City of Clearwater BRIGHT AND BEAUTIFUL BAY TO BEACH

2017-2018 COMMUNITY PROFILE

TABLE OF CONTENTS

ABOUT CLEARWATER CLEARWATER CITY COUNCIL AND MANAGEMENT DEMOGRAPHICS HOUSING AND TAXES EDUCATION WORKFORCE TRANSPORTATION BUSINESS ECONOMIC DEVELOPMENT QUALITY LIVING/SUSTAINABILITY RECREATION

Fred Howard Park DODECANESE BLVD. KEYSTONE RD. TARPON SPRINGS TARPON AVE. Sunset Sponge Tarpon Springs Beach Docks Cultural Center Park St. Nicholas A.L. Orlando Orthodox Anderson Park Cathedral St. Petersburg/ Tampa AVE. Clearwater EAST LAKE RD. KLOSTERMAN RD. Leepa Rattner Wall Museum of Art Area Springs of detail ALT Park 19 611 19 Lake Ft. Myers Ft. Lauderdale 2 Tarpon John ALDERMAN RD. Miami CRYSTAL PALM HARBOR Chesnut Sr. HONEYMOON BEACH Park ISLAND NEBRASKA AVE.

OZONA Honeymoon D Canal Park UN Island Park ED Sports Complex IN C SWY. CURLEW RD. CALADESI Dunedin OLDSMAR ISLAND Fine Art Center Downs Gulf of 19 1 Caladesi Dunedin State Park Historic 580 Safety Museum DUNEDIN Westeld Florida Auto MCMULLEN-BOOTH RD. Harbor

Mexico BELCHER RD. Countryside Clearwater Exchange Philippe Park RACE TRACK RD. HILLSBOROUGH AVE. Harbor ALT SAFETY 19 HARBOR Clearwater 590 Marine UNION ST. Aquarium 589 SUNSET POINT RD. 580 Pier 60 Park MANDALAY AVE. Ruth Beach Walk The Capitol Clearwater Theatre Air Park Eckerd Tampa International Clearwater Marina

HIGHLAND AVE. Hall Airport GULFVIEW BLVD. MEMORIAL Spectrum • StarLite Majesty NE COACHMAN MYRTLE AVE. DREW ST. Field • Captain Memo’s CSWY. CLEVELAND ST. 60 COURTNEY CAMPBELL CAUSEWAY • Sea Screamer SAND KEY COURT ST. • Calypso Queen Coachman CLEARWATERGULF TO BAY BLVD. Clearwater • The Tropics Boat Tours Park Mall LAKEVIEW RD. B Sand Key A 39 Y Park S I ’s FORT HARRISON AVE. D Old Tampa Bay BELLEAIR RD. Eagle E BELLEAIR BEACH Lake B Adventure 595 R

I Park D Belleair ALT 19 G Blu s E 19 St. Petersburg/Clearwater KEENE RD. 686 International Airport BELLEAIR SHORE BELLEAIR CSWY. WEST BAY DR. EAST BAY DR. John TO TAMPA Pinewood Cultural Center Taylor Park • Botanical Gardens 32 • Heritage Village 699 • County Extension LARGO BELCHER RD. INDIAN ROCKS RD. ULMERTON RD. 688 MISSOURI MISSOURI AVE. 31B Largo Ridgecrest Mall ROOSEVELT BLVD. Park CLEARWATER LARGO RD. INDIAN ROCKS BEACH WALSINGHAM RD. 118TH AVE. N Indian Rocks BRYAN DAIRY RD. Historical Walsingham Park GANDY BRIDGE Society 693 102ND AVE. N

INDIAN SHORES BLVD. GULF Derby Lane STARKEY RD. PINELLAS Lake Greyhound Weedon 28 OAK HURST RD. 113TH RD. N Seminole PARK Track Island Suncoast SEMINOLE RD. 19 Preserve

PARK BLVD. Park 49TH ST. REDINGTON SHORES Seabird Seminole 92 Sanctuary Lake GANDYSawgrass BLVD. Mall SeminolePARK BLVD. 1 The Shoppes Lake Park Boca Ciega SEMINOLE at Park Place 62ND AVE. N NORTH REDINGTON BEACH Millennium Park 54TH AVE. N KENNETH HAINES RD. PARK ST. CITY MLK JR. ST. (9TH ST.) REDINGTON BEACH 66TH ST. TYRONE BLVD. 40TH AVE. 28TH ST. N

War Veterans 34TH ST. N GULF BLVD. 38TH AVE. N Memorial Park 4TH ST. Tampa Bay Tyrone Square Sunken Gardens/ Mall ST. PETERSBURG Great Explorations CSWY. Boca 22ND AVE. N 1ST ST. MADEIRA BEACH TOM STUART PARK ST. ALT Coliseum John’s Pass Village Ciega SOUTH 19 Chihuly Museum of Fine Arts/ 9TH AVE. N Straub Park • Hubbard’s Marina Bay PASADENA 49TH ST. N Holocaust Collection • Pirate Ship at John’s Pass 5TH AVE. N Museum 23B BEACH DR. NE St. Petersburg ass Museum of History s P TREASURE ISLAND 1ST AVE. N ’ BAYSHORE DR. NE CSWY CENTRAL AVE. Stadium 1ST AVE. S John 5TH AVE. S 22 Maha ey Theater Tropicana The Dali Museum Dolphin Gulfport 15TH AVE. S 5TH AVE. S TREASURE ISLAND Field Albert Whitted

Racer Historical ST Municipal Airport Museum 18TH AVE. S TANGERINE AVE. StarLite 3RD 4TH ST. Sunset Sapphire 22ND AVE. S 19 LAKEVIEW AVE. Morean Arts Center Beach COREYCorey CSWY. GULFPORT Lake Gulfport Carter-Woodson Ave. Casino Gulfport Maggiore Art Village African-American Boyd Hill History Museum ST. PETE GULF BLVD. Nature Trail Dolphin 17

BEACH Landings 54TH AVE. S 9TH ST.

62ND AVE. S 6TH ST. KEY (TOLL) 19 Interstate PASS-A-GRILLE BEACH 679 U.S. Highway Gulf Beaches Historical TIERRA Sunshine Skyway State Highway Museum VERDE Channel PINELLAS BAYWAY (TOLL) Points of Interest SHELL KEY Airport Fort De Soto Sunshine Skyway TO SARASOTA 00 Exit Number Bridge EGMONT FORT DE SOTO Fishing PARK Pier & Park Controlled Access KEY Divided Highways

SUNSHINE SKYWAY (TOLL) Divided Highways

Principal Highways

Other Roads

Pinellas Trail ABOUT CLEARWATER

AVERAGE361 ANNUAL DAYS OF SUNSHINE 81.9ºFAVERAGE ANNUAL HIGH TEMPERATURE 54.7”AVERAGE ANNUAL INCHES OF RAINFALL

65.4ºFAVERAGE ANNUAL LOW TEMPERATURE 73.7ºFAVERAGE TEMPERATURE

Located on Florida’s Gulf Coast, Clearwater is known for its internationally famous beach, semitropical climate and cool breezes off the Gulf of Mexico. The city has a high coastal bluff which commands a picturesque view of the Intracoastal Waterway and the Gulf of Mexico. Clearwater is home to more than 110,000 residents. Centrally located on the Pinellas peninsula, Clearwater is only a 20-minute drive to Tampa International Airport (TPA) and near the cities of Tampa and St. Petersburg. Tourism is a major economic driver for Clearwater, with more than one million annual visitors enjoying our beach, boating, fishing, fine dining and luxury hotels. Clearwater is also home to a growing and diverse business climate with established businesses in finance, information technology, software, insurance, marine science, medical technology and manufacturing. The Tampa Bay region, which encompasses Clearwater, benefits from continued job growth and affordable quality of life, an abundant workforce and excellent educational opportunities. We welcome you to explore! myclearwater.com CLEARWATER CITY COUNCIL AND MANAGEMENT

Mayor Councilmember Councilmember Councilmember Councilmember George N. Cretekos Doreen Caudell Dr. Bob Cundiff Bill Jonson Hoyt Hamilton (Seat 2) (Seat 3) (Seat 4) (Seat 5)

Vision Clearwater will be a uniquely beautiful and vibrant community That is socially and economically diverse; That invests for the future; and That is a wonderful place to live, learn, work, visit and play.

Mission The Mission of the City of Clearwater is to Provide cost effective municipal services and infrastructure; Facilitate development of the economy; and Support a high quality of life and experience. City Manager Bill Horne

CITY OF CLEARWATER INCORPORATED MAY 27, 1915

Economic Development & Housing Department 112 S. Osceola Ave. Clearwater, FL 33756 Phone: (727) 562-4220 Fax: (727) 562-4075 myclearwater.com/ed DEMOGRAPHICSGENDER POPULATION

48.4% 51.6% Source: 2016 ESRI Source: 2016 ESRI

AGE DISTRIBUTION 22.53% 14.79% 12.52% 11.85% 11.61% 9.74% 4.96% 4.84% 7.15%

0-4 5-9 10-19 20-29 30-39 40-49 50-59 60-64 65+ WORKFORCE Source: 2016 ESRI 44.4 VETERANS MEDIAN AGE Source: 2016 ESRI RACIAL DISTRIBUTION 10.1% % Source: 2016 U.S. Census Bureau

2.6 2.6 0.4 4.4 0.1 White ETHNIC DISTRIBUTION % Black 11.3 Pacific Islander Other American Indian HISPANIC Asian 15.4 78.6 Multirace NON-HISPANIC 84.6% Source: 2016 ESRI Source: 2016 ESRI HOUSING AND TAXES • Florida residents pay no personal state income tax • Florida residents pay no state personal capital gains tax • Top state corporate income tax is 5.5% • Top state corporate capital gains tax is 5.5% 2016 Households 46,234 Average Household Size 2.33 Average Household Income $45,369 Housing Units 59,836 Owner Occupied 57.9% Renter Occupied 42.1% Source: 2016 ESRI & 2016 U.S. CENSUS BUREAU

Median Home Value: $156,400 CITY OF CLEARWATER TAXABLE VALUES Source: 2016 U.S. Census Bureau 2016 $9.4 Billion 2015 $8.7 Billion The approved millage rate of 5.1550 mills levied for 2016 taxes has remained the same for the last eight years. The Net Increase $700 Million 2016 taxable property values increased by approximately Source: Pinellas County Property Appraiser 7.8%, including new construction. The total value of new construction in 2016 is estimated at $70.4 million in Clearwater. EDUCATIONCLEARWATER EDUCATIONAL ATTAINMENT AGE 25+ GRADUATE-PROFESSIONAL DEGREE 9.5% BACHELOR’S DEGREE 18.6% ASSOCIATE DEGREE 9.9% SOME COLLEGE-NO DEGREE 21.3% HIGH SCHOOL DIPLOMA 29.2% GRADE 9-12 7.3% LESS THAN 9TH GRADE 4.2% Source: 2016 ESRI PINELLAS COUNTY GRADUATION RATES SCHOOL SYSTEM The 2016 graduation rate of 80.1% reflects 74ELEMENTARY SCHOOLS an increase of 8.2% since the 2012-2013 school year. ELEMENTARY3 / MIDDLE SCHOOLS Graduation rates for minority groups have also 21MIDDLE SCHOOLS EXCEPTIONAL5 SCHOOLS increased. The graduation rate for black and Hispanic students have increased 18.4% and 18.9% respectively, since 2011.

CAREER READINESS 18HIGH SCHOOLS 19CHARTER SCHOOLS Middle and high school students earned Source: 2016 Pinellas County Schools more than 10,000 industry certifications in the 2015-2016 school year. The Pinellas GED pass rate of 85% is higher 3 1 than the state average of 79%. IN THE COMMUNITY IN THE COMMUNITY Students are preparing for Science, 37 32 Technology, Engineering and Mathematics WITHIN 50 MILES WITHIN 50 MILES (STEM) careers as early as elementary school. COLLEGES UNIVERSITIES Nearly 5,000 students participate in 247 (offer Associates Degree or Certificate) (offer Bachelor’s Degree or Higher) after-school STEM Academies. WORKFORCE EMPLOYED POPULATION AVERAGE ANNUAL PINELLAS COUNTY WAGE $45,590 Source: 2017 ENTERPRISE FLORIDA AGED 16+ BY INDUSTRY SERVICES EMPLOYED 65,867 38.6% Source: 2016 ESRI RETAIL TRADE Clearwater serves as an employment center within the Tampa Bay metro area, generating more daily inbound traffic than outbound traffic. Most commuters to Clearwater are 28.2% Pinellas County residents. FINANCE/ INSURANCE/ REAL ESTATE 10.6% CONSTRUCTION LABOR FORCE 56,638 2.6% BLUE COLLAR 33% MANUFACTURING WHITE COLLAR 66% 3.4% Source: 2016 ESRI AGRICULTURE/ MINING 0.5% PUBLIC ADMINISTRATION 8.2% TRANSPORTATION/ COMMUNICATIONS 2.8% WHOLESALE TRADE 4.5% UNCLASSIFIED 0.7%

Source: 2016 ESRI HOUSEHOLD INCOME DISTRIBUTION AVERAGE HOUSEHOLD INCOME $45,369

9.1% 11.9% 10.2% 10.00% 10.00%8.2% 13.4% 9.8% 8.6% 9.9% 18.9%

<$10,000 $10,000-$20,000 $20,000-$30,000 $30,000-$40,000 $40,000-$50,000 $50,000-$60,000 $60,000-$75,000 $75,000-$100,000 >$100,000 Source: 2016 ESRI TRANSPORTATION

LOCAL MAJOR ROADWAYS Fed. Interstates I-75, I-275, I-375 Fed. Highways US 19, Alt. US 19, US 92 State Highways SR-60, SR-580, SR-590, SR-686 Source: Enterprise Florida 705,559 INTERNATIONAL AIRLINE PASSENGERS *Tampa International Airport, Year Ending June 2016 Source: U.S. Department of Transportation 22MINUTE AVERAGE WORK COMMUTE INTERNATIONAL AIRPORTS FOR CLEARWATER St. Petersburg-Clearwater Tampa International RESIDENTS Source: 2016 ESRI International (PIE) (TPA) Passengers 1,837,035 18,815,425 Highest Traffic Month 194,243 (July) 1,970,018 (March) Lowest Traffic Month 118,304 (September) 1,279,482 (September) Gates 10 59 Source: St. Petersburg-Clearwater International Airport, 2016; PUBLIC TRANSPORTATION Tampa International Airport, 2016 Pinellas Suncoast Transit PORTS Authority (PSTA) Port Port Buses 207 Manatee Tampa Bay Bus Routes 38 Cruise Passengers 0 813,800 Bus Stops 4,906 Dry Bulk Cargo (Tons) 807,351 13,618,586 Annual Ridership 13,400,000 Liquid Bulk Cargo (Tons) 5,290,549 22,821,560 Source: FY 2016 PSTA General Cargo (Tons) 529,762 1,085,308 Source: Manatee County Port Authority and Tampa Port Authority, 2016 BUSINESS CLEARWATER BUSINESSES BY EMPLOYMENT SIZE EMPLOYEES Clearwater loves business– big or small, new or expanding, the city provides a wide variety of office, industrial, retail and 1.7% 1-4 1.9% flex spaces to meet your business needs. Offices, industrial 5-9 areas and retail centers are just minutes to international 10-19 airports, ports and interstates. In the Clearwater Central 5.9% 20-49 Business District, you’ll find attractive lease rates and even 50-99 9.4% more attractive views of the Intracoastal Waterway and Gulf 100+ of Mexico. From bay to beach, Clearwater offers the business climate. 19.3% 61.8% Total Employees 65,867 Source: 2016 ESRI Total Establishments 6,454 Source: 2016 ESRI

PINELLAS COUNTY’S LARGEST TARGET INDUSTRY EMPLOYERS* (1,000+ EMPLOYEES) Local Employees Business Name (Approx.) Raymond James Financial 3,500 Home Shopping Network 2,800 Bright House Networks** 2,000 Fidelity Information Services 1,800 PINELLAS COUNTY RENTABLE BUILDING AREA (RBA) Nielson Media Research 1,800 Total RBA Vacancy Rate Average Lease Jabil Circuit, Inc. 1,600 Rate Per Sq. Ft. Tech Data Corp. 1,500 Office 40,732,813 9.4% $19.28 Honeywell Aerospace 1,500 8,596,429 9.6% $23.66 ThinkDirect Marketing Group 1,000 Class B 14,986,262 13.9% $18.80 Class C 17,150,122 5.5% $15.03 Ceridian Benefits Services 1,000 Industrial 59,709,352 3.0% $5.80 Cox Target Media, Inc. 1,000 Flex 9,713,827 7.9% $10.61 Macy’s Credit Operations, Inc. 1,000 Retail 55,149,451 5.5% $17.11 Duke Energy 1,000

*Non-governmental, Non-institutional Source: 2016 CoStar Group ** Services now offered under the branding of Spectrum Source: Pinellas County Economic Development ECONOMIC DEVELOPMENT

US 19 Zoning and Design Standards Revitalizing the Corridor Clearwater Business SPARK is a professional business The city of Clearwater has developed new zoning and development standards to make the network providing a comprehensive mix of programs city’s seven-mile stretch of the US 19 Corridor more economically vibrant, attractive and safe for and services to support the growth and development of people working, living and shopping along the corridor. entrepreneurs and small businesses. The network partners provide expert guidance and support through one-on-one The new US 19 Corridor Zoning District and Development Standards will guide future mentoring, coaching, seminars, workshops and other business development along US 19 and its major cross-streets to create a thriving and development resources, many in both English and Spanish. prosperous corridor. Clearwater Business SPARK also offers access to databases and market research tools, a variety of meeting and training spaces, and hands-on tools and activities through Studios@Main, the unique makerspaces located at the Clearwater Main Library. Clearwater Gas System provides reliable and economical gas energy options to the local residential and business community. Businesses, both commercial and industrial, can save when they transition to the use of natural gas. With natural gas we can clean up our air and TARGET INDUSTRIES Industries well-suited for Clearwater’s build our economy! capacity and potential • In 2011, Clearwater Gas System was the first utility in Florida to build a public/private natural gas fueling station. • More than 430 miles of underground gas main lines in Clearwater. Health & Human Performance Data Management, Analytics & Services Professional Services

Finance & Key reasons to do business in Clearwater Insurance • Highly skilled workforce

Software • Close proximity to major road, rail, port and airport facilities Marine & Ecological Activities High Tech • Excellent utility, data and telecommunications infrastructure Electronics & • Innovative manufacturing, technology and healthcare bases Instruments • Stable, pro-business leadership Source: TIP Strategies, Inc. • Desirable location, climate and amenities

115.0 2016 COST OF LIVING INDEX-MSA COMPARISON* 105.0

95.0

85.0 98.7 94.8 100.4 95.8 94.2 97.0 94.4 95.5 96.7 110.4 91.5

75.0 Atlanta Charlotte Dallas Jacksonville Orlando Phoenix Raleigh Nashville Austin Denver Tampa GA NC TX FL FL FL NC TN TX CO FL * Tampa is the closest participation city. Source: 2016 Cost of Living Index, the Council For Community and Economic Research (C2ER). QUALITY LIVING/SUSTAINABILITY Clearwater is planting the seeds for a greener, cleaner city. We collaborate with city agencies, business groups, not-for-profit organizations, and other partners to protect and enhance Clearwater’s sustainability, beauty, environmental quality, and livability. As part of our ongoing commitment, Clearwater is becoming more energy efficient, while saving money and conserving natural resources. Clearwater Greenprint, a community action plan for sustainability, provides the path to achieve these goals.

41,655ACRES OF SEA GRASS IN TAMPA BAY, 13,467TONS OF RECYCLABLES COLLECTED SURPASSING 1950s LEVELS IN FY15/16

11,299NUMBER OF LED STREET LIGHTS IN THE CITY OF CLEARWATER 4.8GALLONS OF WASTEWATER Billion TREATED BY ALL THREE WATER RECLAMATION FACILITIES

3GALLONS Million PER DAY OF PURIFIED RECYCLED WATER WILL BE USED TO REPLENISH THE AQUIFER WHEN THE GROUNDWATER 580,000 REPLENISHMENT PLANT IS COMPLETED LIBRARY BOOKS, DVDs, CDs, AUDIOBOOKS OPEN9 SPACE PARKS AND OTHER LBRARY MATERIALS HOUSED COMMUNITY6 PARKS AT 5 CITY LIBRARIES

UNIFORM196 FIRE PERSONNEL SERVICING 21NEIGHBORHOOD 236SWORN POLICE OFFICERS 29.38 SQUARE MILES PARKS SERVICING 39.3 MILES (25.6 LAND and 13.7 WATER)

NUMBER2,852 OF UTILITY CUSTOMERS WHO PARTICIPATE IN PAPERLESS BILLING RECREATION

PUBLIC FACILITIES 4 Volleyball CLEARWATER BEACH Courts • Named the No. 1 beach in the country by TripAdvisor Travelers’ Choice Awards in 2016. 3 Dog Parks • Named the twentieth best beach in the world in 2016 by TripAdvisor 27 Playgrounds Travelers’ Choice Awards. • Named the No. 2 best beach in Florida by USA Today in 2015. • Named the No. 1 best beach town in the nation by USA Today 18 Multipurpose 5 Swimming 20 Basketball Fields in 2013. Pools Courts

5 Libraries

34 / Softball Fields 1,000 Acres of SPORTS TOURISM Recreation Facilities

6 Recreation IN CLEARWATER Centers • ’s hold 49 Tennis each year from February through March at Spectrum Field. Courts • ’s D.C. United and Philadelphia Union train in 6 Golf Courses Clearwater.

• Clearwater hosted the 2017 World Baseball Softball Confederation 1.2 Miles of 16.45 Miles of Junior Women’s Softball World Championship. Equestrian Trails Nature Trails • Clearwater hosted the 2017 USA Softball GOLD National 14.77 Miles of Championships. Bike Trails

City officials are focusing on baseball, lacrosse, sailing, soccer, softball and swimming to continue to enhance the city’s sports tourism program. NUMBER OF VISITORS TO CLEARWATER LOCAL ATTRACTIONS More than 1.1 million AND ANNUAL TOTAL ECONOMIC IMPACT SIGNATURE EVENT More than $ 2 billion ATTENDANCE Source: 2016 Research Data Services, Inc. CAPITOL THEATRE 56,100 CLEARWATER MARINE AQUARIUM 630,000 CLEARWATER SEA BLUES FESTIVAL (2 DAYS) 19,686 Clearwater offers a seemingly endless supply of (70 GAMES) 181,594 entertainment, natural beauty, and outdoor activities both COACHMAN PARK SPRING CONCERT SERIES 13,080 on land and water. Ideally situated on Florida’s stunning FUN ‘N SUN FESTIVAL 17,600 HISPANIC HERITAGE CONCERT (1 DAY) 12,095 west coast, Clearwater is the ultimate destination, offering JAZZ HOLIDAY (4 DAYS) 35,000 something for every resident and visitor and every budget. PHILLIES SPRING TRAINING (16 DAYS) 131,160 RUTH ECKERD HALL 254,500 Enjoy casual and fine dining, vibrant activities and the rich SUGAR SAND FESTIVAL 120,000 history and heritage of our gorgeous coastal community. SUPER BOAT RACES (3 DAYS) 170,000 We invite you to soak up the fun and sun of Clearwater’s WILD SPLASH (1 DAY) 13,920 outstanding coastline. MYCLEARWATER.COM