What Influences Healthcare Providers' Prescribing Decisions?
Research in Social and Administrative Pharmacy xxx (xxxx) xxx Contents lists available at ScienceDirect Research in Social and Administrative Pharmacy journal homepage: www.elsevier.com/locate/rsap What influenceshealthcare providers’ prescribing decisions? Results from a national survey Simani M. Price a,*, Amie C. O’Donoghue b, Lou Rizzo a, Saloni Sapru a, Kathryn J. Aikin b a Westat, Inc., Rockville, MD, USA b U.S. Food and Drug Administration, Silver Spring, MD, USA ARTICLE INFO ABSTRACT Keywords: Background: Prior U.S. Food and Drug Administration (FDA) surveys with healthcare providers (HCPs) have Healthcare providers focused on attitudes toward direct-to-consumer advertising and have not specifically examined professionally- Prescription drug promotion targeted prescription drug promotion. Similarly, there are no recent national surveys of HCPs examining their Detailing interactions with the pharmaceutical industry. Pharmaceutical opinion leaders Objectives: The goal of this study was to use a national sample of HCPs to examine exposure to professionally- Off-label prescribing Prescribers targeted prescription drug promotions and interactions with industry, and knowledge, attitudes and practices related to FDA approval of prescription drugs. Methods: An online national survey was conducted with 2000 HCPs representing primary care physicians (PCPs), specialists (SPs), physician assistants (PAs), and nurse practitioners (NPs). The sample was randomly drawn from WebMD’s Medscape subscriber network, stratified by HCP group, and designed to yield target numbers of completed surveys in each group. Weights were computed to correct for unequal selection probabilities, dif ferential response rates, and differential coverage and used to generalize completed surveys to a national pop ulation of PCPs, SPs, NPs, and PAs.
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