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45Th Annual Academic Conference 2021 45th Annual Academic Conference February 25-26 "Merging history and innovation through small business" Small Business Institute® | PO Box 115 • Clinton, MS 39060 • USA 2021 Conference Proceedings Includes: Competitive Papers Competitive Abstracts Innovative Pedagogies SBI Best Practices Roundtables Workshops Virtual Meeting February 25-26, 2021 2021 Small Business Institute® Conference Proceedings Vol. 45, No.1 – Spring 2021 Page | 1 From the Proceedings Editor It is my pleasure to welcome you to the 45th Small Business Institute® Annual Academic Conference! Each year, we are honored to receive a wonderful collection of submissions to the SBI Annual Conference. This year is no exception, as you will see in the Competitive Papers and Abstracts, Innovative Pedagogy presentations, SBI Best Practices, Roundtables, and Workshops being presented at this year’s conference. You, our members, are the reason the 2021 volume of the Proceedings is such a high-quality publication. The time and effort you invest into research and other small business and entrepreneurial projects makes the SBI what it is and allows this conference to showcase the great work being done in our area. I hope you enjoy reading these Proceedings. I believe there are projects and pages that both explore under-researched areas and discuss new research and teaching approaches. I enjoyed reading them and I hope you will as well. The publication of these Proceedings would be impossible without you, the SBI members. Your hard work and diligence cannot be applauded enough and is critical to the continued success of SBI. I would personally like to thank those who reviewed the many papers, abstracts, projects, and other submissions received this year. Your insightful feedback and thoughtful comments are highly valued by authors and help to create the friendly and supportive research culture that the SBI is famous for. Finally, thank you to the SBI Board for the countless hours you all spend making our conference happen, and specifically for making the Proceedings successful. I would like to personally thank Michael Harris, Jeffrey Jones, and LeAnne Coder for their expertise and patience in guiding me through this process, and the rest of the Board for their efforts in supporting and developing this unique organization. We are glad you’re here! Dennis Barber III Vice President of Programs, Elect 2021 Small Business Institute® Conference Proceedings Vol. 45, No.1 – Spring 2021 Page | 2 Table of Contents Competitive Papers Strategies for Rural Small Startup Business Success ............................................................. 10 Hector Lora, Saint Petersburg College Steve Roussas, Grand Canyon University Military Veterans “Sign Up” for Franchising: Another Route to Entrepreneurship ......... 20 Denise M. Cumberland, University of Louisville Corporate Social Responsibility and Small- and Medium-Sized .......................................... 34 Enterprise Debt Covenants Andrew S Weinberger, Central CT State Rebekah Austin, Missouri State JD Mohundro, Creighton University The Role of Entrepreneurial Intentions in Developing Future Entrepreneurs ................... 51 Dianne H. B. Welsh, University of North Carolina Greensboro Sucheta Agarwal, GLA University Veland Ramadani, South-East European University Vivek Agrawal, GLA University Jitendra Kumar Dixit, GLA University What Attributes Determine the Speed of Startup Failure over its Lifecycle? ..................... 59 An Empirical Inquiry in India Ganesaraman Kalyanasundaram, Indian Institute of Science Sitaram Ramachandrula, Bengaluru, India MH Bala Subrahmanya, Indian Institute of Science Emergence and Scaling of Incubators with Government Support in India ......................... 72 Muralidharan Loganathan, Indian Institute of Science MH Bala Subrahmanya, Indian Institute of Science Sometimes A Little Is More Than A Lot: The Role of Dark Triad Personality Traits ....... 87 in Creativity, Problem Solving, And Innovation in SMEs 2021 Small Business Institute® Conference Proceedings Vol. 45, No.1 – Spring 2021 Page | 3 Christine Kelley, Embry-Riddle Aeronautical University John H. Batchelor, University of West Florida Views of Small Businesses in a Resort Town on Location, Marketing, and Ease of ........... 88 Doing Business David “Lynn” Hoffman, Metropolitan State University of Denver David Bechtold, Metropolitan State University of Denver Adam Melnick, Metropolitan State University of Denver Rebecca Prater, Metropolitan State University of Denver Burnout Academic in Bachelor's Students in Mexico: An Exploratory Study .................. 99 Judith Banda, Universidad De Guanajuato The Impact of COVID-19 on US Legacy Passenger-Belly Air Cargo Carriers ................. 106 Scott Peters, Embry–Riddle Aeronautical University Competitive Abstracts Reframing Start-Up Success: Action Learning and Beyond .............................................. 116 Wendy van Schalkwyk, MI-Ashanti International (Pty) Ltd Herman J. van Niekerk, University of Phoenix Louise Underdahl, University of Phoenix REI Revisited: Socioemotional Wealth Among Small Family and Non-Family ................ 119 Businesses Maria I. Marshall, Purdue University Role of Government Support on Emergence And Development of Incubators ................. 124 in India Muralidharan Loganathan, Indian Institute of Science The Influence of Industry Selection on Successful Franchise Ownership and .................. 125 Satisfaction Martin J. McDermott, Purdue University Global Toxic Leadership and Employee Outcomes in SMEs: The Unique Impact of ................... 131 Employee Personality Maggie Davis, University of South Alabama 2021 Small Business Institute® Conference Proceedings Vol. 45, No.1 – Spring 2021 Page | 4 Are Face Coverings Emotional Dampers: The Effects of Face Coverings on .................... 132 Organizational Display Rule Enforcement and Compliance John Batchelor, University of West Florida Gerald Burch, Texas A&M Commerce Tyler Fezzey, University of West Florida Understanding Everyday Entrepreneurs: A Qualitative Study of Their ........................... 133 Human Capital Corey Fox, Texas State University Steven Rayburn, Texas State University How Would You Solve This Problem? A New Approach to Teaching Future .................. 134 Generations Rebecca Prater, MSU Denver Nicole Predki, MSU Denver The Effect of COVID-19 on African American and Minority Firms in ............................. 135 Entrepreneurial Ecosystems: A Socio-Economic Impact Pilot Survey of Lexington/ Fayette County Kentucky Patrick D. Walker, University of Kentucky Sherrie Lewis Rural Entrepreneurship Success Factors: An Empirical Investigation in an .................... 136 Emerging Market Prince Gyimah, Akenten Appiah-Menka University Robert N. Lussier, Springfield College Stakeholder Networking .......................................................................................................... 137 Adam Melnick, MSU Denver Exploration of PsyCap Constructs of Positive Leadership with Students From ............... 138 U.S. and Mexico Lisa Kahle-Piasecki, University of Louisville Sharon Kerrick, University of Louisville Patricia Esther Alonso Galicia, Tecnológico de Monterrey Dante Benito Castro Solano, Tecnológico de Monterrey 2021 Small Business Institute® Conference Proceedings Vol. 45, No.1 – Spring 2021 Page | 5 Employer’s Perceived Value of Technology Credentials Infused Within a College .......... 139 Degree Sharon A. Kerrick, University of Louisville Denise Cumberland, University of Louisville Linking A Written Business Plan and Social Media CRM to SME Performance ............. 140 Timothy Pett, Rollins College Laurent Sie, ESC Pau Business School Kip Kiefer, Rollins College Frederic Dosquet, ESC Pau Business School History, Race, and Performance ............................................................................................. 141 Sandra Sydnor, Purdue University Applying a Craft Stakeholder Approach to Cannabis Legalization ................................... 143 Pete Nelson, Bemidji State University Business Identities in Online Spaces: A Nigerian Woman Entrepreneur Perspective ...... 144 Joy Enyinnaya, Colorado State University Innovative Pedagogy Add Some Zip, Zest and Zing to your Zoom ......................................................................... 146 Veronica Veaux, Bemidji State University Angie Kovarik, Bemidji State University Debra Sea, Bemidji State University) Miller School of Entrepreneurship - Summer Innovation Academy .................................. 147 Corey Pulido, East Carolina University E-Portfolios for Graduate Programs: One Tool for High-Impact Practices, Student ...... 149 Self-Reflection, Instructional Scaffolding and Program Assessment Melissa Brode, University of West Florida Amy Brewer, University of West Florida Amy Miller, University of West Florida Amy Sinkus, University of West Florida Empowering Growth Through Innovation and Entrepreneurship in Rural Businesses .. 152 2021 Small Business Institute® Conference Proceedings Vol. 45, No.1 – Spring 2021 Page | 6 David H Mayo, East Carolina University Awakening the S.O.U.L. of African American Entrepreneurship through Innovative .... 153 Teaching, Scholarship, and Service at the University of Kentucky Lewis Honors College Patrick D. Walker, University of Kentucky Sherrie Lewis Connect the Dots: A Card Game for Teaching Cognitive Frameworks and ..................... 154 Uncertainty in Opportunity Recognition Craig Armstrong, University of Alabama SBI
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