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The ESSENTIAL GUIDE to PUBLISHING for CHILDREN 2017 WELCOME to the BOOK: the ESSENTIAL GUIDE to PUBLISHING for CHILDREN THE The ESSENTIAL GUIDE to PUBLISHING for CHILDREN 2017 WELCOME TO THE BOOK: THE ESSENTIAL GUIDE TO PUBLISHING FOR CHILDREN. This book is the crown gem of the Society of Children’s Book Writers and Illustrators publications. It contains virtually all the information you will need about writing and illustrating for the children’s book market. It will help you chart your creative work from inception all the way through the process of publishing and marketing. THE BOOK includes the latest market reports, articles on social media, discussions of emerging publishing options, and up-to-the-minute directories of everything from agents to book reviewers to relevant blog sites. Time-sensitive material contained in THE BOOK is updated regularly on our website, scbwi.org. The SCBWI staff takes great pride in presenting you with this invaluable tool that will optimize your career, whether you are already well published or a newcomer to the field. Use it as your primary reference and workbook. Don’t hesitate to contact us if you have any remaining questions. We wish you great success in the children’s book field and hope that THE BOOK will guide you along your creative path. With all best wishes, Lin Oliver | Executive Director Stephen Mooser | President EXECUTIVE EDITOR: Kim Turrisi ASSISTANT EDITOR: Kayla Heinen COVER DESIGN, MANAGER ILLUSTRATION & DESIGN: Sarah Baker INTERIOR DESIGN: Meagan Bennett FOLLOW US ON TWITTER @SCBWI LIKE US ON FACEBOOK WWW.SCBWI.ORG 2017, SCBWI THE BOOK: THE ESSENTIAL GUIDE TO PUBLISHING FOR CHILDREN. © 2017 SOCIETY OF CHILDREN’S BOOK WRITERS & ILLUSTRATORS. Published by Society of Children’s Book Writers and Illustrators, 4727 Wilshire Blvd. Suite 301, Los Angeles, California 90048. Printed and bound in the United States of America. All rights reserved. No part of this book may be reproduced in any form or by any electronic or mechancial means including information storage and retrieval systems without written permission from the publisher. This publication is intended for the personal use of SCBWI members only. It may not be used, sold or lent for any purpose, commercial or otherwise. CONTENTS PREPARING & SUBMITTING Book Reviewers Directory ............................... 173 YOUR WORK International School Directory ........................ 187 Writing & Illustration Courses Directory ............ 189 Benefits of SCBWI Membership........................ 5 From Idea to Execution .................................. 197 From Keyboard to Printed Page........................ 9 Essential Reference Books on Writing & The Query Letter ........................................... 13 Illustrating for Children & Teens ...................... 219 The Synopsis ................................................ 15 Grants, Fellowships, Residencies, and Retreats... 225 SCBWI Illustrators Guide ................................ 17 Jumpstart Your Creative Career........................ 23 Putting Together a Prize-Winning Portfolio........ 25 PUBLICIZING YOUR Creating Picture Book Dummies....................... 27 PUBLISHED WORK De-mystifying Digital Dummies........................ 29 1,000+ Ways to Promote Yourself and You’re Hired to Illustrate Your First Your Books ................................................... 231 Childrens Book: What Comes NEXT? .................. 31 Grassroots Book Publicity ............................... 235 From the Editor’s Desk ................................... 33 Keeping Your Book Alive ................................ 237 Starting a Critique Group ................................ 37 Resources for Published The Give & Take of Critique ............................. 39 Authors & Illustrators .................................... 241 Mentoring Matters......................................... 43 Principles for Using Social Media Effectively ...... 245 Self-Publishing: Best Practices ........................ 45 7 Steps To Blogging Success ........................... 249 The Wild West of Self-Publishing ..................... 49 International Bloggers ................................... 253 Hiring an Illustrator for Your RIP for the Press Release?? Not So Fast! ........... 255 Self-Published Book....................................... 51 Fifty-two Kidlit Blogs to Visit What the Heck is an Informational Book? ......... 53 Before You Die .............................................. 257 All About Book Trailers .................................. 261 MARKET SURVEYS Crafting Your Book Marketing Plan ................... 265 Pal Speaking Opportunities ............................. 267 2017 SCBWI Market Survey Publishers of Books for Young Readers ............................ 57 International Market Survey ............................ 85 SCHOOL VISITS Edited By..................................................... 87 Doing School Visits in the United States ........... 271 Small Press Market Survey .............................. 99 Guide to International School Visits ................. 275 Magazine Market Guide .................................. 109 Sample Lecture Contract ................................. 277 Religious Press Market Survey ......................... 123 Public Speaking Primer .................................. 279 Educational Press Market Survey ...................... 129 LEGAL QUESTIONS DIRECTORIES & RESOURCES Copyright Facts for Writers ............................. 283 Agents Directory ........................................... 139 SCBWI Sample Children’s Book Contracts ........... 287 Agented By .. ............................................... 155 Archiving Your Work ...................................... 302 Freelance Editors Directory ............................. 161 A-Z Guide to Publishing in the Digital World ...... 167 MY WORK Book Producers Directory ............................... 169 My Projects .................................................. 306 Submission Record ........................................ 310 BENEFITS OF SCBWI MEMBERSHIP by Lee Wind he Society of Children’s Book Writers and Illustrators is here to help you with your craft, aid you in the business of having a successful career T in children’s literature, keep you inspired, give you opportunities to advance on your journey as a writer and/or illustrator, and embrace you in the community of people just like you—those of us who love creating works for children and teens! CRAFT Keynotes That Rock Your World! Feedback & Accountability! » It happens at every International Conference. That moment » Your local chapter can help you find writer and/or illustrator peers so (sometimes more than one!) that resonates so powerfully, it inspires you can join (or form) a critique group. you for the journey ahead. » Voice, Plot, Character, Setting, Book Dummies, and More! » Local and international events offer sessions on the nuts and bolts OPPORTUNITY of writing and illustrating for children and teens. Speakers Bureau! Learn From Experts! » We help you find out what you need to know to do school visits and » DVD Master Classes, exclusive podcast interviews, and conference help schools find you. intensives take you further towards mastering your craft. Get Discovered! » With over twenty different categories of annual Awards and Grants, BUSINESS plus critiques, contests and illustrator showcases at local and Sell Your Books! international events, membership is loaded with merit-based chances » Our new online bookstore links readers to where you want them to for your work to be noticed. buy your books. Be Mentored! Agents, Editors & Art Directors! » Mentoring programs and professional critiques are all about helping » Meet and get your work in front of industry decision-makers and you get your writing and/or illustrating, and your career, to the next gatekeepers at local and international events. level. Book Launch Parties! » Celebrate your book being published across all social media with a COMMUNITY Book Launch Party on our website. Your Tribe! » With over eighty regions around the world—wherever you go, SCBWI INSPIRATION is there, too. Author & Illustrator Stars! Your Tribe Online! » Newbery, Caldecott and National Book Award Winners, New York » Newly merged with Verla Kay’s famous Blueboards, our discussion Times Bestsellers, lifetime achievement honorees . Faculty at our boards can keep you connected and talking about kid lit around the conferences are astonishingly accomplished. clock and around the world! Profiles, Ideas, Craft Book Reviews, Art Tips & More! Volunteer Opportunities! » All SCBWI Bulletin articles and features are searchable online and at » With over 23,000 members, SCBWI runs on volunteer power. Pitching your fingertips. in is a great way to give back, make new friends, and feel like you belong to our tribe. Because you do. SCBWI PREPARING & SUBMITTING YOUR WORK 20142017 PUBLICATIONSpublications guide: GUIDE: the THE book BOOK | www.scbwi.org | www.scbwi.org FROM KEYBOARD TO PRINTED PAGE edited by Kim Turrisi & Aaron Hartzler o you’ve written a book or an article for young readers? Whether you’re submitting to agents or have decided to submit directly to editors on your S own, here are the basics on formatting your writing and the process of sending it out. QUERY FIRST writers’ periodicals, and, most importantly, examination of books A query letter is always recommended before submitting a full themselves should indicate to you which publishing houses would manuscript. This letter is an introduction of you and your story for be most receptive to your work. the editor. If your manuscript is of interest,
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