Old Town Central - Enrich Visitor’S Experience
C&WDC WG on DC Affairs Paper No. 2/2017 OldOld TTownown CCentralentral 1 Old Town Central - Enrich Visitor’s Experience A contemporary lifestyle destination and a chronicle of how Arts, Heritage, Creativity, and Dining & Entertainment evolved in the city Bounded by Wyndham Street, Caine Road, Possession Street and Queen’s Road Central Possession Street Queen’s Road Central Caine Road Wyndham Street Key Campaign Elements DIY Walking Guide Heritage & Art History Integrated Marketing Local & Overseas Publicity Launch Ceremony City Ambience Tour Products 3 5 Thematic ‘Do-It-Yourself’ Routes For visitors to explore the abundant treasure according to their own interests and pace. Heritage & Dining & Art Treasure Hunt All-in-one History Entertainment Possession Street, Tai Ping Shan PoHo, Upper PMQ, Hollywood Graham market & Best picks Street, Lascar Row, Road, Peel Street, around, LKF, from each Man Mo Temple, StauntonS Street & Aberdeen Street SoHo, Ladder Street, around route Tai Kwun 4 Sample route: All-in-one Walking Tour Route for busy visitors 1. Possession Street (History) 1 6: Gough Street & Kau U Fong (Creative & Design – Designer stores, boutiques 2 4: Man Mo Temple Dining – Local food stalls & (Heritage - Declared International cuisine) 2: POHO - Tai Ping Shan Street (Local Monument ) culture – Temples / Stores/ Restaurant) 6 (Art & Entertainment – Galleries / 4 Street Art/ Café ) 3 7 5 7: Pak Tsz Lane Park 5: PMQ (History) 3: YMCA Bridges Street Centre & ( Heritage - 10: Pottinger Ladder Street Arts & Dining – Galleries, Street
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