“Create your own BRAND”

Diablo Valley College Friday, November 2, 2012 321 Golf Club Road Pleasant“Create your Hill, own CA BRAND 94565” 1 H5C

The 12th Annual “Narrowing the Gap”

Education Conference 2012

“Create your own BRAND” 2 H5C

“Create your own BRAND”

Education Conference 2012

“Create your own BRAND” Conference Program

Description Page Bienvenidos 4 Schedule 5 DVC Campus Map 6 Sessions Time, Room and Presenters 7-9 Schools Attending 10 Keynote and MC’s 11 Conference Committee and Volunteers 12 Table Fair 13 In-Kind...Muchas Gracias 14 Our Sponsors 15

Respect and Good Manners are expected from everyone today!

How to reach us: The Hispanic Chamber of Commerce Contra Costa County (H5C) 1515 Locust St., Walnut Creek, CA 94596 925-933-2337 email: [email protected] website: www.h5c.org

"We are in the most exciting educational reform in my public career.” Representative George Miller (D-CA)

“Create your own BRAND” 3 H5C

The 12th Annual “Narrowing the Gap”

Education Conference 2012

PRESIDENT Eric L. Maldonado Travis Credit Union 1515 Locust Street Walnut Creek, CA 94596 VICE-PRESIDENT (925) 933-2337

Mayra G. Bautista TeamPersona On Behalf of the Board of Directors of the Hispanic TREASURER Chamber of Commerce of Contra Costa County Abiud Diaz-Amaro (H5C), Bienvenidos to the 12th Annual Educational ParkOne Properties Conference, “Narrowing the Gap” – “Create your own BRAND”. SECRETARY Leonard Marquez Education is the key to your success and today you Attorney have key business leaders in the community to share Wendel, Rosen, Black & with you their experiences to help you succeed. In my experience, Dean, LLC the key to success is attending college under any personal or finan- DIRECTORS cial obstacles. I attended college with the help of grants and financ- ing options, but most importantly was networking along the way and Emilio Solares having passion in what I wanted to become. This year, you the stu- ESPN Deportes KTRB dents, get to create your own BRAND and create a path of success 860AM through education. Nancy Aguirre-Be Yam This year you will hear from experts on topics of STEM, public service Mary Kay Cosmetics and media arts. In addition, there will be a student panel describing Richard Perez-Pacheco the college experience and the H5C will award scholarships. Black Sheep Design I would like to thank the committee members, volunteers, board Steve Macias members, teachers, sponsors and Diablo Valley College for hosting Humana the 12th Annual Educational Conference. Most importantly I want to thank you the students who are with us today. Ray Villanueva American Capital I would like to acknowledge and thank our sponsors: Corporation Gold Sponsors are Humana, Wal-Mart, John Muir Health, Shell and Stephen Martinez Tesoro Golden Eagle Refinery; Silver Sponsors are AT&T and Union SDM Consulting Bank; Bronze Sponsors are; George Miller Youth Fund, Verizon Wireless, CSU East Bay-Early Assessment Program, Dow Chemical Johnny Huang Company and ITT Technical Institute. Supporters include Travis Johnny Huang Insurance Service Credit Union and PG&E.

Jorge Lopez Enjoy the conference, ask questions and connect with a business Amethod Public Schools leader to help you create your own BRAND to your path of success.

Carlos Alarcon Adelante, The Alarcon Group, LLC Eric Maldonado, President

“Create your own BRAND” 4 H5C

“Create your own BRAND”

Education Conference 2012

Student Bus Arrival Registration~Continental Breakfast~Hospitality 8:00-to 9:00 (Lobby for students and Trophy Room for adults) PAC~Entertainment~Bang Data 8:30

Welcome Program~Performing Arts Center (PAC) 9:00 to 9:45

co-MC’s Alejandro Arriaga and Cynthia Zaragoza 9:00 to 9:10 Eric Maldonado, H5C President Peter Garcia, DVC President

Video ~ Financial Aid 9:10 to 9:15

Youth Panel Speakers ~ College Experience 9:15 to 9:35 Moderator~ Nancy Aguirre

Sessions ~ Math (MA) and Engineering Technology (ET) Bldgs. 1 – Careers in Public Service 9:45 to 10:15

2 – Media Arts 10:20 to 10:50 3 – Science, Technology and Math (STEM) 10:55 to 11:25

Lunch ~ Campus Cafeteria 11:30 to 12:15 Table Fair ~ Lunch 11:30 to 12:15 Students will be visiting the table fair inside the cafeteria

Activity 12:15 to 12:20 Prepare for afternoon program ~ outside Performing Arts Center (PAC)

Afternoon Program ~ PAC 12:25 to 1:30

co-MC’s Alejandro Arriaga and Cynthia Zaragoza 12:25 to 1:05 Eric Maldonado, H5C President Assemblywoman Susan Bonilla Congressman George Miller Frances Palacios, Palacios Productions KEYNOTE SPEAKER: Roberta Gonzales, CBS5

Scholarships ~ Jesse Tejeda, Education Committee 1:05 to 1:25 (Students on stage joined by H5C, sponsors and elected officials for picture) 1:30 Closing ~ Lupe Dannels, DVC Counselor (instructions for students to board buses)

“Create your own BRAND” 5 H5C

The 12th Annual “Narrowing the Gap”

Education Conference 2012

PLEASE park in Lot 8 off of Golf Club Road (A5)

CC - Cafeteria (C4) MA - Math Building (DE4) PAC - Performing Arts Center (BC5) ET - Engineering and Technology (EF4)

“Create your own BRAND” 6 H5C

Education Conference 2012

9:45 to 10:15 10:20 to 10:50 10:55 to 11:25 Careers in Public Service Media Arts STEM PRESENTER PRESENTER PRESENTER

ROOM ~ MA 103 ROOM ~ ET 122b ROOM ~ MA 240

Damian Alarcon, Mario Cruz, Latin Bay Area Ernesto De La Torre and Field Representative, Casilda Gonzales, Deuce Eclipse and Juan Congressman George Miller John Muir Health Caipo, Bang Data

ROOM ~ MA 104 ROOM ~ MA 250 ROOM ~ MA 241

Officer Yesenia Rogers Deborah Ruiz, Cesar Valdez Public Services Librarian Rosa Sanchez-Yokoyama, “What does your digital Dow Chemical Company footprint look like?”

ROOM ~ MA 107 ROOM ~ ET 112 ROOM ~ MA 244

Matt Rodriguez, Jose Alfaro, Ruth Fernandez City Manager, San Pablo Bayview Hunters Point Ed Basaldua, Center for Arts & ParkOne Properties Technology

ROOM ~ MA 108 ROOM ~ ET 125 ROOM ~ MA 245 Alberto Raymond, U.S. DOL Wage Hour Assistant Peter Prieto, nDataStor, Inc. Steve Macias, Humana District Director for San Francisco District Office Mariana Sierra, Projects Director, P.G.& E.

ROOM ~ MA 109 ROOM ~ ET 127 ROOM ~ MA 249

Thania Balcorta, Ed Trujillo, DVC Frank Gutierrez, Fred Americorp Vista Instructor, Performing Ramirez, Arturo Figueroa, Arts (Drama) Jim Jones and Elizabeth Rosales, Shell

“Create your own BRAND” 7 H5C

Education Conference 2012

9:45 to 10:15 10:20 to 10:50 10:55 to 11:25 STEM Careers in Public Service Media Arts PRESENTER PRESENTER PRESENTER

ROOM ~ MA 240 ROOM ~ MA 103 ROOM ~ ET 122b

Ernesto De La Torre and Damian Alarcon, Mario Cruz, Latin Bay Area Casilda Gonzales, Field Representative, Deuce Eclipse and Juan John Muir Health Congressman George Miller Caipo, Bang Data

ROOM ~ MA 241 ROOM ~ MA 104 ROOM ~ MA 250

Cesar Valdez Officer Yesenia Rogers Deborah Ruiz, Public Services Librarian Rosa Sanchez-Yokoyama, Dow Chemical Company “What does your digital footprint look like?”

ROOM ~ MA 244 ROOM ~ MA 107 ROOM ~ ET 112

Ruth Fernandez Matt Rodriguez, Jose Alfaro, City Manager, San Pablo Bayview Hunters Point Ed Basaldua, Center for Arts & ParkOne Properties Technology

ROOM ~ MA 245 ROOM ~ MA 108 ROOM ~ ET 125 Alberto Raymond, U.S. DOL Wage Hour Assistant Steve Macias, Humana Peter Prieto, nDataStor, Inc. District Director for San Francisco District Office Mariana Sierra, Projects Director, P.G.& E.

ROOM ~ MA 249 ROOM ~ MA 109 ROOM ~ ET 127

Frank Gutierrez, Fred Thania Balcorta, Ed Trujillo, DVC Instructor, Ramirez, Arturo Figueroa, Americorp Vista Performing Arts (Drama) Jim Jones and Elizabeth Rosales, Shell

“Create your own BRAND” 8 H5C

Education Conference 2012

9:45 to 10:15 10:20 to 10:50 10:55 to 11:25 Media Arts STEM Careers in Public Service PRESENTER PRESENTER PRESENTER ROOM ~ ET 122b ROOM ~ MA 240 ROOM ~ MA 103

Mario Cruz, Latin Bay Area Ernesto De La Torre Damian Alarcon, and Casilda Gonzales, Field Representative, Deuce Eclipse and Juan John Muir Health Congressman George Miller Caipo, Bang Data

ROOM ~ MA 250 ROOM ~ MA 241 ROOM ~ MA 104

Deborah Ruiz, Cesar Valdez Officer Yesenia Rogers Public Services Librarian Rosa Sanchez-Yokoyama, “What does your digital Dow Chemical Company footprint look like?”

ROOM ~ ET 112 ROOM ~ MA 244 ROOM ~ MA 107

Jose Alfaro, Ruth Fernandez Matt Rodriguez, Bayview Hunters Point City Manager, San Pablo Ed Basaldua, Center for Arts & ParkOne Properties Technology

ROOM ~ ET 125 ROOM ~ MA 245 ROOM ~ MA 108 Alberto Raymond, U.S. DOL Wage Hour Assistant Peter Prieto, nDataStor, Inc. Steve Macias, Humana District Director for San Francisco District Office Mariana Sierra, Projects Director, P.G.& E.

ROOM ~ ET 127 ROOM ~ MA 249 ROOM ~ MA 109

Ed Trujillo, DVC Instructor, Frank Gutierrez, Fred Thania Balcorta, Performing Arts (Drama) Ramirez, Arturo Figueroa, Americorp Vista Jim Jones and Elizabeth Rosales, Shell

“Create your own BRAND” 9 H5C

The 12th Annual “Narrowing the Gap”

Education Conference 2012

Alhambra High School Middle College High School Antioch High School Miramonte High School Black Diamond High School Mt. Diablo High School College Park High School Northgate High School Concord High School Nueva Vista / Summit Crossroads High School Olympic / Alliance High School DeAnza High School Pinole Valley High School Deer Valley High School Pittsburg High School Gateway High School Prospect High School Gateway to College Richmond High School Las Lomas High School Ygnacio Valley High School Silver Sponsors

“Create your own BRAND” 10 H5C

“Create your own BRAND”

Education Conference 2012

Cynthia Zaragoza, MC’s Alejandro Arriaga, DVC-PUENTE student DVC-PUENTE student and E4FC outreach ambassador

KEYNOTE Roberta Gonzales, Weekend Weather Anchor, CBS 5 Eyewitness News Four-time Emmy award-winning Roberta Gonzales is the Weekend Weather Anchor and Weekday Weather Reporter for CBS 5 Eyewit- ness News at 5, 6, 10 (on The CW 44/Cable 12) and 11PM. Gonzales is also the weather anchor for KCBS-AM for the midday and even- ing shows. A native of , Gonzales returned to the Bay Area after six years of weather reporting in Chicago. Gonzales has won numerous awards for her outstanding work, includ- ing the Associated Press Award for “Best Weathercast” ten times and the American Women in Radio and Television (AWRT) Best Weather- caster Award four times. She has garnered the Radio/Television News Directors Associa- tion (RTNDA) award for “Best Weather Segment” fourteen times. This is in addition to win- ning two RTNDA awards for “Best Host” of CBS 5′s Bay to Breakers. Roberta began her career at KPRI FM radio and XETV Channel 6 in . She worked her way up from a television gardener/messenger to Film Editor and then became an Assistant Film Director at KGTV in San Diego before becoming a writer. She landed her first job Reporting and Weathercasting at KGTV then on to KSBY in San Luis Obispo. She forecasted the weekend weather at KFMB in San Diego before working at KNTV in San Jose. While in San Jose, the San Jose Mercury News and the Women’s Fund named Roberta “Woman of the Year” in the field of Communications. In memory of a friend who died of cancer, Roberta founded a scholarship supporting college bound students entering the medical field. She is involved with the American Cancer Society, American Lung Associa- tion and the Girl Scouts. In her spare time, Roberta avidly enjoys marathon running (she has run 26 marathons, completed dozens of triathlons, numerous “Half Ironmen”, and five full Ironman in three countries: Canada, United States, and Switzerland) and was selected as an official Torch Bearer for the 2002 Olympics. Attending San Diego State University, San Diego City and San Diego Mesa Colleges, Roberta graduated with a degree in Liberal Arts with an emphasis in Journalism. She is a member of the American Meteorological Society. Roberta is married to San Jose Sharks television play-by-play Sportscaster Randy Hahn, is the mother of two sons and has a dog, “Ritz”.

“Create your own BRAND” 11 H5C

The 12th Annual “Narrowing the Gap”

Education Conference 2012

COMMITTEE Damian Alarcon Carmen Angulo Lupe Dannels Ivan Elizondo Jorge Lopez Eric Maldonado, Chair Amparo Marles Mike Martin Eren Mendez Frances Montalvo Palacios, Project Manager Claudia Quezada, MPA Enrique Ruiz Jesse Tejeda, Jr.

VOLUNTEERS Lydia Celis, Stacy Flores, Marta Morales-Pacheco Ashley Peterson, Dan Peterson, Maria (Mia) Peterson Staff: Mayra Rodriguez, Claudia Samalea

“Create your own BRAND” 12 H5C

“Create your own BRAND”

Education Conference 2012

FERIA DE EDUCACIÓN ~ EDUCATION FAIR TABLES

CSUEB, Early Assessment Program (EAP) www.csueastbay.edu/eap Dow Chemical Company

DVC ITT Technical Institute John Muir Health Planned Parenthood - Shasta Pacific Tutor Doctor Verizon Wireless

Bronze Sponsors

George Miller Youth Fund

“Create your own BRAND” 13 H5C

The 12th Annual “Narrowing the Gap”

Education Conference 2012

In-Kind Sponsors: Cortese Photography Diablo Valley College Mi Pueblo Food Center Peet’s Coffee & Tea, Pleasant Hill Ricoh Production Printing The UPS Store - Martinez 2011 Scholarship Winner Pearla Ponce

Puente...celebrating expansion at DVC DVC Puente congratulates the Hispanic Chamber of Commerce Of Contra Costa County for its commitment to education.

“Create your own BRAND” 14 H5C

“Create your own BRAND” ¡Gracias! Education Conference 2012

GOLD SPONSORS

SILVER SPONSORS

BRONZE SPONSORS

George Miller Youth Fund SUPPORTING SPONSORS

Travis Credit Union PG&E

“Create your own BRAND” 15 H5C

“Create your own BRAND”

“Create your own BRAND” 16 H5C