic news staff. If you think Associated with growth oriented group. National sales equipment, design satellite & studio systems, fix & ad- news is just following officials, don't apply Send tape experience desirable. Expect to manage strong re- just TV video & editing equipment. 40 hrs., $900 /wk. and resume to Tom Robinson, VOW--N 1908 Grand gional sales effort in multicity ADI. Send resume, salary Contact Newslink, Inc., 205 Lexington Ave., NYC Ave., Wausau, WI 54401. No calls. history, and sales philosophy to Dix Communication, 10016, 212- 725 -0783. 183 West Main St., Clairsville, OH 43950. EOE. No. 2 weathercaster position at no. 1 station. CBS Video engineer. Immediate opening for a video engi- affiliate. Prefer meteorologist, recent college graduate Business manager: Leading Southeast affiliate seeks neer experienced in the maintenance and repair of 3/4" looking for start with good operation. Colorgraphics take charge, hands -on individual. experienced in all editing systems, automated commercial insertion, mi- computer. On the border by the sea the lower Rio phases of television broadcast accounting and auto- crowave, studio/ENG cameras, and system design. Grande Valley on Texas. Send tapes and resume to mated systems. Candidate should possess strong su- Will be responsible for two cable TV production facili- Marge Dahlman, P.O. Box 2567, Harlingen, TX 78551. pervisory and communications skills. Accounting de- ties. Salary commensurate with experience. Resume to No calls, please, EEO /AA employer. gree preferred. Send resume, complete with salary Sue Bennett, Lowell Cable N, 12 Washer St., Lowell, history in confidence to Box G -46. MA 01853. An equal opportunity employer. Assignment editor. We're looking for a bright, high energy person to lead and guide our talented staff of HELP WANTED NEWS reporters and photographers. Successful candidate will have Bachelor's degree plus 2 to 3 years' exper- Anchor-reporter. Western medium market, great lifes- ience. We're the number one station in a top 40 market. HELP WANTED SALES tyle. Strong anchor skills to work with female co- anchor. Send resume and letter reflecting news philosophy, Good reporter. Send salary and resume to Box E -121. goals and objectives to Box G -30. EOE, M/F. In search of a general sales manager. WWNY-N EOE. No beginners. serving the "North Country" of upstate New York, seeks Midwest CBS affiliate needs sports director/anchor an aggressive general sales manager. Our successful Meteorologist wanted by aggressive affiliate in small- with minimum two years experience. Must be take candidate should be experienced, with a good feeling er market. Must make professional presentation, but charge person who believes sports is more than just for programing, promotion and above all, people. Add will consider those with little TV experience. 2 shows scores. Resume, and philosophy to Box G -32. administrative capacity to the touch of leadership and daily Box E -156. a relationship may be in the offing. The stations modern St. Louis PBS station seeks candidates for the follow- Co-anchor. NBC affiliate seeking warm, authoritative facilities are located a short distance from the St. Law- ing positions: HOST /REPORTER: News weekly public and experienced newscaster for major shows. An- rence River and its legendary beauty, the Adirondack affairs series; strong research and writing skills, live chors to live and features; proven broadcast journalism Park and southern Ontario. VVe are a VHF station princi- interviewing experience; news background desired; skills a must. Send 3/4" tape, resume and range pally affiliated with CBS though we also have access to salary hands -on editing experience preferred. ASSOCIATE to News Director, WSTM 1030 James St., Syracuse NBC and ABC. Our ratings and share rank among the -N PRODUCER/REPORTER: Segment producer for NY 13203. No calls, highest in the nation. An impressive compensation and please. An equal opportunity em- award -winning weekly ployer. arts series; editing experience benefit package with a company that recognizes its essential; mini -doc, feature and magazine -format ex- committment to staff and community provides an envi- Anchor producer: Exciting opportunity for reporter perience desired. Send resume and salary require- ronment conducive to growth. Tell professional us with at least two years' experience to join our news ments (no videotapes) by July 31 to L.P. Positions, about yourself in writing. Send your resume in confi- team. Position will complement our male co- anchor at 6 KETC, PO. Box 24130, St. Louis. MO 63130. EEO/AA. dence to: Kevin T. Mastellon, General Manager, W WNY- PM. Will also be responsible for producing and anchor- TV 120 Arcade St., Watertown, NY 13601. ing 11 PM newscast. This is a unique opportunity to National sales manager: Top network affiliate in Port- improve your skills while learning from professionals in land, Maine. National /rep. sales experience. Salary- dynamic Florence/Myrtle Beach market. Please call or /commission /bonus in $40's. send resume, tape and salary requirements to Bob Send resume to Box G- HELP WANTED PROGRAMING 35. Howick, News Director, WPDE -TM Florence, SC 29501 803 -665 -1515. EOE, M/F PRODUCTION 8 OTHERS Local sales person: to handle list, develop accounts, EFP. To shoot, edit and produce commercials and pro- co-op. vendor, etc. Network affiliate in Meteorologist. Station with major weather commit- Portland, Maine. mos. Experience necessary. Creativity and personal Salary /commission /bonus commensurate with exper- ment needs qualified broadcast meteorologist. Must communication skills are vital. $12,000 /yr. minimum ience. Send resume to Box G -36. have previous experience, be able to forecast. AMS seal preferred. We have all the tools for the right person and benefits. EEO. Send tape and resume. KTXS -N, Local sales manager: #1 CBS affiliate in Sunbelt with the talent. Box G -6. Darryl Corley, Box 2997, Abilene, TX 79604. seeks experienced professional with local strong sales Chief videographer: Alabama PN network seeks ex- background. Good research, Weather anchor for 6 and 11 newscasts in medium communication, and pri- perienced videographer to head ENG/EPF operations. or management skills a must. Send resume, his- market Southeast network affiliate. Resumes to Box G- salary Must shoot and edit. Starting salary $15,366 with tory, sales philosophy to -TV, 3301 West Broad 1. WNR health, dental insurance. Requires high school degree St., Richmond, V4 23230. EOE. Sports director. Medium market with excellent quality and three year minimum of broadcast field production. Group owned top ten market independent needs ag- of life and sports. Strong, experienced communicator. For application form, write Alabama Public Television, gressive local sales manager. Independent TV sales Strong reporting and live school ability Shooting/edit- 631 South Hull St., Montgomery, AL 36104, or call management or sales background preferred. Strong ing helpful. Resume with salary required to Box E -120. 205 -261 -4000. Deadline July 23, 1986. Resume tape leadership abilities necessary. Send resume to Box G- EOE. will be requested later. EOE, M/F 33. Co- anchor. Continuing our search for warm, friendly, Operator: Mature, versatile, highly motivated individ- energetic person to join our anchorman at 6 and 10 PM. ual to handle on -air switching, net and synd. satellite No beginners or phone calls. Tape, resume, writing tape delay, editing, live production, lighting and cam- samples to Bob Allen, News Director, KCRG -N, Cedar era work. Experience preferred, will consider qualified Rapids, IA 52401. EOE. HELP WANTED TECHNICAL applicant with training. KJUD -N, P.O. Box 669, Ju- neau, AK 99802. Maintenance engineer needed. Must have minimum News producer. Strong CBS affiliate in the Sunbelt is looking for of 5 years' commercial or public TV experience at the an aggressive producer for 6 and 11 PM Producer/director for CBS affiliate. Strong skills in pro- component level Should be self- starter and motivator. newscasts. Strong writing skills a must. We want some- duction and news. Excellent opportunity for exper- FCC General license or SBE certified desired. Resume one with solid news judgement who can organize fast - ienced person. Send resume to: Production Director, and salary requirements to Latham Hamner, CE, paced newscasts. Experience required. College edu- WGME -TV P.O. Box 1731, Portland, ME 04104. WPTF -N Box 1511, Raleigh, NC 27602. EOE. cation preferred. Please send resume to Sherry Lorenz, News Director, WRDW-TV Drawer 1212, Au- Producer/director for CBS affiliate. Skilled in commer- Assistant chief engineer: Must have thorough knowl- gusta, GA 30913-1212. A Television Station Partners cial and computer editing. Graphic skills helpful. Send edge of VHS and 3/4" tape equipment, as well as gen- station. EEO. resume to: Production Director, WGME -N P.O. Box eral broadcast background, including transmitter and 1731, Portland, ME 04104. ENG /EFP. Perfect for a technician looking to move up, Meteorologist. Air weekend weathercasts, morning inserts. possible advancement for the right person. KJUD, P.O. environmental reporting. Meteorology degree, Designer. Major market PBS station needs talented Box 669, Juneau, AK 99802. AMS Seal and previous TV experience required. Mid- graphic designer with minimum three years' broadcast west, medium market network affiliate. Box G -23. experience for on -air, print, scenic, and electronic Chief engineer. Post -production center with state of graphics. Vidifont 5 experience preferred. Send re- Weekend anchor /photojoumalist. Overlooked in the art equipment has immediate opening for director sume, tapes, samples with salary requirements (must your own shop? Aggressive #1 network affiliate in 100 of engineering. Salary will be commensurate with your be included) to: Art Department Position, WHYY Per- plus Midwestern market. EOE. Letters and resumes to experience and background. Excellent benefits pack- sonnel Office, 150 North Sixth St., Philadelphia, PA Box G -20. age as well. Box G -22. 19106. (Calls will not be accepted.) EOE, M /E. #2 meteorologist. Midwestern small market leader. Transmitter technician sought by San Diego's KPBS- Must have reporting skills for regular contributions to KNPB /Channel 5, Reno public television, seeks asso- TV for its studio facilities. Participates in the installation news. Resumes to Box G -21. EOE. ciate producer to work in all phases of local production: and maintenance of all RF systems, including TV and program development; research; writing; video shoo- radio transmitters, ITFS network, satellite terminals, Co- anchor /reporter for weeknight newscasts. Mid- ting /editing; multi- camera studio production; organiz- and microwave. At least two years of directly related western CBS affiliate with #1 news department. looking and scheduling. Television production skills, writin- experience required. ASEE or ASET degree desired. ing for experienced reporter with pleasant, athoritative g/reporting experience and ability to work with people Salary range: $26,496 - $31,884. Excellent benefits. on -air presence to work with our male co- anchor. Excel- essential Minimum qualifications: BA degree or 2 Apply directly to: San Diego State University Employ- lent salary/benefits. Send tape, resume, and salary re- years' TV production as program producer. Salary ment Office, Third Floor - Admin Bldg., San Diego, CA quirements to Dan Diedriech, News Director, KRCG- $15K - $20K DOE. Send resume to Sherri Dangberg, 92182 no later than July 31. 1986. EEO /AA/Title IX em- N, Box 659, Jefferson City, MO 65102. An EEO KNPB, P.O. Box 14730, Reno, NV 89507 by July 31st. ployer. employer. EOE.

Broadcasting Ju114 1986 76 Producer. National news operation seeks applicants Well rounded reporter /anchor /producer with MA plus Live nighttime talk radio is on the air. Barry Farber for senior producer position. Must be fully bilingual in ten years of experience seeking new home in South- and Sonny Bloch. 2 shows, 6 hours. Barter basis (no English and Spanish. Have ample experience produc- west. Mike Cuenca 913-648 -0890. cash). To clear your market exclusive, call now 1 -800- ing live news telecasts and specials. Experience in the 422 -5552. field as well as writing skills in Spanish. Confidential. SITUATIONS WANTED PROGRAMING For sale -MDS transmission time. Single channel Deadline: 8/04/86. Please send resume to: News. P.O. PRODUCTION & OTHERS MDS stations in San Antonio. Killeen, Victoria, Texas. Box 350776, Miami, FL 33135 -0776. slot for video data programs. Director /producer 9 years' experience all program Any time available and/or Writer. Religious humanitarian organization needs writ- types. Switch or call. Calm under pressure. Live a spe- For info call Judi at 512- 223 -6383. for weekly program. Overseas travel. Re- er television cialty Currently employed. top 40's market. People ori- Embarrassed by some of the "aging" client jingles on sume and tape to: L. Smith. 2108 Sandy Creek Trail, ented. Box G -18. your station? Call Prime Cuts collect for our demo: Edmond, OK 73013. 615 -385 -3007. Veteran cable relations specialist. I have made my American Homegrown is looking for comedy video- living exclusively representing new start ups and es- Rare opportunity! For sale. Easy Listening Music pro- tape shorts produced by station personnel for national tab. TV stations for over 7 years. To survive in the mar- graming package for syndication, or radio station. syndication. Catagories: Movie /television and com- ketplace every mode of delivery by which viewers re- Over 5000 albums, 380 master tapes. plus scheduling mercial - take offs or original comedy. Length: 30 secs I ceive your signal has to be addressed. will join your software and computer. 303 -988 -9560. to 5 minutes. All videotape formats accepted. Selected staff and relentlessly pursue every delivery system in entries will be notified and compensated. Send tapes your market from franchised cable, to private cable, to EMPLOYMENT SERVICES to American Homegrown, 444 Alan Rd., Santa Bar- hotel /motel master antenna systems, to individual re- bara, CA 93109. ception problem calls. My past clients represent some Government jobs. $16.040- $592301 yr. Now hiring. of the top broadcasters in the country. Call me today at TV production manager. Top 30 PBS affiliate seeks a Call 805-687 -6000. Ext. R -7833 for current federal 404-868-7969. take charge leader to manage active production unit. list. Performing arts, documentaries, magazines and pub- O&O producer tired of inept management, indifferent Media Marketing invites station inquiries on personnel lic affairs for local regional /national shows and distribu- unions, egocentric talent & most of all, consultants? needs in all areas of television and radio. We handle tion are produced by the station. Supervises a staff of Wants chance to run own shop. Emphasis on local single vacancies as well as major reorganization. Ex- 19, plus 30 free lancers. Strong organizational. budget- news, good writing not teases & soft soap. Contact perienced and entry-level people. Confidential and ing and a must. Salary range is staff developing skills Box G -31 professional. Wé save time and money-and we get $32,250 to $42.000, plus competitive benefit package. results! PO. Box 1476. Palm Harbor. FL 34273 -1476. Call 414 -278 -6576 for a job description and applica 813- 786 -3603. lion form, which must be returned by July 25, 1986. MISCELLANEOUS Milwaukee Area Technical College is an equal opportu- Positions nationwide. 16 years California, Washington, Oregon TV newsletter. Television recruiter: nity, affirmative action employer. recruitment. James Lloyd, Box monthly job listings, articles, $35 annually The West discreet company paid 3. Ashland, OR 97520. 503-488 -1405. Sports producer /director-The Iowa Television Net- Coast Edition, Box 136, San Luis Obispo, CA 93406. work (more than 1.3 million homes, the equivalent of Primo People now seeking authoritative, accurate, MISCELLANEOUS the 12th largest ADI) is looking for a veteran sports personable anchors from all markets. Send tape and director with a tape to prove it. The ITN produces live Increase morning ratings wan proven comedy mate- resume to Steve Porricelli or Jackie Roe, Box 116, Old University of Iowa basketball, football cable rebroad- rial . 11 scripts/$10. Free samples, Ghostwriters, 2301 Greenwich, CT 06870. 203 -637 -3653. casts, as well as coaches shows for football and bas- Unity Ave. North, Dept BR. Minneapolis, MN 55422. ketball. If you've got what it takes to make this team, Is your creativity deserving of financial gain? There's Increase morning ratings with proven comedy mate- send your resume and tape to: Chuck Lutz, KW WL -TV movement in the market for anchors and significant job rial. 11 scripts/$10. Free samples. Ghostwritiers. 2301 500 East Fourth St., Waterloo, IA 50703. EOE. producers, an- reporters, videographers, directors, Unity Ave., North. Dept BR, Minneapolis. MN 55422. nouncers, magazine hosts, and promotion specialists. SITUATIONS WANTED TECHNICAL No placement fees. Station inquiries welcomed. Media Pike & Fischer's radio regulations 2nd series. Plus Marketing, P.O. Box 1476, Palm Harbor, FL 34273- digests and up -date service (12/31/86). Excellent con- I systems and procedures to Chief engineer. clean up 1476. 813 -786 -3603. dition. 202 -887 -5563. make a smooth operation, not just point blame. Exper- ience, knowledge and ability to make your station run Attention TV and radio stations! better Box E -138. FIELDS most exciting promotional voice available to local and ALLIED regional broadcasters. Call us today for a promotional Audio engineer, music producer experienced in major HELP WANTED INSTRUCTION tape. Charles H. Stern Agency 213 -273 -6890. TV market, state of the art electronic music studios, and recording techniques (field and in- house). Young, moti- Southeastern Louisiana University seeks assist/as- WANTED TO BUY EQUIPMENT vated, dedicated Brian Hewitt, 313 -569 -7404 soc prof to teach radiolevision production and public 1.000 and 5,000 watt AM -FM trans- speaking courses. Ph.D preferred; Masters and ABD Wanting 250, 500, mitters. Guarantee Radio Supply Corp., 1314 Iturbide WANTED NEWS candidates will be considered. Salary commensurate SITUATIONS TX 78040. Manuel Flores 512 -723- with experience and qualifications. Beginning date: Street, Laredo, Looking for charge of place. White female reporter in Aug. 20, 1986. Application deadline: July 31, 1986 or 3331. 20th market seeks reporting position in top 30 market. until filled. AA/EOE. Send inquiries/applications to: Dr. Instant cash- highest prices. We buy TV transmitters Strong writer. Anchor experience. 916-422 -8393. Win We!ford, Box 451, SLU, Hammond, LA 70402. and studio equipment. $1,000 reward for information purchase of a good UHF transmitter. Streetwise, good people skills. #1 background as Ohio University seeks a broadcast news teacher. leading to our 404 -1271. ND. AE, reporter, and ER Wants new management Rank and salary competitive, negotiable depending Quality Media, -324 challenge. Rich Vandiver 214-825 -6208. upon qualifications. Professional experience required. 16mm Eastman telecine projectors wanted: Models

MS preferred, Ph . D favored. Teaching in reporting and. 12 year TV and radio sports veteran looking for medi- 25. 25B, 250. 275 & 285. Price based on condition. broadcast news sequence courses. Applications to Dr. um to large market serious about sports. PBP a big Essex Systems, 2 Ridge Rd., Essex, NY 12936. 518- Dru Riley, E. VV. Scripps School of Journalism, Ohio Uni- plus! Box G -25. 963 -7080. veristy. Athens, OH 45701. Applications of women and Hard -working TV reporter. nearly 2 years' small mar- minorities encouraged Wanted: IVC 800 VTR color processing board. Call ket experience. Looking to move up to mid -size mar- Jack Gardner, 615 -929 -4404. HELP WANTED SALES ket. MO, AR, KY, TN, IN. Box E -83. FOR SALE EQUIPMENT 'TV rep. TV Guide Magazines Atlan- Anchor or ND /anchor position sought by experienced Guide marketing with minimum three AM and FM transmitters-used. excellent condition. medium market weekend anchor /reporter. Ratings bat- ta office seeks college graduate media as broadcast market- Guaranteed. Financing available. Transcom, 215- tle winner. Community involved. All markets considered years experience to serve marketing tech- 884 -0888. 315-387 -5428. ing representative. Understanding of niques, excellent communication skills required. Du FM station, all equipment 1 year old, Harris An award -winning meteorologist is ready and willing ties include maintenancing reciprocal trade Complete w/ MS -15, Optimod. monitors, 3 -bay ERI, Cable, 2 you. -581 -4403. advertising agreements with TV stations, developing 2.5K to do the job for 214 Transcom 215 -884- promotion campaigns, tracking and reporting industry studios, EBS, Call M. Cooper/ Help me relocate soon, so my present small market trends. Considerable travel. Potential for advancement 0888. employer can find a new anchor by September. Profes- and relocation. TV Guide is an EOE with exceptional FM transmitters: 25kw -Sparta 625 -20kw- Collins sional. provacative award winner. Box G -39. require- employee benefits. Send resume and salary 831G1, CCA 20,000E-Skw -Bauer 605B, RCA BTF ment, in to: Regional Marketing Manager, Sports director with six years' small market exper- confidence 5E1, AEL 5KE, Gates 5B- 3.5kw- McMartin 3.5k -1 kw- TV Guide, 5601 Executive Center DR., Ste. 223, Char- ience is ready to move up. Strong PBP, newspaper Syntronics 1.5kw, Gates FM1C, Transcom Corp. 215- lotte, NC background will bring extra edge to your department. 28212. 884.0888. Call Dale 701 -775 -4345. RADIO AND TV PROGRAMING CETEC 7000/ GLS, priced to sell! Includes Audiofile, 2 /Carousels, 1 Playbacks, CRT TV meteorologist position sought. Creative, outgoing Radio & TV Bingo. Oldest promotion in the industry. Cartel Instacart, 3 Otari Package, Live Assist Package. We also sell University of Chicago graduate, research and forecast- Copyright 1962. World Wide Bingo, P.O. Box 2311, Logging Call for your broadcasting ing experience, tape available, call Rick Sindler 813- Littleton, CO 80122. 303-795-3288. new and used equipment. 393 -4013. needs. Dale Hendrix, Holt Technical Services, 215- 866 -2131. A division of the Holt Corporation. Award -winning female reporter /producer presently Country music library After 25 years as country, we've changed formats, library for sale. Thousands of employed seeks move to top 50 market or above. 2kw UHF transmitter. Thomson -LGT, suitable for low cuts from 50s thru 80s. 919 -753 -4122. 314 -367 -2712. and full power. Never uncrated. 512 -480 -0084.

Broadcasting Jul 14 1986 77 New TV startups. Quality Media can save you money. New /reconditioned equipment. Grass Valley 1600 Help Wanted Technical Top quality equipment at lowest prices. Business production switchers, Crosspoint Latch 6119, 6112 Plans, financing available. Quality Media 404 -324- switcher with editor I/F, Sony cameras, monitors, UMA- 1271. TIC 3/4" and Beta Cam, Ikegami cameras, Leader test instruments, Panasonic Industrial video, JVC, Pana- UHF FIELD ENGINEERS RCA 30kw transmitter. Immediate delivery, good sonic RAMSA, all types audio equipment, special on Quality condition. Media 404 -324 -1271. CMX Edge 3 VTR editor, Sony BVE -800 editor, Vital VIX- needed immediately - one based in Silverline UHF transmitters new, best price, latest 114-4A, Digital Video Effects. Many more items, special New York City area, one based in technology, totally redundant. Bill Kitchen, Quality Me- deals need to clear out inventory. Call Cottonwood Washington, DC area. 3 -5 years' dia, 404-324-1271. Communications in California 1 -800- 826 -7025, US 1- 800- 331 -8333 or 1- 800 -344 -3335. broadcast engineering experience New RCA 110kw UHF transmitter. RCA closeout. Fast required with emphasis on FM trans- Video tape close out sale: New Sony Umatic Video delivery. Price: $550,000 - includes tubes. Bill Kitchen, mitters Quality Media, 404 324 -1271. tape KCA-60K $16.59 each, KCA -60BRK $18.39. and antennas, propagation, KCA-30K $12.48, KCA-30 BRK $12.48, KCS-20K multipath, subcarriers, and recep- New RCA TTG -30H HI -band VHF transmitter. RCA $10.52, kcs -20brk $11.97. Sony Betacam BCT-30k tion. Must be able to install and main- closeout. Fast delivery. Price: $185,000. Bill Kitchen, each $11.83, BCT-29k $9.55, BCT-10k $6.60, BCT-5k Quality Media, 404 -324 -1271. $5.76. Sony 1" V- 16 -66B, each $60.70, V- 16.968 tain subcarrier equipment at FM sta- $95.34, V- 16 -66SP $67.62, V- 16 -96SP $99.49, V1 -K- tions and also be able to install FM CCA 10Kw FM Completely rebuilt, new transmitter: 66B $64.61, V1 -K -96B $99.00, V1- K -66SP $70.00, V1- to $14,000. Bill subcarrier data receivers. Additional tubes, new exciter, tuned your channel. k-96SP $106.00. Other lengths avaialble on request. Kitchen, Quality Media, 404 324 -1271. Shipping not included. Call Cottonwood Communica- duties include some trouble- shoot- tions in California 1 -800- 826 -7025, US 1- 800 -331 -8333 broadcast equipment. AM -FM-TV new and ing of both audio and data satellite Oúality or 1- 805- 344 -3335. used, buy and sell. Antennas, transmitters, VTRs downlinks. Periods of extensive na- switchers, film chains, audio, etc. Trade with honest, Monitor and test equipment sale: Leader instruments tionwide travel required, mostly on reliable people; Call Ray LaRue, Custom Electronics LBO- 5860A, W/F, $1650.00, LVS- 5850B, Vector Scope. short notice. Excellent opportunity Corp. 813 -685 -2938. $1700.00, LR -2400 rack mount, $180.00, package price, $3490.00. Oscilloscopes 100MHZ 3 channel for a smaller market chief to move LA-Cart automatic cassette playback system. Like LBO -516 $1250.00, 100MHZ 4 channel LBO -518 new condition. Less than one year old. 3/4 inch decks up. Send resume and salary history $1720.00. LVM -5863A EFP monitor $1525.00, LBO - with Forte! Component processing. $85,000, John to Personnel Department, Multi - 5864 W/F monitor $1025.00. Sony, Panasonic, Ikegami

McNally, KWT , 405-843 -6641. broadcast monitors. Call for a great price! Call Cotton- Comm Telecommunications Corp., Over 100 AM & FM transmitters. AM -50kw, 10kw, wood Communications in California 1- 800 -826 -7025, 1755 South Jefferson Hwy., Suite USA 1- 800 -331 -8333 or 1-805-344-3335. 5kw, 2.5kw, 1 kw FM: 40kw, 25kw, 20kw, 10kw, 5kw, 3kw, 1103, Arlington, VA 22202. EOE. 1kw All our own inventory. Besco Internacional, 5946 New Sony 3/4" Umatic video recorders; VO -5850 Club Oaks Dr., Dolls TX 75248. 214 -630 -3600. PAC $10,550.00, VO -5850 $5,950.00, VO -5800 AM transmitters: 5kw -ITA 5000A -lkw- Harris SX1, $3950.00, VP -5000 $1,490.00, VO -6800 $2,990.00. Sparta SS1000, Collins 820D1, RCA 1N, Transcom Sony DXC -3000K $5700.00, DXC -M3AK $7,750.00. Corp. 215-884 -0888. DEMO SMC -70 Genlocker graphic system $4000.00. Ikegami ITC -730A ENG $5,565.00, ITC -730-AP/ ENG Used broadcast TV equipment. Hundreds of pieces $9,000.00, SC -500 studio camera $15,475.00. Call for wanted and for sale. Please call Systems Associates to special prices on other equipment. In California 1 -800- THIS PUBLICATION AVAILABLE receive our free flyer of equipment listings 213-641- 826 -7025, USA 1- 800 -331 -8333 or 1-805-344-3335. IN MICROFORM 2042. RCATK -28 color film island including two TP-66 pro- University Microfilms International 3/4 evaluated videotape! Guaranteed to look and jectors, TP-15 Multiplexer, TP -7 slide. Just removed. work as new Prices: Field mini KCS -20 minute cas- Maze Broadcast 205 -956 -2227. settes $6.99, 30 minutes $8.99, 60 minutes $11.99. 300 North Zeeb Road, ELCON evaluated, shrink wrapped and delivered free! Dept. P.R., Ann Arbor, MI 48106 Master broadcast quality at half the price. Hundreds of thousands sold to professional users. To order call Car- pel Video, Inc., collect, 301 -845 -8888 to toll free RADIO 800 -238 -4300. Help Wanted Programing, For sale. complete electronics package for commercial VHF television station. Includes 16kw CH.3 trans- Production, Others mitter, 6 Bay antenna, terminal equipment, master control automation, TYRO Earth station, 3/4" VTR sequencer, 3/4" Edit stations, post production switcher, studio control switcher, DVE system, graphics system, weather graphics system, studio cameras, ENG systems, audio consoles, etc. Plus all technical support E HOM equipment. Must be sold as a complete package. For A PRAIRIE E further information and arrangements for inspection, contact Edward A. Lipton, 303 -242 -4903. Public sale will be held July 25, 1986 at 9:00 a.m., 200 Grand Ave., Suite 400, Grand Junction, CO 81501. Sealed bids and COMPANION telephone bids will be accepted until the time of public PRODUCER i1 sale. The popular 'A Prairie Home Companion" show has an immediate opening for its senior producer. This person will work directly with 10 syndication studios closed. 5 pot McMartin Garrison Keillor to create his weekly live national radio broadcasts boards, Russco/QRK turntables (w/tone arms, pre - as well as occasional network television specials. amps), Ampro/ITC cart decks, Teac cassette, 2tr real weekly decks, and belt eraser available. Must sell. Lewis, Duties will include: collaborating with Keillor to develop '13 -659 -5776. themes and performances; critiquing and reviewing each show; or- lineup and live broad- Needed: Sony BVU -800s, 5800 systems, HL -79s with ganizing rehearsals; overseeing timing during Triax. For sale- slo-mo controllers for Sony 1 ", RCATR- casts; evaluating talent; working with writers. 70B quad VTR. Film island equipment, JVC 4700, Hita- This is a senior position, requiring extensive experience in broad- chi FP-40s cameras, CVS 516 TBCs, Grass Valley cast, film or stage production. Previous experience producing live 1600 -1L, HL -79A, VPR -2s, VPR -2Bs, VR- 1200B, HL- is Preferred 77A. Call Lynwood Taylor or Marvin Luke, 919 -977- comedy or variety broadcasts or stage shows desirable. 3600. candidates will also have extensive musical knowledge and familiarity 2 Sony BVH -2000 w /type BKH 2011 front panel (re- with "A Prairie Home Companion." cord playback & sto mo) BKH 2150 time base corrector The producer will work in St. Paul, Minnesota and will also par- (4 boards) side panel and handle option. Less than 300 ticipate in occasional national tours. Financing available, hours usage, $49,500 each. We offer a competitive salary and excellent benefits. To apply 904-237 -6106. for this position, send a resume, salary requirements and a letter de- scribing specifically how your experience qualifies you for the duties Used 180' tower used 230' tower with 50' pole, 8 bay FM antenna RCA circular, 2 bay antenna RCA circular, listed here, to: William H. Kling, President used 1 5/8" transmission line different lengths up to 45 East Eighth Street, St. Paul, MN 55101 500'. H.C. Jeffries Tower Co. 512-646 -9693. MPR Productions,

Broadcasting Jul 14 1986 78 Help Wanted Announcers Help Wanted Sales Help Wanted News Continued SALES REPRESENTATIVE WJLO POWER 100 -FM TEASE HEADLINE A Summt Communications Radio Station PROMO WRITER The hottest station on the Gulf Coast. 0.100 FM wants WKPV-TV in Ponce, Puerto you now for the morning personality slot. We are a fun Top 20 news operation needs a sounding. high intensity CHR 100.000 watt POWER Rico is seeking a sales re- STATION covering Mobile and Pensacola work and presentative in the U.S. unique talent to write and pro- we the good life on the Florida Gulf Coast Salary and duce the material that will lock in bonuses commensurate with the top 50 markets and WKPV -TV is - better. Total promotional support. Tapes and resumes the only full the prime time viewer to stay for immediately to J.D. North, Program Director. WJLO- FM. PO. Box t2487. Pensacola. FL 32573. 904-456- service station in the south- the best newscast in the city. ern area of the island. This EEO /AAP. Send resume with references to: Box G -43. Summit Communications, Inc. area represents 27% of the An equal opportunity employer total Puerto Rico households. Please write to SPORTS ANCHOR The #1 independent is looking for a WKPV -TV, G.P.O. Situations Wanted Programing, Box 2556, sports anchor with five years' exper- Production. Others San Juan, Puerto Rico ience in broadcasting. Send resume and tape to: Dan Cohen, WTTG -TV, 00936, Attn. Mr. F.D. López, 5151 Wisc. Ave., NW Washington, YOUR NEXT or call 809 -725 -3305. DC 20016. EOE, M /F. PROGRAM DIRECTOR AND OR SPORTS DIRECTOR Help Wanted Technical Situations Wanted News

Qualifications: 23 years' in broadcasting na- MAINTENANCE ENGINEER HUSBAND AND WIFE tionally. recognized programmer, major market ANCHOR TEAM sportscaster, play-by -play for 5 major colleges, AM personality VVe are an NBC affiliate located in a top twenty top in 2 markets. Former /reporters now independent market and are in need of a proven mainte- anchor pro- Wanted: Programing and /or sports position nance engineer. ducers looking for a station that dares to be with quality station and quality management. different. Call for our tape and resumes today A minimum of three years' maintenance exper- Any size market, I want this to be my last move. 1- 616-343 -4420. ience is required, with with Call 314 -867 -3011, or write 2463 Shannon - total familiarity BVU aire. St. Louis, MO 63136. 800, Chyron IV 1" Ampex, TCR 100's. A technical education background or equivalent experience a plus. VVe are an equal op- ALLIED FIELDS portunity employer and strongly encourage mi- Help nority and female applicants to apply If you Wanted Sales have the qualifications we need then send a TELEVISION letter or resume to' Box G -15. Help Wanted Programing, Production, Others LENCO TV CHIEF ENGINEER \/ PRODUCER. WRITER with proprietary interest REGIONAL SALES MANAGER .it5 a way of doing yo.,r loo a pride that's refelcted in In keeping with the continued success your work. you treat the station as if d were your own Lenco, Inc., Electronics Division, manufac- and quality of our personnel, the City of l'm looking for a Chief with this rare proprietary attitude turer of precision broadcast sync generators Torrance is seeking a producer/writer for to design and build my major market full -power UHF and video distribution equipment. has an station. Reply in confidence to Box 6095. Boston immediate for an profes- its cable television subscriber and institu- 02114 50E. all replies answered. opening aggressive tional channels. sional Regional Manager for the Midwest Region. Candidates for this high paying Responsibilities include development of position should possess a BSEE or equiva- program ideas, pre -production research, Help Wanted News lent, with a minimum of 5 years broadcast audience research and production for- dealer or manufacturer sales experience. mat. You will also supervise development Please reply to Bob Bergfeld. Lenco. Inc.. personnel, assigning reviewing pro- EXECUTIVE PRODUCER and Electronics Division. P.O. Box 348. Jackson. ject works. MO 63755, 314- 243 -3147. To qualify, you must possess a Bachelor's Top 15 Northeast market looking degree in Communications, Journalism. for a hands -on, slick, hard driv- Television Production or Production De- ing, people oriented news exec. velopment, and one year of experience in commercial, industrial education or ca- Join us and try to keep up. EEO/ ATTENTION ble television script writing or production. AAP. Send resume with refer- We offer a salary of $1,712 -2,102 and an ences to Box G -42. BLIND BOX RESPONDENTS excellent benefits package. Please sub- mit resume and sample copy of a non- Advertisers using Blind Box Num- fiction script (which will not be returned) bers cannot request by July 25, 1986, to. tapes or transcripts to be forwarded to BROAD- CITY OF TORRANCE CASTING Blind Box Numbers. Civil Service Department For fast 3231 Torrance Blvd. Action Use Torrance, CA 90503 BROADCASTING'S Such materials are not forwardable 213 -618 -2969 Classified Advertising and are returned to the sender. Equal opportunity employer

Broadcasting Jul 14 1986 74 Help Wanted Instruction Employment Services Continued INSTRUCTOR /COORDINATOR Student Production WANTED ENTRY LEVEL ANNOUNCERS Master's degree in radio/TV /film area. Two years' work experience with a variety of media strongly preferred. Must possess thorough working knowledge of regulations (Male & Female) affecting the industry, all aspects of broadcast and A/ equipment, and be able to Programmers produce radio, TV and A/ materials. Transcripts, letters of recommendation and /or Newspeople credentials are required. Closing date July 23, 1986. Contact Personnel Office: S.T.A. wants you for radio stations that NEED you. For complete details and regis-

tration, send $2.00 postage I KIRKWOOD COMMUNITY COLLEGE handling to: P.O. Box 2068 Cedar Rapids, IA 52406 319 -398 -5615 Broadcast Equal opportunity employer Talent Agency Help Wanted 73-255 El Paseo Technical Help Wanted Programing, Suite 9C Production, Others Palm Desert, CA 92260 (619) 341 -0225 EXECUTIVE PRODUCER MEDICAL PROGRAMING ELECTRONIC Due to a long -range committment we have need for an executive level produc- MAINTENANCE er to manage production of medical pro- Radio & TV Programing graming. ENGINEER Ideal candidate will have previous exper- ti rr Lum and Abner ience in producing medical /scientific Are Back Harcourt Brace Jovanovich, Inc., a programing, an employment record ...piling up profits major international publisher, is cur- demonstrating of re- for sponsors and stations. rently seeking an experienced elec- positions increasing 15- minute programs from tronic maintenance engineer for its sponsibility, a demo reel showing creativ- Orlando Video Production Center ity and innovation in program content the golden age of radio. and design; and proven supervisory PROGRAM DISTRIBUTORS PO. Drawer 1737 This individual will assist the Chief skills. Jonesboro. Arkansas 72403 501/972 -5884 Engineer with the installation of new production equipment, and mainte- Please send resume and reel to CMESat, nance and /or repair of all electronic 502 Sprague St., Dedham, MA 02026. broadcast type equipment in the ATTN: Judith Finkle. center. Attention Managers 8 Owners: CONTEMPLATING A The qualified applicant will have FORMAT CHANGE? experience in component level Our STARROCK formal attracts adults 25 -49 with REAL troubleshooting, along with experi- Business Opportunity ROCK N ROLL! STARROCK is a new LIVE format that5 ence in the repair of broadcast and NOT AC, NOTAOR, NOT Top -40 8 NOT Oldies! Call electronic graphics digital equip- 512 -448 -1873 for free demo. ment. A minimum of 2 years experience with broadcast equipment. INVESTORS WANTED We offer an excellent starting salary For Sale Stations with a comprehensive benefits plan. for central Florida radio station. In- resumes Only those stating salary quire RFI, 241 Bentham East, Am- requirements will be considered. RADIOïMAJOR herst, NY 14226. MARKETS Please forward your resume with Start new Tunnel Radio Stations in these salary requirements to: markets: New York, Detroit, Pittsburgh, Washington, San Francisco, Houston, Harcourt Brace Jovanovich, Inc. Minneapolis, Denver, Seattle, Norfolk, Orlando, FL 32887 Employment Mobile, Wheeling, Honolulu, New Haven Attn: Employment Dept. EE -D Services & Asheville. Ft. Lauderdale, Boston & Equal Opportunity Employer Montreal already on the air! Broadcast to tunnel motorists across entire AM and FM MediaLine provides hundreds of dial inside tunnel. Huge, instantaneous television and radio journalists with captive audience for ads. FCC ap- fresh job leads. Now ENGINEERS, proved. For details contact: PROGRAMMERS, PRODUCERS, AC- COUNT EXECUTIVES AND PROMO- TION PEOPLE can get the same service. Learn more. 312-855 -6779. For Fast Action Use BROADCASTING'S J. Rodger Skinner /President TUNNEL RADIO rRF Tgf ß9Pit Tf'lf .. Classified 3590 S. 60th Ave.. Suite 9 Hollywood, FL 33023 Advertising 305 -981 -8480

Broadcasting Jul 14 1986 on For Sale Stations Continued

FM Location Size Type Price Terms Contact Phone APPLICATIONS SE Reg AM /FM $6400K Terms Mitt Mounts (202) 822 -8913 TX Sm AM /FM $1400K Cash Bill Whitley (214) 680 -2807 Satellite Systems Engineering, MN Sm AM /FM $1150K $275K Bill Lytle (816) 941 -3733 SE Met AM CP $500K $200K Mitt Mounts (202) 822 -8913 Inc. is now preparing FM OK Med AM $450K Terms Bill Whitley (214) 680 -2807 radio applications for FCC SD Sm FM $400K $100K Bill Lytle (816) 941 -3733 CO Sm AM $365K Terms David LaFrance (303) 234 -0405 BC Docket 80 -90 IA Sm AM $350K $75K Bill Lochman (816) 941 -3733 (689 new FM locations). ID Sm FM $300K $100K Greg Merrill (801) 753 -8090 OH Sm FM CP $50K $50K Ernie Pearce (404) 998 -1100 Contact: For information on these properties, please contact the Associate shown. For information on other Bob Napp, avaliabilities, or to discuss selling your property, contact Janice Blake, Marketing Director. Chapman (301) 652 -4660 Associates Inc., 8425 Dunwoody Place, Atlanta. GA 30338. 404 -998 -1100. CHAPMAN ASSOCIATES nationwide media brokers BOB KIMEL'S NEW ENGLAND MEDIA, INC.

BUYERS AND SELLERS Theres never any obligation when talk- BILL - DAVID WISCONSIN RADIO STATION ing to any of our professional staff. ASSOCIATES Class A - CM - famous summer & winter resort area.

8 Driscoll , f Dr St Albans. V 05478 BROKERS -CONSULTANTS Small two station market, market growing rapidly - ab- 802 -524-5963 sentee operated for 18 years. Owner operator only 303 -636 -1584 Strictly turn -around. but will be there it you know the business. Full financial disclosure first call before infor- 2508 Fair Mount St. mation released. Packerland Consultants - 414 -235- Colorado Springs, CO 80909 2625

NO CASH? TRADE POSSIBLE 24 -HR AM, FINE CALIF. CITY

1000w days, 250+ nights, now AM /FM 50.000 watts ERP FM plus fuidimer In nice Spanish, any format OK. Profitable. size town between Pittsburgh and Washington. TOP 100 MARKET FULLTIME AM! DC. $1.75 million. Attractive terms. Christian Music Format Bargain at $325,000, and can con- AM FM Minn. NC $340.000. Terms. Owners health forces sale of popular. growing station. sider solid real estate, stocks, or ? Daytimer in Chattanooga area. Includes good Unlimited potential in one of America's best cities. Pre- for part or all. Box G -41. tea: estate for msldence and studio No down pay- sent management may slay if desired, or new owner ment can operate. Great opportunity priced at 400K. Reply Business Broker Associates to Box G -40. 615 -756- 7635, 24 hours

PROFITABLE UTAH FM /AM COLORADO RESORT /AM -FM FM (B) W. Coast, Small mkt. fat C /F, big Single station market. excellent ratings, posi- Only stations in county Growing winter /sum- profit. $975K. tive cash flow $595K. $60K down. terms. Dis- mer playground. FM new on -air with billings VHF -TV- Rockies - no C /F, no profit - all Count for cash. Box G -19. increasing monthly Owner retiring but aggres- new. $4.0M. sive experienced manager available to carry on New facilities on choice real estate. Un- Write direct for details: tapped potential. Terms. Box G -44. Box 217, Landrum, SC 29356

CLASSIFIED FOR SALE UHF SUNBELT INDEPENDENT Midwest College Town ADVERTISING Communication Resources Class C FM Unlimited, Inc. Excellent cash flow Priced at $2,750,000 IS YOUR 6539 E. 31st St. Tulsa, OK 74145 Box G -16 TOM BELCHER 918 -665 -8484 BEST BUY .. . This space could be

working for you for a Gulf Coast. Class C 305.453.3311 $9.5 X,cash flow. $3.8 million very low cost ... and it CCBox 1065. Merritt Island. FL 32952 512/327.9570 reaches a most Donald K. Clark, Inc. responsive JAMAIi ICE COL audience. Media Broker 110 Wild Basin Rd # 245 Austin. TX 78746

Broadcasting Jul 14 1986 ft1 For Sale Stations Continued

MIDWEST R.A.Marshall e ,Co. Metro fingle, daytime Canadian clear. Upgradeable - profitable. Approx. 2X Media Investment Analysts & Brokers gross.

\/ Bob Marshall, President AM /FM single stn. mkt. Approx. 1 1/2X gross w/o real property An exceptional opportunity is available to acquire a full - FM single stn. mkt. 6X projected cash time AM station in a top 100 market for a minimum in- flow Terms available. vestment. $450,000, terms. KEPPER, TUPPER & COMPANY, INC. ILLINOIS: 300 Knightsbridge Parkway, Suite 360, Lincolnshire, IL 60069, 312634 -9258 508A Plneland Mall Office Center. Hilton Head Island. South Carolina 29928 803-681.5252 CONNECTICUT: 31 Bailey Avenue-Suite 6, Ridgefield, CT 06877, 203431 -3366

THE ALDWORTH 312/ Fulltime AM Resort Area ORGANIZATION 526 -7916 CLASSIFIED N. Central California coast INCORPORATED Priced 5 times cash flow VALUE -PRICED NEW LISTINGS ADVERTISING S425,000 terms OHIO regional FM in healthy, growing market. Priced at 7.5 x cash flow. with modest down payment and generous seller terms. IS YOUR FLORIDA outstanding starter opportunity in realis- NBA tically priced AM-daytime,. Valuable assets, growth BEST Norman Fischer & Associates. Inc. area, low DP and financing. BUY... WISCONSIN solid. well -established AM with solid. Media Brokerage Appraisals well -established profits and cash. Asking 2.2 x reve- This space could be Management Consultants nue, only 5125K down. working for you. 12119 l'arkway Austin,Texas 78703 (512) 476 -9457 241 W. Lake Shore Dr. Barrington, IL 60010

BROADCASTING'S CLASSIFIED RATES

All orders to place classified ads & all correspondence dressed to: (Box number), c/o BROADCASTING, 1735 pertaining to this section should be sent to: BROAD- DeSales St., N.W., Washington, DC 20036. CASTING, Classified Department, 1735 DeSales St., N.W, Washington, DC 20036. Advertisers using Blind Box numbers cannot request audio tapes, video tapes, transcriptions, films, or VTR's Payable in advance. Cash, check, or money order. Full to be forwarded to BROADCASTING Blind Box num- & correct payment MUST accompany ALL orders. bers. Audio tapes, video tapes, transcriptions, films & VTR's are not forwardable, & are returned to the sender. When placing an ad, indicate the EXACT category desired: Television, Radio, Cable or Allied Fields; Help Publisher reserves the right to alter classified copy to Wanted or Situations Wanted; Management, Sales, conform with the provisions of Title VII of the Civil Rights News, etc. If this information is omitted, we will deter- Act of 1964, as amended. Publisher reserves the right to mine the appropriate category according to the copy abbreviate, alter, or reject any copy NO make goods will be run if all information is not included. Rates: Classified listings (non -display). Per issue: Help Wanted: $1.00 per word, $18.00 weekly minimum. Situations The publisher is not responsible for errors in printing due Wanted: 600 per word, $9.00 weekly minimum. No person- to illegible copy -all copy must be clearly typed or print- al ads. All other classifications: $1.10 per word, $18.00 ed. Any and all errors must be reported to the classified weekly minimum. Blind Box numbers: $4.00 per issue. advertising department within 7 days of publication date. No credits or make goods will be made on errors Rates: Classified display (minimum 1 inch, upward in which do not materially affect the advertisement. half inch increments), per issue: Help Wanted: $80.00 per inch. Situations wanted: $50.00 per inch. All other Deadline is Monday at noon Eastern Time for the follow- classifications: $100.00 per inch. For Sale Stations, ing Monday's issue. Earlier deadlines apply for issues Wanted To Buy Stations, Public Notice & Business Op- published during a week containing a legal holiday, & a portunities advertising require display space, Agency special notice announcing the earlier deadline will be commission only on display space. published above this ratecard. Orders, changes, and /or cancellations must be submitted in writing. (NO tele- Word count: Count each abbreviation, initial, single fig- phone orders, changes, and /or cancellations will be ac- ure or group of figures or letters as one word each. cepted.) Symbols such as 35mm, COD, PD,etc., count as one word each. Phone number with area code or zip code Replies to ads with Blind Box numbers should be ad- counts as one word each.

Broadcasting Jul 14 1986 A9 àtes & -o_ eso si_ rector, Debbie E. Meyers, associate buying di Media Marketing rector, and Doreen Doell, associate research director, named VP's, DFS Dorland, New Bill Jenkins, VP and general manager, wxtx- Elaine Chin, director, sports sales proposals, York. TV Cincinnati, elected executive VP, televi- ABC -TV, named VP, prime time sales pro- Danny D'Ella, manager, computer services, sion division of station's licensee, Mainte posals. Petry Television, New York, named account Communications Group Inc., Cleveland, John Triolo, associate creative director, executive. owner of 12 radio and four TV stations. Young & Ruhicam Inc., New York, named Peter Dunn, national sales manager, WHEC -TV senior VP. Rochester, N.Y., named account executive, Arthur C. Unger, presi- Harrington, Righter & Parsons Inc., New dent, personal pro- York. ducts division, Lever Georgia Breza, director of research and ad- Bros., New York, ministration, ABC Television Spot Sales joins Batten. Barton, Inc., joins NBC -TV as director, TV stations Durstine & Osborn program research and audience analysis. there as executive VP Kathy Ames, senior VP, Foote, Cone & Beld- director, new and ing, San Francisco, adds title of group re- product development. search director. Steve Moynahan, Patricia national marketing and Jenkins deTournillon Simpson, management represen- public relations associate, Coopers & Ly- Bill deTournillon Jr., station manager, KCBD- tative, McCann- Erick- Unger brand, Detroit, joins W.B. Doner and Co. TV Lubbock, Tex., named general manager. son Worldwide, New there as account executive. York, named senior VP. Mike Priebe, art di- Bill Stoeffhaas, general manager, WQUE(AM)- and senior rector, named VP, executive art director and Ted S. Burnett Jr., group executive WMKJ(FM) New Orleans, joins wMJJ(FM) Bir- Angeles, producer in McCann -Erickson's Detroit of- VP, Benton & Bowles, Los joins mingham, Ala., as general manager. Los Ange- fice. Tracy -Locke, Dallas, as president, les office. Brian Holton, station manager, KTSF(TV) San New officers elected at BDA/BBDO Inc., At- Francisco, named general manager. Michael lanta: Jack Walz, account supervisor, to ex- Tom Wealand, account supervisor, Barkley & J. Sherman, operations director, succeeds ecutive VP; William Cromartie, manager, Evergreen Advertising, Shawnee Mission, Holton. broadcast production, W. Faye Morrison and Kan., named VP. Jim Garrison, account executives, to VP's. Herbert Rossin, general manager, WLXI -TV Lisa Beck, recent graduate of Baylor Univer- Greensboro, N.C., joins WHLL -TV Worcester, Appointments at Campbell -Ewald Co., War- sity, Waco, Tex., joins Gulf State Advertising Mass., as general manager. ren, Mich. -based advertising agency: Robert Agency, Houston, as account executive. Peg Dempsey, VP and general manager, J. Gervason, senior VP and associate media Appointments at TeleRep, New York: Fritz KMFY(AM)- WAYL -FM Minneapolis, named VP director, to group VP and associate director of Mills, general sales manager, WCAY-TV Nash- and general manager of co -owned KTAC(AM)- media services; Larry Rau, creative director, ville, to salesman, Chicago office; John Bon - KBRD(FM) Tacoma, Wash. to group senior VP, director, creative support tempi, sales manager, United States Lines, services; Fred Gordon, broadcast business John M. Profit, program manager, WXXI -AM- New York, to account executive, New York manager, to senior VP, director, broadcast FM Rochester, N.Y., joins KUHF(FM) Houston office; Dick Giltner, Midwest sales manager, business administration; Gene Turner, VP and as general manager. Republic Pictures Corp., Los Angeles, and group head, Chevrolet truck account, to sen- Shirley Richards, account executive, Inde- Harvey M. Simms, general sales manager, ior VP and associate creative director. WSLR(AM) Akron, Ohio, named general man- pendent Television Sales Inc., New York, to Ed Trav- ager. Michael G. Turner, executive VP, Oglivy & account executives, Chicago office; Mather Inc., New York, joins The Earl Palm- is, salesman, KOMU -TV Columbia, Mo., to Jack O'Brien, operations manager and pro- er Brown Companies, Bethesda, Md., as vice account executive, St. Louis office. gram manager, WMYF(AM)- WERZ(FM) Exeter, chairman. Bruce M. Odza, managing director, Fran Kaufman, Eastern marketing manager, N.H., named to same titles at co -owned Oglivy & Mather, Sydney, Australia, office, CBS -TV, joins Blair Television, New York, WMER(AM)- WJBQ(FM) Portland, Me. Peter Fal- joins Earl Palmer Brown as VP and general coni, operations and program manager, manager. as marketing manager. Mary Jane Hayes, ac- WGAN -AM -FM Portland, Me., succeeds count executive, named manager, Blair TV, O'Brien at WMYF -WERZ. Appointments at SSC &B Lintas Worldwide, New York NBC Red Team. New York -based advertising agency: Gary Appointed at New York -based Katz Conti- Dennis Upah, advertising and promotion Carr, director of network operations, and Alan nental Television: Jack Higgins, general sales manager, WEEK -TV Peoria, Ill., named oper- Jurmain and Loretta Volpe, group directors, manager, to general manager; Jay Friesel and ations and promotion manager. media planning and operations, to senior Bob Levenstein, national sales managers, to Kim D. Allen, general manager, Comcast Ca- VP's; Donna Cate[do and Jeffrey Dunetz, as- general sales managers; Jerry Cifarelli, sales ble Inc.'s Lower Merion, sistant media directors, to VP's. Communications manager; Herb King, regional office manager, Pa., cable system, named general manager of Gregory Reinhardt, senior local and regional and John Wall, New York sales manager, to Comcast's Willow Grove, Pa. (suburban account executive, KsNW(TV) Wichita, Kan., national sales managers; Chris Jordan, Carey Philadelphia), system. joins Katz Communications Inc., New York, Moler, Mark Ryan and Margaret Tjepkema, James Ross, controller, KROY(FM) Sacramen- as salesman in Dallas office. Molly Monahan, sales executives, to New York sales manag- to, Calif., joins KPDX(TV) Vancouver, Wash., media supervisor, Bozell & Jacobs, Minne- ers; Stanton Jones, sales executive, to man- as business manager. apolis, joins Katz Radio's Minneapolis office ager, San Francisco office. as account executive. Glenn J. Elliott, director, Capital Cities /ABC, John Perry, formerly with Rives Smith Bald- business planning, named director, finance Rhonda Cooper- Bruder, associate buying di- win Carlberg, Houston, joins Eisaman, Johns and planning, real estate and construction. rector, Jane Bookbinder, associate media di- & Laws Advertising, there as senior account

Broadcasting Jul 14 1986 83 executive. Dianne Haggins, account executive, assistant, Smith & Smith, Los Angeles -based Laurie Bonney, director, communications, WVKO(AM) Columbus, Ohio; Pat Wise, from law firm, named human resources adminis- WCOL(AM)- WXGT(FM) Columbus, Ann Major Market Radio Sales, New York, named and Ri- trator of Group W Productions. gola, account executive, WAZU(FM) Spring- sales person, Chicago office. Gary A. Lehman, director, legal services, field, Ohio, join WSNY(FM) Columbus as ac- Miss Universe Inc., subsidiary of Paramont George Peter, account executive, Select Ra- count executives. Pictures Los Angeles, joins Marvel dio, New York, joins Weiss & Powell there as Corp., A. Van VP, station relations and sales. Tracy Tilson, senior account executive, Productions Inc., Nuys, Calif. -based WNJY(FM) Riviera Beach, Fla., and Pamella animation studio, as director, legal affairs. Laura J. Feist, media director, Tavernier, Varnon, account executive, WCJx(FM) Mira- Valerie Hutchinson, independent TV com- Perez, Molsick & Associates Inc., Tampa, mar, Fla., join WJQY(FM) Fort Lauderdale, mercial producer, joins Gluck Films, New Fla. -based advertising agency, joins Ensslin Fla., as account executives. & Hall Advertising and Public Relations there York-based commercial production company, T. sales as VP, sales. as senior media planner. James Laura, representative, WLOS(TV) Ashville, N.C., joins WVEC -TV Appointments at The Disney Channel, Bur- Appointments at cable sales division, Turner Hampton, Va., as account executive. Broadcasting System, Atlanta: Mark Hender- bank, Calif.: Angela M. Paura, director, mar- Eastern region, Viacom son, regional director, named director of marketing, Cablevision, New York, to national accounts director, keting; Hawley T. Chester Ill, account execu- Eastern Tim J. and tive, named central regional director; Cathy Programing division; Kassick Bruce Sullivan, affiliate marketing representatives, Burrell, account executive, named Southeast - em regional director. Appointments at Lorimar- Telepictures, Cul- to area marketing managers, Western region; ver City, Calif.: Bruce Rosenblum, VP, first - Jim Davy, associate producer, KABC -TV Los Jackie Bradley, senior account executive, run perennial syndication, and Garrett Hart, Angeles, and Dana Baratta, freelance writer PTL Network, Charlotte, N.C., named na- and producer, to writers and producers, on -air VR. network, off - network and theatrical re- tional sales manager. promotion; Andrew H. Susanin and Melinda Ronald G. Leppig, salesman, WAIL-TV Atlan- Marcus, regional coordinators, Chicago of- ta, joins KSCH -TV Stockton, Calif., as general fice, to affiliate marketing representatives, sales manager. Chicago office.

Michael F. Hogan, national sales manager, Joseph McSweeny, network buyer, Foote, WCAU(AM) Philadelphia, named local sales Cone & Belding, Chicago, joins Satellite manager. Music Network, Dallas, as VP, central division sales. Tom Sonnenberg, salesman, Storer Televi- sion Sales, Chicago, joins wr -Tv Milwau- Appointments at C -SPAN, Washington: Joe kee as national sales manager. Pfifer, account executive, Telesat CableVi- sion, Tampa, Fla., to national accounts man- Jon Watson, account executive, wTPI(FM) In- ager; Lisa Kerr, affiliate services coordinator, Rosenblum Hart dianapolis, joins WRTV(TV) there as local ac- C -SPAN, to regional marketing representa- count executive. search, to senior VP's, research; Leon Luxen- tive; Macey Primrose, circulation manager, berg, senior VP and director of network rela- Reid Walls, national sales manager, WNRW(TV) C -SPAN Update, to affiliate services coordin- tions, J. Walter Thompson, Chicago, to VP, Winston -Salem, N.C., joins WXTX(TV) Co- ator; Jim Gately, political affairs reporter, media sales development and Western sales. lumbus, Ga., as general sales manager. wccO -TV Minneapolis, to in -house producer; Patricia Ambrose, director, creative affairs, Steven Keefe, assistant producer, T-V Asahi Cedric L. Watkins, account executive, KGO -TV and program executive, to director, current News Network, Washington bureau, to in- San Francisco, joins KCBS -TV Los Angeles as programs; Steven Heckler, from Bank of house producer; Terri Sorensen, production account executive. America, San Francisco, to senior VP, data assistant, C -SPAN, to associate producer for and communications systems; Leah Ro- Bob Bradley, general sales manager, KTIE(TV) special events. Suzanne MacCallum, from sovsky, director of planning, to VP, corporate Oxnard, Calif., and Perry Fields, retail sales Council of Governments, Washington, to projects; Jerry McNeely, from 20th Century manager, KRE(AM) Berkeley, Calif., join personnel manager. Fox, Los Angeles, to writer and producer. KSCI(IV) San Bernardino, Calif. (Los Ange- Edgar A. Grower, director of marketing, To- Elaine VP, corporate les), as account executives. Conway Selmier, pro- day Video, New York, joins Leodas Films jects, NBC corporate communications, Ed Robbins, sales manager, KNTS(AM) Mesa, Inc., New York-based TV commercial pro- named director, production planning, NBC Ariz., joins SIN -TV, Irving, Tex., as agency duction company, as VP, sales. Entertainment. and account development salesman. Carl Dietze, VP, station sales, and Tony Vella, Tom Cerio, VP, Northeast division, Orion Tony Vincequera, general sales manager, account executive, LBS Communications Television Synidication, Los Angeles, named WDCA -TV Washington, joins WBZ -TV Boston Inc., New York, named VP, sales managers. VP, Eastern division. Arthur Hasson, account with same title. executive, named manager, Eastern division. Bill Gardner, program director, KIOI(FM), San Matthew Boxer, assistant account executive, Jack Williams, consultant to PRISM, Phila- Francisco, joins WLTF(FM) Cleveland as pro- Bozell, Jacobs, Kenyon & Eckhardt, New delphia -based regional cable movie and gram director. York, joins WDZL(TV) Miami as account ex- sports network owned by Rainbow Program- ecutive. David Winsor, from WSYR(AM) Syracuse, ing Services Co., Woodbury, N.Y., joins N.Y., joins WCAU(AM) Philadelphia as pro- Raleigh Neal, sales manager, WVLK(AM) Lex- Rainbow as president and chief operating of- gram director. ington, Ky., joins WBBE(AM)-WRMA -FM there ficer, regional services. Gary Parks, program director, WBNS -AM -FM as general sales manager. Shari Carleton, Mitch Sallitt, sales executive, Columbia Pic- WCZE(AM) Chicago as sales person, WCOZ(FM) Paris, Ky., joins Columbus, Ohio, joins tures Television, Burbank, Calif., named VP, program director. WBBE-WRMA as account executive. sales, West Coast domestic syndication. Kaye, air personality, KHFI- Jack Potter, retail development manager,. Barry afternoon Peter F. Yemen, Eastern division manager, FM Austin, Tex., named program director. WJXT(TV) Jacksonville, Fla., named national King World Productions Inc.'s New York of- sales manager. Laurie Oberman, senior producer, special fice, named VP, Eastern region. Marianne Ca- projects, WDIV(TV) Detroit, named executive Susan Sorenson, salesperson, KRZN(AM)- talano, account executive, named manager, producer. KMJt-FM Denver, named national sales man- Western division, King World, Beverly Hills, ager. Calif. Robert Savarino, producer, WKBW -IV Buffa- lo, N.Y., named commercial production man- Paul Boscarino, national sales manager, Russell Fox, financial analyst, Silent Radio, ager. WOOD -AM -FM Grand Rapids, Mich., named Los Angeles, joins Group W Productions sales manager. John Carpenter, account re- there as senior financial analyst. Jill Dana Linda Lanci, program director, WLNZ -AM -FM presentative, succeeds Boscarino. Press, personnel manager and administrative Lansing, Mich., joins WNIC -AM -FM St. Johns,

Broadcasting Jul 14 1986 84 KGMU -TV Mich., as assistant to program director. reporters. Mark Viviano, sports anchor, Co- lumbia, Mo., joins WCRG -TV Cedar Rapids, Bob Thrill, reporter, WDAF -TV Kansas City, Barbara Temple, assistant program director, Iowa, as weekend sports anchor. CBS -owned WCBS -FM New York, joins co- Mo., named anchor. Linda Carson, consumer owned WHTr(FM) Boston as program director. reporter, named anchor, midday news. Frank Mallicoat, from KIEM -TV Eureka, Ca- lif., joins WMUR -TV Manchester, N.H., as Ann Alward, communications director for city Michael Stopnick, promotion manager, sports director. Roger Griswold, recent gra- of Grand Rapids, Mich., joins WZZM -TV there WC)x(TV) Miami, joins WDZL(TV) Miami as duate of Lyndon State College, Lyndonville, as anchor. program manager. Vt., joins WMUR -TV as meteorologist. Rich Isome, reporter and anchor, WTVH(TV) Jillaina Harbaugh, account executive, Met- Steve Udelson from WPEC(TV) Palm Beach, Syracuse, N.Y., joins KSDK(TV) St. Louis as rovision, Livonia, Mich., joins Pro Am Fla., joins WLVI -TV Cambridge, Mass., as reporter. Beth Moore, Sports System, Troy, Mich. -based regional general assignment meteorologist. assignment re- sports network, as affiliate representative. senior producer and general porter, KGAN(TV) Cedar Rapids, Iowa, joins John Swaney, Mission Hills, Calif., trial law- Ken Leggio, director, client services depart- KSDK(TV) as weekend news producer. yer, joins KGIL(AM) there as morning anchor named ment, WJXT(TV) Jacksonville, Fla., and phone -in show host. producer and director, creative services de- Sheryl Jessing, reporter, WFAA -TV Dallas, partment. John Chang, assistant director, joins KSBY-TV San Luis Obispo, Calif., as Joel Franck, sports reporter, KGW(AM) Port- WPLG(TV) Miami, joins WJXT as director and general assignment reporter. land, Ore., named sports director. services department. photographer, client Ed Arnold, reporter, KABC(TV) Los Angeles, Jack McCracken, anchor- reporter-video- Al Campos, senior producer, KCOP(TV) Los joins KTLA there as weekend sports anchor. grapher, WCCB -TV Charlotte, N.C., joins there as senior pro- WVVA -TV Bluefield, W. Va., as reporter-pho- Angeles, joins KNBC(TV) Steve Knight, general assignment reporter, tographer. ducer of LA Today. KING -Tv Seattle, joins co -owed KGW-TV Port- Marty Lennartz, part-time announcer, land, Ore., as weekend anchor. Robin DeWind, from WBTA(AM) Batavia, wxRr(FM) named host overnight N.Y., joins WNYR(AM)- WEZO(FM) Rochester, Chicago, of Sheila Mahoney, reporter and anchor, WHEC- show. N.Y., as reporter. TV Rochester, N.Y., joins WKBW-TV Buffalo, Corky Coreson, morning man, KUPL(AM) N.Y., as general assignment reporter. Chris Wheelock, from Mutual Radio, Arling- KGW(AM) there as mid- ton, Va., and Kirk Chaisson, from KRIS -TV Portland, Ore., joins Appointments at WTEN(TV) Albany, N.Y.: Corpus Chirsti, Tex., join Guam Cable TV, day deejay. Steve Shapiro, sports anchor, WLWT(TV) Cin- Agauna, Guam, as reporters. Tom Gongaware, from wcsP(AM) Charlotte, cinnati, to sports anchor and reporter; Arnie N.C., joins WRDU(FM) Wilson, N.C., as Rosen from WGRZ -TV Buffalo, N.Y., to me- nighttime air personality. teorolgist; Bob Pfeiffer, assignment manager, KPIX(TV) San Francisco, to executive producer; Elizabeth Berger, closed- caption coordin- Technology ator, ABC -TV, to desk assistant; Patricia News and Public Affairs Bulger, desk assistant, WTEN(TV), to associate Pierre J. Madon, space program director, producer. Aerospatiale, Paris, joins Intelsat, Washing- Appointments at CBS News: John Paxson, night news manager, to deputy bureau chief, Los Angeles; Warren Lewis, chief, Tel Aviv bureau, to producer, Miami bureau; Terrell Plantiga, producer, succeeds Lewis. Andrew M. Rosenthal, Associated Press cor- Broadcasting' respondent, Moscow bureau, named bureau The Newsweekly of the Fifth Estate chief there. 1 735 DeSales Street, N.W., Washington, D.C. 20036 -4480 Michael J. Gleason, managing editor and as- Please send ... (Check appropriate box) sistant news manager, WNEV -TV Boston, joins KTPX(TV) Odessa, Tex., as news director. L7 Broadcasting v. Magazine Chris Witting Jr., program manager, 3 years $175 .. 2 years $125 1 year $65 o mos. 532.50 KDKA(AM) Pittsburgh, joins WBBM(AM) Chi- (International subscribers add $20 per year) cago as news and programing director. Yearbook 1986 Elizabeth A. Kelly, promotion director, WDOV Broadcasting Li Cablecasting (AM)- WDSD(FM) Dover, Del., joins WYUS(AM)- The complete guide to radio, N cable and satellite facts and figures-$90 WAFL -FM Milford, Del., as news director and (if payment with order $80) Billable orders must be accompanied by com- morning anchor. pany business card or company purchase order. Off press April 1986. Please give street address for UPS delivery. Ron Claiborne, from WNYW -TV New York, . :;y MASTERCARD. VISA or CHOICE credit cards. phone toll free 800 -638 -SUBS joins ABC News, New York, as general assignment correspondent. Name David Garcia, senior Payment enclosed correspondent, KCBS- Company Bill me TV Los Angeles, joins KNBC(TV) there as gen- Address Home? Yes No eral assignment reporter. City State Zip_ Steve Taylor, freelance Type of Business Title /Position correspondent, joins United Stations Radio Signature Are you in cable TV operations Yes Networks, Washing- (required) No ton, as White House N. I i I correspondent. Garcia I For renewal or address change I Rick Sanchez, reporter place most recent label here and weekend anchor, WSVN(TV) Miami, and Debra A. Martine, reporter, KDAF(TV) Dallas, I ¡ N I join KHOU -TV Houston as general assignment

Broadcasting Jul 14 1986 85 as marketing executive. Three of a kind. Induction of Edward Promotion and PR Wetter (wnss(AM) Arlington, Va.- District Mark Aidren, execu- of Columbia) as president of the Mary- tive producer, CBN Joe Matamales, senior art director, Wexler & Virginia land- D.C.- Delaware Broadcasters As- News, Shalek, Los Angeles, joins Jacobs & Gerber Beach, Va., joins Au- sociation continues Pate/Wetter dyn- Inc., Los Angeles agency, as senior art direc- dience Research & asty in that position. His wife, Virginia tor. Development, Dallas, Pate Wetter (W4SA(AMI- WHDG[FM] Havre as senior account ex- de Grace, Md.) was president in 1966 Nancy Nielsen, director, office of communi- ecutive. and her first husband, the late Jason T. cations, Capital Cities/ABC Inc., New York, Pate, was president in 1960. joins The New York Times Co. there as depu- Judith M. Saffer, sen- ty director of corporate relations. ior counsel, American ton, as director of engineering. Joan Kenney and Doreen Thompson, ac- Society of Compos- ers, Authors and Pub- Charles L. Stiles. director, business develop- count executives, Ingalls. Quinn & Johnson lishers, New York, ment, Western Development Laboratories, Public Relations, Boston, named senior ac- joins Broadcast Music Inc. there as assistant Palo Alto, Calif. -based division of Ford count executives. Pamela Wadach, media re- general counsel. Aerospace & Communications Corp., joins lations consultant for Ingalls, named supervi- Fairchild Communications and Electronics, sor, editorial services. Michael Paul Rinaldo, account executive, Chantilly, Va., as VP, business development. Mary Pat Pfeil, faculty member, Marquette Harte -Hanks Communications Inc., San Ant- Tex., and Sally E. Follmer, press secre- Appointments at IDB Communications University College of Jounalism, Milwau- onio, tary, Representative Beau Boulter (R.- Tex.), Group, Culver City. Calif. -based satellite dis- kee, joins Cramer-Krasselt Co. there as pub- join National Captioning Institute, Washing- tribution company: Ed Cheramy, accountant lic relations counsel. ton, as program marketing representatives. in charge of entrepreneurial services, Price - Susan Nitsche, assistant to formative re- Ana- Waterhouse, Los Angeles, to executive VP search coordinator, Children's Television Appointments at Broadcast Investment and chief financial officer; Ira Lawson, traffic Workshop, New York, joins Ventura Associ- lysts, Washington: Robert Sleight, assistant WCXR -AM -FM Washington, to manager, to operations director; Brian Look - ates International Inc., public relations firm chief engineer, financial ofsky, director, special projects. Wold Com- there, as assistant to creative director. broadcast engineer; Donna Grigsby, munications, Los Angeles, to director broad- specialist, Federal Highway Administration, Joanne Douglas, independent public rela- cast services. to research analyst; Frank Higney, recent gra- tions agent, joins The Lippin Group, New duate of Indiana University, Bloomington, Susan Sontag, affiliate relations coordinator, York, as account executive in charge of pub- Ind., to valuation specialist. United Video. Tulsa, Okla. -based satellite licity and promotion. Bill Bremer, account ex- Richard Matullo, senior VP and director, me- programing carrier, named Canadian services ecutive, Garrett Co., Los Angeles -based pub- dia services, NW Ayer, Chicago, named manager. lic relations firm, joins Los Angeles office of chairman, Chicago branch of Radio Advert- Robert French, corporate service manager, Lippin as account executive. ing Bureau's media directors advisory coun- Analogic. Peabody. Mass.. named VP. cus- Chris Marsh, programing coordinator, cil. Susan Raehse, assistant librarian. In- tomer service. WXRT(FM) Chicago, named director, advertis- surance Information Institute, New York, Robert A. Slutske, director of marketing, ing and promotion. joins RAB as manager of marketing infor- Montage Computer Corp., Los Angeles, Debbie Campbell, creative director, KING(AM) mation. joins Ampex Corp., Redwood City, Calif., as Seattle. named promotion director. Rose Patrick Stout, general manager, WIUM(FM) senior product manager of video editing sys- Washington, promotion and press relations Macomb, III., joins Western Illinois Univer- tems, audio -video systems division. KiNK(FM) Portland, coordinator at co -owned sity there as director for broadcast services associate. Michael R. Prisco, senior marketing product Ore., joins KING as promotion and manager of television services. specialist, Handy & Harman Electronic Ma- promo- Peter D. Nikiel, writer and producer, Appointments at New York -based Media - terials, North Attleboro. Mass., joins Augat Washington, joins tion department, wrrG(Tv) mark Research Inc.: Melville Weiss, VP, re- Inc., Attleboro, Mass., as marketing special- WISH -TV Indianapolis as creative services ist. interconnection systems division. search, to senior president, research; Sylvia manager. Cassel, VP, sales administration, to senior Martha Harris, from Reeves Communication Kim Kline, promotion manager, KRBK -TV Sac- VP, administration; Teresa Gannon, VP, mag- re- Corp.. New York. named manager, public ramento, Calif., joins KTXL(TV) there as pro- azine sales, to senior VP, magazine sales. lations and advertising, Modern Telecom- motion director. munications Inc., New York. William Andrle Jr., intern in office of FCC Kim Gericke, on -air promotion manager, Commissioner Mimi Weyforth Dawson, Kevin Keithley, broadcast technician, WOR -TV Secaucus, N.J., joins wrxx -Tv joins Schnader, Harrison, Segal & Lewis, WMHT(TV) Schenectady. N.Y., joins Video Waterbury, Conn., as director of promotion Washington, as associate. Video. Scotia, N.Y. -based production and and publicity. post- production service, as chief engineer. Marsha Sanders, group marketing manager, Roy T. Saplin, producer and director, WMHT, KRAVCO, Baltimore, joins WMAR -TV there joins Video Video as production manager. Deaths as director of public relations. Bill Spiegel, general manager, sports produc- Patti Card Smith, video development man- Lloyd Espenschied, 97, retired electrical en- tions, Multimedia Entertainment, Cincinnati, ager, Austin CableVision, Austin, Tex., joins gineer and inventor, AT &T Bell Labratories, joins Multimedia subsidiary there, Produc- KBVO(TV) there as promotion director. died June 21 of heart failure and pneumonia tion Plaza production and post- production fa- at Holmdel Convalescent Center, Holmdel, Jessica Hunt, announcer, WFDD -FM Winston - cility, as VP and general manager. John Ly- N.J. He began 43 -year career with AT &T in Salem, N.C.. named director, community re- ons, director, creative services, Production 1910 as part of team developing overseas ra- lations, WDAV(FM) Davidson, N.C. Plaza, named production manager. dio- telephone transmissions. In 1929 Espens- chied with fellow Bell researcher, Herman A. Donald Lockett, assistant director, operations Affel, invented coaxial cable. He is survived and engineering, WHMM(TV) Washington, by son and daughter. named director, operations and engineering. Allied Fields George W. Mergens, 57, former executive Paul Manning, engineer, WNDU- AM -FM -TV Lee Morgenlander, VP and corporate techni- VP, Phono Electronics Corp., licensee of WAAM(AM) Ar- South Bend, Ind., joins Ann cal director, Starch INRA Hooper Inc., New WPEC(TV) West Palm Beach, Fla., and part- bor, Mich., as director of engineering. York -based research agency, named project owner of station, died July 6 at Jackson Me- Albert H. Grossniklaus, engineer, wTOV-Tv manager, Nielsen Television Index there. Ei- morial hospital, Miami, of injuries suffered Steubenville, Ohio, joins WOWK -TV Hunting- leen R. Cipnick, sales person, ABC -TV spot during June 11 bicycle accident. He is sur- ton, W.Va., as chief engineer. sales, Atlanta, joins Nielsen's Atlanta office vived by his wife, Anne, son and daughter.

Broadcasting Jul 14 1986 86 rift H Istater

creditable year. McGavren Guild's Hulleberg: "I think the fall -off is tied to the economy getting the message across and particularly to retail sales,''Hulleberg says. "Consumers simply aren't!buying as Ellen Hulleberg got into broadcasting in we figured they would. The forecasts I read 1966 by then -conventional means, as a sec- seem to say there won't be a strong turn- retary. Hulleberg was offered jobs by ABC. around in the economy until the second part CBS and NBC. She picked ABC, although of 1987." is the salary was the lowest, because it had a Despite this assessment, Hulleberg con- training program for new employes. It fident there will be improvement in spot ra- turned out to be a wise choice, leading in an dio sales during the second half of 1986, unbroken ascent to her appointment last although she says the gains will not be up to March to the presidency of McGavren Guild earlier expectations. Radio, among the top three radio rep firms in Hulleberg reports that McGavren is rein- billings with a 15% share of the market. forcing its sales development activities. One Hulleberg had no grand design for a career mandate is to expand beyond traditional rain broadcasting back in 1966; she vaguely dio advertisers -which include auto- thought that a job with a network would be mobiles, beers, wines, food and airlines-to "exciting." Today she can look back at a 20- attract those categories that invest sparingly year career and say she has found her work in radio. "This is, of course, a continuing "exciting" and "fulfilling." Hulleberg ob- effort," she says, "but when business is ELLEN EBERLE HULLEBERG- president, serves that she is one of the "very few" wom- good, we tend to become laggard." McGavren Guild Radio, New York; b. Nov 6, en to serve as president of a leading rep firm. Hulleberg is confident that McGavren 1946, Queens, N.Y.; associate degree in happy to say I have always been Guild is well positioned to cope with the "I'm secretarial studies, Vermont College, treated fairly by McGavren," she says. "I occasional downturns. Starting about 20 Montpelier, Vt., 1966; secretary, research know McGavren has an excellent record in years ago, according to its new president, assistant, ABC Owned Radio Stations, New its dealings with women." McGavren set up regional and division of- York, 1966 -69; account and research Hulleberg does not fit the stereotype of the fices to service the advertising agencies that executive, Brand Rating Index, 1969; with hard tough- minded woman execu- were turning to regional buying. With steady -driving, McGavren Guild Radio since 1969 as tive. She describes herself as "calm and un- expansion over the years, Hulleberg adds, director of research, 1969 -75; vice president, demonstrative but just as effective as more McGavren now has more than 250 employes research and client services, 1975-79; aggressive and seemingly more energetic in- scattered among 16 offices. McGavren has executive vice presidenVmarketing dividuals." more than 300 station clients. communications, 1979 -85; acting president, Her colleagues agree. Ralph Guild, presi- McGavren's parent company, Interep, has 1985 -86; present position since March 1986; dent of Interep, the holding company for been in the vanguard of the mega -rep phe- m. Kai Hulleberg, 1968 McGavren Guild Radio and other radio rep nomenon-in addition to McGavren Guild, companies, says the decision to tap Hulle- Interep companies are Hillier, Newmark, berg for the post was "made easier because I marketing and research gives her a perspec- Wechsler & Howard; Major Market Radio; feel Ellen can provide the company with the tive not usually found in a president of a Weiss & Powell and Durpetti & Associates. leadership needed for continued growth." representative company, whose chiefs, she Hulleberg points out that this alliance is Guild said it was the unanimous decision of says, are traditionally plucked from the sales beneficial to the rep companies, which have the company's executive committee to offer sector. "McGavren always has had a suc- access to Interep resources, including finan- Hulleberg the job. cessful sales operation," Hulleberg says. cial, accounting, marketing and research Hulleberg, a native New Yorker, was "My role is to get our message more forcibly services. At the same time, she says. the five reared in the New York borough of Queens to agencies, advertisers, client radio stations companies operate with autonomy in day -to- and on Long Island. She attended Vermont and employes." day management decisions. College in Montpelier, Vt., where she com- Guild says he was impressed at the outset Looking toward the future, Hulleberg is pleted a two -year program in secretarial not only by Hulleberg's dedication to work optimistic about spot radio. She does not studies, receiving an associate degree in but to her innovative approach to research. regard the new media as competitive radio's 1966. He explains that research from reps 15 or so advertising dollars. She believes VCR's and Her initial post at ABC was as a secretary, years ago focused on studies to "make sta- cable networks are more the rivals of televi- but her facility with figures enabled her after tion clients look good." Hulleberg designed sion than radio. a few months to move up to research assis- research to help advertisers, says Guild, "Radio will continue to be a factor in peo- tant with the ABC Owned Radio Stations. which in turn benefits stations. According to ple's lives because it fills a need," she says. She remained there for three years and in Guild, Hulleberg keeps up a constant dia- "It's a medium that provides services to lis- 1969 got a job at the Brand Rating Index as logue with top executives at agencies to de- teners. It has flourished because it has adapt- an account and research executive. Later termine their needs in the area of radio ad- ed to change." that year a business friend recommended her vertising research. One of her major goals is to provide more to McGavren Guild as director of research. Hulleberg acknowledges she is starting qualitative information to advertisers and She got the job and has been with the com- her stewardship of McGavren in not the best agencies. She encourages McGavren Guild pany ever since. of times. Spot radio business is sluggish. In salesmen, during visits to stations, to ac- Hulleberg's rise at McGavren was steady. the first quarter, spot squeezed ahead of company station executives on calls to cli- She became vice president, research and cli- comparable 1985 figures by a discouraging ents; sit in on station meetings and partici- she ent services, in 1975; executive vice presi- 1 %. She notes that April figures are more pate in local promotions. Rep salesmen, dent, marketing communications in 1979; encouraging with the industry posting a 4% believes, will come away from these en- acting president in 1985 and president last gain over last year. Hulleberg adds that while counters with data that go beyond numbers. March. McGavren is outpacing the industry, consid- "If you sell by the numbers," Hulleberg Hulleberg believes her background in erable improvement is needed to fashion a warns, "you can die by the numbers." í

Broadcasting Jul 14 1986 87 i W41 DD Ibig NBC announced four backup series, three half -hours and one -hour, New AM agreement with Mexico, which would enable 2,300 U.S. for the 1986 -87 season last week. The Bronx Zoo, produced by Gary AM daytime stations to operate up to two hours after sunset and David Goldberg's UBU productions, is comedy -drama starring Ed another 350 operating on Mexican clears to operate full time, may Asner as principal of big -city high school. The Days and Nights of yet be signed after long delay in Mexico. FCC official said that Molly Dodd, produced by You and Me Productions with The Brill - agreement had been stalled by Mexican advisory group reviewing stein Co., stars Blair Brown as single working woman trying to it for Mexican President Miguel de la Madrid Hurtado. Last week, succeed in Manhattan. The Tortellis is previously announced official said Mexicans had informed FCC that advisory group had Cheers spinoff produced by that show's producer, Charles/Bur- signed off on agreement, "so there should be no further impedi- rows/Charles Productions in association with Paramount Televi- ments." sion. Rags to Riches is one -hour comedy with "MTV -style period music from the 60s," starring Joseph Bologna as jet- setter who Wcss -Tv New York will offer three early news broadcasts, beginning suddenly shares life with six female orphans. Producer is Leonard in September. Channel 2 News at Five will become two separate Hill Films. broadcasts-Channel 2 News at Five, hosted by Jim Jensen and Carol Martin, and Channel 2 News at Five - Thirty, hosted by Mi- NBC's Today won second quarter morning news race with average chele Marsh and Mike Scheider. Channel 2 News at Six will re- 5.4/25, up 13% from year ago. ABC's Good Morning, America was main one -hour and will be hosted by Jim Jensen and Carol Martin. second with 4.8/25, down 2% from year ago, and CBS Morning News was third with 3.2/14. It was Today's second quarterly win Capcities /ABC, CBS in row, first time show has done that since 1979. GMA did not win and NBC have urged FCC to grant request of Reuters U.S. Inc. for week victory for declaratory ruling holding that commission any in second quarter, but pulled out first week of has 4. It was weekly statutory authority to authorize "construction and operation of third quarter, ended July GMA's first win since private, noncommon March 21. carrier transmit/receive earth stations in the international o fixed satellite service with Intelsat space stations as authorized points of communication." Senate Communications Subcommittee still awaits White House's o nomination of FCC Chairman Mark Fowler for new term, even though Representative Frederick (Rick) C. Boucher (D -Va.), of music his current term expired June 30. Sources said it appeared that FBI author has still not completed background check that's normally conclud- licensing legislation that would replace blanket licensing scheme and ed before nomination is formally forwarded to Senate. Closer it require producers and syndicators to deliver syndicated program- will gets to fall elections, harder it will be to hold hearing. But aide said ing to stations with music performance rights included, offer subcommittee would "do our best" to hear Fowler as "expeditious- proposal this week that would address criticism of bill that has Boucher is hosting ly as possible" after it receives papers. As sitting commissioner, surfaced concerning composers' rights. lun- Fowler may, under law, serve on without confirmation through cheon for staff of House Judiciary Committee to unveil proposal December 1987. which will provide assurance that composers will be paid. Also, House Copyright Subcommittee has set date for its next hearing on bill for July 23 and Senate Judiciary Committee may reschedule its Capcities /ABC union of 3,200 technical and other employes has hearing on music licensing slated for July 22 due to committee's ratified new contract for all but handful of network employes in vote plans to hold confirmation hearing on Supreme Court nomina- tallied last Wednesday, July 9. Of 18 separate pacts in contract, tions. two rejected covered 25 -30 members-AM radio writers- produc- ers in San Francisco, reportedly concerned about job security, and o Los Angeles radio program coordinators objecting to contract's Dow, Lohnes & Albertson, one of largest law firms in Washington economics. Four -year contract between network and National As- and long prominent in communications law, has acquired New sociation of Broadcast Employes and Technicians Union, covering York city firm of Schreiber MacKnight & Simmons. Schreiber MacK- over 2,000 engineers, provides 20% -plus wage increase and eases night & Simmons, which has eight lawyers, four of them partners, restrictions for company on certain equipment staffing require- specializes in international trade, corporate finance, real estate ments and use of office VCR's (BROADCASTING, June 23). Union and taxation, representing U.S. and European corporations pri- negotiators are seeking meeting with network next week to settle marily in alcoholic beverage industry. Firms' announcement said remaining issues before reaching July 31 deadline imposed by merger will enable Dow, Lohnes & Albertson, which has offices in network. Parties may not opt to sign deal until settlement is Atlanta as well as Washington, to expand its international and reached, but by mutual agreement, they can put into effect ratified corporate finance practice and will provide additional federal regu- segments without full agreement. latory and legislative services to clients of Schreiber MacKnight & o Simmons. Dow, Lohnes & Albertson had added 12 lawyers to its Senate is scheduled this week (July 15) to discontinue television Washington and Atlanta offices over past two months. With acqui- coverage of its chamber for two weeks while lawmakers review sition of New York firm, it now has 130 lawyers. experiment in anticipation of vote on whether coverage should become permanent. Senate Majority Leader Robert Dole (13-Kan.), Town of East Hampton, N.Y., has asked FCC to reconsider whether however, plans to offer resolution to extend experiment during General Electric Co. has character qualifications to acquire RCA. In two -week period prior to final vote on July 29. But, long -time TV in petition for reconsideration, town alleged GE had established Senate opponent Russell Long (D -La.) has put hold on resolution. track record as "consistent violator of the law" and asked commis- o sion to consider "GE's serious adjudicated misconduct in inten- President Reagan's Supreme Court nominees rarely if ever side tionally polluting the Hudson River with toxic PCB's" from at least with press in libel cases, according to analysis by Legal Defense 1966 through 1975 with runoff from electrical equipment manufac- Resource Center. LDRC, which is sponsored by close to 70 media turing plants at Hudson Falls and Port Edwards, N.Y. Town, which organizations for purpose of monitoring developments in libel law also has adopted resolution asserting GE was unfit to acquire and providing research material to libel defense lawyers, looked at RCA, alleged pollution had led to "total destruction of the multimil- 20 libel and privacy cases in which Supreme Court Justice William lion -dollar New York striped bass fishing industry." Rehnquist, nominated to serve as chief justice, participated. It also reviewed five in which Judge Antonin Scalia of U.S. Court of Equipment manufacturers Robert Bosch of West Germany and N.V. Appeals in Washington, named to succeed Rehnquist, acted. In Philips of Netherlands completed contract July 2 to form new firm in none of those cases did their votes favor media or libel defendant, broadcast field. Deal. originally agreed to last January, establishes LDRC said. LDRC has taken no public position on two nominees- Broadcast Television Systems (BTS) with 70% interest of Bosch, other, it said, than to distribute analysis to organization's steering which has 2,000 -person video equipment divisions in Salt Lake committee and to anyone requesting copy. City and Darmstadt, FRD, with 30% interest of Philips, which has o

Broadcasting Jul 14 1986 88 ;taff of 400 at Mahwah, N.J., sales company and manufacturing debut of The Late Show with Joan Rivers during that time period. acilities in Breda, Netherlands. Firms, with international broad - Move of Povich to New York will mean that he and wife Connie :ast gear sales estimated at $200 million have received approval of Chung, co- anchor of NBC's 1986 will now work in same city. 3erman antitrust authorities, with U.S. Federal Trade Commis- ;ion authorization still pending. BTS management board includes 3osch's Stephan Peitzmann, Egon Buchinger and Arwed -Ralf SIN has introduced new daily magazine program on entertainment 3renzbach. and Philips K H A de Lange. business, El Mundo Del Espectaculo (The World of Show Business). Program airs at 4 p.m. (ET) with host Patricia Chapoy. It is similar to Entertainment Tonight but is in Spanish and focuses more on Secretary of State George R. Shultz says news media have sometimes handicapped administration in its effort to deal with interna- international goings -on in entertainment world, SIN said. tional terrorism. He talked of interviews with terrorists and of reports alerting them to upcoming military actions. Shultz, in welcoming remarks to State Department seminar for foreign jour- Eleanor Prescott has been named executive producer of ABC's nalists on terrorism, said, "You're too good in some ways because The Bottom Line, network's new business and economics program you get to know everything." But with that knowledge, he said, go that debuts this fall. She is responsible for day -to -day operations "obligations and responsibilities in the interests of winning the and production of show, assuming position immediately, ABC war against terrorists, which as members of society, we all want to said last week. Prescott has been producer on 20/20 since 1981. do." He said reporters are "fascinated" by terrorists and "and do all kinds of things to get interviews with them." In process, he said, Peter Flannery, VP- director of news for ABC Radio, resigned his reporters "run the risk" of playing into terrorist hands. And he said post last week. Successor is expected to be named shortly. military actions against terrorists or countries supporting them are more difficult to carry out if media reports on them in advance- but he did not offer examples of such reports. n Eastman Radio's board of directors has named 25- year -old company executrv. Bill Burton as its chairman. Burton, currently East- ABC said last week that Phylis McGrady, executive producer, Good man vice chair roan, fills spot vacated by Frank Boyle who retired Morning America, would leave post effective Sept. 1. She will re- late last year and started media brokerage firm. place Beth Poison as producer of Barbara Wafters interview specials, next of which is scheduled for some time in fourth quarter. o Poison is leaving to form own independent production company. Rudy Vallee, 84, singer and radio performer in 1930's and '40's, died No replacement for Good Morning America job was named. McCrady denied speculation that move was being made because July 3 at his Los Angeles home while watching televised coverage of rededication of Statue of Liberty. Vallee was well known for his of declining Good Morning, America ratings. "I really wanted to go nasal, crooning style and use of megaphone. After to prime time," she said. "I'm excited about it." graduating from Yale in 1928, Vallee was hired with some of his college friends o by New York's Heigh Ho Club. His style caught attention of NBC Jn July 28, WNYw -TV New York will broadcast A Current Affair, live, executives who hired him to host Fleischmann Hour which aired -tall -hour, nightly current events show hosted by Maury Povich. He for first time on Oct. 24, 1929, and remained on NBC until 1939. s currently host of Panoroma, daytime talk show on Fox's WTTC(TV) Radio careers of several stars, including Bob Hope, Edgar Bergen Nashington. Show will attempt to be flexible in format, blending and George Burns and Gracie Allen, began with guest appear- nside stories of people making headlines in variety of fields. Show ances on Fleischmann Hour Vallee is survived by his wife. Elea- will move to new, still to be determined time period at time of nor. China on Dougan's Far East itinerary

U.S. determination to improve its performance on the separate kind of criticism that was directed at Dougan at a hearing of the systems issue at the next Intelsat board of governors meeting House International Operations Subcommittee last month is reflected in the plans for Ambassador Diana Lady Dougan's (BROADCASTING, June 30). 19 -day trip to the Far East that begins on July 24. A visit to The significance of Dougan's trip to the Far East goes be- Tokyo, on Aug. 11, was added to the schedule to enable Dou- yond concern over the separate systems issue. It will mark the gan, head of State's Bureau of International Communications first U.S. -People's Republic of China talks on telecommunica- and Information Policy. to discuss the separate systems issue tions issues. And as in her bilateral talks with other countries, with Japanese government officials. And the State Department Dougan will stress the U.S. belief in the free market as the most hopes to arrange a meeting with the Chinese member of the efficient means of telecommunications regulation, the view Intelsat board of governors during her four -day stay in Beijing. that economic forces should be primary in shaping the charac- The U.S. preparations for the last board of governors meet- ter of telecommunications services. Dougan will make the trip ing, in June, were sharply criticized as inadequate by mem- with four members of her staff-Bohdan Bulawka, Domenick bers of Congress as a result of the board's resounding rejec- lacova, Dean Olmstead, and Neal Waldrop -as well as her tion of the U.S. request that an extraordinary meeting of the husband, J. Lynn Dougan. Assembly of Parties be called by Oct. 31. The U.S. wants The group's first stop will be in Hong Kong, for talks with Intelsat's ultimate authority to consider coordination of the Pan members of the government and officials of the telecommuni- American Satellite Corp. proposal for establishing a separate cations industry. Then she will spend four days in Beijing in satellite system to link Peru and the U.S. meetings with officials of China's PTT, in addition, she hopes, to Accordingly, the government is in the process of drafting a the Intelsat governor. The talks will cover several upcoming campaign to lobby Intelsat members on the issue. The aim is to World Administrative Radio Conferences and international tele- make presentations to the appropriate officials, then check communications services and facilities. The Dougan group will back in a second contact after the officials have had a chance spend the week of Aug. 2 discussing telecommunications is- to review the U.S. position. The contacts will be made either by sues at the local level with industry and government officials in U.S. embassy officials or by government representatives dis- the cities of Dalian, Shanghai and Guangcho. patched from Washington. The government, one of those help- Dougan and her husband then fly on to Tokyo for a day, on ing to prepare the campaign noted, is determined to avoid the Aug. 11, while the delegation returns to Washington.

Broadcasting Jul 14 1986 89 C O M M I T T E D T I O T H E F R S T A M E N D M E N T & T H E F I F T H E S T A T E

H lto-lals;

How's that? vaster if not for the recent launch failures both here and abroad and the chilling effect of the Challenger disaster on the entire If the FCC has its way, the Court of Appeals will throw out one space program. The result has been a new climate of risk-and challenge to the fairness doctrine now before it and review an- the attendant escalation of insurance premiums -surrounding an other. The commission wants the court to dismiss Meredith's event that, even with the occasional mishap, had appeared to appeal of a fairness case involving Meredith's wTVH(TVt Syra- border on the routine. cuse, N.Y. ( "In Brief." July 7), and to hear the Radio- Television But the linings in whatever clouds are to be seen are silver. News Directors Association's appeal of the FCC's own fairness Satellites are now the principal means of moving syndicated report issued in August 1985. A seer of dark visions could read programing around, having increased the flexibility and de- that scenario as portending frustration for admirers of the First creased the price of delivery. Public relations executives have Amendment who have thought both cases offered rare chances to discovered the advantages of satellite -delivered video and audio kill the fairness doctrine on constitutional grounds. press releases-tailoring their information to the media they are The commission says that WTVH lacks standing as an aggrieved seeking to inform. Legislators, government agencies and private appellant since the station was not found to have violated the enterprise are discovering new ways to employ satellites to serve fairness doctrine. If the court buys that argument, it can throw the their various communications ends. case out. leaving unanswered all the First Amendment questions Perhaps the greatest impact is being felt in newsrooms nation- that Meredith, its noted lawyer, Floyd Abrams, and friendly wide. The distinctions between local and national news and the intervenors have so cogently raised. definition of what is doable are being redefined by satellite news- The commission says -or almost says-that the RTNDA First gathering. Local stations are ranging beyond their market area for Amendment challenge to the doctrine and to the FCC's 1985 live origination from a host of venues, while news cooperatives report is the better case to test the doctrine. The implication is that like Conus have increased stations' ability to share news. Only the FCC will side with the RTNDA and argue fora finding that the about 15% of television stations have made the hefty capital doctrine violates the freedom of the broadcast press. That case, commitment to a satellite newsgathering van, but that number however, will not reach a decision on the merits if unfriendly will certainly increase, aided by NBC, ABC and most recently intervenors have their way. The little pack of "public interest" CBS, which have plans in place to share the cost of truck pur- lawyers who make livings out of fairness cases have told the court chases. to throw the RTNDA case out on the grounds that the FCC's 1985 While the rush toward satellite newsgathering raises a number report was not a "final" disposition since the commission left it up of issues, like an affiliate's possible conflict between network to Congress, an unwilling accomplice, to do the doctrine in. allegiance and participation in a cooperative, and what effect the There is an oversight, accidental or intended, in the FCC's "nationalization" of station newscasts might have on the volume depiction of the Meredith case. Nowhere in the commission's of, or commitment to, local news, such issues are to be anticipat- appellate brief is it mentioned that Meredith's petition for reconsi- ed in what is in effect the creation of a new kind of journalism, deration of an FCC decision finding WTVH guilty of a fairness - practiced by journalists who have been given the world on a dish. doctrine violation was denied. True. the denial was accompanied by a decision that no penalty would be assessed, but the original With a whimper finding of a violation is yet to be expunged. as Meredith will no doubt remind the court at the first opportunity. Whatever the FCC Two words of advice about the just -released, two -volume, blue - now says, Meredith believes itself to be an aggrieved appellant bound (any significance there ?), nonbinding final report on por- with a violation on its record that can be cited if, for example, nography, filled with titillating titles, racy synopses and vague another applicant takes a fancy to the channel 5 that WTVH now conclusions comprising the personal views occupies. of nine people on the proper moral conduct of some 240 million others and based on no This page is without legal competence to appraise a strategy original research whatsoever: Forget it. that would throw out a WTVH case that nobody but the FCC has yet seen as technically defective while depending on an RTNDA case that has already been attacked for a technical deficiency. If the FCC's commitment to the First Amendment is absolute, as its chairman has repeatedly vowed, why couldn't it have stated it in both cases? Tune in next September when the Meredith case in chief and the RTNDA's standing as an appellant will be argued before a court that may wonder just what the FCC has in mind.

For the birds

Satellites are flying higher than ever. as evidenced by a special report in this week's issue, with Fifth Estaters in increasing numbers abandoning their tape bicycles and land lines for the free flight of a communications bird. To the radio and television .F 'n newsmen, programers and distributors listed among the converts Drawn for BROADCASTING by Jack Schmidt add public relations firms and corporate communications sys- "They say he's very good but doesn't stay in one place very tems. and the satellite universe is vast indeed. It would be still long."

Broadcasting dui 14 1986 90 AN ENSATION * "live" from Nashville * seven nights a week features, bi-weekly '[ì-ivia Night, Saturday night * country music * interviews * audience oldies, MCRN week in review and live concerts. It involvement * news, weather & sports can only happen in Nashville! It's happening all night, every night on the Music Country Radio The Music Country Radio Network is working Network and can happen on your station too! nights for radio stations from Maine to California and will consistently deliver the best in country Find out how your station can be the over- music and "live" interviews with the stars of country night sensation in your market. For additional

music to your listeners. Nighttime radio . comes alive information call Jim Williams at (202) 955- from Music City, U.S.A. via satellite = with special 7214 or Jeff Lyman at (615) 885 -6789. M /!COUNTRY Radio Network ..

MCRN gave Gary morris a congratulatory party for his first number one single "Baby Bye Bye." Shown toasting Morris from left to right are: Charlie Douglas, Talent Co-ordinator, Thsha Walker, Kyle Cantrell & Gary Morris. EMBARC SATELLITE NETWORK AMERICA'S MOST COMPREHENSIVE SATELLITE TRANSMISSION NETWORK * VIDEO CONFERENCING * SPORTING EVENTS * NEWS CONFERENCES * NEWS GATHERING * SPECIAL EVENTS

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