Zynga Reimagines Social Games with the Launch of Farmville 2
Total Page:16
File Type:pdf, Size:1020Kb
Load more
Recommended publications
-
The Development and Validation of the Game User Experience Satisfaction Scale (Guess)
THE DEVELOPMENT AND VALIDATION OF THE GAME USER EXPERIENCE SATISFACTION SCALE (GUESS) A Dissertation by Mikki Hoang Phan Master of Arts, Wichita State University, 2012 Bachelor of Arts, Wichita State University, 2008 Submitted to the Department of Psychology and the faculty of the Graduate School of Wichita State University in partial fulfillment of the requirements for the degree of Doctor of Philosophy May 2015 © Copyright 2015 by Mikki Phan All Rights Reserved THE DEVELOPMENT AND VALIDATION OF THE GAME USER EXPERIENCE SATISFACTION SCALE (GUESS) The following faculty members have examined the final copy of this dissertation for form and content, and recommend that it be accepted in partial fulfillment of the requirements for the degree of Doctor of Philosophy with a major in Psychology. _____________________________________ Barbara S. Chaparro, Committee Chair _____________________________________ Joseph Keebler, Committee Member _____________________________________ Jibo He, Committee Member _____________________________________ Darwin Dorr, Committee Member _____________________________________ Jodie Hertzog, Committee Member Accepted for the College of Liberal Arts and Sciences _____________________________________ Ronald Matson, Dean Accepted for the Graduate School _____________________________________ Abu S. Masud, Interim Dean iii DEDICATION To my parents for their love and support, and all that they have sacrificed so that my siblings and I can have a better future iv Video games open worlds. — Jon-Paul Dyson v ACKNOWLEDGEMENTS Althea Gibson once said, “No matter what accomplishments you make, somebody helped you.” Thus, completing this long and winding Ph.D. journey would not have been possible without a village of support and help. While words could not adequately sum up how thankful I am, I would like to start off by thanking my dissertation chair and advisor, Dr. -
Zynga Acquires Conduit Labs
Zynga Acquires Conduit Labs San Francisco, CA – Zynga today announced it has acquired Boston-based social games company Conduit Labs. Effective immediately, the Conduit Labs office will become Zynga Boston, a new game studio focused on new product development. Today's announcement expands Zynga's studio operations adding to locations already in San Francisco, Austin, Baltimore, Bangalore, Beijing and Los Angeles. Terms of the acquisition were not disclosed. Conduit Labs’s CEO, Nabeel Hyatt, will become head of the new Boston studio. The Conduit Labs team will be immediately integrated into Zynga’s workforce. Conduit Labs, founded in 2007 and funded by Charles River Ventures and Prism VentureWorks, has developed several free-to-play social games for the web. "Boston is an epicenter for technology and has a strong talent market, making it an ideal location for us to expand operations,” said Mike Verdu, senior vice president of games at Zynga. “As one of the most prominent social game companies in Boston, the Conduit team shares a similar culture and drive with Zynga, and together we anticipate great successes from our new studio.” Today’s acquisition, along with the recently announced joint venture with SoftBank for the launch of Zynga Japan, continues to extend the company's footprint worldwide, creating more opportunities for Zynga to connect the world through games. About Zynga Zynga is the world’s largest social game developer. More than 232 million monthly active users play its games. Zynga’s games include FarmVille, Treasure Isle, Zynga Poker, Mafia Wars, YoVille, Café World, FishVille, PetVille and FrontierVille. Zynga games are available on Facebook, MySpace and the iPhone. -
Zynga and Mclaren Put CSR Racing 2 Players in the Driver's Seat of the New Mclaren 720S
March 9, 2017 Zynga and McLaren Put CSR Racing 2 Players in the Driver's Seat of the New McLaren 720S For the First Time Ever, Players Can Experience the McLaren 720S from Their Mobile Device SAN FRANCISCO, March 09, 2017 (GLOBE NEWSWIRE) -- Zynga (Nasdaq:ZNGA), a leading social game developer, today announced the exclusive release of the new McLaren 720S in CSR Racing 2 (CSR2), a mobile racing game developed by Zynga's UK-based studio, NaturalMotion. The McLaren 720S was publicly announced earlier this week by McLaren at the Geneva International Motor Show on March 7, and marks the first time a supercar has been added to the vehicle lineup in CSR2 the same week as the car's worldwide unveiling. "McLaren is a leader in the automotive industry, combining cutting edge technology and precision design to create some of the most advanced sports and supercars in the world," said Torsten Reil, CEO of NaturalMotion. "We're incredibly proud to be working with McLaren to give CSR2 mobile game players a chance to see and experience the new McLaren 720S the same week as the car's real-world debut. Players can now add the McLaren 720S to their CSR2 garage, adding to their collection of other McLaren favorites like the iconic McLaren P1™ and the P1™ GTR, as well as the 650S, 675LT and 570S." "We're big fans of the CSR Racing franchise and are excited to deliver McLaren fans around the world a console quality experience on mobile that beautifully represents the new McLaren 720S," said Hayley Robinson, Licensing Manager at McLaren Automotive. -
Doom: Gráficos Avançados E Atmosfera Sombria
PONTIFÍCIA UNIVERSIDADE CATÓLICA DO RIO GRANDE DO SUL PROGRAMA DE PÓS-GRADUAÇÃO EM COMUNICAÇÃO SOCIAL TECNOLOGIAS DE CONTATO: OS IMPACTOS DAS PLATAFORMAS DOS JOGOS DIGITAIS NA JOGABILIDADE SOCIAL CHRISTOPHER ROBERT KASTENSMIDT Professora Orientadora: Dra. Magda Rodrigues da Cunha Porto Alegre Dezembro/2011 CHRISTOPHER ROBERT KASTENSMIDT TECNOLOGIAS DE CONTATO: OS IMPACTOS DAS PLATAFORMAS DOS JOGOS DIGITAIS NA JOGABILIDADE SOCIAL Dissertação apresentada como requisito parcial para obtenção do grau de Mestre pelo Programa de Pós-Graduação em Comunicação Social da Pontifícia Universidade Católica do Rio Grande do Sul. Orientadora: Dra. Magda Rodrigues da Cunha PORTO ALEGRE 2011 CHRISTOPHER ROBERT KASTENSMIDT Dados Internacionais de Catalogação na Publicação (CIP) K19t Kastensmidt, Christopher Robert Tecnologias de contato: os impactos das plataformas dos jogos digitais na jogabilidade social. / Christopher Robert Kastensmidt. – Porto Alegre, 2011. 172 p. Dissertação (Mestrado) Programa de Pós-Graduação em Comunicação Social – Faculdade de Comunicação Social, PUCRS. Orientadora: Profa. Dra. Magda Rodrigues da Cunha 1. Comunicação Social. 2. Jogos Digitais. 3. Jogabilidade Social. 4. Jogos Eletrônicos. I. Cunha, Magda Rodrigues da. II. Título. CDD 794.8 Ficha elaborada pela bibliotecária Anamaria Ferreira CRB 10/1494 TECNOLOGIAS DE CONTATO: OS IMPACTOS DAS PLATAFORMAS DOS JOGOS DIGITAIS NA JOGABILIDADE SOCIAL Dissertação apresentada como requisito parcial para obtenção do grau de Mestre pelo Programa de Pós-Graduação em Comunicação Social -
Zynga Uncovers a New Gem with Multi-Platform Play in Ruby Blast
November 15, 2012 Zynga Uncovers a New Gem With Multi-Platform Play in Ruby Blast Zynga Delivers More Ways to Pick Up and Play With a Connected Mobile Experience in Ruby Blast; Bubble Safari Coming Soon to Mobile SAN FRANCISCO, Nov. 15, 2012 (GLOBE NEWSWIRE) -- Zynga (Nasdaq:ZNGA), the world's leading provider of social game services, today announced the global multi-platform launch of Ruby Blast for iPhone, iPad and iPod touch, bringing to mobile a fast, fun and accessible play experience that millions have already enjoyed on web. Ruby Blast marks the latest Zynga game to offer a connected, multi-platform experience, building on Zynga Poker and Words With Friends, and is the first Zynga Arcade title to launch on iOS. In addition to Ruby Blast, Zynga will soon release Bubble Safari on mobile devices, building on its goal to create new categories of play that are accessible on multiple platforms. "Ruby Blast is an exciting development for Zynga as we expand our popular arcade genre to mobile and offer players social, fast-paced, and competitive play wherever they are," said Roy Sehgal, VP of games, Zynga. "In less than a year, more than 58 million monthly active users are playing Zynga arcade games, and we're actively working to make these great web experiences available on mobile. Arcade games provide great mobile experiences, and Zynga's multi-platform approach focuses on accessibility — letting players pick up and play with (or against) their friends no matter the device or platform." In Ruby Blast players join protagonist Ruby on her journey around the world to recover ancient artifacts buried deep within cavernous mines. -
Edutech Cluster Report
Equity and Opportunity Economic Cluster Reports Educational Technologies For additional tools and resources related to this and other topics and projects supported by the Lane Livability Consortium, visit the Livability Lane Toolkit webpage: www.livabilitylane.org/toolkit EduTech Cluster Report Analysis, Report, and Recommendations Regarding Secondary Education, Technical Services, Information Technologies & Applied Social Science in Eugene-Springfield MSA Acknowledgements Prepared: William R. Ellis, City of Eugene July 4, 2012 The work that provided the basis for this publication was supported by funding under an award with the U.S. Department of Housing and Urban Development. The substance and findings of the work are dedicated to the public. The author and publisher are solely responsible for the accuracy of the statements and interpretations contained in this publication. Such interpretations do not necessarily reflect the views of the Government. Table of Contents Body of Report Purpose of the Report ................................................................................................1 Executive Summary ...................................................................................................1 Education Technology Definition .................................................................................2 Video Game Studios and Education Research in Eugene ............................................... 3 Scale of Local Software Publishing Industry and Firms ................................................. 4 -
Download Case Study Zynga Inc
Case Study: For academic or private use only; all rights reserved May 2014 Supplement to the Treatise WOLFGANG RUNGE: TECHNOLOGY ENTREPRENEURSHIP How to access the treatise is given at the end of this document. Reference to this treatise will be made in the following form: [Runge:page number(s), chapters (A.1.1) or other chunks, such as tables or figures]. To compare the games business in the US and Germany to a certain degree references often ad- dress the case of the German firm Gameforge AG. For foundations of both the startups serial entrepreneurs played a key role. Wolfgang Runge Zynga, Inc. Table of Content Remarks Concerning the Market and Industry Environments ....................................................... 2 The Entrepreneur(s) .................................................................................................................... 3 The Business Idea, Opportunity and Foundation Process ............................................................ 5 Corporate Culture.................................................................................................................... 7 Market Entry, Expansion and Diversification ................................................................................ 9 Vision/Mission, Risks and Business Model ................................................................................ 11 Intellectual Property ................................................................................................................... 15 Key Metrics .............................................................................................................................. -
Wimbledon: Second Williams Sister Still in Tourney /B1
Wimbledon: Second Williams sister still in tourney /B1 WEDNESDAY TODAY CITRUS COUNTY & next morning HIGH 85 Very windy; showers LOW likely and a slight chance of storms. 74 PAGE A4 www.chronicleonline.com JUNE 27, 2012 Florida’s Best Community Newspaper Serving Florida’s Best Community 50¢ VOLUME 117 ISSUE 325 NEWS BRIEFS Citrus County Bracing for Debby in state of emergency Due to expected high winds and coastal storm flooding in low-lying areas on the west side of Citrus County, the Board of County Commissioners unanimously voted to de- clare a local State of Emergency for Citrus County. This event declaration will last for seven days. Although no mandatory evacuations have been ordered, emergency man- agement officials are opening a special-needs shelter at the Renais- sance Center in Lecanto at 3630 W. Educational Path, and a pet-friendly/ general population shelter at Lecanto Primary School at 3790 W. Educational Path, Lecanto. Both shelters opened at 7 p.m. Tuesday. More information re- garding shelter openings and evacuations will be activated and distributed through the Citrus County Sheriff’s Office. Citizens may call the Sheriff’s Of- fice Citizen Information Lines at 352-527-2106 or DAVE SIGLER/Chronicle 352-746-5470. Doreen Mylin, owner of Magic Manatee Marina, waits Tuesday night in hopes her husband could move two forklifts away from the rising waters along the Homosassa River. “The ‘no-name’ storm was worst. This will be the second-worst,” Mylin said. —From staff reports Debby’s tropical weather brings flooding to portions of Citrus County INSIDE MIKE WRIGHT The high tide Tuesday night was expected stein said, referring to coastal residents who LOCAL NEWS: Staff Writer to bring 3 to 5 feet additional water to areas have seen water rise steadily since Sunday such as Homosassa and Crystal River that al- when the area was soaked with rain by Debby. -
Hold Onto Your Horns: Zynga Launches Running with Friends for Worldwide Audiences
May 9, 2013 Hold Onto Your Horns: Zynga Launches Running With Friends for Worldwide Audiences Players to Show-Off Their Bullish Bravado as They Challenge Opponents in the Newest 'With Friends' Game Available Today Exclusively on iPhone, iPad, and iPod touch SAN FRANCISCO, May 9, 2013 (GLOBE NEWSWIRE) -- Zynga, (Nasdaq:ZNGA), the world's leading provider of social game services, today launched Running With Friends to global audiences on iPhone, iPad, and iPod touch. Running With Friends is a high-speed, 3D action-arcade game and the first truly social endless runner game. Players around the world can now stampede their way through the cobblestone streets of Pamplona, Spain, home to the annual Running of the Bulls Festival, as they try to outmaneuver, outrun, and outscore their friends. As the seventh title in the globally popular 'With Friends' franchise and Zynga's entrant to the runner category, Running With Friends brings a new level of social interaction and fun to the genre. The game includes beloved social elements such as turn- based competition with real-life friends and a chance to bullishly climb the leaderboards by jumping, bumping, and sliding through challenging game-play. Easy to play but tough to master, players compete with friends in three rounds to outrun their opponents by swiping their screen vertically and horizontally to dodge charging bulls and speeding cars, or even ride a bucking bull for bonuses. Players select their own in-game character and can choose to run as a ninja, ballerina, or a zombie. "We are committed to expanding Zynga's mobile portfolio to bring players the most fun, social, and accessible games to play with their friends," said Travis Boatman, Senior Vice President of Mobile at Zynga. -
Zynga Takes Slingo out for a New and Social "Spin"
Zynga Takes Slingo out for a New and Social "Spin" In its First Licensed Partnership, Zynga teams up with Slingo, Inc. to Give Players a Fresh Take on a Modern Classic with Zynga Slingo™ SAN FRANCISCO & HACKENSACK, N.J.--(BUSINESS WIRE)-- Zynga (NASDAQ: ZNGA), the world's leading provider of social game services, and Slingo, Inc., a leading cross-media gaming company, today announced the global launch of Zynga Slingo a new, social take on one of the most popular casual games of all time. Available to play today on Facebook, Zynga Slingo gives players a serendipitous, yet skillful slots game with a Bingo-style game board. Zynga Slingo marks the company's first licensed partnership. Zynga Slingo features the core gameplay of classic Slingo that people across the world have come to love, where players spin and match numbers to fill the card and win big. Players will enjoy making Slingos which include five matched numbers in a row, column, or even diagonal. The cast of original characters are here including: The Slingo Joker, Super Joker, Cherub and Devil. Zynga's infused its own social twists on this contemporary classic, including: ● The Friend Joker: The Joker can be your best friend, literally, Spin up the face of one of your friends on Facebook, and let them make a free match for you. Don't forget to thank them! ● Medals of Honor: Collect medals to complete levels and unlock even more Slingo fun and features as you progress through the Slingo Worlds. ● Leaderboards: Track the scores of your friends in real time to see who has lady luck on their side, and who doesn't. -
PDF Download
Issue 01 – 2012 Journal –Peer Reviewed MELINDA JACOBS Flight 1337 [email protected] Click, click, click, click Zynga and the gamification of clicking Although the era of the social network game ofcially began with the launch of the Facebook Platform in 2007, it wasn’t until 2009 that social network games began to attract the spotlight of mainstream media with the runaway successes of several games. Not surprisingly, since that moment the online gaming industry has been fully occupied with discerning and attempting to replicate the elements that have made those Facebook games fruitful. Both academics and industry members have engaged in a hearty amount of discussion and speculation as to the reasons for the success seen by social network gaming, watching the evolution of the genre as companies have both emerged and retreated from the industry. Despite the large number of games appearing on Facebook by a variety of publishers and developers almost none have come close to meeting or bypass- ing the initial pace set by game developer Zynga. Over the course of just a few years, Zynga has built a company valued at over 15 billion USD with over 200 million monthly active users (MAU) of their games (Woo & Raice, 2011). The next closest game developer is EA at 55 million MAU. EA is one of the frst developers in the past three years to develop a game, The Sims Social with 28 million MAU, that has come close to average MAU counts—30 to 40 mil- lion—of the games released by Zynga (Appdata, 2011). What then is it about Zynga’s games in particular that make them so successful? In the discussion and literature addressing social network gaming and the reception and success of Zynga’s games in particular, three core features of their structural design stand out that are frequently referenced as reasons for the suc- cess of Zynga. -
Disruptive Innovation and Internationalization Strategies: the Case of the Videogame Industry Par Shoma Patnaik
HEC MONTRÉAL Disruptive Innovation and Internationalization Strategies: The Case of the Videogame Industry par Shoma Patnaik Sciences de la gestion (Option International Business) Mémoire présenté en vue de l’obtention du grade de maîtrise ès sciences en gestion (M. Sc.) Décembre 2017 © Shoma Patnaik, 2017 Résumé Ce mémoire a pour objectif une analyse des deux tendances très pertinentes dans le milieu du commerce d'aujourd'hui – l'innovation de rupture et l'internationalisation. L'innovation de rupture (en anglais, « disruptive innovation ») est particulièrement devenue un mot à la mode. Cependant, cela n'est pas assez étudié dans la recherche académique, surtout dans le contexte des affaires internationales. De plus, la théorie de l'innovation de rupture est fréquemment incomprise et mal-appliquée. Ce mémoire vise donc à combler ces lacunes, non seulement en examinant en détail la théorie de l'innovation de rupture, ses antécédents théoriques et ses liens avec l'internationalisation, mais en outre, en situant l'étude dans l'industrie des jeux vidéo, il découvre de nouvelles tendances industrielles et pratiques en examinant le mouvement ascendant des jeux mobiles et jeux en lignes. Le mémoire commence par un dessein des liens entre l'innovation de rupture et l'internationalisation, sur le fondement que la recherche de nouveaux débouchés est un élément critique dans la théorie de l'innovation de rupture. En formulant des propositions tirées de la littérature académique, je postule que les entreprises « disruptives » auront une vitesse d'internationalisation plus élevée que celle des entreprises traditionnelles. De plus, elles auront plus de facilité à franchir l'obstacle de la distance entre des marchés et pénétreront dans des domaines inconnus et inexploités.