Stone, Iturbi; President, Mrs, Hoover Speak
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NOV -6 1931 ©C18 133519 WEEKLY Volume I, No. 25 WEEK ENDING NOVEMBER 12, 1931 Price 5c Chicago Opera Broadcasts Start; Guest Stars This Week Include Richard Bonelli, Dorothy Stone, Iturbi; President, Mrs, Hoover Speak First Lady To Jose Iturbi "Myrt and Write New Back-stage Commend 4 -H FOOTBALL Is Philharmonic Sketch for Radio Achievement This Week Soloist Sunday SATURDAY, NOVEMBER 7 Mrs, Herbert Hoover, wife of the President, will greet all 4 -H club 1:15 p, m. WSAL Dartmouth vs, members in the United States during Harvard, Graham McNamee an- their second animal nation -wide ra- nouncing. (NBC), dio achievement day celebration in the 1:45 p. m. WKRC. Navy vs, Ohio. National Faint and Home Hour Ted Musing announcing, (CBS). Saturday (November 7) at 13.30 p. 1:30 p, m. WTAM (1070 Ice,) and Mrs. Hoover's talk will conre.at WEAO (570 ke.) Navy vs. a n little past 1:15, - Ohio State. Grant Ward ail The achievement day broa,mus will Roy Fliggy announcing. commend the 845,000 4 -H club boys com- 1:45 p. m. WLW. Northwestern vs. and girls who have successfully Minnesota, Bill Monday an- pleted agricultural projects this year. nouncing. (NBS). The first 15 minutes will be national and Stripes in scope, including "Stars SUNDAY, NOVEMBER 8 Forever," by the U, S. Marine Band, an address by Dr, R. A, Pearson, 3:15 p. m, WGN (729 kc.) Chicago chairman of the executive committee Bears vs, Portsmouth. Qniun of Land Graut Colleges and Univer- Ryan announcing. sities, and the 4 -H club girls' song "Dreaming." During the nest 30 minutes, state programs will be broadcast direct Radio Stars from each of the network stations, including WLW, At the end of the From Chains half hour, the network will again be assembled for the final fifteen in- Share Program Jose Iturbi, one of the greatest sites from Washington. When Mrs. pianists of this generation, and the 1-Iooved will send her greetings to the one who has attained outstanding country youth and cotnntend them President Ioover's Unemployment success in the United States more for a year's work well done, Relief Committee will be represented rapidly titan any other visiting artist in make his in another radio program to be broad- the present century, will cast on the combined networks of the first network broadcast with the New National Broadcasting Company and York Philharmonic Symphony or- Columbia Broadcasting System, Sun- chestra, under the baton of Erich Sings in Kleiber the concert from Bonelli day night ( November 8) at 10:45. daring WSAI, will 3:00 to 5:00 p. m Sunday (Novem- WKRC, and probably net- Twilight Hour be the local outlets. ber 8), through the Columbia work and WKRC. provides the setting for Stars from both networks will pre - Show business, whence they came, Concert ssnt the program, although announce- Arriving in this country for the the "Myrt and Margo" broadcasts on the Columbia network and ments of their selection win not be first time in October, 1929, Iturbi WKRC at 7 p. m. daily except Saturday and Sunday. Off the air, made in advance. made his name a household word Myrt Vail, who the skits. Marge (right) is throughout America within three (left) is Myrtle writes Riehard Bonelli, baritone of the months. In that time he made ap Donna Damerai. The new program is sponsored by the William Chicago Civic Opera, and one of the pearances with the New York, Phila. Wrigley, Jr, (chewing gum) Company. few opera stars of America who is U. of Cincinnati delphia, Cincinnati, Boston, and American born, will be the guest to WLW Chicago symphony orchestras and was artist on the General Electric Sunday Returns heard in New York 10 times, includ- East Side, and Augusto Beuf, baritone, I-Lome Circle Program, to be broad- For Weekly Talks ing three sold-out recitals in Car- Chicago Civic Miss Di Leo will sing "Leonora," cast front station WSAI at 5 p, m, negie Hall, (November 8). Beuf will sing the role of Count Di Sunday Born in Valencia in 1885, Iturbi Opera Begins and Mr, Bonelli's program follows.. Luna, Antonio Curtis, tenor, The University of Cincinnati will studied at the conservatory in his of the Chicago company, God I Were the Tender Apple Radio Season popular star Would its third year of weekly educa- native city, where he was hailed as a will be heard as Manríco. Blossom (Londonderry Air),.,.Old Iris begin The Ton Grenadiers Schuman tional radio talks at WLW on Tues- child prodigy. He graduated from the Guiseppe Verdi's thrilling story of Gypsy Love Sens lrerh'r day (November 10) at 0:30 p, m. Paris Conservatoire at 17 with fall a gypsy's Trovatore" Bird Songs Eventide honors, and when he was 24 was ap- vengeance in "Il mny tdst Margetso Herbert A. Dane!, Assistant Pro- will introduce the opera season to Buick Plans Radio La Palonn Prodie fessor of Mathematics in the College pointed head of the piano faculty at radio listeners when the first act of the Hall of Fame The Lost Chord Snlliva of Engineering and Conunerce, will the Geneva Conservatory-a position Performance is picked up direct from give the first series of four talks on once held by Franz Liszt. the stage of the Chicago Civic Opera Structures," a The complete program for the con- Countess Olga Albani, Spanish "Great Engineering Saturday night (November 7) and series which last year created wide- cert will be: broadcast network at soprano, and the radio quartet includ- over an NBC spread interest, Pagan Symphony SmIrd 9 be ing James Melton, Lewis James, Complete Radio Programs P. m WLS (870 kc,) will The first two talks by Professor (First Broadcast Performance) the best millet if WLW and WSAI Phil Dewey, and Wilfred Glenn will for Greater Cincinnati Kleine Theater Suite,. Tech do be eo-starred with Frank Black's Dangel will deal with the Washing- (First Broadcast Performance) not decide to broadcast the opera. Description of the Mists Sy Two debuts orehestra in the new Buick Hall of and Network Key Stations ton National Monument at Washing- Intermission; artists will make their ton, D, and Eiffel Tower at Olio Downes tvitit the broad- Fame which begins Sunday (Novem- Page 6 C the Piano Concert in E Flat, K. 1g° Moran the company during Begin on Paris, towers built for no cast, They are Serafina Dí Leo, ber 8) at 9:45 p. m, on the NBC net - France- ose Iturbi and Orchestra utilitarian purpose. Prelude to 'Tie Psistersing,,'.,Wagoer soprano, a product of New York's I work including WSAI RADIO DIAL, \VEEK ENDING NOVEMBER 12, 1931. '_.-". .; ..-.-..-«._..-.-.- --.- Kathryn Meisle, Weekly RADIO DIAL f THOSE GOOD-LOOKIN' Opera Contralto, Puhliehed every Friday by the Radio Dial Publishing Co., 22 East Sings This Week 12th St., Cincinnati, Ohio. Contents copyrighted. HOSlNELL GIRLS I Entered as second-class matter 1 ly 29. 1°81, ai the post office at Cincinnati, Ohio, I ,- be Act of Ma:eh a, 1870. Meiste, under Kathryn American con. tratto, who has starred with Editor E. E. HARRIS, Bus. Mgr. the NATALIE GIDDINGS, Chicago Opera Company and nit peared with many of the eoanlrys VOL. 'I WEEK ENDING NOVEMBER 12, 1931 No.25 great symphony orchestras, will bt heard as soloist during thc Columbia Concerts program Wednesday (No. vemher Il), at 10:30 p. m. throúgh WHAT PRICE RADIO ENTERTAINERS? WKRC. How much is a broadcasting headliner worth? This man -sized and Eugene Ormandy, recently returned perhaps meddlesome question has been brought u9 recently by more from conducting a series of concerts than a common eroo of stories regarding what the air stars draw at by the Philadelphia Orchestra, sail the cashier's window. direct the orchestral part of this pro. To mention only a few current quotations on the talent market, a gram this week and hereafter. young crooner is said to pocket .2500 a week for appearing on a Following is the program in detail: Another vocalist of the same persuasion raises nightly chain program. Overture (The Secret of Sucznne). the ante to $3000. And a well -known stage star nicks the payroll to v\ro1LFnm¡ the reported extent of $7000 for one weekly turn as master of cere- Orchestra monies. Aria: "Che Faro, o lireedicc" .flud Doubtless it is hard for those of us who are struggling with a 10- Kathrvr Meisle and Orchestra in- Hungarian Dance Kn. c gropes letter -word meaning lack of prosperity to consider such princely Orchestra Some will contend that these headliners simply comes impartially. In the Luxembourg Gardens `Lowry do not earn what they receive. Others will retort that it's not the business anyway; that the sponsors pay the hills. Dames Amy 'Nulb listeners' Coming Hom, ivory But we are not sure that it is not the listeners' business. Kathryn )teinte the -figure weekly It is a significant fact that,with few exceptions, four Farandole (L'Art e,,cnne Suite) tibor stipends go to performers whose work falls in the popular class. Orchestra True, the same thing holds in many other fields besides radio.. Never- Les Filles de Cadiz Dellis theless, this condition is certain to have a definite, if somewhat indirect Kathryn Meise and Orchestra effect on what the listener hears. It puts before many a young artist these two alternatives: develop- ing some catchy trick that will mean big rewards quickly, or taking the longer, harder road to sound artistic success. That is not just a "The Tempest" by theory.