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Inspiration in Action 2017 Impact Report Contents INSPIRATION IN ACTION 2017 IMPACT REPORT CONTENTS 03. LETTERS FROM DR. GOODALL, OUR CEO AND BOARD CHAIR A year of growth and learning 04. WHO WE ARE Meet the JGI Canada team 06. THE CHIMPS OF TCHIMPOUNGA Providing the best care for rescued chimpanzees 08. COMMUNITY CONSERVATION IN DEMOCRATIC REPUBLIC OF CONGO Grassroots conservation to protect habitat and help people 12. JANE GOODALL’S ROOTS & SHOOTS Tomorrow’s community leaders and global citizens 16. FINANCIALS Your donations in action 18. SUPPORTERS & PARTNERS Our generous donors make change possible Above: JGI Canada’s CEO, Andria Teather, in conversation with Jane before a full house in London, ON. On the cover: Jane Goodall looks out over Gombe, Tanzania. Probably taken in 1963, Jane was just beginning her ground-breaking research on chimpanzee behaviour. Photo (this page): JGI Canada/ Alice Xue Cover photo: JGI U.S./Hugo Van Lawick INSPIRE. IMPACT. I write this letter from a place of hope. It is true that We’ve been busy. As you will see in the following pages, the bad news bombarding us almost daily can be 2016/2017 was a year of enormous growth and learning overwhelming. In the face of terrible declines in species — especially when we consider how far we’ve come. and biodiversity, as well as the devastating impacts of climate change, the outlook is bleak. Yet, I am hopeful. In 1994, when the Canadian chapter first opened its doors, our focus was squarely on supporting the Nature is resilient. orphaned chimpanzees living at the Tchimpounga Chimpanzee Rehabilitation Center. No other Canadian- In 1990, I flew over Gombe, in Tanzania, where I had based organization was so closely engaged in the care and conducted my research and discovered that much of protection of great apes rescued from the illegal trade in the forest had been cut down. Not long after, the Jane endangered wildlife. Goodall Institute initiated a multi-year program where we worked with local people to meet their needs and In the years since, our work has broadened enormously. offer training on forest management. Our approach In addition to our ongoing support for Tchimpounga, worked. The forest has rebounded with all the life we now oversee conservation projects in the Congo forms it supports. that reach over 77,000 people with whom we work in partnership to protect wildlife while improving living Young people can be a powerful force. conditions (page 8). The following year, 12 high school students in Dar From a handful of Roots & Shoots groups, entire schools Es Salaam started the first Roots & Shoots group. in Canada are now dedicated to implementing our Now we have groups around the world. In Canada, approach to youth-led community projects that teach the more young people than ever are improving their true meaning of sustainability through hands-on learning communities. Over the past two years, Toronto high (page 12). Young people lead a range of initiatives — school students collected hundreds of cell phones exploring nature through Indigenous teachings; learning for recycling to reduce demand for conflict minerals about sustainable food systems by planting crops; and which are mined in the habitats we are trying to assessing a school’s energy consumption to change save. usage habits. The projects are as varied as the students themselves. I have hope because I am inspired by both the promise of youth and the wondrous diversity of life Truly we can say that in the midst of global political on this planet. uncertainty, and with the preservation of wildlife increasingly under threat, there has never been a more Let us also imagine. Imagine with me how much we important time for us to band together, follow the path can accomplish if we continue to move from inspiration that Jane has forged, and set our sights on realizing a more to action. I’m proud that JGI Canada does this every just world we can leave as our legacy. day. Your support has made this journey possible and for that Thank you for supporting the work of JGI Canada and we are deeply grateful. for your contributions towards a healthy planet for all. Dr. Jane Goodall, DBE, Founder, Jane Goodall Institute & UN Andria Teather Carlos D. Colorado Messenger of Peace Chief Executive Officer Chair, Board of Directors Photos (left to right): JGI Canada/Amy Vryonides; JGI Canada/Ophir Sarusi; Cara Colorado 3 INSPIRATION IN ACTION JANEGOODALL.CA WHO WE ARE THROUGH ALL OUR WORK, WE AIM TO Our Mission INSPIRE, INFORM AND DELIVER IMPACT. To understand and protect chimpanzees, other apes Local needs are a priority wherever JGI is active. We and their habitats, and to work towards creating work side-by-side with the people who live along an informed and compassionate multitude who important wildlife corridors and on the outskirts will help to create a better world for people, other of protected areas. Their perspectives and needs animals and our shared environment. must be accounted for if, together, we are to achieve conservation success. Through Roots & Shoots, young people are supported to think locally, assess the needs of their community, and Our initiatives support the UN’s 17 design solutions for positive change with clear impact. Sustainable Development Goals, also known Our reach is broad but our aim is true: to protect the as the SDGs. The SDGs are a blueprint for planet’s disappearing species and natural systems so that peace and prosperity for people and the planet. everyone benefits in a sustainable and equitable way. Our programs contribute to the SDGs that are highlighted throughout. [ SNAPSHOT] OUR DIGITAL REACH One of our most influential new Twitter followers: 66,420 180% Pamela Anderson, Total engagements on Facebook Increase in Instagram following over 10 months 1.03M followers 203,778 Average number of people reached 400% in a month Increase in average number of 40,500 likes per post Impressions for our top tweet 529,000 Most impressions in a month We’re here for you @JaneGoodallCAN 4 INSPIRATION IN ACTION 2017 IMPACT REPORT JGI CANADA IN ACTION With young people across the country, with Indigenous communities, and through grassroots partnerships to conserve forests and chimps, we take a stand for the protection of our natural world. 6 1 10 5 2 6 LEGEND ROOTS & SHOOTS PROJECTS BAKE MONDAY Mondays become our favourite day of the week! ROOTS & SHOOTS SCHOOLS WEBSITE LAUNCH We bring a brand new website into the world. PROJECT IN DEMOCRATIC REPUBLIC KITCHEN PARTY Dr. Jane attends her first OF CONGO east coast kitchen party. Chimp hoots! TCHIMPOUNGA CHIMPANZEE * And we’re still fueled by a lot of coffee. REHABILITATION CENTER 5 INSPIRATION IN ACTION JANEGOODALL.CA THE CHIMPS OF TCHIMPOUNGA One of the largest sanctuaries for wild chimpanzees in Africa, the Tchimpounga Chimpanzee Rehabilitation Center has cared for more than 200 orphaned chimps since it opened its doors in 1992. Led by head veterinarian Rebeca Atencia, the staff at Tchimpounga, including the eco-guards who patrol the surrounding nature reserve, are on the frontlines of species conservation. More than 75% of the staff at the Tchimpounga sanctuary come from local villages. They take loving care of the chimps, gradually introducing them into appropriate social groups. Photos: JGI U.S./Fernando Turmo Chimpanzees arrive at the sanctuary scared, hungry, sick and often injured – sometimes severely. Some will have more trouble than others learning how to socialize with other chimps. No matter what their condition, the caregivers at Tchimpounga treat each chimp with respect and love. Beyond the borders of the 153-square-kilometre reserve, the sanctuary works closely with local communities. Produce to feed the 138 chimpanzees living at Tchimpounga is purchased at nearby markets. Local community members are employed as staff and eco-guards. Public awareness and outreach is ongoing – more than 70 billboards have been erected in the surrounding area discouraging people from poaching endangered great apes, and public education efforts engage school children in activities that teach the importance of environmental protection. In addition to conservation and public awareness, Tchimpounga’s “triangle” approach to chimp protection includes working with legal agencies to support TAKE-AWAY: By reaching enforcement. Agents will only confiscate a stolen chimp if they can take the out to people of all ages animal somewhere safe like the Tchimpounga sanctuary. and contributing to the local economy, surrounding It is a tragic reality that great ape numbers in Africa continue to fall in no small part because of wildlife trafficking. At least 3,000 great apes are stolen from the communities come to value and wild every year. Best estimates suggest that two-thirds of the primates taken protect wildlife, making a long- are chimpanzees. term impact on the preservation of the forest ecosystem. In the face of species loss, Tchimpounga remains a beacon of hope for the survival of great apes, a place where even the smallest and most traumatized chimps heal and thrive. 6 INSPIRATION IN ACTION 2017 IMPACT REPORT THE JOURNEY OF A CHIMP: FROM FOREST TO SANCTUARY 1 Today, only 4 countries in Africa support two-thirds of all primate species. Chimpanzees are hunted for food (“bushmeat”) and to sell to zoos, for entertainment or as exotic pets. Bushmeat can be a traditional food source in some places, but miners and loggers operating in ape habitat also kill great apes for meat and an organized bushmeat trade has developed and increasingly sold in urban areas. Poachers risk arrest because they need income. A baby chimp sells for around $50 to $300USD. Middlemen mark up 2 the cost by as much as 1,000%. For every live chimpanzee seized from the wild, as many as 10 others are killed as they try to defend their young.
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