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Bibliography Bibliography Aguirre, Alejandrina 2002. Jorge Vergara: El emperador y su imperio. Contenido (Mexico), December 15: 66–70. Akst, Daniel 1992. Freedom Is Still Rubin’s Motto. The Los Angeles Times, January 21: D1. Albanese, Catherine L. 2007. A Republic of Mind and Spirit: A Cultural History of American Metaphysical Religion. New Haven, CT: Yale University Press. Andrew, John 1983. From California, the Tale of a Couple and Their Vitamins: How Durk and Sandy Gained Fame by Pondering Ways to Defeat Accursed Age. Wall Street Journal, May 2: A1. Andrews, Edmund L. 1997. Behind the Scams: Desperate People, Easily Duped. The New York Times, January 29: A3. Annis, Sheldon 1987. God and Production in a Guatemalan Town. Austin, TX: University of Texas Press. Apple, Rima D. 1996. Vitamania: Vitamins in American Culture. New Brunswick, NJ: Rutgers University Press. Ariel De Vidas, Anath 2008. Containing Modernity: The Social Life of Tupperware in a Mexican Indigenous Village. Ethnography, 9(2): 257–284. Ash, Mary Kay 1981. Mary Kay. New York: Harper and Row. Aubry, Erin J. 1999. What is a Jewish lesbian punk folk singer to do? Neaten her crewcut, put on an apron and sell lots of Tupperware. http://www. salon.com/mwt/feature/1999/11/05/phranc. Accessed May 9, 2002. Babb, Sarah L. 2001. Managing Mexico: Economists from Nationalism to Neoliberalism. Princeton, NJ: Princeton University Press. Bagamery, Anne 1983. Please Make Me Feel Special. Forbes, 131(7): 88–89. Banks, Jane, and Patricia R. Zimmerman 1987. The Mary Kay Way: The Feminization of a Corporate Discourse. The Journal of Communication Inquiry, 11: 85–99. Barkacs, Craig B. 1997. Multilevel Marketing and Antifraud Statutes: Legal Enterprises or Pyramid Schemes? Academy of Marketing Science Journal, 25(2): 176–178. Barrett, Stephen, and Victor Herbert 1994. The Vitamin Pushers: How the “Health Food” Industry Is Selling America a Bill of Goods. 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Antioxidant Supplements for Prevention of Mortality in Healthy Participants and Patients with Various Diseases. Cochrane Database of Systematic Reviews (2). Braden, Charles S. 1963. Spirits in Rebellion: The Rise and Development of New Thought. Dallas, TX: Southern Methodist University Press. Brandes, Stanley 2002. Staying Sober in Mexico City. Austin, TX: University of Texas Press. Brinkerhoff, Merlin B., and Jeffrey C. Jacob 1987. Quasi- Religious Meaning Systems, Official Religion, and Quality of Life in an Alternative Lifestyle: A Survey from the Back-to- the- Land Movement. Journal for the Scientific Study of Religion, 26(1): 63–80. Brodie, Stewart, John Stanworth, and Thomas R. Wotruba 2002. Comparisons of Salespeople in Multilevel vs. Single Level Direct Selling Organizations. The Journal of Personal Selling & Sales Management, 22(2): 67–75. Brody, Jane E. 1997. Puzzle in a Bottle—A special report. In Vitamin Mania, Millions Take a Gamble on Health. 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Matthews, Jr., and Theodore Levitt 1972. Marketing: A Contemporary Analysis. New York: McGraw- Hill. Byrne, Rhonda 2006. The Secret. New York: Atria Books. C a r p enter, R ob er t T. 19 9 9. E s oter ic L iter at u re a s a M ic ro co sm ic M i r ror of Br a z i l’s Religious Marketplace. In Latin American Religion in Motion. Christian Smith and Joshua Prokopy, eds., pp. 235–260. New York: Routledge. Carr, Coeli 2006. Making a Killing in Human Potential. The New York Times, January 29: B18. Chagnon, Napoleon A. 1968. Yanomamo: The Fierce People. New York: Holt Rinehart and Winston. Chepesiuk, Ron 1995. Sixties Radicals, Then and Now: Candid Conversations with Those Who Shaped the Era. Jefferson, NC: McFarland & Company. Chidester, David 2005. Authentic Fakes: Religion and American Popular Culture. Berkeley, CA: University of California Press. Clarke, Alison J. 1999. Tupperware: The Promise of Plastic in 1950s America. Washington, DC: Smithsonian Institute Press. Cohen, Lizabeth 2003. 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Man, 8(2): 159–176. de la Torre Castellanos, Renée.1999. El catolicismo: ¿un templo en el que habitan muchos dioses? In Creyentes y creencias en Guadalajara. Patricia Fortuny Loret de Mola, ed., pp. 101–131. Mexico City: Centro de Investigaciones y Estudios Superiores en Antropología Social. 178 BIBLIOGRAPHY Delaunay, Marina 2002. El Planeta de Jorge Vergara. Expansión, November 13: 55–68. DeVos, Rich 1993. Compassionate Capitalism: People Helping People Help Themselves. New York: Dutton. Dickerson, Marla, and Daniel Yi 2007. Living Large on Diet Aids. The Los Angeles Times, October 13: A1. Dillon, Michele 1999. Catholic Identity: Balancing Reason, Faith, and Power. Cambridge, UK: Cambridge University Press. Dow, James W. 2005. The Expansion of Protestantism in Mexico: An Anthropological View. Anthropological Quarterly, 78(4): 827–850. Dubisch, Jill 1981. You Are What You Eat: Religious Aspects of the Health Food Movement. In The American Dimension: Cultural Myths and Social Realities. William Arens and Susan P. Montague, eds., pp. 115–128. Sherman Oaks, CA: Alfred Publishing Co. Economist 1996. Scents and Sensibility. Economist, July 13: 57–58. Ehrenreich, Barbara 1989. Fear of Falling: The Inner Life of the Middle Class. New York: Pantheon Books. Eisenberg, Richard 1987. The Mess Called Multilevel Marketing. Money, June: 136–152. Emoto, Masaru 2004. The Hidden Messages in Water. David A. Thayne, trans. Hillsboro, OR: Beyond Words Publishing. Exoo, George D., and John Gregory Tweed 1995. Peale’s Secret Source. Lutheran Quarterly, 9(2): 151–175. Fábregas Puig, Andrés 2001. Lo sagrado del rebaño: El fútbol como integrador de identidades. Zapopan, Mexico: El Colegio de Jalisco. Fadzillah, Ida 2005. The Amway Connection: How Transnational Ideas of Beauty and Money Affect Northern Thai Girls’ Perceptions of Their Future Options. In Youthscapes: The Popular, the National, the Global. Sunaina Maira and Elisabeth Soep, eds., pp. 85–102. Philadelphia, PA: University of Pennsylvania Press. Fairfield, Kathleen, and Robert H. Fletcher 2002. Vitamins for Chronic Disease Prevention in Adults: Scientific Review. The Journal of the American Medical Association, 287(23): 3116–3126. Farnham, Alan 1993. Mary Kay’s Lessons in Leadership. Fortune, 128(6): 68–74. Fassihi, Farnaz 2008. Positive Thinking in Tehran: Youth Embrace Self- Help Movement; New Age Devotees, Chanting “Yes, I Can,” Flock to Unlikely Guru; “The Secret” in Farsi. Wall Street Journal, June 30: A1. Fernández, Luis 2005. El Abrazo de Vergara. Poder y Negocios, August 30: 26–32. Fernández-Kelly, María Patricia 1983. For We Are Sold, I and My People: Women and Industry in Mexico’s Frontier. Albany, NY: State University of New York Press. Files, Jennifer 1992. Baby Boomers Are Prime Market for Company’s Food Supplements. The Dallas Morning News, July 19: 4P. BIBLIOGRAPHY 179 Finkler, Kaja 1985. 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