LOS ANGELES BUSINESS JOURNAL Volume 38, Number 41 the COMMUNITY of BUSINESSTM October 10 - 16, 2016 • $5.00
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labusinessjournal.com LOS ANGELES BUSINESS JOURNAL Volume 38, Number 41 THE COMMUNITY OF BUSINESSTM October 10 - 16, 2016 • $5.00 MAIL TO: ADVERTISEMENT labusinessjournal.com LOS ANGELES BUSINESS JOURNAL Volume 38, Number 41 THE COMMUNITY OF BUSINESSTM October 10 - 16, 2016 • $5.00 Up Front Repeat Performance: Show Schedule Pete Grande at Command Packaging’s facility in Vernon. Ready for Fall? TV: Downward pressure on ad rates may curtail production. By GARRETT REIM Staff Reporter The rapidly expanding bubble of scripted TV production looks to be headed for another banner This yoga year – and another. entrepreneur Some 419 scripted shows were created last thinks leather mats year, a 158 percent increase from 2011, according are no sweat. to FX Networks Research. That number is project- PAGE 3 ed to hit 550 this year and rise again in 2017. After that, however, some of the air is expected to come out of the balloon. “It now seems clear that, at a minimum, the peak will be in calendar 2017,” said John Land- Interview graf, president of FX Networks, at the Television Please see TV page 26 Agency Starts RINGO H.W. CHIU/LABJ Fresh Mission ADVERTISING: New name, execs help guide Supermoon. Controller Ron BAN WAGON Galperin says By SUBRINA HUDSON Staff Reporter open government means business. Bag company got early jump on recycled plastic Helping clients rebrand is all part of the job for PAGE 9 advertising agencies. By HOWARD FINE Staff Reporter panies statewide to have done so. And if voters But Supermoon saw the tables turned last approve Proposition 67 next month, the com- year after the departure of its longtime chief ex- HILE most plastic bag manufacturers pany stands ready to market its bags to grocery ecutive. The company, formerly known as Tiny News & Win California and around the nation chains. Rebellion, took the opportunity to reinvent it- are pouring millions of dollars into Pete Grande, Command Packaging’s chief self, bringing in a new slate of executives to help Analysis defeating a ban on single-use plastic bags on the executive, said the decision to make ban-com- achieve that goal. statewide November ballot, a Vernon plastic bag pliant plastic bags was made nearly five years That effort culminated last month with the maker is banking on the measure’s passage. ago, after Manhattan Beach became the first city hiring of Kyle Acquistapace, a former partner at Command Packaging has spent millions of in the region to ban single-use plastic bags and Deutsch LA, as president, and the signing of new dollars on technology that allows it to produce require any future plastic bags used in grocery clients Honest Co., Campbell Soup Co.’s Fresh plastic bags that meet the strict requirements the division, and car finance firm AutoGravity. law would set up, making it one of two com- Please see MANUFACTURING page 27 Please see ADVERTISING page 26 Weed Firm Uses Celebs to Puff Up Pricey Strains How might Leslie MARIJUANA: Chroncierge’s The company, operated by four partners and a Moonves navigate part-time staff of about six employees, is scouting a Viacom-CBS pot, items pitched as high end. office space in Los Angeles and Orange counties, de- merger? buting new high-profile partnerships, and launching a PAGE 10 By HAYLEY FOX Staff Reporter strain of branded marijuana and related merchandise. Jud Nester, a co-founder, said there’s a growing Carefully curated like a selection of fine wines and number of similarities between the marijuana busi- packaged with the care of a high-end cigar, the me- ness and the wine industry, as both place a premium Exec ticulous presentation of Chroncierge cannabis is just on high-quality, small-batch products. one aspect of the company’s efforts to become, as its “Nothing’s really cooler than a limited edition,” Style name implies, the “concierge of cannabis.” said Nester, 40, who envisions a day when upscale A luxury-focused brand with an emphasis on ce- marijuana “tastings” are a reality. “I could already see lebrity partnerships, Chroncierge touts private-label, it’s different than going and doing a wine tasting, but top-of-the-line pot. With Proposition 64, which would I can see all the parallels so perfectly.” legalize recreational marijuana use in California, lead- Chroncierge works with a number of licensed Cal- ing in the polls, Chroncierge is positioning itself to ifornia growers to produce its strains, which are sold RINGO H.W. CHIU/LABJ grow from its 5,000 card-carrying members, looking Luxe Line: Chroncierge pursues a strategy to corner the market on luxury pot brands. Please see MARIJUANA page 28 of high-quality, small-batch pot production. Actress-app Commercial Lending Solutions Tailored maker chooses to recast her Member FDIC to Grow Your Business Equal Housing Lender A Financial Services Company uniform. * Not FDIC Insured Not Bank Guaranteed May Lose Value * PAGE 29 Not Insured by any Government Agency Not a Bank Deposit Learn More at cbbank.com/la Banking | Lending | Investing 2 LOS ANGELES BUSINESS JOURNAL OCTOBER 10, 2016 LOS ANGELES BUSINESS JOURNAL ® Purveyors of the World’s Finest Homes OCTOBER 10 - 16, 2016 VOLUME 38, NUMBER 41 Local experts | Global reach RINGO H.W. CHIU/LABJ Page 6: Sofia Padilla at the Metropolis luxury condominium development downtown. 6\Y\UPX\LZ[`SLVMZLY]PJLHUKL_JS\ZP]P[`PZ^OH[KLÄULZ\ZPU[LYUH[PVUHSS` HUKPUV\YSVJHSTHYRL[Z>OLUL]LY`V\ÄUKILH\[PM\SWYVWLY[PLZWYLTP\T ON THE COVER ENTERTAINMENT: What would a ZLY]PJLHUKL_[YHVYKPUHY`SP]PUN`V\^PSSÄUK,UNLS =SRLYZ rejoining of Viacom and CBS mean for MANUFACTURING: Plastic bag maker Leslie Moonves – and L.A.?........10 moved early to get a handle on recycled LAW: Toy inventor plays up new federal content requirements. statute on trade secrets in My Little TV: Decreasing ad rates may finally pull Pony battle with Hasbro. ..........12 the plug on the run-up in production of SANTA MONICA BEVERLY HILLS LOS ANGELES Columns & features – Media Watch SantaMonica.EVUSA.com BeverlyHills.EVUSA.com LosAngeles.EVUSA.com scripted shows. 12, #DTLA 14, Media 14, Deals of 310.460.2525 310.777.7510 323.937.5101 ADVERTISING: Veteran agency hits the the Week 15 RESIDENTIAL | COMMERCIAL | DEVELOPMENT | YACHTING | AVIATION trail for campaigns with a new name Engel & Völkers does not guarantee the accuracy of square footage, lot size, or other information concerning the condition or features of the property provided by the seller or obtained from public records and other sources. and executive leadership. The buyer is advised to independently verify the accuracy of that information. CalBRE# 01906886 | 01948399 | 01911544 MARIJUANA: Chroncierge looks to roll THE LIST branded merchandise into its premi- RANKINGS: The 25 largest temporary um-label pot business. placement firms in Los Angeles County, ranked by 2015 county revenue......16 UP FRONT EXERCISE: Mats made of football-like INVESTMENTS & FINANCE leather just feel right to YogaBaller Columns & features: LABJ Stock founder Cedric Yau. ...............3 Index 22 FOOD: Charity-minded This Bar Saves Lives adds Starbucks distribution to the REAL ESTATE mix for its granola treats. ...........3 Columns & features – Page 3, News of Columns & features: Real Estate the Week 4, Opening Remarks 5, column 24 A Look Ahead 5 EXECUTIVE STYLE NEWS & ANALYSIS FASHION: Glam App’s Cara Santana REAL ESTATE: Condo projects could credits boarding school with teaching get a boost as Chinese investors move her how to express her away from costlier single-family individuality......................29 homes............................6 POLITICS: The prospect of legalized COMMENTARY marijuana has city and vendors scram- bling for licensing regime. ..........8 COMMENT: The prospect of a steep GOVERNMENT: City Controller Ron drop off in television production is a Galperin talks on how Los Angeles has cause for concern, but not panic.....30 greeted business-friendly policies. ....9 Columns & features: LABJ Forum 30 Los Angeles Business Journal (ISSN: 0194-2603) © 2016 by the Los Angeles Business Journal is published weekly plus one special edition in August by Los Angeles Business Journal, 5700 Wilshire Blvd., Suite 170, Los Angeles, CA 90036. 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Opinions expressed in letters to the edi- tor and commentaries are those of the authors and not necessarily those of Los Angeles Business Journal. Member Audit Bureau of Circulations. LABJ has been adjudicated Nov. 1985 to be a newspaper of general circulation. POSTMASTER: Send address changes to Los Angeles Business Journal, PO Box 16825, North Hollywood, CA 91615. OCTOBER 10, 2016 UP FRONT LOS ANGELES BUSINESS JOURNAL 3 Mat Maker Not Stressed by Price Attorney’s Dogged Dedication When attorney Karen Johnson way back to her. Of the half-dozen BallerYoga forms business says she’s been a lifelong fan of dachshunds she’s fostered this year, around high-price product dachshunds, she means lifelong.