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Edited Gregerson on Marketing Health
Public Testimony to U.S. Department of Health and Human Services October 22, 2009, Kansas City, KS Public Meeting Online Submission, Mary Gregerson, PhD Why has the United States lagged behind developing countries in accessing creative media technology outlets to disseminate public health information and facilitate behavioral change into social mores? For instance, in Uganda the AFFORD Health Marketing Initiative in April 2007 launched an entertaining and educative television, radio, and community-based game show called “The Good Life Gameshow” also has a telephone hotline, print materials, and neighborhood Good Life Teams complemented this game show. The Johns Hopkins Bloomberg School of Public Health/Center for Communication Programs led this 2005-2010 initiative funded by the U.S. Agency for International Development. In another African example, between 2002 and 2004 47% of Ethopian men and 42% Ethiopian women tuned into a 257 episode radio serial drama Yeken Kignit (“Looking over One’s Daily Life”). This social content drama used the theory and evidence based eight step Sabido methodology for behavior change via mass media communication to target reproductive health and women’s status, including family planning, marital communication, and HIV/AIDS (Barker & Sabido, 2005). Independent research documented a dramatic increase in AIDS testing for listeners (4 times for men and 3 times for women) compared to non-listeners and a significant reduction in prejudice toward those with HIV/AIDS. The Sabido method (named after Televisa [Mexican television] vice president for research Miguel Sabido of Mexico) applies behavioral change theory through creative mass media outlets and has scientific proof of effective positive behavior change in the more than 200 health intervention programs in more than 50 countries in Latin America, Africa, and Asia (Singhal et al., 2004). -
Mp-Hfm-108-$$All
NORTH ATLANTIC TREATY RESEARCH AND TECHNOLOGY ORGANISATION ORGANISATION AC/323(HFM-108)TP/55 www.rta.nato.int RTO MEETING PROCEEDINGS MP-HFM-108 NATO Medical Surveillance and Response, Research and Technology Opportunities and Options (La surveillance médicale et les réponses au sein de l’OTAN: les possibilités et les options pour la recherche et la technologie) Papers prepared for the RTO Human Factors and Medicine Panel (HFM) Symposium which was held in Budapest, Hungary, 19-21 April 2004. Published June 2004 Distribution and Availability on Back Cover NORTH ATLANTIC TREATY RESEARCH AND TECHNOLOGY ORGANISATION ORGANISATION AC/323(HFM-108)TP/55 www.rta.nato.int RTO MEETING PROCEEDINGS MP-HFM-108 NATO Medical Surveillance and Response, Research and Technology Opportunities and Options (La surveillance médicale et les réponses au sein de l’OTAN: les possibilités et les options pour la recherche et la technologie) Papers prepared for the RTO Human Factors and Medicine Panel (HFM) Symposium which was held in Budapest, Hungary, 19-21 April 2004. The Research and Technology Organisation (RTO) of NATO RTO is the single focus in NATO for Defence Research and Technology activities. Its mission is to conduct and promote co-operative research and information exchange. The objective is to support the development and effective use of national defence research and technology and to meet the military needs of the Alliance, to maintain a technological lead, and to provide advice to NATO and national decision makers. The RTO performs its mission with the support of an extensive network of national experts. It also ensures effective co-ordination with other NATO bodies involved in R&T activities. -
Petition to Limit Or Quash the Civil Investigative Demand Filed By
UNITED STATES OF AMERICA BEFORE THE FEDERAL TRADE COMMISSION ) ORIGINAL IN THE MATTER OF ) ) Michael J. Daugherty, ) President, LabMD Inc. ) ) ) MICHAEL DAUGHERTY'S PETITION TO LIMIT OR QUASH THE CIVIL INVESTIGATIVE DEMAND Claudia Callaway, Esq. Christina Grigorian, Esq. Julian Dayal, Esq. Katten Muchin Rosenman LLP 2900 K Street, NW North Tower - Suite 200 Washington, DC 20007 Phone: (202) 625-3613 Facsimile: (202) 298-7570 Email: [email protected] Counsel for Petitioner Table of Contents I. FACTUAL SUMMARY .................................................................................................... 1 A. The 1,718 File Was Illegally Downloaded By Tiversa, Inc., A Technology Corporation Using Patented Computer Technology, With The Support Of Federally- Funded Researchers At Dartmouth College ................................................................. 2 B. LabMD's Lawsuit Against Tiversa and Dartmouth College ........................................ 4 II. ARGUMENT ...................................................................................................................... 5 A. The FTC's Authority Under Section 45 ........................................................................ 5 B. There Is No Basis Under Section 45 To Support Enforcement Of The Present CID, Which Is In All Events Exceedingly Overbroad And Unduly Burdensome ................ 7 C. The CID Should Be Quashed Because It Is Not Authorized by A Valid Resolution And Is Therefore Indefinite, Overbroad, And Incapable Of Demonstrating A -
B ~ C 0 R a Still the Second Best Thing About Payday
B ~ C 0 R a Still The Second Best Thing About Payday Friends of the Clinical Center Fills HIGH LI G H-T S Hurray for Hollywood Gaps for Patients Prime-Time Television Show Offers By Jane DeMouy NIH Teams with NIB Opportunity At 11 a.m. any day of the week, Christine Hollywood, TV Brake, executive director of the Friends of By Carla Garnett the Clinical Center (FOCC), is likely to be triding purposefully down a bustling city street, a business considering a request from a Clinical Center Pardes To Give man stops suddenly in mid-cell phone conversation and social worker. A patient from Michigan has Shannon Lecture Scollapses to the sidewalk. Up close, his complexion takes on a bluish tint. Moments later the man is seen in an isolation unit of an emergency room, an oxygen mask affixed to his face. In walk several physicians, barking orders sharply to the hospital's Survey Shows staff and interrogating the patient. Sounds like a medical mystery Thirst for Medical Information NIH researchers solve on a routine day at the Clinical Center, right? Perhaps not, but when NBC decided to develop its new prime-time drama Medical Investigation, the show's writers and producers deliberately chose the National Institutes of Health as NIH To Accept the government agency employing its fictional team of physician Electronic Grant detectives. The story of how-within a few short months-NIH FOCC board member Joa1111e Pomponio Applications came nor only to welcome the drama and aid in its development, (I) and Executive Director Christine Brake but also to embrace the power of Hollywood is something of an been unable to work during his 3•month ongoing mini-documentary itself. -
Notes Endnotes for Chapter 1
1 Who Are Nurses and Where Have They Gone? • 21 Notes In these endnotes, The Truth About Nursing is abbreviated “TAN” and the Center for Nursing Advocacy as “CFNA.” Please see www.truthaboutnurs ing.org/references/ for live hyperlinks providing easy online access to virtually all of the references cited below. 1. TAN, “Q: Are You Sure Nurses Are Autonomous? Based on What I’ve Seen, It Sure Looks Like Physicians Are Calling the Shots,” accessed January 28, 2014, http:// tinyurl.com/7qfa8zu. 2. Hanne Dina Bernstein, “Reflections: Two Cups: The Healing Power of Tea,” American Journal of Nursing 104, no. 4 (April 2004): 39, http://tinyurl.com/ nqjbyez. 3. Cnet.com, “Biden: ‘Doctors Allow You to Live; Nurses Make You Want to Live’ ” (June 3, 2013), http://tinyurl.com/ks6jlgm. 4. Julie Thao, “Julie Thao’s Speech in Pasadena,” California, January 28, 2010, YouTube video, http://tinyurl.com/obtuutb. 5. International Council of Nurses, “About ICN” (June 14, 2013), http://tinyurl. com/ nxubwo4. 6. US Department of Labor, Bureau of Labor Statistics, “Occupational Employment Statistics: May 2012 National Occupational Employment and Wage Estimates,” http://tinyurl.com/q2ywzuv. 7. US Department of Health and Human Services, Health Resources and Services Administration (HRSA), “The Registered Nurse Population: Findings from the 2008 National Sample Survey of Registered Nurses” (2010), http://tinyurl. com/7zgyet7. 8. US Department of Labor, Bureau of Labor Statistics, “Physicians and Surgeons,” accessed January 8, 2014, http://tinyurl.com/77ghlzk. 9. David I. Auerbach, Douglas O. Staiger, Ulrike Muench, and Peter I. Buerhaus, “The Nursing Workforce: A Comparison of Three National Surveys,” Nursing Economic$ 30, no. -
Factpack2005.Pdf
A SUPPLEMENT TO 3RD ANNUAL SPONSORED BY GUIDE TO ADVERTISING & MARKETING Published Feb. 28, 2005 © Copyright 2005 Crain Communications Inc. Last year, FACT PACK Paramount promised you TOP LINE DATA ON THE ADVERTISING AND MEDIA INDUSTRIES a sudden power surge in access. WHO ARE THE TOP marketers by ad spending in the U.S. and on a global basis? What ads are the hottest and which TV shows command the highest prices for a :30 spot? Who are the big marketing organizations and how do their agency brands stack up against their competition? How big and far-reaching are those multifaceted media goliaths? It’s all in the FactPack, whether in print form on your desk, or a click away on your computer or network. The FactPack is presented in three sections: Advertising and Marketing section data were taken from Advertising Age’s 49th annual 100 Leading National Advertisers, and the publication’s 200 Megabrand and Global Marketing reports. The 100 Leading National Advertisers report breaks out total ad spending by media for the largest U.S. advertisers and adds an Ad Age-pro- prietary unmeasured number to media spending for a comprehensive U.S. ad total. The LNA report also charts the hotly contested industry categories by market share and brand spending. The Media section’s primary sources are the 100 Leading Media Companies, an annual ranking of the nation’s media companies by net revenue, and the Ad Age Magazine 300 report, an annual ranking by gross revenue of advertising and circula- tion combined that determines the 300 top magazines. -
Written Direct Statement of the Mpaa-Represented Program Suppliers
Before the COPYRIGHT ROYALTY JUDGES Washington, D.C. ) In the Matter of ) ) Distribution of the ) Docket No. 2012-6 CRB CD 2004-2009 ) (Phase II) 2004, 2005, 2006, 2007, 2008, and ) 2009 Cable Royalty Funds ) ) WRITTEN DIRECT STATEMENT OF THE MPAA-REPRESENTED PROGRAM SUPPLIERS VOLUME I OF II WRITTEN TESTIMONY AND EXHIBITS Gregory O. Olaniran D.C. Bar No. 455784 Lucy Holmes Plovnick D.C. Bar No. 488752 Kimberly P. Nguyen D.C. Bar No. 996237 Naomi Straus D.C. Bar No. 1011753 MITCHELL SILBERBERG & KNUPP LLP 1818 N Street, NW, 8th Floor Washington, D.C. 20036 Telephone: (202) 355-7917 Facsimile: (202) 355-7887 [email protected] [email protected] Attorneys for MPAA-Represented May9,2014 Program Suppliers Before the COPYRIGHT ROYALTY JUDGES Washington, D.C. ) In the Matter of ) ) Distribution of the ) Docket No. 2012-6 CRB CD 2004-2009 ) (Phase II) 2004, 2005, 2006, 2007, 2008, and ) 2009 Cable Royalty Funds ) ) WRITTEN DIRECT STATEMENT OF MPAA-REPRESENTED PROGRAM SUPPLIERS The Motion Picture Association of America, Inc. ("MPAA"), on behalf of its member companies and other producers and/or distributors of syndicated movies, series, specials, and non-team sports broadcast by television stations who have agreed to representation by MPAA ("MPAA-represented Program Suppliers"),1 in accordance with the September 23, 2013 Order of the Copyright Royalty Judges ("Judges"), hereby submit their Written Direct Statement in the captioned matter. MPAA submits this introductory memorandum in order to summarize the evidence it intends to present in this proceeding and to state the Phase II Claims of MPAA-represented Program Suppliers for the 2004, 2005, 2006, 2007, 2008, and 2009 cable royalty funds ("2004-2009 Cable Royalties").