Somewhere in this ci!y are ten First SecurirY offices. Can you find diem?
You'll find them ncar your home. Near your than every other financial institution in the work. NCJrly everywhere you turn. Inrermountain West? Because you have better They're conveniently scattered throughout things to do than drive from here 1O eternity for Boist.: in the locations you rlI.:t:u them most. a bank. Plus, you'll find them in 160 other For convenient locations, First Intermountain locations. you'll find we're right _ Why h~ls First Security built more offices ;"herc you want us to he. !iecunty Bank ~'rc right wtK:n:you w.mt us tobe Boise Magazine takes a bold new stand on six education.
We're for it. We don't believe you should have to learn about your own city on the streets.
HATS WHY the new Boise Maga.z.me COfIlCS 001 ~ ix tunes Arlides about .... hal·s happcllIng In town, OUt of tow n. on the T each year to bring you lhe ~~I of !he capilal city - and all rood. ~. conllllCntary. colum~ and I'e'Icw-.. ( Who has the of Soulh~'rSI Idaho. best Me:tican food in the Boi-.e Valle) "I Stories. about MIS and cullure (walCh forour year-t'ntl roundup on Fiction and poetry add 10 Ilur 1i~ly reatlmg. 100. and each i ~ue the besl books.. filrn~ and rocord~ of 19S7). PorlrailS abolu peop}c comes 10 you with the be ~t phologrnph~ ;too Illustrations around. like Clautle Oallus. profilts on places li~ Burgdorf. Idaho eilY. CO\'e1"S by local ani.SIS m.e Dan Loooc), Ocnm'i Chase, Liz the Chambclain Basin and all of SOUlh ....'eSI Idaho. Mowrey and Da~ Aiman; feature~ on Bolse'~ leading photogra Features on politics and the media (we"1I rate the 198ft Legi~la phers in cOI1juoction ..... ith our fin-I photo COl1te.t ( .....:ltch for the lure, for example, and take a look at ad~ntun: TV). Thoughtful 1988 PhOfO Annual). pieces on when: we're ~>()ing a., ....'ell as reneclions about .... here So come 011. Let's put six educatlOl1 In It ~ proper place by getting we\'e been. t~ Il\:.,."., about Boi!.e off the ~I reets and into your h()rTJ( . ------Subscribe now at our special introductory N.~ rate of just $10.95. Boise
City Stlte Zip 211 West State Street Boise, Idaho 83702 This offer good through P!ta.\e Il':TIeW my subo;crip(ion. 0 P1t'a!;e Slarl my subscriplioo. 0 December 31 , 1987. I encl~ S ______. 8,11 me. 0 Know Your Place We've put thousands back on their feet ..
... you~, it's a fact of Iiie that But the latest medicaJ advances Here at the Idaho Elks Reottbili·
every year IDjUries will diSable aJ'(! only part of the story. It tation Hospital we're helping thoUS3nds of otherwise healthy takes mud> mort> than SUlxessful patients acromplish these goals. peoplt:'. surgery to get folks back on their Our therapists are doing sOJr\{' of feet, and that's where OUT hand the :">lorthwe>t's mo<;t innOVlltilft' 'These problems not only strike pick ...... ; staH of medical profes work in rehabilitation. .. feet, but hands, hips, wrists and sionals and rehabilitation thera~ other joints. Thanks to new pists comes in. They supply the ".our patients wouldn't stand for materials and new surgical tech~ understanding. encouragement, less. niques, many peopJe are now and technology to put thousands able to get off crutches. out of back on their feeL, bed and back on the move agam ~Idah()Elb ~ ~RE'hahilitati(jn ~I1ospital
If you should have a question about rehabilitation, call us at (2OS) 343-2583. --,,-""YI+A Idaho Elks Rehabilitation Hospital. 204 Fort Placer Boise, Idaho 83702 Vol. XIII, NO.1 Fall, 1987
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26 RISKY BUSINESS 42 ENTERPRISING The Idaho entrepreneur DEPARTMENTS ALUMNI - a legacy of chance. 6 Campus News These alums have found 16 }-rom China their niche in the business 30 WORLDS AWAY 18 Foundation News world with CUSfOm farm The non-American 22 People ing equipment, dog entrepreneur - defini 48 Alumni News saddlebags. and a party giving company. tions differ. S4 l'residcnt's Comments
34 WINNERS' CIRCLE 45 OUT OF AFRICA Boise State graduate Three Idahoans discuss COVER Linda Clemens relates her how [hey raced (0 the top Tom Trusky - Boise State's film-sleuthing, award-winning experiences while on a with their business mission in Uganda. ventures. English professor - appears on pages 8 and 9. Photo by Glenn Oakley.
FOCUS Is published quarterly by the Boise State University Office of News Services, 1910 University Drive, Boise, 1063725. OHices are located in room 724 of the Education Building, phone (208) 385-1577. PLEASE SEND ADDRESS CHANGES (WITH THE ADDRESS LABEL. IF POSSIBLE) TO THE BSU ALUMNI OFFICE, 1910 UNIVERSITY DRIVE, BOISE. 10 83725. If you receive duplicate co pies of the magazine, please notify the Alumni Office at the above address. Friends of the university who wish to receive FOCUS can do so by sending their names and addresses \0 the Alumni Office. Correspondence regarding editorial matter should be sent to the editor, Unless otherwise noted, all articles can be reprinted as long as appropriate credit is given to Boise State University and FOCUS. The staff of FOCUS includes Larry Burke, editor; Jocelyn Fannin, Marie Russell, Bob Evancho and Glenn Oakley, writers; Chuck Scheer and Glenn Oakley. photos and graphics; Sharon Charlton. Ed Clark and Jim McColly. student assistants: Lana Holden, alumni news; Brenda Haight. editorial assistant; and Dana Robinson, typographer. The FOCUS advertising representative is Point of View Advertising, 411 South 5th Street. Boise, 10 63725. phone (208) 385-0338.
5 Enrollment mark at 10,700 It's official. Final enrollment figures from the State Board of Education coo firm what bulging classrooms already indicate-that a record number of students are attending HoiM: State this fall. BSU's "head count" enrollment, which includes full- and part-time students in academic programs, is 10,700, 157 more than the previous record sel in 1982 and " 475 students more than last fall. Boise State's "full-time equivalent" enrollment also set a new record with 7,498 students, 6.8 percent over last year. lFTE is figured by dividing total credit hours of all students by a theoretical full time course loau of 15 credits for under graduates or 12 credits for graduates.) The new figures make BSU the largest university in Idaho in both head count and full-time equivalent categories. Enrollment in the School of Vocational Technical Education also increased, but not to record numbers. This fall 655 students are enrolled in the school's pro gram.~ compared to 551 last fall. To accommodate the additional students, 8SU increased clas.~ sizes and added new sections, especially in founda tion courses such as math, English, biology and history. Some delicate cfanework was needed when workers Installed Idaho's first satellite uplink 8SU Executive Vice President Larry eanler Ihls lall on lhe BSU campus. The $515,000 AT&T system will broadcast programs origi Selland said 33 new sections were added nated at BSU to anywhere In North America. The 9-meter dish and its control equipment will during registration in August. be ready fOf operation by mid-November. Photo by ChUCk Scheer "We took extraordinary measures to find space for every student who registered. In some cases, this filled our classrooms beyond capacity, but we de BSU uses this year to plan future cided that was better than denying Boise State's campus, which has en explained Chase. students the opportunity to attend joyed a history of opportunistic growth, The plan will cover future needs in classes," said Selland. will expand in a morc orderly, planned several areas, including facilities, land ac Selland added that BSU is studying fashion in the future. quisition, parking, academic programs, possible reasons for the enrollment in That is the intent behind short- and and support services. crease, but said his initial opinion is that long-range plans now being prepared to Chase said several suggestions will be students this fall have a more positive at guide ttle university into the next century. considered that could modify the campus litude toward Boise State in particular and Led by Brian Chase, former director of in the future. One plan under considera Idaho's higher education system in general the state's Division of Public Works, all tion is to focus future growth in the because of budget increases approved university departments are involved in the residential neighborhood east of Bronco during the last legislative session. planning process that will be complete by Stadium. Another is to route non BSU's summer session also jumped 12 the end of this school year. university traffic around campus by using percent over last year. Continuing Educa The plan, said Chase, will communicate Boise Avenue rather than University tion Director William Jensen said 3,926 the needs and capabilities of the univer Drive. students took classes, the most since 1981. sity to the State Board of Education, The planning team is divided into two Jensen said the university made a special Legislature, and the general public. committees - academic/vocational effort to meet the graduate education "It should represent a blend of vision technical programs led by Executive Vice needs of teachers last summer. In addi and pragmatism to ensure that Boise State President Larry Selland and support ac tion, the university expanded its selection satisfies the needs of the prescnt while tivities/facilities led by Asa Ruyle, finance of evening courses. 0 anticipating the demands of the future," and administration vice president. 0 6 Cave sheds new light Research results from a Boise State ar chaeological excavation near Minidoka are challenging some basic assumptions about early Indian life in Southern Idaho. A newly released BSU archaeological report on the 1985 excavation of the Baker Cave sites says the lava tubes were occupied at least two times during the last 1,500 years: 1100 A.D. and 600-700 A.D. Significantly, the temporary occupations occurred in mid-winter. Archaeologists have previously assumed the native people spent their v.rinters in large groups along the Snake River. The mid-winter occupation is suggested by the presence of the remains of 17 bison, including fetal specimens, which would only occur in winter. The number of bison is in itself an unexpected and exciting discovery, says asu archaeologist Mark Plew. who co-authored the report with fellow BSU archaeologist Max Pavesic and state archaeologist Mary Anne Davis. There is little evidence of serious bison hunting in the ethnographic or historical record, says Plew. Similarly. previously excavated Indian sites in Southern Idaho reveal only occasional bison bones. as if a straggler were killed opportunistically. Yet the Baker Caves were primarily a THE bison hunting and butchering site. ac cording to the report. The bison were ap parently skinned at an unknown kill site, and selected parts were carried into the cave for final butchering. Rather than FORMOFA \blms """ ~ been designed to help shelter !heir ocrupan~ fiom the butchering the bison by cutting and _ realities of driving slicing, the Baker Cave occupants dismembered the beasts by smashing the Which is why, nearly JO )em '!lJ, "" imented the three-pJint seat belt And it's bones, the report reveals. Such a technique why ",,'re now introducing the new \\JIm Dmer Side Supplemental Restraint S)stem (SRS). has not been seen before, says Plew. SRS is designed to increase protection to the drr.er in certain type<; of accidents, Although the Baker Caves were ap when used in conjunction with the three-point belt Which meam it resembles a pillow in parently used for a very specific purpose not only form, but function. VOLVO - the hunting and butchering of bison - Because just like a pillow, its designed to 1et}QIJ rest easy. Acar)OJ"",bcllC><:ln. the archaeologists were surprised to find a wide variety of non-hunting or butcher ing artifacts. This, says Plew, calls to ques tion "a basic archaeological assumption" that specific use sites only hold tools ap LYLE PEARSON propriate to the specific activity. Among the 470 artifacts retrieved from the caves were ceremonial objects, such as pendants and pipes; fabricating tools like COMPANY awls; and cordage. One-third of the arti facts were weapons, primarily projectile points of various sizes and designs. Boise Motor Village One reason the caves have provided so much new information is because they had Cole & Franklin not been vandalized. The caves were discovered on the edge of the rugged Wapai lava flow near Minidoka by Mark Baker. 0 377-3900 7 The --, --, ,.. , film , ~ sleuth Tom Trusky finds movies through perseverance and Polish charisma
Photo by Chuek SehHr By Glenn Oakley Nell Shipman festival he organized. making of Told ;n the Hills may include Trusky ('xpresses his excitement about the additional scenes of the Nez Perce war he way Tom Trusky describes ii, film and how excited other Idahoans riors. That new~recl is coming to Boi!>t' Ihes«: films practically fall out of the would be, especially on the eve of the State as part of a trade between BSU and T sky and land in his hands. There he state's centennial celebration. Would the UCLA, made possible by Trusky's film is just poking around, asking innocuous SovielS be willing to sell copies of the film? find of the decade. questions and. POOF!, the only surviving Sure enough, StrOfchkov telegrams Dr. Raymond Bungard, the head copy of The Bat lands on his desk. He bad: his approval. By then, Trusky has surgeon at the Veterans Administration turns around in surprise and, WHUMP1 , learned that other American film Hospital in Boise, had loaned pan of his hits his forehead on the only known limed searchers, including the Museum of the antique camera collection to Trusky for copy of Robin Hood. He staggers two American Indian in Nev.' York City, have the Nell Shipman e.-.:.hibit in the Hem steps backward and, KATHUMPI. trips known about the Russian's possession of ingway Center. While picking up his over the first film ever made in Idaho. (So Told in the Hills but have been unable to cameras, Dr. Bungard casually ment ioned what if the subtitles are in Russian.) obtain copies. They hear Trusky's non Ihat he had some silent films of his o .... n: Call il the luck of the amateur or Polish chalant explanation and are bouncin.@"off The Bal and Robin Hood. Dr. Bungard charisma, as Trusky does, and you may the walls, acting like he just succeeded in explained that he had bought them over be half right. The BSU English professor getting the Soviets to agree to unilateral 20 years ago at the Bench Comnlission, a does have an unaffected fonhrightness disarmament. "I didn't do anything, I was Boise antique store. Would Trusky be in· when searching for lost films. Well. why just there," he protests. terested in them? not check here? he thinks. and sends off The film is of particular value and Trusky was not familiar with the films, leiters to the Soviet Union. "That's the interest, not only because it was but he decided to call Bob Gilt, the film standard myth," he notes. "All the Hollywood's first venture into Idaho, but preservationist at UCLA, to see if the missing films in the world are in the Soviet because the film features the survivors of films were worth anything. When he told Union. " the Nez Perce Indian War. In fact, the Gilt the titlcs there was a stunned silence. Then two to three" months go by and he film production provided the Nez Perce Could the caller from Idaho really have receives a letter from the dir~tor of their first opportunity since the fighting to the long missing film classic The Bat? Gosfilmofond, the Moscow Film Ar reunite, replete with their horses, weapons Gilt gave directions over the phone to chives. Mark Strotchkov writes that, no, and clothes. It is for this ethnological Trusky to dctcnnine if the films were the they don't have any Nell Shipman films, record that the Museum of the American genuine article. After aI!, several versinns but they do have two ree"ls of Told in the Indian was so keenly interested in ob of The Bat had been made, and only the Hil/.s, the first feature film made in Idaho. taining the film. Unfortunately, the reels first was of greal value. "Gill new me in These are, as far as is known, the only which include scenes of the Nez Perce blind over the phone," recalls Truslr.:y. ones in the entire world. dancing were not part of the Soviet col First he had him open the film cannister So he sends a letter to Strotchkov, lection. If those missing reels exist, they and remove the red of film . Trusky's enclosing a booklet on Idaho films he pro have yet to be discovered. hean sank. The film was in such good duced and a program from the slIccessful However, a 1919 newsret'l on the shape-unlike the oozing, decayed film 8 from the 1920s with which he was preserve such films, Boise State negotiated 601 ~""!'!"...... familiar-that he knew it must be the later a trade with UCLA. Boise State is to be version. "1 figured 1 had the made-for-TV listed as co-sponsors of the films at any version with Dick Van Dyke," Trusky screenings held hy UCLA, and profits joked. from any video cassette sales are to be split But they continued. "Do you see any between the universities 50/50. UCLA is letters on the side?" Gitt asked. providing BSU with the recently "Oh yeah, Eastman Kodak nitrate," discovered newsreel on the mald.ng of Told responded Trusky. in the Hills plus another Nell Shipman "Do you see anything else?" said Gitt. film, Something New. Trusky set down the phone and held the Trusky's film sleuthing has garnered film to the light. "Yeah," he told Gitt, "'it international attention. By invitation he looks like a triangle and a square." attended in September the Pordenoe In "Then he just came unglued," recalled ternational Silent Film Festival in Trusky. Gitt was on the phone screaming, Pordenoe, Italy, showing three Nell Ship "Do you realize you're holding the sole man films he discovered in the course of surviving copy of The Bat?" editing Shipman's autohiography. The Then Gitt guided Trusky tltrough the showings in Italy won the enthusiasm of next film. Trusky removed the last reel of international film historians-and more Robin Hood and had to tell Gitt, "This invitations for Trusky. He now has offers reel is in bad condition, it's all yellow." to present his rums at festivals at Paris, Gitt said, "You have the only tinted Avignon and New York University. G i/ts, cards print of Robin Hood," recalls Trusky, ad Several requests for showing Told in the ding, "And he just went crazy again." Hills in central Idaho, where it was [tImed, and Christmas Trusky went to Bungard with the news, are already in Trusky's mail basket. And tins of FUDGE telling him the rums were apparently quite Ite has located still photographs made valuable. But Bungard's offer of the films during the filming, including some 150 did not change. The doctor only insisted photographs from the Paramount Collec that no individual profit from the films. tion that he hopes to organize into a major MAIN STREET (located In Oki Boise) Because BSU lacks the facilities to exhibit of the film's production. D BOI6I.. IDAHO 8370Z (208) 344-66215 Trosky named top ten teacher irst there was coJd-drill, then Poetry in Public Places, then Ahsahta Press, F then cold-drill books, then the Nell Shipman film festival, then ... Those who know him are just waiting to see what next will pique the interest of BSU English teacher Tom Trusky, who since coming to Boise in 1972 has filled a resume full _of creative ventures. For his work inside and outside the classroom, Trusky was honored this fall as one of the top 10 teachers in the country by the Council for the Suppon and Advancement of Education (CASE), a Washington, D.C., organization repre DISCOVER senting most of the nation's colleges. Trusky was selected for the honor out of 400 other top teachers nominated A NEW CAREER by their schools in CASE's 1987 Professor of the Year contest. Of the top 10, IN TRAVEL he was the only one from west of the Mississippi. Industry Theory and Computer Classe~ A published poet himseU, Trusky has founded several publications to e~courage creative writing, including BSU's national award-winning literary magazine cold TRAIN FOR POSITIONS WITH: drill, the Ahsahta Press poetry publication, and the Poetry in Public Places poster • TRAVEL AGENCIES series. Trusky brings a flair for the unusual to all his endeavors. cold-drill, for ex • AIRLINES ample, has included 3-D comics, potato paper (made by students) and scratch • HOTEL/MOTEL and sniff poetry. He has recorded student poets on cassettes, created cold-drill • CRUISE LINES books as an outlet for the best students, and, perhaps the most zany, created • TOUR COMPANIES a dial-a-poem wheel called PTV ... Poetry Television. • MUCH MORE One year he became so enamored of coJd-drill's spoof on Idaho potatoes that he began his own collection of potato sacks. Call (208J 377·2033 now for registraJion and class araiJabiliJy! The CASE Professor of the Year was Ralph Ketcham, Syracuse University. A delailed brochure is available • upon request. Classes now forming!! Boise State also received recognition from CASE for its participation in the Partners in Education program with the Boise public schools. BSU, local cor IDAHO TRAVEL porations and the schools sponsor the program that sends volunteers into schools ACADEMY, INC. to provide expertise not usually available. The program won a bronze medal in 1331 S. 5-Mi1e Rd. the "relations with the community" category. D Idaho 83709
9 Book resurrects thriving community The Snake Ri\,t'r Canyon within the Birds of Prey Natural Area once sup ported a smalt but thriving community, the remnants of which need protection. This is the conclusion of a Boise State research projcct and the culminating book. Pr05f)eCrs, produced for the Doise District Oureau of Land Management. Todd Shallat. director of BSU's public history program. and five studenls sifted through court records and the sagebrush covered rubble of Halverson Bar to rcere:ne its peculiar history. The BLM· funded study is designed to help direct [ullin: management plans within the Bird~ of Prey Natural Area. The study refutes a BLM environmental analysis of 1975 which stated that "no known cultural values exist on the~e lands." In the introduction to Prospe!."rs, Shallat writes, "If ..... e look dosely and listen, the ruins of a once active settlement - the cabins. the wheel, the dam, the rock art, the terraced fields-all have something to say about the rate of Doc Hisom became a Jiving tegend in the cultural, historical, and environmental Snake River canyon. change. " Halverson Bar, kno ..... n locally a~ "The Hah'erson Bar. remaining there until his Cove," is a curving two"mile long sand death in 1944. bar along the Snake River fivc miles The book concludes with recommenda downstream of Swan Falls Dam. By the tions to provide for controlled visitor use turn of the century, Halverson U~r was at Haherson Bar, including the dosing of populated by miners and homesteaders, some road!>, the crealion of a parking arc-oJ induding Chinese immigrants and the and the development of interpretive signs. locally legendary William "Doc" Hisom. The student researchers and writers are a half-black. half-Indian storyteller, Oeborah Roberts, Kathy Hodges, Jim miner, photographer and gardener. But Mosley, Sharon Brown and Daniel Greer. the gold mining made no one rich along The book, heavily illustrated wilh the Snake River-just enough of the tan photographs and maps. is available for S5 talizing gold Oakes existed to keep hopeful from the BSU Dookstorc. BSU's School miners digging. Farming was marginal. By of Social Scienc
11 Frank Boyden, VeS$el Annl. E. Hirondelle, Stonewllre Tee Pot Frances Senske, Stoneware Lidded Bowl Ceramics exhibit showcases regional art The largest exhibition of Northwest ceramic art in 15 years has been assembled by Boise State art professor John Takehara • for a traveling exhibit Ihal will tour the region through 1989. A review The eKhibit fealures (he works of 35 living ceramists from Idaho, Oregon, Washington, Montana and Alaska. By Jca n ett~ Ross Lloyd Herman, curator, author and director of the Smith sonian Institution's Renwich Gallery from 1971 -1986, wrote Universities have long served a dual. sometimes conOicting of the exhibit: "I am glad to see that the Pacific Northwest role. Guardians of the past, gate to the future, they ~ek a has ceramists resisting the bandwagon of trendiness. No new balance between old anJ new, respect and a healthy irreverence. Art Deco or Memphis-style dinnerware here, or the ceramic Norrhll"est Ceramjcs Today, an exhibit of Pacific Nonhwest equivalent of Nco-Expressionist paiming ... Can I pin a label ceramic art, demonstrates that our schools have successfully on the work that John Takehara has selected to represent his nurtured experimentation within a context which respects Ihe region in this exhibition? No. 'Traditional' just doesn't fit skill and form of the past. Curator John Takehara captures everyone, though there are traditional objects here ... Perhaps through only 35 exhibitors the revolution which began herc and this exhibition y,ill in\'ile ceramists as well as critics and curators has changed auilUdes toward ceramics all around this coun· to examine what clay artists have madc in Ihe Northwest." Iry, lifting clay works from crafilo serious an. Indeed, several Among the prominenl eeramists represented are Rudy AUlio, of the artists shown here are now inciuJed in internalional a Montana arlist whose recent works on the human figure com exhibits. bine sculpture and drawing; Fra:1.k Boyden, an Oregon coas~ All this change has taken place in 3n atmosphere of affec ceramisl whose ceramic vessels depict salmon and raven motifs; tion, if not reverence, for the long tradition of folk art. Montana pioneer ceramist Frances Senska; and Robert Sperry, Takehara knows this history well, and has chosen his pieces Washington, whose platters feature coiling segmeuts of clay. to represent the sources of change and the consequences. Boise State artists in the exhibit are Takehara and Ronald Viewers who don'l have Takehara walking beside them, tell Taylor. ing an endless stream of anecdotes about each exhibitor, will Northwest Ceramics Today debuted Sept. 28 at the BSU have to do some reorganization of the catalog, which uses an Galiery of Art. The exhibit's itinerary for the next two years is: alphabetical rather Ihan historical sequence. • Jan. IS-Feb. 14, 1988: Cheney Cowles Memorial Museum, Frances Scnska was quietly leaching pottery at Montana State Spokane, Wash. Uni versity showing students like Rudy AUlio Iht! strength to • April 4-29, 1988: Charles Russell Museum, Great Falls, be found in folk form and decoration. Two of Senska's modest Mont. lidded stoneware bowls show how much a master can achieve • May 6-June 26, 1988: Yellowstone Art Center, Billings, with continued explorations of a traditional form. Mont. Nearby, two signature pieces by Autio use the thick, honest • Aug. 12-Sept. 24,1988: Whatcom Museum of History & Art, form of the folk tradition and the lovingly colored and Bellingham, Wash. delineated female nude to create something entirely new, in • Oct. l4-Nov. 23, 1988: Schneider Museum of Art, Southern souciant, jaunty, entirely western US of A in feeling. Autio's Oregon State College. angels and nymphs manage to keep their feel in the mud • Dec. 7, 1988·Jan. IS, 1989: University of Oregon Must:um without losing their charm. By turns, Autio's effecl on his of An. students can be seen elsewhere in Ihe exhibit, Ihe blend of real • Feb. 3-March 5, 1989: Prichard Art Gallery, University of and fanciful shows in two pieces by Autio's succcssor at the Idaho. University of Montana, Beth Lo. The exhibit is funded by Boise Stale University's College of Those who continue to work within conventional form have Arts & Sciences, the Idaho Commission on the Arts, and several a place in this show, also. Takehara is an examplar; his enor privatc and corporate sponsors. 0 mous saggar-fired vessels seem to contain their own history as
12 IDAHO BAKER'S BAKE a lasting impression on your friends and family. Give the gift that's GENUINE IDAHO
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Thomas Coleman, Porcelain Vessel For only $14.95 we will send an approximately 10 lb. gift box of 13 hand-selected Genuine Idaho potatoes they combine refined form and rough, anywhere in the Continental United States. almost informal texture. MAIL ORDERS: Checks, Visa or Mastercard. American e:>:press Frank Boyden's platters and vessels are PHONE ORDERS: Credit Cards Only gaining respect nationally (his work is currently on exhibit at the Institute for Contemporary Arts and Crafts in Boston, ROLLAND JONES POTATOES, INC. m for instance). The eternal shift from life P.O. Box 475· Rupert, Idaho 83350 to death plays itself out on the side of a Ph. (208) 436·9606 tall vessel, as a salmon at the end of its OR Torr Free 1·800·BAKERS·D (1-800·225-3773) IDAHO ONLY life becomes food for a waiting raven. ADD 75c for Sales Tall if mailed in Idaho Loosely, sensitively incised shapes glow with the random beauties which are part of the anagama firing technique (falling ash from the kiln produces the glaze). PREMIUM QUALITY A style which I shall arbitrarily label as rococo outrage has emanated regularly from the studio of another important Northwest figure. University of Washington professor Howard Kottler SWiSS UUla~~ follows the same dictate given his students: Do not repeat thyself. Two of Kottler's in describable, finny pots are included in this • CHEESE FACTORY sho~' , but he can be best appreciated from Gift Shop and Deli the work of his studem, Margaret Ford. Ford's tableaus are witty and beautiful at the same time, tiny narratives and private "Visit Our Gift Shop This Holiday images for visions that can be enjoyed even if they aren't completely explained. Season For Gift Giving Ideas." Wbere will ceramics go from here? Take Exit 38, off 1-84 Everywhere. Patti Wara~hina and Akio Takamori deconstruct the ideas of pro COLBY JACK· HirsH CHEESE CURDS gress and communication in human affairs HOT PEPPER · MILD CHEDDAR in showy style, while Anne Hirondelle's COLBY · OLD FASHIONED LONGHORN stoneware tea pots show that the most MARBLE · CARAWAY ordinary objects still contain much poten tial for original vision and spiritual power. 7 a.m. to 7 p.m. Mon. - Sat. Inward and outward, the flow will Open 10 am. to 6 p.m. Sunday continue. 0 P,O, 80x 280 Nampa, ID 83653-0280 Jeanette Ross. ooordinRIO( of tutoring services at 8SU. writes frequently 00 arl and thealer tor a variety of BOISE - (208) 345-0210 publications. She Ilosts a program on the arts lor cable NAMPA - (208) 467-4426 television and is R toIklori$llstorytelier. Her novel K Ranch was pubHshed in 1984. Premium Quality The Old Fashioned Way
13 Studying May Scholars America's foreign policy and the Be Your Child's Worst Habit. teaching professton were hot topics 00 the Boise State .campus thil; fall as a pair of major conferences closely examined the two SUbje<:t5, In-depth analysis and keen insight into America's foreign policy filled the docket throughout the three days of the fifth annual Frank Church Conference on Public Affairs as rome of the nation's top experts shared their thoughts on the United States' foreign affairs. Three weeks later. BSU's "Year of tbe Teacher" celebration was highlighted by the two-day Mountain Bcil Symposium on Teaching that featured distinguished speakers from the education profession. Aetording to BSU officia!~. both events were considered huge successes. "Without question, we had Mlme of the foremost people who have written about American foreign policy," said BSU political scien~ CaIl'lbday: tist Greg Raymond after the Church Con fereru.:e. "Putting aside former secretaries of state like Henry Kissinger, these people 345-3900 are at the top of their field. Among TUIT1(lIi FlllAIICIIIG AVAlWlf academics, you could not bring in more ~ IU(lQISI "'* "" •• ,*iI:s.. widely published people." Among the list of distinguished speaktl$ were David Newsom, a career diplomat I~ .~---- ... with the U.S. State Department and fonner ambassador to Indonesia and the ,I Philippines. and Dick Clark, former U,S. Senator from Iowa and former ambassador~at~large for the State hare the Magic Department, In Raymond's opinion, the recurring theme among Newsom, Clark, and the of Christmas with other speakers was a deep concern about the dir~tion of American foreign policy. the entire family at At the conclusion of the conference, Ray~ mond said the experts' presentations left him with three basic impressions. the 1987 Saint Alphonsus The first is that since Vietnam, the American public is wary of putting its trust Festival of Trees in its leaders in the area of foreign policy. "From me end of the Vietnam War totlte present, various administrations have tried Thursdu!/, Dmmber Third; 12 N(xm· 9 pm to put together a foreign policy based on Opening Awards Ceremony 5 pm some bipartisan consensus," said Ray friday. Deumber Fourfh: 10 am ~ 9 pm mond. who was a moderator during one Senio,.. Citiun Tttl 1 pm • 4 pm of the conference's sessions. «But one SailmiRY, Deumber Fifth: 10 11m ~ 9 pm theme of thC conference is that the con~ Children:;' Dlly sensus WM shattered by Vietnam and it's SlInOa}!, Dfumbn'Sixth; 1 pm ~ 9 pm unlikely a consensus will be put together Ftsfilxll Location: Laktharber in the near future. "So instead of having the overwhelming GeneTlll Admi.uion $2,00 - Children $1.00 portion of the pubIJc and the deeision makers agreeing about our role in world Proueds fo lien/fii Saint AJpiwnslis affairs. what O\.lf goals are, and the means OrfNoptdic $emus to achieve those goais, there are different groups that disagree completely on what I_~~ our tole is. 14 examine foreign policy, education "Therefore," he continued, "since Presentations by three guest speakers secondary teachers, but it really had an Vietnam, we have had administration and BSU President John Keiser, along impact on our facuity." after administration frustrated in its in with two panel discussions highlighted the ability to put together a foreign policy that symposium. Guest speakers Robert Both Bieter and Hart said they were im gets the broad support that administra Skotheim, president of Whitman College pressed by the symposium's impact on tions prior to Vietnam tended to get." in Walla Walla, Wash.; Elliott Eisener, prospective teachers. "I had one young The second theme, Raymond said, was professor of art and education at Stanford man who is a teaching candidate come up that the public tends to rally 'round an ad University; and Susan Ohanian, editor of to me during the symposium and say, 'The ministration during a crisis, but the sup Learning Magazine, all delivered bad part is that I won't be teaching for a port is quite often short-lived because it's memorable speeches, said Bieter and year and a half,' " Bieter said. "He told later perceived that the crisis could have Richard Hart, BSU College of Education me, 'I want to start Monday, I'm ready been avoided. dean. to go now.''' D "What many people at the conference "Over and over again the speakers said is that when the consensus is broken talked about teaching as a calling, not a down, an administration wiU seek to make job," Bieter said. "There was almost an forceful, aggressive acts as a way to get evangelical fervor about it." the support they apparently seek," Ray een, mond explained. "For example, the Hart said Eisener's statement that "The bombing of Libya garners a considerable ability to think artistically, aesthetically, .ta' amount of support fOr an administration poetically or visually is just as important BREAD in the short run. But the danger is this kind as being able to think in more scientific of support is temporary and two weeks ways," was an important point that struck later people are asking, 'Why did we do many of the symposium participants. that?' The gut reaction is one of patriotism "I think a lot of what Eisener had to and support, but afterwards people begin say touched a lot of the university to ask questions. faculty," Hart commented. "I think his "And it was the suggestion of some of message was aimed at elementary and the speakers that an administration will use these crises with greater frequency to gain support again." Raymond said the Church Conference speakers feared that a foreign policy like that could create a dangerous situation. "What we could see would be CriSIS decision-making substituted for good, sound policy making," he remarked. The third theme of the conference that Raymond observed was a "preoccupa tion" with foreign policy. "When we think of crises, we think of dealing with the Soviet Union, the Middle East, Nicaragua, or Cuba," he said. "The fear is that these crises may blind us to some problems that we will have to face in the next several decades. These problems that will emerge are crises, but not the kind we're used to thinking of. They could be SHOPS environmental in nature, like problems BOISE, IDAHO with food and water, and they may sneak up on us. While administrations may 1030 Broadway Ave. engage in crises decision-making, there 345-0990 may be very little planning to prepare for the kinds of crises that may be very 4348 Chinden Blvd. We can supply all contractors important to us at the turn of the 322-7401 century." & Fire Departments • 6899 Overland Rd. Equipment, parts & service. According to Pat Bieter, BSU professor 323-0606 of teacher education and chairman of the Loceled In ... 801_ InduItriIII Park university's Year of the Teacher celebra 81: 900 BoeIng St. tion, the Mountain Bell symposium was Gall about our free SaIn OfIIce 344-8655 a fitting climax to Boise State's yearlong lunch delivery. .... " Supples M5-9581 tribute to educators. IS Behind China in retrospect By Peter M. Lichtcnsrrin European cnhure. It is not surprising. the therefore, that what we know of China is y year in China has come to an end . limiled to the Gre,u Wall and American· M I sold my Flying Pigeon bicycle. style Chinese food. Great donated my small collection of books to A ve ry dose second on my list is the my department library, and tearfully bade unspeakable tragedy of the Great Pro· farewell to many very dose friends. In the letarian Cultural RevolUlion. That revolu· true Chinese tradition, all my students and tion was launched by Mao Tse·tung in the Wall colleagues came to see me off. each one mid·l960s in an effort to regain the power wanting to join me in the van which took which the Communist Pany had taken me to the Tianjin airport. I shall never away from him. Mao unleashed the Red (orget the sadness I felt as the van drove Guards, masses of rampaging young through the university gate for the very people who responded to his call to spread last time. disorder and 10 "purify the minds and I doubt my Boise friends will recognize souls" of the Chinese. me as I fe -emerge in Western civilization. The Red Guards sought to condemn I am 20 pounds lighter, and I have re and eliminate centuries of Chinese tradi· placed my addictions to chocolate, Big lions. They wanted to rebuild China on Macs and burritos with addictions to fresh the basis of Mao's thoughts, and China's vegetables, fish and rice. I ha\'c also feudal past was believro to stand in the devdoped a new appreciation for many way of this. So the Red Guards defiled things which I previously took for granted. monuments, demolished ancient tcmpl~, And I have learned a great deal about both and destroyed cultural relics. Evidence of China and the United States. I have this destruction can st ill be seen all over changed many of my views about society China. a stark reminder of the horrors and economics as a result of what I have which ended only a decade ago. learned. During the late '60s and early '70s, Topping off my " Things I Have many idealistic American young people Learned" list is the profound lack of supported the Cultural Revolution because understanding which most Westerners they thought it was necessary in order to have always had of China (and all of Asia attain the glorious socialist ideal of a for that matter). What little information classless, collectivist society. I am embar· we have had about China has too fre· rassed to confess that I was among those qucntly come from sensationalist jour. who spoke in favor of the Cultural nalists with only second· or thirdhand Revolution. knowledge of events, and from " intel· r was duped. as was everyone else. We ligence" officers sitting at desks in had no idea of the human cost of that Washington D.C., or in the U.S. Embassy movement. The merciless imprisonment in Bcijing. And public opinion today is all and torture of millions of innocent people too often influenced by ideologues on (many of whom became my friends) by Ihe three week tours who shape their opinions Red Guards, and the murders and execu' before ever leaving U.S. soil. tions, suicides, family separations, and Our ignorance of China is made worse career interruptions brought untold misery by school and univcrsity curricula which and suffering to almost everyone in China. rt'quire that students take courses in There is no question in my mind that the W~tern civilization but not in Asian Chinese name for their socialist revolution civilization. The study of social science. and for the establishment of the modern philosophy. language, and the arts and socia li st state of China is an appropriate humanities is almost entirely directed at one; they call it liberation. The Chinese 16 making authority and responsibility. But implementation of these reforms has proven to be far more difficult than I thought when I first arrived in China last year. 1 think we will have to wait for the next generation of Chinese to see any real changes. The final item on my list is the shock ing fragility of the freedom and democracy that we in the U.S. take for granted. Many Chinese look upon the U.S. with great admiration, and sometimes with envy. They especially ad mire our political and economic freedoms. What I find shocking is the willingness of so many Americans to give up these freedoms. The popular support of Oliver North, the persistent attacks on individual liberties by religious groups, the cavalier attitude which some have toward the rights of self-determination of olher na tions (especially Central America). are very perplexing to the Chinese. Having ex· perienced life in a society without these freedoms. I find myself perplexed as well. It sometimes seems to me thai we hover on the brink of tyranny, often coming precipitously close to losing many of our freedoms. This past year has been the most in tense, and most wonderful experience of my life. My eyes have been opened to another world and r have come to a more sober understanding of life in both China and the U.S. 1 have also seen the inner were indeed liberated. And there is also no that brought China to this point is the beauty of China and I have experienced question that their centrally planned same system that will keep it from the warmth of the Chinese people. socialist system was enormously suc developing further. Since 1949, the cen Leaving China has been like ending a love cessful. That system lifted China out of trally cOnlrolled system has instituted an affair: it ain't easy. Zai jian! 0 dire poverty and rebuilt an economy that incredible number of constraints on in had been exploited for decades by foreign di vidual choice and economic activity, a powers and then destroyed by years of practice which still continues. Unless these Peter Lichtenstein is t~aching in tbe war. Today, everyone is fed, clothed and constraints are eliminated, or at least BSU economics department after spending housed. This is indeed a remarkable ac reduced, there is little hope that the a ye:n as a Fulbright professor at Nankai complishment. Capitalism wouid never Chinese economy can fulfill the dreams University in Tianjin, China. have been able to achieve the same which party leaders have of material abun Editor's note: Professor Lichtenstein's successes. dance and social equality. column in the spring issue of FOCUS was Yet the third item on my Things I Have Indeed, the economic reforms that I tnmsposed in production. Readers who Learned list is that centrally planned wrote about in the Spring issue of FOCUS wish the correct cop)" can receive II socialism no longer works in advancing are intended to reduce the number of tJ1l.n!ICript by writing or calling the FOCUS the material welfare of China. The system constraints and to decentralize decision office, 17 Foundation News
· ...... $350,000 · ...... $300,000 Giving Notes • ...... $250,000 The investment firm of Burroughs and Hutchinson has com • ...... $200,000 mitted S5,OOO to the BSU Foundation for the establishment of an endowed library fund for the porchase of books in the • ...... $150,000 finance area. Idaho Congressman Richard Stallings has donated a full-fees ...... $100,000 scholarship to the university. The scholarship is funded from his congressional pay raise, which he voted against. Eligible · ...... $50,000 recipients should reside in the 2nd Congressional District, with : preference being given to non-traditional students. The Paul and Marjorie Hintze Family Athletic Endowed Scholarship has been established in memory of longtime BAA Teacher Campaign Nears Goal booster Paul J. Hintzt', who died in June. The owner of Boise electrical contracting business Quality Electric. Hintze was a The Year of the Teacher Campaign has rcached the $250,000 BAA board member from 1983-86. Contributions to the Hintze level. reportS campaign chair Adl.'lia Garro Simplol. scholarship may be made to the BAA, 1910 University Drive, The Boise Slate University Foundation is sponsoring the Year Boise. ID 83725. of the Teacher Campaign to raise 5350,000 for projects thaI Margaret Lawrence of Boise has donated the lawrence fami will benefit both prescut and future teachers. The campaign. ly collection of books to the BSU Library. The collection through private support. will help to ensure quality and e1(' numbered se\·eral hundred titles. induding several extremely ccllente in BSU education programs. The support will provide rare books. funding for education scholarships. excellence in leaching The Boise State University athletic department has an awards, a symposium on excellence in teaching, a pilot inler· nounced the establishment of the Jeff Foster Athletic Endowed national education exchange program. and equipment. Scholarship. A center/forward on the Bronco basketball squad, In recognition of thcir gift to Ihc Year of the Teacher Cam Foster was killed in an automobile accident in September. Con paign. donors contributing 525 or more will receive a special tributions to the scholarship fund can be sent to the Bronco "Year of the Teacher" leather book.mark . Athletic Association or the Boise State University Foundation. Donors mak.ing gifts of SI,OOO or more to the campaign will be recognized as Chaffee Associates, the BSU Foundation's premier giving society. They will also be designated as "Educa tion Fellows" and their names will be engraved on a plaquc Phonathon '87 Underway placed permanently in the Opaline Schoolhouse on the BSU The BSU Foundation is currently conducting Phonathon '87 Campus. in an attempt to raise S25,000 from alumni this year for the The Year of the Teacher Campaign concludes December 31. Greater University Fund. Every dollar raised for the Phonathon will be matched by Mountain BeWs $25,000 sift challenge. Mountain Bell announced its gift earlier this fall in support of $100,000 Received for Scholars the Year of the Teacher Campaign. BSU has received $100,000 from the estate of John and Over 175 students, facuity. staff, and alumni volunteers are Bertha Case to establish scholarships in music and education. making calls each night to BSU alumni nationwide. Money John Case was a longtime secretary/manager of the Boise raised will be used to fund scholarships, the library, equipment Elks Lodge prior to his death in 1948. His wife, Bertha, worked and teaching awards. as a milliner in Boise. She died last December at age 92. The gift will be placed in an endowment named after the The Centennial Club to Celebrate Cases, with the interest used for scholarships. Half of the scholarships will be used for the new marching band and the Idaho's 100th Birthday other half will be placed in BSU's Year of thc Teach!!r Scholar ship Fund for use by education majors. The Centennial Club has been created by the BSU Founda tion in recognition of Idaho's Centennial being celebrated in 1990. BSU Ambassadors Selected The Centennial Club provides a giving opportunity for the university'S alumni and friends to sustain a bridge between what Twenty-ni ne students have been named Boise State Univer Boi~ State receives in state funds and what it must have to si ty ambassadors to represent the BSU student body and assist achieve ilS highest potential. Its support not only recognizes with various university-sponsored activities. The newly inducted Idaho's tOOth birthday, but also BSU's role as Idaho's univ~r ambassadors are involved in campus tours. student recruitment, sity for the state's se<:ond century. legislative receptions, the Alumni Association's Top Ten Ban Membership in the Centennial Club is extended to those con quet, pre-game receptions, and the Foundation's phonathon. tributing SI00-$499 to the BSU Foundation during the year.
IS Now you can support the Boise State University Alumni Make a Association and its proud tradition of service in a new way. by accepting and using the BSU Award MasterCard. DiHerence. Boise State University Alumni Association has arranged • • for the Idaho First National Bank to issue this specially deSIgned MasterCard for our members and friends. And what's more, the Association will receive 40% of the annual fee of $25.00' as a royalty plus a percentage of each retail purchase you make on "''''.I..I.I..I~ the card. This adds up to ~ ~ .. significant dollars for the - - Association. And you pay nothing extra. BOISE STATE UNIVERSITV What:S more, whenever Alumni Association you present this distinctive card to make a purchase _, ... _ ,''''_'''".... _ ' m·_~''"'~ " ", _ .,,,.. _,,,,,_,.,.. _ ~" .... " ..... "_.~,,,~ ,,,,_ ".,_.,,' _., ,_ 'J"_~ - ___ "''''_''''''_ you will be recognized .."", -".~- "....-" "-... "'-"'''.'-"'- , ..., <>"'-.""-""~- ""....- "'''- ,,- ... - .".- <> ... as a member of the BSU ._,"''- "' .... - ,,,- Mlan"'~ard _.,...... -"._...... - . -..... ,-.... _, "-,,,...... ,,_ .. - . ( ...... - _'~ .. -.... family. .._ ,,- , .... ,... .. ' .. - . " ...-., .... ,.. ._,""- .. ,-.. _- ~- _... , ...... , \ -.-" "'-.....- ,-...... _,,"'_.. -..- -...... ,-,,._""- ... AND THERES MORE ...... • --.- ., ... - ._-.,'" ,~.::."~.;:.' Dr. -.~"'- .'--.,- ."'_. -,...... , ....."'_.,."'- - .'-' ..... _.. ..-.-_ ... _...... -""''--''''_ ....-.. --._- ...... _...... • CASH REFUNDS on travel and lodging when you arrange your trips through the travel center. • INTEREST FREE GRACE PERIOD on retail purchases when you pay your balance in lull. • FREE TRAVEL ACCIDENT INSURANCE when you use your card for tickets. • AND MUCH MORE
• The McnIhI)' ~ 11M lor ~ _ eaot>.o-c.s ~ ~ t>eO:..... 5e ~ COf~ 10 ¥O ANNIJA.I. P!RC(NTN;E AATE f gured 01 11<10 IlIuI "" _8Qe d .... 12 ...onrro lr...... y 8' t>d 'l1li8 lor tP>e ~ ... banIo."O 0IJtS 101_"0 .... 14m
A?f>UCANT COoAPPllCANT ,~ ,~ -. ,~ ...... Horr" fl>one -,- ~--- ely SI;;I& Zoo _. ~~ '-""- ~-- ,.- S ~"-"X'-______~. ______ AOrr\ony, d'Wd "'PI)OI1. or __ ma.-.en¥lCe lrocomot r--.I rlOI bot f'dI.J.dod ~r-oos. "fC'.> _ IOtoa... t~".' ~ Ia '~ng!tlol 00t:JI,~"", 19 Selland named VP AT&T computers Larry Seiland has been named BSU's executive vice president. the position responsible for the administration go to geology of the school's academic and vocational technical programs. AT&T has donated SI81 ,442 worth of Selland has been in the post on an aCling basis since last computer equipment, software and spring when the results of a national search were "in upgrades of existing computer equipment conclusive," according to 8SU President John Keiser. to Doise State University's geologyl Keiser said Selland's combination of experience and ef· geophysics depanment . fectiveness met the selection criteria already established for According to Paul Curtis, AT&T ac the position. count executive in Boise, the university Selland came to BSU in July 1986 as dean of the School of Vocational Education. will receive six personal computers. two Prior to that he served for nine years 35 state administrator for voc3tionallcchnical midrange compUlers, two nine-track tape education programs. In 1983 he was appointed by Gov. John Evans to administer the drives and a STARLAN local area net Idaho Commission for the Blind. work which has the capability to intercon He replaces Richard Bullington. who was named in July to 1111 BSU's new post of nect the personal computers. In addition, vice president for information extension. 0 AT&T will upgrade an existing computer which the company previously contributed to BSU. • The AT&T products will be used to 11 Broncos named best III Sky develop new graduate-Ie\'el curricula in geoscience research and to monitor carlh Eleven former Boise State standouts on both the offensive and defensive quakes for the Idaho Digital Seismic were named to the Big Sky Conference's squads. Network. 25th Year Silver Anniversary Football According to Arnie Sgalio, Big Sky in In addition, the computer equipment Team in September. formation director, the conference will will be used in assessing ~eismic data as it The team was selected by votes from 45 name a 25th Year Silver Anniversary applies to energy research, especially oil Big Sky athletic administrators and media Basketball Team next March. field development. members who have covered the con Following are the former Broncos nam "This donation shows AT&T's commit ference. Twenty-live players were selected ed to the Silver Anniversary Football ment to higher education while at the same Team. Also listed arc the players- position, time gives university researchers the tools last season played at BSU, and hometown: they need to advance the dala network in· Orrense dustry," said Curtis. Mark Villano, center, 1978, Pocatello "The computer and networking pro Cedric Minter, running back, 1980, Boise ducts are gOing 10 improve BSU's com Jim McMillan. Quarterback, 1974. putational capacities to a great extent, Caldwell Don Hutt. wide receiver. 1973, enabling Boise Stat~ to compete at a na Boise tional level," added geology spokesman Defense Jack Pelton. Markus Koch, defensive end, 1985, Kit- AT&T has been sponsoring the equip chener. Ontario, Canada ment donation program sina" 1984. Randy Trautman. tackle, 1981, Caldwell Michel Bourgeau, tackle, 1983, Montreal Doug Scott, tackle, 1979, Montreal Carl Keever, linebacker, 1984 , Boise Historic photos John Rade. linebacker, 1982. Modesto, Calif. go to library Rick Woods. defensive back, 1981. Boise The Idaho Statesman has donated ap proximately 125 boxes of negatives. dating 4 OF THE BEST G«l>lni Clhuin'lf"lrre really the Cocktails only ones who record the city'S history on a daily basis." Open 7 Days A Week 2308 N. Cole Road. Suite A 1326 Broadway - Boise He said most of the negatives were 4x5 Boise, Idaho black and white shots taken by former 345-5688 (208) 323-{}B 11 Stafesman photographers, bUI thai some color 111m from the 19805 was included. 20 Time Honored Ties Between Man And Earth 21 PSYCHOLOGY Pmss in a boOk on outdoor Legislature" at the annual in the BollU!l ~ production rect9alion poHcy, WflNtern PoliUcal Sciencb of HumperdlnCk's HanS8! BfId GaMn Ch.. tatn will pt'MeOt Ale_ ~ was chairman meeting if; Anaheim, CaUf, Gm181 in oo.rly October. hi$ paper "OrtIer of Character of the paMI "From Nations to He also served as chairman ila!Hlelne Heu'. article Analysis and Paraloveal ldenti- States: An IiS86SStn9nt of the «ttd panelial for "P$1spec1lves about contemporary oomposer fieatlon Asymmetry" to the EMliuUon of tile Small Cities on tOe State of State !..9gislative OIMer Messiaen's mllSIC annual meeting of the CDBG Program" at the nat:!onal Re6earoh" at the Am&rican "~n In His Time" was Pay<:honomic Soolety In Seattle, conference of the Ameriean Political Science AS/JOClation published in tOe May.June 1987 Wash. Nov. B. Society for Public Admlni$t~ annuallTlHtlng In Chicago In issue of Piaoo Guild Nates. Cttastaitl ree&fitly has had 1i0fl in Boston. Pett4kO$ wu an September. Moncrief is a twQ articte1l accepted lor ....aluator fOr the "lnnovaflOflS in member Qf the program com- ART publiCatIon. ·'Effects of Slate and Loo8I Government" miItee tor tha We$I&m Political UnChanging Clutter on John Takehara wu the r. Awards Program ooerated by Science Association annual PeriPherelly-Precued Attentlon cent nJlCipl&nt at the BoiH City the John F. Kennedy SchOOl of meeting ~hEtduled In SarI Art Commission's 1967 JaCk Shifts" will appear In Socilll & Government at Harvard Uniwr· Fran<:isco In Mruc:h, 1988, 8RvioraJ Sdertces Sct!laefte Award for ElfOOIl$OC$ stly, In September he and BSU In the Tak.eharlil, a Documents, atlel ''Target Letter HEAl.TH SCIENCE Arts. MPA graduate ~ Hugh o.ramist, reoaiWd tM award for Inclusion in 51. and Mtittiple Ford presented the f'9mIlta of a Word Subsl,ings ,mel IdentUice- JoAM T. VatMty prtlsented his exct*I&nOe In lh& vISual arts. local goWrnrrnmt comput&t ap- her peper "Women and Aging" AI Kober' was: a guest arllS!. lion AooIif6C)''' wlll appear in plication study at th& Idaho City The Jcumat 01 General to the Idaho MetIcaJ R.cord fer Auguld. at 1M ldaho FaUs Art Clerks af'ld FlnatlCE! Officers II). Ae.8ociation COO!l$ntiOn !n May, Guid's Corner Gallery at the P.syehclogy. Chastain alSQ stiMe in McCalit ,..;:ently w seNed as 6 1lper;:laI and ttle paper "Aging; A dtgical Society of America _ICS p9rtorrning arts eentef'l$ BUdget SUCCMS: How It 1$ and lhe Botftl1lca1 Society of throughout the world. Defined by Sudget OffiCials in America at Ohio State In Cherkrtte- Twigi'd was FNa WIl$I9m States," wu AUgust, When!! 1111\8 presented publiShed in .. f8iOefrt IftUe of selected to att&nd Ihe con- POlITICAL SC1EHCE her ~ "Clonal growth and lerence "Inslltutiono and lAs Public Budgeting #fId Finance. demography of Ss/ix Serchef. Gr9gofy Raymond's paper Kinl"llJY will convene the panef Environment of Liberty" June flMIa In relation 10 its glacial 29.JuIy 5 at Big S«y, Mont. The "S~mlc Polarization amJ the "PioneerinQ i\trl9ricom Sudget river gravel b«r f'ItIbMat," (lonierenca was organited by TIfIflIIklrnleti of AIIl&f'\OO Frontiers" at 1M 1988 natiOMI Douglas ~ a National the POO1leal Economy ReMtlrch Nann." has bean aco::epted lor conf4I!nJtlCe of the Americftl1 Geographic SocWty R$March preeenlalion at lhe natlonel oem. Society lor PI.Ibftc Admlnlstra- Center QIlei sponsomd by Gran1 for the ~ summer 10 Uberty Fund. ventlon of the Intemati(mal tion In April in P«tland, Ore, continua her 'NOrk on Setd'lel! Studies A8s0cie.tioll in St LOllis, Gary Moncrief flu returned willOW, an A!e.skan glaeiaf riwr EDUCATION Mo, to esu from sill: mot"Jths as a gl"lJ'olel bar shrub. JollA FfHtn\I1h was a visiting professor Qf pofitical Lamont Lyona is Idaho's parndist on "State Environ- .$(.iencs Ai the University of .ERIIONNEL coordinator ior the National mentel Policy" at lAs AmEll'lCan WashingtOn. He all10 presern:ect ~ntennkll Compalition on Itlq POlitical Science A990Cialkm a UnivenJlty of We.shington Jane Bwrer led 11m commit" Constilutlon and Bill of AIghI.$ atlnual meeting In ChiCago In Faculty Colloquium "Floterlal tea recently fOrmed by the state for hlgh achool stiJdems. The SeptembeL He ., presented Di$tri<:t&, Reappor1ionrMnt, Qf'Id Ds.pe:rlmenl of Employment with ptOj$<:t Is co-sponsomd ny the a lect:ure on decision-making at lhe Concept of Repms&nta- Suttrey Food MId Drug Stores Cefll:6f for CNIC EduCl!!tlon and and tfKl stores' uniOn to tlGlp the National ~ Se(Vi~ train- _ion:' His p&pe! on the Ccmmis$ion on the find Jobs for Buttray Ing cour$6 tor pal1\: lJUparintel). fflfIlh£!matlca aAd ftoterIaI new Bicentennial, Lyons re~ntly at- dents at OeleWMe Water Gap, districts wiD be ptbIished in a worker$ being displaced by I'&- tended -e&remOnI$9 honoring the. N.J. in Jun., torthcomlng edition of The Jour- eant Botee and Pocatello Rott: Ccmslitubon in Washington, FI"ftITlUlh will be a member of na1 Of Law Bt'Id Politics. closures. D.C. me polley nwiew team at GkM'I Moncrief also prasented NJQ BuS9J was also a member of Richard Halt has boon le- the execlltive committee of the Canyon Nationat RoonNlI:ion papers at MCent professional efe<:ted to 9. thre& E;cper,&nCe a dil'{S adventure 011 the River 0" No Return lOOl! be tlvilled by t~€ exclti(lg jet boat rde throug'1 idahO', pnstine back OOlJntry Enjoy a buffet h..n::'1 ana co'fl)lete rovr, tl'en j"st relax in the luxur; Of mlS u(ljQue wlldefness club i' ~he PO;;1 Bem1s histt:rlcai museum. Po'lv, Idaho's most legendary, best .;n:::wo he'"Uine livec Ofi t:'IIS !'\omilstead fur marty yea!'5 whe:-e She becarre iu't¥'fl as ~e Angel of the samOA ~r you're invited to an open house • CCmpl'mentary jet boat ride up the Salmon • Buffet lunch .1.oay tour of the entire Resort • Retum ride down the river to your automobile • DvernJght stay call now (208) 385-0511 for ycur COmp;,ffief'1tarv jet boat pass and departure '.:Iffie Salmon River Resort Club 14tl1 SHORELINE DRIVE BOISE, IDAHO 83702 24 Scary and phoros by Glenn Oakley errill Saleen made his first prototype in 1970 ..... ith a brassiere strap and two plastic baggies. That was his somewhat humorous solution to a deadly problem. M Saleen had watched a fellow ny fisherman drown on the Salmon River in 1954 when the man slipped while ..... earin& waders. The ..... aders filled with water and took: him under. The problem stuck in the Meridian High School teacher's mind for years - how to create a life preserver that could be worn without hindering the wearer. In 1970 he made his brassiere/ bauie model. Five years and three prototypes later, Salcen had developed SOSpenders, an innatable life vest that can be worn comfortably - as a pair of plastic suspenders - until needed. With a tug of a lanyard. an attached COl cartridge inflates the suspenders into a "Mae West" style life preserver. Salcen had identified a problem and developed an elegant solution Risk Is the chisel 10 il. BUI Ralph Waldo Emerson's adage Risk is the chisel that carves the en 10 "build a better mousetrap and the trepreneur. Deftly handled, it creates .... orld "'ill beat a path (0 your door," did something of enduring power and beauty. not materialize. in the 19701 the Coast But hit it ....'Tong. and the work is shattered. Guard was nOi approving innatable life The entrepreneur may perceive the risk as preservt'rs. The airline industry expressed minimal and calculated-or the en interest in them fot passenger lire trepreneur may not even see the risk at all. preservers, hul Underwriters laboratory (U .L.) rdu~d to approve the product "The people I've seen who've ~en suc bctause there were no CO: cartridges or cessful were succt.ssful because th~ didn't valves capable of withstanding salt spray realize they couldn't do it," says Ron corrosion tests. Sale~m's marketing .....as Hall, director of the Idaho Business limited to word-of-mouth sales, primarily Ikve(opmeut Center, located at Boise to sports and commtrcial fishermen in the State University. "They didn't know all Nonhwt'st aud Alaska. the rules." In June 1987 Saleen, "Iir~ of fighting, But anyone entering the marketplace tired of banging my head on a solid ""all, t, faces formidable odds and those daunting sold his patented life preserver business to failure rate statistics. "The risks of run Seolt Swanby. a marketing sptcialisi. and ning your own busiuess are so high, when Stephen Buckey. a CPA. The twO Meri· that's evaluated with the option of going dian men are working full time (0 turn to work for someone else, why in the SaleeD's invention into a profitable world would you want to do that?" says business. The innatnble preservers are Hall. Many bc:ginning entrepreneurs, he r«eiving more favorable response from says, work 70 hours a week. take only 5-6 the regulating agencies, tMy say. And th~ vacation days a year, work in semi believe their combined expertise in isolation and earn less than equivalent marketing and business can propel positions in the corporate world. SOSpenders into a winning vt'nture. But ho are these people, wantiug to even if the industry and ftderal regulations subject themselves to such con· can be overcome, Swanby and Buckey still ditions and risk? face a serious problem: money. who try to market their own products, and "Entrepreneurs sefm 10 be loners," says "Everybody wants their cash now," there are individuals who have not created Bong Shin, chairman of busine.ss manage Buckey says. The businesses that supply a new product, but simply have figured ment at BSU. "They don't like to lake the r.aw materials-the plastic. the COl out a way to do something a little Miler, ordt't"s. They don't like being a cog in a canndges. etc.-demand cash on deliver)'. a liule more efficiently. By its broadest machine. They like to be their own boss, The process of obtaining Coast Guard ap definition, an entrepreneur is anyone out have their own ideas, take risks." En proval is expensive. "It's a helluva big on his or her own in the marketplace. trepreneurs, adds Hall, are "people with risk," says Swanby. "You don't know The word entrepreneur connotes suc Yt'ry little patience for highly structured where your ~t paycheck is coming from. cess. It conjures up Horatio Alger Slories, systems. people who can reduct: a problem But we belien." or perhaps to Idahoans. J.R. Simplot and to a very simple statement." 'We believe' is said in almost religious Joe Albertson. By diligent hard work, Idahoans are particularly predisposed to tones. Like most eOlrepreneurs. their thrifty habits, shrewd planning and bold entrepreneurship, believes Hall. "We burgeoning busint'ss has become their risk taking, an American with a new idea come from a whole population of people life's passion. Sacrifices are accepted and or invention can become a self-made who staned farms and ranches and lumber endured with the promise of greater glory millionaire. There are enough past and mills and stores." he explains. "Coming beyond. "Tuna fish sandwiches nre still in present examples to prove that American from a strong agrarian base we have the picture," Buckey jokes. But ont' can dream. people not unaccuStomed to taking risks. tell he has caviar in mind for the future. But more often than not, entrepreneurs We have a heritage, you might say, as op fail. They fail at alarming rates. The U.S. posed to somebody in Detroit where most ntrepreneurs come in all styles. Depanment of Commerce repons that 50 of the families have always worked on a There are those like Swanby and percent of new businesses fail in their first payroll. " Buckey: businessmen who are year, 70 percent fail by the second year. Mark Denton, president of the Boise hoping to nunure someone else's idea into and 92 percent never make it past the fifth based consulting firm for entrepreneurs, a profitable success. There are inventors year. Mark Inc., agrees. "Idaho has a lot of 28 A heritage of c..... creative ideas. They lend to be self away from most entrepreneurial ventures willing to loan money because you're sufficient. bootstrap type individuals." because of the perceived risk. Department going to buy of lot of their products." There is another asp«:t of Idaho that of Commerce director Jim Hawkins said Others, like Shin, acknowledge the non leads to a high num~r of entrepre at a September venture capital conference venture capital successes of Simplot, neurs-the lack or loss of payroll employ that he has been "fruSlrated" by the Albertson and others. But Shin suggests ment. Hall believes many businesses are unwillingness of Idaho banks to support "we could have had more" such success started. not [0 fill a gap in the market new business ventures. But, he said after stories if venture capital were more readily place, but to fill a gap in employment. talking with the banks' chairmen, "I think available. PeQple lose thdr jobs and rather than you're going to see some changes." But kaye the Siale for work, they try to creale Shin believes that .. Banks don't like to ecause so many entrepreneurs are their own employment. "They S~ il as a listen to new ideas. You n~d a venture craftsmen or inventors first and filler until they can get back inlo their pro capitalist.' , Bbusinesspeople second, education is fession." says Hall. These businesses. secn as a key to helping entrepreneurs ob spawneu out of frustration, fail al a much ne Idabo entrepreneur, Gil Davis, lain capital and effectively manage their higher rate than other businesses, says inventor of the Davis Flying Wing businesses. Hawkins tenned education Hail, and may be responsible (or the in OAl pha sport plane, lamented the "absolutely paramount and up front" for creasing failure rate of Idaho small attitudes of tbe Idaho lending institutions. economic development. Shin notes that enterprises. "They're used to very conservative in "we have so many people who have en The ideal entrepreneurial business is vestments," be says. "They'll go out and trepreneurial characteristics, but so many spawned from a different sort of frustra· put their money in a restaurant and lose times they fail because they are im tion. Many enlrepreneurs, says Denton, it-and then do it again. ,. But new ideas, pulsive." Boise State's growing are "people who have seen a problem and he says. are routinely rejected. cmr... "reneurship program will guide seen a solution. A lot of (hem come out Denton likens the situation to a chicken bud 19 businessmen in such areas as of frustration-there's got to be a betler hatchery. The businesses are being business planning. "The business plan tells way." hatched. he says. "The problem is how to how much money you need and how much Predicting the success of a venture can keep the chick alive after you incubate it. money you'll need to make," says Shin. be considered ' in mathematical tenns: There needs to be a bridge built between "Without that well-thought·out plan. S "" P x E x C. Success equals the Prob· the chicken coop and the feed house." He many people starve to death." lem it solYes limes the Elegance or Effi· advocates a venture capital clearinghouse Hall and others believe the in-state crea ciency of the solution times the Calibre of run by the Department of Commerce. tion of small entrepreneurial ventures may the entrepreneurial team. "Knowing Such an institution would connect venture be more important 10 Idaho's economic math." says Hall, "if there's a zero in any capitalists with entrepreneurs while pro· growth than trying to altraCllarg~ out-of one of thOR. you go broke." tecting the privacy of the prospective state corporations. Statistics from 1984 his mathematical formula, however, investors. show that Idaho had 21.231 businesses omits one factor that many entre· Hall announced the initiation of a with employees. All but 452-2 perc~nt T preneurs in Idaho cite as the single somewhat similar institution-a venture were classified as small businesses. And biggest obstacle to their succcss: capital. capital club-at the venture capital can· half of all Idaho businesses employed "Idaho is void of venture capital," ference. The dub, to be organized by the three or less peO) • Nationally. recent net Denton says bluntly. "There's a lot of Idaho Economic Development Center, is increases in employment have come from activity but no money." "primarily for people who are looking for small businesses. Large corporations as a Venture capital is money invested by in financing," says Hall. He hopes the dub group have been maintaining status quo dividuals, corporations or trust funds in will eventually amact venture capitalists or laying off employees. promising business venlUres. Major interested in investing. The entrepreneurial spirit that built a population centers-notably California But Hall argues that the lack of venture major farm economy from the [daho and New York-have numerous venture capital may be overrated as a deterrent to desert. created one of the largest super capital corporations whose sole business entrepreneurs in Idaho. "We beat this market chains in the country. and is to invesl in burgeoning businesses in thing about capital," he says. "But if you produced the only 100 percent American hopes of reaping big profits. In Idaho the look at the businesses that have done well, made microchip company, may be Idaho's few venture capitalists are individuals who they didn't do it with venture capital. Ac~ best hope for a healthy economy. With the do not openly broadcast their availabili· cessing business capital is an effort that decline of the traditional big three ty. "They would be bombarded" with people have to keep their minds open industries-mining, agriculture and proposals, says Denton, explaining their about. Being innovative about gelling timber-new emrepreneurial vemures may low profile. capital is important. Maybe that money be Idaho's only alternative. Says Shin, "I The traditional lending institutions shy comes from relatives, friends. or suppliers don't think we have any choice." 0 29 In Peking or Paris profit isn't a/ways the key to entrepreneurship 7 7 GR or U The American entrepreneur? He's considered a ( whee ler-dealer, a go-geuer, a pool-hall hustler in a three-piece suit. Because his business ventures often I involve a high level of risk. he's granted a certain notoriety-perhaps that of a Janer-day rive-TOOal gambler. The American entrepreneur is lionized for his business acumen and eccenlricity. In our society hes J.R. Simplo!, Donald Trump, Ted Turner. The entrepreneurial spirit is certainly not limited to the United States, but describing the non-American enlrepreneur often requires supplemental discourse because he represenls different things to different countries; it depends on your definition of enuepreneur. By Bob Evancho '" ~E:;;ol~-::' __ L ..._ ..... According to Webster, he is "one who and almost no technological know-how," of the leaders now believe that these organizes, manages, and assumes the risks Lichtenstein says, "and yet they pulled it reforms do not necessarily undermine the of a business or enterprise." That descrip off-all by themselves through their own socialist idea; it is still possible to be a tion, however, is much too restrictive resourcefulness and their own initiative." socialist and still be an entrepreneur," he when discussing entrepreneurship abroad. When they were done, the Chinese had remarks. "This is a concept that they're To characterize the entrepreneur in constructed a two-tier, 5,170-foot bridge trying to work with now." China, for example, you must consider the that took 7,000 workers and 10 years to changes in that country's political and build. "I think that is a tribute co Chinese n the Soviet bloc countries of Eastern economic landscape during the past entrepreneurship," Lichtenstein says. Europe, entrepreneurship also carries a decade. And that type of ambition and initiative different meaning than it does in the U.S., Until the late 1970s, individual enter is being given more freedom in the Chinese say Polish natives Gregory and Wita prising activity as we know it was for marketplace today. "With the reforms, Wojtkowski. bidden in China. But a few years after the Party is giving more responsibility to "It's my personal belief that because Mao Tse-tung's death in 1976, China's local enterprises," Lichtenstein says. "The there is a shortage of everYthing in Poland, new leaders began to relax their grip, albeit Party is trying to create market oppor and there is the effort (by the government) slightly, on their I billion citizens. Under tunities as we would conventionally know to control the populace, people are forced Deng Xiaoping, domestic reform has been them in Western society. Entrepreneurship to be entrepreneurs in the crudest sense of introduced in an effort to reshape China is slowly being individualized by the Par the word," states Wita Wojtkowski. into a modern world power, and un ty. They're even holding successful en "This is how some people survive." precedented shifts in economic policy have trepreneurs up as symbols. It's bizarre Wojtkowski should know. She and her allowed Chinese businessmen to actually husband, both professors of computer dabble in capitalism. systems and decision sciences at BSU, left But Pete Lichtenstein, a Boise State Poland for the United States as a young University economics professor who married couple in 1968. And things hadn't recently returned from an II-month trip changed much when they visited their to China. where he taught economics at homeland two years ago. "It's still a con Nankai University, insists the en trolled economy that is sluggish and hasn't trepreneurial spirit has always existed been allowed to reach fruition," Wita there - you just need to distinguish "It's bizarre picking up Wojtkowski says. Chinese from American entrepreneurship. the new.'paper and Although Polish farmers enjoy relative he says. The difference? Its current autonomy and are allowed to sell their economic reforms notwithstanding, seeing Deng • 'i30ping products after fulfilling certain China's entrepreneurial efforts are collec glorifying tbe role of th government-mandated quotas, most other tively defined and accomplished, Lichten entrepreneur in China." businessmen aren't as fortunate. As Wita steiu says. Wojtkowski says, it's often a matter of "In the United States or any capitalist survival. country, entrepreneurship is usually de Her husband agrees. "Small store fined as finding an unfulfilled need and owners and small manufacturers have dif fulfilling it in an efficient way, and in the ficulties from time to time because of the process becoming wealthy," says government," says Gregory Wojtkowski. Lichtenstein, whose trip was made pos "When the government wants more sible by the Fulbright Exchange Program. money, it will hit them with additional "The wealth is the incentive. We assume taxes, and sometimes that wipes them out that in a capitalist society you are re picking up the newspaper and seeing Deng ... The government doesn't want them warded with a profit. But I think that Xiaoping glorifying the role of the en to become rich. Someone in the govern some could argue that there is a native im trepreneur in China." ment finds out about their success and gets pulse (in entrepreneurs] to be resourceful. Yet China remains a nation under Com jealous and they get killed with taxes. And I think the Chinese people there are munist control where individual ambitions "Then they're forced to restart-usually tremendously resourceful. ... But their are secondary to the state's. Lichtenstein in a different place, under a different efforts in the past have been collectivized believes Deng must move forward careful· name, and doing something a little under the authority of the [Communist} ly in a way that won't threaten the coun differently. Most of these people know Party-the group does it." try's Marxist substructure. they won't be in a certain business "Every time you push a little further in forever because they'll end up being ichtenstein points to the Yangtze River the direction of reform and individualism, destroyed. The government simply doesn't LBridge in Nanging as an example. you create a conservative backlash, which want them to grow up and become a big During the 1950s, the Chinese began plans brings the pendulum back again toward company. Because of these conditions, to build a bridge across the Yangtze. collectivism; the opponents to reform are many of these entrepreneurs have to Western engineers, however, found the thus assured and the situation quiets become innovative." river's bedrock noor too much of a down," Lichtenstein comments. "I don't How? Through a black market. challenge and decided not to pursue the think China will ever become capitalistic "That's where the real enterprising is project. Engineers from the Soviet Union because the authorities will never let the done," Wita Wojtkowski remarks. stepped in, but when the Sino-Soviet split power be decentralized." "There's an enormous black market occurred in the late '50s, they withdrew Nevertheless, Lichtenstein foresees a everything from books, scientific and with the bridge blueprints. continuation of a more capitalistic percep literary, to baby cribs. It's so large because "So here was China with these plans tion of entrepreneurship in China. "Many there's a shortage of everything. And it's 11 not just the exchange and baner of goods; their earnings and savings into their ducinglaxes, the JOH:rnmenl~ afe Iryin& it's the manufacture, too. It's an businesses. In Europe, at least from what to make entrepreneuriaJ activities more at underground econom)'." 1 observed, it seems people are more in tractive to (taxable) bu~jnes.smen." "People also travel out of the country, terested in vacation times and drivina Althouah the countries Frankie \-isited not to see things, but for business pur ~Iercedes and BMWs; they weren't ready may be promoting entrepreneurship. he poses," her husband adds. "Tht:y'll bring to pay the price to go off on their own." belie' 33 here there are buman beings, there is tbe entrepreneurial W spirit ••• tbe desire to create, to improve, to build. How do eD treprenenrs think? Is money important to tbem? How do tbey view work? How do they yiew themselves? FOCUS asked three of Idaho's leading entreprenenrs these questions and more in an attempt to learn what motivates these unique in dividuals. Participating are: • Duane Hagadone, Coeur d'Alene, newspaper pnblisher and developer of tbe new lakeside resort/coDvention center The Coeur d'Alene. • Sybil Ferguson, Rexburg, founder of the Diet Center weight control pro gram and francblse system. • Robert Hansberger. Boise, founder of Boise Cascade Corporation and now president of Futura Corporation. When you were first getting started in business, what were some of the obstacles you had Q• to overcome? HAGADONE: When you fust start, you've got to estab lish crerubility, and you've got A • to establish fmancial ability. It took a tremendous amount of effort at my young age. I made up my mind that I did have an opportunity. I was not going to see that opportunity evaporate through lack of effort or trying. It is not easy to get established. It's hard to get doors open. There is only one way that you develop credibility and that is through per formance' and you can't do that the first day on the job. HANSBERGER: In early years, it was lack of experience, lack of money. I think those are the two main hurdles that I recall. How did you select your business? Why did you get involved in that particular Q• enterprise? FERGUSON: I have suffered from being overweight from , the first year that I was mar- A • ried. I gained 55 pounds with my first baby. Four years later I had four babies and weighed close to 200 pounds. • In Rexburg, I went to a doctor for surgery, and he said I was in a total state of malnutrition. After the operation I de cided that counting calories. skipping meals, and literally going on starvation programs must be the wrong way to diet. 34 1 developed a program where 1 lost weight really believe the money has become less myself, and then slarted helping friends of a factor. I do get a great deal of and neighbors. Thai was 18 years ago. As pleasure out of working with others. I began to be paid for my servicts. my hus Seeing people's lives improve ... there is band, Roger, became very interested and a great deal of personal satisfaction out after a year of watching the dielers suc of that area. I love the development ceed, he said "Sybil, you have a service business. I love to build. I've always had that people need, 1 think I'll quit my job to have some type of building project and we'll go into the franchising business under way for the lasl 15-20 years. And selling the Diet Center," seeing the newspapers fulfilling the needs HAGADONE: The backbone of the of the community gives me a great deal of Hagadone Corporation is the communica satisfaction. That'S what really keeps me tion division and since that was a family moving these days, business. 1 started out as a young boy with .·ERGUSON: Diet Center has never a paper route. I always loved the sales side been motivated for money. I helped dieters of the business, and I used to work sum for a year to lose weight because I wanted mers and Saturdays and Christmas vaca them to feel the success that 1 had ex lions selling advertising al the Coeur perienced. Knowing that that's the way d'Alene Press. I just really enjoyed it, and dieters felt, I felt like I had something that continued, after college, to put forth all was so unique and so speciallhat I wanted my energies and effons. I loved Ihe 10 tell Dlher people. business. 1 loved 10 sell. We have done HANSBERGER: The example 1 can some diversification in the development speak most spedrically about is a com arena, through construction and apart· pany called Ram Golf Corporation, which ment projects and now into the hospitality we st arted completely from scratch in business, which has been very rewarding Chicago. I got involved in it because there to me. And I think, after roughly 30 years was a concept, a vision or what could be in the newspaper busi ness, these last four done. Tied in with that was the oppor or five years in the hospitality industry tunity ror financial gain, but the primary have bttn exciting. I think it has bttn very consideration wa~ the fun o f carrying out good for me. the idea, executing the vision. If you pul your hand on the tiller and the ship even Have you tried to plan your tually begins to swing, there's a 10f of fun life . . . do you have a in seeing thai happen. I think the oppor timetable for success? tunity for financial gain is a part of it and I think all of my lire I have tried to com Q • bine the two. HANSBERGER: I did at one time. When 1 finally gOI Did you ever think you were through business schooll said on the wrong track .. _ did A • to myself ... I st't a real tough you ever want to give up? target for myself ... "I will ~ earning $400 a month." I thought at the time that Q • was a good, meaningful objective. I don't E'ERGUSON: I knew that Ihis think I have set a specific target since. program worked, that it was be proud of, that would really be a FERGUSON: We were under such right-that when people challenge, that would be worthwhile. Life pressures to keep the Diet Center ahead A • follow the program, it works. has to ~ a two-way street ... it not only of the market, that at the beginning all we 1 never had any doubts that this program has to be good for our organization, but could do is just run to keep up with the it has to be good for the community, or was the best that there could be. demand. We opened our pharmaceutical HANSBERGER: I don't know that I the others that you touch in your plant, we opened our prim shop, we had development. have wanted to back up because of lack computers, we had a training program, we of confidence, but the fa ct is that I have developed new programs. And so we were What motivated you at first backed up and gone in different directions constantly running jusl 10 keep up. money, a desire for sue· a number of limes. J have oonsidered HAGADONE: I never have had a ... seriously being a preacher. I did in fact cess, a desire to help people? timetable and I really haven't planned my • What motivates you now ... become a teacher and liked it. 1 worked life other than 1 have worked extremely Q as an engineer and enjoyed it. I made a has t at changed from when you first hard and enjoyed my life. llike to leave change in direction and went into business started? all the options open. If someone woulJ after that. Those are rather abrupt and 1 have told me five years ago that 1 would HAGADONE: I always have think significant changes in direction. be in the mining business today or the been goal oriented. There is They were to go into something I thought hospitality business, or the dog racing no question that I was on an would be more fun, and nol because I business, 1 would probably have told them A • incentive program for the lacked confidence in what I was doing. they were nuts. The first lest of any new Coeur d'Alene Press and I was interested HAGAOONE: The only people that activity that we become involved in is that in making more money in those very early don't make mistakes are the people that it is going to be fun, something that I can days. As time has gone on, however, I don't do anything. Certainly we've had II projects that on the surface looked good ment, as it relates to satisfaction, as it and when we've gouen into them, they relates to accomplishment. is nOI in having have not IUrned out that way. If t ha t'st h~ it ; it 's in the creation of it. Having money case, we'll bile the bullet, and say, " Hey, should not be a destination. It's the pro we ga\'e it a try and it's not r~ally what cess of creating value, of making money, we wanted to do and it doesn't fit our that is fun, and the emphasis is on the style, and so let's cut our losses and move making, notth~ having. It's more fun to on to bigger and better things." make it than have it. IIAGAOONE: As 1 look back, the younger I was, the more important mone)' Would you describe yourself was to me. Today, t don't really look at as goal oriented? that as a score card or as an important fac tor. Certainly. any business, to be suc Q • cessful. has to be profitable. and a lot of HAGADONE: I would very people lose sight of that. You can't do honestly say that I'm a anything today if you don't have all the dreamer. All my life I've had ingredie nts. So whether we like it or not, A • dreams of plans aud projects money does play an extremely important that I would like 10 be involved in. I guess part in what we do. And if I want quality I've never really had time to sit down and way above the normal cut, which is a talk about specific goals. trademark of our organization, some FERGUSON: Rog and I are both goal where along the line we've iot to make oriented, and we are both project oriented. money to develop other projects of the People had invested their life savings and magnitude and the quality that we want. ~'e had to know where ..... e were going with When you take on the projects of the every dollar so that wc didn't jeopardize magnitude that we do. it doesn 't com~ that. through mirrors; it takes a tremendous HANSBERGER: I think I am goal amount of financial resources to do these oriented. My own may not be that sharply things and you can't keep doing them defined, but I think anything I get in unless th~rc is a fair profit. And I do volved in mu~t have a well-defined goal believe that wh~n you perform a service, for itself. you're entitled to a fair and just profit. It..:RGUSON: People in the Diet Center How do you feel about work? business have been more service oriented Do you regard what you do as than money oriented, but money is a "work" in the traditional wonderful way of measuring their sueees.s. • s~nse of the word? And money is essential in ~coming suc Q cessful in business. It takes money to make HAGADONE: Absolutely money. not. I lo\'~ Monday mornings. When I've got an opportunity Do you currently feel you are A • and I've gal a full week ahead "successful?" What does suc of me, I get fruslnued when 1 find that it's cess mean to you? the end of the day. It's just a great thrill Q. for me to do what I'm doing; it's nothing that difference that you can tap and apply but play and great enjoyment and great FERGUSON: Yes, I think and utilize. When you reach into a person satisfar.:tion. I'm successful. We have and tap that motivatiun, you arc tapping F[RGUSON: I think about Diet Centcr helped hundreds of people get a resource thai is very undcrutilized in the 25 hours a day. I love my work. It A • into business so that they can country. Frankly, th.at is th.c task of stimulates me. I am constantly thinking improve their family lifesty l ~ as well as business leadership. and - ) think it makes you feel young and their professional lifestyle. I thin I;: that excited about life. How do you feel about we're sucCt'ssrul in Rexburg because we'r~ HANSBERGER: I guess one of the money? Where does it fit in helping hundreds of families to be able to definitions of worK that llike is that work your life? work and live and take pride in what is something that you do b«ause you have Q they're doing. 1 think that when you know to, not because you like to. I guess • that you're changin~ millions of people's everything else is either a hobby or enter IIANSBt:RG£R: It is an im- lives every year for the better, then that's tainment, you do it because it is fun to do. port ant ingredient mainly a success. Success cannot be measured by Building companies and developing com becauM: it's kind of the way money. I think that if you haven't got a panies is fun. so it is hard to classify it as A • you keep score. If you are ac successful well-rounded life with your work. complishing, creating opportunities for family. with your husband, with your ) think th~re lurks in everybody a gap people, or creating growth, sumewhere children, with your church, with your between what they can accomplish when along the way there should be a way to community, if you are only directed at the they are traveling at cruising s(X"ed instead mcasure that through the creation of business, then that is not a success. of idling speed. To me the difference be value. That's where money comes in. The HAGADONE: I feel v~ry good today tween work and fun lies in the amount of quality of mon~y as it relates to achieve- about our organization. 1 took back as a 36 young boy growing up on Ih~ shores ... Have any of your ventures I personally feel (hat I haye mad~ a 'major failed? What was yuur contribution to our community and th~ reaction? area that wc servc. I'm extremely proud Q • of the projects that we haye been involved in, and [ really gel excited when I think HAGADONE: I honestly can that we have dose to 2,000 people work. say that I can't think of any ing in our organization. There's a tremen venture thaI has been a 100ai A • failure, if that is the real ques dous amount of pressure to make sure that those people get their paychecks every tion. There have been projects and ven week; they depend upon you. And again. tures that we've undertaken that have nOI there has to be the two-way street. And I bt"'Cn as successful as we would like for also know that the larger you get. you them to be. But outright failures, T really have jealousy; you have people that are can think of none. We're in a very chang nOI in favor of bigness. The fact that we ing time. Any business thai basically are able to provide jobs- what I think arc operates the way it did fi ve years ago isn 't going to survive. You'vc gOt to be creative. good, saf~, quality jobs-givts one a great deal of satisfaction. To me, that's exciting. It just opens up all HANSBERGER: To me, success lies in thai much more opportunity. the feeling that you've added something FERGUSON: We have invested in large constrUClive. You've applied some think: farms - Rag has 600 acres of potatoes. ing, some motivation, some effort, or He has hundreds of acres of grain. He some money and created somcthing that owns thousands of acres. And of course, is (a) different because of what you in the potato and farm industry has nOl been pUlled and (b) it's not only different, but a lucrative program as far as mane), goes it's better. That's the way I'd define and without the Diet Center, our profits success. in Diet Center supplementing the farm area, thai would certainly be a failure. But we also have invested in other arC'dS of Do you fed that you are a business in order to diversify our money risk-taker ... more so than and rome ofthcm have failed. But we face the average citizen? ourselves and get back to the basics and Q• run Diet Center. FERGLJSON: Definitely. Rog and I are definitely risk. Enlrepreneun usually are in lakers. We're excited about the public spotlight. What are A • new businesses. In fact, Rag. your feelings about the public is slarting up several new businesses right • attention that you reccive? this year. We are going imo the rabbit Q business, and the chicken busintss. We HANSBERGER: Frankly, I bought a trout farm in Blackfoot. We are have n' t thought a great deal excited and our minds are thinking of new about it. I think if there's any and different ways, innovative ways, 10 A • reputation involved, I would formulate and produce business. simply view it as another resource to be HAGADONE: I don't think there's any constructively utilized. But I frankly question about that. The opportunity 10 gets back to the fun of trying to be creative haven't been aware of it as either a great make money and to be successful normally and it has worked extremely well for us. asset or a problem. doesn't come from just following what HANSBERGER: By Ihe popular FERGUSON: I think this is one of the everyone else has done. Normally. the description of risk laking, I very much am biggest areas of personal adjustment that higher the ri sk, the higher the opportunity a risk-taker. Maybe by my own definition I have made in the 18 years I have been for success and rcward, if you are suc I'm less of a risk-Iaker than it seems on in business. I am a private person. I'm cessful. The decision of go or no go pretty Ihe outside, because I like to think that by basically an introvert. I did not ever get well rests right on )'our shoulders. I like now I'm betting on a known quantity up and speak before people until [ lost that responsibility. I think Ilhrive on it. myself. I know what [ can do and I know weight. I took lessons, I trained, and lOy I kno ..... the buck stops at my desk and if whallhe answers arc and I know how to experience was literally agonizing at ti mes. I make a mistake, then I've got to pay for get there. So you can say that's very con Today, I am a public figure representing il. But we do the best we can to minimize servative to bet something on that. To the the Diet Center, and we have had tremen those mistakes. I also feel that we charac outside world, it may look. like D long, dous, wonderful press up to now. terize our company as one thai doesn't long chance. It may look like Las Vegas. HAGADONE: I'm sure this would follow the normal mold. And I like that. come as a shock to many, but I'm basi I don't like to follow the drum that cally a very private person. I have no everybody else beats, I like 10 be a little political ambitions. These last few years bit difFerent. I always try to come with I have had to get into the public arena. I thatliUle sizzle, that something a liUle dif really enjoy my family and my private life ferent that people talk about, rather than and I just don't have a desire or a need just the cookie-cuuer type approach. That to be out in that arena. 37 What advice would you give to someone just starting in the Q• business? 849 HANSBERGER: Do your homework. Take full advan can make you tage of that priceless feeling of A • insecurity that comes along with inexperience. And use that, along with the fear of failure, to try to take the first steps in a very carefully considered the World's analytical way. It's not sure. It's hard work. But in the final analysis, it's all part of the creative process. And if the objec tive is a worthwhile one, if the vision is a Greatest Lover! good one, it deserves an awful lot of tedious work. particularly the first time or two around. HAGADONE: One needs to get a good education, and build from that solid foun dation. You need to hook on with ab solutely the best people in whatever field you can. I absolutely believe that you've got to start at the bottom of any business. The one thing that nobody can take away from you is a good education and a good basic understanding of businesses. There are no free lunches out there today. You How would you like to For 849 per night, this have got to be willing to roll up your slip away and into the lover's package includes: sleeves. You've got to put forth that extra arms of that someone effort. One needs to sit down and deter • A spacious King Leisure mine just what their goals are or what their special for an intimate, needs are. It's going to take that extra Room effort if you want to become an en romantic weekend? '''auld • A bottle of champagnc trepreneur. If your goals are at the high you like to celcbrate that end, you've got to make sacrifices. I love in your room what I do. I would rather be down here annivcrsary, birthday or • Bubble bath, chocolates, working on a project on a Saturday other day-to-remember or morning than I would be out trying to take and fresh flowers five bucks off my friends on the golf just get a\"wy frum it all? • Complimentary break course. I can't tell you a time that I've ever gone to work, because it isn't work ... fast for two it's fun, it's rewarding. Well, not only is the FERGUSON: First of all, they need Holiday Inn Boise making Call for reservations: good credit. If they're women starting up a business, they need to develop a relation it easy for you, we're also (208) 344-8365 ship with their banker. They need to have making it irresistible! established credit. They need to have credit cards in their own names. They need With a special Great HGR64TAVI3lOI\I to have money in savings. They need to have a plan developed and clearly, pre American Couple Caper ~ cisely written out. I don't think that Packagc. ~. anyone without taking these steps will be PAOL\(jI, .WAII .. \llI.E YEAR ROl";\:U successful. You have to have enough money to make money. When you are in business, and it doesn't matter what kind of business it is, you are never your own boss, because your customers determine what your business means. It is 14 hours a day on the job; 25 hours a day thinking of the job ... a total commitment in order to be successful. 0 ~~~~ ~ru\: 3300 VISTA AVE., BOISE, ID 38 national t~erences; industry forums; the formation of venture capital c\ubs~ and the Idaho Economic Diversification Proj(X.'t (seepage40). For more informa tion, contact !titter at 3&5-3689. The Added Bonus lSBDC's in-state toU-free number is BSU gives business a boost 1-8O().22S·3815 , Boise State's CoIl. of Business offers The similarities in the initials may be a The Idaho BosInessbdex is a listing of several other services in addition to those bit confusing, but one thing is clear: The businesses and organizations in the Htate. of the IBEDC: services offered bytbe Idaho Business and tt includes approximately 13,000 civic The Program for Management Economic De'velopment Center (lBEOCl groups, churches, and government Development (PMD) is an annual resi~ at Boise State University are a boon to agencies. and an estimated 30,000 dentiaJ manager education CQurse held at Idaho's busin~, businesses. It lists name, address. city. Bogus Basin during the summer. The tWO The tHEDe. directed by Ron Hall. is number of employees. and type of week prngram features lecturers from the command center t.hat: presides over the business or activity. BSU, other ool1eges and universities. the Idaho Small Business Development Centt:r The [clabo Market .ad Dtmocraplltc banking and law industries, and major {ISBDC} and the Idaho Economic Index is not complete yet, but will even oorporations. It is tailored fQr business Development Center (IEDC), The two tually include 1:5 yearS' worth of market managers and offers an intense individual subdivisions were estabUshed because they and demographic information on all 44 developmental experience that focuses on receive federal fund.in8 from two separate Idaho counties that will be useful for personal knowledge and skills to meet cur government branches: the ISBDC from businesses that want to do market studies. rent realities. the r; .S. Small Business Administration The NASA Data Base Systl:D1lw access Contact David Ripley at 385·3861, or and the IEDC from the U.S. Economic to 1.200 NASA data banks at the Univer Jerry La Cava at 385-1127, Development Administration. sity of Southern California in Los The college's Distlngui$hed Speaku Administered by BSU's College of Angeles. The system can be used to Series features such business experts as Business, the IBEDe's two $\lbdivisions research journal articles and other jnfor~ former presidenrlW adviser Roy Ash. offer assistance and support ranging from mation on business topics and other sub~ Boise pbilan!.h.ropW Velma Morrison, and consulting services to stat~f-tbe-arl jects like agriculture, medicine, world beer magnate William Coors. The college technological information from the affairs. 6Cience.and law. Ctientsare linked wually hosts one or two distinguished National Aeronautics and Space Admin by telephone and computer to USC, where speakers a semester, istration (NASA). a professional researcher assists with the Idaho Bumess Week is a one-week The IEOe is a resource for supporting data search and then relays the informa~ summer program designed to bring Idaho and encouraging eronomic development in lion to a viewing screen in the Simplotl high school students the inside story on Idaho. Its primary objectives are to con Micron Technology Center. business operations and the private enter tribute to the economic development of For more informalion, contact Pooley prise system. Students stay on the BSU the state and to assist Idaho's universities at 38:5-15 t L campus for the conference. For more in~ and colleges in their pardcipation in that formation, contact Pat Shannon at economic development. TIIAINING 385~3186. Eligible IEDC clients include both Jim Lanham. IBEDC training director. The College of Business Career Days private sector businesst:s and public and and guest lecturers conduct conferences hosts speakers from all disciplines. quasi·public organizations whose primary and workshops that address a wide range numerous types of businesses, and various Objective is business and economic of busille8s topics. academic backgrounds. The college bas development. The seminars cover such subjects as offered Career Days for nine conseClltlve The ISBDC serves as a focal point business planning, working with fmandai years. Contact Gordon Pinong at for linking together the resources of higher statemeuts:, and operating a bome-based 385-3461, education. the private bu&iness oommun~ business. Lanham targets aJi kinds of Tbe Idaho Council on Ecouomic ity, and federal, sfate, aru:llocal govern busineas people with spoecialimd scm~. Edueatioll (ICBB), which is administered ments, hs efforts focus on providing For example, a "Meet the Lenders" con by the College of Business, provides the in-depth quality assistance to small busi ference win be held for womm on Dee. 4. state's students with a variety of challenges nesses in all areas that promote growth, Lanham can be reached at 38S~J839. that reflect the demands of today's expansion. innovation. incr • -4 ;!. '" " , . ' .:" " .. \ .'"t!.- If the pIJm5 of Kent Wenkheimer, left, and his wif •• Sharon, wor1t out, comb honey from these bees could be destined tor tne Middle East. Photo by C'-III 8rowniClellrwllt.r To1buntl Grants give hopefuls a taste of honey By Bob Ewmcho to test his product in the international with comb honey prodnction. It's very market. labor intensive." Wenkhcimer states. ow sweet it is for Kent Wenk· "I think I can sell it in Germany. Saudi The Wenkheimers are among the in heimer and his comb honey Arabia, Japan. and Kuwail." Wmk augural group of 15 budding Idaho en H business. heimer says. "There's definitely an trepreneurs who received $1.500 in cash The Peck beekeeper knows how the overseas market for this particular and up to $ 1,000 in support services to costs of a new commercial enterprise can product. ,. research their business ideas. The sling like one of his little friends. so when Wenkheimer is using the funding from reastarch focused on such issues as the Idaho Economic Diversification Pro the IEDP to market his comb honey in the availability of natural resources, plant and ject (lEDP), which is administered by four countries. The money will help pay equipment needs, labor force re Boise Slale University, offered financial for brochures. translating the brochures quirements, distribution and marketing assistance 10 support entrepreneurs with from English, and chemical analysis of the systems, and financial planning. ncw business ideas earlier tbis year, comb honey. "It sccm~ they're a lot more The IEDP was formed earlier this year Wenkheimer and his wife, Sharon, concerned in Germany and Japan about to provide funding for small businesses applied. what they're pUlling in their mouths than that showed the potential to strengthen The Wenkheimers have been in the we are," Wenkheimer comments. "They one of ldaho's natural resource industries, comb honey business for several years, want 10 know exactly whatlhcy're eating, provide jobs for Idahoans, and bring new selling their product to wholesalers in the 50 we have to have the product analyzed." dollars into the state's economy, The pro· w~st~rn United States. But as his busin~ss Wenkheimer has been running his j«"t is sponsor¢d by the Idaho Business grew from 100 to 600 hives during the last business in addition to holding down a and Economic Development Center in fiv~ y~ars, Wenkheimer began to explore full-time job as a substation operator for BSU's College of Business and primarily the possibilities of marketing his product Bonneville Power in Orofino. 8y next funded by a grant from the U.S. overseas. And thanks to the IEDP, he is year. he hopes to devote all his lime to his Economic Development Administration. receiving financial aid and support services bees. "You spend a lot or time and effort The Idaho ~partment of Commerce and 40 BSU also contributed funding. Four other duct market research and pay for Although he contends the IEDP's re states have launched similar projects. preliminary engineering site selection quirements were not flexible enough, A committee of economists and in costs. Trapp also sees the project's financial dustry experts selected the 15 grant reci Assuming they receive more financial assistance as an investment in the state's _pients from 7S applicants. The business assistance, Koller and Reep plan to form economy. "I think supporting small ideas ran the gamut, from an aerial tram the Snake River Whitewater Project, Inc., businesses is the best thing you can do," linking Boise to Bogus Basin to potato a non-profit organization designed to raise he says, "because most employees in this based skin-care products. On Nov. 18, the funds for construction of the raceway, country work for small businesses. I think recipients will present the results of their Because of its non-profit status, the pro we made good use of the [IEOP] money; efforts at a statewide teleconference. ject will be eligible for additional grants, it will help make this venture viable and According to Rick Ritter, IEDP direc Koller explains. help it stand on its own." tor, there are tentative plans to continue With the proper financial backing, Travertine is a calcium carbonate the project and award more contracts for Koller believes tbe raceway will become a deposit formed by hot springs and rivers, two more years. reality-and probably in time for Idaho's It is generally less coarse and takes a centennial celebration in 1990, higher polish than stalactite and The Idaho Fish & Game Department stalagmite, which are similar in chemical wo other recipients are Idaho Falls also supports the idea because the raceway composition and origin, Trapp buys the Tresidents Ken Koller and Paul Reep, will probably serve as a fish ladder for travertine from a quarry in the vicinity of who are studying the feasibility of building migrating game fish along the Snake nearby Swan Valley, where there was a world-class kayak raceway in the Snake River. geothermal activity 20,000 years ago. River. According to Koller, the raceway How will the course work? According to Koller, it will be between 400-500 meters The Trapps' interest in turning traver could prove quite beneficial to the state's tine into tables was spurred not only by economy and whitewater enthusiasts alike. long with a winding ditch or trough that will have obstacles strategically placed to their entrepreneurial spirit, but by the pro "It would give us a chance to pump duct's artistic appeal. Trapp builds custom energy into an area that has had kind of create various turbulence. eddies, and flows. The course will also have a gradual hardwood furniture and his wife is an a decline, like most Idaho cities have artist. "We're both involved in design as had," Koller says. "I saw this as an op· drop of 12-20 feet from start to ftnish. When it's completed, the raceway part of our work, and when we saw how portunity to do something for the city thai these rocks were cut at the mill, we were would attract tourists, competitors, and should be the finest of its kind in the world, Koller says. And by controlling the curious as to what we could do with spectators. It could help economic them," Trapp says. "We thought the development in this area by having an at flow of water with the course's headgate and removing or altering the obstacles, the travertine was a creative opportunity, an traction that would be regional, national, outlet. " and even international." raceway could accommodate rafting, Reep, a silver medalist in national kayal: canoeing, inner tubing, and be used to The tables, Trapp believes, have plenty racing and an expert in the field 01 form a water slide, he adds. of potential. "Artistic ventures are whitewater safety, originally approached notorious for not making you rich." he Koller, who owns a marketing service~ nother Eastern Idaho entrepreneur comments. "But now it looks like it has consulting firm, about the possibility 01 Awho received funding from the IEOP the potential to bring in a lot more money a whitewater raceway in Eastern Idaho. is David Trapp of Victor. Trapp and his than we're bringing in with our other "Paul came to me and said, 'Gee, South wife, Juli, are studying the manufacture businesses. Bend, Ind., has this neat little [kayakingj of a line of glass-top tables made from local travertine. "But then, we've never had a business facility and we don't have anything likf fail. We do high-quality work and produce that in the West. This is really the naturai Trapp calls his entrepreneurial effort a' "good old, American capitalist, money high-end products. r know what the kayaking center of the country. How de market is like and I know design and we get something like that started?' ,: fust venture." But if it's successfuJ, Trapp believes it will help the economy. "Even designers. We know this will be a Koller recalls. success, .. With the IEOP they were able to con- tually, we hope to hire people to run this business-that's what we're shooting Spoken like a true entrepreneur. D for," he says. Custom Vehicle Accessories and KINKO'S "MAC CENTER" Conversions Featuring affordable full service "The Besl Idaho typesetting and self serve Has To Offer." computer usage on our Macintosh computers and -~--::...~....::..:..::~ laserprinter. ~ ..~ KINKO'S COPIES Vehicle Accessories and Conversion. OPEN 24 HOURS 106 E. 39th St., Boise, (208) 342-4506 615 S. Capitol Blvd. 342-7995 41 Sweet success Hard work and imagination go a long way for three BSU alumni Making money from making merry By Bob EvaIlcho "retire," slay 31 home, and devole her lime to her kids. anna party? Paula Forney can BUI after IWO years Forney, who gra help you if you do. Forney is the duated from Boise State in 1977 with a W co-owner of Events Unlimited, a degree in secondary educalion, decided 100maRth-old Bois~ business that will do full-time domesticity "wasn't as fulfil all or part of your parly planning. So the ling," as she had hoped; hence the forma next time you're preparing to host that lion of Events Unlimited. festive social event, remember: Boise has "We've done a variety of things with a party pro who can make your soiree the business," Forney says. "We did a special. wedding from start to finish and we've been hired 10 act as consultanls, giving Actually, when Forney and her partner, ideas on how 10 do a party. Every event Patty Goodson, decided 10 start their own we've done differently. ,t business. they weren't sure what form it Events Unlimited's total involvement is would take. "The important thing;' juSt that. Forney and Goodson will write Forney recalls, "was that it had to be con invitations, decorate, hire caterers and VenieR! so I could work around my norists, rent halls and equipment, and per schedule with my family." form other party-giving dUlies if that's And with Events Unlimited. Forney en what their clients war.r. The e\'ents they joys the best of both worlds: a niche in the havc worked have included private dinner Boise market and a business that doesn't parties, large corporate gatherings, and demand all of her lime. "That's why I en political campaign banquets. joy it so much. I have two kids and Pany Forney. who is the current secretary of has three, and we can fit the business the BSU Alumni Association, believes around them," she says. Events Unlimited is becoming a solid Three years ago, however, Forney member of the Boise business community wanted to stay home with her children, with a growing reputation. "There's who are now 5 and 3. After working for definitely a need for this Iype of service." seven and a half years in Sen. Jim she comments, "There's a market for McClure's Boise offiC(', Forney decided to what we're doing." Hard work brings green harvest By Larry Burke 10 get to where he is today. Education, he says, played a key role. thisl This is my baby ... (his "s eeis where it all started!" ex He knew he wanted to be in agriculture claims Ben Heidemann as he after spending boyhood summers on his points with obvious affection toward the grandparents' farm. But rather than study old Freeman hay baler. agriculture, he came to Boise State to Jearn Heidemann's been riding high ever since how to run a bu siness. he climbed on the S13,OOO baler in 1971. The lessons took. He still quotes prin Today, he operates one of-if no! the ciples taught by professors like his men largest custom farming operations in the tor Wayne White, Dale l3lickenstaff, John country from his sprawling headquarters Mitchell and Ellis Lamborn. ncar Kimberly. "Everything they said was right-be His fleet has grown to 130 pieces of goal oriented, use good accounting prac equipment, a S3 million inventory ranging tices, be diversified, be competitive," he from the old Freeman to state-of-the-art says. "Everyone has an idea of how to corn choppers and fenilizer trucks. make money. But today you need educa The key to that success, he says, is to tion to make it work. I wouldn't be as suc provide services that farmers need and do cessful as r am without those professors the work better and cheaper than anyone at Boise State." else. But there is one other important in "we do it all ... and we do it how they gredient in Heidemann's formula for want it when they want it," he says. Diver success-work, very hard work. sity is important. Heidemann is the only This fall was typical. By mid-October one in the region who can bale, stack and Heidemann and his crews could finally swathe hay; green chop hay and corn; haul take a Sunday off after working I3-hour pellets and beet pulp; haul grain; plow; days in the corn since mid-August. In 16 At peak season, Ben and fertilize. years, he's taken two vacations; even Heidemann runs a 32·man For the \97\ Boise State graduate, far though he owns a farm himself, he's never had time to work it. crew on as many as six jobs at ming has become a big, big business. At peak season, he runs a 32-man crew on as Heidemann has built his custom opera a time. He works for 350 many as six jobs at a time. He works for tion despite the depressed farm economy. clients, many of them dairy 350 clients, many of them dairy farmers "I've seen people in this business going farmers in the Magic Valley. in the Magic Valley. His annual overhead along just fine and suddenly go under. runs as much as $700,000, S250,000 of That's not going to happen 10 me. Do I that just in replacement parts for the worry? You bet ... I sit up straight in hcd equipment. sometimes worrying about it," he says. When he staned, Heidemann said his "For a few it comes easy, but 99.9 per goal was to be worth S250,OOO by age 35. cent of the time you have to start at the He's iong surpassed that. "Actually I'm bottom and earn what you get. I've paid a poor man because all the profits go back the price ... and I'm still not there yet," into the business," he laughs. he says. For all his present success, Heidemann "But," he laughs, "I don't know what was no overnight sensation. It has taken I'd do with myself if I didn't have six or years of careful management and planning seven projects going at once." 0 43 These dogs like their new togs. invented and marketed bV BSU alums Roger Nelson, right, and Darrel Hammon, left. f'tIoto by Chuck Scheer Dogtogs send pooches packing By Dan Gallagher teacher who earned his degre.e from Boise State in 1982 and a master's in English in "dOg'S life" is supposed to repre 1986, and Nelson, who attended Boise sent a sorrowful existence, but dogs Junior College and played football, had A actually spend mosl of their lime the desire but needed some technical playing or sleeping. advice. "Doglogs," an invention of Boise State The Idaho Small Business Development University alums Darrel Hammon and Center at Boise State came through with Roger Nelson, now let Fido carry his own much of that information, helping the two weight. establish a business plan and look at the Dogtogs are several pet-related devices product's marketing strenglhs, Hammon in one, including dog saddlebags to let the said. family dog pack his own food, a wallet, The Dogtogs seemed like a good item "One guy at the Streets for rain gear, shotgun shells or jusl about to Hammon and Nelson, but they weren't People festival in Boise saw any thing_ certain how consumers would accept The Dogtogs start with a conventional them. Mark Denton of Mark, Inc. of our dog with camouflage bags dog harness made of nylon webbing which Boise allayed their fears by test marketing and said 'Look at that Rambo fits around the dog's chest. At the end of the device with 14 people around the dog.' " the harness strap is a loop which can be Treasure Valley. Out of a 100 percent ac fitted through a seatbelt and cinched down ceptance, the test subjects rated them 90 to secure the dog against an accident or percent. quick stop. "One guy at the Streets for People The bags come in six colors, from hot festival in Boise saw our dog with pink or purple to hunter orange or camouflage bags and said 'Look at the camouflage. They are produced in five dif Rambo dog,' " Nelson said. Friends in ferent sizes and sold under the Pet Futures Alaska use one on their pooch to Inc. name. backpack and are able to carry about 70 Inventing Dogtogs was only the begin extra pounds, he said. ning of bringing the product to the public. "We wanted to make something fun," Hammon, a junior high school English Hammon said. "This is fun." 0 dping others is parr of Linda CI~mens' nacure. As a January 20 standout on the Boise Stale \'Ollcyba/J tcam, she H worked as student director of the university's Vo/unrt'trs asia! In Africa (Rut oro) thar means greeting§. for Youth o{gllniZ1ltion. a program del'clopM by the NCAA Here is a short update of our experiences here 10 slJowcollege athletes (ospe:nd rime wilhjunior high school in Uganda. Bailey and I arrived at our final .uudent!'. While working to""ard her B.A. in social ,,·ork. destination in Oundibugya on Nov. 23. II took Clemens was inllo/l'ed in \'a/unlet'r fiddwork that includt:d us seven hours to go 48 miles on a muddy. distributing food at SI. Paul's Community Cenrer. curv)' road. The roads are Teall)' unbelievable But now Clemens' latest \'cnture has taken her to the other for tra\'eling. II takes a four-wheel-drive [ruck side of the world, to the "Wage of Bundibugyo in Uganda, and even they get stuck severaltime.s. On~ we arrived we were where she and her brother, Bailey, also a former BSU student, greeted by the Ugandan prie.sl , Sister Mary. and many young at? lay mill'sionsries with their aunt, a Catholic nun K'ho has ~hildren. Th~r cnstom is to give a welcoming dinner ..... ith sing. b«n in the cast ~nlraJ African nalioll for 18 years. Ing and danCing. The ~ople are very happy and generons in Linda Clcm~s, 23, and Bailey. 26, decided to join their aunt, most everything they do. SiSUr Mary, after Linda graduared from Bois~ Stare in rhe OUf house is located on the highest knoll overlooking the spring of /986. The '"'0 Burns, Or~., na'i\ '~ am\'ed in Uganda beautiful valley of Bwamba. From our back porch we are able in Nove.mber of 1986 (or a two-year commitment. to set the country of Zaire in the distance. The land is filled Since then. Linda Clemens, CCH:aptain of th~ Bronco with greenery such as matooke (banana trees) and tall elephant mlleybaJl team her senior Yr.Jr and an ASBSU Hall of Fam~ grass plants. The beauty is indt'SC'ribable! inductee. has k~pt in touch l4ith Darlene BaiJ~y. h~r former Our home is an old remodeled church. We have many in roach at BSU. She also writes regularly to her parents. Dd and terestinl lillie criuers that come into aUf abode ranging from Teresa Clemeru of Bums. balS to lizards to rats. SiSler Mary says they are our friends Clemens' letters deraiJ many of the sorrows of the poverty because they eat insects. I don', know whether I'll be able to and sickness in Africa-including the treatment of AIDS say that or not after a two-year stay. patients. The Jetters also recount the adventures of .1djusfing At times. our water system ..... orks. but ifnot. we have 10 carry to an uncivilized environment-from eatinS ant~· to dodging it from the river. There is no electricity, so the kerosene lantern snakes. is our (."Ompanion in the evenings. We hope to ha\'c solar power Following are excerpts from letUrs Linda Clemens has writ sometime in the future. It's amazing how much time it takes ten Ihis year to hI:( p3rents, Darlene Bailey, and her former just doing the daily household chores such as washing dishes, uammates: laundry. and cooking. I think I can truly say I know what it was like to live in Ihe 1900s. Besides the household chores. SiSler Mar), and I arc work ing in the women and children's clinic. seeing anywhere from 40-80 patients a day. Bailey is the organizer for the finances and medical supplies. We three are ..... orking among the people. immuuizing, visiting various villages, and leaching primary care to improve their health. nutrition and physical needs. Our main 4S Above, photos of BSU atumni Linda Clemens al'd her brother Bailey record the dally experiences of the lay mlssJonariea in Uganda. kids how to play volleyball. We sel up a so-called net-a string across Iwo poles-in our backyard. The kid~ [ave it! And when we're not showing kid s how to play volleyball, Bailey and I ha\'e a grueling, s ..... eaty match of one-on-one1 Besides sharing some of OUT customs, the people also have purpose is to teach them preventative care so they cau help exchanged many of their African ways with us. We have already themselves and others in such matters as malnutrition, dehydra learned most of the Ugandan traditional dances and Bailey ha~ liou, and many other preventable illnesses. learned all of the different drum beat s. The Ugandans love it There arc so many people ..... ith unmet needs here in Uganda. when we dance their dances. It i~ a very helpless feeling when you see a child close to death Also, the other night the priest had us over for dinner. Well, in a mother's arms be<"ause she has given the baby an enema some of the African delicacies are the stomach of a cow, of boiled tomato leaves to ward off the evil spirits. Not ouly grasshoppers, and anlS cooked in peanut sauce. Well , I didn't do we have to teach them about health. but also help them around to eating the gut of a co .... , and grasshoppers are out realize their customs and native medicines can be very harm· of season, but I did try a few small ants on my spoon. All in fu l to human life . .'Ill, it wasn't too bad and it went down prelly smoothly with There are many variables here in Bundibugyo. First, wc have no crunchy aftereffects. I figure I might as weli experience it no doctor to aueud to the urgcn! needs of the people. Recently all . Daiiey just looked at me in disgust. f do suppose I will we had a woman who was unable to deliver due 10 an abnor probably be needing a good Jeworming here prelly soon. mality of the baby and a breech position which required a There are so many things that Bailey and I have experienced cesarean. As a midwife and nurse, Sister Mary is .. ery skilkd already, I wish I could share them all wilh you. Each day is but unable to perform such a delicate operation. FOrlunately, d new advent urc_ Time is nying by so quickly I can'l belie\'e our Protestant friends provided transportation for the preg we have been here coming up on our sixth month. I don't regret nant woman, thus enabling her to deliver at a hospital 50 miles coming here one bi t, except I do get a bit homesick for all thc away. The trip to the nearest hospital is seven hours away O\'er wonderful fricnds and famil y. If you e\'cr \\ anl a little more muddy roads. We do our best to provide some kind oftranspor adventure than Boise, Idaho, catch the n~.1(t plane to Entebbe, talion, but aUf options are very limited. we'd be glad to see ya! In our spare time, Bailey and I get out among the young and do various ac.tivities such as playing vol leyball, ~inging, drum ming and dancing and also swapping ~OIne traditions among June 1 each others' cultures. t has no ..... been about eight months since we March 24 left the Boise air terminal, boarding the United Airlines and saying goodbye to everyone, ailey and T have been very busy. I still work k.nowing that it ..... ould be two years before we in the elinic assisting Sister Mary in examining would ret urn to American soil. As we look pregnant women and cari ng for sick kids. I back, it all seems some ..... hat like a dream, bUI also have helped in many baby deliveri~. It reality continues to hit each morning when we is exciting to see a woman give binh. However. wall:e up and realize w~ are thousands of miles from home. I have also seen ma ny children die in the arms How~ v~r, all the n~wness o f the country has begun to wear of their mothers. Those days are a bit lough, off and we ha ve ~euled into ou r two-year t~mporary home. out all In alii have enjoyed the work thoroughly. I think I got So for us over here, our world continues to turn. One turn in the wrong profession, though . Instead of social work, nurs happened last night .... hile Sister Mary, Bailey and I were relax ing would have been a bit handier. ing in our dining room listening to Ihe RRC nightly news report . As for recreation, Bailey and I tcach Ihe nearby neighbor While li stcning I looked up and to my surprise I saw a snake 46 grey in color and about 4 feet long coming out of our kitchen and slithering toward us. I screamed "snake!" and within seconds everyone was standing on their chairs looking for the snake! Finally. Sister Mary escaped and ran for (he hoe white Dailey played the snake matador with his chair, trying 1\) keep it from going down the hall when~ our bedrooms are located. Unfortuuately, I remained standing ou Iny chair watching all presidents come and go here in Uganda, so does the money. of the action because the snake kept slithering under my chair. It's a real hassle to exchange the money from old to new At last ..... e kilk-d it; Baile)' continued beating il.!i head for another ~omething Bailey 47 Past bands reunite 1960. styles and other dMlgn Alan R, Merkla (AS, elements Robert FOf'Itaine (MA, Engineering, '67) a Pilr1ner WIth Reading, 76) has been hired by Stoet Rives Boley Jones & Ihe Glenns Ferry Board Grey, has relocal8d 10 Seattle SchooL as the supenntendenl from the firm', Portlarld office Merkle will conlirlue to COrlcen, Shirley McCl.lllough (RN, Irate hiS practice in COrlslruction Nursing, '77) was appointed director 01 the Gem Home and design law. He has been Health Agency at the Emmett employed as e licensed profes hospital sional engineer and has held Silter Denise Klaas (8M, management positions In the Piano PerlOl'manca, '77) re power generation, wood pr() cenlly rec6lved her master's in ducts and conslrucloo In· musIC educallon from the dustrles Merkte hOlds a J D. UnIverSIty 01 Portland, She IS (cum 'auda) from Northwestern K-8 music al Schoo! 01 La.... of LeWIS ana now teaching St Agatha Elementary School in When asked about the ear1v bands al Boise Stale. former band Clark College and e Cen,hcale Por1tand director Mel Shelton laughs, and lells the story of the lime in 01 Envlronmemal and Nalural Robert A, Bar,.clough (SA, the early '50s when the BSU pep band went to Bakersfield, Calif., Resources Law where the Boise Junior College football team played in the CommunlCahonJEducat,on, '77) LS an ASSistant Prolessor In 11'18 Shriner-sponsored Potato Bowl game. 1970. Department 01 Speech/Com Accordmg to Shellan. the band members were siUing in Ihe Alan W, Mittleider (BBA, munICation In ALbUQuerque, stands when they were asked ilthey would perform on the field BUSiness, '71) IS the new ell NM al halltlme Thlty dldn', know how to march. ecutlve dlr.ctor 0' the klaho Robert p, carlile (BBA, The 25 members 01 the pep band were given about 20 minutes HOUSing Agency Accounhng, '77) has been ad 10 practice. "Then they marched on the held. played two or three Alice KMkeIa (BA English mined as a par1ner In Arthur Educauon. '71) hu been ap numbers. and marched off. It was totally unplanned." Shelton Andersen & Co., BoIse A laughs, POinted to the staH ot Idaho manager Since 1961, he .... Ill Gov Cecil D Andrus That story was lold to Shellon. but he has plenty of ex· conhnue In the audit practICe of Wayne "Dewey" Hammond the Boise office. Carllie has periences of hiS own to relale, based on the seven years he spent (BA, EconomICS, '7t) has been been actI'Ve in SEtY8raL charitable as director of the marching band. He remembers a 1969 trip promoted to vice president and and CIVIC olganizations In the when Ihe marching band went to San luis ObiSPO, Calif., to play chieilinanC131 officer for Idaho Boise area, incLuding United Cal Poly. The fOHowing day Shelton and the band went to San Power Co. In Boise Wey of Ada County, Leadership Francisco to play at halftime dUring a 4gers game. "There was Gregory l. Phillip' (BA, BOI58, and Idaho BUSiness nationally televised coverage of the game," Shelton says. "We Business, 'J.4) has been pro Week. He is a member of Ihe moted to distrICt sales manager got letlers from all over about that." The excitement was not American Institute of Certified at NorwiCh Ealon Phar Public Accountants and the all on the lield, however. When Shelton and the band members maceutICalS. Inc. In New York tried to lind hotel rooms In San Francisco, they discovered that Idaho Society of CPA's Bob War... n la.. en (BA, Graphic and hiS Wife Suzanne are both nearly every room In town was booked, "We ended up in a DesIgn, '74) was named senIOr BSU graduates. YMCA," Shelton relates, "In a bad pan of town," art dirBCIor at Elgin Syferdl JONph Perry (BBA, Account Shetton also has fond memories 01 the BSU marching band Drake In BotH. Ing. '78) ha6 beCome a certified that was assembled In 1974-75, and conSiders it to have been Randy ShrDlI (BBA, management accountant. "one of the best marchmg/plaYlng bands ever." The lollowing Busmess, '75) has been ap Bryant p, Rudd (BBA, Ac year, however, the band was discontinued due to a tack of funds pointed as one ot IIlI regional counting, '79) has been ap and decreased sludenl suppon. economiC development pomted as a manager at Arthur specialists In the Idaho Com· Althougn there has not been a marching band at BSU for the Andersen & Co In BoIse, merce Depar1ment past 11 years, Shelton has nollost contact With former members T. Taytor Sigman, IQrmerly On Sept. 5, as par1 01 the celebration introdUCing the new Keith Tere ... Taylor. (BA, Fashion 1980. Stein Blue Thunder Marching Band, an alumni band of former MerchandlSing/Busmess Ad Gary Miller (MA, Curnculuml BJC and Boise State members gathered to remember old limes mlnlstralton, "15) has opened a InstructIon, '80) is serving as About 75 mUSicians, representing bands from as early as 1941 , fashion store in Rock Spr,ngs, the pnf'lClpal 01 Kamiah Elemen assembled from Idaho, Oregon, Washington, and as far away Wyo based on her InventiOn, tary SchOol as Oklahoma, California and Arizona to swap old stones and "Contours". a computer Alan p, Black (MA. MusIC analysiS system In whICh an in play dUfing halftime at the BSU·Oelaware State game. EducatIOn, '811" the director of dividual', physk:al proper1IOS bands and percUSSion at There are plans 10 remind Boise State foolball fans of the lind personallly ere analyzed to Midwestern State UniverSity In glories of marching bands past at future games, "We wilt try provide II personalized profile Taus to have an alumm band each year at homecoming," Shelton relating to type of make·up to Brld W, Reed (BS, Account· says. [J use, besl hair stylel, clothing lng, '81) has been promoted to 48 manager In the Rudd & Co. urea, produetion aod distribu in BoIse. rep'eMntative for the NoJ1hstar accounting firm In Idaho Fab. tion of induStry publicalloM, Jennlfw Keetef (BBA, MarketIng Division 01 John MlchHt S. McAtee (BBA, including the "Parade gI Accot.ming, '87) is a revenue A6den InsLlI1IOCB Company In AceotJnting. '82) has been ap Homes" tabloid, and the agent wittlthe Internal R.... enue pointed 8$ a manager at Arthur South.,.", Idaho Q;mlllctor s.rtIce in l.o& Angeln. ANeta FI~ (Cart., Word AndItfMtl & Co. in 801 ... n.waletter, c:oordInet., fund o.n. HamllMr (BBA, Processtng,-. '87) is employed at 1IIwr.nce O. 8mtth (BBA, fal" projects tnd ~ Mart.atIng, '87) is the a9SiGanl the Deputy Attorney General's Business, '83) has received a events, and pntPBres preas s)'Slems admlnllt~\Of for the office In Boise as a legal degree frOm Duka UnlV9t9lty's Sunshine Mining Company. aec~tary. law scfwX)l. Dn1d .... (BBA, Computer c::.oI lruoganqmp (Gert .• AJIIIOn SImi. (ADN, Nursing, lyndli Iron. (BB .... Econo -.Informaltlon, '87) Ia ~ Dental Assistant, '87) is '87) is working in Pasadena, mica, '83) haS bean named wtth Mid-Mouruln Data amptaoJed with Or. Rod Emory Cam .• at the Huntington WMt Central regional difllt'tOf S'y8teIM in BoIse. In 8oIse. Memorial Hospital. of Alpha Kappa Pal, a pn:Ha c.vtyn D. WiCklllnlftl (BS, &-. Itwwwr (SBA. Audrey G. Cotvtn (eA, Social sional bu8ioess fratemlty, In Aocounllng, '87) Is wOO\Ing for Human Resource Management, WOrk, '87) Is working under the Micron TechnolOgy in Boise as '87) is woridng In the manage sup8l"ri5lon of Or. Mamie Ql/Yer Joe ••'na (B8A., Buatneu, an lICOOI.If'Itanl • ment trainee program wtth at the Community Ministrias -.'84) was promoted to buatnMa ..... ~ (8.... Bernantary Idaho Bank & Truet in Boise. Center In Boi ... ma~ lilt 6eU9I' NIaaan In Education '87) 'l1l'i11 be tlMlChing '--'.n Whit..... (Cert., 0IitM1 o.Avlea (BS. Geology. C8ktwe1l. third grade thit ,.. at Eden Office Tac:tulOlogy. '87) worb in '87) 6CQ8pted a partnership with AmI. a.umhoH (BS, Geology, Elem.nt~ In Eden, Idaho. Botee 81 MorTIaon-KniJOlen in the Rid\ards Computer Group '84) WMI awarded a J900 pm MIIthM w..u (BBA, k the I8C1'8t8rial pool. in Reeloo, Va. ject grant !rom the AmeI1can counting, '87) is wortdng in KathI BtobedI: (MBA, ...... , A. B&alenberg (BBA, Aseoelation at P8lroitvm Bol .. lor the Stet. Tax Com Buaineu, '87) i. a IMr'Qtlng Mar1ultlng, '87) is a media Geologists to COtIClnua ,....rch mialon as an income tax ,....ntal:in tot EK1ended buyer with Roblit Associatas in on the migration gI petroleum. auditor. Sya:&ams Inc. In Sol... 8oi... ~ A...... (BS. Computet In Mk:ttena c.r (BAS, Early c.... l.JInChIIf (SA, 1IIe,,", DelIla (BA, Com· formetlon, 1965) is emptoyecI ChildhOOd, '87) II employ8d Elementary Eduartlon, '87) is municatlon, '81) and his wife wtlh the IdahO State Tax C0m with Tutor nma Day Cf,re In IIaechIng kindergl.rten part·Ume loie, ~ teaching EngliBh In mission In Boise II a Bolle as a riItrt 9Upel"Mof. In Wendell. China for a year. programmer. Brett A, HG'IINrd (BB.... AI> Jultll 8. Ionner (BBA, J,&. Julie A. $wen (8M, Music Galen Schu&at' (SA, PolItical counting, '87) has accepted e. counting, '87) is wor1dng with Education, '87) is 8 choral Science, '85) received his position with the IRS in Idaho the InI.rna! Revenua SaMee In teacher for gntdel 5-12 at masters 01 art in publiC a""" Flillis. San JaM, C.rt. )(eIk)gg Middle' and High from the U~ty of Min o.MI L. Prtnzlna (MA, Robin Grube (BBA, nesota. He hall been hired as Currlcu6Um & Instruction, '87) Is Mmeting, '87) la employed as """"".Trent Gerber (BBA, Manage- an economic: de¥eIoprnent plan teaching Englieh and U.S. growth eoordinacor of the ment, '87) was hired by ~ ner for the Idaho Depeltrnenl of History at Weal Junior High Cathechl of tha Rockiea in Warner CorpotaUon lIS a diatrict Comman:e In Boi ... School in Boise. ""' ... sale! repreMnlative in BoIse. Mlalww MulaMy (AS, Nura Ju" ... StIwM (BA, Social Dawn "-os (BB .... Lenny Brown (BS, Physical ing, '&5) Wal ~nted to Mf'V8 WOf1l, '87) Ie serving 81. a social Mart.Ming, '117) II working part Education, '87) 18 I math on the IcWIO Board 01 Nursing won:ar in Sandpoint. time Ill: AlbeI1aon'a ill the teacher and baseball coach at in Boise. Noel Prtce (BBA, Aviation martUl'ting research department Grpdview Middle School in La,u... Klnghom (BS, Com Management, '87) is wor1tlng at In Bol&e. Washington. mercial Fitn.... '86) ie .an Morri80n-Knudaen's Boiee off'K» ChMtlna A. Smith (SM, Mary SetoI*I (Celt., 800II:· InstructOf at the Idaho Falla 88 I transportlltion apecillist. Guitar Performance, '87) is keeping, '87) is working in Famity YMCA. She is teaching au... CO"" (BBA, taaehing guitar lesaone at Otd Boiee as a consumer relations cI.... In nwttion and weight MlU'ttMina, '87) hid .aarted law EIoIa9 Muelc and Norttlwee1 secretary for Ore-Ida Foods. control. school at the unlvenky of Nu.ene College. She ie also I",. CIIm.on K, IIIcRaIt (BBA, Waahlngton In Seattle. playing If! a Ic:I::al bend called c.rotyn Tho,.n (MS. Accounting, '86) it atIdIonad for ..... R, A.lvwN (BS, "Or. Joe & Clockwork" . Education, '87) has bean ad duty with the 8th Field Artillery Criminal Justice, '87) racetYed VIckI McConnell (SA. mifled to the dodoral program in South Ko,.... the academic all-Arnencan EnglilhlEducalion, '87) 18 in Instruc1ional technology at K..." W.. hetM (SA, award from 1M National Col teachlng junior EngliSh .nd Utah State University. EngKsh/Linguiltics, '88) II t.gIaIe Criminal Justlce rMdlng at Borah Hgh Schoot. o.ry W. Jotwwon (88.... attending the I.JIWersity of A.aaoc~. Shelley AmoId (BBA. E=nomlcalFlnance, '87) re Idaho'a graduata achool. fkMrd DetlrIIikI (MS, Child Anance, '87) Is working in Col ceived a ;00 with Unlsea as a ..... HanN(8BA, 8e00'caa, '87) II the orado tor the Gamma Phi Beta proc:Iuction supervlaor in Accounting '88) is l1l'i i,.""a1 owner/operaIOf at Mr. RIctI;'. Sonriy .. a flald OCIIaJllant. ",-,. audilor at Nalional tieff1IIgI Plaechool Dayctre in BoIse...... LMdch (8A. Corn· MchMd Crothen (BBA, Manaoement In lDuiaiana. ,-H._i8A. munk:atlOn. '87) II employed 8usines. MBnagamltlt, '87) is a.rIta R. Z...... (BA, Com &.inMt. '87) is ~ 81 wtth SecurIty PKlIIc Merchant the manllg8l' at Dollar Rant. mtncatlon, 'lie) hu CCIIfIPIMId the Compr1 Hotel In Boiae, Bank In Horth Hollywood .. a Cer in the 80iM Air Terminal. the JrRntry Otbr BaaIo KevIn ...... (MAr Mualc bnCial aaeI8tant. lAWa GU .... (BS. CoI.d8 88 ~ 1eadItf Educcdlon. '87) iI teaching band Lan C-.on (BBA, Chemlally. '87) 18 working 88 a _ g...... and Ie ourntnUy at BorwIWJIIa HIgh School In Marbtlng. '87) I. woricing tot chemist for IhII Stata of idahO in MMnc:I u a p6atoon leader in Id.tlo F..... Nablaco as a Mias 1'IJPf'888~ the 197th Infantry Brigade • Klillbetty W.." (BBA. lattwIlor the Boiaa DMIion. C. GrMt King (BA, History. Fort geflning, Ga. Fif'IfInCI. '87) hu been..arded -.'87) la attending l-'t & Nancy Ill. Mclntoetl (BA, a gredUale auiaNnt.hip at BusIness, '87) hal \aken a poai- Clark's School of Law in English, '88) is employ'ad 88 the Stata Lkll¥anlity of Naw "(Oft( lit lion--< 81 the national intormBtion ...... conwnunicatioN ttil9Cl:or for the Albany. center Of PrICe WaterhOOae in """"'"".BIDbIth F..,.....n (BS, Building Contradofs AlI8I)detion Alc:helle Short (Cert., Dental Florida lIS a suppoI1 analyst. Mathematics, '87) is attending of South~em Idaho (BCASWI) Aaaitlant, '87) is em~ aa a tc.,... Bradley (88, gt-aduata .:tlooI at Washington In 8oi6e. sna c:oordlnetea the dental 8IaiIltant tot Or. Ferguson PsychOlogy, '87) is a aeIea Stata University. She is scudy- .9 From music to media, Charge it! for BSU Ken Davies has been II you want to hEHp Boi.. Slate, then charge ahead. But firs!. get the right credit card. Idaho First National Bank, the BSU Alumni AsSOCIation, and the Bronco Athletic Associalion have jOined to offer true blue & orange Broncos two special "affinity cards" that provide Adding benefits to the holders and additional funds to BoIse Slate The BSU Award MasterCards are used like any other con· sumer credll card. a.plains Alumni Director Dyke Nally. Interest rates on the unpaid balance are the same as other cards issued by Idaho First. " The beauty of this card IS thai alumni can provide lunds to to Boise the univef'Slty just by using.1. h doesn't cost them any more than a conventional credit card," Nally says. BSU benefits In two ways. Fu'SI, a portion of the $25 card By Will Lindley memberShip fee goes to lha univerSIty, Second, the bank is Ken Davies still remembers that night when the beer yielding a percentage of Its profit on safes charged with the caret bonle hit the piano, and he decided in an instant to change That means anytime a person uses the card BSU gets a careers. percentage of that purchase. While that percentage IS less than was playing at a country club one night while was 1 percenl, Nally says If several alumni and frtends use the card "I I the volume coukJ mean income Ifl the five figures for Boise State still in school at BJe," he says. "It was a rowdy group A general mailing was senl 10 alumni and friends in early and somebody threw a beer bottle and hit the piano and October, and another ~ planned later this year The BAA, which I said, ' That's the end of my music major. I've had enough is marketing its own card to Its members, began a campa.gn of this bUSiness.' " in early September. He finished that evening at the piano, but the following Early rl!tSpOOse to a mail campaign, said BAA director Bob day took action. Madden, has been good, So far about 200 peopIe-l0 percent " The very next morning at eight o'clock I went oul to of the 8M membefship-tlave purchased the card the school and changed my major to business administra BSU and BAA cardho'ders receive several benefits with the tion," he says. " I had to do il real fast or I'd have got over cards, Includmg a $5,000 personal credit line, discounts on car rentals. refunds on transportation and lodging, and travel being mad." Insurance, Any regrets? More information or applicatiOns tor the cards can be obtained "It was Ihe smartest thing I ever did," Davies says. allocal branches of Idaho Flm Of by calling (208) 38&3450. C Still, it changed his whole life. Between the ages of 7 and 22 he'd been moving toward a career in music. Dur Bahamas beat the blues ing World War II , right out of Boise High School, he was drafted and assigned to the 70th Infantry Division Band, Alumni and friends Iootting for a surefIre way to beat the wintef then to an 18-piece outfit that played big band jazz. blues can sign up for II weetIong tour to the Bahamas and Disney Workt March 18-25. "We actually took that l8-piece jazz band to Ihe com Sponsored by the BSU Alumni Association and Harmon bailone," he recalls. " We played right while the shell fire Travel, the lour costs $723-$924, depending on cabin accom· was going on . We usually ended up in front of the artillery modations The prICes Include a lour·night crUise, three nights but behind the infantry, silting there playing jazz music accommodations near Disney World, three days of passes to for those guys. They loved it." D,sney World, and a rentel ear tor one week, Airfare from Boise is not included. Reservations made alter Nov. 15 will be taken on a space ing compu,-, IICI&nCe Corp in Redmond. Wash availabte basis More inlormalton about the cruise and tour can KM'OI SWtord lAON Nurs· T""my RocMbaugtI (SA) is be obtained by calling the BSU Alumni OffICe, (208) ing. '87) II MrtIng II! SI teaching math fOt" the Murtaugh 385-1959. n AIphonsue in Bo .. as a School Drstnct -""""...... SmIley (88A. Weddings Cabaret has BSU flavor Accounllng, '87) I' • staff ac· COUManl al Abfrtson's head· Shamra Murdock and Kevin When the musICal Cabarel plays to local audiences In qu&f1~ In 801 .. Jones December 20 December, several of the leading characters will have BSU UncIII c. tt.mg (MA. Educa· Siellen M Marlatt and pedigrees, I.on) hu been named manager M.".ret •. Oliver (BOIse) Director John Elliott graduated with a degree in theatre arts Of OI"gIInlZatlOn deVelopment May 2 in 1976. The cast w,1I include BSU voice professor Catherine and Iraming WIth ar.lda In Jeffrey H McClees and J.".. R .....r (Mefldian) Ellion, and students Rod Wotf •. KeVin Troutt, and Bill Stephan...... RIdI ...... (Vo-T.ch) II May 9 The production will run Dec. 4-S and 8-12 al the Boise lmie empIoyedac J.m's TIre Serv.ce Robert V AIken and v...,.. Theater The show won a Tony award in 1966 as Broadway's in New Plymouth A. Moutton (EloIse) May 9 best musical. It was Iaet staged in 80tse in 1978. ["' Tem H. lInD (SA, Buslne") Kenneth PfterMn and Dawn ... Iransfet'ed to lhe BOIse 01· Wade (BoIse) May 10 fIce of W-.ro Mor1gave where Anthony Paniogue and Tori she is a loan otflCef A. Rhine (Denver) May 16 ..-..n. J . W.-ctI (SA, Bob N. Ste.I" and Yvette omce AdmlnlltrlllOn) I. an Bedard (Merrdian) May 16 ,. order edmln..rrlltOf lor Dala 110 Gary Schoelkoph and Out of the service, he set a brisk tempo for his college education at BJC. The campus today is big time compared to the few buildings of those days. There were some advantages, though. Parking was free and convenient. The military veterans were in earnest about making up that gap in their careers. "We all lost three years," Davies says. So he skipped the campus activities and studied his music. He also played the piano for a radio show, "Ken Davies at the Steinway,"' on KDSH, now KBOI. "I really cared about writing music and arranging-the arranging was going to be my career. That was why I was majoring in music at Boise Junior College." One flying beer bottle changed all that. He graduated from BJC in 1948 and earned a bachelor's in business administration from the Universi ty of Oregon. Back in Boise he launched a career in advertising. "My father had always been in advertising so I thought, 'If I'm going into business I might as well do something I know a little about.' " he says. Still he played piano part time at local clubs for years and his BJC reputation is tied to music, because his ar ranging talents are well established in none other than the BSU fight song. Davies became so solidly set in the Boise advertising scene that one ad executive remarked recently that "Everybody's worked for Davies," who now is the chair man of Davies & Rourke Advertising. Getting started in advertising in 1953 was no problem. There were only two agencies when he and John Givens put another one together. From the beginning, Ken navies has been a major force on the Boise "We started off when times were good," Davies says. advertising agency scene. Photo by Chuck Scheer "Business went very well. It gradually became extremely competitive. Now there are too many agencies in Boise." The secret of his success? Have skills in the four main Davies & Rourke now has about 25 accounts and bills areas of advertising: account service, creativity, media and around $3 million a year in media charges for its clients. accounting. Intermountain Gas Company has been with the agen Most important: "This is a service business. Take care cy the longest, since the utility was started in 1955. The of the clients or you lose them." newest client is the Division of Economic Development That arrangement seems to have worked well for Ken of the Idaho Department of Commerce. Davies. 0 Klml1hv GUncMrwon (Moscow) John Soran and Patty June 20 Subia (Spokane) July 1B May 21 Renstrom (Caldwell) June 6 Brian Gowan and Kelty Kline PMrlcia J. s.te. and Joel M. Michael A. Ortiz and Tina l. DMIeJ L Printing and Carol (Portland) June 27 Free (Caldwell) July 16 Strlcklafld (BoIse) May 23 Engstrom (Boise) June 12 John B. carlson and Mindy Ja"ray G. Haneen and Mark Anderson and Sheri Robyn H~ and Ken R. Roark (BoiSt'l) June 27 Kelley L. Stevens (Mendian) Llndkty (Boise) May 23 Hamacher (Botse) June 13 Thomu E. tWffnet and July 18 John H. caa.r.tt and Ann R. Kathleen L HigginS and Gary Merta T. lme... (Boise) Kelley L Stevens and Je"rey Gau .. (LewiSlon) May 23 S. Wekh (BoIse) June 13 June 27 G. "nMn (M8fid.an) July 18 Aurtly c. GortMma and Steven A. Millard and Nfkki Samuel A. Ikyan and Sandra D. Bf.cs Htlrnmond and Kenneth E. Pepper (Priest K. NakIIno (Boise) June 13 L Bergw&rh (G8OI'gia) June 27 Lloydina Shreffler (ColumbIa. River) May 23 Nancy Thurston and David Tamara Paul and Brat J. Tenn.) July 25 Brent E. J~ and Anne Scoggin (Caldwell) June 13 Fuller (Lewiston) August 7 Tammy Hall and Kenneth R. Chatt,.w (Washington) Martin Bauer and Bertasra E. Crei9 Schontwdt and Anne Dickinson (Boise) August 1 May 24 Perry (WyomIng) June 20 M. Barton (Botse) August 8 LHnne M. Summy and Mary A. Alexander and Aldn M. Doty atI(I Christy L. Pamela KatbfMIsch and Jan WillIam London (Red River, Id.) Jon.than Graham, May 30 Olmer (Meridian) June 20 D. GIerman, July • August 1 Roy L. Kyle and Carla M. KeVin C. Hess and RoeheUe Apryt Wliaon and G. Blair T __ Lutz and Ronald Vuylsteke (Anchorage) May 30 Hazelworth (Boise) June 20 Barriflglon (Boise) July 11 Rehwan (Boise) August 1 Robert F. He"ner and MlehMl MOfId~ and Da... id L. G.;tse and Lynette Gerald Stoddard and Pamela Stephanie Brown (Boise) June 6 Jennifer KIng (BoIse) June 20 C. HWI (BoIse) July 18 J. GoHde (Atlanta. Ga.) Grant Petersen Jr and Todd DeSllvia and Michelle Ke ... an Fenderson and August 7 Connie Collins (BoIse) June 6 Downs (BOIse) June 20 Wendotyn F,..... (Boise) Lynene S. Thompson and Wrmam S. Naw and Debbie Mlc.,..1 Montete"ante and July 18 Ron L. PtMUIps (Boise) L. c.ta (BOIse) June 6 Shelly R. Davis (New York) Scon A. Sell and Kathryn A. August 15 " BREAK INTO SPRING WITH THE BSU ALUMNI TOUR FOUR-DAY BAHAMAS CRUISE PLUS DISNEY WORLD!! MARCH 18-26,1988 Take two of Ammca's m\.'Qrite vacations for the price of one! Cruise 4 nights t,o the Bahamas on Premier Cruise Line's luxury lincr, The OCEANIC. Spend3 days at WBltDiKney World and Epeot! Y olJtSpring Break Vacation includes arental carforthe whole week and an unlimited 3-day"'World PassJX)rt" to the Disney complex. Don't 'Mickey MOaBe' around· sign up TODAY! In one wonderful week, sail off to tropical islands· and take in all the wonders ufthe Walt Disney World Vacation Kingdom! Your Magic Kingdom Combination inclUdes an unlimited 3-day "World Passport" to it alL What's more, you $wy at one of the .,rca's newest and best hotels, and you have a free rental car with unlhnitad mileage fot the full time! There's mora Drive to PortCanavtlrru, park your car (fur a small feel. Then: you're sailing to the lIunstruck Bahamas that have dra'b"Il visitors for centuries! Then: journey to your own special world! A private uninhabited-Out Isiand, Salt Cay. Step ashore kI spend time viewing the worldthewaybuccanool'Sandpiratesofyoredid. , . hunting buried treasure. , .Or,relaxontheglistenlngwhiteheach ... Listen to Goombay music:. "Splashdown" to the greatest und6l'W&er show on earth. Snorkel the majestic reefs that, until now, you've Boon only in picture books. Enjoy fine dining. , . a different world of cuisine {'«ell night' Try the incomparable Midnight BcfOOt!, , ,irresistible!: See the stars comc out ... on stage as you enjOY the best of entertainment! AND ... your ship 'loves' families. Each YQungster under 17 traveling v.ith parents is automatically a member of the Cruise Club. If they're under 12, they're members of the Jr. Cruise Club. It's all coordinated by the ship's specially-trained Counselorj3 - with a well equipped room for indoor activities like arts and crafts, hopSCQwh, basketball. and shuffleboard plus plenty of aundeck spa(~e, too. There are supervised activities for both groupe every day and night. There are even special welcorIW aboard treats for kids... Tour includes; 4 night cruise on The OCEANIC~.3 night deluxe hutel accommodations near Walt DisneY World Vacation Kingdom; 3-day unlimited passport to Disney World and Epeot; one week rental cat. Not included: AIRFARE; port tax of$26,OO per person; state and local taxes; gas, insurance, drop-off ('harges (if any), parking and extra hours over the hmit on the rental car. RESERVATIONS: Our group space can beheld only untilN OV. 15, 1987" Afterthat, reservations are on 'space available' only. A deposit of $200.00 per person is required to C(lnfirm .space. Balance is due January 15, 1988. FRIENDS & FAMILY WELCOME! $761 $812 SINGLE $924 Prices 41"e per per80n based upon ooubk oreupc.ru:y, Add airfare q.nd port tax ($26.00) to aF1'itJe at total cost. ~VakecJwckfj payuble toHAItMON TRAVEL, 1529 W. Washington.P.O.Bux 7727, Boise, Id 83707.(208) 343~7911i. Idaho 8OtJ.-44B..7353, USA 1-800-242-7287. CanyQnCounty residents eall466-1595 or the BSU Alumni office - 385-1959. CALL TODAY AND ASK FOR A DETAILED BROCHUl/E ON THIS PABULOUS BOISE STATE ALUMNI SPRING llREAK TOUR! The band is back! For (h~ past 11 years, halftimes at Boise State football games funds are providing between SIOO-500 each for 148 musicians, were VeTY Quiet. No longer. Now fans are treated to the sights nag carriers and dancers. and sounds of the new Keith Stein Blue Thunder Marching Who are they'? Band, the first esu has fielded since the mid-70s. Well, 98 of them play in the hand. or the others, 19 carry But the music doesn't stop once halftime is over. The band nags, 24 are Maneline Dancers, six are student assistants, and members have become some of the university's best am· one is a twirler. Excluding the dance team. 61 are new students bassadors, says Dyke Nally. BSU alumni director. at Boise State and 63 were here last year. "It's incredible how well-known they've become in the com Perhaps most surprising, only 60 are music majors. The other mUDity," he adds. Already the band has JX'rformed at fund 88 major in other areas. raisers and social events, marched in area parades, and put itself "Scholarship support for the band will strengthen the entire up for auction to raise money for Bishop Kelly High School. university," comments Nally, organizer orthe fund drive. "We The community has been generous in its response, Nally says. have found that these are very active stuuenlS. They tend to In a "hal pass" through the crowd at the Montana State game get involved in activities and generally do wen academically. almost S5,000 was raised for band scholarships. Other un The return of the band has given our music department a great solicited checks have come to the alumni office "just because deal of visibility, but other departments will benefit because people like what the band is doing," Nally explains. of the caliber of students the band will auract," he says. Those funds will be added to the donations already collected The band will be around for a long time, Nally explained, from the communit y, including $250,000 from Boiseans Keith because the private funds have been invested, with only the in and Catherine Stein, to support scholarships. This fall, those terest used for scholarships each year. 0 SJ Promoting the Academic Enterprise By John H. K~iser, Prt:Sidenr ne\er a better time than now. Being unprepared is never an ex Boise State Unj\'crsil}, cuse. It is interesting how many managers, facing a pouitry shortage. will ~pend time debating the que~tion what comes t comes as no surprise that when universities 3rc nOi given firSI. the chicken or the egg? The entrepreneur sees the oppor all the support they want or need in response to a jumble tunity and knows that all one needs is either a chicken or an I of formal and bureaucratic requests, they must either do egg to start dealing with the problem. If the wagon is stuck, without or rely on imagination, aggressive management, and getting the cart before the horse doesn't maner if you can teach risk, buttressed by professional commitment. to reach their the horse to push. Because so many developers fail to define goals. It appears to me that those universities which master the the real problem they are tfying to solve, they frustrate entrepreneurial approach and tap new sources in creative themselves in meaningJess debate. The point is lhat the win fashion will survive and grow while those which do not will dow of opportunity does not stay open long and effective stagnate. There are several guidelines for academic en manag~rs are both ready and willing to stick a leg through and trepreneurship which seem to contribute to success. push up when space is created. First of all, the project being promoted must be compelling Fifth, successful entrepreneurs must ha\'e a variety of pro and of high quality; good enough to draw more attention than jects ready at all times to take advantage of opportunities as the others in an increasingly crowded and competitive market. they appear. No one can safely predict when they will occur, A university project that also serves a substantial part of the and being prepared is essential. Having a plan, a focused pur broader community, i.e .. the Boise State University Pavilion pose for the organization goes without saying, but placing pro or the Morrison Center, has obvious advantages. "Turf" prob jects in an inflexible priority order is often fatal. For example, lems take care of themselves if multiple interests are pressing insisting that we will not build a fine am complex until we have for the same goal. Market size always has and always will be a new library or twenty-five percent of the full-professors in critical, which often means Ihat larger projects frequently have endowed chairs usually means that little, if anything, will ~ Ihe better chance. The bigger the niche. the more re .... ard in accomplished. "Dynamic improvisation" is neither lack of filling il. planning nor a failure to see what is more important. Rather Second, the best lime to expand is often in a depressed period. it is a willingness to do several things at once in a sequence that Competition is hunkered do ...m, the fund-raising markel is less changes regularly and which any given decision-maker does not ero",,'dcd, and the advantage of having the project in place when control. the climate improves or the market grows is obvious. Often, Finally, projects must complement the natural strengths of this is tough on faculty and staff stretching to survive in the the institution and the area. Raptor biology and research at short run, but the extra effort almost always pays large DSU-..... ith the World Center for Raplor Biology in Boise-is dividends for them. an obvious winner, while marine biology is not. A College of Third, nothing convinces potential investors that they should Technology. uniting the strengths of existing programs and support a given proposal more than previously demonsltated schools at Boise State with another university and with com competence, de!i"ery of promised goals and ~rvices, and ex munity resources, is anOlher winner, while a free-standing pressions of gratitude from earlier projects. That peorle give graduate center for engineering .... ould be a suicide mission. The 10 people rather than to paper projections is a cliche, but the proposal for 40,000 seats in Dronco Stadium speaks to the reason that is onen the case is because there is truSt in the in future of the stat~'s major population center, and building tegrity and productivity of the person or persons making the classrooms and research space in the same structure below those requests. Donors are much more likely to appreciate recipients sealS for the College of Health Science speaks to the need to who provide meaningful recognition for them and who find expand nurse production, a critical space shOrlage, and an ways 10 say than!. you. existing and a future need which cannot be met better anywhere. Fourth. there is no belief time to do something than im On the other hand, an independent medical school must wait mediately. Thai does not mean that planning can be ignored, until the state's population is tripled. but allowing major arguments about minor and presently un In all of this, it appears, entrepreneurship combines good solvable future concerns to get in the way of starting has killed managemenl. vision, and the ..... illingness to take risk because more projects than anything else. Timing is key, and there is the task is figh!. 0 WE'VE SCORED BIG WITH THIS ONE. It's Horizon Air's all-new Boeing-de Havilland overhead storage for all his gear. Dash B prop jet. It's in a league by itself. HOrizon's Dash B. We have a whole team of The Dash B carries 37 passengers. It's fast, them serving the great cities of the Northwest stable and incredibly dependable. And it's as and Intermountain States. quiet as a loser's locker room. The wlde-bocy See your Travel Agent or call Horizon toll-free design is spacious and comfortable, with (BOO) 547-9308. leg room for a lineman and enough enclosed The Dash B. 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