MARPOLE VILLAGE Neighbourhoods BIZMAP.CA VILLAGE MARPOLEVILLAGE.CA

DOMINANT AGE RANGE DOMINANT EDUCATION LEVEL FAST FACTS % 50-54 29 BIA SIZE RESIDENTIAL MARKET SIZE YEARS HIGH SCHOOL average age is 42 CERTIFICATE 8 BLOCKS 4 SQ. KM. BUSINESS SIZE RESIDENTIAL CATCHMENT AREA POPULATION % 177 BUSINESSES; 60 16,477 RESIDENTS OF WHICH HAVE FEWER THAN 2.7% growth between 2011 and 2016 FIVE EMPLOYEES with a population density of COMMERCIAL DEVELOPMENT POTENTIAL 4,382 NEW REDEVELOPMENT PEOPLE PER SQ. KM. AT AND WEST 70TH AVENUE IS CREATING COMMERCIAL SIZE COMMERCIAL INTEREST 87 PROPERTIES with an assessed commercial value of almost $468 MILLION ATTRACTIONS

DOMINANT HOUSEHOLD INCOME RANGE $50,000-$59,999 Marpole Library Metro Theatre Park

BIZMAP.CA Updated August 2018 POPULATION GROWTH OF DOMINANT AGE GROUP 7% IS 50-54

THE TOP 3 % % % LANGUAGES 56 12 11 SPOKEN AT HOME ARE ENGLISH MANDARIN CANTONESE

% 40 REPORTED CHINESE HERITAGE THE DOMINANT HOUSEHOLD INCOME IS % $50,000-$59,999 10 REPORTED FILIPINO HERITAGE as compared to Vancouver (6%)

% % 29 OF RESIDENTS HAVE THE 42 HAVE AT LEAST SOME EDUCATION LEVEL OF A UNIVERSITY EDUCATION HIGH SCHOOL CERTIFICATE

MOST COMMON OCCUPATIONS OTHER LEADING OCCUPATIONS INCLUDE: FOR RESIDENTS ARE IN SALES » Business, finance & administration (17%) & SERVICE

% » Education, law, social, community & government (12%)

27 » Management (11%)

% OF HOUSEHOLDS ARE FAMILIES AVERAGE PERSONS 56 PER HOUSEHOLD similar to Vancouver and lower than 2.4 Metro Vancouver

$ MARPOLE AVERAGE ANNUAL 78,145 EXPENDITURE PER HOUSEHOLD lower than the average household in Vancouver ($84,710) or in Metro Vancouver ($87,106)

% OF DWELLINGS %OF RESIDENTS % ARE HOME 72 ARE APARTMENTS 61 ARE RENTERS 39 OWNERS

% 72 OF COMMERCIAL SPACE IS ZONED AS C-2

% 18 OF COMMERCIAL SPACE IS ZONED AS C-1

% 9 OF COMMERCIAL SPACE IS ZONED AS CD-1

HOME TO THE 4 PARKS MARPOLE LIBRARY MARPOLE, WILLIAM MACKIE, SHANNON & RIVERVIEW PARK

BIKE SCORE 1,500 OF 5 PEDESTRIANS PER DAY 96 SCHOOLS

KEY EVENTS:

HOME TO THE HISTORIC JOY » Chinese Lion Tour KOGAWA HOUSE, COLBOURNE HOUSE & MARPOLE MUSEUM » Everything Marpole

» Christmas in Marpole Village

BUSINESSES TOP INDUSTRIES ARE RETAIL 32%, AND OPERATE IN & % 177 MARPOLE VILLAGE ACCOMMODATION FOOD SERVICE 20

» Financial services FASTEST GROWING » Health & beauty SUB-SECTORS INCLUDE: (from 2011-2016) » Travel agents & money services

% BUSINESS OPPORTUNITIES BASED ON 60 MARKET DEMAND, COULD INCLUDE: MICRO BUSINESSES » Restaurants with fewer than five employees » Postal outlet LEASE RATES ARE AROUND $19 PER SQ. FT. » Preschool and daycare services FOR GROUND FLOOR RETAIL » Recreational options MARPOLE VILLAGE MARPOLEVILLAGE.CA

DOMINANT AGE RANGE DOMINANT EDUCATION LEVEL FAST FACTS % 50-54 29 BIAOverview SIZE RESIDENTIAL MARKET SIZE PeopleYEARS HIGH SCHOOL average age is 42 POPULATION: CERTIFICATE MarpoleBLOCKS Village is a districtSQ. of eight KM. city blocks 8along the southern section4 of Granville Street »»16,477 people live in the Marpole catchment area. just north of the Fraser River, between West BUSINESS SIZE 63rd Avenue and West 71st Avenue. Once one of »»Apart from a slightly lower proportion of residents aged 20 RESIDENTIALVancouver’s CATCHMENT busiest BIAs AREA by vehiclePOPULATION and transit years or younger, the age profile of Marpole residents more closely matches BUSINESSES; the profile of Metro Vancouver% than Vancouver volumes, the area experienced a period of delayed 177 60 overall. Residents are also in a slightly older demographic, with a redevelopment when the CanadaRESIDENTS Line SkyTrain OF WHICH HAVE FEWER THAN 16,477 higher proportion of residents aged 45 to 64 (see Figure 1). The route shifted the2.7% major growth interurbanbetween 2011 andtransit 2016 routing dominant fiveFIVE year age EMPLOYEESgroup is 50-54 years. to . However, the recent Safeway withredevelopment a population density at Granville of Street and West 70th »»The area has experienced a 7% growth rate from 2011-2016, Avenue is creating new commercial interest in the FigureCOMMERCIALhigher 1: Population than by VancouverAge DEVELOPMENT (4.6%) and POTENTIAL Metro Vancouver (6.5%). area. 4,382 Figure35%NEW 1: Population REDEVELOPMENT by Age PEOPLEWith direct bus PER routes SQ. to UBC, KM. the downtown 30%AT GRANVILLE STREET AND peninsula and the Marine Drive Line 25% SkyTrain station a short distance away, Marpole WEST 70TH AVENUE IS CREATING COMMERCIALVillage is easily SIZE connected to the rest of Vancouver. 20%COMMERCIAL INTEREST It’s also a key gateway into Vancouver, with 15% 87close proximity PROPERTIES to the and population % of total withSouthwest an assessed Marine commercial Drive. value Marpole of almost Village businesses 10% offer a range of goods and services to meet the ATTRACTIONS $ 5% needs468 of local MILLIONresidents and those passing through. Under 20 20 to 34 35 to 44 45 to 54 55 to 64 65 or Older Marpole Vancouver Metro Vancouver The Marpole catchment area (those living within a Source: Statistics Canada 2016 Census DOMINANTone kilometre HOUSEHOLD radius of INCOME the BIA’s RANGE midpoint at West 65th Avenue and Granville Street) is a working class $ $ Marpole Library Metro Theatre Fraser River Park neighbourhood50,000- with a high59,999 proportion of first- generation Canadians. Figure 3: Ethnic Origin

40%

35%

POPULATION GROWTH OF 30% DOMINANT AGE GROUP % 25% IS 7 20% 50-54 15% œ % of population 10%

5% BIZMAP.CA 0% 3 Updated August 2018 Chinese English Canadian Filipino Scottish THE TOP 3 % Marpole % Vancouver %Metro Vancouver LANGUAGES 56 12 11 SPOKEN AT HOME ARE ENGLISH MANDARIN CANTONESE

Figure 4: Average Household Income

25%

20%

15%

10% % of households

5%

0% Less than $20K $20-$39K $40-$59K $60-$79K $80-$99K $100-$149K $150K +

Marpole Vancouver Metro Vancouver

% 40 REPORTED CHINESE HERITAGE THE DOMINANT Figure 9: Dwellings by Major StructuralHOUSEHOLD Type INCOME IS $ $ % Marpole 50,000-Vancouver 59,999Metro Vancouver REPORTED 10 Single-Detached Semi-Detached/ Single-Detached Semi-Detached/ Single-Detached FILIPINO HERITAGE Row Row

as compared to Vancouver (6%) 15% 22% 29% 5%

6% 58%

12%

72% 80%

Apartment Apartment Apartment Semi-Detached/ Row % % 29 OF RESIDENTS HAVE THE 42 HAVE AT LEAST SOME EDUCATION LEVEL OF A UNIVERSITY EDUCATION Semi-Detached/Row HIGH SCHOOL CERTIFICATE Figure 10: Age of Housing Stock

35%

30%

25% MOST COMMON OCCUPATIONS OTHER LEADING OCCUPATIONS INCLUDE: 20%

FOR RESIDENTS ARE IN SALES 15%

% of dwellings » Business, finance & administration (17%) & SERVICE 10%

% » 5%Education, law, social, community & government (12%)

0% 27 » ManagementPre-1960 (11%)1961 to 1980 1981 to 1990 1991 to 2000 2001 and newer

Marpole Vancouver Metro Vancouver

% OF HOUSEHOLDS AVERAGE PERSONS ARE FAMILIES Figure 13: Fastest Growing Commercial Sub-sectors 56 PER HOUSEHOLD similar to Vancouver and lower than 2.4 Metro Vancouver

Financial services

Limited Food Service Establishments

Health and Beauty

Travel agents MARPOLE AVERAGEMoney services ANNUAL $ 0 1 2 3 4 78,145 EXPENDITURE PER HOUSEHOLD# of new businesses (2011-2016) lower than the average household in Vancouver ($84,710) or in Metro Vancouver ($87,106)

% OF DWELLINGS Figure% 13: CommercialOF RESIDENTS Business Size % ARE HOME Small - Medium ARE APARTMENTS ARE RENTERS 39 OWNERS(21-50 employees) 72 61 4% Small (5-20 1% employees) Large (more than 50 employees)

35% % 72 OF COMMERCIAL SPACE IS ZONED AS C-2 60% Micro (under 5 employees) % 18 OF COMMERCIAL SPACE IS ZONED AS C-1

% 9 OF COMMERCIAL SPACE IS ZONED AS CD-1

HOME TO THE 4 PARKS MARPOLE LIBRARY MARPOLE, WILLIAM MACKIE, SHANNON & RIVERVIEW PARK

BIKE SCORE 1,500 OF 5 PEDESTRIANS PER DAY 96 SCHOOLS

KEY EVENTS:

HOME TO THE HISTORIC JOY » Chinese Lion Tour KOGAWA HOUSE, COLBOURNE HOUSE & MARPOLE MUSEUM » Everything Marpole

» Christmas in Marpole Village

BUSINESSES TOP INDUSTRIES ARE RETAIL 32%, AND OPERATE IN & % 177 MARPOLE VILLAGE ACCOMMODATION FOOD SERVICE 20

» Financial services FASTEST GROWING » Health & beauty SUB-SECTORS INCLUDE: (from 2011-2016) » Travel agents & money services

% BUSINESS OPPORTUNITIES BASED ON 60 MARKET DEMAND, COULD INCLUDE: MICRO BUSINESSES » Restaurants with fewer than five employees » Postal outlet LEASE RATES ARE AROUND $19 PER SQ. FT. » Preschool and daycare services FOR GROUND FLOOR RETAIL » Recreational options DOMINANT AGE RANGE DOMINANT EDUCATION LEVEL FAST FACTS % 50-54 29 BIA SIZE RESIDENTIAL MARKET SIZE YEARS HIGH SCHOOL average age is 42 CERTIFICATE 8 BLOCKS 4 SQ. KM. BUSINESS SIZE RESIDENTIAL CATCHMENT AREA POPULATION % 177 BUSINESSES; 60 16,477 RESIDENTS OF WHICH HAVE FEWER THAN 2.7% growth between 2011 and 2016 FIVE EMPLOYEES

with a population density of COMMERCIAL DEVELOPMENT POTENTIAL 4,382 NEW REDEVELOPMENT PEOPLE PER SQ. KM. AT GRANVILLE STREET AND WEST 70TH AVENUE IS CREATING COMMERCIAL SIZE COMMERCIAL INTEREST 87 PROPERTIES with an assessed commercial value of almost $468 MILLION ATTRACTIONS

DOMINANT HOUSEHOLD INCOME RANGE $50,000-$59,999 Marpole Library Metro Theatre Fraser River Park

POPULATION GROWTH OF DOMINANT AGE GROUP 7% IS 50-54

THE TOP 3 % % % LANGUAGES 56 12 11 SPOKEN AT HOME ARE ENGLISH MANDARIN CANTONESE

MARPOLE VILLAGE MARPOLEVILLAGE.CA

% DOMINANT AGE 40RANGE REPORTEDDOMINANT EDUCATION LEVEL FAST FACTS % THE DOMINANT CHINESE HERITAGE 50-54 29 HOUSEHOLD INCOME IS YEARS HIGH SCHOOL BIA SIZE RESIDENTIAL MARKET SIZE $ $ average age is 42 % CERTIFICATE 50,000- 59,999 8 BLOCKS 4 SQ. KM. 10 REPORTED BUSINESS SIZE FILIPINO HERITAGE as compared to Vancouver (6%) RESIDENTIAL CATCHMENT AREA POPULATION % 177 BUSINESSES; 60 RESIDENTS Figure 1: Population by AgeOF WHICH HAVE FEWER THAN HOME LANGUAGE:16,477 ETHNIC ORIGIN: 2.7% growth between 2011 and 2016 35% FIVE EMPLOYEES »English is the most common language used in the home in the Refers to the culture or ethnic roots with which residents identify » 30% with aMarpole population residential density of catchment area (56.0%), which is lower than themselves. Respondents may select more than one ethnic origin if Vancouver (66.4%) and Metro Vancouver (66.5%) (see Figure 2). applicable.25%COMMERCIAL DEVELOPMENT POTENTIAL

The top two non-English languages spoken in the home 4,382»» 20%»The most reported ethnic origin for Marpole-area residents is are Mandarin and Cantonese (totalling 23%), higher than in » NEW REDEVELOPMENT Chinese (40%), which is significantly% greater than Vancouver % PEOPLE PER SQ. KM. 15% OF RESIDENTS HAVE THE HAVE AT LEAST SOME Vancouver overall (14.5%) and Metro Vancouver (11.1%). population % of total AT GRANVILLE29 STREET AND 42 (28%) and Metro VancouverEDUCATION (21%). LEVEL OF A »Marpole also has proportionately more Tagalog (Filipino), 10% UNIVERSITY EDUCATION » »»WESTFewer Marpole 70TH area residents AVENUE identify ISwith CREATING the other top five Japanese and Russian speaking households as compared to HIGH SCHOOL CERTIFICATE COMMERCIAL SIZE 5%ethnic origins of Vancouver and Metro Vancouver residents of Vancouver, and proportionately fewer Vietnamese, Korean and COMMERCIALEnglish,Under 20Irish, Scottish,20 to 34 and35 Canadian to 44 INTEREST45 (see to 54 Figure55 to3). 64 65 or Older Punjabi speaking households. 87 PROPERTIES »»Marpole alsoMarpole has a higher proportionVancouver of Filipino residentsMetro (10%)Vancouver withFigure an 2: assessed Dominant commercial Languages value of almost as compared with Vancouver and Metro Vancouver (both at 6%), ATTRACTIONSmaking it the fifth most common reported heritage. $ Marpole Village Vancouver Metro Vancouver MOST COMMON OCCUPATIONS OTHER LEADING OCCUPATIONS INCLUDE: Dominant468 MILLION »58% of residents identify as first generation, higher than that of » FOR RESIDENTS ARE IN English 56.0% 66.4% 66.5% Vancouver (48%) or the Metro Vancouver SALES region (45%). Figure 3: Ethnic Origin » Business, finance & administration (17%) Other & DOMINANT HOUSEHOLD INCOME RANGE Figure 3: SERVICE Ethnic Origin1 Mandarin 12.0% 4.8% 5.7% % » Education, law, social, community & government (12%) 40%Marpole Library Metro Theatre Fraser River Park $Cantonese 11.3% $ 9.7% 5.4% 50,000- 59,999 35% 27 » Tagalog Management (11%) 2.9% 1.5% 1.3% 30% (Filipino) 25% Japanese 1.2% 0.6% 0.3% 20%

Russian 0.6% 0.3% 0.4% 15% œ % of population KoreanPOPULATION 0.6% GROWTH0.8% OF 1.4% 10% DOMINANT AGE GROUP French 0.5% 0.6% 0.4% 5% % 0% Vietnamese 0.3% 1.1% 0.6% IS 7 Chinese English Canadian Filipino Scottish Punjabi 0.3% 1.3% 4.3% 50-54% OF HOUSEHOLDS Marpole Vancouver Metro Vancouver Source: Statistics Canada 2016 Census ARE FAMILIES AVERAGE PERSONS Source: Statistics Canada 201656 Census PER HOUSEHOLD similar to Vancouver and lower than 2.4 Metro Vancouver THE TOP 3 %Figure 4: Average Household Income% % LANGUAGES 56 12 11 25% SPOKEN AT HOME ARE ENGLISH MANDARIN CANTONESE 20%

15% MARPOLE AVERAGE ANNUAL 1 Refers to the culture or ethnic roots with which residents identify themselves.$ BIZMAP.CA Respondents may select more than one ethnic origin if applicable. EXPENDITURE4 PER HOUSEHOLD Updated August 2018 10% 78,145 % of households lower than the average household in Vancouver ($84,710) or in Metro Vancouver ($87,106) 5%

0% Less than $20K $20-$39K $40-$59K $60-$79K $80-$99K $100-$149K $150K +

Marpole Vancouver Metro Vancouver % OF DWELLINGS %OF RESIDENTS % ARE HOME 72 ARE APARTMENTS 61 ARE RENTERS 39 OWNERS

Figure 9: Dwellings by Major Structural Type % 40 REPORTED Marpole Vancouver Metro Vancouver Single-Detached Semi-Detached/ THESingle-Detached DOMINANTSemi-Detached/ Single-Detached % CHINESE HERITAGE Row Row 72 OF COMMERCIAL HOUSEHOLD INCOME IS SPACE IS ZONED AS 15% 22% $ $ 29% C-2 % 50,000-5% 59,999 REPORTED 10 6% 58%

FILIPINO HERITAGE 12% 72% 80% % as compared to Vancouver (6%) 18 OF COMMERCIAL SPACE IS AS Apartment Apartment Apartment Semi-Detached/ ZONED Row C-1

% 9 OF COMMERCIAL Semi-Detached/Row SPACE IS ZONED AS % Figure 10: Age of Housing Stock OF RESIDENTS HAVE THE % CD-1 29 35% 42 HAVE AT LEAST SOME EDUCATION LEVEL OF A 30% UNIVERSITY EDUCATION HIGH SCHOOL CERTIFICATE 25%

20%

15% HOME TO THE % of dwellings 4 PARKS 10% MARPOLE LIBRARY MARPOLE, WILLIAM MACKIE, OTHER LEADING OCCUPATIONS INCLUDE: MOST COMMON OCCUPATIONS 5% SHANNON & RIVERVIEW PARK FOR RESIDENTS ARE IN SALES 0% » Business,Pre-1960 finance 1961& administrationto 1980 1981 to 1990(17%) 1991 to 2000 2001 and newer & SERVICE Marpole Vancouver Metro Vancouver % » Education, law, social, community & government (12%)

27 » Management (11%) BIKE SCORE 1,500 OF 5 Figure 13: Fastest GrowingPEDESTRIANS Commercial Sub-sectors PER DAY 96 SCHOOLS

% OF HOUSEHOLDS Financial services ARE FAMILIES AVERAGE PERSONS 56 Limited Food Service Establishments similar to Vancouver and lower than PER HOUSEHOLD Health and Beauty 2.4 Metro Vancouver

Travel agents KEY EVENTS: Money services

0HOME TO1 THE2 HISTORIC3 JOY4 » Chinese Lion Tour KOGAWA# of new HOUSE businesses (2011-2016), COLBOURNE HOUSE & MARPOLE MUSEUM » Everything Marpole $ MARPOLE AVERAGE ANNUAL 78,145 EXPENDITURE PER HOUSEHOLD » Christmas in Marpole Village lower than the average household in Vancouver ($84,710) or in Metro Vancouver ($87,106)

Figure 13: Commercial Business Size

Small - Medium (21-50 employees) 4% Small (5-20 1% employees) Large (more than 50 employees) % OF DWELLINGS %OF RESIDENTS % ARE HOME ARE BUSINESSES % ARE APARTMENTS 61 35%RENTERS 39 OWNERS TOP INDUSTRIES ARE RETAIL 32 , AND 72 OPERATE IN & % 177 MARPOLE VILLAGE ACCOMMODATION FOOD SERVICE 20

60% Micro (under 5 % employees) 72 OF COMMERCIAL » Financial services FASTESTSPACE IS ZONED AS C-2 GROWING » Health & beauty SUB-SECTORS INCLUDE: (from 2011-2016) % » Travel agents & money services 18 OF COMMERCIAL SPACE IS ZONED AS C-1 BUSINESS OPPORTUNITIES BASED ON % MARKET DEMAND, COULD INCLUDE: 60% 9MICROOF COMMERCIAL BUSINESSES » Restaurants SPACEwith fewer IS than ZONED five employees AS » Postal outlet LEASE RATES ARE AROUNDCD-1 $19 PER SQ. FT. » Preschool and daycare services FOR GROUND FLOOR RETAIL » Recreational options

HOME TO THE 4 PARKS MARPOLE LIBRARY MARPOLE, WILLIAM MACKIE, SHANNON & RIVERVIEW PARK

BIKE SCORE 1,500 OF 5 PEDESTRIANS PER DAY 96 SCHOOLS

KEY EVENTS:

HOME TO THE HISTORIC JOY » Chinese Lion Tour KOGAWA HOUSE, COLBOURNE HOUSE & MARPOLE MUSEUM » Everything Marpole

» Christmas in Marpole Village

BUSINESSES TOP INDUSTRIES ARE RETAIL 32%, AND OPERATE IN & % 177 MARPOLE VILLAGE ACCOMMODATION FOOD SERVICE 20

» Financial services FASTEST GROWING » Health & beauty SUB-SECTORS INCLUDE: (from 2011-2016) » Travel agents & money services

% BUSINESS OPPORTUNITIES BASED ON 60 MARKET DEMAND, COULD INCLUDE: MICRO BUSINESSES » Restaurants with fewer than five employees » Postal outlet LEASE RATES ARE AROUND $19 PER SQ. FT. » Preschool and daycare services FOR GROUND FLOOR RETAIL » Recreational options DOMINANT AGE RANGE DOMINANT EDUCATION LEVEL FAST FACTS % 50-54 29 BIA SIZE RESIDENTIAL MARKET SIZE YEARS HIGH SCHOOL average age is 42 CERTIFICATE 8 BLOCKS 4 SQ. KM. BUSINESS SIZE RESIDENTIAL CATCHMENT AREA POPULATION % 177 BUSINESSES; 60 16,477 RESIDENTS OF WHICH HAVE FEWER THAN 2.7% growth between 2011 and 2016 FIVE EMPLOYEES

with a population density of COMMERCIAL DEVELOPMENT POTENTIAL 4,382 NEW REDEVELOPMENT PEOPLE PER SQ. KM. AT GRANVILLE STREET AND WEST 70TH AVENUE IS CREATING COMMERCIAL SIZE COMMERCIAL INTEREST 87 PROPERTIES with an assessed commercial value of almost

ATTRACTIONS $ 468 MILLION DOMINANT AGE RANGE DOMINANT EDUCATION LEVEL FAST FACTS % 50-54 29 DOMINANTBIA SIZE HOUSEHOLD INCOMERESIDENTIAL RANGE MARKET SIZE YEARS HIGH SCHOOL average age is 42 CERTIFICATE $ $ Marpole Library Metro Theatre Fraser River Park 850,000- BLOCKS 4 59,999SQ. KM. BUSINESS SIZE RESIDENTIAL CATCHMENT AREA POPULATION % 177 BUSINESSES; 60 POPULATION16,477 GROWTH RESIDENTS OF DOMINANTOF WHICH AGE HAVE GROUP FEWER THAN 2.7% growth between 2011 and7 2016% IS 50-54FIVE EMPLOYEES with a population density of COMMERCIAL DEVELOPMENT POTENTIAL 4,382 NEW REDEVELOPMENT PEOPLE PER SQ. KM. AT GRANVILLE STREET AND THE TOP 3 % WEST 70TH% AVENUE IS CREATING% COMMERCIAL LANGUAGESSIZE 56 COMMERCIAL12 INTEREST11 87 PROPERTIESSPOKEN AT HOME ARE ENGLISH MANDARIN CANTONESE with an assessed commercial value of almost $468 MILLION ATTRACTIONS

DOMINANT HOUSEHOLD INCOME RANGE

$ $ Marpole Library Metro Theatre Fraser River Park Figure50,000- 1: Population by Age 59,999 MARPOLE35% VILLAGE 30% MARPOLEVILLAGE.CA 25% POPULATION GROWTH OF DOMINANT AGE GROUP 20% % IS 15% % of total population % of total 7 50-54 10% % 40 REPORTED 5% Under 20 CHINESE20 to 34 35 to 44 HERITAGE45 to 54 55 to 64 65 or Older THE DOMINANT Marpole Vancouver Metro Vancouver HOUSEHOLD INCOME IS THE TOP% 3 % %$50,000-$59,999% LANGUAGES10 REPORTED 56 12 11 SPOKENFILIPINO AT HERITAGEHOME ARE Figure 3: Ethnic Origin ENGLISH MANDARIN CANTONESE as compared to Vancouver (6%)

40%

35%

30%

25%

HOUSEHOLD20% INCOME: EDUCATION:

15% œ % of population »»The median 2015 household income of $65,880 is closely Highest certificate, diploma or degree for residents 15 years+ 10%aligned with Vancouver ($65,327) but below the Metro in private households. 5%Vancouver median income% ($72,662). % OF RESIDENTS HAVE THE »The most common level attained byHAVE residents AT isLEAST High School SOME 0% 29 » 42 »»MarpoleChinese is home EDUCATIONtoEnglish more householdsCanadian with LEVEL incomesFilipino OF on the ScottishA Certificate (29%). smaller side, with 56% making less than $60,000 per year (see UNIVERSITY EDUCATION However, 42% of Marpole area residents have some level of Figure 4).Marpole HIGH SCHOOLVancouver CERTIFICATEMetro Vancouver »» university education, mirroring that of Vancouver and higher »»The dominant household income bracket is $50,000-$59,999, than that of Metro Vancouver residents (see Figure 5). as compared with $100,000-$124,999 for Vancouver and Metro Figure 5: Education Levels Vancouver.

% Marpole Metro Figure 4: 4: Average Household Household Income Income DistributionREPORTED OTHER LEADING OCCUPATIONSVancouver INCLUDE: MOST COMMON40 OCCUPATIONS Village Vancouver 25% THE DOMINANT FOR RESIDENTSCHINESE ARE IN SALESHERITAGE Population 15 years or older No» certificate,Business, diplomafinance or& administration (17%) HOUSEHOLD10% INCOME13% 14%IS & SERVICE20% degree $ $ % % High» Education, school certificate law, social, 50,000- community29% & government59,99924% (12%) 29% 15% REPORTED 10 Trades certificate or diploma 5% 5% 6% 27 » CollegeManagement or other (11%) 10% FILIPINO HERITAGE 14% 15% 17% % of households as compared to Vancouver (6%) non-university University (some/bachelor/ 5% 42% 43% 34% higher)

0% Source: Statistics Canada 2016 Census Less than $20K $20-$39K $40-$59K $60-$79K $80-$99K $100-$149K $150K +

Marpole Vancouver Metro Vancouver Source: Statistics Canada 2016 Census% OF HOUSEHOLDS ARE FAMILIES AVERAGE PERSONS 56 PER HOUSEHOLD similar to Vancouver% and lower than 2.4% Metro29 VancouverOF RESIDENTS HAVE THE 42 HAVE AT LEAST SOME Figure 9: Dwellings by Major StructuralEDUCATION Type LEVEL OF A UNIVERSITY EDUCATION

Marpole HIGH VancouverSCHOOL CERTIFICATEMetro Vancouver

Single-Detached Semi-Detached/ Single-Detached Semi-Detached/ Single-Detached Row Row

BIZMAP.CA 5 15% 22% Updated August 2018 29% MOST COMMON$ OCCUPATIONS5% MARPOLE AVERAGEOTHER LEADING ANNUAL OCCUPATIONS INCLUDE: 6% 58% FOR RESIDENTS78,145 ARE IN SALES EXPENDITURE PER HOUSEHOLD lower than12% the average» Business, household finance in Vancouver & administration ($84,710) (17%) or in & SERVICE72% 80% Metro Vancouver ($87,106) % » Education, law, social, community & government (12%) Apartment Apartment Apartment Semi-Detached/ Row 27 » Management (11%)

% OF DWELLINGS %OF RESIDENTS % ARE HOME ARE RENTERS OWNERS Semi-Detached/Row 72 ARE APARTMENTS 61 39 Figure 10: Age of Housing Stock

35%

30% % OF HOUSEHOLDS ARE FAMILIES AVERAGE PERSONS 25% 56 similar to Vancouver and lower than PER HOUSEHOLD 20% 2.4% Metro Vancouver 72 OF COMMERCIAL 15% % of dwellings SPACE IS ZONED AS 10% C-2 5%

0% Pre-1960 1961 to 1980 1981 to 1990 1991 to 2000 2001 and newer % 18 OF COMMERCIAL Marpole $ Vancouver MetroMARPOLE Vancouver AVERAGESPACE ANNUAL IS ZONED AS 78,145 EXPENDITURE PER HOUSEHOLD C-1 lower than the average household in Vancouver ($84,710) or in Metro Vancouver ($87,106) % 9 OF COMMERCIAL Figure 13: Fastest Growing Commercial Sub-sectors SPACE IS ZONED AS CD-1 % OF DWELLINGS %OF RESIDENTS % ARE HOME Financial services ARE APARTMENTS ARE RENTERS OWNERS Limited72 Food Service Establishments 61 39

Health and Beauty

Travel agents HOME TO THE 4 PARKS

Money services MARPOLE LIBRARY MARPOLE, WILLIAM MACKIE, SHANNON & RIVERVIEW PARK 0 1 2 3 4 % # of new businesses (2011-2016) 72 OF COMMERCIAL SPACE IS ZONED AS C-2

% 18 OF COMMERCIAL BIKESPACE SCORE IS ZONED AS Figure 13: Commercial Business Size 1,500 Small - Medium OF 5 C-1 (21-50 employees) PEDESTRIANS4% PER DAY 96 SCHOOLS Small (5-20 1% employees) Large (more than 50 employees) % 9 OF COMMERCIAL 35% SPACE IS ZONED AS CD-1

KEY EVENTS:

60% Micro (under 5 » HOME TO THE HISTORIC JOYemployees) Chinese Lion Tour KOGAWAHOME HOUSE TO THE, COLBOURNE 4 PARKS HOUSEMARPOLE & MARPOLE LIBRARY MUSEUM » EverythingMARPOLE Marpole , WILLIAM MACKIE, SHANNON & RIVERVIEW PARK » Christmas in Marpole Village

BIKE SCORE 1,500 OF 5 BUSINESSES TOP INDUSTRIES ARE RETAIL 32%, AND PEDESTRIANSOPERATE IN PER DAY 96 SCHOOLS & % 177 MARPOLE VILLAGE ACCOMMODATION FOOD SERVICE 20

» Financial services FASTEST KEY EVENTS: » Health & beauty GROWINGHOME TO THE HISTORIC JOY » Chinese Lion Tour SUB-SECTORSKOGAWA INCLUDE: HOUSE, COLBOURNE (from 2011-2016) » Travel agents & money services HOUSE & MARPOLE MUSEUM » Everything Marpole

» Christmas in Marpole Village % BUSINESS OPPORTUNITIES BASED ON 60 MARKET DEMAND, COULD INCLUDE: MICRO BUSINESSES » Restaurants with fewer than five employees » Postal outlet LEASE RATES ARE AROUND $19 PER SQ. FT. » Preschool and daycare services BUSINESSES TOP INDUSTRIES ARE RETAIL 32%, AND FOROPERATE GROUND IN FLOOR RETAIL » Recreational options & % 177 MARPOLE VILLAGE ACCOMMODATION FOOD SERVICE 20

» Financial services FASTEST GROWING » Health & beauty SUB-SECTORS INCLUDE: (from 2011-2016) » Travel agents & money services

% BUSINESS OPPORTUNITIES BASED ON 60 MARKET DEMAND, COULD INCLUDE: MICRO BUSINESSES » Restaurants with fewer than five employees » Postal outlet LEASE RATES ARE AROUND $19 PER SQ. FT. » Preschool and daycare services FOR GROUND FLOOR RETAIL » Recreational options DOMINANT AGE RANGE DOMINANT EDUCATION LEVEL FAST FACTS % 50-54 29 BIA SIZE RESIDENTIAL MARKET SIZE YEARS HIGH SCHOOL average age is 42 CERTIFICATE 8 BLOCKS 4 SQ. KM. BUSINESS SIZE RESIDENTIAL CATCHMENT AREA POPULATION % 177 BUSINESSES; 60 16,477 RESIDENTS OF WHICH HAVE FEWER THAN 2.7% growth between 2011 and 2016 FIVE EMPLOYEES with a population density of COMMERCIAL DEVELOPMENT POTENTIAL 4,382 NEW REDEVELOPMENT PEOPLE PER SQ. KM. AT GRANVILLE STREET AND WEST 70TH AVENUE IS CREATING COMMERCIAL SIZE COMMERCIAL INTEREST 87 PROPERTIES with an assessed commercial value of almost $468 MILLION ATTRACTIONS

DOMINANT HOUSEHOLD INCOME RANGE

$ $ Marpole Library Metro Theatre Fraser River Park 50,000- 59,999 DOMINANT AGE RANGE DOMINANT EDUCATION LEVEL FAST FACTS % 50-54 29 BIA SIZE RESIDENTIAL MARKET SIZE YEARS HIGH SCHOOL average age is 42 CERTIFICATE 8 BLOCKSPOPULATION4 SQ.GROWTH KM. OF DOMINANT AGE GROUP 7% BUSINESSIS 50-54 SIZE RESIDENTIAL CATCHMENT AREA POPULATION % 177 BUSINESSES; 60 16,477 RESIDENTS OF WHICH HAVE FEWER THAN 2.7% growth between 2011 and 2016 FIVE EMPLOYEES with a populationTHE density TOPof 3 % COMMERCIAL DEVELOPMENT% POTENTIAL % 4,382LANGUAGES 56 12 11 SPOKEN AT HOME ARE ENGLISHNEWMANDARIN REDEVELOPMENTCANTONESE PEOPLE PER SQ. KM. AT GRANVILLE STREET AND WEST 70TH AVENUE IS CREATING COMMERCIAL SIZE COMMERCIAL INTEREST 87 PROPERTIES with an assessed commercial value of almost $468 MILLION ATTRACTIONS

DOMINANT HOUSEHOLD INCOME RANGE $50,000-$59,999 Marpole Library Metro Theatre Fraser River Park

% 40 REPORTED POPULATIONCHINESE GROWTH HERITAGE OF DOMINANTTHE AGEDOMINANT GROUP 7% IS 50-54HOUSEHOLD INCOME IS % $50,000-$59,999 10 REPORTED FILIPINO HERITAGE as compared to Vancouver (6%) THE TOP 3 % % % LANGUAGES 56 12 11 SPOKEN AT HOME ARE ENGLISH MANDARIN CANTONESE

% % 29 OF RESIDENTS HAVE THE 42 HAVE AT LEAST SOME EDUCATION LEVEL OF A UNIVERSITY EDUCATION MARPOLEHIGH SCHOOLVILLAGE CERTIFICATE MARPOLEVILLAGE.CA

MOST COMMON OCCUPATIONS OTHER LEADING OCCUPATIONS INCLUDE: FOR RESIDENTS ARE IN SALES » Business, finance & administration (17%) & SERVICE % % » Education, law, social, community & government (12%) 40 REPORTED 27 » CHINESE HERITAGE Management (11%)THE DOMINANT HOUSEHOLD INCOME IS OCCUPATION: $ $ The top three occupations% for Marpole BIA area residents are 50,000- 59,999 »» REPORTED sales and service10 (27%), business, finance and administration (17%), and education,FILIPINO law, social, HERITAGE community and government services (12%).as compared to Vancouver (6%) OF HOUSEHOLDS »»With a few exceptions, the% occupation mix for Marpole residents more closely matches that ofARE Metro FAMILIEVancouver thanS that of AVERAGE PERSONS 56 PER HOUSEHOLD Vancouver. similar to Vancouver and lower than 2.4 Metro Vancouver »This includes proportionately more people employed in trades, » FAMILY STRUCTURE: transport and equipment operations, and proportionately fewer residents working in arts, culture, recreation and sport. »»Of the 7,575 households in the Marpole area, 56% are households with families2, which is similar to that of Vancouver Figure 6: Occupation but lower than that of Metro Vancouver (see Figure 7).

%Marpole Metro % OF RESIDENTSVancouver HAVE THE »Marpole has a slightly higher proportionHAVE of AT lone LEAST parent familiesSOME 29 Village Vancouver » 42 (19%) as compared with Vancouver (16%) and Metro Vancouver Sales & service EDUCATION27% LEVEL24% OF 24%A MARPOLE AVERAGE(15%). ANNUALUNIVERSITY EDUCATION Business, finance $ HIGH SCHOOL17% CERTIFICATE16% 16% & administration 78,145 EXPENDITURE»»The average PER numberHOUSEHOLD of persons per household is 2.4, which Education, law, social, is higher than the average for Vancouver (2.2) and lower than 12% 12% lower11% than the average household in Vancouver ($84,710) or in community & government Metro Vancouver ($87,106)average for Metro Vancouver (2.5). Management 11% 12% 12% Figure 7: Family Structure Trades, transport & OTHER LEADING OCCUPATIONSMarpole INCLUDE:Metro MOSTequipment COMMON operators OCCUPATIONS10% 7% 12% Vancouver & related Village Vancouver FOR RESIDENTS ARE IN SALES Number of households 7,575 283,920 960,895 Natural & applied sciences 9% 9% 7% » Business, finance & administration (17%) Average number of persons &Health SERVICE 6% 7% 6% 2.4 2.2 2.5 % OF DWELLINGS per% householdOF RESIDENTS % ARE HOME Art, culture, recreation % » Education, law, social,2 community & government (12%) ARE 5% 8% 5% % of householdsARE RENTERSwith families 56% 57%OWNERS71% 72& sport APARTMENTS 61 39 Number of families 4,270 160,855 679,365 27N/A 3% 2% 2% » Management (11%) Average number of persons Manufacturing & utilities 2% 2% 3% 2.8 2.7 2.9 per family Natural resources, agriculture 1% 1% 1% Average number of children & related production 1.5 1.5 1.5 per family Source: Statistics Canada 2016 Census Source: Statistics Canada 2016 Census% 72 OF COMMERCIAL SPACE IS ZONED AS % OF HOUSEHOLDS C-2 ARE FAMILIES AVERAGE PERSONS 56 PER HOUSEHOLD similar to Vancouver and lower than 2.4 Metro Vancouver % 18 OF COMMERCIAL SPACE IS ZONED AS 2 Census family is defined as a married couple and the children, if any, of either and/or both spouses; a couple living common law and the children, if any, of either and/or both partners; C-1 BIZMAP.CA or a lone parent of any marital status with at least one child living in the same dwelling and 6 Updated August 2018 that child or those children.

% MARPOLE AVERAGE9 ANNUALOF COMMERCIAL $ SPACE IS AS 78,145 EXPENDITURE PER HOUSEHOLDZONED CD-1 lower than the average household in Vancouver ($84,710) or in Metro Vancouver ($87,106)

HOME TO THE 4 PARKS % OF DWELLINGSMARPOLE LIBRARY %OFMARPOLE RESIDENTS, WILLIAM MACKIE% ARE ,HOME 72 ARE APARTMENTS 61 ARESHANNON RENTERS & RIVERVIEW39 OWNERS PARK

% 72 OF COMMERCIAL BIKESPACE SCORE IS ZONED AS C-2 1,500 OF 5 PEDESTRIANS PER DAY 96 SCHOOLS % 18 OF COMMERCIAL SPACE IS ZONED AS C-1

KEY EVENTS%: 9 OF COMMERCIAL HOME TO THE HISTORIC JOY » Chinese LionSPACE Tour IS ZONED AS KOGAWA HOUSE, COLBOURNE CD-1 HOUSE & MARPOLE MUSEUM » Everything Marpole

» Christmas in Marpole Village

HOME TO THE 4 PARKS MARPOLE LIBRARY MARPOLE, WILLIAM MACKIE, SHANNON & RIVERVIEW PARK

BUSINESSES TOP INDUSTRIES ARE RETAIL 32%, AND OPERATE IN & % 177 MARPOLE VILLAGE ACCOMMODATION FOOD SERVICE 20 BIKE SCORE 1,500 OF 5 PEDESTRIANS PER DAY 96 SCHOOLS » Financial services FASTEST GROWING » Health & beauty SUB-SECTORS INCLUDE: (from 2011-2016) » Travel agents & money services

KEY EVENTS:

HOME TO THE HISTORIC JOY BUSINESS» Chinese Lion OPPORTUNITIESTour BASED ON KOGAWA% HOUSE, COLBOURNE MARKET DEMAND, COULD INCLUDE: HOUSE60 & MARPOLE MUSEUM » Everything Marpole MICRO BUSINESSES » Restaurants with fewer than five employees » Christmas in Marpole Village » Postal outlet LEASE RATES ARE AROUND $19 PER SQ. FT. » Preschool and daycare services FOR GROUND FLOOR RETAIL » Recreational options

BUSINESSES TOP INDUSTRIES ARE RETAIL 32%, AND OPERATE IN & % 177 MARPOLE VILLAGE ACCOMMODATION FOOD SERVICE 20

» Financial services FASTEST GROWING » Health & beauty SUB-SECTORS INCLUDE: (from 2011-2016) » Travel agents & money services

% BUSINESS OPPORTUNITIES BASED ON 60 MARKET DEMAND, COULD INCLUDE: MICRO BUSINESSES » Restaurants with fewer than five employees » Postal outlet LEASE RATES ARE AROUND $19 PER SQ. FT. » Preschool and daycare services FOR GROUND FLOOR RETAIL » Recreational options DOMINANT AGE RANGE DOMINANT EDUCATION LEVEL FAST FACTS % 50-54 29 BIA SIZE RESIDENTIAL MARKET SIZE YEARS HIGH SCHOOL average age is 42 CERTIFICATE 8 BLOCKS 4 SQ. KM. BUSINESS SIZE RESIDENTIAL CATCHMENT AREA POPULATION % 177 BUSINESSES; 60 16,477 RESIDENTS OF WHICH HAVE FEWER THAN 2.7% growth between 2011 and 2016 FIVE EMPLOYEES with a population density of COMMERCIAL DEVELOPMENT POTENTIAL 4,382 NEW REDEVELOPMENT PEOPLE PER SQ. KM. AT GRANVILLE STREET AND WEST 70TH AVENUE IS CREATING COMMERCIAL SIZE COMMERCIAL INTEREST 87 PROPERTIES with an assessed commercial value of almost $468 MILLION ATTRACTIONS

DOMINANT HOUSEHOLD INCOME RANGE $50,000-$59,999 Marpole Library Metro Theatre Fraser River Park

POPULATION GROWTH OF DOMINANT AGE GROUP 7% IS 50-54

THE TOP 3 % % % LANGUAGES 56 12 11 SPOKEN AT HOME ARE ENGLISH MANDARIN CANTONESE

% 40 REPORTED MARPOLE VILLAGE THE DOMINANT MARPOLEVILLAGE.CACHINESE HERITAGE HOUSEHOLD INCOME IS % $50,000-$59,999 10 REPORTED FILIPINO HERITAGE as compared to Vancouver (6%)

% % 29 OF RESIDENTS HAVE THE 42 HAVE AT LEAST SOME EDUCATION LEVEL OF A UNIVERSITY EDUCATION HIGH SCHOOL CERTIFICATE

SPENDING PATTERNS: »»The average annual expenditure per household in Marpole »»Due to lower average annual incomes, Marpole households ($78,145) is lower than both Vancouver ($84,710) and Metro OTHERspend less LEADINGon personal taxes OCCUPATIONS (18%) than both Vancouver INCLUDE: (22%) MOSTVancouver COMMON ($87,106). OCCUPATIONS Figure 8 provides a breakdown of the and Metro Vancouver (21%). FORhousehold RESIDENTS spending ARE mix. IN SALES » Business, finance & administration (17%) & »SERVICE»In percentage terms, Marpole area residents spend 1-2% more on each of food, shelter and transportation compared to Vancouver and Metro% Vancouver as a whole. » Education, law, social, community & government (12%)

27 » Figure 8: Household Spending Management (11%)

Marpole Village Vancouver Metro Vancouver

$ % $ % $ %

Food $9,316 12% $9,168 11% $8,956 10%

Shelter $17,115 22% $17,983 21% $18,037 21%

Household operation, furnishing & equipment $5,229 7% $5,656 6% $6,125 7%

Clothing $3,529 5% $3,858 5% $3,759 4% OF HOUSEHOLDS Transportation % $9,942 13% $9,563 11% $10,862 12% ARE FAMILIES AVERAGE PERSONS Health & personal care56 $3,289 4% $3,492 5% $3,603 5% similar to Vancouver and lower than PER HOUSEHOLD Recreation, education & reading materials $6,000 8% $6,2722.47% $6,627 7% Metro Vancouver Tobacco, alcohol & games of chance $1,765 2% $2,038 2% $1,935 2%

Personal taxes & insurance $18,094 23% $22,820 27% $23,361 26%

Other $3,864 5% $3,858 5% $3,844 5%

Total expenditure per household $78,145 100% $84,710 100% $87,106 100%

Source: Pitney Bowes 2016 $ MARPOLE AVERAGE ANNUAL 78,145 EXPENDITURE PER HOUSEHOLD lower than the average household in Vancouver ($84,710) or in Metro Vancouver ($87,106)

BIZMAP.CA 7 Updated August 2018 % OF DWELLINGS %OF RESIDENTS % ARE HOME 72 ARE APARTMENTS 61 ARE RENTERS 39 OWNERS

% 72 OF COMMERCIAL SPACE IS ZONED AS C-2

% 18 OF COMMERCIAL SPACE IS ZONED AS C-1

% 9 OF COMMERCIAL SPACE IS ZONED AS CD-1

HOME TO THE 4 PARKS MARPOLE LIBRARY MARPOLE, WILLIAM MACKIE, SHANNON & RIVERVIEW PARK

BIKE SCORE 1,500 OF 5 PEDESTRIANS PER DAY 96 SCHOOLS

KEY EVENTS:

HOME TO THE HISTORIC JOY » Chinese Lion Tour KOGAWA HOUSE, COLBOURNE HOUSE & MARPOLE MUSEUM » Everything Marpole

» Christmas in Marpole Village

BUSINESSES TOP INDUSTRIES ARE RETAIL 32%, AND OPERATE IN & % 177 MARPOLE VILLAGE ACCOMMODATION FOOD SERVICE 20

» Financial services FASTEST GROWING » Health & beauty SUB-SECTORS INCLUDE: (from 2011-2016) » Travel agents & money services

% BUSINESS OPPORTUNITIES BASED ON 60 MARKET DEMAND, COULD INCLUDE: MICRO BUSINESSES » Restaurants with fewer than five employees » Postal outlet LEASE RATES ARE AROUND $19 PER SQ. FT. » Preschool and daycare services FOR GROUND FLOOR RETAIL » Recreational options DOMINANT AGE RANGE DOMINANT EDUCATION LEVEL FAST FACTS % 50-54 29 BIA SIZE RESIDENTIAL MARKET SIZE YEARS HIGH SCHOOL average age is 42 CERTIFICATE 8 BLOCKS 4 SQ. KM. BUSINESS SIZE RESIDENTIAL CATCHMENT AREA POPULATION % 177 BUSINESSES; 60 16,477 RESIDENTS OF WHICH HAVE FEWER THAN 2.7% growth between 2011 and 2016 FIVE EMPLOYEES

with a population density of COMMERCIAL DEVELOPMENT POTENTIAL 4,382 NEW REDEVELOPMENT PEOPLE PER SQ. KM. AT GRANVILLE STREET AND WEST 70TH AVENUE IS CREATING COMMERCIAL SIZE COMMERCIAL INTEREST PROPERTIES 87 Figure 1: Population by Age with an assessed commercial value of almost $ 35%ATTRACTIONS 468 MILLION 30%

25% DOMINANT HOUSEHOLD INCOME RANGE 20%

Marpole Library $ $ 15% Metro Theatre Fraser River Park 50,000- 59,999 population % of total 10%

5% Under 20 20 to 34 35 to 44 45 to 54 55 to 64 65 or Older POPULATION GROWTH OF DOMINANTMarpole AGEVancouver GROUP Metro Vancouver 7% IS 50-54

Figure 3: Ethnic Origin

40%

35%

THE TOP 3 30% Figure 1: Population by Age % % % LANGUAGES 56 25% 12 11 35% 20%

SPOKEN AT HOME ARE ENGLISH15% MANDARIN CANTONESE 30% œ % of population 10%

25% 5% 0% 20% Chinese English Canadian Filipino Scottish

15%

% of total population % of total Marpole Vancouver Metro Vancouver

10%

5% Under 20 20 to 34 35 to 44 45 to 54 55 to 64 65 or Older

Marpole Vancouver Metro Vancouver Figure 4: Average Household Income

25%

20%

Figure 3: Ethnic Origin 15%

10% 40% % % of households REPORTED 35% 40 5% 30% CHINESE HERITAGE THE DOMINANT 25% 0% HOUSEHOLD INCOME IS 20% Less than $20K $20-$39K $40-$59K $60-$79K $80-$99K $100-$149K $150K +

15% $ $

œ % of population % 50,000- 59,999 10% 10 REPORTED Marpole Vancouver Metro Vancouver 5% FILIPINO HERITAGE 0% MARPOLEChinese as comparedEnglish to VILLAGEVancouverCanadian (6%)Filipino Scottish MARPOLEVILLAGE.CAMarpole Vancouver Metro Vancouver

Figure 9: Dwellings by Major Structural Type

Marpole Vancouver Metro Vancouver

Single-Detached Semi-Detached/ Single-Detached Semi-Detached/ Single-Detached Row Row Figure 4: Average Household Income

25% 15% 22% % % 29% OF RESIDENTS HAVE THE HAVE5% AT LEAST SOME 20% 29 42 EDUCATION LEVEL OF A 6% UNIVERSITY EDUCATION58% 15% 12%

HIGH SCHOOL CERTIFICATE 72% 80%

10% % of households

Apartment Apartment Apartment Semi-Detached/ 5% Row

0% OTHER LEADING OCCUPATIONS INCLUDE: MOSTLess COMMON than $20K $20-$39K OCCUPATIONS$40-$59K $60-$79K $80-$99K $100-$149K $150K + PlaceFOR RESIDENTS ARE IN SALES Marpole Vancouver Metro Vancouver » Business, finance & administration (17%) HOUSING& SERVICE MIX: Semi-Detached/Row »The dominant dwelling type in the Marpole catchment area Figure 10: 10: Age Age of Housing of Housing Stock Stock » % » Education, law, social, community & government (12%) is apartments (72%), which is lower than Vancouver (80%) 35% but significantly more than Metro Vancouver (58%); 22% of 27 » dwellings are single-detached homes (see Figure 9). 30%Management (11%)

25% FigureFigure 9: 9: Dwellings Dwellings by Major by Major Structural Structural Type Type

20% Marpole Vancouver Metro Vancouver 15%

Single-Detached Semi-Detached/ Single-Detached Semi-Detached/ Single-Detached % of dwellings Row Row 10%

5% 15% 22% OF HOUSEHOLDS 29% % 5% 0% ARE FAMILIES Pre-1960 1961 to 1980 1981 toAVERAGE 1990 1991 to 2000 PERSONS2001 and newer 566% 58% similar to Vancouver and lower than PER HOUSEHOLD 12% Marpole 2.4Vancouver Metro Vancouver Metro Vancouver 72% 80% Source: Statistics Canada 2016 Census

With a high proportion of rental properties, a large majority Apartment Apartment Apartment Semi-Detached/ »» Row of the Marpole population (61%) rent their homes, higher than Source: Statistics Canada 2016 Census Vancouver (53%) and significantly higher than Metro Vancouver »One of Vancouver’s older residential neighbouroods, 54% of » (36%). Marpole’s housing stock was built before 1981, representing a much larger share than found in the city or region (see Figure Figure» »13:Housing Fastest Growing prices Commercial for detached Sub-sectors homes in the area range from 10). MARPOLE AVERAGE$2.3 millon-$6.2 ANNUALmillion, as compared to averages of $3.4 million Semi-Detached/Row $ in Vancouver West and $1.6 million in Metro Vancouver. Figure»»More 10: Age than of Housing one-third Stock of the housing stock in the MarpoleEXPENDITURE PER HOUSEHOLD area (31%) was built78,145 between 1961 and 1980 when Marpole ApartmentFinancial services dwellings range from $579,000 to $1.5 million, lower than the average»» household in Vancouver ($84,710) or in 35%experienced its largest housing boom. as compared to an average of $844,700 for Vancouver and Metro VancouverLimited ($87,106) Food Service Establishments 30% $693,500 for Metro Vancouver; monthly rents for a two- »»By comparison, Marpole has a smaller share of newer bedroomHealth and dwelling Beauty range widely, from $1,900 to $3,500. 25%developments built after 1991 (28%), as compared to Vancouver

(39%) and Metro Vancouver (44%). Travel agents 20%

15% Money services % of dwellings 10% % OF DWELLINGS %OF RESIDENTS0 1 2 % 3ARE HOME4 # of new businesses (2011-2016) 725% ARE APARTMENTS 61 ARE RENTERS 39 OWNERS 0% Pre-1960 1961 to 1980 1981 to 1990 1991 to 2000 2001 and newer

Marpole Vancouver Metro Vancouver BIZMAP.CA 8 Updated August 2018 % Figure 13: Commercial Business72 Size OF COMMERCIAL Small - Medium SPACE IS ZONED AS(21-50 employees) 4% C-2 Small (5-20 1% employees) Large (more than Figure 13: Fastest Growing Commercial Sub-sectors 50 employees) % 35% 18 OF COMMERCIAL Financial services SPACE IS ZONED AS Limited Food Service Establishments C-1

Health and Beauty

Travel agents 60% Micro (under 5 % employees) Money services 9 OF COMMERCIAL 0 1 2 3 4 SPACE IS ZONED AS # of new businesses (2011-2016) CD-1

HOME TO THE 4 PARKS Figure 13: Commercial Business SizeMARPOLE LIBRARY MARPOLE, WILLIAM MACKIE, Small - Medium (21-50 employees) SHANNON & RIVERVIEW PARK 4% Small (5-20 1% employees) Large (more than 50 employees)

35%

BIKE SCORE 1,500 OF 5 60% Micro (under 5 PEDESTRIANS PER DAYemployees) 96 SCHOOLS

KEY EVENTS:

HOME TO THE HISTORIC JOY » Chinese Lion Tour KOGAWA HOUSE, COLBOURNE HOUSE & MARPOLE MUSEUM » Everything Marpole

» Christmas in Marpole Village

BUSINESSES TOP INDUSTRIES ARE RETAIL 32%, AND OPERATE IN & % 177 MARPOLE VILLAGE ACCOMMODATION FOOD SERVICE 20

» Financial services FASTEST GROWING » Health & beauty SUB-SECTORS INCLUDE: (from 2011-2016) » Travel agents & money services

% BUSINESS OPPORTUNITIES BASED ON 60 MARKET DEMAND, COULD INCLUDE: MICRO BUSINESSES » Restaurants with fewer than five employees » Postal outlet LEASE RATES ARE AROUND $19 PER SQ. FT. » Preschool and daycare services FOR GROUND FLOOR RETAIL » Recreational options DOMINANT AGE RANGE DOMINANT EDUCATION LEVEL FAST FACTS % 50-54 29 BIA SIZE RESIDENTIAL MARKET SIZE YEARS HIGH SCHOOL average age is 42 CERTIFICATE 8 BLOCKS 4 SQ. KM. BUSINESS SIZE RESIDENTIAL CATCHMENT AREA POPULATION % 177 BUSINESSES; 60 16,477 RESIDENTS OF WHICH HAVE FEWER THAN 2.7% growth between 2011 and 2016 FIVE EMPLOYEES with a population density of COMMERCIAL DEVELOPMENT POTENTIAL 4,382 NEW REDEVELOPMENT PEOPLE PER SQ. KM. AT GRANVILLE STREET AND WEST 70TH AVENUE IS CREATING COMMERCIAL SIZE COMMERCIAL INTEREST 87 PROPERTIES with an assessed commercial value of almost $ ATTRACTIONSDOMINANT AGE RANGE DOMINANT EDUCATION LEVEL FAST468 MILLION FACTS % 50-54 29 DOMINANTBIA SIZE HOUSEHOLD INCOMERESIDENTIAL RANGE MARKET SIZE YEARS HIGH SCHOOL average age is 42 CERTIFICATE $850,000- BLOCKS 4$59,999 SQ. KM. Marpole Library Metro Theatre Fraser River Park BUSINESS SIZE RESIDENTIAL CATCHMENT AREA POPULATION % 177 BUSINESSES; 60 RESIDENTS OF WHICH HAVE FEWER THAN POPULATION16,477 GROWTH OF DOMINANT AGE GROUP 2.7% growth between 2011 and 2016 FIVE EMPLOYEES % IS with a population density of 7 50-54 COMMERCIAL DEVELOPMENT POTENTIAL 4,382 NEW REDEVELOPMENT PEOPLE PER SQ. KM. AT GRANVILLE STREET AND WEST 70TH AVENUE IS CREATING THE TOP 3 COMMERCIAL SIZE % % % LANGUAGES 56 COMMERCIAL12 INTEREST11 87 PROPERTIESSPOKEN AT HOME ARE ENGLISH MANDARIN CANTONESE with an assessed commercial value of almost $468 MILLION ATTRACTIONS

DOMINANT HOUSEHOLD INCOME RANGE $50,000-$59,999 Marpole Library Metro Theatre Fraser River Park

POPULATION GROWTH OF DOMINANT AGE GROUP 7% IS 50-54 % 40 REPORTED CHINESE HERITAGE THE DOMINANT IS THE TOP 3 % %HOUSEHOLD INCOME% LANGUAGES% $50,000-$59,999 REPORTED 56 12 11 10SPOKEN AT HOME ARE ENGLISH MANDARIN CANTONESE FILIPINO HERITAGE as compared to Vancouver (6%)

% % 29 OF RESIDENTS HAVE THE 42 HAVE AT LEAST SOME EDUCATION LEVEL OF A UNIVERSITY EDUCATION HIGH SCHOOL CERTIFICATE

% 40 REPORTED MOST COMMONCHINESE OCCUPATIONS HERITAGE OTHER LEADINGTHE OCCUPATIONS DOMINANT INCLUDE: FOR RESIDENTS ARE IN SALES HOUSEHOLD INCOME IS » Business, finance &$ administration (17%)$ & SERVICE % 50,000- 59,999 10 REPORTED % » Education, law, social, community & government (12%) FILIPINO HERITAGE 27 as compared to Vancouver (6%) » Management (11%)

% OF HOUSEHOLDS %ARE FAMILIES % AVERAGE PERSONS 5629 OF RESIDENTS HAVE THE 42 HAVEPER HOUSEHOLD AT LEAST SOME similarEDUCATION to Vancouver and lower LEVEL than OF A 2.4 Metro Vancouver UNIVERSITY EDUCATION HIGH SCHOOL CERTIFICATE

MOST COMMON OCCUPATIONS OTHER LEADING OCCUPATIONS INCLUDE: FOR RESIDENTS ARE IN SALES MARPOLE AVERAGE ANNUAL $ » Business, finance & administration (17%) & SERVICE78,145 EXPENDITURE PER HOUSEHOLD % lower than the average» Education,household law,in Vancouver social, community ($84,710) & or government in (12%) Metro Vancouver ($87,106) 27 » Management (11%)

% OF DWELLINGS %OF RESIDENTS % ARE HOME 72 ARE APARTMENTS 61 ARE RENTERS 39 OWNERS % OF HOUSEHOLDS MARPOLE VILLAGE AVERAGE PERSONS MARPOLEVILLAGE.CA ARE FAMILIES 56 PER HOUSEHOLD similar to Vancouver and lower than 2.4 Metro Vancouver % 72 OF COMMERCIAL SPACE IS ZONED AS C-2

$ MARPOLE AVERAGE ANNUAL% 78,145 EXPENDITURE PER 18HOUSEHOLDOF COMMERCIAL lower than the average household SPACEin Vancouver IS ($84,710) ZONED or in AS Metro Vancouver ($87,106) C-1

% 9 OF COMMERCIAL % OF DWELLINGS %OF RESIDENTSSPACE IS ZONED% ASARE CD-1 HOME 72 ARE APARTMENTS 61 ARE RENTERS 39 OWNERS COMMERCIAL BUILDING MIX: RECREATION AND LEISURE: »»Marpole Village’s building mix of 87 commercial properties »»The Marpole Library is centrally located at the midpoint of comprises small one- and two-storey buildings and four-storey the Marpole Village BIA, and the Marpole Museum & Historical mixed use buildingsHOME (circa 1990).TO THEThere is also one very new Society lies just to the west of the BIA. commercial/residential tower (the Safeway development) at 4 PARKS Additionally, Metro Theatre,% just south of the BIA, has been West 70th AvenueMARPOLE and Granville Street. LIBRARY »» MARPOLE, WILLIAMOF COMMERCIAL MACKIE, providing live72 theatre classes and performances in the Marpole »»Marpole Village has three types of zoning, C-1 (18%), C-2 (73%) area forSHANNON moreSPACE than 55 years. & IS RIVERVIEW ZONED AS PARK and CD-1 (9%). C-1 and C-2 allow for small-scale convenience C-2 Three community and cultural centres are within close distance and service businesses designed to meet the needs of local »» to the BIA, including Marpole Place Neighbourhood House/ residents and visitors from other parts of the city, with an Marpole Oakridge Family Place, the Scottish Cultural Centre, and emphasis on low-impact, walkable designs. CD-1 is a special- the Taiwanese Canadian% Cultural Society. purpose zoning designed for a specific development. Within 18 OF COMMERCIAL the Marpole BIA, there are two: one mixed-use commercial/ SPACE IS ZONED AS residential (the Safeway site) and one retail/office development PARKS AND GREENSPACE: C-1 at Granville Street and West 66th Avenue. »»ThereBIKE are no parks SCORE directly within Marpole Village; however, four »»100%1,500 of the BIA’s floor space (331,000 sq. ft.) is dedicated to parks are within close walking distance: Marpole5 Park, William commercial use, primarily retail. One property is designated as MackieOF Park, Shannon Park, and Riverview Park. These parks officePEDESTRIANS use only (3,000 sq. ft.). PER DAY have playgrounds, 96% offering families fun activitiesSCHOOLS near the BIA. 9 OF COMMERCIAL »»The total assessed value of properties in the BIA is $467,812,200 »»Additionally, FraserSPACE River ParkIS ZONEDand the Fraser AS River trail system which represents 2% of the total assessed value of BIAs are close by. CD-1 excluding downtown (the third smallest BIA in Vancouver by value).

KEY EVENTS: HOME TO THE 4 PARKS HOME MARPOLETO THE HISTORIC LIBRARY JOY » ChineseMARPOLE Lion Tour , WILLIAM MACKIE, KOGAWA HOUSE, COLBOURNE SHANNON & RIVERVIEW PARK HOUSE & MARPOLE MUSEUM » Everything Marpole

» Christmas in Marpole Village BIZMAP.CA 9 Updated August 2018

BIKE SCORE 1,500 OF 5 PEDESTRIANS PER DAY 96 SCHOOLS

BUSINESSES TOP INDUSTRIES ARE RETAIL 32%, AND OPERATE IN & % 177 MARPOLE VILLAGE ACCOMMODATION FOOD SERVICE 20

KEY EVENTS:

HOME TO THE HISTORIC JOY » Chinese» Financial Lion services Tour FASTESTKOGAWA HOUSE, COLBOURNE GROWINGHOUSE & MARPOLE MUSEUM » Everything» Health & Marpolebeauty SUB-SECTORS INCLUDE: (from 2011-2016) » Christmas» Travel agents in Marpole & money Village services

% BUSINESS OPPORTUNITIES BASED ON 60 MARKET DEMAND, COULD INCLUDE: MICRO BUSINESSES » Restaurants with fewer than five employees BUSINESSES % TOP INDUSTRIES» Postal outlet ARE RETAIL 32 , AND OPERATE IN LEASE RATES ARE AROUND & % 177 MARPOLE VILLAGE ACCOMMODATION FOOD SERVICE 20 $19 PER SQ. FT. » Preschool and daycare services FOR GROUND FLOOR RETAIL » Recreational options

» Financial services FASTEST GROWING » Health & beauty SUB-SECTORS INCLUDE: (from 2011-2016) » Travel agents & money services

% BUSINESS OPPORTUNITIES BASED ON 60 MARKET DEMAND, COULD INCLUDE: MICRO BUSINESSES » Restaurants with fewer than five employees » Postal outlet LEASE RATES ARE AROUND $19 PER SQ. FT. » Preschool and daycare services FOR GROUND FLOOR RETAIL » Recreational options DOMINANT AGE RANGE DOMINANT EDUCATION LEVEL FAST FACTS % 50-54 29 BIA SIZE RESIDENTIAL MARKET SIZE YEARS HIGH SCHOOL average age is 42 CERTIFICATE 8 BLOCKS 4 SQ. KM. BUSINESS SIZE RESIDENTIAL CATCHMENT AREA POPULATION % 177 BUSINESSES; 60 16,477 RESIDENTS OF WHICH HAVE FEWER THAN 2.7% growth between 2011 and 2016 FIVE EMPLOYEES

with a population density of COMMERCIAL DEVELOPMENT POTENTIAL 4,382 NEW REDEVELOPMENT PEOPLE PER SQ. KM. AT GRANVILLE STREET AND WEST 70TH AVENUE IS CREATING COMMERCIAL SIZE COMMERCIAL INTEREST 87 PROPERTIES with an assessed commercial value of almost $468 MILLION ATTRACTIONS

DOMINANT HOUSEHOLD INCOME RANGE

$ $ Marpole Library Metro Theatre Fraser River Park 50,000- 59,999 DOMINANT AGE RANGE DOMINANT EDUCATION LEVEL FAST FACTS % 50-54 29 BIA SIZE RESIDENTIAL MARKET SIZE YEARS HIGH SCHOOL POPULATION GROWTH OF averageDOMINANT age is 42 AGECERTIFICATE GROUP 8 BLOCKS 4 SQ. KM.% IS 7 BUSINESS50-54 SIZE RESIDENTIAL CATCHMENT AREA POPULATION % 177 BUSINESSES; 60 16,477 RESIDENTS OF WHICH HAVE FEWER THAN 2.7% growth between 2011 and 2016 FIVE EMPLOYEES THE TOP 3 with a population density of % % % LANGUAGES 56 COMMERCIAL12 DEVELOPMENT POTENTIAL11 4,382SPOKEN AT HOME ARE ENGLISHNEWMANDARIN REDEVELOPMENTCANTONESE PEOPLE PER SQ. KM. AT GRANVILLE STREET AND WEST 70TH AVENUE IS CREATING COMMERCIAL SIZE COMMERCIAL INTEREST 87 PROPERTIES with an assessed commercial value of almost $468 MILLION ATTRACTIONS

DOMINANT HOUSEHOLD INCOME RANGE $50,000-$59,999 Marpole Library Metro Theatre Fraser River Park % 40 REPORTED POPULATIONCHINESE GROWTH HERITAGE OF DOMINANTTHE AGEDOMINANT GROUP % IS HOUSEHOLD INCOME IS % 7 50-54 $50,000-$59,999 10 REPORTED FILIPINO HERITAGE as compared to Vancouver (6%)

THE TOP 3 % % % LANGUAGES 56 12 11 SPOKEN AT HOME ARE ENGLISH MANDARIN CANTONESE

% % 29 OF RESIDENTS HAVE THE 42 HAVE AT LEAST SOME EDUCATION LEVEL OF A UNIVERSITY EDUCATION HIGH SCHOOL CERTIFICATE

MOST COMMON OCCUPATIONS OTHER LEADING OCCUPATIONS INCLUDE: FOR RESIDENTS ARE IN SALES » Business, finance & administration (17%) & SERVICE

% » Education, law, social, community & government (12%) % 27 REPORTED » 40 Management (11%) CHINESE HERITAGE THE DOMINANT HOUSEHOLD INCOME IS % $50,000-$59,999 10 REPORTED FILIPINO HERITAGE as compared% to OFVancouver HOUSEHOLDS (6%) ARE FAMILIES AVERAGE PERSONS 56 PER HOUSEHOLD similar to Vancouver and lower than 2.4 Metro Vancouver

% % 29 OF RESIDENTS HAVE THE 42 HAVE AT LEAST SOME $EDUCATION LEVEL OFMARPOLE A AVERAGE ANNUALUNIVERSITY EDUCATION HIGH78,145 SCHOOL CERTIFICATE EXPENDITURE PER HOUSEHOLD lower than the average household in Vancouver ($84,710) or in Metro Vancouver ($87,106)

MOST COMMON OCCUPATIONS OTHER LEADING OCCUPATIONS INCLUDE: FOR RESIDENTS ARE IN SALES » Business,OF RESIDENTS finance & administration (17%) ARE & SERVICE% OF DWELLINGS % % HOME ARE APARTMENTS ARE RENTERS OWNERS 72 % 61 » Education, law, social, community39 & government (12%)

27 » Management (11%)

% 72 OF COMMERCIAL SPACE IS ZONED AS C-2 % OF HOUSEHOLDS ARE FAMILIES AVERAGE PERSONS 56 PER HOUSEHOLD similar to Vancouver and lower than 2.4% Metro Vancouver 18 OF COMMERCIAL SPACE IS ZONED AS C-1

% 9 OF COMMERCIAL $ MARPOLE AVERAGESPACE ANNUAL IS ZONED AS 78,145 EXPENDITURE PER HOUSEHOLD CD-1 lower than the average household in Vancouver ($84,710) or in Metro Vancouver ($87,106)

HOME TO THE 4 PARKS MARPOLE LIBRARY MARPOLE, WILLIAM MACKIE, OF DWELLINGS %OF RESIDENTS % ARE HOME % SHANNON & RIVERVIEW PARK 72 ARE APARTMENTS 61 ARE RENTERS 39 OWNERS MARPOLE VILLAGE MARPOLEVILLAGE.CA % 72 OF COMMERCIAL BIKESPACE SCORE IS ZONED AS 1,500 OF 5 C-2 PEDESTRIANS PER DAY 96 SCHOOLS % TRANSPORTATION: HERITAGE: 18 OF COMMERCIAL »»Marpole Village has a transit score of 66 (good public »»The Historic JoySPACE Kogawa HouseIS ZONED is located a shortAS distance from transportation). The Marpole Loop serves three key transit the BIA catchment area and is the childhood homeC-1 of the great routes: Granville-Downtown (#10) which provides service from Canadian author . Living in the house until 1942 Marine Drive SkyTrain Station along Granville when her family was sent to an internment camp, the house Street, the 22nd Station-Marpole Loop route (#100) provides KEYtoday hostsEVENTS literary events: and stands as a historical reminder of access to Expo Line, and the UBC-Bridgeport Station route the internment experience% of . (#480) providesHOME a second TO THE access HISTORIC to Canada Line and Richmond » Chinese Lion Tour OF COMMERCIAL JOY Colbourne House9 and Marpole Museum are dedicated to bus connections. »» KOGAWA HOUSE, COLBOURNE preserving theSPACE heritage of ISthe MarpoleZONED area. TheAS Colbourne »»The MarpoleHOUSE Village area & MARPOLEis considered extremely MUSEUM bike friendly, »houseEverything is a representation Marpole of a 1912 dwelling and signifiesCD-1 the with a bike score of 96. The Cypress Bikeway to the west of the transition from farming to township. BIA runs north-south and the North Arm Trail Bikeway runs east- » Christmas in Marpole Village west along 57th Avenue). POPULAR EVENTS: »The BIA sees about 1,500 pedestrians per day, which is » Marpole Village hosts a number of annual events throughout the considered very walkable (walk score of 89). »» HOME TO THE year including:4 PARKS »With Granville Street a major commuting corridor in Vancouver, » • Chinese Lion Tour, a street dance and parade held to Marpole Village BIAMARPOLE businesses get exposureLIBRARY to about 28,000- MARPOLE, WILLIAM MACKIE, celebrate the Lunar New Year. 34,000 vehicles per day. With plenty of free one-hour on-street SHANNON & RIVERVIEW PARK parking and private parking available for some businesses, the • Everything Marpole, this free gathering of non-profit groups BIA is very drivable. Carshare is also a popular option. and organizations held each July offers music, art and an opportunity for local residents to meet and speak with BUSINESSES % TOP INDUSTRIESrepresentatives ARE from RETAIL Marpole area32 organizations., AND EDUCATION: OPERATE IN % ACCOMMODATION• Trick-or-Treat &fun FOOD for the kids SERVICE each Halloween. 20 177»»There are noMARPOLE schools directly VILLAGE within the BIA, but five schools are nearby: • Christmas in Marpole Village, with festive winter-themed street banners, glowing Christmas lights, a jolly Santa Claus, • David Lloyd George Elementary andBIKE strolling SCORE carollers each Saturday in December. • Vancouver1,500 Hebrew Academy 5 • MarpoleOF Cares Toy & Food Drive, where the BIA partners • Marpole Bilingual Montessori PEDESTRIANS PER DAY »withFinancial Marpole 96 services Oakridge Family Place, StoneSCHOOLS Community FASTEST• Vancouver Montessori Church and other community partners to help local families and children in need during the holidays. GROWING• St. Anthony of Padua Catholic Elementary » Health & beauty SUB-SECTORS»»The closest high INCLUDE: school, Sir Winston Churchill Secondary, lies to »»For the most up to date information regarding the BIA’s events the northeast of the BIA’s catchment area. please view the BIA events page (marpolevillage.ca/event). (from 2011-2016) » Travel agents & money services

KEY EVENTS: BUSINESS OPPORTUNITIES BASED ON HOME TO THE HISTORIC » % JOY MARKETChinese DEMAND Lion Tour, COULD INCLUDE: KOGAWA60 HOUSE, COLBOURNE HOUSEMICRO & BUSINESSESMARPOLE MUSEUM » Restaurants» Everything Marpole with fewer than five employees » Postal» Christmas outlet in Marpole Village LEASE RATES ARE AROUND $19 PER SQ. FT. » Preschool and daycare services BIZMAP.CA 10 FOR GROUNDUpdated FLOOR August 2018RETAIL » Recreational options

BUSINESSES TOP INDUSTRIES ARE RETAIL 32%, AND OPERATE IN & % 177 MARPOLE VILLAGE ACCOMMODATION FOOD SERVICE 20

» Financial services FASTEST GROWING » Health & beauty SUB-SECTORS INCLUDE: (from 2011-2016) » Travel agents & money services

% BUSINESS OPPORTUNITIES BASED ON 60 MARKET DEMAND, COULD INCLUDE: MICRO BUSINESSES » Restaurants with fewer than five employees » Postal outlet LEASE RATES ARE AROUND $19 PER SQ. FT. » Preschool and daycare services FOR GROUND FLOOR RETAIL » Recreational options DOMINANT AGE RANGE DOMINANT EDUCATION LEVEL FAST FACTS % 50-54 29 BIA SIZE RESIDENTIAL MARKET SIZE YEARS HIGH SCHOOL average age is 42 CERTIFICATE 8 BLOCKS 4 SQ. KM. BUSINESS SIZE RESIDENTIAL CATCHMENT AREA POPULATION % 177 BUSINESSES; 60 16,477 RESIDENTS OF WHICH HAVE FEWER THAN 2.7% growth between 2011 and 2016 FIVE EMPLOYEES

with a population density of COMMERCIAL DEVELOPMENT POTENTIAL 4,382 NEW REDEVELOPMENT PEOPLE PER SQ. KM. AT GRANVILLE STREET AND WEST 70TH AVENUE IS CREATING COMMERCIAL SIZE COMMERCIAL INTEREST 87 PROPERTIES with an assessed commercial value of almost $468 MILLION ATTRACTIONS

DOMINANT HOUSEHOLD INCOME RANGE $50,000-$59,999 Marpole Library Metro Theatre Fraser River Park

POPULATION GROWTH OF DOMINANTDOMINANT AGE RANGE AGEDOMINANT GROUP EDUCATION LEVEL FAST FACTS % IS % 7 50-5450-5429 BIA SIZE RESIDENTIAL MARKET SIZE YEARS HIGH SCHOOL average age is 42 CERTIFICATE 8 BLOCKS 4 SQ. KM. BUSINESS SIZE RESIDENTIAL CATCHMENTTHE TOP AREA 3 POPULATION % % %% LANGUAGES 56 17712 BUSINESSES; 6011 SPOKEN16,477 AT HOME RESIDENTS ARE ENGLISH MANDARINOF WHICH HAVE FEWERCANTONESE THAN 2.7% growth between 2011 and 2016 FIVE EMPLOYEES

with a population density of COMMERCIAL DEVELOPMENT POTENTIAL 4,382 NEW REDEVELOPMENT PEOPLE PER SQ. KM. AT GRANVILLE STREET AND WEST 70TH AVENUE IS CREATING COMMERCIAL SIZE COMMERCIAL INTEREST 87 PROPERTIES with an assessed commercial value of almost $468 MILLION ATTRACTIONS

DOMINANT HOUSEHOLD% INCOME RANGE 40 REPORTED $ $ Marpole Library Metro Theatre Fraser River Park 50,000-CHINESE59,999 HERITAGE THE DOMINANT HOUSEHOLD INCOME IS % $50,000-$59,999 10 REPORTED POPULATIONFILIPINO GROWTH HERITAGE OF DOMINANT AGE GROUP as compared to Vancouver7 (6%)% IS 50-54

THE TOP 3 % % % LANGUAGES% 56 12 % 11 SPOKEN29 ATOF HOME RESIDENTS ARE HAVEENGLISH THE MANDARIN42 HAVECANTONESE AT LEAST SOME EDUCATION LEVEL OF A UNIVERSITY EDUCATION HIGH SCHOOL CERTIFICATE

MOST COMMON OCCUPATIONS OTHER LEADING OCCUPATIONS INCLUDE: FOR RESIDENTS ARE IN SALES » Business, finance & administration (17%) & SERVICE

% » Education, law, social, community & government (12%)

27 » Management (11%)

% 40 REPORTED CHINESE HERITAGE THE DOMINANT % OF HOUSEHOLDS HOUSEHOLD INCOME IS AVERAGE PERSONS % ARE FAMILIES $50,000-$59,999 56REPORTED PER HOUSEHOLD 10similar to Vancouver and lower than 2.4 FILIPINOMetro Vancouver HERITAGE as compared to Vancouver (6%)

$ MARPOLE AVERAGE ANNUAL 78,145 EXPENDITURE PER HOUSEHOLD % lower than the average household in Vancouver ($84,710)% or in 29 OF RESIDENTS HAVEMetro THEVancouver ($87,106) 42 HAVE AT LEAST SOME EDUCATION LEVEL OF A UNIVERSITY EDUCATION HIGH SCHOOL CERTIFICATE

% OF DWELLINGS %OF RESIDENTS % ARE HOME 72 ARE APARTMENTS 61 ARE RENTERS 39 OWNERS MOST COMMON OCCUPATIONS OTHER LEADING OCCUPATIONS INCLUDE: FOR RESIDENTS ARE IN SALES » Business, finance & administration (17%) & SERVICE

% » Education, law, social, community & government (12%) % 27 » OF COMMERCIAL Management72 (11%) SPACE IS ZONED AS C-2

% 18 OF COMMERCIAL % OF HOUSEHOLDS SPACE IS ZONED AS C-1 ARE FAMILIES AVERAGE PERSONS 56 PER HOUSEHOLD similar to Vancouver and lower than 2.4 Metro Vancouver % 9 OF COMMERCIAL SPACE IS ZONED AS CD-1

$ MARPOLE AVERAGE ANNUAL 78,145 EXPENDITURE PER HOUSEHOLD HOME TO THE lower than the average household4 PARKS in Vancouver ($84,710) or in MARPOLE LIBRARY Metro Vancouver ($87,106) MARPOLE, WILLIAM MACKIE, SHANNON & RIVERVIEW PARK

% OF DWELLINGS %OF RESIDENTS % ARE HOME 72 ARE APARTMENTS 61 ARE RENTERS 39 OWNERS BIKE SCORE 1,500 OF 5 PEDESTRIANS PER DAY 96 SCHOOLS % 72 OF COMMERCIAL SPACE IS ZONED AS C-2

% KEY EVENTS18: OF COMMERCIAL SPACE IS ZONED AS HOME TO THE HISTORIC JOY » Chinese Lion Tour C-1 KOGAWA HOUSE, COLBOURNE HOUSE & MARPOLE MUSEUM » Everything Marpole % » Christmas in9 MarpoleOF Village COMMERCIAL SPACE IS ZONED AS CD-1 MARPOLE VILLAGE MARPOLEVILLAGE.CA

HOME TO THE 4 PARKS BUSINESSESMARPOLE LIBRARY TOP INDUSTRIESMARPOLE ARE RETAIL, WILLIAM 32%, MACKIEAND , OPERATE IN SHANNON & & RIVERVIEW PARK% 177 MARPOLE VILLAGE ACCOMMODATION FOOD SERVICE 20

Doing Business Here BUSINESS MIX: » Financial services FASTEST»»Marpole Village is home to 177 businesses, and only saw a Figure 12: Breakdown of Major Service and Retail Businesses decline of 1% in the total number of businesses between 2011 » Health & beauty GROWING BIKE SCORE Marpole Village and 2016.1,500 5 SUB-SECTORS INCLUDE: Business TypeOF # % (from»»As 2011-2016) withPEDESTRIANS many BIAs in Vancouver, the PER top three DAY business types » Travel agents96 & money services SCHOOLS in the area are: retail (32%), accommodation and food service Accommodation & Food Service (20%), and health care and social assistance (13%). Limited Food Service Establishments 22 12% Class 1 Restaurants 14 8% »»Marpole Village’s share of these three business sectors is proportionately greater than Vancouver and Metro Vancouver BUSINESSAdministrative Support, OPPORTUNITIES Waste Management BASED ON (see Figure 11). % MARKET& Remediation DEMAND, COULD INCLUDE: Travel Agents 6 3% Figure 11: Business60 Mix MICRO BUSINESSES »RetailRestaurants Marpole Metro KEY EVENTS: with fewer than five employeesVancouver Village Vancouver Miscellaneous Retailer 18 10% » Postal outlet Business Type HOME #TO THE% HISTORIC# % JOY # % Food» RetailersChinese Lion Tour 10 6% LEASE RATES ARE AROUND Retail KOGAWA56 32%HOUSE5,957, COLBOURNE18% 9,441 10% Health Care & Social Assistance $19 PER SQ. FT. » Preschool and daycare services Accommodation HOUSE& & MARPOLE MUSEUM Health» Everything Services Marpole 19 11% 36 20% 3,559 11% 6,600 7% food service FOR GROUND FLOOR RETAIL »HealthRecreational & Beauty options 16 9% Other: 63 36% 10,096 31% 32,663 35% » Christmas in Marpole Village Other Major Groupings Health care & 23 13% 3,515 11% 9,511 10% social assistance Financial Institutions 7 4%

Finance & insurance 21 12% 1,706 5% 3,822 4% Source: City of Vancouver Open Data Catalogue 2016

Other services 11 6% 1,990 6% 8,072 9% »»Marpole business sub-industries which experienced growth between 2011 and 2016 include construction (+33%) and finance Construction 8 5% 2,885 9% 11,258 12% & insurance (+31%). All other (less than 12% 40% 48% 5% in BIA) »»Industries that saw a decline in the same time frame are health care and social assistance (-18% or 5 companies) and real estate Source: City of Vancouver Open Data Catalogue 2016 / Statistics Canada 2016 Census and rental leasing (-44%). BUSINESSES % »»Figure 12 highlights the key types of businesses within MarpoleTOP INDUSTRIES ARE RETAIL 32 , AND OPERATE IN »»The fastest growing sub-sectors are financial services, limited Village’s largest sectors, which primarily include food and ACCOMMODATION & FOOD SERVICE 20% 177 MARPOLE VILLAGE food establishments, health & beauty, travel agents and money beverage establishments, health services and miscellaneous services. retailers. The BIA also has a relatively high share of travel agents.

» Financial services FASTEST GROWING » Health & beauty SUB-SECTORS INCLUDE: (from 2011-2016) » Travel agents & money services

BIZMAP.CA 11 Updated August 2018 % BUSINESS OPPORTUNITIES BASED ON 60 MARKET DEMAND, COULD INCLUDE: MICRO BUSINESSES » Restaurants with fewer than five employees » Postal outlet LEASE RATES ARE AROUND $19 PER SQ. FT. » Preschool and daycare services FOR GROUND FLOOR RETAIL » Recreational options DOMINANT AGE RANGE DOMINANT EDUCATION LEVEL FAST FACTS % 50-54 29 BIA SIZE RESIDENTIAL MARKET SIZE YEARS HIGH SCHOOL average age is 42 CERTIFICATE 8 BLOCKS 4 SQ. KM. BUSINESS SIZE RESIDENTIAL CATCHMENT AREA POPULATION % 177 BUSINESSES; 60 16,477 RESIDENTS OF WHICH HAVE FEWER THAN 2.7% growth between 2011 and 2016 FIVE EMPLOYEES

with a population density of COMMERCIAL DEVELOPMENT POTENTIAL 4,382 NEW REDEVELOPMENT PEOPLE PER SQ. KM. AT GRANVILLE STREET AND WEST 70TH AVENUE IS CREATING COMMERCIAL SIZE COMMERCIAL INTEREST 87 PROPERTIES with an assessed commercial value of almost $468 MILLION ATTRACTIONS

DOMINANT HOUSEHOLD INCOME RANGE $50,000-$59,999 Marpole Library Metro Theatre Fraser River Park

POPULATION GROWTH OF DOMINANT AGE GROUP 7% IS 50-54

THE TOP 3 % % % LANGUAGES 56 12 11 SPOKEN AT HOME ARE ENGLISH MANDARIN CANTONESE

% 40 REPORTED CHINESE HERITAGE THE DOMINANT HOUSEHOLD INCOME IS % $50,000-$59,999 10 REPORTED FILIPINO HERITAGE as compared to Vancouver (6%)

% % 29 OF RESIDENTS HAVE THE 42 HAVE AT LEAST SOME EDUCATION LEVEL OF A UNIVERSITY EDUCATION HIGH SCHOOL CERTIFICATE

MOST COMMON OCCUPATIONS OTHER LEADING OCCUPATIONS INCLUDE: FOR RESIDENTS ARE IN SALES » Business, finance & administration (17%) & SERVICE

% » Education, law, social, community & government (12%)

27 » Management (11%)

% OF HOUSEHOLDS ARE FAMILIES AVERAGE PERSONS 56 PER HOUSEHOLD similar to Vancouver and lower than 2.4 Metro Vancouver

$ MARPOLE AVERAGE ANNUAL EXPENDITURE PER HOUSEHOLD Figure 1: Population by Age 78,145 lower than the average household in Vancouver ($84,710) or in 35% Metro Vancouver ($87,106)

30%

25%

20%

15% % of total population % of total % OF DWELLINGS %OF RESIDENTS % ARE HOME 7210% ARE APARTMENTS 61 ARE RENTERS 39 OWNERS 5% Under 20 20 to 34 35 to 44 45 to 54 55 to 64 65 or Older

Marpole Vancouver Metro Vancouver

% OF COMMERCIAL Figure 3: Ethnic Origin 72 SPACE IS ZONED AS C-2 40%

35% 30% % 25% OF COMMERCIAL 20% 18

15% SPACE IS ZONED AS œ % of population 10% C-1 5%

0% Chinese English Canadian Filipino Scottish % Marpole Vancouver Metro Vancouver 9 OF COMMERCIAL SPACE IS ZONED AS CD-1

Figure 4: Average Household Income

25%

20% HOME TO THE 4 PARKS 15% MARPOLE LIBRARY MARPOLE, WILLIAM MACKIE,

10% SHANNON & RIVERVIEW PARK % of households

5%

0% Less than $20K $20-$39K $40-$59K $60-$79K $80-$99K $100-$149K $150K +

Marpole Vancouver Metro Vancouver

BIKE SCORE 1,500 OF 5 PEDESTRIANS PER DAY 96 SCHOOLS Figure 9: Dwellings by Major Structural Type

Marpole Vancouver Metro Vancouver

Single-Detached Semi-Detached/ Single-Detached Semi-Detached/ Single-Detached Row Row

15% 22% 29% 5% 6% 58% KEY EVENTS: 12%

72% 80% HOME TO THE HISTORIC JOY » Chinese Lion Tour KOGAWA HOUSE, COLBOURNE Apartment Apartment Apartment Semi-Detached/ HOUSE & MARPOLE MUSEUMRow » Everything Marpole

» Christmas in Marpole Village

Semi-Detached/Row Figure 10: Age of Housing Stock

35%

30%

25%

20%

15% % of dwellings BUSINESSES TOP INDUSTRIES ARE RETAIL 32%, AND 10% OPERATE IN ACCOMMODATION & FOOD SERVICE 20% 1775% MARPOLE VILLAGE

0% Pre-1960 1961 to 1980 1981 to 1990 1991 to 2000 2001 and newer

Marpole Vancouver Metro Vancouver

» Financial services FASTEST GROWING » Health & beauty SUB-SECTORS INCLUDE: » MARPOLEFigure(from 13: 2011-2016) Fastest Growing Commercial Sub-sectors VILLAGE Travel agents & money services MARPOLEVILLAGE.CA

Financial services

Limited Food Service Establishments BUSINESS OPPORTUNITIES BASED ON % , COULD INCLUDE: Health and Beauty60 MARKET DEMAND Travel agents MICRO BUSINESSES » Restaurants Money serviceswith fewer than five employees

0 1 2 3 4 » Postal outlet LEASE RATES# of new ARE businesses AROUND (2011-2016) $19 PER SQ. FT. » Preschool and daycare services FOR GROUND FLOOR RETAIL » Recreational options

Figure 13: Commercial Business Size3 »»Business opportunities, based on market demand could include: Figure 13: Commercial Business Size • More restaurants (other than Chinese and Sushi) Small - Medium (21-50 employees) • A bakery/café 4% Small (5-20 1% • Incubator-type businesses employees) Large (more than • Businesses that appeal to that younger generations 50 employees) • For services, the BIA would welcome: • Postal outlet 35% • Preschool and daycare services • Social services for seniors, homeless and at-risk youth • More recreational options for families and youth.

LEASE AND VACANCY RATES: 60% Micro (under 5 employees) »»Lease rates are around $19 per sq. ft. for ground floor retail. »»Vacancy rates are low, with some larger commercial units available for lease. Additionally, some businesses and residential buildings/lots were listed for sale during the development of this Source: City of Vancouver Open Data Catalogue 2016 report. »»As with most BIAs, the majority of businesses in Marpole Village (60%) have fewer than five employees3. »»The BIA’s largest reporting employers are: Safeway (Sobeys West), Vancouver Red Star Seafood Restaurant, Caterina Restaurant, Royal Bank of Canada, and United Chinese Community Enrichment Service Society. »»Other anchor tenants include major banks and Starbucks. Marpole Village also has two gas stations.

FOR MORE INFORMATION:

marpolevillage.ca Contact: Claudia Laroye, Executive Director Phone: 604-418-8232 Email: [email protected]

3 ‘Number of employees’ is a voluntary field within the City of Vancouver business license application, which can result in missing data or data that is not updated when business BIZMAP.CA licenses are renewed; as a result, complete or accurate data does not exist for all businesses. Businesses with an unknown number of employees have been eliminated from 12 Updated August 2018 this analysis, but the data may include businesses that have not updated the ‘number of employees’ field. MARPOLE VILLAGE MARPOLEVILLAGE.CA About Bizmap Technical Notes

A collaboration between Small Business BC, Vancouver BIAs and the All data presented in this profile is based on the best data available City of Vancouver, Bizmap exists to give the public ready access to at time of development. The results may differ from estimates market area data for key business districts in a clear and relatable produced in other studies using different data and alternative way to help grow sustainable communities. methodologies. The data was obtained from sources which have been deemed reliable and, while thought to be correct, is not To learn more about Bizmap and view additional neighbourhood guaranteed by Bizmap or any of its contributing partners. profiles, visitbizmap.ca . METHODOLOGY: Partners Data for this profile was extracted using both BIA and custom market area boundaries and analyzed by Lucent Quay Consulting Inc. and SMALL BUSINESS BC: Small Business BC.

Small Business BC (SBBC) is ’s premiere resource centre for knowledge-based business products and services. Our Data Sources team is made up of experts who are ready to help you at every stage, whether you’re thinking of starting, expanding or exiting your small PEOPLE: business. We offer guided support, education, one-on-one advisory »»Pitney Bowes 2016 services, business plan and market research assistance and dozens of »»Statistics Canada 2011 Census free resources designed to save you time and money. »»Statistics Canada 2016 Census

SBBC’s core activities are supported by funds from Western PLACE: Economic Diversification Canada and the Ministry of Jobs, Trade and »»City of Vancouver Technology. • Analysis of BC Assessment Authority Data • Comparative BIA Levies and Levy Rates CITY OF VANCOUVER: • Open Data Catalogue 2011 & 2016 The City of Vancouver values and helps support its downtown and • VanMAP neighbourhood commercial districts as vibrant and unique places • Zoning Map to live, work, shop, visit and conduct business. Through the City’s »»Mobi (Vancouver Bike Share) BIA Program, 22 Business Improvement Areas and their managing »»Padmapper associations (BIAs) are funded through dedicated property tax levies »»Real Estate Board of within each defined BIA area. The mandate of the BIAs is to promote »»Statistics Canada 2016 Census and improve business and business conditions within their respective »»TransLink districts. The Bizmap site is a project made possible through »»Vancouver Rental Properties matching funds from the City and 16 participating BIAs in partnership »»Walk Score with Small Business BC. DOING BUSINESS HERE: VANCOUVER BIA PARTNERSHIP: »»City of Vancouver Open Data Catalogue 2011 & 2016 Realtor.ca Business Improvement Areas (BIAs) are specially funded business »» districts. The districts are managed by non-profit groups of property owners and business tenants whose goal is to promote and Usage improve their business district. BIAs are active in their communities, promoting business, tourism, safety, and street beautification. The following terms and conditions govern usage of Bizmap data. This information includes (but is not limited to) any data figures, ADDITIONAL PARTNERS & SUPPLIERS: custom data comparisons and text for which Bizmap references. Lucent Quay Consulting Inc. Bizmap data and analysis is available for the public to use freely KIMBO Design Inc. but is not for reproduction or repurposing. Bizmap should be cited appropriately if the profile, in whole or part, is used in reports, business plans or any other document or collateral.

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BIZMAP.CA 13 Updated August 2018