Environmental Communication
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Customer Respect for Social Mazda CSR Quality Safety Management Satisfaction Environment People Contributions ENVIRONMENTAL COMMUNICATION Under the Mazda Global Environmental Charter, Mazda carries out a wide variety of environmental protection activities related to products and technologies; manufacturing, logistics, and office operations; and social contributions. The Company appropriately discloses information on each of these activities, and ensures opportunities for dialogue with the stakeholders concerned, thereby striving to respond promptly and appropriately to social problems.*1 Participation in Environmental Exhibits and Events Mazda actively participates in various environment-related exhibitions and events, for the purpose of gaining stakeholders’ understanding regarding its environmental initiatives and hearing their broad range of opinions. Mazda adopts a wide range of approaches to communicate about the environment, such as introducing its advanced environmental technologies at motor shows all over the world and offering test-drives of its vehicles equipped with Skyactiv Technology at various events held in and outside Japan. Reducing Environmental Impact Generated by Communication Activities Mazda has been working to reduce the environmental impact generated by its communication activities. Environmental considerations in event operation ■ Reusing/recycling booth decorating items ■ Decreasing the amount of handouts to reduce CO2 emissions ■ Implementing carbon offsetting by calculating CO2 emissions from event activities Environmental considerations in publishing materials ■ Adopting FSC-certified paper, waterless printing, and vegetable oil ink ■ Implementing carbon offset by calculating CO2 emissions from the printing and bookbinding processes Use of Website and Publishing Materials Mazda ensures environmental communication in a wide variety of ways in consideration of matters of interest that each stakeholder may have and media that he/she may frequently use. Mazda uses images and computer graphics on its website in order to provide easy-to-understand explanations of environmental technologies. Reinforcing the use of social media, the Company disseminates information in a timely manner, and uses the comments provided to the Company for its daily operations. For the Mazda Sustainability Report, the Company has prepared in-depth/ digest versions, as well as PDF/Website/booklet versions, in consideration of stakeholders’ needs regarding the edition method/media to be used. The results of the collected questionnaires and the number of visitors to the website are provided to the executive officer in charge of related affairs, as well as to *1 Refer to the following URL for social contribution activities production members, as feedback, and used for planning the next fiscal year’s regarding environmental communications by the Mazda Group: version. https://www.mazda.com/en/csr/social/ 80 Mazda Sustainability Report 2019 Customer Respect for Social Mazda CSR Quality Safety Management Satisfaction Environment People Contributions In-House Awareness-Raising Activities a Companies that Participated in the Light- Down Campaign To raise environmental awareness among its employees, Mazda conducted a wide 1.Mazda Motor Corporation 51.Mazda Autozam Kurashiki- range of activities in FY March 2019 including the following. 2.Mazda Ace Co., Ltd. Chuo Eco Walk Commuting Program 3.Mazda Engineering & 52.Mazda Autozam Oda Technology Co., Ltd. 53.Mazda Autozam Tonami In order to raise employees’ environmental consciousness and encourage them to take 4.Toyo Advanced Technologies 54.Mazda Autozam Bairin better care of their health, employees who walk two kilometers or more as part of Co., Ltd. 55.Maps Co., Ltd. 5.Yoshiwa Kogyo Co., Ltd. 56.Hiroshima Seimitsu Co., Ltd. their daily commute to work are rewarded with an addition of 1,500 yen per month to 6.Kurashiki Kako Co., Ltd. 57.Nishikawa Rubber Co., Ltd. their commuting allowance. 7.Mazda Logistics Co., Ltd. 58.Toho Industrial Co., Ltd. Lunchtime Lighting Halved 8.Mazda Processing Chugoku 59.Japan Climate Systems Co., Ltd. Corporation Efforts to reduce lighting in Mazda offices and plants during lunch breaks to half the 9.Hakodate Mazda Co., Ltd. 60.MCM Energy Service Co., normal levels have continuously been promoted. 10.Tohoku Mazda Co., Ltd. Ltd. 11.Fukushima Mazda Co., Ltd. 61.Kyoto Mazda Co., Ltd. Light-Down Campaign a 12.Kitakanto Mazda Co., Ltd 62.Yamaguchi Mazda Co., Ltd. (Participation by companies/facilities) 13.Koshin Mazda Co., Ltd. 63.Mazda Autozam Miyamoto 14.Kanto Mazda Co., Ltd. Obihiro ■ CO2 Reduction/Light-Down Campaign promoted by the Ministry of the Environment 15.Shizuoka Mazda Co., Ltd. 64.Mazda Autozam Ebetsu 16.Tokai Mazda Co., Ltd. 65.Mazda Autozam Koriyama- Mazda and its domestic Group companies participated in the CO2 Reduction/Light- 17.Hokuriku Mazda Co., Ltd. Minami Down (i.e., lights-off) Campaign promoted by the Ministry of the Environment. They 18.Keiji Mazda Co., Ltd. 66.Mazda Autozam Sukagawa turned off the lighting of their signboards and indoor lighting (from 8 p.m. to 10 p.m. 19.Kansai Mazda Co., Ltd. 67.Mazda Autozam Tomobe 20.Nishi Shikoku Mazda Co., 68.Mazda Autozam 17 on June 21 [summer solstice] and July 7 [Tanabata, or the Star Festival], 2018). Ltd. 69.Mazda Autozam Maebashi- Mazda Motor Corporation shut off the lighting of its signboards and indoor 21.Kyushu Mazda Co., Ltd. Chuo 22.Minami Kyushu Mazda Co., 70.Mazda Autozam Sado lighting every night from the summer solstice in June to Tanabata, the Star Ltd. 71.Mazda Autozam Higashi Festival (July 7) (15 sites). 23.Okinawa Mazda Corporation 72.Mazda Autozam Chichibu- Nation-wide 773 production/business sites of 84 Mazda Group companies in 24.Mazda Chuhan Co., Ltd. Nishi 25.Mazda Parts Co., Ltd 73.Mazda Autozam Kashiwa Japan participated in the campaign (on the summer solstice and Tanabata). 26.Mazda Parts Sales Hiroshima 74.Mazda Autozam Ichihara- This campaign saved 20 thousand kWh of electricity, equivalent to around 10 tons Co., Ltd. Kita 27.Aomori-Mazda Automobile 75.Mazda Autozam Ayabe of CO2 emissions. Corporation 76.Mazda Autozam Susono 28.Chiba Mazda Co., Ltd. 77.Mazda Autozam Katsuragi WWF’s Earth Hour 2019 ■ 29.Eunos Horie Co., Ltd. 78.Mazda Autozam Matsue Mazda and its domestic Group companies participated in the Earth Hour 2019 30.Mazda Odawara Co., Ltd. 79.Mazda Autozam Bizen event organized by the World Wildlife Fund (WWF). 31.Tokyo Mazda Corporation 80.Mazda Autozam Fuchu 32.Eunos Sansho Co., Ltd. 81.Mazda Autozam Kaita They turned off the lighting of their signboards and indoor lighting (from 8:30 p.m. 33.Osaka Mazda Motor 82.Mazda Autozam Kure-Kita to 9:30 p.m. on March 30, 2019). Corporation 83.Mazda Autozam Hofu-Chuo 34.Kobe Mazda Co., Ltd. 84.Delta Kogyo Co., Ltd. Mazda Motor Corporation shut off the lighting of its signboards and indoor 35.Nara Mazda Co., Ltd. 85.Niitech Co., Ltd. lighting (15 sites). 36.Okayama Mazda Co., Ltd. 86.Mazda Parts Sales Yamaguchi Nationwide, a total of 776 production/business sites of 69 Mazda Group 37.Hiroshima Mazda Co., Ltd. Co., Ltd 38.Enfini Hiroshima Co., Ltd. 87.Mazda Parts Sales Chiba Co., companies in Japan shut off the lighting of their signboards and indoor lighting. 39.Tottori Mazda Co., Ltd. Ltd. Mazda also participated as a supporting company in the WWF’s event of shutting 40.Nagasaki Mazda Co., Ltd. 88.Mazda Autozam Isumi 41.Mazda Autozam Nichido- 89.Mazda Autozam Izumi off the lighting of the Hiroshima Peace Memorial (Genbaku Dome) in the Funabashi 90.Mazda Autozam Yano Hiroshima Peace Memorial Park, as in the previous year. 42.Mazda Autozam Mihara 91.Mazda Autozam Ojiya 43.Mazda Autozam Asahikawa 92.Mazda Autozam Kumagaya (Participation by individuals) 44.Mazda Autozam Yasufuruichi 93.Mazda Autozam Nagaoka- 45.Mazda Autozam Funabashi- Nishi ■ Employees’ private participation in the Light-Down campaign Kita 94.Mazda Autozam Tanagura In conjunction with the CO2 Reduction/Light-Down Campaign promoted by the 46.Mazda Autozam Ogaki- 95.Mazda Autozam Shin- Ministry of the Environment, Mazda and its domestic Group companies conducted Higashi Shirakawa 47.Mazda Autozam Kusunoki 96.Mazda Autozam Iwase the private Light-Down campaign, in which their employees, family members and 48.Mazda Autozam 97.Mazda Autozam Tsuyama friends joined lights-off activities on an individual basis. A total of 40,000 people, Kashiwanoha-Campus 98.Mazda Autozam Kuse 49.Mazda Autozam Izumo- 99.Mazda Autozam Yamamoto- inlcuding all senior executives and general managers of Mazda Motor Corporation, Hirata Aoba participated in this private event to turn off their lights (from 8 p.m. to 10 p.m. on 50.Mazda Autozam Ueda 100.Hiroshima Orizuru Tower June 21 [summer solstice] and July 7 [Tanabata, or the Star Festival], 2018). Companies No. 59 to 85 participated only in the CO2 This initiative resulted in saving 5,700 kWh of electricity, equivalent to around 3 *Reduction/Light-Down Campaign by the Ministry of the Environment. tons of CO2 emissions (estimated figures). Companies No. 86 to 100 participated only in the WWF’s President’s Messages during Environment Month Earth Hour 2019. The president transmitted messages to the entire Company during Environment Month (June), emphasizing the importance of thinking about and taking action for the environment. In FY March 2019, the president placed a special focus on raising employees’ awareness of the importance of global warming prevention and biodiversity conservation. The president’s message was also disseminated to Group companies in Japan and overseas. Environmental Education during Environment Month To encourage every employee to think about and take action for the environment, educational programs regarding general environmental issues, the importance of biodiversity, Mazda’s environmental initiatives, and environmental conservation activities in the workplace have been implemented, in coordination with basic education on ISO 14001. 81 Mazda Sustainability Report 2019.