Book of the Night #ioicawards17 1 Book of the Night

’m very proud to present The national awards annual all the Winning and Highly dinner is a fantastic opportunity Commended entries in not only to celebrate the entries this year’s national awards. but also to catch up with old ItI is a privilege to see such a friends and make new ones. volume of great work and I am I hope you all have a great time. continually impressed at the standard that colleagues “It is a privilege to are achieving. I would like to take this chance see such a volume of to thank the absolutely bloomin- brilliant team of judges involved great work and I am this year. Many are mentioned at the end of this book, but there continually impressed are others who also offered their experience and tremendous at the standard that talent in assessing this body of Justine Stevenson, work. We truly could not do this IoIC Director, colleagues are achieving.” without you. Awards and Events

2 Gold Awards

3 The Gold Awards are awarded each year to the ‘best of the best’, to the winning entries that demonstrate the full package of high quality, brilliant execution and killer measurement. They are judged separately by industry experts.

This year’s winners are:

Gold award: Gold Award: Gold Award: Print Digital Campaign Winner: Winner: Winner: Courier - Keeping Nissan Insider: Creating #JabDone for the nation’s posties a Dialogue with the Hard NHS Merseyside informed and engaged to Reach for Nissan by by Kenyons for Royal Mail by AB Nissan with Beem Judge’s comment: Judge’s comment: Judge’s comment: Courier has a long tradition of being the Nissan’s Insider takes the top spot in a Getting medical staff to have flu jabs main source of business information for fiercely tough category as it is a fresh, is a tough job, especially given limited a diverse and uncompromising audience. new solution to a long standing challenge resources. This campaign did the job in Recent changes have ensured that it – connecting people in different locations style, based on a thorough understanding remains a class leader, being informative, and doing diverse jobs. It uses a mobile of the audience, it used clear design, engaging and entertaining. Its production first approach to create a channel which focused and witty messages and a strong quality, impact measurement and editorial is at the heart of people’s lives, providing mix of media to get the message across approach all help make it the one to beat. news and updates and a forum for and shift behaviour. A masterclass in discussion and consultation. effective strategic communication.

4 Class 1 Strategic Campaigns

5 Class 1a: Class 1b: Best Single Best Ongoing Campaign Campaign

Class winner: Class winner: Green Rooms Redesign Launch for University Awards Macmillan Cancer Support by Aine Murphy, for University of Warwick Claire Westall and the wider Strategic Communications team

Judge’s comment: Judge’s comment: This campaign has injected energy and positivity into Despite the modest budget for execution this is clearly the organisation and they will reap the benefits for a a highly effective and audience appropriate campaign, long time. A job well done that showed excellent value with evidence of ongoing development. for money.

Awards of Excellence: Awards of Excellence: The Emily Wilding Davison Imrestor Awareness Campaign Maersk ‘Values in Action’ for Our Strategy for Marston’s Building; an icon for Royal for Enlanco by Gatehouse Maersk by Open PLC by 44 Communications Holloway’s community for Royal Be The Big Difference for Engaging and inspiring colleagues and Marston’s Group People Holloway, University of London Argos by Synergy Creative in our vision and strategy for Communications team INFORA - Engaging employees in Portal Launch for Informa Aldermore Bank Always Orange: Aggreko Plc new global digital workspace for by MSL for Aggreko Plc PANDORA by Open My Story for Medical A bright future with Müller for & Healthcare Products Müller UK & Ireland by Regulatory Agency Communications, Müller #JabDone for NHS HSBC Bubbles for HSBC by WMW Merseyside by Kenyons

6 Class 1c: Class 1d: Best change Best crisis communication campaign

Class winner: Class winner: The BIG Conversation Pass it on for Williams & Glyn, for Nationwide Building Society Royal Bank of Scotland by Internal Comms Team

Judge’s comment: Judge’s comment: Considered thoroughly and executed wonderfully, The team were faced with a massive challenge – a joy to judge. While a big ‘corporate’ subject, it struck which just seemed to get greater with having to a very human tone throughout. The structure really deal with short notice, holiday periods and last- allowed colleague-driven content to shine through minute changes in business direction. Bravo for and the evidence is that your people took the dealing with this and coming up with a coherent opportunity with both hands. strategy for the roadshows.

Awards of Excellence: There were no awards of excellence in this class. Edwards Vacuum Culture Always Orange: Aggreko Plc Change for Linda Brewer, for Aggreko Plc Edwards Vacuum by Home Be The Big Difference for Making the Move for Land Argos by Synergy Creative Securities by Gatehouse KASPER for Kellogg for Kellogg by Enthuse Communications

7 Class 1e: Class 1f: Best storytelling Best integrated campaign

Class winner: Class winner: My Story for Medical & Healthcare A Race along the Rainbow-brick Road Products Regulatory Agency for JLL UK by JLL UK’s Marketing & Communications team

Judge’s comment: Judge’s comment: A very impressive entry. This storytelling This campaign is a great example of the impact campaign was very well thought through an Internal Communication team can have on and used industry best practice as a guide. it’s own business, but also on those of clients It also had very clear objectives that and contacts. A brilliant result, truly involving set out what success would look like key networks within the organisation. for them – and they achieved it. This is, as the team itself say, not just a comms campaign, but a human one.

Awards of Excellence: Award of Excellence: IKEA Foundation’s IWitness Our equality, diversity Relaunching British Steel – a joined-up programme for IKEA and inclusion story for approach for British Steel Foundation by Kindred Nationwide Building Society

8 Class 2 Operational Campaigns

9 Class 2a: Best operational campaign

Class winner: #JabDone for NHS Merseyside by Kenyons

Judge’s comment: This entry well deserves the high marks it scored as a great example of a campaign that hit its target and had audience front of mind all the way.

Awards of Excellence: INFORA – Engaging employees in new global digital workspace for PANDORA by Open 3 Seconds for Bluecare by Jaxzyn I own safety for Imperial Brands

10 Class 3 Best Use of Print

11 Class 3a: Class 3b: Feature-led Feature-led magazine up magazine more to four issues than four issues a year a year

Class winner: Class winner: Team Talk for Antalis by Sequel Group Highlights for KPMG by AB

Judge’s comment: Judge’s comment: We were delighted with the creative use of medium, The independent editorial team that which reflects the business. Adding this element of created the content can be justifiably ‘touch’ to an employee magazine is excellent. And proud of this very competent importantly, it makes us smile. communication vehicle.

Awards of Excellence: Awards of Excellence: The Globe for Barclaycard by The Barclaycard Channels and Highway for Highways England by beetroot Content Team, Write the Talk and 44 Communications Your Magazine for Gatwick Airport by beetroot t (brewed by you) for Tesco by Made By Sonder M&S World for M&S by Made By Sonder RSA Journal for Royal Society for the encouragement of Arts, Manufactures and Commerce by Wardour The Review for The Chartered Institute for Securities & Investment by Wardour Pulse – Equipping KPMG’s thought leaders for KPMG by AB

12 Class 3c: Class 3d: News magazine News magazine up to four issues more than four a year issues a year

Class winner: Class winner: MUSnews for Morrison Utility Fusion – keeping the Services by Morrison Utility Services frontline in the picture Communications Team for Hitachi by AB

Judge’s comment: Judge’s comment: A very likeable magazine. Excellent statistics in This is bright and breezy publication the Measurement section are complemented by well-tailored to its wide-ranging audience. some very pertinent comments from readers. Some good evaluation figures were provided and the team can be proud of this very Awards of Excellence: professional communication. PIE Magazine for Waterman Group by Waterman Group Awards of Excellence: Connected magazine for EDF Energy by Redhouse Lane Powerlines for Western Power Distribution by Western Power Distribution and Communique Writing and Design On the Move for Transport for London by AB

13 Class 3e: Class 3f: Newspaper/ Publication newsletter for members

Class winner: Class winner: Courier – Keeping the nation’s Heart Matters for posties informed and engaged British Heart Foundation for Royal Mail by AB by Wardour

Judge’s comment: Judge’s comment: A very strong publication with many A clearly thought out strategy and excellent examples of best practice combined with grasp of the target market comes through in great content and creativity. this entry. Focusing on real people, offering realistic, practical advice delivered in down to Awards of Excellence: earth terms by friendly experts is achieved. The Source for ACWA Power by Emperor Awards of Excellence: The Lot for Jewson by Pressgang Rolls-Royce World for Rolls-Royce by Pressgang A&O Alumni Network Yearbook 2016 for Allen & Overy by A&O Alumni Network, ‘Delivering our Future’ employee newspaper 44 Communications and Luminous for Tata Steel, Strip Products UK Pi for Howden by beetroot CIBSE Journal for CIBSE by CPL

14 Class 3g: Class 3h: Publication for Relaunched stakeholders/ publication volunteers

Class winner: Class winner: Gridline for National Grid Field Sales Guide for Nestle by Made By Sonder by Jaxzyn

Judge’s comment: Judge’s comment: The overall feel is that it is a publication for a What a blinding publication! A really community and speaks well to that community. well planned and executed publication that is fun to read – even though it’s health Award of Excellence: and safety! Impressive that you also have SMART objectives that link to measurable Connections for Govia by Sequel Group outcomes too.

Awards of Excellence: Steel Matters - a new start for British Steel SGNmail for SGN Ltd Infoworks for Laing O’Rourke by Wardour ONE for Cobham by Wardour 2W for Wales & West Utilities by Pages Creative Team Talk for Antalis by Sequel Group

15 Class 3i: Class 3j: New publication One-off publication/ special edition

Class winner: Class winner: Highway for Highways England Links commemorative book by beetroot for BG Group by AB

Judge’s comment: Judge’s comment: This unusually-sized new publication This attractive commemorative brochure contains much to like. A high-quality entry. scores highly on its design, use of photography, print and overall people-centric approach. Award of Excellence: PIE Magazine for Waterman Group Award of Excellence: by Waterman Group Welcome to Informa brochure for Informa by Greenfisher

16 Class 4 Best Use of Digital Channels

17 Class 4a: Class 4b: Intranet Microsite

Class winner: Class winner: Ariel – an internal news portal for Heart Matters for British the people, by the people for BBC Heart Foundation by Wardour

Judge’s comment: Judge’s comment: A superb example of building a channel This submission is an excellent example of the taking into account the requirement in media being used to its best effect for a very the organisation and then delivering specific audience. The clear consideration given against it. The focus on the client is second to the consumers of the content, developing to none and the measurement process that content and then delivering it in a highly clearly demonstrates how the team effective way is so important for this audience is focussed on continuing to provide group; the submission here does that in a very ongoing adjustments to ensure this effective way which is to be commended in its channel stays at the top of its game. considered and sensitive approach.

Award of Excellence: Awards of Excellence: Etisalat Intranet for Etisalat World Magazine for Clifford Chance by Sequel Group The Big Questions Answered for British American Tobacco

18 Class 4c: Class 4d: Ezine Newsletter/ bulletin

Class winner: Class winner: KFI for Kerry Foods by Sequel Group Talk2 for Carestream by GVMC Limited

Judge’s comment: Judge’s comment: A really strong and well executed e-zine. A good entry. Evidence of thorough planning and a It has been created with the strategy as its focus, bold and engaging look and feel to the newsletter. from clear sections, colour coding, and a mix of interviews and articles featuring personal There were no awards of excellence in this class. stories. It is well written, well designed and intuitive to use. A fantastic entry.

Awards of Excellence: My Globe for Barclays by Wardour Insight – Helping managers bridge the gap for Royal Mail by AB

19 Class 4e: Class 4f: Mobile/app Video

Class winner: Class winner: My Comms app for Clydesdale HSBC: Fighting Financial Crime and Yorkshire Bank by Internal for HSBC by HSBC / MerchantCantos Communications and Engagement

Judge’s comment: Judge’s comment: A terrifically strong entry in this field. For an This is a brave and novel approach to getting an Internal Communication team to utilise new important message across. The videos are absorbing technology in such a compelling way and gain and their documentary style is extremely effective. such results in transforming both organisational culture and business operation is inspiring. Awards of Excellence: L&G tv docu-series – Our Purpose: Inside Vaccines. Using film Awards of Excellence: building a positive future for to overcome the M&As for SGNapp for SGN Ltd everyone for Legal & General GlaxoSmithKline (GSK) by Group by Supported by Vintra Radley Yeldar LEAD20 for Coloplast by Open TransPennine Express and Studio Complaints: Own Them for AIB Event Engagement App for Nationwide Building Society North: Platform Providers for by Write the Talk TransPennine Express by Studio North HSBC NOW: Jennifer’s Wedding for Faces of Imperial Brands for HSBC by HSBC / MerchantCantos Imperial Brands Renewi teaser and Day One Mental health awareness video for video for Renewi by Wardour Clifford Chance by Sequel Group Heart valve animation in Change Ability for Mondelëz Heart Matters for British Heart International by Purple Monster Foundation by Wardour Vodafone – The Red Line for Vodafone Internal Communications team by Vodafone Internal Communications team, 44 Communications and Steve Fisher video 20 Class 4g: Class 4h: New channel Best use of internal social media

Class winner: Class winner: Nissan Insider: Creating a Dialogue Putting listening into action with the Hard to Reach for Nissan with Facebook for London by Nissan with Beem Ambulance Service

Judge’s comment: Judge’s comment: There’s nothing not to like about Insider; This is a great entry which demonstrates the everything about the planning and execution understanding the IC team has for its audience. of this new channel is top notch. Using a channel that people are familiar with and able to access 24/7 is important to the staff and Awards of Excellence: Facebook responds to that. Brand News for HSBC Loopster for HSBC Imperial Brands by WMW There were no awards of excellence in this class. My Comms app for The Once Show for Clydesdale and Yorkshire Northumbrian Water Bank by Internal Group by Northumbrian Communications Water Group and Engagement Stay Connected for Arqiva by Pages Creative Insight for Royal Mail by AB Spotlight for Mercedes-Benz by Words&Pictures

21 Class 5 Best Use of Design and Imagery

22 Class 5a: Class 5b: Magazine Newspaper/ (news or newsletter/ feature led) ezine

Class winner: Class winner: Team Talk for Antalis The Point for EDF Energy by by Sequel Group EDF Energy and 44 Communications

Judge’s comment: Judge’s comment: Beautifully designed with a contemporary look and feel This is a no apologies tabloid and it shouts out its which appeals to all senses. Very palatable features, pride in the work the site team are carrying out. striking images and bold design concepts make this Overall, this is a great example of a classic medium publication really stand out. Love the daring use of and it clearly answers the brief and targets the fluorescent pink which creates an added dimension which demographic with precision and gusto. takes the experience to an all new level. Backed by clear evidence that the design has resonated with the audience. Awards of Excellence: Heathrow Life for Heathrow by beetroot Awards of Excellence: The Globe for Barclaycard by The The Place for Marston’s PLC Barclaycard Channels and Content by 44 Communications Team and 44 Communications Heart Matters for British Heart Pi for Howden by beetroot Foundation by Wardour Messenger magazine for Infoworks for Laing O’Rourke Markerstudy Group by Group by Wardour Marketing & Communications RSA Journal for Royal Society for the encouragement of Arts, Manufactures and Commerce by Wardour The Log for BALPA by CPL Fusion – keeping the frontline in the picture for Hitachi by AB

23 Class 5c: Class 5d: Redesign/ Best rebrand photographic image

Class winner: Class winner: Orientation Program for Bluecare Outside In – My Paralympic journey by Jaxzyn for RBS by beetroot

Judge’s comment: Judge’s comment: The thought that went in to the The personality of David comes through, redevelopment of the orientation with a great choice of location and lighting. programme was in-depth, as it needed to be. BlueCare and Jaxzyn have together Award of Excellence: identified the problems of the previous programme and shown great collaborative Thermic welding team for TfL by AB working to agree how to resolve each issue.

Awards of Excellence: Business Updates for Lantmännen Unibake UK by Lantmännen Unibake UK ONE for Cobham by Wardour Courier – Better reflecting today’s Royal Mail by AB

24 Class 5e: Illustration/ graphic/ infographic/ conceptual image

Class winner: Enter the dragons for British Parking Association by CPL

Judge’s comment: It really is Zsuzsa’s striking illustration that does the job of slowing down this ‘skim reader’.

Awards of Excellence: ‘Working history’ in RSA Journal for RSA by Wardour Connect magazine, commercial services cover and spread for Pension Protection Fund by Sequel Group

25 Class 6 Best Use of Writing

26 Class 6a: Class 6b: Best news/BAU Best one-off writing feature

Class winner: Class winner: Portfolio of news and BAU writing for Jay Marie Bailey, Transgender NatWest Markets by NatWest Markets Lead for Carillion plc (Services) Business Communication by 44 Communications

Judge’s comment: Judge’s comment: Business-like and appropriate with imaginative It’s an inspiring story that’s sensitively planned articles bringing out the human element in stories. and handled, and written simply with heart, that would be of great interest to the audience. Awards of Excellence: We create great content for beetroot by beetroot Awards of Excellence: We’re News for News UK by Neal Harrington “Being me…” – Wendy’s story of coming out as transgender The Patch for Cadent by Made By Sonder for Network Rail by Network Rail and beetroot “Running helps me forget I have a terminal illness” for RBS by beetroot “An important part of who I am” – Martin’s story for Highways England by beetroot, Highways England and Martin Sherlock ‘Working history’ in RSA Journal for RSA by Wardour

27 Class 6c: Class 6d: Best writing for Best writing stakeholders/ to support membership change audience

Class winner: Class winner: Gridline for National Grid On the Menu for Greencore Group by Made By Sonder by Words&Pictures

Judge’s comment: Judge’s comment: Producing something that appeals to that The key messages are subtly done, diversity and remains accessible through more woven through than ‘spelled out’ the writing is a great result. The mixture of but the vision comes through. features and news snippets is positive but what is really admirable in this entry is the Awards of Excellence: approach to the interviews. A vision for the future and change, done differently for RBS by beetroot Award of Excellence: Jaxzyn Quarterlies for Jaxzyn by Jaxzyn Beauty and the Brexit for BABTAC’s Vitality Magazine ‘My life on batteries’ in Heart Matters by Louise Birkett for British Heart Foundation by Wardour

28 Class 7 Innovation

29 Class 7a: Class 7b: Game Innovative changer use of media

Class winner: Class winner: Ariel – a new way to engage McDonald’s – Bringing good times our people for BBC to crew for McDonald’s by blue goose

Judge’s comment: Judge’s comment: This was an outstanding entry. The explanation This was an excellent submission, of the game changing newsletter was extremely very well-articulated and with really well clear and the presentation was exemplary. thought through goals and audience insight.

Awards of Excellence: Awards of Excellence: Your Space – Manager Engagement Programme Technology Recognition for BP Technology for NATS by The Surgery by BP Technology Communications Edwards Vacuum Culture Change for Linda Brewer, 4Sight Competition for EY Assurance Edwards Vacuum by Home by EY Communications & Engagement Team Field Sales Accreditation App for Unilever by 27partners NatWest Markets Upload – Advent Calendar Pension Communications for BNP Paribas – for NatWest Markets by NatWest Markets Taking the long view for BNP Paribas by blue goose Business Communication and Sequel Group Heitrack Heineken for Heineken by Sequel Group

30 Class 7c: Class 7d: Success on a The one that shoestring got away

Class winner: Class winner: Communicating the Biggest 2017 Play With Care Illustration Learning and Development Change for Mattel by Jaxzyn in Alshaya’s History for Alshaya

Judge’s comment: Judge’s comment: The results of this campaign speak for This was a really ambitious project – themselves, with 95% of staff signing aiming to respond to a vitally important up for Learning Links. This was a great subject in a creative and attractive way. collaboration with HR which shows that success, and ongoing success is more about There were no awards of excellence in this class. addressing people and business needs rather than spending lots of money.

Awards of Excellence: Brand News for Imperial Brands Taming The Hydra: Diageo Consumer Planning’s ‘The Friday Feed’ for Diageo Global Consumer Planning by Maxine Napal, Diageo Consumer Planning

31 Class 8 Best Event

32 Class 8a: Class 8b: Best event Best event for an internal for a member/ audience stakeholder audience

Class winner: Class winner: Our BIG Event for Nationwide Spit Happens for Loughborough Building Society University by Loughborough University

Judge’s comment: Judge’s comment: To involve every single employee is to be applauded and A great event which clearly smashed the targets the the organisation was clearly thought through. There was team set. Well organised, great value and ultimately a good use of a combination of technology with an app signing up more registrations than ever before. and the talent show to engage employees. There were no awards of excellence in this class. Awards of Excellence: Winter Wonderland at MyCSP for MyCSP by MyCSP EE Conference for EE by drp Limitless for Virgin Media Business by Top Banana We are Ingeus for Ingeus

33 Class 9 Team Awards

34 Class 9a: Class 9b: Best corporate Best not for in-house team profit team

Class winner: Class winner: Imperial Brands’ IC Team National Trust – small but perfectly formed Internal Communications

Judge’s comment: Judge’s comment: In a changing business, especially one with There’s a huge amount to admire in the submission, so many diverse and widespread audiences, but particularly the clear and structured thought this team is committed to operating in a lean process, the presence of an internal communications and efficient way, keeping it simple and strategy built on audience insight, and the support prioritising what delivers most value. and buy-in of the senior team.

Awards of Excellence: Award of Excellence: SGN Ltd Internal Communications team Aster Group communications team EY (UK&I) Communications & Engagement Team VIMN UK Internal Comms team

35 Class 9c: Class 9d: Best public Best agency sector team

Class winner: Class winner: MHRA Internal Communications Team 44 Communications

Judge’s comment: Judge’s comment: This lean team of three has had to prioritise We particularly like the pro bono work its activities post restructure to add maximum that they have done with Guildford Hospital value to the business with limited resources. and were impressed with the agency’s The team has adopted the mantra of ‘Do less approach to flexible working and the better’ to reach the 3,000+ employees nationwide, development of team members. focusing on delivering great service that adds value to the business. Awards of Excellence: Gatehouse There were no awards of excellence in this class. Top Banana Words&Pictures

36 Meet the judges

Nick Colin Archer Rich Baker Ross Jo Bleasdale Andrews FIIC MIIC CIIC Behenna A senior communications professional with a Colin Archer has worked in Rich Baker MBA CIIC A Fellow and former Ross Behenna is co-founder breadth of consumer Internal Communications MCIPD is a qualified and Chairman of the IoIC, and creative director of brand, corporate and for nearly 20 years and is experienced senior internal Nick is a director at leading communications agency internal communications Regional Director of the communications and internal communications Artful Dog, responsible for experience across a wide IoIC in the South West and engagement manager, IoIC consultancy, Sequel, where art direction and design range of sectors (media, Group Head of Internal board director and Hiyu he develops new business strategy across print and entertainment, consumer Communications at consultancy director. and directs accounts for a digital projects, including tech, personal finance range of blue chip clients. Imperial Brands. IoIC’s membership Rich has delivered award- and travel). Jo leads the A journalist by trade, Nick magazine, Voice. He has winning communication internal communications, has won a number of extensive experience across solutions, both as a engagement and awards over the years and publishing, marketing practitioner and consultant CSR strategy for BT’s was delighted to see the and branding. for a range of organisations Consumer business. standard of entries in this that include Virgin Trains, year’s competition, which Carlsberg, HS2, Vision confirmed his view that Express and National Grid. it’s a great time to be at the heart of the internal communication industry.

37 Kirsty Helen Helen Adam Joanna Hall Bowen Connolly Deverell Driver CIIC CIIC FIIC CIIC Adam is an internationally With a scientific experienced PR and background in project Kirsty leads internal Helen is head of internal Helen Deverell is an communications management, psychology, communications at communication at internal communications manager, with ten years’ strategic leadership and Coventry Building Society, Sellafield Ltd, the company consultant and blogger who experience in the beer, academic research, Jo Hall where continuing to employing eleven thousand has worked in the industry, pub and hospitality world. brings a diverse perspective develop with a small people working to clean-up both agency and in-house, He worked for Greene to the world of Internal budget and within a risk- the UK’s most complex for ten years. Helen is a King and Fuller’s before Communication. Currently averse financial services nuclear site. member of the CIPR Inside moving to PR agencies Global Head of Internal environment presents committee and the annual Fleet Street Comms and Comms within Roche, interesting challenges. She She is a Fellow of the IoIC conference committee, Dig+Fish (Australia). she is passionate about previously managed internal IoIC, and an enthusiastic and shares her insights Adam is currently Senior making a difference to communications at OCR coach and mentor, through her blog, Account Manager at others through great and RICS. Kirsty is also a helping to place internal social media and at content marketing agency communication, coaching member of the IoIC Central communication and industry events. CPL, leading the AB InBev and knowledge sharing. Region Lead Team and employee engagement internal comms team and has recently kicked off a at the heart of the heading up social media. Coventry and Warwickshire organisation. hub for local practitioners.

38 Andrew Andy Holt Oli Howard Ken Hunter Rob Jones Harvey CIIC CIIC FIIC Rob Jones is co-founder and content director of Andrew worked as an A multi-award winning Oli Howard is Head of Ken (FIIC) helps communications agency IC practitioner in the MD at Words&Pictures Internal Communications organisations improve Artful Dog. He has 18 financial services sector who has helped the & Engagement for the Civil communication, implement years’ experience in internal before embarking on his company build a world- Aviation Authority and change and engage and comms – planning, writing career in IC recruitment. class portfolio of brands. an IoIC Board Director. mobilise their people. and editing magazines, Since 2006 Andrew has Committed to creativity He has worked with a Rolls-Royce, Mouchel, BP, websites, brochures and specialised in recruiting and co-development, he broad range of organisations Safeway, Shell and EDF other campaign materials. internal communication has delivered imaginative, across the sectors including Energy are among the He is the editor of IoIC’s professionals into effective internal Scope, SGN and Royal businesses he’s worked membership magazine, organisations across the UK. communications. Mail, holding specialist for, or with, to transform Voice. Andrew joined VMA Group IC, comms generalist performance in areas such in 2013 and now leads the As IoIC Northern Region and advisory roles.He as customer service, quality, Internal Communications Director, he helps grow IoIC is accredited through health & safety, cost- recruitment practice. in the regions and promotes Kingston University’s efficiency and profitability. Andrew personally focuses the North as a centre of Postgraduate Diploma in on the appointment communication excellence. Internal Communications of senior level internal Management. communication professionals across all sectors.

39 Rachel Christine Kathie Emma Hilary Miller FIIC Payne Richards- Ridgeon FIIC Robertson Rachel Miller is the Christine is Head of Jones FIIC Emma Ridgeon is an Hilary Robertson is a Director of All Things Employee Engagement internal communication freelance writer and editor IC, offering personalised at biopharmaceutical Kathie Jones is a past consultant with 10 years’ with too many years’ consultancy and training company AbbVie UK. National Chairman experience working with experience in internal and to help communicators Christine is a strategic prior to retiring as Chief clients including The Body external communications succeed. She’s a multiple business partner specialising Executive of IoIC in Shop, EY, BP, Ipsos MORI to count. Past and current award-winning professional in leadership and change 2011. She was also and Kantar. Prior to this clients include big names and Fellow of both IoIC communication in an omni- Secretary General of FEIEA she worked in-house and great brands: every and CIPR. Her thoughts channel environment. Her for 10 years. Originally at Orange, Logica and brief is a challenge and have been featured in a background is in journalism training at night school PA Consulting Group every interview a delight. number of best-selling and online community in Journalism she spent managing communication There’s satisfaction in PR books. She regularly management across global, two decades at Laing programmes and channels. sticking to deadlines and shares her knowledge European and national Construction, graduating She has in-depth experience creating with words. through her popular audiences. This is her from Assistant Reporter of working internationally, blog and Masterclasses. second time judging to Group Publications and specialises in change CIPR named her the IOIC awards. Manager. During that programmes. Outstanding Independent period she won BAIE Practitioner 2017. Best Internal Financial and Best Annual Report & Accounts categories.

40 Rachel Justine Jenny Dominic Phil Andy Royall Stevenson Terroni Walters Weare Williamson CIIC FIIC Jenny is internal FIIC FIIC FIIC communications Rachel Royall is an Justine is the IOIC manager for the Dominic is an experienced Following a career Andy Williamson is experienced Board level Board Director for University of communicator and in communications Head communications and Awards and Events. Bedfordshire where consultant. He focuses in the corporate of Internal engagement director. She has worked in she is responsible on coaching and world covering Communications and Graduating from Kings Internal Comms for for developing development and has northern Europe, Phil Engagement at the College London, Rachel more years than and implementing worked with senior Weare is director of University of East has an MA in Public she is prepared to campaigns to leadership teams communications and London. He is also a Communication, a admit, across the support change from a wide range of operations for the Fellow and Director of Diploma in Strategic Government, Financial and transformation organisations. He has national counselling the Institute of Internal Communication and Services and FMCG. activity. With 15 also helped internal charity ACC. Communications. Andy’s is a member of the She is currently head years of experience in communication teams A past award winner, career has covered CIPR and the IoIC. of Group Internal internal and external focus their offer and role he has been a judge senior roles in both Communication communications, and become trusted and a fellow of IoIC internal and external Previously, Rachel at London Stock Jenny has worked business partners. As for many years. communications in was the Director of Exchange Group. across a range of well as consulting, sectors including Communications and sectors including he has worked in financial services, Marketing at Barking, retail (Homebase), house as director of energy and Havering and Redbridge engineering (IET), and communication for higher education. University Hospitals higher education (The Computershare and for NHS Trust. Open University and Lloyds Bank in training London South Bank and communication roles. University). Dominic is a past national chairman of IoIC.

Thanks to all the judges who participated in the IoIC Awards 2017, who also included: Tony Beresford | David King | Steve Moffatt | Nick Reed | Mark Simms | Heather Wagoner

41 Platinum Sponsors

drp Sequel Synergy drp is one of the longest Our creativity, insight We’re Synergy Creative. established, trusted and and technology skills We engage your people uniquely integrated help clients make their with award winning communication and production important interesting, creative communications. specialists, famous for delivering results. We connect Our inside out approach making anything possible as we audiences through the right inspires your employees to connect people, build brands messages, with the right be brand ambassadors and and help grow organisations channel, at the right time. turns your customers into worldwide. From the very With more than 40 years of brand advocates. The result beginning of any project, we award-winning expertise in is a seamless customer make one simple promise one place, we help clients experience at every contact to our clients; “anything’s to deliver the bigger picture. with your brand. possible” it’s a promise which ensures that our work engages, inspires and excites your audience no matter their sensibility, size or seniority.

42 Gold Sponsors

ab Pressgang theblueballroom All great organisations have a Pressgang has been one theblueballroom is a great story to tell. Our job is of the UK’s best-known communications agency that to bring that story to life with communication agencies cares about your people and colour, warmth and sincerity. In for more than 25 years. We your goals. Driven by what you short, our business is to inform, take the ‘corporate’ out of want to achieve in your business motivate and inspire yours. corporate communications internally and externally, they We’re AB – a fresh thinking, and replace it with something create meaningful messages, award-winning employee more engaging, more relevant stories and concepts which are communications agency, and more credible. expressed through powerful founded in 1964. design across all channels. From newspapers to iPad magazines, from company reports to overnight conference publications, from Land’s End to John O’ Groats and way, way beyond, we tell the story of companies from Iceland Foods to Rolls-Royce.

43 Silver Sponsor

beetroot CA3 RED VMAGROUP WMW beetroot helps clients to CA3 is an award-winning Publications VMAGROUP is the partner WMW works with HR and communicate with their creative agency that helps of choice for all your IC to help some of the employees in the most organisations attract, RED Publications is an communications and world’s most influential effective way possible, onboard and engage with award-winning internal marketing recruitment needs. companies think, work and using any and every people through great communication (IC) agency talk more simply. Because channel available. comms. We discover specialising in printed Over the past four in a world of spiralling what makes you unique, and online employee decades, VMAGROUP has complexity, simplicity can We started out as a then get your message publications. paved the way as one of the be your sharpest edge. publishing company out to the right audience industry’s leading recruitment We help simplify the big specialising in internal with creative that grabs Based in York, our firms. From household names strategic stuff: capturing communications, in print attention and inspires highly-experienced of the consumer world to your purpose, vision and and online, and that still action – all of which leads team of IC professionals, multinational organisations values; crystallising your makes up a large part of to more engaged, happier journalists and designers of the corporate, we have EVP; and transforming your our business. But we have people at work. Find out bring together decades helped build formidable employee experience. moved with the times, more at cathree.com of experience to help communications and marketing and today we offer a full organisations better engage teams the world over. You thought simple range of services across with employees to improve was dead? we say: many channels – including business performance. We’ve built our business long love simple. consultancy, campaigns, around phenomenal people. employee engagement We create stunning Our consultants are market- and content management. employee magazines savvy, resourceful, dedicated and offer IC strategy/ professionals with an planning, editorial, design, unwavering commitment to photography, illustration, your search. Your best interests film, digital, print, pack, and our bespoke approach delivery, translation and go hand in hand to inform a measurement. superior resourcing partnership.

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