Pulp & Paper Industry
2013 Content
Portugal
Pulp & Paper Industry
aicep Portugal Global PORTUGAL IS A BUSINESS OPPORTUNITY
Why choose Portugal? Strategic location
Portugal is the European nearest country to the U.S. 3-hour distance between Brazil and Russia. Same time as UK and Ireland.
Attractive Consumer Market
Portugal 10,6
Iberian Market 51 Great and privilege economic relations European Market 494 between Portugal and Brazil, Angola and Mozambique. Portuguese Speaking countries 220 Daily flights to major European cities. Million Inhabitants
Why choose Portugal? Qualified Workforce
Flexible labour lawHigh-standard educationWide availabilityPartnerships with world-class US institutions
Portugal has a highly skilled and educated 71,7% workforce. Portugal ranks on Top within the EU countries in number of PhDs per 1,000 inhabitants. 43,6 11,3 40% of students in tertiary education are enrolled in engineering, sciences and health. The increase rate in the last 3 years is about 30%. Working Days Lost 42% (per 1.000 employees – EIRO, 2005- Portuguese are known for commitment to 2009) At least 1 23% language At least 2 work which places us below the EU average languages regarding working days lost per year. 6% At least 3 Language skills: English, French and Spanish languages are the most spoken languages. English is universally taught from 1st grade.
Why choose Portugal? Competitive Costs
Portugal is still cost competitive according to international recognized sources. There was a decrease of -1,2% in hourly labour costs in 2012 Q1 (Euro 27 rose by +2,0%). In terms of real estate – industrial space - and within 53 countries/cities worldwide, Portugal/Lisbon is the 8th less expensive location. Portugal also has one of the lowest monthly minimum wage in Europe (485€).
+1,5 12,4 4,0 1,5 100 11,4 3,4 87
-1,2
Electricity Natural Gas Labour Cost Index Cost of Living (Prices for industries in (Prices for industries, in €/GJ – (Year-on-year rate of change – (HFC 2011 - Eurostat) €/100kWh – Eurostat 2012 Eurostat 2012 S1) Eurostat 2012 Q1) S1)
Why choose Portugal? Technological Infrastructures
0,72 0,38 FULLY DIGITALIZED
Telecom Prices Euro/10 min call Eurostat 2010 Telecommunications have been a major priority in Portugal. The country has now 95% coverage The percentage of fiber connections in total of broadband infrastructures. broadband is already 6% for Portugal, The net increase in the ahead of countries such as Netherlands, broadband penetration growth for Finland, France, Spain, Italy, Poland, Portugal is above the OECD Austria Germany or Belgium. average (Dec 2010). The Internet is also well developed. Portugal is a United Nations case study in terms of e-Government and its availability of public services on-line.
Why choose Portugal? Office Space available
Portugal offers a dynamic real estate market. High quality space, well designed and energy efficiency oriented has boomed and rent prices are competitive comparing the other European countries.
Portugal is ahead of Office space Industrial space countries such as France and Spain in terms o 915 123,5 cost. The figures are 439 79,2 290 52,2 shown for Lisbon. If we considered Porto area, prices can lower 25%.
Occupancy cost, in €/sqm/year, C&W2013 Occupancy cost, in €/sqm/year, C&W2011
Why choose Portugal? Business friendly environment
MULTI-CULTURAL
Portugal is very open to foreign cultures: the availability of international schools, EASE OF DOING BUSINESS the safety record and quality of life attract expatriates.
• Major public services are on-line; As a result Portugal is ranked #2 in the Migrant Integration Policy Index 2011. • Portugal is considered by the United Nations, a case study in e- Government; “Portugal is unique in attracting young • Average time to set up a firm is less graduates and executives.” Carlos than 1-hour Brazão, Cisco Portugal
Why choose Portugal? They chose us
MANUFACTURING SERVICES
“ One of our main strategic lines was always to shorten Our decision is a result of the recognition of the hospitality and distances with the academic world and to bet in strong innovation, the commitment of the Portuguese Government, of the multilingual skills of the investigation and development in Portugal thus taking advantage of the local population“ as well as its professionalism and ability, and proven success Portuguese engineer’s excellence. in innovation areas.” João Picoto, Chairman of Nokia Siemens Networks Chris Dedicoat, Senior Vice-President for Europe, Cisco Portugal ” ” Why choose Portugal? The best office paper in the world – the Navigator, by the Portucel–Soporcel Group – is produced here. Other companies like Celbi (Altri Group) and Renova help to place Portugal in the forefront of pulp and paper production. Pulp & Paper Did you know…
PAPER
With a total area of about 210,000 ha managed by pulp companies, 75% of eucalyptus wood and 73% of pine wood for this industry is sourced in Portugal;
Portugal is the 4th largest European producer of pulp and the 3rd of chemical pulps;
Portuguese sector is the 11th largest European producer of paper and cardboard, the 1st largest of uncoated fine paper (UWF) and the 6th worldwide producer
The recovery rate of recycling paper is 63%;
Since 2000, the industry has invested over 5.000 Million € in projects for environmental improvement; PULP Surplus in electricity production: 34% of the electricity produced internally from biomass cogeneration is sold.
In 2011, water consumption has reduced 3.8% and wastewater 2.7%. Source: CELPA – Portuguese Paper Association, 2012 Pulp & Paper Fast Figures
PULP PAPER AND BOARD
Nº companies (2011) 9 Nº companies (2011) 486 Turnover (2011 - Million €) 1,241 Turnover (2011 - Million €) 2,392 Exports (2011 - Million €) 532 Exports (2011 – Million €) 1,568 World’s Portuguese share 1.5% World’s Portuguese share 1.2% Portuguese ranking as world supplier 17th Portuguese ranking as world supplier 19th Exports (2012 – Million €) 530 Exports (2012 – Million €) 1,604 Export growing rate -0.5% Export growing rate 2.3% Weight in Portuguese exports 1.2% Weight in Portuguese exports 3.5%
Source: Statistics of Portugal, February 2013, ITC – International Trade Centre Pulp & Paper Trade: Sustainable positive balance…
Trade Balance: PULP Trade Balance: PAPER 2.000
600
1.500
€
532
530
€
500
1.604 477
400 477
1.568
461
1.474
Million Million
1.000
Million Million
1.153
1.140
1.136
1.129
1.119
328
1.090
311
1.051
928 916
200 277 815
243 500
247 349
34 17 39 55 52 0 0 2008 2009 2010 2011 2012 2008 2009 2010 2011 2012
Exports Imports Balance Exports Imports Balance
In 2012 exports exceeded by 91% the value of In 2012 exports exceeded by 41% the value of 2008. The Balance has been always positive 2008. The Balance has been always positive and the Top market is Spain where Portugal and the Top market is Spain where Portugal has a share of 19.7%. has a share of 10.1%.
Source: Statistics of Portugal, February 2013 Pulp & Paper Main Export Products
In the Pulp segment, Portugal is strong in producing and exporting chemical wood pulp. In the paper segment, main export products are paper and cardboard for graphic purposes.
PULP PAPER
Chemical Toilet paper Other wood pulp, and similar 8% sulphite 6% 11% Boxes, cases, bags and other packing Recovered containers paper or 8% paperboard 10% Kraft paper and Paper and Chemical paperboard paperboard wood pulp, 9% for writing, soda or printing or sulphate other 79% graphic purposes 69%
Source: Statistics of Portugal, February 2013 Pulp & Paper Success Stories
Portucel Soporcel Group is the leading European manufacturer of UWF printing and writing paper and Navigator, the world’s leading brand in the the 6th largest producer in the world! Annual turnover premium office paper stationery segment. above 1,500 Million €. Group's sales are made to 113 countries in five continents.
Sales to more than 100 countries over 5 continents. Portucel‘s exports account for more than 3% of Portuguese exports of goods.
The Group manages 120 thousand hectares of forest under FSC and PEFC certification systems.
Source: www.portucelsoporcel.com Pulp & Paper Success Stories
Altri Group (Celbi, Celtejo and Caima) is one of the most efficient eucalyptus paper pulp producers in Europe. From 2004 to 2012, the production of bleached eucalyptus Kraft pulp increased from 440 K to 910 K tons, following an investment of over 450 M€
Altri’s Pulp is mainly used for printing and writing, tissue and speciality papers. With 90% of its production sold in international markets, particularly within EU, in 2012, Altri’s turnover reached 543 M€
Altri is a fully integrated company: operates 3 pulp mills, manages 84 K ha of double certified forests and, through a joint venture company, is a major producer of electrical power using biomass in four dedicated plants (55 MW in operation, 120 MW licensed).
Pulp & Paper Success Stories
RENOVA has a global brand available in more than 50 countries and it is the European leader in the colored toilet paper segment.
Renova is the brand that turned toilet Renova has been winning awards for paper into an iconic media star with strategy, management, product the invention of black toilet paper. development. Renova’s Marketing & Today, the colorful range of products Branding success is a Case-study in includes toilet paper, paper napkins, universities around the world. pocket tissues and kitchen towels.
Source: www.wellbeingworld.com . Pulp & Paper Success Stories
Integrated Management System (IMS): set of Paper tissue producer, AMS voluntary commitments Goma Camps operates in both in the business ethics markets: consumer (toilet paper, field, as well as kitchen rolls and napkins) and economic, professional (a wide range of environmental and tissue paper hygiene products). social responsibility
Source: AMS Pulp & Paper Main Entities
Industry www.recipac.pt Association www.celpa.pt www.afcal.pt – PULP & PAPER
www.anipc.pt www.apigraf.pt www.anarepre.pt
www.aiff.org.pt: The Association for the Competitiveness of the forest industry. It supports R&D in several fields. Technology and R&D aicep Portugal Global aicep Portugal Global
We are a Business Development Agency, focused on the development of a competitive business Who are we? environment that contributes to the international expansion of the Portuguese Economy.
Increasing the country’s competitiveness, Mission promoting large private investment and fostering the internationalization of Portuguese companies.
Focus on clients. We serve our clients in accordance to their requirements through various solutions and long-term relationships. Selectiveness. We direct our activity towards projects and markets that Values make a better contribution to company competitiveness and the sustainability of the Portuguese economy. Excellence. We seek to exceed expectations by means of a rigorous approach, effectiveness, enthusiasm and a willingness to innovate. About Us aicep Portugal Global: how can we help you?
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Pre- Incentives Settling In After Care Investment Negotiation
Single point of contact Dynamic in all phases: pre- approach investment, incentives focused on the negotiation, settling in client or investor and after care
Promoting a direct negotiation Government with companies, through which a business entity, tailored approach to incentives flexible, free of may be applied in order to define charges and a global package that fully streamlined services satisfies the investor's needs www.portugalglobal.pt