Light and Sound Interactive 2017 September 12-14 Joseph Floreano Riverside Convention Center and Hyatt Regency Preliminary Conference Program

Dear Friends,

All of us at Light and Sound Interactive are thrilled to welcome you to LSI 2017, the inaugural Light and Sound Interactive Conference and the only conference of its kind in the world. Volunteers from the University of Rochester, Rochester Institute of Technology, and from across the Rochester region have been working hard to create a unique experience -- part interactive conference on emerging light- and sound-based technologies, part arts festival, part industry expo, part feast for the imagination and altogether an entirely singular interactive experience. LSI aims to marry all the best elements of Rochester’s and music resources, booming tech scene, arts culture, and more over the course of a three-day celebration of everything Light and Sound. Our goal is to inform and entertain you, and to inspire you to take part in the revolutions these new technologies will bring.

As you peruse the LSI program we are sure you will find many events to stir your creative soul and inspire your imagination. We are fortunate to have Academy Award winning Director Ang Lee (Brokeback Mountain, Life of Pi) with us to share his experiences in filming his latest movie Billy Lynn’s Long Halftime Walk with groundbreaking cinema technology. We also have presentations on film by Academy Award winner Rob Legato, presentations on the convergence of art, science and technology, by Artist/Musician/Technologist/TV Host Jeff Lieberman, and Science Evangelist and Author Ainissa Ramirez. Also, be sure to take in the sights and sounds of the LSI expo and other events, from immersive 3D sound experiences and 3D displays, to film screenings, a game showcase, trips to Rochester’s museums, and much more.

Thank you for spending your time with us; we are certain you will enjoy the experience, and we hope to see you again next year to once again experience all that is new in Light and Sound.

Paul Ballentine, Producer Mark Bocko, Executive Producer University of Rochester

1 Table of Contents Conference Schedule at a Glance ...... 3 Parking ...... 4 Directions ...... 4 Registration Hours ...... 6 LSI Shuttle Bus Schedule ...... 7 Convention Center Floor Plan ...... 9 Hyatt Floor Plan ...... 10 Conference Organizers ...... 11 Opening Remarks ...... 12 Keynote Speakers ...... 12 Special Events ...... 14 Virtual and ...... 17 Games and Interactive Media ...... 22 Cinema ...... 24 Audio and Music in Media ...... 28 Imaging ...... 33 Displays and Lighting ...... 36 Healthcare ...... 39 Optics and Photonics ...... 44 Money Matters ...... 48 Exhibitors ...... 50 Demos ...... 52 Career Fair ...... 53 Official Selection of the LSI Frameless Labs VR/AR Fall Festival ...... 54 Sponsors ...... 58

2 Conference Schedule at a Glance

Tuesday 9/12 Wednesday 9/13 Thursday 9/14 7:30 - 8:00 Registration and Registration and 8:00 - 8:30 Continental Breakfast Continental Breakfast 8:30-9:00 Opening Remarks 9:00-9:30 Ainissa Rameriz Registration and 9:30-10:00 David Munson Continental Breakfast 10:00-10:30 Coffee Break Coffee Break 10:30-11:00 11:00-11:30 Rob Legato and Track Track Sessions Track Sessions 11:30-12:00 Sessions 12:00-12:30 12:30-1:00 Lunch Lunch 1:00-1:30 1:30-2:00

Jeff Lieberman Steve Sasson Trade Show 2:00-2:30 2:30-3:00 Coffee Break Coffee Break

3:00-3:30 Trade Show 3:30-4:00 Track Sessions Track Sessions 4:00-4:30 4:30-5:00 5:00-5:30 Reception, 5:30-6:00 Networking Events and Networking Events, and 6:00-6:30 Museum Tours Museum Tours 6:30-7:00 7:00-7:30 7:30-8:00 8:00-8:30 Ang Lee Screening of Dunkirk 8:30-9:00 9:00-9:30

3 Parking

Riverside Parking for guests of the Convention Center is available at the attached South Avenue Garage, with entrances on both Broad Street, South Avenue and Stone Street. If you enter the garage from the Stone St. entrance please proceed through the garage and follow the signs directing you to parking for the Convention Center. Please note, there are pay stations located in the Hyatt as well as the Convention Center for parking validation. You also have the option to pay when exiting the garage using Visa/MasterCard. If paying cash, please use the pay in lane pay station located at the South Ave. exit gate, left hand lane.

Directions

From the Greater Rochester International Airport: Take 390 north to 490 east. Follow signs to Downtown, exit inner loop east (exit 13) and take St. Paul Street and turn right (which will become South Ave). Go through 4 Traffic lights, after crossing Main Street turn left into the South Ave Entrance to the garage. The Convention Center is connected to the garage.

From East: Thruway to Exit 45, 490 west to Rochester. Follow signs to DOWNTOWN. Exit Clinton Avenue. Merge to Clinton, go 3 traffic lights to Broad Street. Turn left onto Broad and after first light make a right into the Broad Street Entrance of the South Avenue Parking Garage. The skywalk to the Convention Center is located on level 3 of the Garage. The Convention Center is connected to the Garage.

From West: Thruway to Exit 45, 490 west to Rochester. Follow signs to DOWNTOWN. Exit Clinton Avenue. Merge to Clinton, go 3 traffic lights to Broad Street. Turn left onto Broad and after first light make a right into the Broad Street Entrance of the South Avenue Parking Garage. The skywalk to the Convention Center is located on level 3 of the Garage. The Convention Center is connected to the Garage.

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5 Registration Hours

Galleria in Joseph Floreano Rochester Riverside Convention Center

Tuesday September 12, 2017 7:30am – 7:15pm

Wednesday September 13, 2017 8:00am – 4:00pm

Thursday September 14, 2017 8:00am-10am

Office Hours

Tuesday September 12, 2017 7:30am – 5:00pm

Wednesday September 13, 2017 7:30am – 5:00pm

Thursday September 14, 2017 7:30am- 3:00pm

6 LSI Shuttle Bus Schedule

Transportation Hubs for Students UR and RIT

• Continuous loops from UR and RIT to the Convention Center starting at 7:30am • Last departure from Convention Center at 9:30pm • Busses leave from and arrive at Main Street entrance at the Convention Center lobby. • On Thursday: o First busses leave campus at 9:00am due to later start of conference. o Last busses leave the Convention Center at 1:00pm

Special Events

Tuesday September 12, 2017

Busses leave from and arrive at the Main Street entrance at the Convention Center to the various location listed below (buses will be labeled):

Screening of excerpts from Billy Lynn’s Long Halftime Walk at Tinseltown • Five Screenings: 11am, 12pm, 1pm, 2pm, 3pm • Busses leave the convention center on the half hour: 10:30am, 11:30am, 12:30pm, 1:30pm, 2:30pm. • Busses leave Tinseltown after each screening on the hour: 11am, 12pm, 1pm, 2pm, 3pm

Screening of Cock of the Air at Dryden Theater, George Eastman Museum • Busses leave Convention Center at 3:00 • Return to Convention Center at 5:30

Gaming tour at Strong Museum of Play. • Busses departs Convention Center for Gaming tour at Strong Museum of Play at 3:00pm • Busses return to the Convention Center at 5:30.

Optics and Photonics meetup at the Rochester Museum and Science Center • Busses depart Convention Center at 2:30 • Busses return to the Convention Center at 5:30.

VR/AR Meetup at the Memorial Art Gallery • Busses depart Convention Center at 5:00pm • Busses leave the MAG for the Convention Center at 6:30 (in time for Ang Lee’s keynote address) and 7:30

Wednesday, September 13, 2017

Screening of Thirty Years of Motion Pictures at the Dryden Theater, Eastman Museum.

7 • Busses depart the Convention Center at 3:00 • Busses Depart the Dryden Theater at 5:30

An Evening at MAGIC and Frameless Labs VR/AR Fall Festival Busses depart Convention Center at 4:30pm • Busses depart MAGIC Center at 6:45 (in time to make the bus to the screening of Dunkirk at Kodak Center for Performing Arts

Screening of Dunkirk at the Kodak Performing Arts Center • First bus will leave the Convention Center at 6:15pm • Busses will leave Kodak Performing Arts Center • Last busses will Convention Center for UR and RIT after they arrive from Kodak Performing Arts Center

8 Convention Center Floor Plan

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Hyatt Floor Plan 2nd Level

10 Conference Organizers

Producer – Paul Ballentine, University of Rochester Executive Producer – Mark Bocko, University of Rochester Director – Tracy Armstrong, Armstrong Connections Creative Consultant - Barry Silverstein Assistant Director – Sue Schmidt

Writers: Virtual and Augmented Reality – Elizabeth Goins and Joe Geigel, RIT Games and Interactive Media – David Schwartz, Chad Weeden, Jessica Bayless, RIT Cinema – David Long, RIT Audio and Music in Media – Mark Bocko, University of Rochester Imaging – David Messinger, RIT Displays and Lighting – Barry Silverstein Healthcare –Michael Kaminski, University of Rochester Optics and Photonics – Terry Clas, AIM Photonics Money Matters – David Kaufman, Nixon Peabody

Trade Show – Michael Hardy Career Fair – Joe Testani, University of Rochester and Manny Contomanolis, RIT Sponsorships – Paul Ballentine and Cherith Meeks, University of Rochester Web Design – Anya Khalid, Andrew Regelski, and Jake Mitchell, University of Rochester Web Program and Schedule Collaborator – Nicholas Drogo, University of Rochester Marketing – Community Affairs, University of Rochester Marketing – Kin Sejpal, Bob Finnerty, and David Tyler, and team, RIT Administrative Support – Margaret Urzetta Business Manager - Cathy Adams

11 Opening Remarks

Tuesday, September 12, 8:30 – 9:30 Convention Center, Empire Hall North Paul Ballentine and Mark Bocko, University of Rochester and LSI Producers Joel Seligman, President of the University of Rochester Howard Zemsky, President and CEO, Empire State Development Bill Strassburg, Vice President for Strategic Planning, Wegmans Food Markets Christine Whitman, Chairman, CEO, and President, Complemar Partners and Chairman of the Board of the Rochester Institute of Technology

Keynote Speakers

David Munson Ph.D, President of the Rochester Institute of Technology A New Age of Enlightenment at the Intersection of Technology, the Arts, and Design RIT President David Munson will discuss how harnessing creativity, innovation, and entrepreneurship at the intersection of technology, the arts, and design can lead to a new age of enlightenment. RIT researchers are at the forefront of the study and application of advanced technologies related to light and sound that are changing the way people learn, work, play, interact, and communicate. The increasing convergence of disciplines —such as imaging science, interactive gaming, virtual and augmented reality, and film and animation — uniquely positions RIT to become a global leader in accelerating the advancement of these technologies while preparing a new generation of entrepreneurs to bring them to commercialization. This can be accomplished through collaboration with the University of Rochester, industry, and other community partners in the Rochester region. Tuesday 9:30 – 10:00 Convention Center, Empire Hall North

Jeff Lieberman, MIT scientist, photographer, musician, roboticist, and sculptor, Host of the Discovery Channel’s Time Warp You Can’t Stop Seeing From rainbows to symphonies, our eyes and ears reveal the most beautiful, complex, and mysterious features of our universe. And yet, we’re so busy looking and hearing things that we rarely stop to question the mysteries of our perception itself - how do we see? What is color, or pitch? As an artist and scientist with a fascination about the “inconceivable nature" of light and sound, I’ve probed into the riddles of our perception that people largely take for granted. I hope that by the end of this talk, you will never see or hear the same. Tuesday 1:30 – 2:30 Convention Center, Empire Hall North

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Ang Lee, Oscar Winning Director, along with Oscar-nominated Film Editor Tim Squyres, and Techncal Supervisor Ben Gervais Director Ang Lee and his technical team will be presenting scenes from his groundbreaking 3D 120fps feature Billy Lynn’s Long Halftime Walk, and discussing the reasons for shooting in this format, and the challenges that came with it. What began as a desire to minimize the motion blur and strobing inherent in 3D 24fps became an exploration of a new digital filmmaking aesthetic. Rather than trying to mimic the look of traditional film, this technology takes theatrical projection in a new direction. High frame rate photography minimizes motion blur and eliminates strobing, but it also brings a new level of engagement and immersion. Tuesday, 7:00 – 8:30pm Convention Center, Empire Hall North

Ainissa Ramirez Ph.D, science evangelist and author Be a Science Hero When we think about science, many of us often think it is a set of boring facts that don’t apply to our lives. It doesn’t have to be that way. Science can be fun and science can be a tool to create a better future. Dr. Ainissa Ramirez, a scientist and author of entertaining science books, will talk about the fun part of science and show audience members how they too can be science superheroes. The future needs people from all backgrounds to shape it. The days of crazy-looking guys in white coats are over. Science needs all of us. Dr. Ramirez will demonstrate why. Wednesday, 9:00 – 10:00 Convention Center, Empire Hall North

Steve Sasson, inventor of the Some Observations on Driving Disruptive Innovation: The Story of the First Digital Camera The first digital camera and playback system was demonstrated inside of Eastman Kodak in 1975 with no public acknowledgement of this work being made by the company until 2001. Driving such a disruptive change within a long established and successful enterprise will be described from the point of view of the inventor of that first camera system. Some of the technical, market and cultural challenges that were addressed during the 1975-2001 period will be highlighted. The internal company reaction to these developments will be discussed as well as some of the learned observations about how to deal with disruptive innovation within an established enterprise will be shared. Wednesday 1:30 – 2:30 Convention Center, Empire Hall North

Rob Legato, Oscar Winning filmographer (Jungle Book) Virtual Rob will be offering a commentary on the technical workflows used to produce Jungle Book. He will be showing video clips to demonstrate the work and ttechnologies. Rob will share his insights into filming and systems in terms of practical filmmaking and post-production image processing and compositing. Thursday 10:30 – 11:30 Convention Center, Empire Hall North

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Special Events

Screening of Cock of the Air at the Dryden Theater In 2016, the Academy Film Archive completed a highly unusual digital restoration of a long forgotten romantic comedy from 1932 titled Cock of the Air. Produced by billionaire tycoon Howard Hughes, the film was heavily censored at the time of its original theatrical release. After battling Hollywood censors, Hughes relented and removed 12 minutes of suggestive dialogue and risqué content scattered throughout the film. In 2007, the Academy Film Archive acquired two 35mm film elements on the feature. One element represented the uncensored picture; the other contained the censored version of the soundtrack. Heather Linville, Academy of Motion Picture Arts and Sciences Tuesday 3:30-5:30 - Dryden Theater, George Eastman Museum

VR/AR Meetup at Memorial Art Gallery Come spend an evening at Rochester's Memorial Art Gallery with other VR/AR designers, makers and technologists. Explore the museum with the AR experience. See composite Images by Susan Lakin, School of Photographic Arts and Science at RIT. David Halbstein, School of Design, RIT Tuesday 5:30 – 7:30 - Memorial Art Gallery

Optics and Photonics Meetup at the Rochester Museum and Science Center On Tuesday afternoon there will be informal meet up for people interested in optics and photonics at the RMSC. Enjoy a self-guided exploration of all 4 floors of RMSC galleries, including Illuminations, more than 15 interactive exhibits that demonstrate exciting scientific concepts such as reflection and refraction, radio waves, and color temperature. From 3:30 to 4:00 you may join museum staff for a behind the scenes look at the Electricity Theater including how songs are written for the twin solid-state Tesla coils and how they work. From 4pm-4:30pm there will be a standard Electricity Theater performance. Attendance limited to 70. Tuesday 3:00 – 5:00, Rochester Museum and Science Center

Screening of Excerpts from Billy Lynn’s Long Halftime Walk Excerpts from Ang Lee’s groundbreaking new movie Billy Lynn’s Long Halftime Walk will be screened with multiple repeats during the day on Tuesday at Tinseltown in Gates. The film is the first major motion picture shot and projected in 4K resolution, 120 frames per second, and sereo 3D, providing a distinctive visual quality to complement this compelling story about a war hero returning home. Tuesday showings at 11:00, 12:00, 1:00, 2:00, and 3:00 - Tinseltown, 2291 Buffalo Rd, Rochester (Buses leave the Convention Center 30 minutes before each showing)

Keynote Address by Two-Time Oscar Winning Director Ang Lee, along with Oscar-nominated Film Editor Tim Squyres, and Techncal Supervisor Ben Gervais

14 Director Ang Lee and his technical team will be presenting scenes from his groundbreaking 3D 120fps feature Billy Lynn’s Long Halftime Walk, and discussing the reasons for shooting in this format, and the challenges that came with it. What began as a desire to minimize the motion blur and strobing inherent in 3D 24fps became an exploration of a new digital filmmaking aesthetic. Rather than trying to mimic the look of traditional film, this technology takes theatrical projection in a new direction. High frame rate photography minimizes motion blur and eliminates strobing, but it also brings a new level of engagement and immersion. Tuesday, 7:00 – 8:30pm Convention Center, Empire Hall North

Big Bright Monster Big Bright Monster works in dimensional light and sound to build immersive experiences. The new “Monster under the Viaduct” employs a unique 3D projection technology which is developed atop the Unreal to allow for dimensional projection onto physical objects that are affected in real time. Nathan Solomon, Big Bright Monster Wednesday 12:00-12:30 Convention Center, Highland HK

Game Design Workshop for Parents and Kids In this workshop, families will learn the basics on how to make games together. No computers or other digital equipment is necessary—just bring yourselves and openness to creativity! Art, paper, dice, and other tools will be provided to help everyone create complete, fun games by the end of the workshop. Prof. Ian Schreiber, RIT Interactive Games and Media Wednesday 4:30 – 6:30 Convention Center, Grand Lilac Ballroom

Thirty Years of Motion Pictures As early as 1925, the motion picture industry was reflecting on its own history, the development of its commercial and artistic aspects, and, on the cusp of sound, what was in store for the future of “the movies.” Thirty Years of Motion Pictures began as a “film presentation” entitled Early History and Growth of the Motion Picture Industry. The film tracks motion picture progress from pre-cinema technology to the present, including illustrated songs, Edison films from the 1890s, turn-of-the-century newsreels, aerial photography, Kinemacolor, Technicolor, animation, industrial films, stop-motion animation, high-speed photography, and narrative film. Accompaniment provided by Ms. Makia Matsumura Commentary by Anthony L’Abbate and Gordon Nelson, George Eastman Museum Wednesday 3:30-5:30 Dryden Theater, George Eastman Museum

Active Field Control Demonstration Room – Yamaha Inc. Experience Active Field Control technology in action in a demonstration room where the acoustics of any large concert hall can be reproduced in a much smaller space using active acoustic control technology. Short presentations and demonstrations with Eastman School

15 of Music performers will be presented throughout the day on Tuesday and Wednesday. Schedule: Tues, Sept. 12: 12:00PM, 1:00PM, 2:00PM Weds, Sept 13: 11:00AM, 12:00PM, 1:00PM, 2:00PM, 3:00PM Convention Center, Cascade Rooms

The Economic Light that Shines on Upstate NY Rochester and Upstate NY are investing resources to leverage strategic core competencies in the advancement of optics, sensors and photonics. A special event will explore the economic initiatives underway to grow this region’s capabilities. Hear from government and business executives who are leading this exciting transformation. Following the presentation there will be a reception offering an atmosphere of collaboration and networking. Attendees will have the opportunity to develop relationships between small, medium and large companies interested in product and/or project ideas for growth. The presentations are followed by a reception. Ed White, AIM Photonics James Senall, High Tech Rochester Tim Palmer, Eastman Business Park Everton Henriques, FuzeHub Wednesday 3:30-6:00 Hyatt, Regency AB

Screening of Dunkirk with Commentary by Jack Garner Special screening of Christopher Nolan’s newest film, Dunkirk, shot on Eastman Kodak’s 65mm Vision3 Color Negative film and shown on Kodak’s 70mm Vision Color Print film. The screening will take place at the Kodak Center Theater in Eastman Business Park. Renowned local movie critic Jack Garner will provide commentary for the film. Jack Garner, Film Critic Wednesday, 7:00 – 9:30 Kodak Center for the Performing Arts, 200 W Ridge Rd, Rochester, NY 14615

16 Virtual and Augmented Reality Experience the worlds of virtual and augmented reality. Featuring events that leverage the technology of virtual and augmented reality to create immersive experiences and innovative applications: Applications that span across disciplines ranging from technology to art, from gaming and social interaction to live performance, will be showcased. Day Time Title

Day Time Title

Tues. 10:30-11:30 Story Telling in VR

Tues. 11:30-12:30 Social VR

Tues. 3:00-4:00 Novel VR/AR Technologies

Realities in Focus: Solutions for Visual Acuity and Aesthetic for Tues. 4:00-5:00 Prescription Eyeglass Wearers When Using AR and VR Devices

Tues. 5:30-7:30 VR/AR Meetup at Memorial Art Gallery

Frameless Labs VR/AR Festival – Special Session: Wed. 10:30-11:30 Behind the Scenes of Live and Interactive Exhibits

Wed. 3:30-4:00 Engaging Consumers in VR

Wed. 4:00-5:00 Teaching and Learning with Sound and Light

Wed. 5:00-6:45 An Evening at MAGIC

Wed. 7:00-9:00 Frameless Labs VR/AR Fall Festival

Wed. 3:00 - 3:30 Six-15

Storytelling in VR Explorations into effectively telling stories in is still in its infancy. The realm of possibilities is endless with new and exciting approaches yet to be explored. This panel will present a variety of different perspectives on VR storytelling using as motivation: film, live theatre, and interactive experiences. Prof. Joe Geigel, RIT (moderator) Javier Molina, New York University Anna Dining, RIT Prof. Elizabeth Goins, RIT Tuesday 10:30 – 11:30 Convention Center, Highland AK

Social VR The potential of VR lies not only in individual experiences, but may also provide a platform to interact and engage with others in the immersive space. This panel will present examples

17 and visions of how shared virtual worlds can enhance social interactions with implications in games, training, and human expression. Prof. Joe Geigel (moderator) Colin Doody, Darkwind Media Karan Singh, JanusVR Nathan Stevens, Kingdom of the Tao Tuesday 11:30 – 12:30 Convention Center, Highland AK

Novel VR/AR Technologies A panel discussing details of novel component and system technologies relating to VR systems. Topics to be discussed include optics, display, image capture, and data processing. Barry Silverstein (moderator) Mike Hallett, Prof. Jannick Rolland, University of Rochester Pete Jameson, Osterhout Design Group Tuesday 3:00 – 4:00 Convention Center, Highland AK

Realities in Focus: Solutions for Visual Acuity and Aesthetic for Prescription Eyeglass Wearers When Using AR and VR Devices Visual Acuity, Visual Comfort and Fashion are considered hurdles to mass adoption of AR, MR and VR devices. We’ll take a look at the challenges and issues faced by people needing prescription eyewear correction when wearing smart devices and VR goggles. Exploring how frame innovations and ophthalmic freeform lens designs can solve the problems wearing AR/VR devices while needing prescription eyewear correction. And seeing the different actual optical solutions required for AR devices versus VR devices; Monocular versus Binocular designs; and oblique viewing optimization. William Fruit, Rochester Optical Amy Ahl, Rochester Optical Tuesday 4:00 – 5:00 Convention Center, Highland AK

VR/AR Meetup at Memorial Art Gallery An evening at Rochester's Memorial Art Gallery with VR/AR designers, makers and technologists. Explore the museum with AR. See composite Images by Susan Lakin, School of Photographic Arts and Science and RIT David Halbstein, School of Design, RIT Tuesday 5:30 – 7:30 - Memorial Art Gallery

Frameless Labs VR/AR Fall Festival – Special Panel Session: Behind the Scenes of Live and Interactive Exhibits DUST, which explores new ways of interaction and experience of contemporary dance through the use of immersive virtual reality experience and online media, "Poems You Should Know About", which is a live multimedia performance of poetry, and "You Are Here", an interactive and participative installation at the crossroads of different video-graphic languages, such as documentaries, animation drawing, video games and interaction. Dust and You are Here will be making their North American debut at the Festival. In this session,

18 the artists involved with each of the pieces will describe the motivation behind their work and provide a preview of the live experience that will take place later during the festival at the MAGIC center. Matthieu Tercieux, You are Here Mária Júdová, Dust Wednesday 10:30-11:30 Hyatt Grand Ballroom D

Sci-Fi Wearables: The Birth of Augmented Reality Colleen Emaus, Six-15 Wednesday 3:00 – 3:30 Convention Center Highland AK

Engaging Consumers in VR VR is here, yet struggles with mainstream adoption. When will the killer app arrive for VR? Where is the Virtual future that some hope for and some dread? V Owen Bush, Co Founder and CEO of SpaceoutVR examines the current challenges for VR publishers and content creators and looks to the future of the medium. V. Owen Bush, Spaceout VR Wednesday 3:30 – 4:00 Convention Center Highland AK

An Evening at MAGIC Spend an evening at RIT's MAGIC Center. Relax with drink, food and good conversation while experiencing the latest VR/AR games and digital performances at a VIP showing of Frameless Labs Fall Festival. Registered LSI participants only Wednesday 5:00 -6:45 RIT MAGIC Center

Frameless Labs VR/AR Fall Festival Virtual reality and digital performance are re-imagining the way stories are told. Join Frameless Labs for our fall kickoff event and lose yourself in cutting edge technology, incredible performances, games and film. Free and open to the public. Wednesday 7:00 – 9:00 RIT MAGIC Center

Teaching and Learning with Sound and Light Join regional luminaries from AR, VR, and video games for an interactive conversation on how their work connects to a variety of teaching and learning contexts. Research and pedagogy in higher ed, K12, and informal education will be discussed. Audience involvement encouraged. Kristana Textor, University of Rochester Warner School and VideoArtGames (moderator) Prof. Liz Lawley, RIT School of Interactive Games & Media Prof. Michael Jarvis, University of Rochester School of Digital Media Studies Prof. David Simkins, RIT Wednesday 4:00 – 5:00 Convention Center, Highland AK

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Those interested in the VR/AR track may also enjoy these events. Object and Channel Representations for Next-Generation Audio Experiences New forms of audio experiences including advanced spatial sound, interactivity and personalization are revolutionizing the cinema, broadcasting and personal entertainment industries. This renewed appetite for flexibility and improved performance requires going beyond legacy surround sound formats and can only be addressed by new channel-based or object-based representations. We will show how both approaches benefit audio content creation and end-user experience and discuss opportunities for future audio representations and applications. Nicolas Tsingos, Ph.D, Dolby Laboratories Wednesday 11:30 – 12:00 Hyatt Grand ABC

Immersive Audio and Height Channels: Capture and Reproduction The presentation summarizes recent research projects on height loudspeaker configurations and microphone arrays. The research questions include but not limited to: How many channels do we need to capture and reproduce an immersive sound? Where should we put the additional loudspeakers? Do we need a studio quality listening environment? Furthermore, the presentation covers various contextual effects affecting to listeners’ perceived immersion and discusses what would be the optimal way in recreating a three- dimensional sound field. Prof. SungYoung Kim, Rochester Institute of Technology Wednesday 10:30 – 11:00 Hyatt Grand ABC

Designing Better Environments Using VR In an era where smart cities, intelligent building controls, and responsive skins and systems can do simultaneously more for the environment and the building occupant, integrating energy data feedback loops into the design process early on is crucial for high performing systems, buildings, and cities. How will architects and city planners—as highly visual thinkers—qualify and adapt to designing with real-time and big data? Amber Bartosh, Syracuse University Bess Krietemeyer, Ph.D, Syracuse University Wednesday 4:00-4:30 - Convention Center, Highland AK

Medical Applications of Virtual Reality A panel discussion on the use of virtual and augmented in medical education, diagnosis, treatment, and patient care. Gregory DeAngelis, Ph.D, University of Rochester (moderator) Dave Mitten, M.D., University of Rochester. Enhanced Physical Exam of the Patient and Education Charles Duffy, M.D., University of Rochester. Helping Patients with Dementia Benjamin Crane, M.D., University of Rochester. Treating patients with vestibular impairments Cali Fidopiastis, Ph.D, Design Interactive, The Importance of Human Factors in Virtual Environments Design: Avoiding the Trough of Disillusionment Again Wednesday, 10:30 – 11:30 - Convention Center, Highland EF

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Freeform Optics Applications The application and use of freeform optics to improve VR/AR and other imaging and display applications. Prof. Jannick Rolland, University of Rochester Institute of Optics Wednesday 3:30-4:30 Hyatt Regency AB

Innovations in Light and Sound in Rochester This panel will discuss some of the exciting innovations in light and sound that are happening in Rochester, NY. Julie Gerstenberger, Moondog Labs (Moderator) Terry Taber, Eastman Kodak Mike Hallett, Vuzix Prof. Mark Bocko, University of Rochester Tuesday 10:30 -11:30 Hyatt Regency AB

Those F#%^ Optics Many optics systems are still more analog than digital and companies not familiar with this often quote the talk title when the optical system is discussed. Why are the lenses so big, so expensive, taking so long… This is an informal talk that highlights some of the evolution of HMD style optics, discussed the shift in cinematography for VR content creation, and explains a little about unrealistic expectations set by companies developing imaging based products. Michael Thomas, Navitar Thursday 10:30 – 11:00 Convention Center, Highland CH

A Crash Course in Building a Hardware Start-up in Western NY Upstate NY has a lot of resources to support hardware startups. Hear Clark Dever, co- founder of Heads Up Displays, share some of the lessons he learned from building two hardware startups in Upstate NY over the past 5 years. Clark Dever, Heads Up Display Thursday 11:00 – 11:30 Convention Center, Highland CH

Headphone-based Immersive 3D Audio In this talk, Ossic's new 3D-audio smart headphone technology will be described. By pairing advanced 3D-audio algorithms with head-tracking and individual anatomy calibration, Ossic headphones deliver accurate 3D sound to the listener's ears — increasing the sense of auditory space, and acoustically recreating the way people hear the world everyday. Kedar Shashidhar, Ossic Tuesday 4:00 – 4:30 Hyatt Grand ABC

21 Games and Interactive Media

The games and gaming sessions will showcase regional and national game developers, industry, students, and the "indie scene." Attendees can meet local game developers that work with international companies and learn more about the game industry.

Day Time Title

Tues. 10:30-5:00 Finger Lakes Game Industry Showcase

Tues. 11:30-12:30 Bit by Bit: How Video Games Changed our World

Tues. 3:00-5:00 Gaming Meetup at the Strong Museum of Play

Wed. 10:30-11:30 Breaking into the Game Industry

Wed. 3:00-4:00 eSports Pannel

Wed. 4:30-6:30 Game Design Workshop for Parents and Kids

Finger Lakes Game Industry Showcase Upstate and Central New York has a thriving game industry! Although a number of students eventually move to well-known areas for game development and the entertainment industry, local industry continues to nurture talent. Attendees can meet representatives from our industry and learn about the exciting games they have made, played all over the world. David Schwartz, RIT Interactive Games and Media Tuesday 10:30 – 5:00. There will be two sets of 12 game designers. First set will display from 10:30 – 12:30. A second set will display from 3:00 – 5:00. Convention Center, Empire South Hall

Gaming Meetup at the Strong National Museum of Play Rochester is home to the world-renown Strong National Museum of Play, which holds and cares for the largest and most comprehensive collection of board games, toys, video games, and other historic materials related to play. Two floors of interactive exhibit space are devoted to understanding the role of play in learning and human development and the ways in which play illuminates cultural history. Sign up early for a two-hour experience that includes free play in the museum, plus a behind-the-scenes tour of The Strong’s collections. Jon-Paul Dyson, International Center for the History of Electronics Games Tuesday 3:00-5:00 - Strong Museum of Play

Breaking into the Game Industry This presentation will help aspiring kids learn about what they need to do to prepare for the game industry. David Schwartz, RIT Interactive Games and Media Wednesday 10:30-11:30 - Convention Center, Highland BJ

22 Bit by Bit: How Video Games Changed our World Video games have been around for decades, but only in recent years have they gone truly mainstream. Today, the majority of American households play video games, almost half of gamers are women, and professional tournaments attract more viewers than the World Series. Yet we still don't take games seriously, preferring to see them as little more than entertaining diversions, a means of making the commute go by a little more quickly. Book Signing following. Sponsored by Writers and Books. Andrew Ervin, Author Tuesday 11:30-12:30 (Book signing following) - Convention Center, Highland BJ eSports Panel Prof. Jessica Bayliss – Associate Director, School of Interactive Games and Media @ RIT (moderator) Tyler Schrodt - CEO, Electronic Gaming Federation Jonathan Strenczewilk – Logistics Manager, Splyce Prof. Chad Weeden – Assistant Director, School of Interactive Games and Media @ RIT Wednesday 3:00pm-4:00pm - Convention Center, Highland BJ

Game Design Workshop for Parents and Kids In this workshop, families will learn the basics on how to make games together. No computers or other digital equipment is necessary—just bring yourselves and openness to creativity! Art, paper, dice, and other tools will be provided to help everyone create complete, fun games by the end of the workshop. Ian Schreiber, RIT Interactive Games and Media Wednesday 4:30 – 6:30 - Convention Center, Riverside Court

An Evening at MAGIC Spend an evening at RIT's MAGIC center. Check out the latest VR/AR games and experiences from MAGIC and Frameless Labs, tour RIT's Global village or just relax with a drink, food and good conversation. Wednesday 5:00-6:45 RIT MAGIC Center

Those interested in the Games and Interactive Media track may also enjoy these events.

Frameless Labs VR/AR Fall Festival Virtual reality and digital performance are re-imagining the way stories are told. Visit Frameless Labs inaugural festival and lose yourself in cutting edge technology, incredible performances, games and film. Free and open to the public. Wednesday 7:00-9:00 RIT MAGIC Center

Scoring to Picture: Games vs. Film This presentation compares and contrasts the historical development of film music and its synchronization to picture, with modern game scoring and the inherent challenges of syncing music to visuals in nonlinear media.

23 Guy Whitmore, Foxface Rabbitfish Wednesday 4:00 – 4:30 Hyatt Grand ABC

Storytelling in VR Explorations into effectively telling stories in Virtual Reality is still in its infancy. The realm of possibilities is endless with new and exciting approaches yet to be explored. This panel will present a variety of different perspectives on VR storytelling using as motivation: film, live theatre, and interactive experiences. Prof. Joe Geigel, RIT (moderator) Javier Molina, New York University Anna Dining, RIT Prof. Elizabeth Goins, RIT Tuesday 10:30 – 11:30 Convention Center, Highland AK

Big Bright Monster Big Bright Monster works in dimensional light and sound to build immersive experiences. The new “Monster under the Viaduct” employs a unique 3D projection technology which is developed atop the Unreal Game Engine to allow for dimensional projection onto physical objects that are affected in real time. Nathan Solomon, Big Bright Monster Wednesday 12:00-12:30 Convention Center, Highland AK Cinema

Through film today, storytellers are able to push the bounds of creative structure, with innovative visual and audio experiences. This session will celebrate the unique vision of filmmakers brought to the big screen in ways not possible without the current explosion of cinema technology.

24 Day Time Title

Tues. 11:00 - 4:00 Screenings of Excerpts from Billy Lynn’s Long Halftime Walk at Tinseltown (5 shows)

Tues. 10:30-11:30 Story Telling in VR

Tues. 3:30-5:30 Screening Cock of the Air at George Eastman Museum

Tues. 7:00 - 9:00pm Keynote by Ang Lee, Tim Squyres and Ben Gervais

Wed. 10:30-11:30 Cinema Yesterday, Today, and Tomorrow

Wed. 11:30-12:00 Object Channel Representations for Next-Generation Audio Experiences

Wed. 12:00-12:30 Panel Discussion on "New Techniques for Capturing and Experiencing Immersive Audio"

Wed. 3:30-5:30 Screening of Thirty Years of Motion Pictures at George Eastman Museum

Wed. 7:30 - 9:30pm Screening of Dunkirk at Kodak Center

Thurs. 10:30 - 11:30 Kynote by Rob Legato - Virtual Cinematography

Screening of Excerpts from Billy Lynn’s Long Halftime Walk Excerpts from Ang Lee’s groundbreaking new movie Billy Lynn’s Long Halftime Walk will be screened with multiple repeats during the day on Tuesday at Tinseltown in Gates. The film is the first major motion picture shot and projected in 4K resolution, 120 frames per second, and stereo 3D, providing a distinctive visual quality to complement this compelling story about a war hero returning home. Tuesday 11:00, 12:00, 1:00, 2:00, 3:00 - Tinseltown, 2291 Buffalo Rd, Rochester (Buses leave the Convention Center 30 minutes before each showing)

Storytelling in VR Explorations into effectively telling stories in Virtual Reality is still in its infancy. The realm of possibilities is endless with new and exciting approaches yet to be explored. This panel will present a variety of different perspectives on VR storytelling using as motivation: film, live theatre, and interactive experiences. Prof. Joe Geigel, RIT (moderator) Javier Molina, New York University Anna Dining, RIT Prof. Elizabeth Goins, RIT Tuesday 10:30 – 11:30 Convention Center, Highland AK

Screening of Cock of the Air at the Dryden Theater In 2016, the Academy Film Archive completed a highly unusual digital restoration of a long forgotten romantic comedy from 1932 titled Cock of the Air. Produced by billionaire tycoon Howard Hughes, the film was heavily censored at the time of its original theatrical release. After battling Hollywood censors, Hughes relented and removed 12 minutes of suggestive dialogue and risqué content scattered throughout the film. In 2007, the Academy Film

25 Archive acquired two 35mm film elements on the feature. One element represented the uncensored picture; the other contained the censored version of the soundtrack. Heather Linville, Academy of Motion Picture Arts and Sciences Tuesday 3:30-5:30 - Dryden Theater, George Eastman Museum

Keynote Address by Two-Time Oscar Winning Director Ang Lee, along with Oscar-nominated Film Editor Tim Squyres, and Techncal Supervisor Ben Gervais Director Ang Lee and his technical team will be presenting scenes from his groundbreaking 3D 120fps feature Billy Lynn’s Long Halftime Walk, and discussing the reasons for shooting in this format, and the challenges that came with it. What began as a desire to minimize the motion blur and strobing inherent in 3D 24fps became an exploration of a new digital filmmaking aesthetic. Rather than trying to mimic the look of traditional film, this technology takes theatrical projection in a new direction. High frame rate photography minimizes motion blur and eliminates strobing, but it also brings a new level of engagement and immersion. Tuesday, 7:00 – 8:30pm Convention Center, Empire Hall North

Cinema Yesterday, Today, and Tomorrow A panel contrasting cinema technologies of the past with those of the future with special commentary on how these impact the storyteller’s vision and artistic intent. David Long, RIT School of Film and Animation Mark Schubin, Industry Tech Blogger Wednesday 10:30-11:30 – Hyatt Grand EFG

Object and Channel Representations for Next-Generation Audio Experiences New forms of audio experiences including advanced spatial sound, interactivity and personalization are revolutionizing the cinema, broadcasting and personal entertainment industries. This renewed appetite for flexibility and improved performance requires going beyond legacy surround sound formats and can only be addressed by new channel-based or object-based representations. We will show how both approaches benefit audio content creation and end-user experience and discuss opportunities for future audio representations and applications. Nicolas Tsingos, Ph.D, Dolby Laboratories Wednesday 11:30 – 12:00 - Hyatt Grand ABC

Panel Discussion on "New Techniques for Capturing and Experiencing Immersive Audio" This panel discussion moderated by Dave Sluberski, Senior Lecturer at RIT’s School of Film and Animation, will explore topics in recording, recreating, and experiencing multi-channel immersive audio - with session speakers, Nicolas Tsingos, Alex Kosiorek, and SungYoung Kim. Dave Sluberski (Moderator), Rochester Institute of Technology Wednesday 12:00 – 12:30 - Hyatt Grand ABC

26 Thirty Years of Motion Pictures As early as 1925, the motion picture industry was reflecting on its own history, the development of its commercial and artistic aspects, and, on the cusp of sound, what was in store for the future of “the movies.” Thirty Years of Motion Pictures began as a “film presentation” entitled Early History and Growth of the Motion Picture Industry. The film tracks motion picture progress from pre-cinema technology to the present, including illustrated songs, Edison films from the 1890s, turn-of-the-century newsreels, aerial photography, Kinemacolor, Technicolor, animation, industrial films, stop-motion animation, high-speed photography, and narrative film. Accompaniment provided by Ms. Makia Matsumura Commentary by Anthony L’Abbate and Gordon Nelson, George Eastman Museum Wednesday 3:30-5:30 - Dryden Theater

Screening of Dunkirk with Commentary by Jack Garner Special screening of Christopher Nolan’s newest film, Dunkirk, shot on Eastman Kodak’s 65mm Vision3 Color Negative film and shown on Kodak’s 70mm Vision Color Print film. The screening will take place at the Kodak Center Theater in Eastman Business Park. Renowned local movie critic Jack Garner will provide commentary for the film. Jack Garner, Film Critic Wednesday, 7:00 – 9:30 - Kodak Center for the Performing Arts

Virtual Cinematography Rob Legato shares advanced and production techniques employed in Disney’s The Jungle Book, 2016 Oscar winner for VFX Rob Legato, Cinematographer and VFX Artist Thursday 10:30 – 11:30, Convention Center Empire Horth Hall

Those interested in the Cinema track may also enjoy these events.

Storytelling with Music By presenting a number of examples, the essential role that music plays in storytelling will be explored. The evolving role, expectations, and tools of the composer as new media forms and production methods come to the fore also will be discussed. The talk will conclude with a short introduction to the new Beal Institute for Film Music and Contemporary Media at the Eastman School of Music and the role we hope to play in this dynamic field. Prof. Mark Watters, Eastman School of Music Wednesday 3:30 – 4:00 - Hyatt Grand ABC

27 Audio and Music in Media

This track is devoted to sound and music in media ranging from cinema to games and evolving interactive media. Event themes include the role of music in traditional media, music for interactive media and games, immersive audio recording, reproduction and perception, and emerging sonic-visual experiences.

Day Time Title

A Scientific Basis for Choosing Loudspeakers and Headphones Tues. 3:00-3:30 For Recording and Reproduction

Tues. 3:30-4:00 Applications of Active Field Control

Tues. 4:00-4:30 Headphones-based Immersive 3D Audio

Tues. 4:30-5:00 Vinyl Records as New Media: A Historical Case Study

Wed. 10:30-11:00 Capturing Live Performances for Surround Broadcast

Wed. 11:00-11:30 Immersive Audio and Height Channels: Capture and Reproduction

Wed. 11:30-12:00 Object Channel Representations for Next-Generation Audio Experiences

Panel Discussion on "New Techniques for Wed. 12:00-12:30 Capturing and Experiencing Immersive Audio"

Wed. 3:00-3:30 Creating Music for Media: Past, Present, and Future

Wed. 3:30-4:00 Storytelling with Music

Wed. 4:00-4:30 Scoring to Picture: Games vs. Film

Wed. 4:30-5:00 Panel Discussion on "Music in Media"

Session M1 – Tuesday 3:00 – 5:00 A Scientific Basis for Choosing Loudspeakers and Headphones for Recording and Reproduction Recent scientific research on measuring listeners' perception and preferences in sound quality has revealed that accurate loudspeakers and headphones are preferred, and sound quality can be predicted based on acoustic measurements. Unfortunately, these measurements are not readily performed or made available to end users, in the selection of their monitors. Consequently, the audio industry is trapped in a "circle of confusion" where the quality and consistency of recorded and reproduced sound remains elusive. Sean Olive, Ph.D., Harman International Tuesday 3:00 – 3:30 - Hyatt Grand ABC

28 Applications of Active Field Control Active Field Control was developed as a tool for acoustical design and control of spaces and has been improved to meet various types of requirements for acoustic consulting projects. I will talk about unique cases of AFC applications. Takayuki Watanabe, Yamaha Corporation Tuesday 3:30 – 4:00 - Hyatt Grand ABC

Bringing together Music & VR with Immersive Audio The emergence of virtual reality (VR) presents a significant array of new technologies and advancements in spatial audio. With these innovations come new opportunities in music to create fully spatial experiences that immerse the listener in life-like musical worlds using VR. The change in perspective and embodiment of the listener requires the employment of additional tools and consideration of object size, spacing, environment and spatial design as a more significant part of the music mixing process. This session will discuss approaching these ideas from a high level perspective with examples of music and applications that make use of 3D audio. Kedar Shashidhar, Ossic Tuesday 4:00 – 4:30 - Hyatt Grand ABC

Vinyl Records as New Media: A Historical Case Study At some point, all media was new. Through an examination of the music industry's adoption of vinyl records in the 1950s, I offer a theory about the “newness” of media and sonic media in transition that continues to resonate today. Prof. Darren Mueller, Eastman School of Music Tuesday 4:30 – 5:00 - Hyatt Grand ABC

Session M2 – Wednesday 10:30 – 12:30

Immersive Audio and Height Channels: Capture and Reproduction The presentation summarizes recent research projects on height loudspeaker configurations and microphone arrays. The research questions include but not limited to: How many channels do we need to capture and reproduce an immersive sound? Where should we put the additional loudspeakers? Do we need a studio quality listening environment? Furthermore, the presentation covers various contextual effects affecting to listeners’ perceived immersion and discusses what would be the optimal way in recreating a three- dimensional sound field. Prof. SungYoung Kim, Rochester Institute of Technology Wednesday 10:30 – 11:00 - Hyatt Grand ABC

Capturing Live Performances for Surround Broadcast Consumers have access to more media content now than ever. Although many media delivery systems are capable of distributing content in surround sound, a great deal of content remains in stereo. While stereo may suffice for some music genres, it rarely conveys the concertgoer’s experience, where one is immersed in the environment around them. In many instances, the acoustic space is part of the performance. Perhaps it is a choir singing

29 all around, or the sound of the orchestra reverberating in the hall, or an organ with pipes throughout a cathedral. Each performance in a particular acoustic environment is unique and as such, different recording and production techniques may be applied. We will explore a variety of these techniques and experience how to capture, recreate and be immersed in a performance environment. Alex Kosiorek, Arizona PBS Wednesday 11:00 – 11:30 - Hyatt Grand ABC

Object and Channel Representations for Next-Generation Audio Experiences New forms of audio experiences including advanced spatial sound, interactivity and personalization are revolutionizing the cinema, broadcasting and personal entertainment industries. This renewed appetite for flexibility and improved performance requires going beyond legacy surround sound formats and can only be addressed by new channel-based or object-based representations. We will show how both approaches benefit audio content creation and end-user experience and discuss opportunities for future audio representations and applications. Nicolas Tsingos, Ph.D, Dolby Laboratories Wednesday 11:30 – 12:00 - Hyatt Grand ABC

Panel Discussion on "New Techniques for Capturing and Experiencing Immersive Audio" This panel discussion moderated by Dave Sluberski, Senior Lecturer at RIT’s School of Film and Animation, will explore topics in recording, recreating, and experiencing multi-channel immersive audio - with session speakers, Nicolas Tsingos, Alex Kosiorek, and SungYoung Kim. Dave Sluberski (Moderator), Rochester Institute of Technology Alex Kosiorek, Arizona PBS Prof. SungYoung Kim, Rochester Institute of Technology Nicolas Tsingos, Ph.D, Dolby Laboratories Wednesday 12:00 – 12:30 - Hyatt Grand ABC

Session M3 – Wednesday 3:00 – 5:00

Creating Music for Media: Past, Present, and Future Beginning with a short history of music in media (silent films, radio dramas, etc.), I will go on to discuss the role of the today’s composer in complimenting the dramatic intention of particular works, how the tools and techniques of composing have evolved, and how what is now expected of composers has therefore also evolved. I also will discuss the coexistence of “Music" with “Sound Design” and the ever-increasing need to integrate the two. With a look to the future, I discuss the emerging field of music therapy, including recent technologies, such as quantitative EEG methods, used to measure the effect of different styles of music on the brain, and the use of music in the treatment of Alzheimer’s Patients. Jack Allocco, Composer/Musician Wednesday 3:00 – 3:30 - Hyatt Grand ABC

Storytelling with Music

30 By presenting a number of examples, the essential role that music plays in storytelling will be explored. The evolving role, expectations, and tools of the composer as new media forms and production methods come to the fore also will be discussed. The talk will conclude with a short introduction to the new Beal Institute for Film Music and Contemporary Media at the Eastman School of Music and the role we hope to play in this dynamic field. Prof. Mark Watters, Eastman School of Music Wednesday 3:30 – 4:00 - Hyatt Grand ABC

Scoring to Picture: Games vs. Film This presentation compares and contrasts the historical development of film music and its synchronization to picture, with modern game scoring and the inherent challenges of syncing music to visuals in nonlinear media. Guy Whitmore, Foxface Rabbitfish Wednesday 4:00 – 4:30 - Hyatt Grand ABC

Panel Discussion on "Music in Media" This panel discussion moderated by John Covach, Director of the University of Rochester's Institute for Popular Music will explore topics in music in media with session speakers, Jack Allocco, Mark Watters, and Guy Whitmore. Prof. John Covach, (Moderator) University of Rochester & Eastman School of Music Jack Allocco, composer/Musician Prof. Mark Watters, Eastman School of Music Guy Whitmore, Foxface Rabbitfish Wednesday 4:30 – 5:00 - Grand Hyatt ABC

Those interested in the Audio and Music in Media track may also enjoy these events.

Cultural Heritage Imaging A collaboration between RIT and the University of Rochester, the Rochester Cultural Heritage Imaging, , and Education (R-CHIVE) group uses advanced imaging techniques to both digitally preserve and study historical artifacts of cultural significance. A short presentation will be given describing the technology and on-going projects. One project has used multispectral imaging on a faded music score from the Eastman School archives. The score has now been imaged and the images have been processed to enhanced the contrast such that it can be read, and re-written. The process will be described and the piece will then be performed by a group from the Eastman School. Prof. David Messinger, RIT, Prof. Greg Heyworth, University of Rochester Tuesday 10:30-11:30 Convention Center, Highland EF

Innovation in Light and Sound in Rochester This panel will discuss some of the exciting innovations in light and sound that are happening in Rochester, NY. Julie Gerstenberger, Moondog Labs (Moderator) Terry Taber, Ph.D, Eastman Kodak Mike Hallett, Vuzix

31 Prof. Mark Bocko, University of Rochester Tuesday 10:30-11:30 Hyatt Regency AB

32 Imaging

The Imaging and Track will highlight novel imaging and display technologies across a wide range of applications. New technology breakthroughs will be highlighted as well as new ways to use these systems. Applications from the sciences as well as the arts will be presented.

Day Time Title

Tues. 10:30-11:30 Cultural Heritage Imaging

Tues. 11:30-12:00 Data Science for Overhead Imaging

Tues 12:00-12:30 The World at a Hundred Thousand Frames per Second

Wed. 10:30-11:30 Cutting Edge Imaging Devices and Applications

Wed. 11:30-12:30 Remote Sensing

Cultural Heritage Imaging A collaboration between RIT and the University of Rochester, the Rochester Cultural Heritage Imaging, Visualization, and Education (R-CHIVE) group uses advanced imaging techniques to both digitally preserve and study historical artifacts of cultural significance. A short presentation will be given describing the technology and on-going projects. One project has used multispectral imaging on a faded music score from the Eastman School archives. The score has now been imaged and the images have been processed to enhanced the contrast such that it can be read, and re-written. The process will be described and the piece will then be performed by a group from the Eastman School. Prof. David Messinger, RIT Prof. Greg Heyworth, University of Rochester Eastman School of Music ensemble Tuesday 10:30-11:30 Convention Center, Highland EF

Data Science for Overhead Imaging This talk focuses on the Data Science challenges with remote sensing data. Bob Fiete, Ph.D, Harris Tuesday 11:30 – 12:00 Convention Center, Highland EF

The World at a Hundred Thousand Frames per Second Peter Carellas, CEO IX-Camera Tuesday 12:00-12:30 Convention Center, Highland EF

33 Cutting Edge Imaging Devices and Applications A discussion on the innovative technologies being developed by the leaders in the industry. Prof. David Messinger, RIT (Moderator) Julie Gerstenberger, Moondog Labs, Movie-making with cell phone cameras Peter Paul, Ph.D, Conduent, Computer vision applications Christye Sisson, RIT, Ophthalmic imaging Prof. Bob Rose, RIT, Next-Gen Consumer Imaging Devices Wednesday, 10:30 – 11:30 Convention Center, Highland DG

Remote Sensing A session devoted to technologies and applications of imaging from airborne and space- based platforms. From satellites to drones, learn how remote sensing informs a wide range of challenges including map making, navigation, business analytics, and precision agriculture. Prof. David Messinger, RIT (moderator) Bob Fiete, Harris Prof. Don McKeown, RIT Julie Baker, Ursa Space Systems Wednesday 11:30-12:30 Convention Center, Highland DG

Those interested in the Imaging track may also enjoy these events. Innovation in Light and Sound in Rochester This panel will discuss some of the exciting innovations in light and sound that are happening in Rochester, NY. Julie Gerstenberger, Moondog Labs (Moderator) Terry Taber, Ph.D, Eastman Kodak Mike Hallett, Vuzix Prof. Mark Bocko, University of Rochester Tuesday 10:30-11:30 Hyatt Regency AB

Light and Sound in Medical Imaging and Therapy Two panel sessions Wednesday 3:00 – 5:00 Convention Center, Highland EF

Panel 1 – Ultrasound Technologies (3:00 – 4:00) Prof. Diane Dalecki, University of Rochester Department of Biomedical Engineering, Ultrasound technologies for non-invasive therapies. Prof. Kevin Parker, University of Rochester, Department of Electrical and Computer Engineering, Ultrasound Elastography Stephen McAleavey, University of Rochester, Department of Biomedical Engineering, Ultrasound Innovations–Robotics in Ultrasound

34

Panel 2 – Biophotonics and Optical Technologies (4:00 – 5:00) Jay Eastman, Ph.D, Optel, (Moderator) Cristina Canavesi, Ph.D, LighTopTech, Optical Coherence Microscopy and Optical Biopsy Craig Fitzgerald, Navitar, Miniaturizing Microscopes for Medical Diagnostics.

Deep Learning in Medicine – Augmented Dermatologic Analysis Deep learning in healthcare will augment professional decisions, and help patients take charge of their own health. In this session, we will discuss vision science in medicine, and demonstrate a new deep learning app for dermatologic diagnosis and patient triage. Rob Phipps, VisualDx Thursday 11:00 – 11:30 - Convention Center, Highland DG

35 Displays and Lighting

Modern displays and lighting are going through continuous radical change. This session will explore the technology and application of new LED and OLED lighting methods. It will also discuss the new display technology and applications of virtual reality, augmented reality, cinema, and portable display devices are all driven in conjunction with other sessions.

Day Time Title

Real Augmented Reality: A 3D Display Wed. 10:30-11:00 Which Can Create 3D Images in Real Space

Wed. 11:00-11:30 Designing Better Environments Using VR

Wed. 11:30-12:00 Big Bright Monster

Wed. 3:00-3:30 Corning Fibrance

Wed. 3:30-4:00 Painting with Light

Thurs. 10:30-11:00 OLED Lighting Engines, Real World Integration and Applications

Thurs. 11:00-11:30 Unlocking the Potential of OLED Through Novel Materials

Thurs. 11:30-12:00 LED Lighting: Illuminating a Sustainable World

Real Augmented Reality: A 3D display which can create 3D images in real space! Nearly all 3D technologies rely on optical illusions to achieve perceptions of depth. The technology I will describe is fundamentally different. 3D images are drawn in real space! The light experienced by the viewer is actually created where the viewer perceives it to have been created. Because of this simple feature, 3D images exhibit natural and intrinsic depth. Consequently, no glasses or goggles are needed, and the display can accommodate an unlimited number of viewers in just about any location. Images can be viewed over 360 degrees around, and over roughly 135 degrees from vertical. Curtis Broadbent, Ph.D University of Rochester Wednesday 10:30 – 11:00 - Convention Center, Highland CH

Designing Better Environments Using VR In an era where smart cities, intelligent building controls, and responsive skins and systems can do simultaneously more for the environment and the building occupant, integrating energy data feedback loops into the design process early on is crucial for high performing systems, buildings, and cities. How will architects and city planners-as highly visual thinkers- qualify and adapt to designing with real-time and big data? Amber Bartosh, RA, Leed AP BD+C, Assistant Professor at Syracuse University Bess Krietemeyer, Ph.D, Assistant Professor at Syracuse University Wednesday 11:00 – 11:30 - Convention Center, Highland AK

36 Big Bright Monster Big Bright Monster works in dimensional light and sound to build immersive experiences. The new “Monster under the Viaduct” employs a unique 3D projection technology which is developed atop the Unreal Game Engine to allow for dimensional projection onto physical objects that are affected in real time. Nathan Solomon, Principle at Big Bright Monster Wednesday 11:30 – 12:00 - Convention Center, Highland AK

Corning Fibrance Light-Diffusing Fiber: See the World in a Different Light. Corning Incorporated is one of the leading innovators in glass manufacturing and material science. This presentation outlines some of Corning’s previous and current lighting and display businesses and takes a look to what’s next. We will be discussing and sharing applications for a new product, Corning® Fibrance® Light-Diffusing Fiber. Fibrance fiber is a thin and flexible glass fiber with many lighting applications from wearables to automotive to architecture to medical. W. Spencer Klubben, Corning Inc. Wednesday 3:00 – 3:30 - Convention Center, Highland DG

Painting with Light Noirflux creates participatory environments that provide immersive exploration, education, advocacy and improvisational expression. Our interactive installations and exhibits bring novel experiences to public and private spaces such as lobbies, plazas, museums and galleries. Lorne Covington, Noirflux Wednesday 3:30 –4:00 - Convention Center, Highland CH

OLED Lighting Engines, Real World Integration, and Applications OLED offers a different way of lighting with natural areas of uniform soft broad-spectrum emission. Say goodbye to shades, reflectors, diffusers while lowering your energy usage, increasing product lifetime and improved product recycling. Giana M. Phelen, OLEDWorks David Lee, OLEDWorks Thursday 10:30 – 11:00 - Convention Center, Highland EF

Unlocking the Potential of OLED Through Novel Materials OLED lighting and display is growing rapidly from 3.1 B in 2015 to 10B in 2020. Manufacturing cost, emission efficiency, and lifetime are the limiting factors holding the industry back. Molecular Glasses has developed new OLED materials that should reduce energy usage in half and lowering manufacturing cost down by 40% by printing displays. This will open up OLED for many new display uses. Michel F. Molaire, Molecular Glasses Inc. Mark Juba, Molecular Glasses Inc. Raj Chakraborty, Molecular Glasses Inc. Joseph Pecorella, Molecular Glasses In. David Weiss, Molecular Glasses, Inc. Thursday 11:00 – 11:30 - Convention Center, Highland AK

37

LED Lighting: Illuminating a Sustainable World Solid State LED lighting is overtaking both incandescent and fluorescent types providing energy savings for a more sustainable world. What are the advantages in energy usage and other performance attributes that are driving this and the untapped opportunities still to come. Sanwal Sarraf, Ph.D, C.E.O., Lumentek Global Thursday 11:30 – 12:00 - Convention Center, Highland AK

Those interested in the Displays and Lighting track may also enjoy these events.

Novel VR/AR Technologies A panel discussing details of novel component and system technologies relating to VR systems. Topics to be discussed include optics, display, image capture, and data processing. Barry Silverstein, (moderator) Rob Schultz, Vuzix Prof. Jannick Rolland, University of Rochester Pete Jameson, Osterhout Design Group Tuesday 3:00 – 4:00 Convention Center, Highland AK

Those F#%^ Optics Many optics systems are still more analog than digital and companies not familiar with this often quote the talk title when the optical system is discussed. Why are the lenses so big, so expensive, taking so long…This is an informal talk that highlights some of the evolution of HMD style optics, discussed the shift in cinematography for VR content creation, and explains a little about unrealistic expectations set by companies developing imaging based products. Michael Thomas, Navitar Thursday 10:30 – 11:00 Convention Center, Highland CH

Freeform Optics Applications The application and use of freeform optics to improve VR/AR and other imaging and display applications. Prof. Jannick Rolland, University of Rochester Institute of Optics Wednesday 3:30-4:30 Hyatt Regency AB

38 Healthcare

This track will explore the use of light and sound based technologies in the field of healthcare. Examples are the use of VR/AR in healthcare, technologies that assist the blind and visually impaired, and technologies that assist the deaf and hard of hearing. There will also be talks on emerging optical and ultrasound imaging and therapeutic technologies

Day Time Title

Blindness and visual impairment Tues. 10:30-11:30 Corrective, Restorative and Rehabilitative Approaches (Overview) Blindness and visual impairment: Tues. 11:30-12:30 Corrective, Restorative and Rehabilitative Approaches (Retinal Diseases)

Tues. 3:00-5:00 Access and Corrective Technologies for the Deaf and Hard of Hearing (Panel 1)

Tues. 3:00-5:00 Access and Corrective Technologies for the Deaf and Hard of Hearing (Panel 2)

Rochester as a Center of Excellence for Assitive Technologies: Tues. 5:15-6:00 Where We go from Here

Wed. 10:30-11:30 Medical Applications of Virtual Reality

Wed. 11:30-12:30 Audiovisual Processing in Neurodevelopmental Disorders

Wed. 3:00-4:00 Light and Sound in Medical Imaging and Therapy (Ultrasound Technologies)

Wed.. 4:00-5:00 Light and Sound in Medical Imaging and Therapy (Biophotonic Technologies)

Thurs. 10:30-11:00 Harvesting the Healing Power of AI and Big Data

Thurs. 11:00-11:30 Deep Learning in Medicine-Augmented Dermatologic Analysis

Thurs. 11:30-12:00 Fighting Cancer with Video Games and Lasers

Thurs. 12:00-12:30 The Future of Vision Correction

Blindness and visual impairment: Corrective, Restorative and Rehabilitative Approaches

Two panel sessions that discuss the needs of the blind and visually impaired community and emerging technologies for visual correction, restoration, rehabilitation, and assistance. Tuesday 10:30 – 12:30 - Convention Center, Highland DG

Panel 1 - Overview (10:30 – 11:30) Carol Borsa, Assiciation for the Blind and Visually Impaired Mikael Totterman, Clerio Vision, Non-Invasive Refractive Vision Correction

39 Krystel Huxlin, Ph.D, Flaum Eye Institute, University of Rochester, Vision Training as a tool for Restoration and Rehabilitation

Panel 2 - Retinal Diseases (11:30 – 12:30) Ajay Kuriyan, M.D., M.S., Flaum Eye Institute, University of Rochester, Surgical Treatment of Retinal Disease Jeffrey Wells, Second Sight, The Argus II Retinal Prosthesis System David Williams, Ph.D., Center for Visual Science and Institute of Optics, University of Rochester, Pairing Advanced Biological and Optical Approaches to Treat Blinding Retinal Diseases

Access and Corrective Technologies for the Deaf and Hard of Hearing Moderator: Ron Pettengill, MotionSavvy Tuesday 3:00 – 5:00 Convention Center, Highland DG

Panel 1 - The State of Assistive Technologies Today This segment will explain the mechanics of deafness, explore the current assistive technologies available today and address cultural issues surrounding cochlear implants. It will start with Dr. Pollard providing a brief synopsis of the mechanisms that cause deafness and progress into his practice in psychiatry specializing in issues surrounding cochlear implants. Does the cochlear implant emulate how the ear works or not, what are its shortcomings and how does it impact deaf culture? Ian will share his own experience with the cochlear implant, his experience of being a deaf medical student and his use of cutting edge assistive technologies like . We will also explore the cultural issues and the debate within the Deaf community around Cochlear Implants. There has been an internal discussion as to whether CIs negate what makes them who they are. This is an important discussion that helps the Hearing understand the Deaf and also helps us segue to our discussion on sensitivity and usability in the design of assistive technologies. Prof. Robert Pollard, RIT National Technical Institute for the Deaf and University of Rochester Medical Center Ian DeAndrea-Lazarus, University of Rochester Medical Center Suzanne Johnston, Speech Pathologist Amanda Picioli RIT, National Technical Institute for the Deaf Tuesday 3:00 – 4:00

Panel 2 - Design Solutions and Considerations for Assistive Technologies and Where We Go from Here Intelligent design is critical to the creation of usable technology for the Deaf community. In this panel we will discuss issues of usability and natural mimicry of natural systems. We will have Dr. Phillips discuss his work at RIT and the design of a testing and systems integration lab for not just assistive technology for hearing but also for sight and movement. We will have Ron and Shawn discuss the development of assistive technology and its application in the real world. In the second half of the panel we will discuss what the future may bring. With machine learning & AI we will see not only assistive technologies that bring parity but devices that are better, or to quote the movie Blade Runner, “More human than human.” A discussion of not only technologies but the moral questions regarding their uses.

40 Ron Pettengill, MotionSavvy Shawn Boling, Eagle Cap Development Group Prof. Daniel Phillips, RIT Prof. Wendy Dannels, RIT NTID Tuesday, 4:00 -5:00

Rochester as a Center of Excellence for Assistive Technologies: a Cluster Approach. This town hall style meeting will take place Tuesday 5:15 – 6:00 in parallel with the conference social. The purpose is to explore ways of making Rochester a hub for assistive technologies including those for the deaf, blind, and people with other special needs. Rochester is the very definition of a “maker” community. Since the 19th century Rochester and the region have been leaders not only in innovation but bringing those innovations to reality. We also have largest per capita deaf population and experience with developing new solutions to disabilities. While Assistive Technology today refers to tech that is used to assist those with disabilities. As discussed in the last panel these technologies will rapidly develop as per Moore’s law. Most importantly they will expand into a variety of areas beyond disabilities. This is an opportunity for the region to build businesses that create these solutions. This is a call to action. The discussion will focus on what is needed and how we put it all together. Ron Pettengill, MotionSavvy Prof. Dan Phillips, RIT Prof. Wendy Dannels, RIT NTID Richard Notargiacomo, RIT Venture Creations Shawn Boling, Eagle Cap Development Group Joe Kells, Association for the Blind and Visually Impaired Mike Giardino, Director of Aviation – Greater Rochester Airport Tuesday 5:15 – 6:15 - Convention Center, Highland DG

Medical Applications of Virtual Reality A panel discussion on the use of virtual and augmented in medical education, diagnosis, treatment, and patient care. Gregory DeAngelis, Ph.D, University of Rochester (moderator) Dave Mitten, M.D., University of Rochester. Enhanced Physical Exam of the Patient and Education Charles Duffy, M.D., University of Rochester. Helping Patients with Dementia Benjamin Crane, M.D., University of Rochester. Treating patients with vestibular impairments Cali Fidopiastis, Ph.D, Design Interactive, Virtual Rehabilitation. Wednesday, 10:30 – 11:30 - Convention Center, Highland EF

Audiovisual Processing in Neurodevelopmental Disorders A panel discussion of a major issue that is in desperate need of innovative assistive devices to ameliorate it. John Foxe, Ph.D, University of Rochester Medical Center Sophie Molholm, Ph.D, University of Rochester Medical Center Wednesday 11:30 - 12:30 - Convention Center, Highland EF

Light and Sound in Medical Imaging and Therapy

41 Two panel sessions Wednesday, 3:00 – 5:00 Convention Center, Highland EF

Panel 1– Ultrasound Technologies (3:00 – 4:00) Prof. Diane Dalecki, University of Rochester Department of Biomedical Engineering, Ultrasound technologies for non-invasive therapies. Prof. Kevin Parker, University of Rochester, Department of Electrical and Computer Engineering, Ultrasound Elastography Steve McAleavey, University of Rochester, Ultrasound Innovations–Robotics in Ultrasound

Panel 2 – Biophotonics and Optical Technologies (4:00 – 5:00) Jay Eastman, Ph.D, Optel, (Moderator) Cristina Canavesi, Ph.D, LighTopTech, Optical Coherence Microscopy and Optical Biopsy Craig Fitzgerald, Navitar, Miniaturizing Microscopes for Medical Diagnostics.

Harvesting the Healing Power of Artifical Intelligence and Big Data With the recent rapid advances in artificial intelligence, machine learning and data science, a promising domain for big changes is healthcare and wellness management. In this talk, we discuss two directions: first, leveraging electronic medical data including unstructured forms and videos to build robust algorithms for disease diagnosis and medical training, and second and more interestingly, utilizing social media data to detect and alter user unhealthy behaviors such as drinking, smoking, drug-use, and eating disorder. It is also intriguing how these two directions can be combined synergistically, and further to implement effective and innovative treatment and intervention. Prof. Jiebo Luo, University of Rochester Thursday 10:30 – 11:00 - Convention Center, Highland DG

Deep Learning in Medicine – Augmented Dermatologic Analysis Deep learning in healthcare will augment professional decisions, and help patients take charge of their own health. In this session, we will discuss vision science in medicine, and demonstrate a new deep learning app for dermatologic diagnosis and patient triage. Rob Phipps, VisualDx Thursday 11:00 – 11:30 - Convention Center, Highland DG

Fighting Cancer with Video Games and Lasers Microscopic 3-D computed imaging: saving lives with math, physics, and video games Prof. Scott Carney, University of Rochester Thursday 11:30 – 12:00 - Convention Center, Highland DG

The Future of Vision Correction Prof. Wayne Knox, University of Rochester Thursday, 12:00 – 12:30 - Convention Center, Highland DG

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Those interested in the Healthcare track may also enjoy these events.

Realities in Focus: Solutions for Visual Acuity and Aesthetic for Prescription Eyeglass Wearers When Using AR and VR Devices Visual Acuity, Visual Comfort and Fashion are considered hurdles to mass adoption of AR, MR, and VR devices. We’ll take a look at the challenges and issues faced by people needing prescription eyewear correction when wearing smart devices and VR goggles. Exploring how frame innovations and ophthalmic freeform lens designs can solve the problems wearing AR/VR devices while needing prescription eyewear correction. And seeing the different actual optical solutions required for AR devices versus VR devices; Monocular versus Binocular designs; and oblique viewing optimization. William Fruit and Amy Ahl, Rochester Optical Tuesday 4:00 – 5:00 Convention Center, Highland AK

Integrated Photonics Sensors - Building the Interface between the Digital and Real Worlds We use our eyes, ears, and other senses to generate information our brains can process about the outside world. Sensors function in much the same way for the world of data, transforming chemical, biological, and physical stimuli into information that can be processed by a computer. This talk will focus on a Rochester-led effort within AIM Photonics to develop integrated photonic sensors for use in consumer, healthcare, defense, and industrial markets. Skip Warren, Ortho Clinical Diagnostics Wednesday 11:30-12:30 - Convention Center

43 Optics and Photonics Day Time Title

Day Time Title

Tues. 10:30-11:30 Innovation in Light and Sound in Rochester

Tues. 11:30-12:30 Printed Electronics

Tues. 3:00-5:00 Optics and Photonics Meet up at the Rochester Museum and Science Center

Wed. 10:30-11:30 How can Integrated Photonics Revolutionize the Big Data Push

Integrated Photonics Sensors-Building the Wed. 11:30-12:30 Interface between the Digital and Real Worlds

Wed. 3:00-3:30 Free Form Optics

Wed. 3:30-6:00 The Economic Light that Shines on Upstate NY

Thurs. 10:30-11:00 Those F#&% Optics Thurs. 11:00-11:30 A Crash Course in Building a Hardware Start-Up in Western NY

Innovation in Light and Sound in Rochester This panel will discuss some of the exciting innovations in light and sound that are happening in Rochester, NY. Julie Gerstenberger, Moondog Labs (Moderator) Terry Taber, Ph.D, Eastman Kodak Mike Hallett, Vuzix Prof. Mark Bocko, University of Rochester Tuesday 10:30 -11:30 Hyatt Regency AB

Printed Electronics This session will present new manufacturing processes being applied to a variety of novel structures including printed electronics where the features produced through these printing/manufacturing processes can be sized on the microscale. In addition, this discussion will expose some of the future challenges to reach the full potential of printing process into 3-D microscale, additive manufacturing with applications to the printed electronics sector and the “internet of things” Nancy Ferris, Ph.D, Eastman Kodak Tuesday 11:30-12:30 Hyatt Regency AB

Optics and Photonics Meetup at the Rochester Museum and Science Center On Tuesday afternoon there will be informal meet up for people interested in optics and photonics at the RMSC. Enjoy a self-guided exploration of all 4 floors of RMSC galleries, including Illuminations, more than 15 interactive exhibits that demonstrate exciting scientific concepts such as reflection and refraction, radio waves, and color

44 temperature. From 3:30 to 4:00 you may join museum staff for a behind the scenes look at the Electricity Theater including how songs are written for the twin solid-state Tesla coils and how they work. From 4pm-4:30pm there will be a standard Electricity Theater performance. Attendance limited to 70. Tuesday 3:00 – 5:00, Rochester Museum and Science Center

How can integrated photonics revolutionize the big data push? As an example, today, Facebook, Amazon, and Google alone run massive cloud computing data centers. As we store and process more information in the cloud, the demands on our wired and wireless networks multiply. In 2013, the National Resources Defense Council calculated that US data centers annually used the equivalent of 34 large (500-megawatt) coal-fired power plants, or enough energy to power New York City for two years. An additional 17 power plants would be needed to keep up with the energy demands from US data centers by 2020. This session will communicate how, using integrated photonics, these data centers will be able to handle far larger flows of traffic, at higher speeds, and with less energy, at a fraction of the cost of electrical data centers. Tom Koch, Ph.D, University of Arizona Wednesday 10:30-11:30 Hyatt Regency AB

Integrated Photonics Sensors - Building the Interface between the Digital and Real Worlds We use our eyes, ears, and other senses to generate information our brains can process about the outside world. Sensors function in much the same way for the world of data, transforming chemical, biological, and physical stimuli into information that can be processed by a computer. This talk will focus on a Rochester-led effort within AIM Photonics to develop integrated photonic sensors for use in consumer, healthcare, defense, and industrial markets. Skip Warren, Ortho Clinical Diagnostics Wednesday 11:30-12:30 Hyatt Regency AB

Freeform Optics This session will communicate how freeform optics have the capability to revolutionize the optics industry. Advancements in technology have led to the ability to create more complex optical shapes, enabling VR/AR and display products in new and exciting ways. Prof. Jannick Rolland, University of Rochester Institute of Optics Wednesday 3-3:30 Hyatt Regency AB

The Economic Light that Shines on Upstate NY Rochester and Upstate NY are investing resources to leverage strategic core competencies in the advancement of optics, sensors, and photonics. A special event will explore the economic initiatives underway to grow this region’s capabilities. Hear from government and business executives who are leading this exciting transformation. Following the

45 presentation there will be a reception offering an atmosphere of collaboration and networking. Attendees will have the opportunity to develop relationships between small, medium, and large companies interested in product and/or project ideas for growth. The presentations are followed by a reception. Ed White, AIM Photonics James Senall, High Tech Rochester Tim Palmer, Eastman Business Park Everton Henriques, FuzeHub Wednesday 3:30-6:00 Hyatt Regency AB

Those F#&% Optics Many optics systems are still more analog than digital and companies not familiar with this often quote the talk title when the optical system is discussed. Why are the lenses so big, so expensive, taking so long… This is an informal talk that highlights some of the evolution of HMD style optics, discussed the shift in cinematography for VR content creation, and explains a little about unrealistic expectations set by companies developing imaging based products. Michael Thomas, Navitar Thursday 10:30 – 11:00 Convention Center, Highland CH

A Crash Course in Building a Hardware Start-up in Western NY Upstate NY has a lot of resources to support hardware startups. Hear Clark Dever, co- founder of Heads Up Displays, share some of the lessons he learned from building two hardware startups in Upstate NY over the past 5 years. Clark Dever, Heads Up Display Thursday 11:00 – 11:30 Convention Center, Highland CH

Those interested in the Optics and Photonics track may also enjoy these events. Novel VR/AR Technologies A panel discussing details of novel component and system technologies relating to VR systems. Topics to be discussed include optics, display, image capture, and data processing. Barry Silverstein, (moderator) Mike Hallett, Vuzix Prof. Jannick Rolland, University of Rochester Pete Jameson, Osterhout Design Group Tuesday 3:00 – 4:00 Convention Center, Highland AK

Realities in Focus: Solutions for Visual Acuity and Aesthetic for Prescription Eyeglass Wearers When Using AR and VR Devices Visual Acuity, Visual Comfort and Fashion are considered hurdles to mass adoption of AR, MR, and VR devices. We’ll take a look at the challenges and issues faced by people needing prescription eyewear correction when wearing smart devices and VR goggles. Exploring how

46 frame innovations and ophthalmic freeform lens designs can solve the problems wearing AR/VR devices while needing prescription eyewear correction. And seeing the different actual optical solutions required for AR devices versus VR devices; Monocular versus Binocular designs; and oblique viewing optimization. William Fruit and Amy Ahl, Rochester Optical Tuesday 4:00 – 5:00 Convention Center, Highland AK

Remote Sensing A session devoted to technologies and applications of imaging from airborne and space- based platforms. From satellites to drones, learn how remote sensing informs a wide range of challenges including map making, navigation, business analytics, and precision agriculture. Bob Fiete, Harris Prof. Don McKeown, RIT Julie Baker, Ursa Space Systems Wednesday 11:30-12:30 Convention Center, Highland DG

47 Money Matters

On September 13, a mini-conference, called Money Matters @ LSI, is being held in the afternoon – down the block at Nixon Peabody – that will help entrepreneurs and business executives successfully launch their businesses. This special LSI track is for startup companies that are developing light- and sound-based technologies and solutions. Money Matters is hosted by Nixon Peabody and will be held at their offices at 1300 Clinton Square

Registration / Networking Lunch is served 11:00 – 11:45

Welcome and Introductions Paul Ballentine, Ph.D, Executive Director, Center for Emerging and Innovative Sciences, University of Rochester David Kaufman, Director of Global Strategies, Nixon Peabody LLP, Moderator 11:45 – 12:00

Legal Light and Sound: Business Law for Start-ups Tyler Savage and Jeremy Wolk, Partners, Nixon Peabody LLP 12:00 – 12:45

Insights from IP.com Wen Ruan, Chief Scientist, IP.com 12:45 – 1:15

Counting the Cash John D. McCurdy, CPA, Partner, The Bonadio Group 1:15 – 2:00

Funding New Tech Startups in 2017 Richard Glaser, RocGrowth, Moderator Mikael Totterman, President, Clerio Vision Nasir Ali, StartFast Venture Accelerator & Upstate Venture Connect Jim Senall, High Tech Rochester & Rochester Angel Network 2:00 – 3:00

Matchmaking Sessions 3:00 – 4:30

New York Loves Start-ups Luminate and Other Government Support for New Ventures in the Empire State Sujatha Ramanujan, Managing Director of Luminte, High Tech Rochester 4:30 – 5:30

Networking Reception 5:30 – 6:30

48 Sponsored by

Supported by

49 Exhibitors

Booth # Company Name Track 102 Yamaha Music 106 Vuzix Corporation Virtual and Augmented Reality 107 OLEDWORKS Displays and Lighting 109 GS Plastic Optics Imaging 200 IP.com Other - Itellectual Property 201 Eastman Kodak Imaging 202 3D Engineering, LLC Imaging 204 North American Coating Laboratories Virtual and Augmented Reality 205 ComTec Solutions Other - Business Technology Services (ERP/IT) 206 Rochester/Finger Lakes Film Commission Cinema 208 Visit Rochester Other - Tourism/Conference/Convention Planning 210 iX Cameras Imaging 211 HALE Technology in Practice, LLC Other - Reality Capture/Digital Representation for VR 212 Canandaigua National Bank & Trust Other - Finance 300 Monroe Community College Other - Education 304 Navitar Imaging 305 Molecular Glasses Inc Displays and Lighting 308 AIM Photonics Optics and Photonics 309 Hight Tech Rochester Other - Tech Incubator 311 Luminate Accelerator Other - Accelerator 312 Rochester Museum & Science Center Other - Museum 313 Partnership for Affective Access Technology Games and Interactive Media 400 Nixon Peabody LLP Other - Legal/Professional Services 401 New York State Empire State Development Other - Government 404 Syntec Optics Optics and Photonics 405 KRAFT CLEANROOM SERVICES Virtual and Augmented Reality 410 ADF Tech, LLC Virtual and Augmented Reality 411 Genesee River Watch Other - Enviornmental non-profit 413 New York Photonics Optics and Photonics 500 Rochester Optical Virtual and Augmented Reality 501 Optimax Imaging 504 Imaging Solutions Group Imaging 505 NOIRFLUX Displays and Lighting 509 The Pike Company Other - Construction Management 511 Hardlight VR Virtual and Augmented Reality 512 The Presentation Source, Inc. Games and Interactve Media 513 Digital Rochester Other - Professional Organization for Technologists 601 University of Rochester Other - Education 602 Rochester Institute of Technology Other - Education 607 Corning Incorporated Displays and Lighting 608 Nazareth College Music 615 CMI Communications Other - AV Supplier/Rental

50

51 Demos

Yamaha Big Bright Monster Finger Lakes Game Industry Showcase Ossic Curtis Broadbent

52 Career Fair

An exciting aspect of LSI is the opportunity for exhibitors to connect with talented people that may be seeking internships and jobs in the aeras of light and soud-based technologies. There are over 1,500 attendees and dozens of companies exhibiting in the trade show. And the people attending the full conference will represent hundreds more companies, many of whom may be seeking new employees. Several hundred students from the University of Rochester, Rochester Institute of Technology (RIT), Monroe Community College, Nazareth, Cornell University, and other colleges are attending and many are looking for career opportunities. Simply put, LSI is a great opportunity for companies to connect with people that may help grow their organizations and advance their innovations.

For exhibitors and conference goers looking for talent in the areas of sound and light based technologeis:

UR, RIT, Nazareth, and Cornell all use the same platform (Handshake) to help facilitate the recruitment of undergraduate and graduate students. Companies can create an account and post jobs and internships to all these institutions. If you represent a company with openings, the Handshake platform can be accessed with the instructions below and your opportunities will be visible to students immediately! We encourage you to post the opportunity with a deadline around the LSI event and you can contact the students as needed before the event. If you are an alumnus of any of these institutions, reach out to their career center to engage with students directly.

Create an Employer Handshake Account: • Go to http://rochester.joinhandshake.com • Click the employer login button • Click "create account." • Once you create your user account you'll just need to wait for an account authorization email to verify your account. If you do not receive your verification email, make sure to check your spam folder, it will be coming from Handshake directly.

Be sure to highlight your positions that are tied to the eight tracks of the conference: • Virtual and Augmented Reality • Games and Interactive Media • Cinema • Audio and Music in Media • Imaging • Displays and Lighting • Healthcare (related to light and sound technologies) • Optics and Photonics

For students and alumni of universities that use Handshake, upload your updated resume and search for companies attending LSI to see if they have opportunities available. The list of companies exhibiting at LSI and attending the conference is available on the LSI web site under the Career Fair tab. For students at other colleges and universities, we will make all job postings available upon request.

For non-students wanting to talk with potential employers, you can scan this list of companies represented at LSI and contact them directly. This is the full list of exhibitors and companies represented at the conference, some of these companies may not be hiring.

We cannot guarantee how many companies at LSI will be looking for talent in the immediate future or how many students will be looking for positions related to the areas covered by CEIS. However, LSI is shaping up to be an exciting event and a great way to make connections for the short and long term.

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Official Selection of the LSI Frameless Labs VR/AR Fall Festival

Dust: A VR art project that aims to transform the way people see and experience contemporary dance through a 5 minutes long immersive virtual reality experience and an interactive website. The project explores the boundaries between the virtual and the real- world experiences and advances research in the fields of participatory performance, human-computer-interaction and VR technologies.

• Andrej Boleslavský ― digital artist • Mária Júdová ― digital artist • Patricia Okenwa― choreographer • Soňa Ferienčíková ― dancer • Roman Zotov ― dancer • Carmen Salas ― creative producer • Miles Whittaker aka Demdike Stare ― musician

https://vrdust.org.uk

You Are Here….Elsewhere: An interactive and participative installation at the crossroads of different video-graphic languages, such as documentaries, animation drawing, video games, interaction, etc. It is a hybrid-form giving the viewer a look at public space as an interactive space. • Matthieu Tercieux

http://youarehereelsewhere.com/

Mur – a step in book: A beautiful, interactive, musical app built to augment the Finnish children’s book, “A bear called Mur” by Kaisa Happonen and Anne Vasko, about a bear in the Finnish forest who loves the winter and doesn’t feel like hibernating. The app uses augmented reality to bridge the physical with the “virtual” reality of the app universe. The images in the book can be scanned, opening a dream-like intro sequence where the real- world slowly fades and makes Mur’s world appear.

We will be showing both the children’s book and app.

• Step In Books

stepinbooks.com

Kingdom of the Tao: Winner of the New York State Game Development Challenge (student category), Kingdom of The Tao is the first and only Traditional Eastern Arts educational game in VR. Players learn foundational martial arts techniques rooted in

54 Chinese Kung Fu and Tai Chi. Complete beginners to advanced martial artists will deepen their experience and appreciation for the self-defense movements taught in Kingdom of the Tao. Set in an ancient Taoist temple, players not only learn effective martial arts techniques, but also traditional healing practices such as Qi Gong and the Elemental Theory of Chinese Medicine. Through its online cooperative gameplay players who enter Kingdom of The Tao will gain new insight into Traditional Eastern Arts that applies to everyday life. • Nathan Stevens

www.kingdomofthetao.com/ House to House: The Battle For Mosul : Experience the battle for Mosul from streets, rooftops and living rooms in this bone-rattling 360 video. Note: Images must be credited to AP (Associated Press). • Maya Alleruzzo and Claudia Prat, Associated Press

Maya Alleruzzo is a Cairo-based photojournalist and multimedia storyteller leading the Middle East, Afghanistan and Pakistan photography team for The Associated Press. She also oversees 360 production in Europe, the Middle East and Africa. Since the 2003 U.S. invasion of Iraq, Alleruzzo has worked extensively in the country, covering the conflict, its impact on civilians and the legacy of the Islamic State group. In 2017 she was part of an AP team who was recognized by the Overseas Press Club for its coverage of the Islamic State group.

Mouhammad Nouman is a freelance field producer for The Associated Press who has worked with journalists in northern Iraq during the battle for Mosul and in Syria during the campaign to oust Islamic State militants from Raqqa. Born in Serê kaniyê - Rojava, Syria, he graduated from Aleppo University’s Electrical & Electronics College.

Clàudia Prat is a journalist specialized in 360-degree video and innovation. She works as a 360-degree video editor for The Associated Press, as a freelance shooter for The Daily 360 at the New York Times and as a Producer for TrackRecord (Univision). She has contributed to around 40 360-degree video stories and has worked also for production such as Hover Pictures and Roc Noir.

House to House: The Battle for Mosul on YouTube: https://www.youtube.com/watch?v=lnvkVW9xFfg

Read more about this project: https://apnews.com/acfa5bcb335840daa61513ed3d8b111d

After Harvey: The Pain of Going Home: In this 360-degree video we visit Harvey's victims in the space of what used to be their homes in Crosby and the Highlands (Northern Houston). While the water has retrieved in the area the destruction Harvey left behind is almost irreversible. [Associated Press]

55 Clàudia Prat is a journalist specialized in 360-degree video and innovation. During Harvey she was sent to Texas producing almost one 360-degree video a day for Associated Press. Clàudia also works as a freelance for The Daily 360 at the New York Times and as a Producer for TrackRecord (Univision). She has contributed to around forty 360-degree video stories. www.webdocc.net

Riff Raft + A Pod Calypso in the Caribbean Trapezoid: "Close Encounters of the Math Kind": This comedic sci-fi (MR) group-playable active learning game follows Riff Raft, a new kind of dolphin research vessel, as it embarks upon numerous excursions into the aquatic of the “Caribbean Trapezoid”. A team of players assume roles as scientists conducting experiments to probe cetacean intelligence and uncover secrets of their complex modes of communication. In addition, as ship mates onboard Riff Raft, they must function as capable crew members to pilot, navigate, and continuously monitor the human/solar/wind/tide/wave-powered ship’s state. To assist with all of the above tasks, Riff Raft has an integrated computer system, an Artificially Intelligent Multi-sensory Signal and Pattern Perceiver and Cap’n Q, a robotic physically-capable complement to AIMSPP. As the story goes, the researchers have discovered they can sometimes coax an atypical tropical troupe of inquisitive dolphins, nicknamed “A Pod Calypso” to come in close enough to be studied, by sending out messages that are myriad mixes of music, motion, and math. • Jay Alan Jackson

Farewell to Dawn: A mixed reality dance performance that explores two dancers' voyage from a physical space to a virtual stage, as the day passes before them. The piece will be presented through the , a and will allow users the choice to view the performance from the audience of the virtual auditorium or from a seat on the virtual stage. http://www.cs.rit.edu/~jmg/f2d • Marla Schweppe, Joe Geigel, Victoria McGowen, Zhongyuan Fa, Anastasia Pembrook, Nathan Stevens

Ego and the Dream Work: An experimental game in virtual reality that focuses on spatial storytelling and enacted narratives. Through the structure and rhythm of color, shape, space, interaction, sound and text, players help create rather than absorb meaning in what we call a poetic sandbox. Ego and the Dream Work tells the story of a personality split into three parts through a series of metaphorical dreamscapes. Players take on the identity of the three different characters as they struggle for balance. • Extinct Angel

http://www.extinctangel.com/

Charlotte: A about the 19th century writer and suffragist, Charlotte Perkins Gilman and her famous short story, the Yellow Wall-paper. Part walking simulator

56 and part exploration game, Charlotte puts players into the role of a 19th century woman undergoing the rest cure for hysteria. What is it like to live in a world that restricts your agency? Where you can’t vote? Where you are thought to be less intelligent? Has the world gone mad? Or is it you? • Extinct Angel

http://www.extinctangel.com/

You're My Best Friend: A 360 video by Anna Dining.

57 Sponsors

LSI Is Brought to You By: The University of Rochester Rochester Institute of Technology

Major funding provided by: New York State, Empire State Development The Wegman Family Charitable Foundation

Platinum Sponsors: Corning, Inc. Eastman Kodak Graywood Companies Optical Society of America

Gold Sponsors: Constellation Brands Nixon Peabody CMI AV

Silver Sponsors: Optimax Navitar Mosaic Microsystems Nazareth College Monroe Community College Canandaigua National Bank The Pike Company The Farash Foundation IP.com Syntec Optics Rochester Optical Greater Rochester Chamber of Commerce Greater Rochester Enterprise AIM Photonics

Individual Sponsors: Jean Kase, Mark Bocko, Paul Ballentine, Barry Silverstein, Eastman Savings and Loan

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