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AT13024/CEF Newsletter FALL
Newsletter 2019 SPRING EDITION SALUTE DINNER ROARS TO RECORD NET $1,125,000 Astonishing Result Surpasses Previous Year Mark of $1 Million Work Continues to Grow Catholic Elementary School Enrollments The Catholic Education Foundation’s 29th annual Salute to Catholic School Alumni dinner extended its record-setting streak of funds raised in support of its mission – and not by just a little bit! Held on the evening of March 27 in the Grand Ballroom of down- town Louisville’s Galt House Hotel, the Salute hosted a sell-out crowd of nearly 1,700 guests, continuing its tradition as a hallmark community event in the Commonwealth. This year’s event soared to a historic record of $1,125,000 in net proceeds, rocketing past the previous year record of $1,000,000. Foundation President Richard A. Lechleiter remarked, “Who would have ever dreamed that this event would raise so much to brighten the futures of so many families! We are truly humbled by this amazing result and thank God for its unprecedented success.” All of the funds from the Salute will be used to provide tuition assistance to families who cannot afford the full cost of a Catholic elementary education for their children. The Archdiocese of Keynote speaker Most Reverend J. Mark Spalding, the Louisville sponsors 40 Catholic elementary schools in central Twelfth Bishop of Nashville Kentucky with aggregate student enrollments of 13,100. This historic event was co-chaired by the Most Reverend Joseph E. Kurtz, Archbishop of Louisville, and Mr. William E. Mudd, President and Chief Operating Officer of Churchill Downs Incorporated. -
That Dog Don't Hunt": Persuasive Language and Imagery in an NRA Advertisement James Whittle
Undergraduate Review Volume 3 Article 17 2007 "That Dog Don't Hunt": Persuasive Language and Imagery in an NRA Advertisement James Whittle Follow this and additional works at: http://vc.bridgew.edu/undergrad_rev Part of the Advertising and Promotion Management Commons, American Politics Commons, Mass Communication Commons, and the Public Relations and Advertising Commons Recommended Citation Whittle, James (2007). "That Dog Don't Hunt": Persuasive Language and Imagery in an NRA Advertisement. Undergraduate Review, 3, 105-110. Available at: http://vc.bridgew.edu/undergrad_rev/vol3/iss1/17 This item is available as part of Virtual Commons, the open-access institutional repository of Bridgewater State University, Bridgewater, Massachusetts. Copyright © 2007 James Whittle 0 “That Dog Don’t Hunt”: Persuasive Language and Imagery in an NRA Advertisement James Whittle James Whittle graduated from Bridgewater he purpose of any advertisement, obviously, is to persuade. When State College in January 00 with a BA in we think of why companies advertise we can boil it down to a short, English. This piece was originally written catchy series of “p-words”: Persuade People to Purchase a Product to for Dr. Anne Doyle’s seminar Research in gain Profit. This theory is simple enough when discussing product Composition and was revised in Dr. Doyle’s sales, but what about a different p-word that also uses advertising to persuade? Writing Portfolio Workshop. James would TThis word is Politics, and the “product” is usually a campaign slogan, name, and/ like to thank Dr. Doyle for lending her time, or idea. mind, and energy to the project Whether or not the intended outcome of political advertising is ultimately profit- driven or if the campaign truly wants to improve our society, is another, much larger question altogether. -
Effective Ads and Social Media Promotion
chapter2 Effective Ads and Social Media Promotion olitical messages are fascinating not only because of the way they are put together but also because of their ability to influence voters. People are Pnot equally susceptible to the media, and political observers have long tried to find out how media power actually operates.1 Consultants judge the effective- ness of ads and social media outreach by the ultimate results—who distributewins. This type of test, however, is never possible to complete until after the election. It leads invariably to the immutable law of communications: Winners have great ads and tweets, losers do not. or As an alternative, journalists evaluate communications by asking voters to indicate whether commercials influenced them. When asked directly whether television commercials helped them decide how to vote, most voters say they did not. For example, the results of a Media Studies Center survey placed ads at the bottom of the heap in terms of possible information sources. Whereas 45 percent of voters felt they learned a lot from debates, 32 percent cited newspa- per stories, 30 percent pointed to televisionpost, news stories, and just 5 percent believed they learned a lot from political ads. When asked directly about ads in a USA Today/Gallup poll, only 8 percent reported that presidential candidate ads had changed their views.2 But this is not a meaningful way of looking at advertising. Such responses undoubtedly reflect an unwillingness to admit that external agents have any effect on individual voting behavior. Many people firmly believe that they make up their copy,minds independently of partisan campaign ads. -
In the Supreme Court of the United States
No. 11-564 In the Supreme Court of the United States FLORIDA , Petitioner , v. JOELIS JARDINES , Respondent . On Petition for Writ of Certiorari to the Supreme Court of Florida BRIEF OF TEXAS , ALABAMA , ARIZONA , COLORADO , DELAWARE , GUAM , HAWAII , IDAHO , IOWA , KANSAS , KENTUCKY , LOUISIANA , MICHIGAN , NEBRASKA , NEW MEXICO , TENNESSEE , UTAH , VERMONT , AND VIRGINIA AS AMICI CURIAE IN SUPPORT OF PETITIONER GREG ABBOTT ADAM W. ASTON Attorney General of Assistant Solicitor Texas General Counsel of Record DANIEL T. HODGE First Assistant Attorney OFFICE OF THE General ATTORNEY GENERAL P.O. Box 12548 DON CLEMMER Austin, Texas 78711-2548 Deputy Attorney General [Tel.] (512) 936-0596 for Criminal Justice [email protected] JONATHAN F. MITCHELL Solicitor General COUNSEL FOR AMICI CURIAE [Additional counsel listed on inside cover] ADDITIONAL COUNSEL LUTHER STRANGE Attorney General of Alabama TOM HORNE Attorney General of Arizona JOHN W. SUTHERS Attorney General of Colorado JOSEPH R. BIDEN, III Attorney General of Delaware LEONARDO M. RAPADAS Attorney General of Guam DAVID M. LOUIE Attorney General of Hawaii LAWRENCE G. WASDEN Attorney General of Idaho ERIC J. TABOR Attorney General of Iowa DEREK SCHMIDT Attorney General of Kansas JACK CONWAY Attorney General of Kentucky JAMES D. “BUDDY” CALDWELL Attorney General of Louisiana BILL SCHUETTE Attorney General of Michigan JON BRUNING Attorney General of Nebraska GARY KING Attorney General of New Mexico ROBERT E. COOPER, JR. Attorney General of Tennessee MARK L. SHURTLEFF Attorney General of Utah WILLIAM H. SORRELL Attorney General of Vermont KENNETH T. CUCCINELLI, II Attorney General of Virginia i TABLE OF CONTENTS Table of Authorities ........................ -
Page Niu 0162M 12237.Pdf (2.965Mb)
ABSTRACT SOMETHING CREEPY THIS WAY COMES: PAC ADVERTISING AND ITS ATTACK ON OBAMACARE A VISUAL NARRATIVE ANALYSIS Marguerite Teruggi Page, MA Department of Communication Northern Illinois University, 2015 Dr. Ferald J. Bryan, Director A visual rhetorical analysis utilizing Sonja Foss’s Narrative Criticism and examined through Walter Fisher’s Narrative Paradigm Theory was conducted in this thesis to examine the persuasive nature of narratives conveyed through visual representations. This thesis analyzes meaning construction through the visual elements in the political ad “Something Creepy This Way Comes”, an internet video produced by Generation Opportunity, a Koch-brother funded PAC. NORTHERN ILLINOIS UNIVERSITY DE KALB, ILLINOIS MAY 2015 SOMETHING CREEPY THIS WAY COMES: PAC ADVERTISING AND ITS ATTACK ON OBAMACARE A VISUAL NARRATIVE ANALYSIS BY MARGUERITE TERUGGI PAGE ©2015 Marguerite Teruggi Page A THESIS SUBMITTED TO THE GRADUATE SCHOOL IN PARTIAL FULFILLMENT OF THE REQUIREMENTS FOR THE DEGREE MASTER OF ARTS DEPARTMENT OF COMMUNICATION Thesis Director: Dr. Ferald J. Bryan DEDICATION To Zane and Bill TABLE OF CONTENTS Page LIST OF FIGURES ………………………………………………………………………… v Chapter 1. INTRODUCTION …………………………………………………………………. 1 Perspective …………………………………………………………...…………….. 2 Audience ………………………………………………………………………….... 3 Theory ………………………………………………………………………………. 3 Methodology and Text Selection ………………………………………………….... 4 Literature Review …………………………………………………………………... 5 Visual Rhetoric ……………………………………………………………………... 5 Narrative Criticism …………………………………………………………………. -
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OCTOBER 2010 INSIDE THIS ISSUE 3 CHAMBER BOARD TOURS EASTERN KENTUCKY MINING OPERATION 4 DELEGATES LEARN ABOUT DOING BUSINESS WITH CHINA 5 TOP PRIORITIES UNVEILED IN 2011 LEGISLATIVE AGENDA 2010 ELECTION KENTUCKY’S U.S. SENATE RACE U.S. Senate candidates Jack Conway and Rand Paul were invited to participate in roundtable discussions with Chamber PAC endorses the Kentucky Chamber on pro-business candidates business issues. Videos of the THE KENTUCKY CHAMBER Political Action discussions are Committee (PAC) has endorsed 15 candidates for online at kychamber.com. elected office this fall. The PAC Board considered candidates who filled out the 2010 candidate survey for endorsement. They reviewed the voting record of incumbents. No one issue was the determining fac- tor in an endorsement as the entire record was WHERE THE CANDIDATES reviewed. Endorsed candidates are individuals who Kentucky Chamber Kentucky demonstrate an understanding of business issues and STAND ON BUSINESS ISSUES a willingness to promote pro-growth policies. news THE RACE to replace retiring U.S. Chairwoman Deb Moessner of Senator Jim Bunning has garnered Anthem and Chairwoman of the national attention and voters in Chamber’s Energy and Kentucky have been inundated with The Chamber Environment Committee Carolyn political ads from both campaigns Interviews with Brown of Greenebaum, Doll and Jack Conway and Sen. Julie Rep. Will Rep. Tim Rep. Rick and a number of outside interests Rand Paul are McDonald. Paul spoke with the Denton (R) Coursey (D) Moore (R) Rand (D) groups. However, much of the focus available online at business panel for 10-12 minutes Louisville Benton Elizabethtown Bedford of these political ads has been on kychamber.com on each topic and detailed how he /senate narrow issues and has left voters with believes the current federal admin- only sound bites to try to make an important istration is taking our country in the wrong electoral decision. -
The Gubernatorial Elections of 2015: Hard-Fought Races for the Open Seats by Jennifer M
GOVERNORS The Gubernatorial Elections of 2015: Hard-Fought Races for the Open Seats By Jennifer M. Jensen and Thad Beyle Only three governors were elected in 2015. Kentucky, Louisiana and Mississippi are the only states that hold their gubernatorial elections during the year prior to the presidential election. This means that these three states can be early indicators of any voter unrest that might unleash itself more broadly in the next year’s congressional and presidential elections, and we saw some of this in the two races where candidates were vying for open seats. Mississippi Gov. Phil Bryant (R) was elected to a second term, running in a state that strongly favored his political party. Both Kentucky and Louisiana have elected Democrats and Republicans to the governorship in recent years, and each race was seen as up for grabs by many political pundits. In the end, each election resulted in the governorship turning over to the other political party. Though Tea Party sentiments played a signifi- he lost badly to McConnell, he had name recog- cant role in the primary elections in Kentucky and nition when he entered the gubernatorial race as Louisiana, none of the general elections reflected an anti-establishment candidate who ran an out- the vigor that the Tea Party displayed in the 2014 sider’s campaign against two Republicans who had gubernatorial elections. With only two open races held elected office. Bevin funded the vast majority and one safe incumbent on the ballot, the 2015 of his primary spending himself, contributing more elections were generally not characterized as a than $2.4 million to his own campaign. -
UC Berkeley UC Berkeley Electronic Theses and Dissertations
UC Berkeley UC Berkeley Electronic Theses and Dissertations Title Packaging Permalink https://escholarship.org/uc/item/3th639mx Author Galloway, Catherine Suzanne Publication Date 2012 Peer reviewed|Thesis/dissertation eScholarship.org Powered by the California Digital Library University of California PACKAGING POLITICS by Catherine Suzanne Galloway A dissertation submitted in partial satisfaction of the requirements for the degree of Doctor of Philosophy in Political Science in the Graduate Division of the University of California at Berkeley Committee in charge Professor Jack Citrin, Chair Professor Eric Schickler Professor Taeku Lee Professor Tom Goldstein Fall 2012 Abstract Packaging Politics by Catherine Suzanne Galloway Doctor of Philosophy in Political Science University of California, Berkeley Professor Jack Citrin, Chair The United States, with its early consumerist orientation, has a lengthy history of drawing on similar techniques to influence popular opinion about political issues and candidates as are used by businesses to market their wares to consumers. Packaging Politics looks at how the rise of consumer culture over the past 60 years has influenced presidential campaigning and political culture more broadly. Drawing on interviews with political consultants, political reporters, marketing experts and communications scholars, Packaging Politics explores the formal and informal ways that commercial marketing methods – specifically emotional and open source branding and micro and behavioral targeting – have migrated to the -
Supreme Court of the United States
No. 14-704 ================================================================ In The Supreme Court of the United States --------------------------------- --------------------------------- ESPANOLA JACKSON; PAUL COLVIN; THOMAS BOYER; LARRY BARSETTI; DAVID GOLDEN; NOEMI MARGARET ROBINSON; NATIONAL RIFLE ASSOCIATION OF AMERICA, INC.; SAN FRANCISCO VETERAN POLICE OFFICERS ASSOCIATION, Petitioners, v. CITY AND COUNTY OF SAN FRANCISCO; EDWIN M. LEE, MAYOR FOR THE CITY AND COUNTY OF SAN FRANCISCO; GREG SUHR, SAN FRANCISCO POLICE CHIEF, Respondents. --------------------------------- --------------------------------- On Petition For A Writ Of Certiorari To The United States Court Of Appeals For The Ninth Circuit --------------------------------- --------------------------------- BRIEF OF THE STATES OF NEBRASKA, ET AL., AS AMICI CURIAE IN SUPPORT OF THE PETITIONERS --------------------------------- --------------------------------- JON BRUNING Nebraska Attorney General KATHERINE J. SPOHN Deputy Attorney General RYAN S. POST Assistant Attorney General Counsel of Record 2115 State Capitol Building P.O. Box 98920 Lincoln, NE 68509 Tel.: (402) 471-2682 Fax: (402) 471-3297 [email protected] [email protected] Attorneys for Amici Curiae January 2015 [Additional States Listed On Inside Cover] ================================================================ COCKLE LEGAL BRIEFS (800) 225-6964 WWW.COCKLELEGALBRIEFS.COM Attorneys General of Amici Curiae States LUTHER STRANGE LORI SWANSON State of Alabama State of Minnesota CRAIG W. R ICHARDS CHRIS KOSTER State of Alaska State of Missouri MARK BRNOVICH TIMOTHY C. FOX State of Arizona State of Montana DUSTIN MCDANIEL ADAM PAUL LAXALT State of Arkansas State of Nevada PAM BONDI WAYNE STENEHJEM State of Florida State of North Dakota SAMUEL S. OLENS E. SCOTT PRUITT State of Georgia State of Oklahoma LAWRENCE G. WASDEN ALAN WILSON State of Idaho State of South Carolina GREGORY F. Z OELLER MARTY J. JACKLEY State of Indiana State of South Dakota DEREK SCHMIDT KEN PAXTON State of Kansas State of Texas JACK CONWAY SEAN D. -
The Evolution of the Digital Political Advertising Network
PLATFORMS AND OUTSIDERS IN PARTY NETWORKS: THE EVOLUTION OF THE DIGITAL POLITICAL ADVERTISING NETWORK Bridget Barrett A thesis submitted to the faculty at the University of North Carolina at Chapel Hill in partial fulfillment of the requirements for the degree of Master of Arts at the Hussman School of Journalism and Media. Chapel Hill 2020 Approved by: Daniel Kreiss Adam Saffer Adam Sheingate © 2020 Bridget Barrett ALL RIGHTS RESERVED ii ABSTRACT Bridget Barrett: Platforms and Outsiders in Party Networks: The Evolution of the Digital Political Advertising Network (Under the direction of Daniel Kreiss) Scholars seldom examine the companies that campaigns hire to run digital advertising. This thesis presents the first network analysis of relationships between federal political committees (n = 2,077) and the companies they hired for electoral digital political advertising services (n = 1,034) across 13 years (2003–2016) and three election cycles (2008, 2012, and 2016). The network expanded from 333 nodes in 2008 to 2,202 nodes in 2016. In 2012 and 2016, Facebook and Google had the highest normalized betweenness centrality (.34 and .27 in 2012 and .55 and .24 in 2016 respectively). Given their positions in the network, Facebook and Google should be considered consequential members of party networks. Of advertising agencies hired in the 2016 electoral cycle, 23% had no declared political specialization and were hired disproportionately by non-incumbents. The thesis argues their motivations may not be as well-aligned with party goals as those of established political professionals. iii TABLE OF CONTENTS LIST OF TABLES AND FIGURES .................................................................................................................... V POLITICAL CONSULTING AND PARTY NETWORKS ............................................................................... -
Using Youtube to Teach Presidential Election Propaganda: Twelve Representative Videos
·~'ocial l:'ducatton 13r7), pp 3 .25 _3 .3 9, 3 6.2 •.rJ20()9 National Council £or the Social Swdics Using YouTube to Teach Presidential Election Propaganda: Twelve Representative Videos Wayne Journell ne of the primary goals of social studies education in the United States is many schools block access to YouTube to prepare students for civically active, politically informed, and socially on school property. Certainly, many 0 engaged democratic citizenship. Too often, however, the curricula fall short of the advertisements described in this of this goal. Textbooks and state curriculum standards tend to portray citizenship article can be found on other websites as a static concept rather than an active process that involves awareness of, and or through a savvy Google search.5 participation within, a democratic political system.1 However, YouTube has the advantage of an easy-to-use search engine and a This is best illustrated by the way many students are to make informed political name brand that middle and high school teachers approach presidential elections decisions as adults, then they must learn students recognize. At the conclusion in their classrooms, a topic Haas and to decipher ways politicians manipulate of this article, I offer suggestions for Laughlin argue should be "the quintessen media. minimizing any risks associated with tial example of teaching social studies."2 The good news is that access to presi using YouTube in the classroom. Yet teachers often fail to adequately pre dential propaganda has never been easier. pare students to understand the nuances The Internet, in particular, is a wonderful Twelve Representative Videos of presidential politics, particularly with repository for examples of both historic respect to political propaganda. -
January 2016 STAFF PIONEER • GOVERNORS' EXPERIENCE
STAFF PIONEER • GOVERNORS’ EXPERIENCE • GOVERNMENT JOBS January 2016 2016 POLLING PLACE SCHOOL PHARMACY CIGARETTS Help Track Legislation and Dialogue Comprehensive Profiles On Every State Legislator Search and track every bill, vote, tweet, Facebook Generate customizable profiles of legislators that post, and gubernatorial press releases across all include their most active issues, most frequent 50 states. Receive custom email alerts to stay collaborators, industry background, educational ahead. history, and more. Comprehensive Census Data Send Personalized Mail Merge Emails Easily rank state legislative districts by any of the To Legislators and Their Staff 1,000 different demographic statistics in the Quickly send personalized emails to legislators American Community Survey to discover which and their staff to provide an update, make an ask, constituents are most affected by an issue. or share an event. A National Conference JANUARY 2016 VOL. 42 NO. 1 | CONTENTS of State Legislatures Publication Executive Director William T. Pound Director of Communications Karen Hansen Editor Julie Lays Assistant Editor NCSL’s national magazine of policy and politics Kevin Frazzini Contributing Editor Jane Carroll Andrade Web Editors Edward P. Smith FEATURES DEPARTMENTS Mark Wolf Copy Editor Leann Stelzer Legislatures: Start Your Engines Page 12 MESSAGE FROM THE EXECUTIVE DIRECTOR PAGE 4 Advertising Sales Manager BY WENDY UNDERHILL AND DANIEL DIORIO LeAnn Hoff (303) 364-7700 Voters said “stay the course” in legislative elections last SHORT TAKES PAGE 5 Contributors fall and “yes” to most of the ballot measures. Now it’s NCSL expertise and a recap of staff section professional Jeanne Mejeur Anne Teigen time to get to work. development seminars.