DOCSLIB.ORG

Interviewing Children and Young People

Total Page：16

File Type：pdf, Size：1020Kb

Download full-text PDF Read full-text
Interviewing Children and Young People INTERVIEWING CHILDREN AND YOUNG PEOPLE ESOMAR WORLD RESEARCH CODES & GUIDELINES INTERVIEWING CHILDREN AND YOUNG PEOPLE ESOMAR WORLD RESEARCH CODES & GUIDELINES INTERVIEWING CHILDREN AND YOUNG PEOPLE All ESOMAR world research codes and guidelines, including latest updates, are available online at www.esomar.org Copyright © ESOMAR 1999 Latest reprint: 2009 ESOMAR WORLD RESEARCH CODES & GUIDELINES INTERVIEWING CHILDREN AND YOUNG PEOPLE ESOMAR WORLD RESEARCH CODES & GUIDELINES INTERVIEWING CHILDREN AND YOUNG PEOPLE CONTENTS Introduction 2 Requirements 3 ESOMAR WORLD RESEARCH CODES & GUIDELINES INTERVIEWING CHILDREN AND YOUNG PEOPLE ESOMAR WORLD RESEARCH CODES & GUIDELINES INTERVIEWING CHILDREN AND YOUNG PEOPLE INTRODUCTION A considerable amount of survey • the authorities, and the public research is carried out among children generally, must be confident that all and young people for both economic research carried out with children and and sociological purposes. This is a young people is conducted to the highest legitimate and valuable form of research ethical standards and that there can be but, as the ICC/ESOMAR International no question of any possible abuse of Code points out, it calls for special the children or young people involved. care and precautions on the part of the researcher. This Guideline specifies in One difficulty is that at present there is more detail what such “special care” no common international definition of involves. It concentrates on the ethical “child”, “young person” etc. Even within issues involved and does not deal a single country the definition may vary with the technical problems of such with the activity under consideration. research. Because it would be very difficult to agree any general definition based on In carrying out such research: factors such as the child’s cognitive powers, to fulfil the objectives outlined • the welfare of the children and above, this Guideline takes a straight- young people themselves is the over- forward, practical approach to the riding consideration - they must not be issue. The following procedure should disturbed or harmed by the experience therefore be adopted when carrying out of being interviewed research among children and young • the parents or anyone acting as the people: guardian of any child or young person taking part in a research project must 1. The researcher must conform to be confident that the latter’s safety, any relevant definitions incorporated in rights and interests are being fully any National Code of Conduct Practice safeguarded and/or in national legislation. • the interviewers and other 2. Where no such specific national researchers involved in the project definitions exist, a “child” is to be must be protected against any misun- defined as “under the age of 14”, and a derstandings or possible allegations of “young person” as “aged 14-17”. misconduct arising from their dealings with the children or young people tak- It does not appear practicable to try ing part in that project to set out in detail different rules for 2 ESOMAR WORLD RESEARCH CODES & GUIDELINES INTERVIEWING CHILDREN AND YOUNG PEOPLE different age groups. Although a child REQUIREMENTS of 7 and a child of 13 often cannot sensibly be asked the same questions (A) IN THE CASE Of CHILDREN or about identical topics, this issue UNDER 14 is usually more a matter of common sense and good research practice 1. Where a survey is being carried out rather than one of ethics. However, within a “protected environment” - i.e. researchers must be alert to situations a location such as a school or leisure where the sensitive nature of the centre where some person in authority research or the circumstances of has overall responsibility for the protection the interview mean that exceptional of the child - then the permission of the care is called for in interviews with relevant adult overseeing that location children and young people from any (such as a teacher) must be obtained age-group. A key criterion must always before conducting any interview. be that when the parent or other person responsible for the child hears 2. In any other environment - e.g. about the content or circumstances of in the home, or in the street or some the interview, no reasonable person other public place - the permission would expect him or her to be upset or of a parent, guardian or other person disturbed. on whom the parent has conferred responsibility for the child (e.g. a In addition, the interviewing of children child-minder, au pair or neighbour) and young people must in all respects must be obtained before the child is conform to the general Rules set out approached for an interview. A child in the main ICC/ESOMAR International must not under any circumstances be Code, as well as to the requirements approached for an interview unless he of data protection and other relevant or she is accompanied by an adult. legislation and to any National Code of Research Practice. 3. When requesting permission to carry out an interview, sufficient infor- mation must be given to the person responsible for the child for him or her to reach an adequately considered decision about giving such permis- sion. Where it is not practicable for 3 ESOMAR WORLD RESEARCH CODES & GUIDELINES INTERVIEWING CHILDREN AND YOUNG PEOPLE that person to see or hear the actual • that these are safe to consume questions to be asked, the subject and (e.g. foods, confectionery) or to handle general nature of the interview must be (e.g. toys). The researcher must explained, together with an explanation confirm this (normally in writing) with of any potentially sensitive or embar- the supplier of the product even though rassing questions etc. The identity of the latter may be legally liable for any the person giving the permission for adverse effects caused by the product; the interview should be noted but it is • that the child or young person does normally unnecessary for the permis- not suffer from any relevant allergy sion to be obtained in writing. (e.g. to products containing nuts); • that children and young people 4. When carrying out interviews with do not become involved in any illegal children it is normally desirable that action (e.g. the under-age consumption some responsible adult (apart from of alcoholic products); the interviewer) remains close at hand • wherever practicable the views of while the interview is carried out. This parents or guardians about products is especially important in the case of they would not wish the child or young in-home interviews. However it is not person to try are also complied with. necessary that this person is actually present in the same room - this may be 7. The researcher must take into undesirable in certain cases for meth- account the degree of maturity of the odological reasons, e.g. where it might child or young person involved when introduce some bias in the responses. considering what subjects may or may not be safely dealt with in an interview. 5. If the child is to be asked to test any While it may be imperative to avoid product, the responsible person must certain subjects when interviewing be allowed to see this and (if they wish) children (e.g. a topic which might to try it themselves. frighten the child), the same subject might quite safely be covered with (b) IN THE CASE Of ALL CHILDREN young people if the appropriate precau- AND young people tions are taken. This again is a question of good research practice as much as 6. In cases involving the testing of of ethics. Examples of topics where any products the researcher must take special care is needed when interviewing special care to check: children and young people are ones 4 ESOMAR WORLD RESEARCH CODES & GUIDELINES INTERVIEWING CHILDREN AND YOUNG PEOPLE which could disturb or worry them, such clearly be such as to inspire confidence as their relationships with others in their and not suspicion among the public. peer group, or ones which risk creating Whether working full-time or part-time tensions between them and their parents. the interviewers should be given special training for such work, including, in 8. There are sometimes valid and particular, the precautions to be taken, the important reasons (e.g. in helping correct methods of obtaining permission, to guide social policies) for covering the special steps needed to establish good research topics of the kinds where rapport with children, etc. Interviewers special care is needed as referred to must be familiar with, and conform to, in point 7. When this is the case it is the requirements of both this Guideline essential both that a full explanation of and the main ICC/ESOMAR International this is given to the responsible person Code, and any national code of conduct (certainly in the case of a child, and if or guideline on interviewing children and possible even in the case of a young young people. person aged 14-17) and their agreement obtained; and also that steps are taken 10. In the case of telephone - and even to ensure that the child or young person more, Internet - surveys it may often is not worried, confused or misled by be more difficult to establish the age of the questioning. the respondent when making the first contact and also to obtain the neces- 9. It is not generally necessary to use sary permission for an interview from special types of interviewers for sur- the appropriate responsible person. veys among children and young people. However, despite these difficulties the Many experienced interviewers are researcher should still try to follow the quite capable of being trained for such principles set out in this Guideline. This work. However, it is very important that may mean that certain types of surveys anyone who is going to carry out such should not be undertaken; if in doubt interviewing is carefully screened for - or in the rare cases where some their suitability for this responsibility, alternative procedure might seem more given the growing concern of parents appropriate - the researcher should and the general public about the protec- consult the ESOMAR Professional tion of young people and especially of Standards Committee or the national children.
Load more

Recommended publications
  • Summary of Human Subjects Protection Issues Related to Large Sample Surveys
    Summary of Human Subjects Protection Issues Related to Large Sample Surveys U.S. Department of Justice Bureau of Justice Statistics Joan E. Sieber June 2001, NCJ 187692 U.S. Department of Justice Office of Justice Programs John Ashcroft Attorney General Bureau of Justice Statistics Lawrence A. Greenfeld Acting Director Report of work performed under a BJS purchase order to Joan E. Sieber, Department of Psychology, California State University at Hayward, Hayward, California 94542, (510) 538-5424, e-mail [email protected]. The author acknowledges the assistance of Caroline Wolf Harlow, BJS Statistician and project monitor. Ellen Goldberg edited the document. Contents of this report do not necessarily reflect the views or policies of the Bureau of Justice Statistics or the Department of Justice. This report and others from the Bureau of Justice Statistics are available through the Internet — http://www.ojp.usdoj.gov/bjs Table of Contents 1. Introduction 2 Limitations of the Common Rule with respect to survey research 2 2. Risks and benefits of participation in sample surveys 5 Standard risk issues, researcher responses, and IRB requirements 5 Long-term consequences 6 Background issues 6 3. Procedures to protect privacy and maintain confidentiality 9 Standard issues and problems 9 Confidentiality assurances and their consequences 21 Emerging issues of privacy and confidentiality 22 4. Other procedures for minimizing risks and promoting benefits 23 Identifying and minimizing risks 23 Identifying and maximizing possible benefits 26 5. Procedures for responding to requests for help or assistance 28 Standard procedures 28 Background considerations 28 A specific recommendation: An experiment within the survey 32 6.
    [Show full text]
  • The Evidence from World Values Survey Data
    Munich Personal RePEc Archive The return of religious Antisemitism? The evidence from World Values Survey data Tausch, Arno Innsbruck University and Corvinus University 17 November 2018 Online at https://mpra.ub.uni-muenchen.de/90093/ MPRA Paper No. 90093, posted 18 Nov 2018 03:28 UTC The return of religious Antisemitism? The evidence from World Values Survey data Arno Tausch Abstract 1) Background: This paper addresses the return of religious Antisemitism by a multivariate analysis of global opinion data from 28 countries. 2) Methods: For the lack of any available alternative we used the World Values Survey (WVS) Antisemitism study item: rejection of Jewish neighbors. It is closely correlated with the recent ADL-100 Index of Antisemitism for more than 100 countries. To test the combined effects of religion and background variables like gender, age, education, income and life satisfaction on Antisemitism, we applied the full range of multivariate analysis including promax factor analysis and multiple OLS regression. 3) Results: Although religion as such still seems to be connected with the phenomenon of Antisemitism, intervening variables such as restrictive attitudes on gender and the religion-state relationship play an important role. Western Evangelical and Oriental Christianity, Islam, Hinduism and Buddhism are performing badly on this account, and there is also a clear global North-South divide for these phenomena. 4) Conclusions: Challenging patriarchic gender ideologies and fundamentalist conceptions of the relationship between religion and state, which are important drivers of Antisemitism, will be an important task in the future. Multiculturalism must be aware of prejudice, patriarchy and religious fundamentalism in the global South.
    [Show full text]
  • Explaining Professed Popular Trust in Zimbabwe's Presidents
    Dispatch No. 399 | 20 October 2020 Fear and trust: Explaining professed popular trust in Zimbabwe’s presidents Afrobarometer Dispatch No. 399 | Simangele Moyo-Nyede Summary Popular trust in public institutions and officials is an important indicator of political legitimacy, a key resource for the development and functioning of modern democracies (Freitag & Bühlmann, 2009; Chingwete, 2016; Mishler & Rose, 2001; Newton, 2001). However, some analysts argue that while trust is important in a democracy, citizens would be naïve if they didn’t have a certain level of distrust as well (van de Walle & Six, 2004). In Zimbabwe, almost two-thirds of Afrobarometer survey respondents in 2017 said they trusted then-President Robert Mugabe “somewhat” or “a lot.” The following year, after Mugabe ended his 37-year rule under pressure from the military, more than half of respondents expressed trust in his successor, President Emmerson Mnangagwa. At the same time, clear majorities said their country was “going in the wrong direction,” assessed the national economic situation as bad, rated the government’s performance on the economy as poor, and said they did not feel free to criticize the president. As they had for years, headlines portrayed a country contending with a ruined economy, a collapsing health care system, high unemployment and corruption, and poor public services (Pindula News, 2018; Muronzi, 2020). This raises the question: How can citizens who see their country as “going in the wrong direction” express trust in the person leading it there? Do substantial numbers of Zimbabweans really trust their president? If so, what drives this trust? An analysis of Afrobarometer survey data from 2017 and 2018 – during Mugabe’s last year in office and Mnangagwa’s first – suggests that in addition to any number of possible reasons that Zimbabweans may have had for trusting their president, fear of appearing anti- government was one factor contributing to high levels of professed trust.
    [Show full text]
  • World Values Surveys and European Values Surveys, 1999-2001 User Guide and Codebook
    ICPSR 3975 World Values Surveys and European Values Surveys, 1999-2001 User Guide and Codebook Ronald Inglehart et al. University of Michigan Institute for Social Research First ICPSR Version May 2004 Inter-university Consortium for Political and Social Research P.O. Box 1248 Ann Arbor, Michigan 48106 www.icpsr.umich.edu Terms of Use Bibliographic Citation: Publications based on ICPSR data collections should acknowledge those sources by means of bibliographic citations. To ensure that such source attributions are captured for social science bibliographic utilities, citations must appear in footnotes or in the reference section of publications. The bibliographic citation for this data collection is: Inglehart, Ronald, et al. WORLD VALUES SURVEYS AND EUROPEAN VALUES SURVEYS, 1999-2001 [Computer file]. ICPSR version. Ann Arbor, MI: Institute for Social Research [producer], 2002. Ann Arbor, MI: Inter-university Consortium for Political and Social Research [distributor], 2004. Request for Information on To provide funding agencies with essential information about use of Use of ICPSR Resources: archival resources and to facilitate the exchange of information about ICPSR participants' research activities, users of ICPSR data are requested to send to ICPSR bibliographic citations for each completed manuscript or thesis abstract. Visit the ICPSR Web site for more information on submitting citations. Data Disclaimer: The original collector of the data, ICPSR, and the relevant funding agency bear no responsibility for uses of this collection or for interpretations or inferences based upon such uses. Responsible Use In preparing data for public release, ICPSR performs a number of Statement: procedures to ensure that the identity of research subjects cannot be disclosed.
    [Show full text]
  • 2010 -2012 World Values Survey
    WVS 2010-2012 Wave, revised master, June 2012 1 of 21 2010 -2012 108 Burundi 348 Hungary 508 Mozambique 760 Syria WORLD 112 Belarus 352 Iceland 512 Oman 762 Tajikistan VALUES 116 Cambodia 356 India 516 Namibia 764 Thailand 120 Cameroon 360 Indonesia 524 Nepal 768 Togo SURVEY 124 Canada 364 Iran 528 Netherlands 780 Trinidad 144 Sri Lanka 368 Iraq 554 New Zealand 784 United Arab Emirates V1. Survey 148 Chad 372 Ireland 558 Nicaragua 788 Tunisia wave number: 152 Chile 376 Israel 562 Niger 792 Turkey the constant, 156 China 380 Italy 566 Nigeria 795 Turkmenistan 6 (for Wave 158 Taiwan 384 Côte d´Ivoire 578 Norway 800 Uganda six). 170 Colombia 388 Jamaica 586 Pakistan 804 Ukraine V2. Country 180 Dem. Rep. of Congo 392 Japan 591 Panama 807 Macedonia 184 Cook Islands 398 Kazakhstan 598 Papua New Guinea 818 Egypt code (write in 3- 188 Costa Rica 400 Jordan 600 Paraguay 826 Great Britain digit code from 191 Croatia 404 Kenya 604 Peru 834 Tanzania list below): 192 Cuba 408 North Korea 608 Philippines 840 United States ______ 196 Cyprus 410 South Korea 616 Poland 850 U.S. Virgin Islands 8 Albania 203 Czech Republic 414 Kuwait 620 Portugal 854 Burkina Faso 12 Algeria 208 Denmark 417 Kyrgyzstan 624 Guinea-Bissau 858 Uruguay 16 American Samoa 214 Dominican Republic 418 Laos 626 Timor-Leste 860 Uzbekistan 20 Andorra 218 Ecuador 422 Lebanon 630 Puerto Rico 862 Venezuela 24 Angola 222 El Salvador 426 Lesotho 634 Qatar 887 Yemen 28 Antigua and Barbuda 226 Equatorial Guinea 428 Latvia 642 Romania 891 Serbia and Montenegro 31 Azerbaijan 231 Ethiopia 430 Liberia
    [Show full text]
  • Age Adjustment Using the 2000 Projected U.S. Population Pdf
    Number 20 + January 2001 Reprinted Age Adjustment Using the 2000 Projected U.S. Population Richard J. Klein, M.P.H., and Charlotte A. Schoenborn, M.P.H. Introduction and Human Services (DHHS), which established the year 2000 projected U.S. population as the standard population Age adjustment, using the direct method, is the for age adjusting mortality statistics. The sets of weights application of observed age-specific rates to a standard age provided in this paper use the age groupings most commonly distribution to eliminate differences in crude rates in found in existing DHHS publications. Age-adjustment populations of interest that result from differences in the weights, as well as examples of computer codes appropriate populations’ age distributions. This adjustment is usually for calculating age-adjusted rates for complex sample done when comparing two or more populations at one point surveys using the SUDAAN7 software package, are provided in time or one population at two or more points in time. Age in this report. The weights and procedures shown are not adjustment is particularly relevant when populations being intended as fixed rules for age adjustment, but rather as compared have different age structures, for example, the guidelines to promote and facilitate consistency and U.S. white and Hispanic populations. The classic literature 1 comparability in age-adjustment procedures among users of on age adjusting, as well as more recent National Center for health-related data. Health Statistics (NCHS) publications,2–5 has focused on adjusting death rates and provides comprehensive discussions of age-adjustment techniques. However, age adjustment can be applied to any population-based event.
    [Show full text]
  • Market Research Under Extreme Conditions
    MARKET RESEARCH UNDER EXTREME CONDITIONS Elaine Maurer Clarity Consulting Ithaca, New York INTRODUCTION Fortunately the answer is "yes." Expert Interviews are the Expert Interviews yield probing perspective directly from research methodology of choice when the project requires the market trenches. Expert Interviewers guide each conducting research with interviewees that are difficult to interview to test emerging hypothesis and develop reach because of their position, location, or nature of their actionable market intelligence. work. In many industrial, high technology and medical markets there are fewer than 100 target customers, which Suppose you are an executive contemplating a multi-million makes developing reliable statistics with traditional dollar investment in a new product and need to substantiate quantitative surveys impractical. Expert Interviews provide your plans to the board of directors in 8 weeks. both qualitative and quantitative insights. They yield probing perspectives directly from the market trenches. You have some familiarity with market research surveys and focus groups, and thus embark upon contracting with a vendor of these services. The research proposal calls for using focus groups to explore the features and benefits that We had a fairly unique set of circumstances-trying the decision-makers of your new product or service are most to get into a narrow group of customers with a new concerned with and for discovering how these issues are value proposition. It didn’t lend itself to the normal articulated in the
    [Show full text]
  • Qualitative Versus Quantitative Marketing Research
    QUALITATIVE VERSUS QUANTITATIVE MARKETING RESEARCH Prof. univ. dr. Nicolae Teodorescu, Prof. univ. dr. Aurelia-Felicia Stăncioiu, Prof. univ. dr. Laurenţiu-Dan Anghel, Lector univ. dr. Diana Maria Vrânceanu Academy of Economic Studies Bucharest Abstract. Marketing research approach might be accomplished in different ways. In the practical view, we can say that treating it as quantitative and qualitative is more pragmatic and operational. Key words: qualitative research, quantitative research, qualitative techniques, sample, sampling, weighting factors. 1. Qualitative marketing research Taking into consideration the complexity of qualitative marketing research objectives, its design and implementation impose solving some important points as: ● Choosing the most appropriate instruments of qualitative research, consistent with the objective pursued. In this direction, the specialists put in evidence the main type of interviews that can be used, this problem doesn’t represent a dispute point among researchers: o Individual in-depth interviews or intensive, that last at the most an hour; o Group discussions that last usually 1-2 hours. However, in some situations (e.g. when it is useful to apply “brainstorming” technique) the duration of these group discussions might last at the most seven hours. o Semi-structured interviews and shorter interviews (20-30 minutes), being “pulling up” from the customers type of information; o Customers’ decisions protocols interviews; o Repertory grids interviews (named also Kelly Grids); o “Mystery Shopping” ● The selection of the customers that take part at qualitative research. This is done, of course, taking into consideration precise criteria, according with research objectives. In this problem, the researchers have two opposite positions, some of them are the adepts of selecting the customers that didn’t take part previously (e.g.
    [Show full text]
  • Round 6 Survey Manual
    ROUND 6 SURVEY MANUAL Compiled by the Afrobarometer Network May 2014 FINAL AB R6 SURVEY MANUAL – May 2014 Purpose of the Manual The Afrobarometer is a comparative series of public attitude surveys that assess citizen attitudes to democracy and governance, markets, and civil society, among other topics. The surveys have been undertaken at periodic intervals since 1999. Having started with 12 countries in the first cycle in 1999, the Afrobarometer coverage has progressively increased over time and covered a total of 35 countries in Round 5 (2011-2013). It is expected that in Round 6, the same 35 countries will be covered, between 2014 and 2015. We also hope to add South Sudan as a 36th country during Round 6 if the political situation permits. Together with National Partners in each country, the Afrobarometer is a joint enterprise of the Institute for Justice and Reconciliation in South Africa (IJR), the Center for Democratic Development (CDD-Ghana), the Institute for Development Studies (IDS) at the University of Nairobi in Kenya, and the Institute for Empirical Research in Political Economy (IREEP) in Benin. The network also receives additional technical support from Michigan State University (MSU) and the University of Cape Town (UCT). This Survey Manual is addressed to Afrobarometer National Investigators (NIs), and aims to assist NIs and other members of the Country Team in preparing and implementing Round 6 surveys. The Manual lays out the methodologies for managing, conducting, and reporting on Afrobarometer surveys. It distills the practical knowledge accumulated from experience with Rounds 1 through 5. The Manual should thus be regarded as the essential guidebook to the Afrobarometer.
    [Show full text]
  • Demographic Questionnaire
    NATSCEV YOUTH SURVEY Table of Contents Parent Screen and Consent ....................................................................................................... 1 Section 1: Parent Screener Interview ......................................................................................... 5 Parent Consent to Interview Child 10 and Older ....................................................................... 14 Child Assent ............................................................................................................................. 15 Section 2: Youth Report Background Questions ....................................................................... 16 Section 3: JVQ Screener Questions ......................................................................................... 17 Section 4: Social Support ......................................................................................................... 22 Section 5: Mental Health .......................................................................................................... 22 Section 6: NATSCEV Supplemental Screener Questions ......................................................... 24 Section 7: JVQ & NATSCEV Follow-up Questions ................................................................... 26 Section 8: Lifetime and Past Year Adversity ........................................................................... 183 Section 9: Internet Victimization ............................................................................................
    [Show full text]
  • Esomar Guideline for Conducting Survey Research
    ESOMAR GUIDELINE FOR CONDUCTING SURVEY RESEARCH VIA MOBILE PHONE World Research Codes and Guidelines 1 | World Research Codes and Guidelines All ESOMAR world research codes and guidelines, including latest updates, are available online at www.esomar.org © 2011 ESOMAR. All rights reserved. Issued June 2011 No part of this publication may be reproduced or copied in any form or by any means, or translated, without the prior permission in writing of ESOMAR. ESOMAR codes and guidelines are drafted in English and the English texts are the definitive versions. 2 | World Research Codes and Guidelines ESOMAR GUIDELINE FOR CONDUCTING SURVEY RESEARCH VIA MOBILE PHONE CONTENTS 1. INTRODUCTION 3 2. SCOPE 3 3. KEY PRINCIPLES 3 4. RESPONDENT COSTS 4 5. RESPONDENT SAFETY AND CONFIDENTIALITY 4 6. CONTACT TIMES 5 7. INTERVIEW DURATION 5 8. AUTOMATED DIALLING AND CALLING EQUIPMENT 5 9. LOCATION DATA 5 10. CALLING PROTOCOLS 6 11. FURTHER INFORMATION 6 APPENDIX – KEY FUNDAMENTALS OF THE ICC/ESOMAR CODE 7 3 | World Research Codes and Guidelines 1. INTRODUCTION As mobile phones become the preferred mode of telephone communication on a global scale, it is critical for ESOMAR to establish clear guidance on the conduct of market, social and opinion research via mobile phone. The aim is to promote professional standards, best practices, and respectful relationships with the individuals being called and to assist researchers in addressing legal, ethical, and practical considerations when conducting research via mobile phone. Mobile phone technology and communications have grown rapidly in some countries and at a slower pace in others, and mobile communication laws and regulations are still evolving.
    [Show full text]
  • Marketing Research: Personal/Face-To-Face Interviews and Computer-Assisted Personal Interviews Mohammad Habibur Rahman1*, Md
    ounting cc & A f M Rahman et al., J Account Mark 2018, 7:3 o a l r a k e n Journal of Accounting & DOI: 10.4172/2168-9601.1000285 t r i n u g o J ISSN: 2168-9601 Marketing Case Report Open Access Marketing Research: Personal/Face-to-Face Interviews and Computer-Assisted Personal Interviews Mohammad Habibur Rahman1*, Md. Saiful Islam2 and Bidhan Chandra Sutradhar1 1HPRWMU, INST, Atomic Energy Research Establishment, Savar, Dhaka, Bangladesh 2National Institute of Nuclear Medicine and Allied Sciences, BSMMU Campus, Shahbagh, Dhaka, Bangladesh Abstract Research estimates that there are many interview related problems in marketing research company; Personal/ face-to-face interviews and computer-assisted personal interviews is one of them. Survey research faces many consumers which contribute to showing the interests of consumers. Quantitative interviewing methods include personal interviews, telephone interviews, mail surveys and online surveys where each interview has been divided into some parts. This essay is intended to demonstrate personal interviews, the advantages and disadvantages of each interview and draw a logical conclusion. Face to face methods of collecting information’s tends to be more effective form than other non-personal forms of data collection which leads to misinterpretation. Keywords: Marketing research; Survey; Online survey; Interview re- Door-to-door interviews: Door-to-door interviews are the kind lated problems; Customer of interviews which take place in consumer’s home. In comparison to other survey methods, this interview has been more popular at Introduction earlier times. It has been considered as the best method of face to face Survey research is a method for collecting information by interviews, which is mainly because of conditions in the interview [4].
    [Show full text]