2021 media kit Contents
Global Reach & Purchasing Power...... 1 Research Journals...... 2 Review Journals...... 4 Methods & Resources...... 5 Online Opportunities...... 6 Rates...... 8 Advertising Specifications: Print & Online...... 9 2020 Meeting Distribution...... 10 About...... 11 Contact Information...... 12 Global Reach & Purchasing Power
Areas of Work Purchasing Power
Biochemistry 74%
Bioinformatics 40% • Lab or Institutional Director 85% 12% 3% • esearcher • •
Biophysics 21% • Principal Investigator P R Other ostdoc Biotechnology 37% • Senior Scientist
Cancer Biology 25%
Cell Biology 55%
Developmental Biology 23% Geographic Breakdown
Drug Discovery 15%
Epigenetics 35% North America Europe Evolutionary Biology 30% 49% 29% Genomics 100%
Immunology 15%
Microbiology 30%
Molecular Biology 89%
Proteomics 30% Rest of World RNAi and Gene Expression 54% Structural Biology 27% 22% Systems Biology 20%
Double helix icon credit: www.vecteezy.com
1 Research Journals
Genes & Development • Molecular biology • Gene regulation • Cancer and disease models • Posttranscriptional and www .genesdev .org • Stem cells posttranslational control • Metabolism • Developmental biology IMPACT FACTOR: 9.527* • Epigenetics/chromatin • Signal transduction • Noncoding RNAs, • Neurobiology • Monthly publication miRNAs, siRNAs, RNAi • Systems biology • First in developmental biology • Genomics • Structural biology • Cell proliferation and • Bioinformatics primary research journals cell cycle regulation • Bacteria and viruses • In the top 10 of all research journals in all sciences • DNA replication, • Plant biology recombination/repair
Genome Research www .genome .org • Genome structure, • Population genomics IMPACT FACTOR: 11.093* function, and evolution • Single-cell genomics • Monthly publication • Whole-genome and • Metagenomics whole-exome sequencing • Genomic disease • Among the top 10% of all primary research • Human genome variation mechanisms journals in biochemistry, molecular • Cancer genomics • Systems biology • Epigenomics • Genome engineering biology, genetics and genomics • Genome medicine • Ranked third in biotechnology
RNA www .rnajournal .org
IMPACT FACTOR: 4.320* • Molecular biology • Splicing mechanism • Cell biology • RNA decay • Monthly publication • Biochemistry • Translation and its control • RNAi • RNA virology • In the top 4% of all scientific journals • miRNAs • tRNA biology • Official journal of the RNA Society • Noncoding RNAs • Ribosome assembly • Splicing and genomic • Structural biology diversity • CRISPR biology • RNA localization
*2019 ISI Journal Citation Report 2 Learning & Memory www .learnmem .org
IMPACT FACTOR: 2.359* • Learning • Neurophysiology • Memory • Neuropharmacology • Monthly online publication • Behavior • Biochemistry • Cognition • Genetics • In the top 20% of all journals in • Computation • Cell and molecular biology the field of neuroscience • Neuroanatomy
Cold Spring Harbor Molecular Case Studies www .molecularcasestudies .org • Genomics • Biomarker analysis NOW INDEXED IN PUBMED • Proteomics • Cancer • Bimonthly online publication • Metabolomics • Neurological conditions • Pharmacogenomics • Open access journal in the field of precision medicine
Life Science Alliance • Aging • Methods and resources • Biophysics • Microbiology, virology and www .life-science-alliance .org • Cancer host–pathogen interaction • Cell biology • Molecular biology NOW INDEXED IN PUBMED • Chemical biology • Molecular diagnostics • Chromatin and epigenetics and diagnostic imaging • Bimonthly online publication • Development • Neuroscience • Open access journal in all fields • Ecology • Pharmacology and • Evolution biotechnology of biology and life science • Genetics, gene therapy, • Physiology • Published jointly by Cold Spring Harbor and genetic disease • Plant science • Genomics and • Stem cells Laboratory Press with EMBO Press functional genomics • Structural biology and Rockefeller University Press • Immunology • Synthetic biology • Medical research • Systems and • Metabolism computational biology 3 Review Journals
Cold Spring Harbor Cold Spring Harbor Perspectives in Biology Perspectives in Medicine www .cshperspectives .org www perspectivesinmedicine. org.
IMPACT FACTOR: 7.640* IMPACT FACTOR: 6.000*
• Molecular, cell, and developmental biology • Translational medicine • Genetics • New therapeutic strategies • Evolutionary biology • Molecular pathology • Neuroscience • Cancer therapy • Immunology • Medical genetics • Plant biology • Infectious disease • Cell signaling • Immune and nervous system disorder • Biochemistry • Cancer biology and therapy • Infectious and acquired diseases • Biology and disease of key organs
• Monthly online review journals • Each subject collection commissioned by eminent • Unmatched in depth and breadth of coverage editors in that field and containing 15–25 review articles written by leading researchers of that subject area • Articles grouped together to form subject collections covering new and fast-moving areas of life science • Cutting-edge basic and translational science from authoritative sources provides your company with a compelling platform
4 Methods & Resources
Cold Spring Harbor Protocols www .cshprotocols .org • Monthly online methods journal • Fully searchable database Strategic Solutions • 3,000 protocols posted Further Enhance • Cutting-edge and classic protocols Your Visibility from laboratories around the world • Interactive resource presents step-by-step Build your brand and increase instructions for experimental procedures with awareness of your products detailed recipes, cautions, and troubleshooting tips and services in the life science community by adding any of these unique options to your print or online ad campaign:
BioSupplyNet • Inserts www .biosupplynet .com • Polybagged outserts • Belly bands NOW IN ITS 26TH YEAR! • Tip-ons and tip-ins • Industry standard in bioscience directories • Issue and special • Hosts more than 6,500 participating companies supplement sponsorships and more than 20,000 products and services • Posters • Designed to assist the life science community • Reprints in finding the products that they need • Special themed • Listing your company provides additional traffic to topic collections your website, qualified sales leads, and increased • Mobile ads consumer awareness of your products and brand • Social media • Sponsorship or support of CSHL meetings
5 Online Opportunities
With more than 5,5 million visitors, there is no question that the journals of CSHLP are well accessed. Incorporating them into your online marketing mix will provide you with superior visibility to our high-quality, focused research communities in industry, academia, and government.
Banner Ads E-Mail Alerts TOC Page Sponsorship
Deliver your company’s In this exclusive position, message to your target your company banner will audience. Available options: remain attached to the table Journals leaderboard: 468 × 60 pixels of contents page and will not • Regular: Mails 1× per month rotate with any other banners. when the current issue posts • Special: Mails multiple times Mobile site banner: 288 × 50 pixels per month and includes Collection Sponsorship all future, awareness, and BioSupplyNet publish-ahead-of-print alerts. You can target a specific home-page subject area in our review Two sponsored message slots banner: journals by sponsoring a per alert. All of our alerts are 200 × 200 pixels specific article or the full opt-in and double qualified. collection. Includes banners, PDF sponsorships, and open- access options. PDF Sponsorship
Your banner will appear on the PDF of specific papers or sponsor all articles in an issue of your choice! TOC page banner: 400 × 200 pixels
Journals tower: 6 120 × 600 pixels Over 10 Million Total Pages Accessed in 2020*
Monthly Visits* 465,299 Monthly Page Views* 831,900 Monthly Unique Visitors* 310,243
• Genes & Development 122,649 • Genes & Development 218,887 • Genes & Development 74,292 • Genome Research 90,713 • Genome Research 169,642 • Genome Research 56,016 • RNA 29,866 • RNA 58,681 • RNA 18,909 • Learning & Memory 21,767 • Learning & Memory 34,880 • Learning & Memory 15,744 • Cold Spring Harbor • Cold Spring Harbor • Cold Spring Harbor Molecular Case Studies 4,433 Molecular Case Studies 8,022 Molecular Case Studies 3,426 • Life Science Alliance 16,939 • Life Science Alliance 32,384 • Life Science Alliance 12,030 • Cold Spring Harbor Protocols 103,916 • Cold Spring Harbor Protocols 177,319 • Cold Spring Harbor Protocols 73,447 • Cold Spring Harbor • Cold Spring Harbor • Cold Spring Harbor Perspectives in Biology 47,514 Perspectives in Biology 85,644 Perspectives in Biology 34,908 • Cold Spring Harbor • Cold Spring Harbor • Cold Spring Harbor Perspectives in Medicine 26,183 Perspectives in Medicine 42,859 Perspectives in Medicine 20,290 • BioSupplyNet 1,319 • BioSupplyNet 3,402 • BioSupplyNet 1,181
*Google Analytics
7 Rates
Print Online
Research Journals Research Journals Review Journals/ E-Alerts Genes & Development Genes & Development Leaderboard Banner Methods and Resources • Half-year sponsorship: • Primary: $850 net per month Genome Research Home Page $3,500 net • 6×: $650 net per month • 1×: $1,000 net per month RNA • Full-year sponsorship: • 12×: $450 net per month • 6×: $750 net per month • Full Page | 4 Color: $2,500 $6,000 net • Secondary: $350 • 12×: $500 net per month Prime Position | net per month • BioSupplyNet 4 Color: $3,000 Run of Site • Special Alerts: $400 • Enhanced listing: • 1×: $750 net per month net per month $650 net per year • 6×: $500 net per month Employment/ • Home-page banners: Genome Research • 12×: $350 net per month Meeting Call for pricing • Primary: $750 net per month Announcements Tower Banner • Kit postings: $400 • 6×: $650 net per month • Full Page | B/W: $800 Home Page unlimited per month • 12×: $500 net per month • 1/2 Page | B/W: $650 • 1×: $1,500 net per month • Secondary: $300 • Online Only: $250 • 6×: $1,200 net per month net per month • 12×: $750 net per month • Special Alerts: $400 net per month Run of Site • 1×: $1,000 net per month RNA • 6×: $750 net per month • Primary: $600 net per month • 12×: $500 net per month • 6×: $500 net per month • 12×: $400 net per month • Secondary: $200 net per month • Special Alerts: $400 net per month
Frequency discounts and additional online opportunities available: Call for pricing. 8 Advertising Specifications: Print & Online
Display Ad Sizes Online Ad Sizes
• Full page • Journals leaderboard banner: 468 × 60 pixels • Trim size: 8.5" × 11" • Journals tower banner: 120 × 600 pixels • Bleed size: 8.75" × 11.25" • Journals TOC page banner: 400 × 200 pixels • Live copy size: 7.5" × 10.5" • BioSupplyNet featured product banner: 200 × 200 pixels • No bleed: 7.5" × 10" • BioSupplyNet promotional banner: 728 × 90 pixels • Half page vertical: 3.625" × 10" • BiosupplyNet tower banner: 120 × 600 pixels • Half page horizontal: 7.5" × 4.875" • Life Science Alliance leaderboard banner: 728 × 90 pixels • Life Science Alliance leaderboard square banner: 300 × 250 pixels Please submit your digital advertisement as a high-resolution • Mobile site banner: 288 × 50 pixels (press-optimized) PDF file. We also accept TIFF and EPS files. Please do not send ads that are embedded in a text file such as File format: GIF or JPEG. Animated GIFs can loop up to four screens. MS Word, Excel, or PowerPoint. File size: 40 KB (maximum of 70 KB) Bit depth: 5-bit color maximum
General Advertising Policies Cancellation Policy Agency Discount CSHL reserves the right to decline any advertisement. CSHL will Cancellations must be received by a minimum of four weeks Agency commission of 15% to recognized agencies on space, not be liable for any consequential loss or damage occasioned prior to material deadline date. Any order cancelled after the color, and position, if paid within 30 days. Classified ads are not by failure of any advertisement to appear from any cause four-week deadline stated in Media Information will incur the full eligible for discount. whatsoever, nor does it accept liability for any advertisement insertion cost. No cancellation, including those sent by fax, will be published. Conditions applying to an order should be accepted without written acknowledgment from CSHL. incorporated in the order. In the event that copy instructions are not received by the copy deadline, CSHL reserves the right to repeat the copy last used. Late delivery of material after final copy Short Rates and Rebates deadline may incur forfeiture of space booked at full costs. Copy Advertisers will be short-rated if, within the calendar year, they matter must conform to CSHL published requirements; a charge do not advertise at the frequency on which their billings have will be incurred for any additional work involved. CSHL will not be been based (will be billed at a higher rate). Advertisers will be responsible for the insurance of artwork and other advertisement rebated if, within the calendar year, they use sufficient additional material delivered by advertiser to CSHL and cannot accept space to warrant a lower rate than the rate at which they were liability for any loss or damage. originally billed.
9 2021 Meeting Distribution EXCLUSIVE distribution at all CSHL meetings A well-placed ad can deliver your company message directly into the hands of the top scientists and researchers from around the world. With a direct connection to the Laboratory, our publications benefit from the exclusive distribution that our titles have at all CSHL meetings. Global marketing does not get more direct than that.
March June October
• Network Biology • 86th Symposium: Biological Time Keeping • Neurobiology of Drosophila • Nucleic Acid Therapies • Biology of Cancer: Microenvironment July & Metastasis April • Fifty Years of Reverse Transcriptase • Photobiology • ASHG* • Brain Barriers • Probabilistic Modeling in Genomics August November • Systems Immunology • Ubiquitins, Autophagy & Disease • Eukaryotic mRNA Processing • Genome Informatics • AACR* • Mechanisms of Eukaryotic Transcription • Single Cell Analyses
May September December
• Starr Cancer Consortium • Eukaryotic DNA Replication & • Plant Genomes, Systems • Telomeres & Telomerase Genome Maintenance Biology & Engineering • The Biology of Genomes • Microbial Pathogenesis & • Development & 3-D Modeling Host Response of the Human Brain • Biology of Genomics & Social Insects • Stem Cells, Development, • ASCB* • Mechanisms of Metabolic Signaling Regeneration & Organoids • Retroviruses
*Non-CSHL Meeting
10 About
Founded in 1890, Cold Spring Harbor Laboratory (CSHL) has Cold Spring Harbor Laboratory Press is so much more than a shaped contemporary biomedical research and education publishing house. The publications of CSHL Press are used and with programs in cancer, neuroscience, plant biology, and valued throughout the world, a reminder that the Laboratory has quantitative biology. CSHL is ranked number 1 in the world by a special place in the landscape of international science. Nowhere Thomson Reuters for impact of its research in molecular biology else combines research excellence with professional education of and genetics. The Laboratory, a private, not-for-profit institution, the nature and quality that Cold Spring Harbor offers. CSHL Press has been home to eight Nobel Prize winners. Today, CSHL’s research and review journals, handbooks, manuals, monographs, multidisciplinary scientific community is more than 600 scientists histories, biographies, and textbooks are a vital part of the manner strong and its Meetings & Courses program hosts more than through which the Laboratory connects with the worldwide 12,500 scientists from around the world each year to its Long scientific community. Island campus and its China center. Tens of thousands more benefit from the research, reviews, and ideas published in journals The assortment of journals published by CSHL Press covers the and books distributed internationally by CSHL Press. complete spectrum of biological sciences. Whether your aim is to introduce new products, reinforce the utility of existing products, CSHL is organized into six educational divisions: Research, the announce a meeting, or fill a position, our publications ensure that Watson School of Biological Sciences, Meetings & Courses, the your message is reaching a broad forum of scientists in top-notch Banbury Center, the DNA Learning Centers, and CSHL Press. universities, pharmaceutical companies, and research institutes.
11 Contact Information
Marcie Siconolfi Corrisa Farmer
Head—Advertising Advertising Account Manager Sales & Sponsorship 516-422-4011 516-422-4010 [email protected] [email protected]
Mailing Address
Cold Spring Harbor Laboratory Cold Spring Harbor Laboratory Press One Bungtown Road 500 Sunnyside Boulevard Cold Spring Harbor, NY 11724 Woodbury, NY 11797
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